Write an Effective Artist Statement • Build Your Creative Business • Series for Artists + Makers | Sandra Clarke | Skillshare

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Write an Effective Artist Statement • Build Your Creative Business • Series for Artists + Makers

teacher avatar Sandra Clarke, artist • educator • maker • craftivist

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Art stmt intro

      4:17

    • 2.

      Art stmt lesson

      6:28

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About This Class

Welcome to Write An Effective Artist Bio, part of the educational series for artists + makers: 
BUILD YOUR CREATIVE BUSINESS. 

Build Your Creative Business Series teaches artists + makers how to:

  • write an effective artist bio
  • update your artist’s statement
  • revise your c.v.
  • pricing your art
  • income goals
  • whole + retail markets online markets
  • sell in boutiques + museum shops
  • expanding your art to services
  • assemble a cohesive brand
  • polish your marketing plan
  • continue learning

THIS COURSE: WRITE AN EFFECTIVE ARTIST STATEMENT teaches artists + makers about; technical criteria of an artist statement, what art directors and curators expect from your artist statement, and examples.

My Artist Bio

Maker + Teacher, Sandra Clarke, has been untangling skeins of yarn and making useful shiny things for over 30 years. Born in the colourful, celtic, west-end Montreal neighbourhood of Griffintown, and educated in Montreal, New York, Winnipeg, Vancouver and Toronto, helped Sandra developed her eclectic style.  Her textile + fibre arts and courses include; weaving, spinning, macrame, felting and knitting. And on the shiny arts side, she creates and teaches; fused glass, beaded trees of life, jewelry and button making, Her art can be seen regularly in boutiques, galleries, and online. Sandra's ecology themed colouring books can be found on Amazon an in her courses.  Nature themes are also explored in Sandra's illustrations, both graphic and by hand. She teaches art + art business courses online and in galleries + schools. Sandra gives traditional arts a contemporary life while still retaining practicality + function. Sandra lives with her husband + children dividing her time between her home in Mississauga, Ontario, Canada and her off-grid cabin-in-the-woods near Algonquin Park in Highlands East, Ontario.

Meet Your Teacher

Teacher Profile Image

Sandra Clarke

artist • educator • maker • craftivist

Teacher

2021 began with the death of my 27-year old daughter, Emily.  Emily died on January 1st, 2021 as a result of complications from her 2019 heart transplant.  I can already see a transformation in my textile artwork directly related to grief, mourning + navigating new trajectory.  Emily was a brilliant writer + she will continue to show up in my artwork, as will my son, Evan + my husband, Gary.  
Family is the reason for my maker career.  I needed work that would afford me the time to drop everything to be in hospital with Emily, or on a school field trip with Evan 
+ be portable + meaningful.  Family will always be woven into my artwork.  
Emily’s fearless writing influences my artwork with words embroidered on upcycled clot... See full profile

Level: All Levels

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Transcripts

1. Art stmt intro: welcome to build your creative business. A Siris for artists and makers are the statement. Impress art directors and curators with your creative story about your artwork? Build your creative business is a Siri's where we're going to cover how to write an effective artist. Bio. Update your artist's statement. Revise your CV. That's your artist resume. Then we're gonna talk about the money part of your art that's pricing your art, keeping into consideration any income goals that you might have. And we're also going to talk about the wholesale and retail markets we're going to get into some online markets. Had a cell in boutiques and museum shops and how to expand your art product into a service or any art surfaces that you might provide into a product. Then we're gonna wrap it up with assembling a cohesive brand for you. How to polish your marketing plan, and we're gonna talk about some continued learning. This course is about artists statements. Artists need tools, and one of the most important tool is an artist statement. An artist statement is important information about the artwork. Artists need an artist statement for calls for submissions, toe art galleries and events When writing a proposal toe art directors, curators and music producers. You'll need one for interviews for media blog's television, podcasts and magazines, public relations and marketing catalogues, your portfolio art music theater, an artist's residency grant proposals and, of course, your website. Who needs an artist? Statement? New artists who have never written or perhaps even seen an artist statement will benefit from this course emerging artists who have some experience. But they want a little bit more help to impress art directors and curators with a polished artist. Statement. Established artists wanting to refresh their artist. Statement. The definition of artist in the framework of this class includes fine art, visual art, painters, illustrators, graphic designers, photographers, coloring book artists, writers, animators, musicians, Potter's fashion mitt and crow. Shea Art Wearable art actors are just so many more genres. Writing your artist's statement correctly will result in a Polish professional appeal that will prepare your creative business in the right direction. In this course, you'll learn about the technical criteria required for an artist statement what art directors and curators is expect to read in your artist's statement and some examples of artist statements. An artist statement is an essential marketing tool that moves your creative business forward. Your artist's statement has the power to create positive buzz that will result in more sales that will keep you in the freelance art career that you love. If you have any questions, you can email Sandra at Sandra Clark with a knee on the end dot c A. And you can also join the Facebook group facebook dot com slash groups slash build your creative business. 2. Art stmt lesson: artist statement. Technical criteria What art directors and curators is expect to read in your artist statement and some examples. What is an artist statement? An artist statement is an artist's written description of their work, their artwork, a general introduction to your work, a body of work or a specific project. It should open with the works. Basic idea In an overview in two or three sentences or a short paragraph, the second paragraph should go into detail about how these issues or ideas are presented in the work itself. If writing a full page statement, perhaps for your website, you can include some of the following points why you have created the work and its history , your overall vision, what you expect from your audience and how they will react how your current work relates to your previous work. How does your work fit in with the history of your art? Practice how your work fits into a group exhibition or a series of projects. You have done one of the sources and inspiration for your images artists you have been influenced by, or how your work relates to other artists work other influences. How this work fits into a Siri's or longer body of work. How a certain technique is important to your work, your philosophy of making art or of the works origin. The final paragraph should recalculate the most important points of the statement. This is how your art work. Either a small piece, a specific project or an overall view of your work is communicated inwards. Like an artist bio. There are some technical criteria points that remain an art industry standard. It's still okay to occasionally break the rules when it makes sense to do so. While an artist bio is about the artist written in the third person, an artist statement is about the artwork, and it is written in the first person. An artist statement is always written in the first person, however. Avoid using too many sentences that begin with I or my Try not to put two sentences in a row, starting with I or my It's OK to have one sentencing I and then the next sentencing Mayer vice versa. Here's an example. I used a dry brush technique to complete the painting. Instead of using I, you can say the technique I used to complete the painting was dry brush. You're still using the word I in there. But instead of starting the sentence constantly with an eye, you can just scramble the words around so that they make sense. Here's another example. My favorite wool comes from Key back, or you can say Quebec wool is my favorite. You'll definitely need an artist statement when you're presenting a specific piece of art. Two galleries The press in your portfolio. When you're writing grants for a specific project, your website applications and submissions the length of Menard, a statement can be as brief as a short paragraph or as long as a paid. However, if the curator or art director provides you with submission guidelines, follow those to the letter. Your artist's statement needs to answer questions about your work. Who is your audience and what's in it for them in any marketing. 101 type of class, your service or product needs to address the audience or the consumers. Pleasure or pain? Who are your influences for the specific work in your statement? How do you make this specific work? What tools do you use? What materials do you use? What were your influences to use such material. How is your relationship to your materials? Are you using equal friendly left over materials? Are you using specific paints that haven't been mixed this way in a century? And how is your work unique? You should have two types of artist statement a long one for your website and updated as need it not every single day but every few weeks. Take a look as your projects evolve and you're gonna need a short artist statement for any type of specific projects. Here are a few examples of long and short artist statements If you have any questions, email Sandra at Sandra clark dot c A. Clark has any on the end. You can also join the Facebook group facebook dot com. Backslash groups backslash Build your creative business.