This project-based course aims to teach students how to design a banner from a client brief. Students will learn how to analyse a client's needs, design elements, and goals, and create a visually appealing and effective banner using graphic design software. The course will cover the principles of design, typography, colour theory, and image selection.

Programs needed: Adobe Photoshop

The skill required: Beginner & intermediate photoshop & Illustrator skills

What You'll Learn

In this class I am revealing my secret different methods and techniques using graphic design to create Creative Banner Designs , its use in different projects and a streamline workflow of Banner and Billboard design

Introduction to Client Brief Before we start designing, it's important to fully understand the client's brief. We'll go over the key elements of the brief and ask any necessary questions to ensure we have a clear understanding of the client's expectations.

Understand the purpose of a client brief
Learn how to analyse a client brief
Real World Example:

Determining Client Needs: Learn how to ask the right questions to determine client needs, Identify how to address client needs in a banner design, Why is it important to determine client needs? What types of questions should you ask to determine client needs?

Design Principles: Understand the principles of design, Identify how to use design principles in a banner design, Why is balance and symmetry important in a design?

Typography and Colour Theory: Understand the role of typography in a banner design, Learn how to select appropriate typography for a banner, Identify how color theory affects the effectiveness of a banner

Image Selection: Learn how to select appropriate images for a banner, Identify how images affect the effectiveness of a banner, How do images affect the effectiveness of a banner ad?

Designing the Banner: Understand how to apply design principles, typography, color theory, and image selection in a banner design, Learn how to create an effective and visually appealing banner, Identify the key elements of a successful banner design

Presenting the Design: Understand how to present the banner design to the client, Learn how to effectively communicate design choices to the client, Identify how to incorporate client feedback in the design process

Preparing the Design for Production: Understand how to prepare the banner design for production, Learn how to properly export and save the banner design file, Identify how to work with printers or online banner production services

Final Project Final Banner Design: Students will use graphic design software to create the final banner design, Students will present the final banner design to the class for feedback. Students will prepare the banner design for production, including exporting and saving the file and working with printers or online banner

By the end, you'll have enough basic skills you can use for any number of projects, such as art exhibits, posters, album arts and for commercial use

feel free to ask any questions.

you can also follow me and visit my profile for resources

Agency Portfolio • instagram • Linkedin • Behance

here is also my class that can help you bring more creativity

Joel Smades

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