Transcripts
1. Introduction: La man, I would like
to welcome you to this short course right
here in which we're going through all of the
key takeaways that we discussed in one of the
most popular courses around personal branding here on
Skillshare that I've personally created and has educated
more than 1,000 students. This course is called
using AI in CGPT to create and scale your personal brand through social media. If you find value in this
short class right here, I invite you to check it out
and master this concept. Nu of the introduction,
welcome to this quick learn.
2. The 5 Foundational Steps: In the past three years,
I've created launched and scaled my own
personal brand, and by leveraging the
value that I provided, again on a global level, I managed to educate
and help more than 50,000 people from
all over the world. Now, while I was on
this journey, right, I did pretty much
every single mistake that any brand
owner could do so, I'm here with this short
class to let you know the five key takeaways that
I want you to understand. If you b the five
boxes that you need to check in order to set
the correct foundation and build a brand
that isn't only as profitable as possible in a
very short amount of time, but also has the correct
foundation for you to scale for months and years. These are the five steps that
I wish I knew when I was starting out creating
my personal brand. So the first thing
that you should really pay attention to is
choosing your niece, right? And what a niece is you
probably know at this point, what a niece is it is the market that you
choose to infiltrate, right the area, if you will
that you want to focus on and solve the problems of
people inside this market. So to set the record straight, there are literally thousands of different nieces that
you can specialize on. There are literally no
boundaries on what you can help people on
here on the Internet. That being said, I can guarantee you that,
yes, definitely, there are some
nicees that are way more profitable than others, but if you stick with a niece for a prolonged
amount of time, you will find success. So you're better off
choosing something that you're passionate about
from day one, right? And just be doing
what you love for the rest of your
personal brand history. Now, here's the thing. All of the nieces
are pretty much like recapped in those
three big categories. Those big categories are health, wealth and relationships, right? And all of the other nieces are just sunieces of these three
core nieces, if you will. Again, health wealth
relationships. For example, the niece
of health, right? It has vitamins,
working out fitness, sports, all that stuff are subnses of the big
niche of health. Again, wealth. We've got many other sub Nisses
in the area of wealth, and again, relationships, right? So those are the
three core issues, and we're about to choose a
subnis right in these issues. And obviously, subnises
have even more sub Nises. For example, fitness,
you've got aerobic fitness, you've got sprinting,
Marthin Running, you've got weights,
all that stuff. So you can imagine
that you can dig even deeper and deeper and deeper
to choose your knees. So let's say you've
chosen your knee, right? The next step to create a successful personal
brand is after you've chosen your
knees right and you know which market
to infiltrate, to go ahead and create
your target avatar. And in this big course,
that is, again, one of the most
successful courses regarding personal branding
here on Skillshare, we leverage the power of at PT to create our target avatar. So we give information
about our nes, the e one to infiltrate, how we solve problems
in this ese, what we want to
help people with. And then we ask for at Pity
while using correct prompts, right for our target
avatar. We give it a name. We'll learn as much detail as possible about
it, guess what? Once you create the profile
of your target avatar, all of the content you're
going to be creating, all of the products,
right the offers, the services are going
to be like you're talking to this one single
target avatar of yours. So creating a successful
target avatar is one of the pieces of the foundation of
your personal brand, and this is why we really stress about it, and we
don't stress about it, but we really pay
attention to it right while using C had TBD. So once you've created your target avatar and
you have a name, again, you have his
occupation, his status, his socioeconomic
status, his feelings, his emotions, what
drives him back? What is his problems
in this niche? Right? The next thing
you should do is that, again, while leveraging AI, while using the CPT, we go ahead and brainstorm the ten core problems
of our target. Avatar, right? So
we ask TPT again, after we've given it all of the information about our knees, what we want to be focusing on, we've gained all the information back for our target Avatar, and then we ask for the target
Avatars ten core problems. Why do we ask for these
ten core problems? Because if we've given the
correct information in CPT, then these ten core problems are the way that
we're going to be attracting this target avatar by offering solutions to
these ten core problems, right to our content,
to our offers, to our services,
to our products. This is going to
be your ticket to a successful personal brand, solving ten core
problems of your target. Avatar. This
framework is proven. Thousands of people have
followed this framework, and I invite you to follow
this framework, too. So once we brainstorm the ten core problems
of our target Avatar, Jag PDN AI will give us a list
obviously of ten problems. So what is the next step there. The next step is for us to create our product
and the service, is going to be helping
our target avatar. So then we need to solve these problems or at least as many of these ten core problems, or at least the biggest
of these problems. So problem number
one, for example, the biggest problem
of our target avatar with an offer or
a product, right? So we're going to be working
on creating a product. This could be a digital product
and information product. B one, one coaching, right? We will work on creating a digital product that will
serve your target avatar, and it will relieve
your target avatar from its major pains. This is of key importance, and once we create this product, we will have our
first, if you will, small personal brand, right
in which we can build up to. So here's the problem. Most
people create the product. Yes, they create
the target outer, the brain solve
intercor problems, they solve the biggest
problem of their target outer with an amazing product
or with an amazing offer. And by the way, in
the big master class, we talk about the
different products you can create the IY products, done with your products,
done for your products in which you solve the problem
for your target outer, and then you just hand it over
to them like the solution. All that suff is going to
be explained in the course. But after we've
solved the problem, right, we need to bring
ibas to our offers. So we might have our offers
brainstormed and created, and our products
brainstormed and created. But if no one is aware about these solutions to his problems, we need to make
our target out or know that there is a
solution to your problem, and, hey, I am here to
solve this problem. So how do we do this by creating funnels and more
specifically organic funnels. We need to find a way to bring traffic to bring
iballs organically, so without needing
to pay for ads, without needing to do any
crazy marketing to our offers. And we do this again by solving the same ten core
problems with videos, with content that's going
to be distributed for free. On the Internet and
reach a global level again by leveraging the
power of the Internet. In this master class
again, we leverage AI, we leverage the power
of the Internet to reach on a global scale, the target avatar of
the Niche that you have chosen to find success
with our personal brand. I know this was a
bit overwhelming. Thank you very much
for being here, and I'm going to see you
in the master class.
3. Your Class Project: It's something to discuss
about your class project. For this short quicker
in class right here, your class project would be to just note down
and let me know in the class project
description about the knee that you're
trying to infiltrate. What is the knee
that you want to specialize in?
What is your knee? That you want to serve your target avatars within this knee? Let me know, for example, what is the title of your knee in the class project
description? I will be personally reviewing every single class
project that you guys. Thank you very much for
sticking up and this course, and we're going to
see in the next one.
LAMZ, Creative Internet Pioneer
