Best Self

Best Self - student project

I like this brand because it helps me to be the person I try to be and to feel good about it. Their branding works because I feel good about myself daily, due to the help of their products.
As you can see from their ‘Mission’:

they want me to achieve more, and enjoy today - their products definitely make me more productive and happy.

They communicate with me via the touchpoint of emails as part of their business communication on a regular basis, but not so much that it is too much, borderline annoying, and they consistently offer freebies, as well as value for money on their digital items.

Overall, they help me me the best I can be: my Best Self.

Thank you so much Rachel for this lesson - moving on to ‘Your Brand Toolbox: Part 1’ now 

Feeding my brain...