Transcripts
1. Introduction: Welcome. This course is
gonna be all about how to build a small
YouTube channel off your iPad and have something
that can be monetizable, something that is going
to earn you some money. So as we talked
about this, I have just under 10,000 subscribers. And since I've had about
three to 4,000 subscribers, I've been making somewhere
$1000-2 thousand US per month. This is not just
off sponsorships, this is off other things. So we're going to talk
about those things that have helped me monetize. I know from talking to many
other YouTube channels that have say over 1,000,
100,000 subscribers, over 200,000 subscribers that I make far more money
than they did, especially at my channel size. But until the renal
50,000 subscribers. And they are consistently surprised when I tell them
that I made a $1,000 a month. I make $2,000 a month US. From this channel.
They'd always say what really, how do you do that? And I would tell
them how I do it. Now there also even
more surprised when I tell them
until very recently, late last year, I used my iPad as my main device
for everything. I did all my video editing, all the sound editing, all
the YouTube thumbnail stuff. So I'm going to show
you how to do that, how to get in to
YouTube with an iPad, with really not a lot of
upfront investment, right? An iPad and ultimately
for a camera, you can just use your phone
if it's relatively modern, but we'll talk about that later. During this course.
We're going to cover which iPad to purchase. What software do you need? What other gear is really
going to help increase your video quality so that
people will watch it more. Things to remember
when you record. Talk about some set design tips, how to generate ideas, getting your first
ten videos up, building a good thumbnail, choosing a good title, monetizing a smaller channel, and how to look
at YouTube stats. And we'll talk about some
editing tips as well just to help you
increase your quality. By the end of this course, you're gonna be equipped to grab an iPad and start a
YouTube channel and start building up your own workflow
so that you can have a repeatable process that
you can produce regularly. That's actually probably
one of the biggest things is setting up a process, setting up a good workflows
that you can do it. Right now actually
have a kid upstairs watching some TV because
we're on a protein. No kids at school. And that means I
have one kid here tonight with my wife, luckily, but I regularly have to fit in my recording times
around what is else is happening in
my life because I am around for the
kids all the time. I have to do that. And
I still have a channel managed to build a
channel that lets me spend actually about a day, two days a week on this
channel. Every week. I can spend that because
it earns enough money. For this course, I'm gonna
focus on helping you build that production
pipeline and giving you some
tips that you can do it and you can build
a YouTube channel, that business that is going to actually make a difference
in your income.
2. Which iPad to Purchase: In this video, we're
going to talk about what iPad you should purchase. The truth is if you have an iPad that's still getting
software updates, you actually already have
a device that is going to be fast enough to
get you started. So there's no need to
purchase one if you have a relatively modern iPads, something that's still
getting software updates, you're good to go. But there are some
considerations to make just to make
your job easier, to make your life easier when you're looking at an iPad to do video production work on
it first off is screen size. Now a bigger screen is just
going to be better for you. The 12.9 inch iPad Pro is my iPad of choice because
it has the biggest screen. It's the most versatile when I want to go edit video, say, Oh my deck or in some other places of the house
because I have to watch kids at the same time
as finishing up a video. Realistically, the iPad Mini
can do it, it can work, and it can be a decent video editing machine
because it's fast enough, but the screen is going
to feel a little cramped. Now there are some
updates with iPadOS, 16, which you can actually see in behind me where I have
my iPad and then I have a monitor with my iPad screen
as a secondary display. That alone actually
kinda lead you towards, say, an M1 iPad Pro with USB-C, because then it can
produce a second screen for you and give you a lot
more screen real estate if you have a second
screen around. So even then an iPad Air with the M1 processor and
it will give you a second screen and it gives you a lot more screen real estate without bumping all the
way up to the iPad Pro. Now I'm processing power. I've already mentioned that any iPad that is still getting software
updates will work. I have done some test
renders recently on my daughter's 9.7 inch iPad, just plain Jane iPad. I think it's I got
the a 1,300 or 14. It's an older processor. It is still excellent
that there is a minimal lag in any editing. There is a really,
it's just rendering. You're going to wait an
extra 20 s for renderers, it's not that big a deal. Now, if you're rendering
in multi our videos, it's actually going to add up more the longer the video with, the longer the rendering
time is going to take, and the longer the
difference between the faster devices and
the slower devices, it makes it more of
a difference than. But ultimately, the biggest
thing and processing power is looking at the M1
devices simply because they will support stage
manager and iPadOS 16 and give you the option to have more screen real estate once, once you've started
making somebody, once you start going and
you've saved some more and then maybe you can
get an external monitor. Now storage, if you're gonna be running a YouTube channel
that you're gonna be generating a lot of video files. They're just big, I
know recording with my iPhone Mini for
K video at 10 min, it's gonna take about
3.5 gb of storage. So if I'm going to
record multiple videos or have multiple a
B-roll with this, I may end up with
like 50 or 60 gigs of footage just using my iPhone 13, using my Canon 90 D, which is what I'm
looking at it right now, I'll actually take up about
a gig, a minute of video. So if I'm doing a 26 minute
video off 26 gigs of video, then if I'm doing other B-roll
on top of that, I may add, it could easily end up
being like 50 gigs of video for a ten or 15
minute YouTube video for the one I use
at the end overall, you may say that's
not that much. If I get 128 gig iPad Pro or an iPad than plenty
of storage, right? He's only talking about
50 gigs, that's fine. But what I've actually
found is that you end up working on multiple
projects at once. Often you have B-roll for something future
you're shooting. I often do that when I've
done a headphone review, I'm out shooting with a
headphone or like, Oh, I'm gonna review this
bag at some point too. So I have video stored for
that as well because it's out shooting B-roll for a
couple of products at once. When you get to that, then we're more than once I've
actually realized, hey, wait, I'm at 500 gigs,
or am I even got close to a terabyte once
on my iPad Pro behind me. And then I had to look at
offloading my storage, offloading some projects to other places so that I still
had the storage around. I would suggest
basically getting as much as you can afford. I think the minimum
you can look at as 128 gigs if you are really
watching your projects, making sure you don't keep around too many things too long, even better really is 256. It's just going to
give you double the breathing space over 128. Look at 02:56, kind of I
would say as your lower end. Now the other
considerations and I mentioned this a
couple times is USB-C. So you get USB-C
on an iPad mini, and that will give you access to other thunder or the other docs. So thunderbolt for
other things like that, that lets you connect to
wired internet, other things. So that doesn't mean necessarily you get
external monitor support. That is a good one
for the M1 devices, but USB-C connector is
going to open up a lot of possibilities and just usage
of your iPad in general. So I'd highly suggest
you get something with USB-C cable just because of the options opens up in
connections for you. Now as far as recommendations, the smallest device that
recommend is the 9.7 inch iPad. For a YouTube channel,
I actually use a 9.7 inch iPad Pro for the very
beginning of this channel. And actually I used
the codon it to, I'll use that as my main
development machine for work. And I used it as my main
video editing machine when I was just starting to
get into the iPad Pro line, starting to get into the
iPad as my main device. Now for 479 US, you can get 256 gigs of
storage with this device. The biggest drawback
to it is It's not USB-C, doesn't have the M1 chip, so you're not going to get the extra screen real estate of iPad OS 16 or stage manager. And you're not gonna get the
extra connections you can really get from
USB-C type devices. Apple has some that you
can use this lightening, but it's not as nice as USB-C. The next step up and
kind of the sweet spot, I think for most people
is the iPad Air. For 749, you can get
256 gigs of storage. It comes with the M1 chip, it comes with USB-C port. And it's just going
to be best all around for your
starting price point. I think it's very
reasonable to start there. If you're getting
your first device, if you're going to
save up for it and get your first device to really start producing video as well. It's going to be
fast. It's going to have just enough storage and it's going to have
a good connection suite for everything you want. And it's going to support
an external monitors to make your editing
process nicer. Next step up from there is 899. And for the 11 inch iPad Pro, it has an M1 processor, has the USB for
Thunderbolt ports. So basically the
connection is faster. It's going to look exactly
the same as USB-C port, but it's just faster, gives you some
more capabilities. Really, that's the most
expensive you need. The 11 inch iPad Pro at 899
US is really all you need, comes with enough storage,
has the M1 processors, so it gives you external
screens support and it is fast. It's just as fast as
the 12.9 behind me. So I wouldn't worry about
much more than that really. If you want to, you can, of
course, get the iPad Pro, the 12.9 inch for two grand us with 2 tb of
storage and maxed out. And that's great. But you don't need it. Might be nice to have,
but you don't need it. I can certainly get
by on an iPad Pro, just as good as I can
get by on this 12.9. As far as speeds go, as far as connectivity goes to external devices, that's
all you really need.
3. Which Software Do You Need?: In this video, we're
talking about the software. You need to run a YouTube
channel from your iPad. Let me start by saying
that you do not actually need to buy any
software on your iPad. You have Apple notes,
you have iMovie. You can edit the
videos you need. You can produce them. You can write all
the notes you need. You do not need to purchase
any software to start. But there are some
tools that I have found more useful to a
workflow to make your YouTube videos better
if you're just getting started today. Use
the iPad you have. Use iMovie, use Apple notes,
and you're good to go. To step up. Let's talk
about that software. My current note-taking and writing tool of
choice is obsidian. Yeah, Apple Notes
can do an okay job. But if city has so many
more powerful tools, be it in the plugins, be it in the core
features of it, that it's just really helped
my writing workflow a lot. You want to know more
about using obsidian. You want to, you, it was more about using
subtle cast on the system. I used to take notes
and do all my writing. You can find more courses
that I've done right here. Big thing I love about
obsidian is that it is a markdown based tool, so it just has text files
with an MD at the end. That's it. There are just text
files you can open up in any text editor you want
and edit the files. What obsidian does
is it simply indexes this folder of Markdown
files and then it uses it's inbuilt functionality
and uses some of the Community Plugins if
you choose to install them, to add more features on top. So to see links between nodes, to do searches of notes, to do a lot more, say mind-mapping
if you want that to run a Kanban
board, which was, I used it for my work and it just has so much
more power once you dig in past the basic features than something like Apple notes, one of the best
things is that it is free across Mac, Windows, Linux, android, iPad, iOS, iOS, you can just use it. So it is a cross-platform. You never locking yourself into a certain system while we're
talking about iPad here, if you decide you're a Linux person later
a Windows person, you don't lose any
of your notes. You have them as Markdown files. And that's all they are.
Even if obsidian goes away, as long as you can
read a text file, then you're good to go. Now if you do decide you want to stick with any other
text editor like Apple Notes or IA writer or anything like
that that works on an iPad. Then I do recommend you create a few folders to kind of
get your workflow going. First off, I recommend you
create a folder for ideas. That's just where you're
going to dump all your ideas as they come up. So a link to a new application, an idea that you want to
talk about for my book, anything, for an idea,
put it in there. Next up working folder. This is where two
or three things that you're actively working on. So for me, the things
I'm actively reading, what am I actually working
on to write, to produce, so it can turn into a video
next up folder for ready, this is things that you have
written that you feel are ready to record that
you could sit down, look at the script
and record them. We'll talk about
scripts later editing. So this is videos that
have been recorded. You have the RAW files for it. Even today, I'm actually
recording multiple videos for this course in
one shot so that I can just have them all in
one shot and then I'll do all the editing later because batch processing
makes things faster. So I would move something to
editing once it's recorded. Finally, the published folder. So I use this for videos
that are done editing this, they are ready and I just
publish them right away. So this is a published one. Now if you're
stocking them up and you're not sure about
the order of them. Maybe ready to publish folder works for you and
then a published folder. But ultimately
creating the folders, these are the same ones
that I kinda mapped to my Kanban boards
and obsidian. And I use those to track
the progress of things. So creating a good workflow like that upfront, the
folders you need, it can help you stay on track with the videos
that you want to produce instead of working on
27 different ideas and not actually getting
anything to completion. Now for video editing,
I've already said that you can simply use iMovie. It will do it. You don't need to
purchase anything else. But if you're ready
to step up a bit, then you can look
at luma fusion. It is by far the best
video editor on iPad. Don't even look at
anything else if you're going past iMovie. Just use luma fusion. If you happen to be have a
Mac as well, That's one. It also works on any M1 Mac. You can use it there
if you'd like as well. One of the best
things about this is that unlike a tool
like Final Cut, which is what I use now, but unlike a tool
like Final Cut, it gets out of your way. It has just enough features
to get you started. And it has tons of power features when you
really start to dig in. So you can do everything from
color grading if you want. I'll talk about audio plug-ins later to silence the background
noise and some audio. Right now my furnished
just kicked on. So there is technically
a background hum, but I will eliminate
that with a tool called Bruce free, which
we'll talk about later. It has enough of
these tools that you can do so much with it. But at the beginning when you're just wanted
to start cuts, you want to start getting your audio or your video together. It is not in your way like some other tools that
just are honestly, I haven't found Final
Cut overwhelming at first coming from luma fusion. There was just so
much more to figure out and to do at the beginning. And while Final Cut might
have more power, long term, let me fusion has enough for pretty much anyone,
pretty much all the time. Later in the course
you will cover some basic editing and luma fusion just to
get you started. Now on the audio front, one of the funniest
things about YouTube, but video in general
is that people will put up with worst quality video. They'll do that more
than they'll put up with worse quality audio. Your audio is actually really key to having a good
YouTube channel. You need decent audio. But one of the pieces of
software that really helps me, it's called Bruce
free, BR you, fMRI. That is a plug-in for Mac. It's also on my iPad and it lets me cut
out background noise. So let's just do a sample. Here is my audio with
background noise. Now here it is treated with Bruce free with no
background noise. You can see it really
took out a lot of the background noise
that you'd get just kind of being in any
room that's not treated. Now, I've also done some
treatment turn room, I have a moving blanket behind my desk and I have a curtain that's covers a wall with
little tiny window in it, but the current covers
the whole wall. Just to take some of the
echo out of my room. I'll talk a little bit more
about some of your rooms. I'm your set design later. Finally, thumbnails. Again, you can probably get away with what's
on your iPad. But if you're going to step up, I actually think that
Canvas is the best tool Canva is going to give you suggestions for
thumbnail layouts. So sometimes I use this and I really use the
layout and Canada. Other times I look at it and be like, Oh,
I like the colors, then I come with my own layer that fits the video undoing. The important point
for me to recognize at least is that I
am not a designer. So I'm not going to try and design
something from scratch. I'm going to look at Canva. I'm going to often actually search YouTube
for other people that have good videos with lots
of views that have a decent thumbnail
that feels like it's eye-catching and I
tried to copy it. That's it. And they use Canva to do it. The other tool that I use
regularly is Procreate. It lets me do some
photo editing. When you see an outline
around the video, Around say, iMac or an iPad
or something like that. I usually use Procreate to
do that by hand on my iPad. This is strictly a drawing tool, not necessarily for
editing photos, There's other tools for that. But I find that as a good secondary tool that I use every couple
of weeks at least to help make my thumbnails pop just a little bit more so that people are more
attracted to them. If you're going to use one
extra tool for thumbnails, one piece of software out of everything I've talked about, then you're probably going
to be choosing Canva. It's going to be the one
that's going to give you a huge benefit in just having
videos if you want to see, because thumbnails are
important and we'll talk more about thumbnail design
later in the course.
4. What Other Gear: In this video, we're talking
about what other gear you may need to get
a YouTube channel running off your iPad talks
about an iPad and you really, you could use it even
for video recording, although I find that you
probably want notes up. So right now I'm looking at my Canon camera in front of me. I have my notes up on my screen below so that
I can reference them. You're probably going to
want something separate from your iPad to do
your video shooting, if you can manage it. Camera I started with
was a cannon 60 d, not a great camera overall
for this, it's ten ADP. Fixed focal length,
no auto-focus, a whole bunch of
things that were honestly a pain in the butt. But look, knowing
at the time that the Canaanite Edi was likely to come out in the next while. I just waited and I
didn't have the money. So that was just fine. But you actually
don't even need to spend any money on a camera. I had the Canon 6D around. You can just use
your phone if you have a relatively
modern smartphones. So we'll do some
video tests and I'll show you some of the
devices around my house. For video. I just use my iPhone Mini
as my B-roll all the time. I don't even take my
Canada 90 day off its stand anymore because
either as my webcam as well, if you have a smartphone
from the last few years, I reasonably modern iPhone. I'll show you some video
with an EC2 in a minute. Then you are good
to go on a camera, like I've already said
in a previous lesson. One of the most important
things is actually your audio. If you're going to spend
money at the beginning, I would actually spend
more on the audio side. Make sure that you have
decent audio right now I'm recording with a
mic, just add a frame. It's a video micro that's mounted on a boom
stand so I can bring it over and get it as
close to my face as possible without
being in the frame after getting the microphone
that the road video micro, the biggest increase in
sound quality I had was by getting a 20 dollar
microphone booms, Dan used to have to set
everything up and tear everything down and previous office and
having a microphone booms. Dan, I could just kinda
put it out of the way and bring put beside the camera and bring the microphone
closer to my mouth. That was the biggest increase
in audio quality ahead. If you're really on a budget, you happen to have
other devices around. You can use any type
of audio recorder that you can just
put new yourself. The biggest rule
on audio is to get the microphone is close to the subject's mouth as possible. Other options are
wireless lavalier mics. I've used these in
skating videos. So my wife is just
getting coached. They have to do coach
evaluations every so often. And we'll use a GoPro. I'll hook it up to a lot. And I was like a
50 dollar wireless lavalier mic that
the coach wears. And then they can take a video, be far away from the coach
and still get good audio. We get such good
audio out of that. And it's so rare
in her field that we regularly have comments
from her evaluator saying, wow, the audio was so clear
on that, that was awesome. Thanks for making my job easy. You can also simply use
the headphones you have. Have you ever had a
wireless headphones? Just use those with your phone? I have and I'll show you
a clip of that video, a bike setup for
streaming bike rides. And with that, I have, I don't even know
they're super cheap. They're like $30
wireless headphones. That said they were
sports headphones. I bought them cheap
because I regularly kill headphones on my
bike just via sweat. So I just wanted the cheapest
things I could find, even with multiple fans
running and placed at me. I've actually been quite
surprised with how good the audio quality
is out of those. So if you have a set of AirPods, AirPod, whatever AirPod Pros. If I set a wireless headphones, then the microphone and nose
is actually going to be far better than the microphone being farther away from your face, even if overall the sound
quality isn't great and the microphone people can't understand you
better and they're going to be happier
with your audio if they can understand you just because the microphone
is close to your face. Finally, if you using some
software like ScreenFlow to do screencasts,
do screen capture, then you can often
use a USB mic plugged directly into your
computer to get your audio into your video. Now I've used the Blue
Snowball for years. I think when I
bought it as $130, it was like a cutting-edge
microphone like ten years ago. Now it's like 50 bucks. It's a great microphone. The biggest thing I
would recommend is that you don't touch it to
your desk or you buy a shock mount for it because tapping your desk while
you're working on stuff will actually add audio or bad thumps to it that transmit up the Boom stand. Actually have my road
video micro amounted to a standard microphone arm, and it is mounted to the
tripod that my camera is on, which is separate from the desk. So I can pump the desk and not
necessarily transmit audio directly through the boom arm
in to where I'm speaking, lights or lighting is another important
thing you need to think about when
you're doing videos. Right now I sit behind. This was like some
80 dollar LED panel. It's flexible, it
rolls up, it's great. But you don't even need that. When I started, I actually
just had a big window in my office and I lived in
kilowatt, British Columbia, which is honestly
it rains a lot, so there's cloud cover often and the sun shining
through cloud covers like perfect lighting. So I simply face the window. That's what I did. That's all I did
for a long time. Then I actually end up building, getting a mixing
bowl of silver and a strip of LED lights and built myself my first
light for like 20 bucks. Then I stepped up to the
hundred dollar light. Now I have a few lights around. I have the one I sit
behind regularly that stays mountain
and I also have a newer one that has a
battery in it as well. I use that at my bike
streaming station. The final recommendation I'll
make is get wired internet. That's kinda the other gear
item that would be great if that means you literally
just have to take your iPad, walk over to the modal, not sitting around
the house and plug into it for video uploads. It's going to save
you tons of time. So a video like this will end up at a couple of gigabytes. It might take 30 min to upload
from my iPad wirelessly or 3 min to upload from my iPad when it's
wired in an Internet. I'm lucky enough to have
a station where I can just stick my iPad
down one cable plug in and have wider Internet full-time is also one
of the benefits of having a USB-C iPad device, because then you can
have multiple choices. Usb-c hubs that have HDMI and Ethernet and all these
other things out so you can connect
to wider Internet.
5. Recording Time: Now we're gonna talk a
little bit about set or getting your environment
setup for recording. One of the biggest things
you need to do is at least look behind you and see
what is behind you, what is going to be in-frame. I'm lucky in this office
that I can decide what is in frame because I have control of the entire office. But even today, I
looked behind me and realize there were some
cord sticking it onto my shelf and I did my
best to hide them away because that's the best
I can do at the moment. Also, while you can
reduce noise and post, one of the best
things to do is to do some sort of sound
treatment in your room. I literally just
bought big curtains, stick a coaching
their sticker and all the books behind me
help stop reflection. I am in officially
the closet for this room and I have
a sound blanket or a moving blanket that I
bought for moving up here behind my desk so that it
just dampens the sound. When you look at
your environment, look around and think
about the sound, you get something soft in there. And thinking about what's going
to be n view your videos. We'll look far more
professional if you just do a little bit of
office cleanup, a little bit of cleanup
of your surfaces just to make sure that you don't have stuff you don't want in there. The next thing to do is
to rehearse your script. So we'll talk a little bit
about writing a script later. But it's important to do
this because then, you know, if things work, so in-between
each little tag here, I look down and make sure that I am ready that I've read
the next paragraph, the next couple
of bullet points, and I know what I want to say. So they've rehearsed
it. I even do takes and I just cut them out
later is important to this. So you are prepared. I've even had rubbed on software tutorials where the software has changed so much over a
week since my last one. That when I go to rehearse
and I say, Hey, wait, these buttons are different
and I have to go back and redo this script after Reduce screenshots for the blog posts, I have to change what
I was going to say. I have to update it so that it now fits with where
the software is. But it would never know
that if I hadn't rehearsed. So rehearsing is important. Those are the two
biggest things. Get your environment set up so that it's as quiet as possible. I used to record underneath
the kitchen in my house, and I have three young
children and so they walk like monsters and they'd
stomp around even today, knowing I have one kid home. I said, Hey, you can
do your screen time. So she's upstairs
watching her hour of screen time while I'm recording
because I just set up my overall environment in my life to be conducive
to recording. Usually I wait, I
do all my writing, get all my prep,
all my rehearsal done to help get
the kids to school. And then I record as soon as
they are at the door and I record them so that I can not worry about the noise later. Now we're just talking
about a role and B-roll the astute
among you have noticed that I'm wearing a
different shirt because I forgot to record
this the first time. Would you also didn't notice
is that I used B-Roll to cover this cut here. So yes, I came in wearing
this different shape, but you didn't actually see the transition between
these talking one time and me talking
about a Roland B-roll. A role is me talking to the screen like you see right now. Rollers all the
other shots so they overlay over top to keep
the video interesting. So I'll use those shots to
show off a product, right? When I talked about
which iPad to buy and talk about USB-C iPads. I showed you the back
of my iPad setup so you can see the USB for, I guess you guys before
thunderbolt four hub that I have on the back of my iPad
so you can see it. It's the, all the
other things that I add on top to make the
video interesting. When you're doing a shooting, you need to remember
that you'd need to do both Errol talking to the camera and B-roll
to overlay over top so that your video
is maintain interests. Now, if you don't
want to shoot it all, you can go to a service
like motion array. It's relatively inexpensive
for the year of couple $100, and you can download clips for them once you
have paid the fee. I do this regularly to add different spots to my video just to make it more
interesting to people. So make sure you allot
time for both of them. As you get going, you'll actually do better at knowing when you need B-roll, what you need so you
can shoot it upfront.
6. Generating Ideas: In this video, we're going
to talk about generating some ideas for your
YouTube channel. The best thing I did to
get started to just learn a production workflow was to use exactly what I was
doing during my day. So as a programmer
when I started, I had a site called
WP theme tutorial. And if you look far enough
back on this channel, you will see my
original tutorials because that's the first
number of videos I did. What I did was when I
struggled with something, when I couldn't find
online resources. When I finally figured
it out, I stopped. I ended up blog post
and a video about it. So I use literally what I
was doing in my day job as my video content to big
extra good things for me. Number one, was it meant I didn't have to go
searching for video ideas. I was new to the job, so I was learning something
every day and I could do multiple videos a week sometimes because I would
literally stop in the middle. And I would, once I had the problem-solve and I would actually just do a video on it. So I would show it right then and I would
publish it right then. The second side benefit
of that part was that I learned it better because I was
always went to explain it. I would realize, I
don't actually know why this function
works this way, why this code does this, and I would learn it better
to solidify my own knowledge. Now the second big thing
and the biggest thing that really helped those video
early video is be worthwhile. Besides my learning was that
people would watch them. Then people would say, Hey,
that solves my problem. And more than one video, I'd have someone's, I'd
solve someone's problem. They'd say, Hey, we
have an online store. I have these other problems too. Can you solve them
for me? Right? So one video I did
on WP e-commerce, which doesn't even
really exist anymore. I solved that problem and
because of that video, I worked with a client
for five years at about 15 to $30,000 a
year for five years. So I count that is monetizing
YouTube channel that hey, that was perfect, that
already earned me money. Again, the second kind of
related benefit to that is I built my career so people
got to see what I could do. I built the contacts in
different softwares that I use. Now I know the owners of many of the softwares
I use WordPress. Many of the people that
I got to meet through my initial tutorials as
they were learning to are now C-suite executives in big hosts or other lead
developers over here, or they run their marketing
department of something else. So this has literally, those early videos are literally built a career that I get to use today to earn a couple of hundred
thousand dollars a year, only working three days a week. That can be one
really big benefit to doing something that really
relates to your career, especially at the
beginning, you are building your
portfolio as you go. You are showing
people what you know. Now, I don't do programming
so much right now. I do the other things I'm
interested in like obsidian, like generating
ideas, like using my iPad because that's
what I'm interested in. This is again, continuing
to build my career. I regularly have people from my programming
days say, Hey, I was looking at the new
knowledge management stuff. I thought you were
doing videos on it and I said, Hey,
that's perfect, Curtis, I already trust him from previous stuff where I looked at my iPad as
a development tool. I saw your videos on it. What are you doing now? This is still been really
good for my career, for my YouTube channel
because of my early videos. Now, if you're just
getting started, you're starting from scratch, you doing something not
related to your initial query, not say using your sawdust as they say using your
byproduct of what you're doing. Here's some questions
to ask yourself so that you can start
generating ideas. Number one, what are
you interested in? Number two, what do
you already know? I could do videos on bikes, have been a bike mechanic
off and on for a decade. I am an avid cyclist. I could talk about bikes that
I do to bike bike videos. Mainly just to write
up buying stuff, but I do bike videos as well. What did I struggle with today? So if you're looking at job, What did I struggle with today? What did I learn today? And what kind of talk
about for hours. There's lots of topics
I could talk about for hours and then we take a
longer script to write. So all the books behind me, there's many ideas in
there that I have in mind, settle casting system and obsidian that I could
talk about for hours. So that's another thing
that I could look at. Doing videos on, that I will
do videos on in the future. So take these few questions.
What are you interested in? What did you
struggle with today? What did you learn
at work today? What what devices do you have around if
you're starting reviews? What can I review right now? I could if I wanted to
review your Rubik's cubes, I wanted to be Rubik's cubes. I could take this Rubik's Cube, the classic one
and talk about it versus the other one that's
on my desk behind me. I could talk about the benefits
of the monitor behind me, which I've done already before, which I have two of them
in front of me as well. I could talk about all the different gear
that I have around. I can review my wife's. So when I drew my
daughter's stuff, there's things that you can
do just to get started with the things you have around you
that you're interested in. So it takes some time right now, generate ten ideas because
we want to have videos up reasonably quick in this to build a good
production workflow.
7. Writing a Script: Now once you're going to
start working on idea, it's important to
write a script. I would do this even back
in my programming days because I would
learn something and I go to write the
script and suddenly realized that I didn't
know as much as I thought I didn't understand why some function
works that way, I'd write a script and that also lets people see visual learners, or I guess people
who want to read it and look for the
code for me earlier, let them go through
it first, fast way. And then if they,
people that wanna watch videos can watch
it in the video format. I think both formats
are good and I definitely earned money from people wanting to work with me. Beginning when I did coding
stuff from either format, he will, I saw you on YouTube. Oh, I read your blog post. Same thing, earned me
money on both fronts. Now, it doesn't have
to be a full script. In fact, for this video, I just have bullet points. That's it. There's some bullet points
about what I want to talk about and so I can reference them and then
I can add live in. Now, that might not be something you can
do at the beginning. I've done, I don't even
know how many hundreds of videos and hundreds
of hours of podcasts. So I have living works for me. If you find it really
awkward at first, then literally stick
to the script. Don't do extemporaneous talking, just stick to the script. Another big reason
that bullet points or a script is useful is it gives you
something to reference. So I literally reading a couple bullets and then coming back and talking to the camera, looking at it,
making sure I make good eye contact with it. That's an important point of having a YouTube channel making eye contact with your
camera regularly so that the viewer
feels included, but also gives me
references when I'm doing a software tutorial,
doing something else. So I can go back and look
at the screenshot and say, Hey, that button move,
Where'd it move? Then I can go back. And because they
are rehearsed just before I read this whole script, all the bullet points before I started recording to the camera. Then I know that I need
to redo this one chunk of the script so that it is accurate so that I can go
back and reference it again. You're doing reviews
and also gives you a reference for the
speeds and feeds. If you want to know, say, what processors does
this thing have? What is the Video Codec, the audio codec of something. You can have your speeds and
feeds your numbers accurate. A script gives you a
reference for that so you know what to say and that you get your information accurate. You're still gonna make mistakes sometimes, and that's okay, but it gives you a much higher likelihood of not
making mistakes. I'm getting everything accurate. If you have a script,
not like I already said, it also gives you a
much wider audience. If you have a script that
you can publish with code, and I did actual code in it. So I would write about
what I was doing when I do a lot of my tutorials now, a lot of my stuff on obsidian. I have screenshots as well
so people can find it that way via text
search and Google, YouTube is a huge search engine. Google is even bigger though, so getting to search
engines on the web, it just helps me
have better SEO, better content for my
site so that my site is more authoritative and
more people come to it. I see as much traffic
to my site as I do to my YouTube videos regularly and they
continue to get traffic, whereas a lot of my YouTube
videos seem to fall off later on where my site
continues to get more traffic. People continue to send
me emails about it. And it's all because I have
a text visual content of it. They are in the script and then people can watch my videos on the site as well,
because I embed them. Another big thing that a script can do is help make your videos tighter so that
you stay on point so you don't add labor
and go off until, you know, never, never
land and bore people. Later on when we
talk about stats, it's also really good to have
your script there so that you can look at your
script and look at your stats and say
where do people drop off and start cutting out
some of those things. Maybe it's visual, maybe
it's what you said, but you start
cutting out some of the things that people get distracted by that they
drop off the show. They're uninterested because they stopped
watching your video. Having a script around lets you highlight some of the
things that are important, some of the things you said,
and then it try not to say them because you are
following your script. Florida encourage you no
matter what you're doing, whether it's a review
and you already full scripts are like
full written out, say blogposts style script, which I prefer for
a lot of stuff. Or whether you're
gonna do bullet points depending on where you're
gonna deliver your content to. It's important to have some
written content first and not just ad lib all the time because
especially the beginning, you're going to be
terrible at it. Using a script,
using bullet points will help keep you on point.
8. Your First 10 Videos: Your first ten videos
we're going to talk about in this lesson. The biggest thing in
your first ten videos is to build a good
production workflow. It is not to be the best editor, it is not to polish
everything off. It's to start building our production
workflow that you can continue to use
working out the kinks because in your
first video you're gonna do some recording
and you realize, wait, I didn't catch that. You're going to do something and it's good to be a problem even at today as I have hundreds of videos
that I recorded, my eighth video today, there was a flaw in the first
video and I had no video, so I had to do it over again. That's going to happen. Sometimes it's just
going to happen. So having a good
production workflow, kind of minimizing
all the parts, getting things working well for you is going to help you at the beginning so that you can really produce
video as well. You cannot monetize, You
cannot produce courses, you cannot do anything if
you don't have videos up. First thing to prioritize
getting ten videos up, don't expect them to
be amazing either. Go back to, so my first videos, they're terrible
if you go back to, I don't know, after
I'd done 100 videos, maybe even there's
still terrible. Now there are a lot tighter or they're a
lot better because I have nicer gear, I've
got more practice. But your first videos are
not going to be amazing. You will learn far more
from editing ten videos, one-hour each than
you would from spending on 10 h on
one video editing. You'll do a video,
you'll watch it, you'll have some things
you weren't happy with. Write them down, watch some
other YouTubers, Watson, other people doing
video content and see how they solve
those problems. Say, Hey, I really like how this cut worked in this video. I want to reproduce it in mind. You're going to learn far more, far faster if you
approach it that way as opposed to spending all
your time on one video. Another thing to remember
in your first ten videos is people are not
going to watch them every time we want to open
up your YouTube stats and you want to check
them. Stop yourself. Open up your notes, write a new video or do
something on your video. Do not check your stats. It's not worth it. It's not a good
use of your time. I know you want to I want
to all the time too. And most of the time,
probably not all, but most of the time
I stopped myself and I start working
on a video instead, or I go do something
else with my family. I do something that is more productive with my time because my stats actually don't matter unless I'm sitting
down to analyze them. When you only have ten videos, there's literally
nothing to analyze. So they don't matter at all.
9. Thumbnail Tips: In this lesson, we're
going to talk about what makes a good
thumbnail on YouTube. There could be an entire
course on YouTube thumbnails. We can have 50 h on it. And honestly they need to be updated every quarter or
so, every couple of months. As thumbnails change, you
will need to keep paying attention to what
thumbnails are doing good in your specific niche. Something I do when I'm unsure, especially when I'm
unsure about thumbnail. As I go search
YouTube and I look for the top videos that
are similar styles. So iPad desk tutorials. And I looked at
them and said, Hey, what are the ones that
are doing really good? And then I looked at
my office and said, I cannot shoot like that because I do not have this clean shooting environment. I have a room that
needs to be remodeled, that is possible
but not stellar. In fact, where my iPad is, there's this weird like gold
mirror that I don't love. But That's what I have
for now. It's done. I had to come up with
alternatives to that. One of the big things
you need to do also is make sure
your thumbnail, it looks good at a small size, most people are going to
see your thumbnails as a recommendation at
some point in YouTube. So you need to make sure
that they look good, small. That means not a whole lot of words because people are
not going to read them. Whatever you're talking about needs to be front and center. So I did my AirPods Max review, you'll see me wearing
my AirPods is what is most important to there. So you see a shot of me wearing them when I did
the iPad desk video, you'll see I've
kind of framed out the multiple
monitor, the screen, the keyboard so you
can see it's kind of an iPad desk thing
because I do not have a clean
shooting environment like most other
people are using. Now the thing that seems to
do well on YouTube is faces. You see people with a
shocked face is right there. That seems to do well.
I actually hate it, so you'll almost never
see me doing it. I did spend some time
experimenting with it and I found I didn't like it and it didn't make a big
difference for my videos. So I stopped doing it. I still do it sometimes, but most of the time
I'm not gonna do this shocked face or
the me my head in it. I'm going to try and focus
on what I'm talking about. So for an obsidian video I did recently, but pop-up windows, you'll see I had two copies
of the window on one kind of popped out from the other
so that you could see it. Those are the big things then
you just need to practice. This is why again, you do your first ten videos,
start practicing this. This is why you use Canva as
a base for your thumbnail. So you can start by using
their suggestions and you can start to build on your own style and how
you want them to work. But the biggest thing is to
get out your videos first. Do a thumbnail, do
your best to start, and then keep moving forward.
10. Choosing a Title: This video we're going
to talk about choosing a good title for you to,
just like thumbnails. Unfortunately that we can
teach an entire course just on choosing good titles, it would change every quarter as the algorithm changes,
people's desires changed. So we're going to talk
about some good rules of thumb that I use for my titles. First off, make it obvious. So if I'm going to be
reviewing my AirPods Max, I, my first title is we're
going to be AirPods Max two months in or
something like that because I didn't get
them right away. I not now for reviewer
enough to get them early, I didn't purchase them
right away because I had another headphones and couldn't
afford it at the time. What I ended up doing after
I wrote my script was realizing that one of
the big key sellers that I liked about
them was the noise canceling was so
good that I couldn't hear the rest of my
family thumping around the house and I got
more work done. So let's title focused on the AirPods Max, increasing
my productivity. That was a title that people
said, Hey, this is great, I really liked that and
I liked your take on it. I liked that increase
your productivity and that the noise
canceling was that good. There's lots of other things.
I'm not an audio file, actually a fairly bad tinnitus, so I can hear a constant
hum all the time. So I can't look at it from those standpoints because
it's just not my forte, but from I'm getting more done and my kids, I
can't hear as much. That is a good angle. I can take it from when
you're making your titles, writing ten or 15 of them
and testing them out, saying which ones you like and just trying different
variations. Seeing which ones you like isn't important thing so that you know what works for you and so that you can find
a title that is obvious. That's not like
I'm still shocked. Oh no, Mike, come up, AirPods, Max are getting divorced because I don't hear
my wife come in. I could come up with titles like that because
she's literally snuck up on me and it scared me and I didn't hear you say, Oh, I'm gonna get
divorced because I can't hear her some
time than I like. But that's not really accurate. People might click on it more, but is it really
going to give them the information they want
when they come to it? Probably not. Oh thing is to make it short, just like your thumbnails will be seen in a small version. Lots of times your title
will be truncated. There'll be small.
So you need to be obvious from Pearson needs
to look at it and say, Hey, why is this video good? Why would I look at this AirPods Max video versus some
of the other ones. So it increases productivity. Well, I wonder why it
increases productivity. So we're going to look at it. Be like, Oh, that's
a question, right? Or iPhone mini review. That's a good title because
it's obvious it's a review. Right now. Sometimes people
will do a review, stash six months in something like that
so that you can take some different angle on it or something that makes it
obvious to the users. Again, like I said
at the beginning, you could research this, you could do a lot on this all the time and continue to
update it and you should. But the most important
thing at the beginning is just to get some videos out. So pick a title that's
obvious, right? Four or 56 to ten of them, and pick one that you liked the best and then move
onto your next video. You will learn more from
even from your titles, from going back later
on and adjusting them, seeing what works
with your market, with your videos, then you will from agonizing over
title for hours.
11. Monetizing a Small Channel: In this video, we're
going to talk about monetizing your YouTube channel. First thing I can recommend
is that you don't go into this thinking that
it's going to solve all your monetary problems. Building YouTube
channel that has some sort of sustainable income, say a $1,000 a month, $2,000 a month, or
even enough to really support you is going
to take awhile. It is not just overnight. The very few people
we hear about that or overnight are by
far the outliers. Most people that start a
YouTube channel or nothing, almost all the time and they
don't go anywhere with it. Some work, but if
your strategic, there are some things and I'm going to share them with you that I found it made me money vastly more than
YouTube channels that are actually even
larger than mine. My number one best thing ever has been courses,
courses on Skillshare. I have a course on dental
cast and have a course on some of the
productivity tools I use. They are by far bring in the majority of
the income that I earn from my YouTube channel as you get started doing
some sort of course, if you can, is probably
one of your best bets. Put it up on Skillshare, and make sure that
you use your sada. So I will use these
course videos, some of them as marketing
for the course. I will do courses on
other tools and use the videos from those
courses as YouTube content. That is by far the best
way I have monetized. A second step in that is
actually selling those courses. I sell them on the
side on my own site. And I also do
memberships for them. That's another Neil get increasingly large
driver of revenue. I make three or
$400 a month from memberships on my site for
people getting my courses, getting a newsletter
that I write as well. But they came to it
because they saw on my YouTube videos on
this and they said, hey, I want his courses, I want some of their
content and they are supporting me that way is by far the second biggest driver of revenue consistently
for my channel. I don't think you can do is again, selling other products. I know matt Birch at birch
tree does wallpaper packs. He does other things like
that, selling t-shirts, but I'm wearing a LTT store.com t-shirt right now
and I'm probably wearing Oh, that's a Captain America
shirt, but I also have other ones from LTTE store. I have other ones from other
YouTubers where I have bought their merchandise
because I liked the shirt. That's another thing you
can do is sell merchandise. Now finally, in what everyone often goes to right at the
beginning of sponsorship. And got to be honest with you, even at getting up to
10,000 subscribers, the sponsorship deals
offered me most of the time are terrible. They're, Hey, we want to
dictate everything to you and you have to do
exactly what we say and we're going to give
you almost nothing for it. So I am lucky that I have a second job that provides
most of my income. And I can just say, now, I don't do sponsorships
because they are so bad. And I can't imagine people
at the beginning of YouTube actually working on sponsorships and thinking that
it is excellent. Once you have it big enough
channel where you can start dictating some
of the term is saying, No, I don't do that now, if I'm doing a review
of your product, you do not get to
approve every sentence I say the whole time
and get to cut things. That's not how a review works. If I'm going to do a review, you can pay me for the
review and I will do it. When do an add, then you
get approval once you can have some of
that because you have a big enough
Channel, great. But monetization via
sponsorship is probably not going to be the best thing
for you at the beginning. By far, the best
thing I would say to do is some sort of
course and some sort of membership site that they get the courses
included for that. My tools of choice, our WooCommerce on WordPress, because honestly this would
have done for ten years. I built membership site, so it's fairly easy for me. Other things to look
at our member full. It has a really good system
as well for you to use.
12. YouTube Stats: In this video, I want
to talk a little bit about YouTube stats and what numbers actually
mattered to you. So you can see here right
here on my dashboard, what people often
focus on is sort of drivers and honestly subscribers
almost doesn't matter. You can keep an eye on it, especially at the beginning
because you can't monetize your YouTube channel at the
beginning until via ads, until you are actually
have enough subscribers. Think it's 1,000, although
that changes as well. Sometimes you can
even see based on my subscriber count to
my channel, my views, I make $125 ish every 30
days us not a lot by far, I make more off my courses. The stats that actually
really matter though, if we come into our
content and let's look at, oh, let's look at this. Our AirPods Max increase
my productivity. So these are the stats
that more matter. Looking at how many views had got and the
retention of it, right? So we can see our reviews. It's kind of at my
lower end of videos. So maybe this is
not something that my viewers want to see from me. Even better. Probably is the engagement. So when you go to engagement, we can come down here
and we can see right at the beginning that's
above typical retention. Right here. This is where people jumped
to or they went back to the controls where I
talked about the controls. This is where I
look at it and say, Hey, they went back.
That's a good thing. I can see right here. Similar to typical retention
and it goes way above. So my recommendation also people started and
they went back to it. They jumped to that
video back-and-forth. This is important.
Sometimes you actually see 110% engagement on a video because people went back
a few times to see if, say, a photo comparison
or something else like that on your video. These are more
important to you also want to watch where
people dropped off. What did you do where there was a big drop-off can be
another important thing. So using the YouTube
video thing, I can actually click to a spot. I can hit Play. I can actually see exactly what I was
doing at the time. That is probably the
most important stat for you to look at
at the beginning so that you can build
a better videos so that you look at it and say, Hey, where did people drop-off? Where did I get boring? Where do people
keep going back to? This is the type of
content they want. That is the most important stat for you to follow the beginning. Don't worry about
your subscribers. Look at what people are resonating with
you in your video, what they're going back
to multiple times. And those are the
things that you need to focus on
at the beginning.
13. Editing basics: In this lesson, we're
going to look at some basic editing
on luma fusion, specifically going to
show you editing one of the videos for this course, which follows almost all the
same principles that I would use for editing a YouTube video. So we're going to
do video eight. And all I've done so
far is anoxia deleted, even delete is I went into my folder and open up
my first ten videos, and I can drag and drop
this into my timeline. Now one thing that for
every application you really need to learn are
the keyboard commands. So I'm going to start
by hitting a form, which is going to open
up my sound Options. And I'm gonna go to the
plugins and they're going to start Bruce free and
add this to my projects. Now I can go hit the spacebar to play your first ten videos
we're going to talk about. And now I've actually
used Bruce free to cut out all that background
noise like I talked about. So next I'm going to cut so you can use the scissor tool here. I actually most often
use the command X. To do that. You can see
all the keyboard commands. If you hold the Command key and you can see the keyboard
commands right here, right? So something to learn
as you keep going. As you learn to edit
videos on this, then you need to learn to
use a keyboard commands. Go make something
so much faster. So now that I've highlighted the beginning, I
can trim that off. And that was just
that blank space at the beginning of every
video to make sure that I can cancel the background
noise. I'll use the up arrow. I'm also going to hit
Number five to get into my selected actually were five to get into my
color correction. And I'm just going to use SAT one-thirty. That's what I like. And so this is kinda
changed how the look of my video works. So to something that I like. Don't get hugely detailed into color grading
at the beginning. Make a quick
adjustment if you want across the whole
clip and that's it. Don't do anything else because you're just
going to be wasting your time at the
beginning trying to do that when you're not
really ready for it. And again, a whole courses can be taught on color grading. And there are actually people showing entire courses on
color grading and luma fusion. So now that I've done that,
the next thing I need to do is go down to the Project button down
here. Click on that. I'm going to come up to
video seven because what I want is right at
the beginning of this video there is
my title sequence. So this little check
mark down at the bottom, that doesn't allow me to
select multiple clips, kinda changes the mode so I can select them all and I'm
gonna hit Command C to copy. I'm going to go back into my number eight project
for this video and paste. So now I have my title. Now come into my title. And this is, was this one. Make sure you spell it.
Profit. First ten videos. I can go back the back or on the top corner and
make sure yes, I am correct. First ten videos. So now we go to edit
your first ten videos we're going to talk
about in this lesson. So now you can see from
the waveform right here we have a blank area. I'm not talking, so
I'm going to use Command, the cut command. And then I'll use C to
highlight the clip. And I'll delete it just to
keep it tight and trim. Talk about in this lesson, the biggest thing in
your first-time videos is to build a good
production workflow. It is not to be the best editor. It is not to polish
everything off. It's to start building our
production workflow that you can continue to use working out the kinks because in your first video you're
gonna do something. And you realize, wait,
I can't read it in catch that you're
going to do something and it's good to be
a problem even at today as I have hundreds of
videos that I've recorded, my eighth video today, there was a flaw in the first
video when I had no video, so I had to do it over again. That's going to happen. Sometimes it's just
going to happen. So having a good
production workflow, kind of minimizing
all the parts, getting things working well for you is going to help you at the beginning so that you can really produce
video as well. Okay, I see another blank
here in the waveform, so I'm going to cut again. You can use the
arrow keys to adjust and shift arrow jumps. The left and right arrow
shift arrow jumps ten frames. I'll cut again. C and delete. Can really produce. Well, like I said, I've had a kid upstairs
for part of the day watching some screen time now she's up playing
with friends, so I have opportunity to record. It was not going to record the
rest of this course today. But the opportunity
presented itself. I have a tight video workflow, so I can sit down and record a three or four more
videos quickly. That's the biggest thing you
cannot monetize, You cannot. So now I'm actually unsure if that diversion about
my kid is worthwhile. So that's the biggest
thing you let me do this. I'm going to highlight that, delete that diversion and hang out until the cat to
really produce video as well. You cannot monetize you. No produce cord. So in every video almost I've gotten a little
bit of a tangent somewhere. And I know in the script
video I say, don't do that, but you're going to do it at some point and I'm
just kinda trimming out to make sure that it's relevant to keep my video tight. Really produce video as well. You cannot monetize, you cannot. Now I'm actually gonna
go back to another project again quickly just to grab my title
sequence, iPadOS 16. So we're having some bugs
and see that clearly quit. So I'm gonna go back to here. I can use the
multi-select again. So I've set these titles
up for this course. I did this in the first video. When I did the first
video, I established the style for this
course already. And now I'm just reusing it. So I'm going to come back in here and I need
to edit my title. Well, you cannot monetize, You cannot produce
courses, you cannot tell. I'm gonna put a title in here. Because the most important
thing at the beginning is to monetize or
not to monetize, to produce your video's. Getting things working well for you is going to help you at the beginning so that you can really produce
video as well. You cannot monetize, You
cannot produce courses. You can not do
anything if you don't. Videos up. First thing to prioritize,
getting ten videos up, trim out and it was only 0.2 s, but still getting ten videos. I don't expect them
to be amazing either. Buccal. Now I know in the clipboard
is still that title sequence, so I can paste it again. And to select what I actually did there is
I grabbed the title at the beginning, double-tap
or double-clicked. And I don't actually remember what I was
going to say now. So what does it
say? First thing to prioritize getting ten videos up, don't expect them to be. So I'm just going to say, you're first videos don't
have to be great. The point is getting a
production pipeline setup. That's kinda my idea. My main thought
behind this section. First thing to prioritize
getting ten videos up. Don't expect them to
be amazing either. You go back to so
my first videos that are terrible
if you go back to, I don't know, after
I'd done 100 videos, maybe even there's
still terrible. So now there were lumped. You've got I want to
take out that breath. And why I said so that
is something I say too often and I'm trying to
work on are still terrible. Now there were a lot
tighter other a lot better because they
have nicer gear. I got more practice. But your first videos are
not going to be amazing. You will learn far more
from editing ten videos, 1 h each than you would from spending 10 h on
one video editing. So you'll do a video, you'll feel like that was a
good succinct point. I'm not sure that the next little bit is going
to be worthwhile. So I'm just going to
create a cut here so I can edit later if I need to, if I get a little bit and realize that I've rambled a bit. So you'll do a video,
you'll watch it, you'll have some things
you weren't happy with. Write them down, watch
some other YouTubers. Watson won two people
doing video content and see how they solve
those problems. Say, Hey, I really like how
this worked in this video. I want to reproduce it in mind. You're going to learn far more, far faster if you
approach it in that way as opposed to spending all
your time on one video. Just not going to work
very well for you. So I end up, dude, I do like
that, but I don't like that. Just not going to work
very well for you. Come in and cut this again
all your time on one video. Another thing to remembering
your first ten videos is people are not
going to watch. The rest will be another title which I still
have in the clipboard. I'll double-click
the tidal layer. Say people won't watch your
videos to start again, just to break it up and give
some more visual interests to this video course. Far faster if you
approach it in that way as opposed to spending all
your time on one video. Another thing to remember
in your first ten videos is people are not
going to watch them. Don't need to worry about it. So every time you want to
open up your YouTube stats, again, I'm not sure that I liked that little bit of a diversion. I'm gonna come in
here and cut it. So as well. People are not going to watch them every time you
want to open up your YouTube stats and you want to check them, stop yourself. Open up your notes.
Write a new video or do something on your video. Do not check your stats. It's not worth it. It's not a good
use of your time. I know you want to I want
to all the time too. And most of the time,
probably not all the time, but most of the time
I stopped myself and I start working
on a video instead, or I go do something
else with my family. I do something that is more productive with my time because my stats actually don't matter unless I'm sitting
down to analyze them. And when you only
have ten videos, there's literally
nothing to analyze them, so they don't matter at all. Okay, so that's the end
of the video and I'm going to use the archae
to get myself some blank. I always like to
leave 10 s of blank at the end of my YouTube videos, I'm going leave five and this because that's what I've
decided for this course. That's really it. Now, in some videos, I would actually come
back into some areas, say like this long blank, I'd look at it and be like, Wow, there's a lot of blank there. And I might look to see if I have other B-roll that
have already shot, but I can add over top of it, same with this one up front
because there's just a lot of blank space video, but I can see the video
is only 2 min long, so I'm not convinced
that I really need to. I think that there's good
enough tight content and they don't need to throw in extra visual stuff in there
to keep people's attention. And this is also a slightly
different medium because it is a Skillshare course, because you're gonna be
taking this course from me so you can look at it and people are more invested in the course, especially once I
got to this point. So I not that I'm trying
to do a worst job, but I'm not as concerned
about it as I would be in a YouTube video or
want more interests, more B-roll and I would put a little more effort into into that because it's
a different medium and it needs that effort. Really, those are some of
the basics of editing. I'm really just cutting. I'm trimming,
keeping it tighter. I'm adding a title for the course and visual
interests and that's it. Especially when you're starting, that's all you need to do. Spend more time on your content, making sure that you
are a good presenter, making sure that you
have tight scripts, making sure you really
know what you're doing. Don't worry about all the
fancy edits that you see will do it when you watch
MK PhD with his robot arm. Don't worry about
all those things. Focus on just a basic edit. Delivering good
high-quality contents is simply for your users,
for your viewers. That is probably the most
important thing to start.
14. Wrapping Up: They'd been through the
course, you should have a basic idea of editing, getting some sort
of workflow down so that you can have
a YouTube channel. You should know the software, you should know
the gear you need, you should run it off your iPad. Realistically, you
can transfer a lot of your good workflow
once you've set it up to any device you want. So I could do the same thing on my Mac that I'm looking at. I can use a lot of the same editing
fundamentals that I learned to luma fusion
at the beginning in one of our tutorials that you could use in Final Cut as well, the biggest thing
to remember at the beginning is to
get our production workflow that works for you and just be consistent with it. So a video every
week, if you can, is a really good way to start, just to be consistent so the
subscribers keep coming. Now not every channel
needs to do that, but the big thing for you is that you are
continuing to make progress all the time and
to actually ship videos. Second biggest thing is to
start using your sawdust and look at the different
monetization methods. Whether it's AdSense,
whether it's courses which have by far been the
best thing for me. One of the things
that I'm really doing in late 2022 is focusing on doing courses and using just the sawdust for
my YouTube channel. Not focusing so much on the
YouTube channel on its own, but doing the courses
so that I can continue to bring in more revenue
and then hopefully turn this into a 100%
full-time thing for you. For assignments, I'd
love to see below what is YouTube channel. I would love to grade some of your videos if you
have ten videos out, let me know what your channel is and I will look at it and give you some tips on
things that I think are useful or not useful, things that I like and
don't like in your videos, you have an individual video would like me to look
at by all means, leave it in your course
so I can look at it and give you some
critiques on it so that other members can give you
critiques on it as well. Have an awesome day.