Martina Flor combines her talents as both a designer and an illustrator in the drawing of letters. Based in Berlin, she runs one of the world’s leading studios in lettering and custom typography, working for clients all over the globe such as The Washington Post, Vanity Fair, HarperCollins, Monotype, Etsy, Adobe, Mercedes Benz, Lufthansa, and Cosmopolitan, among many others.

Martina Flor earned her Master’s in Type Design from the esteemed Royal Academy of Art in The Hague, The Netherlands. Since then she has dedicated a large part of her time to teaching lettering and type design. She has published two books in several languages, The Golden Secrets of Lettering and The Big Leap, and launched her own online academy where she coaches future business owners and trains future lettering masters.

Martina travels extensively within and outside Europe to help designers cultivate their skills through workshops and to present her work and insights at conferences, such as TEDx and Adobe MAX.

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Martina Flor

Lettering Artist, Author & Educator

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