Transcripts
1. Introduction: Social media is a great way
to waste a lot of time. Social media is a great
way to network with people that you would have never
been able to meet before. Which paths are
you in right now? Are you wasting a lot of
time on social media? If so, it's time to change that. Let's try to use social
media in order to create and in order to network. By doing this, we're
capable of creating value for ourselves along with
others in the process. You don't want to be one of
these individuals That's just jumping in someone's DMs
with a big block paragraph, asking them for something. Because that's how a lot
of people try to network. In this beginner's class, you're going to learn how to
network effectively online. You're going to
understand how to make yourself known and go deep with someone in order to build meaningful
relationships. And at the end, you're going
to get a final project, which is going to
challenge you to exercise your networking muscle. If you're ready and excited to improve
your networking game, that I look forward
to seeing you inside.
2. Why Network Online: The first question is, why
should your network online? I mean, you already have
a lot of friends offline. Why tried to spread
your energy thin? I wouldn't necessarily say
you're spreading your energy then in order to hammer
this point home, I want to tell you a
quick little story which was very strange. One day I was on my Twitter
account and I posted a tweet. And I noticed this
older gentleman posting a GIF on the tweet. Pretty funny. Gif or whatever. I laughed. The next day, I
post another tweet. This guy once again
does the same thing. This time. It's another
hilarious mean. He does it at least
two more times. Since he did it a couple
of times at this point. I can recognize his name. One day, I'm over here
reading a book on investing. And as I'm reading the book, I suddenly see the
author reference a person in the book and
I recognize the name. Why does this name
seems so familiar? I'm hoping you're
thinking about it. And that's when I just
realized, wait a minute. I think that's the same guy from the book that was
posting on my tweets. I checked. I use this
beautiful tool called Google and I was able to
spot a stunning connection. The person that was overhear
a posting on my tweets. He was a famous author himself, a famous investor, a
worldwide known individual. And here he is just posting
memes on my tweets. I found this thing very
fascinating because this gentleman was over here
trying to network with me. But it wasn't in a very formal
manner like Hello, sir. Nice to meet you. Instead. He's just over here having fun. And just like that, I made
a powerful connection. From this moment. I learned that you can meet all sorts of different
people online. A lot of the times.
You'll be surprised. People without any sort of profile pictures, maybe
billionaires themselves. They may be subject
matter experts in their fields and
they are lurkers. I'm not trying to tell you
to network with everyone, but just understand the
potential of the Internet. It makes geographic
locations, whatever. It doesn't matter anymore. You can network with anyone on the planet as long as
you have the desire. And by understanding that
networking is important, you're capable of using
the Internet effectively.
3. How to NOT Network: Before we talk about what to do, Let's talk about what not to do. I've been noticing this strange little epidemic as of late, where a lot of individuals will hop in someone else's DMs. Or they'll have these
big block paragraphs asking for something. And these individuals are being taught that this is the
correct way to network. And if it's not the
big block paragraphs, It's one of these templates
that if you've seen it once, you've seen it multiple times, that's being taught to them. This is not the
correct way to network because these individuals are already asking for something
before they gave something. That's even besides the point. It's like fam I don't know you. If I don't know you don't you think it would
be appropriate to at least do certain movements
to make yourself known, rather than trying to
do everything at once. Do not lead with an
egotistical mindset when you're trying to network. That could have worked
back in the days where things weren't
so interconnected. You could speed up
rapport by a lot. Even to this day. You can speed up report by a
lot by doing certain moves. But if you want to network
effectively online, you want to have the
long-term approach. You don't want to cram too
many things into one segment. Instead, you want to think, Would I be okay with the way
that I'm approaching others? Just ask that question and it builds a whole bunch
of self-awareness.
4. Who to Network With: So now we know how
not to network. The next thing we want
to understand is, who should we network with? It's been estimated
that there are billions and billions of
people on the Internet, which means a lot. I should we try to be
friends with all of them. Know, this is where
self-awareness comes in. What is it that you are trying
to improve in your life? And how can others serve
as a puzzle piece for you. But we don't only want to
leave with this mindset because then we will
be egotistical. The next thing we
also want to see is how can I also
serve them back? By having both sides
of the equation, you're capable of building self-awareness and
building service. So take some time to
think about it like that. What am I trying to
do in my own life? And by simply answering
that question, I have a certain direction and my networking opportunities. Once I find the direction, I'll see some players in this lane and how
can I help them out? So there's a synergistic
relationship that's going on. With this perspective, we have much more clarity on
who to network with.
5. 2-Step Online Networking Formula: I have a very simple
strategy in order to improve networking online. One, make yourself known, and to go deep. For the next few
videos, we're gonna be breaking down both
of these steps.
6. Make Yourself Known: The first thing you wanna
do is make yourself known. You don't need to make this as something as those
of grand spectacle, like look at me. Instead, it could be
something very simple. You simply follow the
other individual. And every now and then, when this person posts
something of a significance, you contribute, let's
say you're on Twitter, you could reply
back to the tweet. You can quote, recruited
to your audience. At this stage, this
person is like, I understand who this individual is and this individual is you. And the more that
you keep doing this, the more debt you are simply making yourself known
to this other person. We have to realize is that
other human beings have a lot of data that's
coming in to them. They're living in a complex
system that we call society. They have their family life, they have their business life, they have their
social media life. To make yourself known. It's not going to just happen one time unless hypothetically, let's say you quote, retweeted this
individual and you're, a tooth ends up going viral. And let's say the other person catches the attention of that. We don't want to think
like that though. Now we just want to
have this approach where every now and then, we're just making herself known. And eventually this person is going to understand who we are. Take a look at your face. Your face is hopefully
recognizable and it is not. Through repetition, it
will become recognizable.
7. Go Deep: So you've made yourself known. The next thing that we want
to do is go deep and go deep. Pretty much just means
that we're trying to enhance this report. We can enhance this report
through a multitude of ways. Let's say this individual
that you are trying to network with has a
public speaking brand. Every now and then,
you can send over articles from famous people who talked about the importance of public speaking in their life. You can send it to
this other person to just be like, Hey, but I just thought
that this would be of some useful value to you. Other times, you'll see
on your social media, There's a certain
person who's like, does anyone know about any
public speaking accounts? You could recommend
your new connection. The more that you're doing this, the more that you can
eventually worked up to a Skype call or some
sort of phone conversation. Now mind you take this
with a grain of salt. You really have to understand the person that you
are networking with. Certain people charge
a lot of money to be spoken to because
they are a consultant. But other times people
just want to talk. They're like, I'm cooped up in my house since I've
been working from home. You know, it'll be
pretty nice to speak to this fellow who's been
giving me so much value. From there, you can go deep. So thus far you have
made yourself known and you are gradually
going deeper at turning this potential stranger into a potential acquaintance, into a potential friend.
8. Support Collab Shoutout: So we've talked about
making yourself known. We've talked about going deep. And as you're doing
these two steps, There's a few other
action items you can do. Sprinkle it in.
You're like a chef. You can support them. One way to support
them is to buy one of their products and give
them an honest review. By doing this, this
person is like, whoa, this individual puts their
money where their mouth is. This is something of
a credible resource that I may want to interact
with in the future. Another action item is to
collaborate with them. It helps if you have some sort of media that you're
creating herself. I know this one
individual that runs a podcast and routinely he's networking with CEOs,
entrepreneurs, and employees. This show is not really a show. It's a networking opportunity, masquerading as a show. This individual is smart. Other times, you can just
give them referrals. You could do anything that you personally
want done for you. How do you like it? When other people just
refer you business? How do you like it? When
someone asks you to do a show? Sometimes you'd like it,
sometimes you're like, I'm, uh, I'm busy, but I appreciate
the consideration through these little
action items. Hopefully, you're
seeing something. This is why it's smart and not to try to network with everyone. Because if you're trying
to network with everyone, then most of these
individuals are going to get a very small
version of you. But when you're going deep
with certain individuals, now, you guys can build
a stronger relationship. So this is something that you
want to just keep in mind. I tried to sprinkle in
these action items and keep going up from deep to deeper.
9. Mastermind: One final advice that
I would like to give you is the mastermind. A mastermind is when there are like-minded individuals
all within one group. When I was first
starting my Twitter, there was this one
individual that hit me up. And he was happening to
start his Twitter too. And he was like, Hey, I know this other guy that's
starting his Twitter. How about me? You and him all enter one group together and we'll keep
each other motivated. That decision was a very
smart decision on my end to accept because this individual
was really motivated. And he ended up encouraging
me to keep going on. And likewise, I encouraged him and the other individual
to keep going on. Very simple in nature,
just three individuals. But the effects kept on compounding and we're
still friends to this day. So you can do the same thing with whatever niche that
you're trying to operate. N, I'll find some fresh
faces and just be like, Hey, do you want to
network together? Sometimes people are gonna
be like, not really. I don't want to network
with another newbie, which is completely fine. But other times people are
gonna be like, Heck, yeah, let's do it and we'll
keep sharing what we're learning with each other to
hold each other accountable. Other times, you'll just make one new player who'll introduce
you to their network. There'll be like, Hey, you simulate a pretty stand-up
guy, a long-term thinker. I'm actually in this
other mastermind and I could get you in
if you're interested. And just like that, you have joined a new mastermind
in this scenario. The bottom line to understand
is that a mastermind is a very easy way to
do online networking and it keeps your
social muscle shrunk.
10. Final Project: For the final project, your
goal is to reach out to one person and
reach out to them. However you see best-fit. You could do it
by referring them some business and hopping in
their DMs and being like, Hey, just wanted to
let you know that I preferred this
particular party to you. It can be via a posting on
one of their content pieces. It could be asking them
to be on your show. Whatever action
item that you do. I just make sure that
you are the person that is initiating the connection. Each time that
you're initiating, you're signaling to
your subconscious mind that you are a dewar. You're not going to be one
of these individuals that's getting on social media
wasting all this time. Instead, you're going to
be one of those people that are suddenly creating
opportunities around you. Once you have
initiated the contact, however, you best see fit. I want you to create a report
on this and go in detail. Which platform was it? How did you reach out to them? Why did you think it was appropriate to reach
out to this person, get as detailed as
you possibly can, and create the
support and posted on the final project section
right down below, I look forward to
reading it and hopefully you build a new connection
in the process. If you enjoyed this
beginner's class on online networking, and you want to learn
more about social skills, public speaking, improving your digital charisma,
and much more. Visually check out my
website, our money talks.com. In this website, you
will get tons of blogs, videos, podcasts on how to
improve your soft skills. Go on and check it out.