In this course, you’ll learn the most important knowledge and skills to start making great user-generated content (UGC) for brands — regardless of your experience with content marketing.

User-generated content is incredibly valuable to brands because it’s effective. “The State of User Generated Content” reports that 72% of consumers find customer testimonials more credible than when a brand talks about its own products.

Brands know this, and as a result, the market for UGC Creators is rapidly expanding.

In this course, we’ll cover all the basics to get started in UGC creation:

Creating a portfolio
Finding jobs and negotiating contracts*
Scripting and filming your content
Delivering your content
And more…

By the end of this course, you’ll have a solid understanding of what it takes to get started creating UGC and how to find clients and grow your UGC Creator business.

*I’m not a lawyer, and this is not legal advice. These are simply things to keep in mind. Please consult a lawyer with any specific questions regarding contracts.

Mickell Sherron

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