In this course you will learn how to plan and write a blog post or article from start to finish.

We will cover:

Selecting a topic
Storytelling and why it's important
Writing for your audience
Mapping your blog/article
Writing a captivating intro
Basics of good copywriting
Formatting techniques for readability
Use of images for storytelling
Call to actions
Citing your sources (optional)
Writing a great title

By the end of this course, not only will you have the skills to write strong blog posts and articles, but you'll also have a blog post or article that is ready to be published to your website, LinkedIn, etc.

Example posts:

5 Tips to Write Amazing Copy

5 Guidelines to Make Your Brand Memorable

I encourage you to share your works-in-progress or finished projects with the class community to receive feedback and support.

Emilie Larsen

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