Transcripts
1. Introduction: Let's be honest, your
resume is not a problem. The problem is it looks exactly same like
everyone else's. Same PDF, same Minton, same responsible
team player wiles. In this stack of almost
200 identical CVs, you are not just
competing on skills. You are competing on visibility. You would have
noticed almost every job application has a website, text field that you can fill. Pin it blank doesn't
reduce your chances, but putting something in
the website field will definitely increase your
chances to get selected. As a hiring manager myself, I've seen thousands
of applications. But whenever there is a website, I make sure I look into it. It is more about a person
just than their resume. We know there are many
limitations in the resume, like it should have
only two page. You should only put
important points on that, but website tells us
a lot about a person. You know you are better
than your resume, but most of the recruiters look at it just like another CV. And in this class, we are
going to change that. I'm going to show you how
to turn your resume into a live personal website using
something I call be coding, which basically
means you describe the vibe and AI writes the code. And no you don't
have to become a you don't have to learn even
a single line of code. If you can just
copy and paste and describe what exactly
you want, you can do it. I'm Niko teacher and I work at the intersection of
marketing product and AI, and I have been using
Poding to build real websites without ever writing a single line of a code. This class is built
for non coders. If you have a resume,
even a messy one, you are ready to start and I will see you inside the class.
2. Generating Prompts with ChatGPT: Hello, and I welcome
you to this course. As you do from the descriptions, the tool that we are
going to use is lovable. But before that, we
have to use CharPT to give the whole
structure to our website. Basically in this class,
we'll be using three things. The first one is
creating a persona. Persona is an example of the person who would
be hiring you. Usually, it will be
a hiring manager. Basically, it will be
brainstorming with CHAPT that how your hiring manager
thinks or what kind of company should work with
you based on your resume. Second thing we are
going to do is create the structure of the website
with amazing headlines. The third thing is
creating a prompt that we will be giving to lovable to
create our final website. We are at Chat GPT, and this is the first prom
that we are going to use. I'll give you the whole
context what I have added as well as there are few attachments
that you can see, we will be adding that as well. You can see the
prompt over here, which I'll add in the resources. You are a marketing
strategist and a digital entrepreneur
with ten years of experience in building
learning pages and websites. Let's add here, building high converting landing
pages and websites. Please create a persona for my website or landing
page. Who would hire me? The first thing we
are going to do is create a persona, basically, who would be our hiring
manager, how they think, or what they do in
their day to day life. So I've also given a
one liner about me. I'm a growth and
marketing expert who has eight years of experience
working with startups. I'm an expert in
performance marketing more about me in the task files. Now there are few attachments that you would see over here and the model I usually use
thinking model over here. By default, it will be selected Auto or Astern for some people. But if you have a pro plan or if it is also available
in the free plan, I would always suggest
you to go with thinking because then Char PT takes more time and comes up
with great answers. Let's start with the attachment, what I have added over here. The first thing is
all my resumes. One of them is this one is the
latest resume that I have. I think it's this one over here which looks very
plain and simple and Idly I think your resume also would
look something like this. Then the other attachment that I have added is my
Linden profile. I could have directly
given the Linden link, but we are not very sure if
Chat GPT would have been able to scrape all of the
information on my LinkedN. My LinkedIn is
pretty much filled. There are all the details and I post quite regularly and then my experience, I
have added everything. I mean, come on, guys, we are
in the era of Chat GPT and your Linden should be also
full of content over here. That helps people to
search you better. I in case if someone
writes marketer in Bengaluru Kanataka India, it's highly likely that I
would come up in their result. How do we download
our LinkedIn profile? Just go to your
profile page and click on the three dots over here and then click
on Save to PDF. You will have
something like this. So this was my headline, which you can see it is
matching with this over here, and then I have all the details, all the summary, all
the experience, right? So I'm giving complete context to hat GPT so that it
doesn't miss anything. Then the other one
is my latest resume, which has a few more
numbers over here. And then I also
have a portfolio. I think even you would
have a portfolio if you are into
freelancing or something, or presentation kind of a thing. This is a basic presentation
that I had created. If you don't have,
it's really fine. Okay, so it's back with
the response over here. The ideal client
persona for you, one is Arjun Mata, founder and CEO or head
of growth and Marketing. These are the people who
would ideally hire me. They can be a founder or directly head of
growth or marketing and who has monthly ad budget
of let's say $30, right? And company context over here that product
has some traction, but growth is inconsistent. This creates a document
where I can help people, who needs my help, who
exactly needs my help. This kind of company, I
would fit right into it that who have seen some traction but
growth is inconsistent, then they have done DYI ads or work with junior marketer or agency before, but
they are unhappy. Now I as an expert with
eight years of experience, I can definitely help them. I have worked mostly
with At Tech, ideally, I think it has taken
somewhere from my resume. These are my ideal clients. You can see what are their
goals, their pain points, that agencies chase clicks, not outcomes,
fragmented funnels, clear tracking and attribution. You can see it also gives a resource reference where exactly it has picked
all of these pointers. Mindset what triggers him
to high specifically. There are key all of these pointers will
be used to create a perfect messaging in our website so that we hit
right into their mindset that, Oh, I should hire this
guy right away, right? Because we already know what are their pain points, right? So what objections these
people would have? All of these will be taken
care on our website. Now let's move on
to the next prompt. This is our next prompt
which says, thank you. Now please build a complete
landing page structure with all details based on the
persona you just created. We have our persona over here. I would like you to write
this landing page or website. Like a direct response
marketer would or copywriter. What is direct
response marketing? It's something which triggers someone to take
immediate action. For example, if they
visit your website, ideally they would contact you immediately or book
a call with you. That's how direct
response marketing works, which is immediate
and action specific. Now let me just hit
Enter over here. So now we have our answer
ready and you can see the beauty of thinking
model is that it thought for 36 seconds. It didn't immediately give
me some random answer, and the response over here
is so long, you can see, ChaPT has actually put in
effort to read through all the documents
that I have given and give me a perfect
answer over here. So let's read a
couple of things and then we can move on
to the next prompt. So Arjun, who was our
persona over here, it's for him and his company. So you can see the
structure over here. The hero section would
have the growth partner, the growth partner
startups call when they need pipeline not promises
so powerful, right? A lot of agencies or freelancers just give
random promises to people, but I would actually help you
when you need a pipeline. We're spending on ads. Now, see how we are hitting
the pain point over here. You are spending on
ads, building features, shipping campaigns, but
revenue still feels random. I help early and grow the startup turned
chaotic marketing into predictal
acquisition engine using performance marketing, full final system, and
behavior driven experiments. So powerful. I'm really
impressed right now. And we have problem
pain section, ARCAC is all over the place. The campaign actually bring
paying users or admissions. Yeah, you know, these are
a few things that people are asking themselves.
You have burned lacks. Lacks basically means
men hundred dollars. Experiments that never turn into repeatable system, right? Agencies and beautiful PDF that usually happens if you
have worked in marketing. But cannot tell you why MQL
never become customers. You know, MQL is basically
marketing qualified leads. So you can see it
has everything, and it is just like a
direct response marketing. Reading this, if someone
would have sent this to me, I would have immediately
hired him or her. So let's move on to
our next prompt. This is our next prompt. Please turn this full
landing page structure into a complete starter prompt in
editable Canvas editable so that it comes as a upgrade
file and we can directly copy it to build this landing
page in lovable dot v. The tool that we
are going to use in the next video is lovable. And we need a prompt
because that's also an AI. So we need a prompt, and based on all of
these responses, we will be getting a prompt. Let me just hit Enter. Now we have our
prompt over here. This is this matches with the previous response where
we had the website structure, but this works really
well as a prompt as well. So I'm just going to copy it. And in the next video, I'll show you creating this on Love.
3. Creating Website with AI: Hi, now that our
prompt is ready, now we can move to lovable
and create our own website. In lovable, every day
we get five credits, which means five changes that
we can do on our website. But if you go with the paid
plan which costs $24 a month, you will get 100 credits, which basically means you can do 100 iterations in your website, which is good enough if you
need a lot of iterations. And as a beginner, I
would suggest you go with that for a month at least
and see how it works out. Not, you can also
wait for the next day where five more credits will
be added in a free account. You will be getting 55 credits
every day all for free. If you are a student and you
have a college email ID, you can just go ahead, create a student account and you will get everything for 50% off. But what I'm going
to show you in this video is completely free and you can do
this right away. Feel free to pause the video
and do it on the side. In our previous video, we
had this prompt ready. I'm just going to copy it
and download it as well. You can download this
is called Canvas in ChagBT where you can
download as a PDF as well, or else you can just copy anything if you don't get
the answer in Canvas, you can just copy
the whole thing and paste it on lovable. I'm going to attach the
same things which I did in my previous prompt in Char gBT let me just
quickly attach it. I have added all the
attachments over here, the same ones which
we had in Charge PT. Apart from that, there are two more things that I have added. One is my professional headshot, which can be used by lovable to create a website in
my about section and then the whole prompt
again as a PDF in case lovable is not
able to read this. So I'm doing all of
this in a free account so that you can also follow
me along in the free account. Every day we get five credits. So if I exhaust one today, I can continue tomorrow with five new credits which
will be added for free. But in case you need a lot of iterations after
website is developed, I would highly recommend
you go with the paid plan. So let's go ahead and
send it to lovable. And that's it, guys.
Now our website will be created with
all the information. Let's wait for it. You can see it is working
and let it work. At the end, you will
see a blue button which says that the project
has been completed. So keep your calm, don't add anything, just
wait for it to work. So you can see it scanning
one of my documents. Similarly, it will scan everything and
create the website in the best possible way. So you can see it has
created everything, and let's wait for
preview to come. You see this blue
button over here. I'm not doing anything, guys. So you can see I have
only 1.6 credits left, and that means I can do only one or two
changes in the website. That's why pro
plan is important, but if this is not
really urgent, I would wait for the next day, and again, I'll have
five credits over here. Let's look at the website
that it has created. It's clean white,
Nichel Kumar, cool, the Growth Partners startups call when they need a pipeline, 30 mi strategy plan, UK studies. These are the small iterations
that I would do that if I over my mouse over here, I'll just ask it to change the color to keep
the color black. No fluff no agency
retailers cool trusted by, these are my previous companies. I think it picked it
up from my resume. If I would have given
the logos of this, it will add it over here. So 100 and sorry, 1,100% revenue growth
for a Net tech brand, cool, cohort revenue,
a full funnel. Actually, I did it in 30 days, so I would have added it here. Anyways, ad spend managed
portfolio focus, not vanity. If your growth feels random, it's not your product,
it's your funnel. All of these headlines are talking to the person
who's reading this. If I as a marketer, I know the pain over here that if my growth feels
random in my company, the solution is right over here. So if your growth feels random, it's not your product,
it's your funnel, you don't have a
traffic problem, you have a system problem. I know so many startups who receive a decent
amount of traffic, but they don't receive
any orders or so. So you are probably running
a mix of some Google ads, metires, landing pages, maybe webinar or Lead Magnet,
and still asking. Which campaigns actually bring paying users or
admissions, right? So all of these questions, I as a marketer know we come across a lot
of these questions. Sound familiar. You have burned see all of these
things are over here. I don't just run ads, I architect the entire journey
from click to customer. Awesome. Hi, I'm Nicole Kumar, a growth marketing specialist. So one thing you would
notice over here is this looks very
bad in the sense. It's just right after
about me section, right? But it's actually not like that. Go over and click on this
arrow button over here. That was a mobile view
which we were looking at. This is how exactly it looks. Let's wait for a moment. So this is our
actual website where we have a few things
written over here, our CTs, and you
can see my photo, art kind of thing
they have built. Now, this looks very beautiful compared to the last one
that we were seeing. That was a mobile
or a tablet view because of this thing, right? I mean, it has a very
little space over here. So you can see now this
looks very beautiful where I have my photo here and it talks about
me, few bullet points. If you are an early mid
stage startup founder, I'm the person to bring you
in, bring in when you want. These are my core offerings, the startup growth sprint and deep drive what I will
exactly do in each week. It's mentioned over here, ready for a sprint. I can add my calendar link
or something over here or Miltolin which I'll
explain further now, all of these are my case studies where I have a card
kind of thing, what was the challenge,
solution, impact. Now, all of these things
guys are taken from my resume or my portfolio
document that I had created. And you can see how beautifully
it has turned up, right? So see if your startup. Usually these button will
take people to book a call. This is my process
diagnose, design, deploy dial in and scale. You're not buying
hours or at setup, you're buying a system
that keeps compounding even after we stop working
together so powerful guys. I mean, this kind of messaging
takes the ball in my code, saying that even if we
don't work well together, you are going to still receive the good amount of orders and conversions.
Is this for you? This is not for you,
you want some sis. You just want someone to run ads without touching your so yeah. Awesome. Actually, these
things are my non negotiables. I usually don't work
if someone is not letting me touch their
funnel or product, and if someone is expecting
an overnight miracle, cool. So why work with me and not another generic agency or the last I set on
your side of table, not just as a freelancer. I have led growth and
performance marketing as, okay, so everything has
been taken from my resume. You're getting. So it's a very
long landing page, and final CTA is this book
a 30 minute call strategy. It has my LinkedIn as well. Awesome. So this is a
very powerful line. We'll review your funnel
numbers and goes. If I can't help, I'll
tell you straight. This is usually how I work. So we have a very
good landing page over here, and obviously, I could have not
added this kind of language or these many
things in my resume. It would have become three or
four page or resume, right? Coming to the buttons, if
I click on Case study, see it takes me to
the case study, if I click on how it works, it shows my process,
if I click on about, this is about FI. These are the frequently
asked questions. Book a call. It takes people over here. It makes very easy for
anyone to do action. The only action that you can do is book a call with
me, nothing else. If I click on K studies, it takes me to the
as studies and there was a small button
that I showed you guys. Let me click on that.
See, it takes me. It takes the user to
book a call button. This is our website, guys. I know it has less picture. I uploaded only one picture. Idally I should have added
few more logos or everything. It would have come
out perfectly. You can do that while
you give your prompt to ovable and it will definitely
have more pictures, more graphs and everything. Now we are back to
our Canva editor, and we are going to change
a few things over here. So one thing that you
can do is click on visual edits and select exactly
what you want to change. Okay? So let me just write. One thing I can do is directly select anything that I want to change because describing it
can be a difficult thing. So I can just click
on any of these and ask basically to change it. So you can just
click on anything. Like I said, I wanted
to add in two months, so I can just click
on it and ask for it. I'm trying to save
the credit over here to show you guys
the major things. These are the small
things that you can do. Click on anything
and get it changed. By asking it over here. Now, coming to the main things, one thing is my
booking link is this. I use a tool known as
Calendly to book my meetings. I've given the link over here. Then second thing is
add testimonials. I'm just listing down the
things that I want and then, let me just add a few
numbers over here. Testimonial section so that people can read what
exactly I worked on. Let's try a crop kind of uh, illustrative, modern graphs, kind of images or backgrounds. Okay, let's keep it graphs. Okay. So it will
automatically developer or a UIUX designer and see where
exactly should we at that. Then fourth one would be, let me just see what
exactly I want to change. Generate a few images. Add it to the relevant places. Right now, it looks dull. Good, but dull. So I'm just not straightaway giving it a
dull kind of feedback. Otherwise, it will
change the whole thing. So I'm saying that I'm still happy with this
particular design, but it looks dull. So this was one thing. So like I said, I wanted
to change this as well. I would ideally do
this with visual edit. But this is our current list of changes that I want to do. Yeah. So let me just hit Enter. You can see it has completed the booking link and everything. Testimonial section with
three client reviews, generated four
professional images, Andex dashboard, film diagram. Okay. Now you can see I am
left with zero free credits. My credits will be
added again tomorrow. Then I can do five more changes. Let's just look at
the website again. This is the image
that it has created, and my photo over here, I can add something again
with this tool over here, visual edit, select
it and change it. Then few image it
has added over here, which I don't like, so I can
just go ahead and delete it. And actually, I like
the previous version. So in that case, I can go
back and reverse the changes. I'll show you how to do that. So you can see the booking
link is working now. It takes people to currently. And also, let me search for testimonials because that
was another request. So yeah, you can see we have few testimonials
added over here. Anyways, let me see
if I can go ahead and delete this thing directly. Delete. Awesome. Now let me delete this as well.
I don't like this. It's all about hit and trial, that should work for us
and we are experimenting. Anyways, I think now
I'm happy with this. Let me just save it. Now I
have my whole website ready, which I can add it to
any job application and it would work just as good
as converting anyone. Can also use this as a
freelancer or share it with people who might be looking for marketing
consultants or freelancers. You can see you can also have
your own unique website. You don't have to spend a lot of hours getting the
hosting and everything, going through the
templates which will be used by
100 other people. So this is unique to you, and now I'm going to go
ahead and publish it. So there are two options to rule that if I just
click on Publish, I will get a lovable link or else I can add
a custom domain. For example, I can add
an existing domain. If you have your own domain
from Namecheap or GoDaddy, you can do that, or you can buy directly, you can buy a new
domain over here. So Adi I would go with my name Nikhil Kumar
marketing.com, something like that, and if you don't want to spend money, you can just click
on publish and just write Slug slug is
basically what would come over here, the
Kilkoma marketing. My link will be
accessible over here, if I go ahead and click on. Continue. Awesome. It's ready. Now if I just go ahead and go to the new tab and enter the link, we have our website over here. Every time we do change, we have to keep publishing if I do any change tomorrow after
I get more credits, I'll just click on publish
again and update my website. Now talking about how
do we reverse back, so I can just click on the
initial version over here. You can see we have a button, preview this version and you can click on Restore
this version and then again, click on publish and your
website will be updated. In the next video, I'll tell you what we should do
with the website, see you in the next class.
4. Where to use these Links?: The last class of this video, I know you have an
amazing website which is ready right now, but now how do we promote it? One thing is definitely you add that website to all the job
applications you apply for, and the second thing is Lindn. There are a few
places on LinkedIn where you can add
this website of yours that can improve your chances to get
more visibility. And people will reach out to you instead of
you reaching out to you have to get a little bit famous
on Linden for that, I'm creating a three course. Make sure you follow
me, make sure you follow me so that you are
notified when it comes out. Now one of the really
important things that I would do when I have created my website
is add it on Linden. I can just add it somewhere in my about section over here. You can see I have
written DMs open. I can just add it here
or connect with me. Or book a call with me. Yeah. Okay, M A section
is exceeding the limit. Otherwise, I would
have saved it. I'll have to change
a couple of things. But anyways, this
is what you can do. And also, if you have
LinkedIn Premium, you can just go to
add CTA button. So you can see I have premium. I don't know why it is
asking me to reactivate. Anyways, I can just click on Edit Contact Info and
add a website over here. Portfolio or personal or
anything and save it. Now there's one more thing
I can go to featured, add my website, add a link, add my link over here, and then I can give a
title book a call with me. Some people directly give their calendar link
which is okay, but your calendar link wouldn't have that
many information, what we have on our website. I can just try book a
call with me and save it. You can see now in my
profile over here, I have a CTA. So when someone clicks on it, people will come here, see, Okay, this guy is
really good, right? And then they can directly go ahead and book
a call with me. I know you apply
through LinkedIn people visit the your profile
and everything. LinkedIn can be a great tool. I'm going to create
a LinkedIn course. Please follow me if you want to be updated with that
whenever that comes out. I hope you enjoyed this
lesson all the best.
Nikhil Kumar, Google Certified AI Expert
