Youtube algorithm cheat sheet

Impression

Clicks through Rate (CTR)

Average Video Duration (AVD)

Positive Signal

Definition

How many times your videos has been shown to potential viewers, whether they clicked or not.

The percentage of people who clicked the video when it’s shown to them.

View:Impression

How much time on average people spend watching the video is watching the video

Signals youtube detect from video to find the video is actually worthwhile for the viewers.

How to optimize

Title
Thumbnail

Title
Thumbnail
Idea

Hook
Engaging

Likes
Comments
Long watch sessions
Surveys

Click through Rate (CTR)

Definition

Click-through rate is a metric that can measure how optimizing the packaging of your videos is

Youtube Studio

press on content, then choose any video you want and click on it. Then go and press on analytics. then go and click on reach. You will find your impressions, you will find your impressions click-through rate which is CTR.

How to increase

changes depending on the niche of your content
use CTR to A/B test thumbnails

Thumbnail tips

make sure your thumbnails has 0 to 2 words
zoom out your thumbnails when you are trying to see if it looks good or not.
Simple Fonts
82.7% of all phone users are using dark mood, the use of white backgrounds
Limit to three objects per thumbnail.
Timestamp.
using a pictures that conveys emotion
try your best to make sure the text you add to the thumbnail actually offers value and add to the story

Average Video Duration (AVD)

Definition

Average view duration is how much time on average people spend watching your video. Average view duration is how hooking your videos are. How engaging your videos are. The higher the average view duration, the higher your video ranks competitors a competition, the more views you will get

Youtube studio

click on content, then you make any video you want, and click on it. then you go And click on Analytics.then you go and click on engagement Now that you are in engagement. You will find your watch time over here. You will find your average view duration over here and also, if scroll down you will find your average view duration over here. And the average percentage viewed

How to increase

look at the dips and try to find out what's wrong and learn from it.
go at the ending of the video and try to find out how many people actually stick to the end of the video.
go at the first 30 seconds of the intro

Audience retention tips

Music is always much better than dead silence. Make sure the music is just music with no vocals, so that the viewers don't get distracted by the voice of the singer. Make sure the music isn't, anyway, near as loud as your voice.
adding text on the screen with every few sentences
don't clickbait. If it doesn't add to the story of the video, cut it out. It is better less than much in creating a video
pattern break
having tons of hand gestures and facial expressions, more camera confident
mix your videos with some greenscreens and effects. Try to make some visual changes every now and then during your video so that the viewer stays hooked.

Impression

Definition

Impressions is how many times your video has been shown to potential viewers, regardless of him clicking on the video or not. And we have already established that increasing your impressions means that you will also increase the amount of use your video will accumulate.

Youtube studio

click on content, then you make any video you want, and click on it. then you go And click on Analytics.then you go and click on engagement Now that you are in engagement. You will find your watch time over here. You will find your average view duration over here and also, if scroll down you will find your average view duration over here. And the average percentage viewed

How to increase

Niching out
Less community humor
Present the title and thumbnail, in extreme simplicity.
Don't add any barriers the viewer's brain needs to get through for him to decide to click on your video.

Positive signal

Definition

positive signals vary from sharing your videos, liking your videos, watching your videos till the end, commenting on your videos, filling out surveys that they enjoyed your video or they didn't. So, there is lots of positive signals that you look at, but eventually they all lead to you making better video and making your 10-minute video worth the viewer's time

How to track

like, shares, comments, click and not interested in your youtube channel or not, filling out a good survey or not.

How to increase

Don't go look for any metric. Put in the effort, make sure your videos are time worthy are worthwhile

Alanis Dma

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