Joy in the Journey

Your task is to create your own poster design based on the phrase Joy in the Journey. I will walk you through my steps of concepting, composing and sketching, drawing the final sketch and using the pen tool in the computer.

Concept: I will take you through how I come up with a concept, design style and style for type.

Composition & Sketch: Don't Commit... yet! I will walk through steps on how to come up with a clear composition and sketch without comitting too much time to a design that doesn't work.

Final Sketch: Now commit! In this phase I will show you what to look out for, consistency throughout letterforms, consistency throughout thicks and thins and finally my steps for making the final drawing.

Pen Tooling: I will walk you through my process for setting up the file, making and setting guides, creating curves and swashes and using the pentool in.

Deliverables: Create your own poster to the size of 18"x24." Please upload your first sketch, final sketch and the final poster.

Resources: Knowing your history in type and design will help arm your brain with the necessary tools to tackle type anatomy, illustrative typography, lettering, watchouts and new avenues to explore. Looking and studying all of the details in type design and anatomy go along way in the developement of your own personal asthetic. Below are my favorite books on type and designand have been invaluable resources for me throughout my career.

Books: Doyald Young's Fonts and Logos and Dangerous Curves

Scripts, Shadow Type and Stencil Type all by Steven Heller and Louis Fili

Megg's History of Graphic Design

Graphic Design Before Graphic Designers: The Printer as Designer and Craftsman: 1700-1914

Robert Bringhurst's The Elements of Typographic Style

Typography Sketchbooks by Steven Heller and Talarico Lita

Thinking with Type by Ellen Lupton

Megan Reed

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