Test Before You Build: 7 Steps to a Winning Business Idea

Have a business idea you're excited about, but not sure if it will work? Before you invest your time, money, and energy into building something that might flop, learn how to test and validate your idea with a proven 7-step process.

Every idea needs to be tested — whether it's a digital product, a physical item, a service, or something completely different. This class gives you a universal validation framework you can apply to any type of idea, at any stage of development.

Designed for entrepreneurs, side hustlers, and creatives, this course walks you through how to gather feedback, identify real customer needs, and make confident decisions based on real-world evidence — before making major commitments.

What you’ll learn:

1. Research Your Competitive Landscape – Understand your market, spot gaps, and learn from existing players.

2. Visualize Your Concept – Bring your idea to life with sketches, mockups, or prototypes to help communicate and refine it.

3. Customer Interviews – Talk to real people to validate the problem, test assumptions, and get honest feedback.

4. Create Product-Market Fit Using the Value Proposition Canvas – Align your idea with actual customer needs using this powerful tool.

5. Build a Minimum Viable Product (MVP) – Develop a simple, testable version of your offering to validate interest.

6. Get a First Paying Customer – Find someone willing to pay — the ultimate proof of demand.

7. Launch – Confidently release your idea into the world with the backing of real-world validation.

By the end of this class, you’ll know if your idea is worth pursuing — and you’ll have the tools to take the next step with clarity and confidence.

Perfect for:
Entrepreneurs, creatives, freelancers, and anyone with a business idea they want to test — digital, physical, or anything in between.