The Art of Writing the Grant Narrative | Vanessa S. | Skillshare
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The Art of Writing the Grant Narrative

teacher avatar Vanessa S., Graphic Designer & Contributing Artist

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Course Introduction

      2:06

    • 2.

      Building the ARC

      4:19

    • 3.

      Example Narratives

      9:54

    • 4.

      Data and Evidence

      4:04

    • 5.

      Powerful Opening Statements

      3:18

    • 6.

      Class Project

      1:25

    • 7.

      Wrap Up

      0:55

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About This Class

Ready to take your grant writing to the next level? This advanced course dives into the core narrative section of your grant proposal, the engine that drives your project's story. Here, you'll refine your grant writing skills to craft a compelling narrative that captures attention, articulates your vision, and effectively communicates your project's potential to create positive change.

In this course, you'll learn:

  • The ARC of a Grant Narrative: Master the essential narrative arc (Exposition, Conflict, Resolution) to structure your story for maximum impact. 
  • Crafting a Compelling Introduction: Grab the reviewer's attention with a clear and concise introduction that highlights the problem you address and the change you aim to create.
  • Demonstrating Need & Impact: Learn how to effectively quantify the problem and articulate the positive impact your project will have on the community.
  • Solution Spotlight: Showcase your project as the answer to the identified need. Explain how your project functions, who it benefits, and what makes it unique and impactful.
  • Powerful Storytelling: Weave storytelling elements into your narrative to engage funders and connect with them on an emotional level.
  • Actionable Tips & Examples: Discover practical tips and real-world examples to guide you in writing a comprehensive grant narrative.
  • By the end of this course, you'll be able to:

    • Craft a clear and compelling narrative that effectively communicates your project's value. (How you tell your story (writing skills).
    • Demonstrate the need for your project and its potential to create positive change. (What your story is about (content).
    • Develop a strategic narrative framework that you can apply to future opportunities, ensuring your project's story is consistently impactful. (A method for structuring your story (process).

NOTE: ARC is not an acronym, it's a narrative structure used to craft a compelling story within your grant proposal. It guides you through introducing the problem, outlining the challenges, and presenting your project as the solution.

This course is perfect for:

  • Non-profit professionals & volunteers
  • Educators & community organizers
  • Artists & entrepreneurs

Meet Your Teacher

Teacher Profile Image

Vanessa S.

Graphic Designer & Contributing Artist

Teacher

Greetings, I'm Vanessa.

I am a multi-published author, veteran entrepreneur, Canva Community Canvassador, and Amazon Merch on Demand Contributing Artist. At By Vanessa S. LLC, we transform unique ideas into tangible experiences, and I'm thrilled to share my journey with you through my educational courses.

With a diverse background in non-profit development, publishing, writing, and a love for all things creative--like sewing, jewelry making, photography, and graphic design--I bring a wealth of experience to my classes. My roles as a Canva Canvassador and a contributing artist on Amazon Merch reflect my commitment to creativity and innovation, which I integrate into every lesson.

Whether you're here to enhance your practical skills or explore new creative endeavors, ... See full profile

Level: Advanced

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Transcripts

1. Course Introduction: Hi, everyone. I'm Vanessa S of By Vanessa S, and welcome to my course, the art of writing the grant narrative. Grant writing can be an arduous and tedious process, especially if you don't know how to navigate all of the components that are involved. The narrative is one of those components. Even though grant writing is business technical, it really is creative writing. And so understanding how to n writing the narrative, is absolutely key. In my over 20 plus years of being a grant writer. I can tell you that a lot of things with submitting grant proposals have changed, but having a compelling narrative that tells a story about your project or program, that has not changed. So why is the narrative so important? The narrative is important because it's really the first thing that the reviewer will see. This is the first opportunity that you have to connect with the funder. This is the time where you have to tell your story. And if they're not interested in your story, they're not going to be interested in your grant proposal. So you have to capture them with the grant narrative. This course, I'm going to show you how to build a narrative using the RC system, create a compelling opening statement, and I'm going to show you how to use data and evidence to support your project or program. At the end of the course, you will have the tools and skill sets that you need to create a story detailing your program or project. Also, after you complete the course, there's a class project. I'll speak more about the class project in another lesson. 2. Building the ARC: Welcome to lesson number one, building your grant narrative arc. In this lesson, we'll explore how to craft a compelling narrative for your grant proposal by following a basic story structure. Every good story follows a narrative arc, and your grant proposal should do the same. Let's break it down into three main parts, exposition, conflict, and resolution. Exposition. Every great story begins with exposition, where we introduce the problem or the need. Imagine a coastal town facing severe environmental challenges. The shoreline is eroding at an alarming rate, threatening homes and habitants. The current situation is dire, impacting both the local community and the diverse marine life that relies on these coastal ecosystems. Here, we set the stage by describing the current situation. We illustrate the significance of the problem and its impact on the community and the environment. This is where we capture the attention and the empathy of your audience. In the case of a grant narrative, the funder or the reviewer. Next, we introduce the conflict. This is the second tier of the arc. This is where we explain the challenges and obstacles that hinder progress. In our story, the coastal town faces several barriers. Lack of funding for environmental protection, inadequate infrastructure to prevent further erosion. And the increasing threat of climate change. These challenges create a tense environment, highlighting the urgent need for intervention. The conflict element of your narrative is crucial. It adds tension and emphasizes the necessity of your project. By clearly outlining these obstacles, you underscore why support is desperately needed. Finally, we arrive at the resolution, the third tier of the arc. Here we introduce our project as the solution. Imagine a restored coastline with strengthened barriers to protect against erosion. Driving habitats for marine life and a safe, vibrant community. Your project will implement sustainable shoreline reinforcement, restore habitats, and educate the community on climate resilience. Explain how your project will address the identified problems and create positive change. Emphasize the outcomes and the benefits. For example, with the new measures in place, homes will be protected, wild life will flourish and the community will be better prepared for future climate impacts. This resolution ties your entire narrative arc together. Leaving your readers with a clear understanding of the positive impact your project will have, in your case, the funder or the reviewer. By following this narrative arc, you can create a compelling story for your grant proposal. Start with the exposition to introduce the problem. Move to the conflict to explain the challenges and conclude with the resolution to present your project as the solution. This structure not only engages your reviewer, but also clearly communicates the importance and potential impact of your project. 3. Example Narratives: Let's take a look at a few examples that I have for you of an actual arc narrative. If you notice, I have mind sectioned off in columns. I use Excel, and I created this way so that I have a clear vision of what I am trying to relay in my narrative. Let's start with this one. Like I said, I have three examples for you. Let's start with this one. So we have the grant title preserving the legacy of local quilting traditions. A compelling opening statement. Now I have the compelling opening statement in two places for a reason. The compelling opening statement, I wanted section by itself so that I can see it. This is my starting point. It's my starting point. But when I get to the exposition, and remember the exposition is to introduce the problem. The question is, what is the problem? I also have the compelling opening statement because this is the beginning of my narrative. Each of these sections, having the exposition, the conflict, and the resolution. By the time you're finished with this, this is the reason why it's an arc. By the time you're finished with this, you should have your actual narrative. Okay, looking at that exposition, this is where we introduced the problem. The first statement is the compelling opening statement. For generations, quilting has been a cornerstone of rural community passed down through families and fostering a strong sense of cultural identity, compelling opening statement. So what is the problem? Many younger generations lack the knowledge and skills to continue to practice, and priceless historical quilts are at risk. Those are the two problems. So in a nutshell, your exposition is answering the question, what is the problem, and that is you introducing your exposition, introducing the problem through your exposition. Your next section is the conflict. This is where you create the tension. What are the challenges? That is the question. In this scenario, the lack of awareness, if you're following my prompt in red, the lack of awareness and education surrounding traditional quilting techniques threaten the continuation of this rich cultural heritage. That is the answer to the question. That is the second tier of your arc. This is where you are creating the tension. This is where you're showing the conflict. This is where you are setting the reader or the reviewer, you're setting them up to understand what it is you're trying to do, and why? Okay. Moving along to the resolution. This is where you introduce your project. What is the plan? That's the question. To revitalize this art form by offering educational workshops led by experienced quilters. That is the plan. So in a nutshell, your compelling sentence, the opening sentence, starts with, for generations, quilting has been a cornerstone of rural community, passed down through families and fostering a strong sense of cultural identity. The problem is many younger generations lack the knowledge and skills to continue the practice, and priceless quilts are at risk due to improper storage and handling. The challenges are the lack of awareness and education surrounding the traditional quilting techniques, and this threatens the continuation of a rich cultural heritage. But our plan is to revitalize the art form by offering educational workshops led by experienced quilters. That is it in a nutshell. That is it. Now, yes, you're going to be more descriptive in each of your arc narrative statements, but when it comes down to it, you're answering all of the questions head on, and this is what's giving you your narrative. Number two. Let's look at number two. Community Garden Initiative. So the compelling opening sentence is urban sprawl has led to a decline in green spaces and access to fresh produce in our low income neighborhood. That's the statement. It is your opening sentence. Urban sprawl has led to a decline in green spaces and access to fresh produce in our low income neighborhood. The exposition, what is the problem? Problem number one. Many residents lack the resources for private gardens, resulting in a rising diet related health issues. That is the problem. What is the conflict? What are the challenges? Without access to fresh fruits and vegetables, residents rely heavily on processed foods contributing to increased rates of obesity and diabetes. And there's a second. The lack of green spaces also negatively impacts mental and emotional well being. That is the problem. That is the challenge. Okay. What is the resolution? Creating a community garden initiative? That is what your project plans to do. Create a community garden initiative. In a nutshell, urban sprawl has led to a decline in green spaces and access to fresh produce in our low income neighborhood? The conflict without access to fresh fruits and vegetables, residents rely heavily on processed foods contributing to increased rates of obesity and diabetes. The lack of green spaces also negatively impacts mental and emotional well being. Our project proposes to create a community garden initiative, which addresses the conflict, the challenges, and the exposition, which is the problem. Let's look at example number three. Arts Education program in Underserved schools. Compelling opening sentence, the statement. Arts education programs have been drastically reduced in many public schools, particularly in underserved communities. That is the opening sentence. The exposition. These programs foster creativity, critical thinking, and social emotional learning, all crucial for well rounded development. What is the problem? The problem is arts education programs have been drastically reduced in public schools, particularly in underserved communities, and these programs that have been drastically reduced, foster creativity, critical thinking, and social, emotional learning, A which are crucial for well rounded development? What are the challenges? The conflict, What's creating the tension? Without access to arts education, students in these communities, number one, miss out on valuable learning opportunities that enhance their academic performance and personal growth. Also, this can contribute to lower graduation rates, and limited career prospects. There are two. What are the challenges? They're missing out on valuable learning opportunities, and two the lack of contributes to lower graduation rates and limited career prospects. Now, what's the resolution to implement an after school arts education program in under Sewer schools? So here you have your compelling opening sentence, your exposition, your conflict and your resolution. This is your arc. This is your ark, and you can set your ark up any way you want. Like I said, this is the way I use because I'm visual, and it helps me to clearly see and clearly compare. It gives me a path forward. But you can set yours up any way you want to. But in the end, this is what you're striving to do. Something to think about is once you have created your arc, especially if you created this way. Once you have created your arc, you should be able to read your arc starting from the compelling opening sentence in the exposition, you should be able to read it to the end of the resolution, and that is your narrative. You will have completed your narrative. 4. Data and Evidence: Welcome to lesson number two, data driven storytelling. In this lesson, we'll discuss how to effectively incorporate data and evidence into your grant proposal to support your claims and strengthen your narrative. Avoid overwhelming reviewers with raw data. That is first and foremost. One of the biggest mistakes you can make is overwhelming your reviewers with raw data. Instead, statistics and facts strategically. Think of data as the seasoning in your narrative. It should enhance not overshadow your story. For example, instead of listing numerous statistics, focus on a few key numbers that clearly illustrate the significance of your problem. Highlight the most compelling data points that directly support your claims. This approach makes your proposal more readable and impactful because there's a direct alignment between the data and what you're proposing. The second thing you want to do is visualize data whenever possible. Visualizing data can make complex information more digestible and visually appealing. Charts, graphs, and info graphs are powerful tools to convey your message effectively. A well design chart, can tell a story at a glance, helping reviewers understand trends and relationships quickly. For instance, a bar graph showing the increase in erosion over the past decade can powerfully illustrate the urgency of addressing coastal degradation. That's because they can follow the image from its beginning, its origin, to where you are. Now. The third thing that you want to do is add a human element with quotes and or testimonials. Numbers alone can sometimes feel cold and impersonal. Adding a human element to your data can make a significant impact. Use powerful quotes or testimonials from those impacted by the problem to bring your statistics to life. For example, if your project aims to improve healthcare access in rural areas, include a testimonial from a resident who has struggled to get medical care or get to medical care. A quote like, I had to travel 3 hours to see a doctor. It was exhausting and often impossible, adds emotional weight to your data. Lastly, incorporating AI generated quotes or testimonials can add authenticity and depth to your narrative. AI can help you gather and present testimonials in a way that feels genuine and impactful. Ensure that these testimonials are integrated naturally into your proposal, enhancing the overall story you're telling. The combination of data and personal experiences creates a compelling case for your project. Following these tips, you can weave data and evidence into your grant narrative effectively. Use statistics and facts strategically to support your claims. Visualize data to make complex information more digestible, add a human element with powerful quotes and testimonials, enhanced by AI, if you so choose. These strategies will help you create a compelling and persuasive grant proposal. 5. Powerful Opening Statements: Hi, everyone. Welcome to Lesson Number three, creating powerful opening statements. In this lesson, we'll explore how to craft compelling opening statements that capture the attention of your audience and set the tone for your entire grant proposal. A powerful opening statement can make a lasting impression. And significantly enhance your chances of success. One effective way to start your opening sentence is with a compelling fact or statistic that highlights the urgency or significance of your problem. This immediately draws your reviewers in and makes them want to learn more. Here's an example. Did you know that over 60% of the coastal areas in our community are at a risk of severe erosion within the next decade. This statistic sets a serious tone and establishes the importance of your project right from the start. Another powerful approach is to begin with a brief captivating story. The key here is brief. This can be an antidote about an individual affected by the problem you aim to solve, or a vivid description of a critical moment related to your project. Here's a Last summer, Maria, a lifelong resident of our coastal town, watched helplessly as her home was swallowed by the encroaching sea. This personal story creates an emotional connection, and it underscores the real life impact of the issue. It's heartfelt because it's true. Starting with a provocative question can also be highly effective. It engages the reviewers by prompting them to think about the issue in a new way and encourages them to read on for answers. Here's an example. What if your home and livelihood were threatened by forces beyond your control with no end in sight? This question creates a sense of urgency and curiosity. Lastly, establishing a clear and compelling need is another way to create a powerful opening statement? Your opening statement should clearly establish the need for your project? You outline the problem in a way that is both compelling and easy to understand. Ensuring that the reviewer's grasp its significance immediately. In example, our community is facing a crisis of coastal erosion, threatening homes, ecosystems, and livelihoods. Without immediate action, the damage would be irreversible. This direct approach leaves no doubt about the importance of addressing the issue. By incorporating these elements, you can create an opening statement that captures attention, engages your reviewers, and sets the stage for a persuasive narrative. 6. Class Project: Let's talk about the class project. For your class project, I want you to create a narrative using the skill sets that I taught you in the lessons, building an arc, and creating a compelling opening statement. After you create your narrative, submit your narrative to the class project folder, the gallery, folder. And I want you to also submit your work to the class discussion area so that your peers and classmates can also benefit from their work, your work, and you can benefit from their work. Feel free to ask questions, tell us how you process th building your arc, maybe your strengths, your weaknesses, some struggles that you might have had, or where you felt like you excelled. The class discussion is the place for that to be engaging with other classmates, and your class project submission is where I get to see how you develop your arc, your narrative, and I get to comment on it. 7. Wrap Up: Congratulations on completing the Art of writing the Grant narrative course. Hopefully, you have found value along with some tools and skill sets to create a magnificent story around your project or program. By this point, you should have watched all of the lessons, as well as submitted your class project to the class project folder and Gallery. And I am also asking that you submit your class project to the Discussion Board. Thank you again for watching. And I'll see you in another class.