Aspiring artists are confronted with a vast array of colors and choices. This class serves as a guide to erase doubt and create confidence. Students will learn how to select memorable colors that can be integrated in various styles to suit multiple tastes to make unique brands with limited colors.

You will learn:

How color system works
How to get inspiration

How to choose your colors

How to define the quality of your colors

The importance of neutral colors

The names of your colors

How to apply the colors in your design

This class is for all artists and designers who know color basics and are familiar with Illustrator, Photoshop or Paint. The class provides essential knowledge about brand color, it is useful for all businesses who want to take their brand to the next level. Even if you do not have experience in any software, you can still benefit from this class as you can apply the techniques on paper..

It is important to pick a limited color palette to make your design or artwork unique, so This class will provide students with different tools and techniques from a different perspective - a time saving color selector.

This skill is applicable in all kinds of drawing software and manual painting. Whether you would like to find your right color palette for your design or any kind of business where you have to present your brand, this is the right class for you.

Illustrator, Photoshop or Paint is required for this class, preferably Illustrator. If you have an iPad Pro, you can use Procreate. For those who don’t have any of these options, you can paint on paper and create palettes, but this is more time consuming. I will provide a simple non colored design for those who can not draw, but want to take advantage of this class.

Beautiful artwork arises from being precise and detail oriented. I am grounded in the essence of each color and the reasons for choosing them. For a long time I struggled to find my true color palette. Because I liked so many colors it prevented me from choosing a specific style. So I gathered my personal pictures, selected from my decor and flowers, limited my selection to 9 colors and started designing and integrating these colors into my artwork.

This class

Will save you time.

You don’t need to look for other resources or research about your color palette.

Those steps will give you a new point of view and enhance your ideas.

Class Project

In this project you will create designs based on the color palette from your inspiration picture which shows your style and taste. By selecting colors, naming them, distinguishing the quality of colors, and your style, you will demonstrate a professional, meaningful color palette to your audience who will trust in your knowledge. By completing this project you can find out if you have a successful brand.

When you complete your project please upload and share it in the project gallery so that other students can see. I will pick 3 of the best projects and tag them in Instagram so that people may follow you. The best project wins an Amazon gift card.

I have a PDF file of the content for you for your reference. Also, I provide a non colored design for those who do not have drawing skill to color it with their color palette.

If you have any questions regarding the project, I am always happy to help.

Your Project delivery:

Upload both your inspiration picture and your design

Format: JPG

Design Size: 1000 x 1000 px

Introduction

Slideshow

Talking head

Images

Sliding text

1:50 Minutes

The steps of creating color palettes
Introducing myself
Explaining about the class
Outcome of the class
Show a sample of class project

Project Introduction Video

Screencast

Images

Screen Video

3 Mins

Creating artwork based on your color palette
Integrating your personal colors into your design
How to pay attention to your personal items
Review color wheel and basics before starting the class

Color Palette Inspiration

Slideshow

Screencast

Sliding text

Video of myself

Screen video

3 Min

Showing pictures
Picking colors from the pictures
Recolor in Pantone
Picking the main colors

Color Combination

Screencast

Slideshow

Screen video

3 Min

Demonstration swatches
Explaining color mood
Overview of color wheel

Quality of Colors

Slideshow

Screencast

Images

Screen video

4-5 Min

Explaining about tints and shades
Explaining about dominant & accent colors
Overview of subcolors
How to categorize colors

Neutral Colors

Slideshow

Images

Text overlay

3-4 Min

Recognizing grey color based on your personality
Reason of using grey colors
The proportion of grey colors

Color Names

Slideshow

Talking head

Images

Screen video

Video of myself

3-4 Min

Why do I need to name colors?
Grouping the colors
Creating swatch book

Conclusion Video

Next Step

Slide show

Screencast

Screen video

1-2 Min

Recap
Encourage students to finish the project
Download freebie: The Shape of Colors
Future class promotion (Analyzing colors)
Thank you for watching

Description

What key skills will a student learn?

In this class, you will learn how to use color palettes to create a successful brand. You will learn how to be inspired, how to choose your colors, how to define the quality of your colors, the importance of neutral colors, the names of your colors, and how to use these colors in your design.

Who are you and what’s your background?

Hello, I am Sophie Davari a surface pattern designer, illustrator, and founder of Sophina Design in Vancouver Canada. I have a MFA in fine art and 18 years experience in print media and illustration.

What skill level is required for the class?

This class is for artists and designers who know color basics and are familiar with illustrator, photoshop or paint.

Who is the class made for?

This class is great for those who want to create their personal color palette and build a strong unique brand which is easily recognizable and memorable.

How can students apply these skills?

You can apply all these techniques I provide into your design, office, home decor, and fashion and more.

What’s the value of taking this class?

Whether you are a beginner or advanced artist or designer, you will learn where to get your personal inspiration and how to create a successful design based on your brand colors that make your artwork memorable and recognizable by the end of this class.

Sophie Davari

Surface Pattern Designer & Illustrator

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