Transcripts
1. Introduction: Hi everyone. My name is Pamela is Laurel. Welcome to this course which
has medium for beginners, how to succeed on
medium platform. Welcome to this course
and I'm going to be teaching you how to
succeed on medium. How to succeed on this
amazing platform, which is there for writing. I'm a big fan, as you
can see off medium. And I think it's
quite possibly one of the best platforms to
launch your writing career. And just human, right? Even if you're just
a casual writer, you don't have long-term
plans, have a writing career. I still think Medium is
an amazing platform. You should have a presence. Honestly, the amazing thing
about medium is it can give you like amazing visibility
over the Internet. I mean, it can build your brand. You can reach out to people, and it can be landed launching pad to build your portfolio, your business and
your writing skills, and all the way, all the
way you can get paid or so. Honestly, there is no
other blogging platform where it's so easy
for beginners to pick up and start writing
and easily earning money from various $1
or thousand dollars. So medium is quite simply
amazing in this regard. But first of all, you
might be asking, why, why should I write
on the Internet? You don't have David parallel. If you've heard of him,
he said something that works or the atomic
unit of the internet. Writing is like
weightlifting for the brain. Just as you improve
your food diet, if you start cooking, you will improve your
information that if you start writing, the
more you write, the more you will learn and
the more people you will connect with this
single article, you can honestly
build your network, improve your thinking, and create opportunities
for yourself. Internet, the Internet unit used to characters with
people in our past, writing online connection with people in your future, people. If you write online, it is a guaranteed way
to shrink your word. Velvet an article
can change your life because the Internet to watch people who write on
it and you think, well, articles on the Internet, I say they're like
little marketing tools. They will live on
the Internet and they will go out like robots. Okay, they were connected
people who want to meet you, give you money,
consulting opportunities. Writing opportunity is
freelancing opportunities. Maybe your future employer is going to see an
article and say, hey, this guy looks like he knows what he's talking about. Let me hide him for a project. So each post is like
an advertisement for these sort of people
and opportunities you want to attract you. If you can write, you can
build a platform for yourself. Honestly, if you look at
the most successful people, they double as
writers, you know, chefs, the right recipe
is comedians by job's, entrepreneurs write
business plans. Examples are like limitless. So that is the reason you
should write on the Internet. If you agree with this, like you want to write on the Internet, then the best way to
do that, honestly, it's for medium, the best
and the most easiest way. So if you're not familiar
with media medium.com is basically the best
example I can tell you. It is like the
YouTube of writing. So just like YouTube, if you join medium and
write amazing articles, then you can create content, flex your creative muscles, and most awesomely,
can own money. When people who like your
stories, they engage with it, they read your
contact and they get, they subscribe to you. And the more you write,
the better you engage, the better you engaged,
the more money and the wall cloud you
can get on the platform. It is honestly the
best platform on the right tone out for writers. I mean, in all my
years of writing, I've never seen anything like
it, which is so easy to do. And most people find
me through medium, honestly, they read
articles on Medium. They want to connect. Do you want to enroll
in my courses? They want to buy my books. So that's why it's so awesome. It can, you can
engage with that. You can create
your own platform, you can create your
own disability. And the same thing can
happen to you also. And as you grow, the more you write and you become more successful in medium destructor help you out
if you put in the work. And this course will teach
you how to do that to create quality material and
get a bit of momentum. The medium algorithm is
going to help you out. If you're just starting
out, you know, they don't know anybody
supposing this is the first time you've
written on the internet, medium has a built-in audience. It cuts out the pressure of
looking out, setting up, maintaining your own blog, trying to get
traffic to the blog. If you just write good the medium algorithm
and help you out, It's a great place to get
started for beginners. If you're already
a professional, you already have a
presence online. This is a great way
to further build your body called your presence online to build your brand. So I hope you understood now, why should we write on medium? Like I said earlier,
just to summarize, you can get amazing
potential there. First of all, is your brand. You can create your brand outside of your
nine to five job. I always tell people, please do not always rely
on your nine to five job. Don't just rely on that. Always have a backup plan. Also have another opportunity, some site income from passive
income you can rely on. And when you create your own brand, you won't
believe what happened. You will get public issues
reaching out to you. Companies will reach out
to you for freelance work. Like people will
reach out to give you money. That's pretty amazing. You're not reaching out to them, they're reaching out to you. You might get bookie is okay, maybe all your articles, you can create an eBook and
put it on a platform like GMB rolled around money from that
publishers and all that. So list is endless and you can get job
opportunities like to tell you, some people are there, some of the smartest people on planet
Earth on medium, right? They might come across
your article and say, hey, this guy looks like somebody, I want to pay money, but
I want to hire this guy. So that's how it is amazing. And of course, income, like I said, medium has a
built-in audience, right? Like back in the day, if you wanted to build
a like audience, you will have to create
your own blog, right? 2030 post. Do search engine optimization, which can drive
you crazy, right? You promoted on social media, you have to be a
great marketing guy on top of being a good writer. But now you don't have to worry
about that medium already has millions and millions of readers and
increasing per month. It is one of the most highly trafficked website in the world. I think it's one
of the top-rated websites also in the top 100. Definitely. Your
articles can be there, your storage can be there. And you can get paid
directly for writing. You can write, you
can write articles, and you can use it
as a launching pad. Okay? Most bloggers I've seen they don't like
the backend jobs, like creating a blog, doing marketing and all that, all those things you don't
have to worry about, you just have to write good
articles and that's it. And the things like the
median partner program, you can get bid directly based on how much medium people are reading your articles that said, you can do what you
love and you can get paid at the same time, you can create your own brand and you can get
job opportunities. So after listening to
me ramble on like this, you might be thinking,
wow, that sounds awesome. I definitely want medium. And if you're okay with it, then this is the course for you. So medium, writing on Medium
is not rocket science. I mean, I would love to
tell you that it's like a special thing which only I can teach, you know,
it's pretty simple, but I can help you avoid some of the mistakes which a lot of new people make and
which I made honestly. So what we'll do in
this course gave you, you'll get a complete overview
of the medium platform, how to get into that mindset,
which is very important. A lot of people,
they get excited. They do it maybe like two or three stories that don't get success, they gave up. And I'll tell you the tips, how to get into the mindset
and how to succeed, and of course, how to get money, how to make money on medium, how you can actually use media as a way to earn
some income or so. Why not? Everybody loves
to have money, right? So that is what you will
get with discourse. So first of all about me. After you've heard
all this, who am I? My name is Pamela is LOL. I have two decades of experience
and technology and risk. I'm also an author's, I'm a blogger, I'm
an instructor also, I do career coaching. I have a YouTube
channel called the Cloud security guy on which I talk about things
like cloud security, artificial intelligence
and you know, generally career advice. I
tried to help out people. I'm trying to give
back to the community as much as I can. So a little bit of my journey. I was in the industry
for several years. I've won a few awards here in the Middle East Valley
for about a decade, and I moved to the UK because I was awarded a
global talent visa. I recently just
published a book on AIC for cybersecurity,
but to more planned. And like I said, I
moved to the UK. I'm currently based
out of London. And why am I talking about this? Because this does not seem
like my specialty, but no, I have been writing for the
past, I think 12 years. It has always been one of
my favorite things to do, which I and I like
to try to give back and spread this knowledge
as much as possible. I'm trying to encourage as much people as
possible to write. So when it comes to
writing, I mean, I've been doing,
Like I said, I've coached a lot of
people about writing. When it comes to writing, people usually have three problems, three myths, they have problems. First myth is that they think
about themselves like this, that they're not right there. That's what they told me. I'm not a writer. I've never written before. Nothing makes sure I
take some writing. I wasn't the right until
I started writing. I had the same thing. I started writing
for a magazine. I read one article and I couldn't believe
they accepted it. Then I wrote another one and I that I worked for four
years for that section. And only after that
I realized okay, I'm at my desk, somebody
halfway through. If you have access
to the Internet and you can write a sentence, nothing is stopping you from
becoming a writer except you have that identity. I'm a writer now and
you can start at MIT to make a lot of people
come to me and they say the same thing that
YouTube is finished now, digital courses or finish, medium is finished,
firefighters finish. All of these are saturated. They are like billions
of people there. Nobody can make money. And all the while,
other people are making millions and millions every
year on these platforms, you know why, you know why? Because they take
positive action. They don't let all the
negative Tawfik affect them and they just start
working on it and see. And then we'll slowly by slowly, this compounding
effect comes in. And what you do, it
builds upon itself and you will see that the
results of your success. So please do not let negative
people drag you down. Don't think like that, just take positive action and started. And lastly I heard, which is the oldest, find it
a little bit funny. People say, Man,
I'm not an expert. Much more smarter
people than me. They have already
written on every topic. Why would anybody be
interested in me? What if people find out and
writing and make fun of me? I mean, come on, nobody
cares about that guys. If you're maybe like
a technology person, then you definitely can
communicate that things right? You communicate to your staff
or your fellow coworkers. You can definitely
communicate that. And I hate to tell you this, but people, they are not
interested in the messages. They're interested in
how the message is conveyed, how you teach them. Maybe you're teaching
them the same thing they've heard a
million times before. But the way in which you are
writing or teaching them, that is something
they've had not heard before and they will get
motivated by this, okay? So you will never know unless
you start, like I said, you do not have to be
the only thing that will make you write as being a
writer and start writing. It is not too late to succeed. You can start today and
see the positive action. And what do you call it? You do not have to be an expert. Okay? Nobody will care
about your writing. You will have full freedom. I can assure you you write
every week, one year, you will look back after
12 months and say, Thank God, I started writing that was the best
decision I made. Okay, So do not let V for
that and start writing by w. Okay, so I hope this
motivated you guys. Let's get started. And I hope I gave
you a good overview, so let's get started now. One thing I forgot to tell
you guys as a project, I want you to write a story
on medium and share the link. I will review it and I will
give you either confront, I promised you I'd give
you feedback on the same, just share it across to me and I'll let you have
feedback and if it's good, I will even show
it on the platform and get you more
visibility. Okay? Okay guys, I hope that work. Okay, so let's move on to the next chapter and I'll
talk to you about media, what is medium,
and how it works. Thank you, and I'll see
you in the next section.
2. What is Medium : Okay guys, congratulations on starting the first
proper section. Let's start with medium and why you should use it
as a writing platform. I already told you
why you should write. Why medium. Okay. So like I said, if
you're a newcomer, but the UN expert medium
is the place to write. Medium is a very, very awesome place where you can just write your
share your writing, and start writing as it is quite possibly
the most easiest way. It makes writing as
easy as possible. It has a massive, massive existing
audience already. I mean, anybody on, you can sign up
and start writing. And you can publish
individual, standalone post. Or you can contribute to
like big publications. They like big magazines. I'll talk to you about
that, but it has a massive audience,
massive traffic. Is that all you have
to do is right? That's it. You can write about
any topic you want, and there will be people there. I guarantee you who will read it and give you some
feedback on this. You can write short articles, long articles, or less. Pretty much like topic can
be pretty much anything. But for this first lesson, I'm going to show you
the mindset which you need to be successful as a medium writer gives you the steps on what you
need to be successful. Like I said before,
and I'll say it again, medium is quite possibly
the blessing platform right now on planet
Earth for writers, I mean, it's the easiest way it makes writing
very frictionless. So the same thing which have
the same success stories, which has happened
to other people that can happen to you also, once you start writing
the allegorical embassy and it'll take you further. Okay. So what do we do next? First of all, stop. Don't do anything, please. Do not move ahead until you take one action. What action is that? Very, very important guys. I want you to go and create
your medium profile. If it is not there already. If you have not created
that, please pause, go and create a medium profile to not move ahead
without doing that. This is not a theoretical course when I'm just speaking and
you are just listening. Believe me, knowledge which you do not apply,
you will forget it. I want you to take positive
action and succeed. So please, if you've already created your
profile, move ahead. Otherwise, go ahead and start creating your
medium profile. You'll be, it's a
very easy to do. They just said,
you'll be prompted to follow a few topics
put in yours. When you call what sort of things you like, what
are you interested in? Just print it out. And what happens is
medium based on that, it will fill your homepage with personalized recommendations. That becomes important later on. You can follow a few
people if you want. What do you call it? Just to give support
to those peoples. And medium is like
based on topics like, so just see what sort of topics you're interested in and do it. So if you've done that,
let's move ahead. Okay. So first of all, when you've
created your profile, please, I want you to go to
your profile, look at this. I want you to personalize your
bio and your profile page. So think of it as your tagline. Please do not think
this is not important. This is important. Lot of people, they don't
fill out the name or they put some sort
of like a tag name. Or they put some sort of don't let people
know who they are, what they're doing,
and they don't put source of some
sort of a picture. These are all
psychological things. They make people trust you. Okay? So think of the virus or
tagline, this short thing. It appears everywhere, okay, and your profile picture, and it gives a sense of the
medium users who you are, whether they should
follow you or not. And these are the
sorts of things you can customize the font page. And really, the more
better your profile is, medium does look at it
when later on when they're thinking about creating
your articles, we'll talk about that. But it's more about
the psychology, right? People. If they see your face and
they see what you've done, there are definitely more
inclined to read about you. So like I said, we'll
look into curation later, but just make sure these three
sections are filled out. Okay. So let's move ahead. Okay, So how does medium book? It's pretty simple guys. It's not rocket science, it's very, very simple. You just write articles
which are called stories. And you improve
upon them, right? Right, right, and
get better at it. People will start falling. You look at your stats. I'll teach you all
starts in a second, but improve based on
what you're seeing, like what topics people
are engaging with, what is working, what is not. And the more you do this, the more people will
start following you. After you have 100 followers, you can actually get added to the medium partner program and you can make some money,
which is pretty awesome. But like I said, please
do not make this. The first goal. If you're just thinking
about money you will get, you will lose your
motivation early on and write about something
which interests you, right? Because you love, like to write. Don't think about
money initially, because then you lose
motivation very, very quickly. But this is how media works
and what are the things like, what are the
different components, the medium ecosystem.
It's very, very simple. Stories. Stories are basically
articles or you can think about it
like blog posts. Simple rule on medium. The most stories you write, the better it will be, the more, the better you will get. And the better you will get. You will get more followers, followers and readers and
they click on follow, just like subscribers
on YouTube. And they follow, they
will get notified. And what are the stats? Stats will basically tell you
how your stories are going. So you will be able to look
at that and get an idea of, okay, this destroys a drink
go these tools are not GAD. And once you're comfortable
writing on Medium, Okay, you've written a few articles, are stories, and you've seen
people like the following. You and your senior
starts improving. You can start looking at
submitting to publications. Publications are like
big magazines, you know, just like magazines, they
follow common topic. You can look at
technology magazines, you can look at
here in magazines, you can look at businesses
like Lean Startup magazines, whatever you are interested
in and try to submit, we'll go into detail on that. And lastly, what he called. Last thing is curation. Curation is medium takes
a look at your writing. A lot of writers on
medium idea, own team. And if the failure
article is good, they will actually
curated witches. They will promote article. It will show up even to
people who are not falling. It'll show up on the,
you can think of it as being on the front page of a newspaper that gives you a massive boost to your profile. And you'll see a lot of
followers suddenly trying to find out how to follow
you, reach out to you. So curation is like a lot of
people try to get creation. Don't worry too much about
it. I'll get into detail. But these are the main things, the ecosystem of media. One thing which is not there, which is always working in
the background, always. It is the medium algorithm. Immediately go to Theme is
basically how media works. It looks at your stories. It medium does not
explain how it's all going to converge because
it's more like a, it's like their own
trademark, right? But it's pretty easy to see. Like what are the, what are the things that looks at and
how you can get curated. I'll get into detail on that. But just remember medium, it changes its
algorithm all the time. But a few patterns are like, you can take a look
at it, like quality. How much is the
Goodyear articles or how many people
are engaging with? Like people who write every day, like almost every day
if you're writing, they look at that
current events. If you are writing
out long articles, if you write like one
hundred, two hundred pages, they don't like it
like you want to have at least a
five-minute read, right? So those are the
things which will really give you
success on medium. Okay? So what are the
action points for the first-class guy
is very simple. I want you to sign
up for medium. I hope you've already done
that and create your bio. And in the next class, you're going to start
our very first story. So I hope you're excited and I'll see
you in the next class.
3. Medium Stories: Hi guys. So back up
to the second class. And this is the very first
component of medium. And it's quite possibly the most important component
which is medium stories. So whatever medium stories
guys are very, very simple. What's the main
component of medium? The story, stories, Archimedean, what videos are the U2, anything in your article or your post? It's
called a story. It is how you engage with
the medium readers, okay? Everything revolves around this. If you write a good stories, you will succeed on Medium. You can read about
medium all you want. But unless you start creating stories, nothing will happen. Me stories of how people
will engage with you and how medium people
will notice you. And they'll say,
Okay, this guy looks like he's knows what
he's talking about. Let's reach out to him, put him for curation and all that. So the whole goal of mediums, like what, why was
medium created, guys? It was created so people can write stories and
people can read them. Medium wants you to succeed. They want you to write good
articles, good articles, good stories when
more people will reach out to you, most
people will read. Like I said, there
is no secret here. The more you write the
morphology is you'll get them. You'll get, you'll get,
you'll write more, you'll get better and
better engagement. So it's like a continuous
feedback loop, which you have to start, is to really take it's time to start. But once it starts, it
becomes very, very easy. So enough talking. I
mean, like I said, I can talk all day, but unless you start writing, what do you call it, you
will not write weight. So that's the thing
without writing. You won't build a writing habit. Without a writing habit, you cannot build a writing career. And without a writing three, you can't find the money and the motivation
which is there. So let's stop talking and
let's go into medium. And I'm going to
write a small article and I'll show you
how it looks like. One of the things
you have to do, don't worry about
finding your first niche and finding like the
special needs trust nobody knows about please, in your first article, try
to make it fun, right? About something
you like when you call people or not people want to read
like real human beings. They don't want to
read like a robot. Just going to write
a simple article. I'm just going to
show you how it looks like and then what
I want you to do. I want you to go and write
your first medium story. So let, let's go
ahead and do it. Hi guys. So this is what I
was talking about. We are right now at Medium.com. This is my medium and I
just want to write a small, small article just to show you. So you go here, right? And this is your title. This is a subtitle and this is we're going
to write a story. So this is my title. You want to write a nice
little article like, you know, how to
people like kings, like how to list or like, you know, you want to
put how I achieved this. These are my lessons after like 20 years in finance
and those sorts of things. The next one is a subtitle. You want to write the
subtitle like this. So just select it. Select it and press this one. So you can see the formatting. It becomes sentences,
but there's a subtitle. I don't know if
you want to write 20 lessons in finance story. And this is, you
want to make it, if you make it like this again, this becomes a subtitle. What I learned
after two decades. Spreadsheets, just
something that's catchy which makes
them interested. And now you can start writing. So this is my first paragraph. Start, start with that, start with an interesting hook. You want to start with
an interesting book. Details up on it,
and then just write, this is your first article. You don't need to be very
articulate about it. This is just your time
getting used to the platform. I don't want you
to overthink it. Just write a nice little
article or something like that. You know, something that you're comfortable
with your writing. Try to reach, try
to reach around. I don't know, 300 words. That's it. I think it's going to
explode is more than enough. And that's it. Once you've done, all you have to do
is click publisher. So let's assume that
you've written it. Click Publish. Now, this is, will go into the formatting
and other things later on. But this is very important
guys publishing. So these are the topics. The topics is how medium
discovers your article. This is, you want to
find topics here, but you've written about, so
maybe I wrote about finance. So finance 191 thousand people are looking at finite,
That's pretty cool. This is our median will
discover your article. Please be, don't try to put it in words that you are
not looking at, okay, which are the article
does not pertain to, because then people will
pick up on it and even medium algorithm and see that you are just trying
to game the system. Don't try to do that. Try to write like
budget, budget, maybe Excel, these things. Excel. Spreadsheet. We have three tags
that are three topics. Use them to the
fullest and work. These are the things
that said guys. So once you've done
this, try to find those topics which are the most linked to your story and then
hit publish and that's it. You've written your
first article. Congratulations on that. I
want you to stop the video, write your first article, population and then come back. Please. Don't try to watch these videos and not actually apply the
things I'm telling you. Because whatever we
gonna be learning, it's gonna be
building upon itself. So just go and write your first article and then
come back to the lesson. Thank you. Okay guys. So I hope you, I hope you enjoyed that and you
thought that was just a basic framework for
how to write your story. I want you to do the same thing now and write your first story. That's the first thing
I want you to do, okay? Please don't move it if
you've not done that. Provided you've done that, I want you to connect
with other writers. If you're writing
about technology. If find out what
other writers are, they connect with them. Okay, so like I said, it's like a social network. You want to build around connect with other
people who are, who have the same
taste says you. So you'll find them connected. Many, many amazing writers. I want you to go and
comment on the stories. Clap, clap is
basically it's like a commenting and
saying that I like, I'm a fan of the story.
I really liked it. I want you to see what
topics are writing on. Basically clapping
is if you want, if you enjoyed, you think you want to
enjoy the story, okay? I want you to follow them also and see what topics are writing. Lastly, a very important, I want you to join medium
as a paying member. It's just, I think it's $5 now. It might increase later
on, but it's nothing guys, because then you're
literally giving back to the right and you'll
get full access. You will compensate
the writer also, they'll get a portion
of your fees also. You don't put anything other than the monthly membership fee. I highly recommend doing it because you want
people to support you. If you want people to come to medium
through you and you want to get their
fertile phase also. So please become a
medium MA is just $5. It's not like a very
expensive thing. So this is the thing you want to do and this will really help you to get access to the other stuff also to the full
access to the stories. Don't be like that
person who wants, who wants to be stingy. So just please bite the bullet, take $5 and see what
happens later on. So these are the actual points
I want you to focus on. Okay guys, I'll see you
in the next lesson, which is about the starch,
which is a very shortlist.
4. Understanding how stats work: Hi everyone. Welcome to this
section now which is understanding mediums starts. So what is type status is basically a simple tool that you can see the traffic
and visitors for your stories that you published. It gives you access to like metrics which are
going to talk about, no, nobody likes metrics. You find it boring rate, but it is a good
way to look at it. I don't want you
to obsess about it initially because the first
goal is just to right. Okay, that's all you want to do. Okay? So what are the things like? I give you an example, this is just a small
story I wrote yesterday. I think, late last night. I just published it. So like I said, take a look at these stats which are there just to
make you understand. But what I want you
to remember always that success on mediums comes through hard
work and writing. It does not complete
analyzing Stats. You cannot game the system. Focus your energy on writing rather than focusing
too much on stats, but just to understand
what these things are. So first is the views. Views is basically simple. How many people saw your story? Okay, Use don't mean
much, little basically. You decide and then
look at your story. The second one is,
we'd like what is Vd? How many people saw your post and took the time to read it. Okay. It's actually read it. So that shows that,
okay, they saw the article and then
they actually read it. And the view to redo issue the next one that we'd wish it was pretty simple to understand. This is the how many people saw it and then they write it. So this is a ratio. So you
can see my second story, 174 people saw it. Plus theta2 is basically
it came from outside also. And 20th people whose Okay, and 1616 per cent. So whatever you look at it, highly, towns and
visuals are good. But it's not the only thing. Like I said, don't get
too obsessed about it. Just, I'm just
giving you a sense of viewers is how
many people saw it. Read is obviously how many
people read it and read ratio is out of the people who sought how many people
actually read it. So just keep this in mind
and keeping that in mind. What I want you to do now is
could I give seconds story? Now? Like I said, you
might be thinking, no, I'm not going to
help you out at all. Just do it yourself. You might feel paralyzed. But remember without writing, you cannot build
a writing habit. So the more you write,
the better you'll get. I want you to publish
your second story. If I'm there, if you
form your medium, tag me and I'll
happily clap it and could respond it and give
you feedback on this. Okay, don't worry about it. So this is the time. If you're if you haven't
done it already, I want you to pause
this video and go and write your second story
and then come back. So what an action
points guys for this class, it's pretty simple. I wanted you to write
your second story. I hope you've done it already. Now I want you to go and review the steps for the
previous story. See, see how to engage. How many people saw
it, how many people have added you probably, you might be seeing like nobody actually
engaging with it. That's okay. That's that's common when you start on media, it, like I said, it's
totally builds up. The algorithm starts noticing
you and taking action. And I want you to comment and club for a few
other stories. Give back to the community. Find other ideas where
I think like you and give back to them
that really help you out. You guys. So that wraps it up. I'll see you in the next loss.
5. Improving on Medium: Hi everyone. Welcome to this class, which is this section how
to get better at writing. Based on my experience, most newcomers on medium, they made the same
mistake which I made, which what they do is they write a story and the hit Publish, and then they expect success. They expect the money
to start coming in and the extra people
to get followers, clubs, but nothing happens. It happened to be a lot also. I wrote an article, I thought that was an amazing article. I published it, it got 0 views. And I got really ticked
off. I said, Okay, I'm not, maybe medium
is not for me. So even though I
thought I'll come, I'm going to quit,
but no, I decided I'm going to stick
with and skip writing. And that's from success happens. You start seeing patterns. You start seeing, okay, this is how the successful people on medium are working and this
is what they're doing. So what do you do is you look at it and then you
reverse engineer, you go back and you
apply those techniques, and then that's how
you get success. So based on what I've seen in based on hard
succeeded myself, I'm going to show you a few of the techniques
which I've used, which is, first of all, very, very simple guys. You need to write frequently three to four articles
of ICA theater calendar. I want you to print
out a calendar for this month and just
tick it off these, these days, I'm going
to write again, I'm going to write an article. And what do you call it? The more you write, the
better you will get? That is absolutely that the goal is to create
a writing habit. What does it, what do I mean by writing habit?
What does that mean? This if today is a day
you're supposed to write and you don't write,
you're going to feel guilty. You're going to
see, okay, oh man, I should have done
this and they did not do it when you start
feeling like that, that means that you have
cultivated or writing habit and do not
write like a robot. And people go to medium to see interact with human beings. Don't write like if
you're writing like a university or journal or
something like that, right? Put your whole human
experiences into that. And how long a lot of people asked me how long should
the post would be? Ideally, I've seen
that, you know, four hundred four hundred
is a good place to be. And you should support
that the light is, of course, one very
important thing. You should like to put
things like photos, have a good headline and
I'm going to show you. So I'm going to write, actually go through
writing a posting. I put all those
things which should have all the
formatting techniques, all the things like formatting
separators, hyperlinks. When he called proofreading
those things, how to do it. Okay, so we're gonna
go through that. And that will put you in
a very good position to move on to the next step which
is going to publications. So like I said, whatever other tips you want
to provide a value, please. It's a very important part guys. See if you think like, I'm just here to make money
now you will never have that. What do you call sincere
drive to provide value. You are there to good people,
are there to read from. You read from your experiences, from your knowledge,
get beneficial value. So you want to provide value if you write one line
and they say, Okay, please subscribe to
my YouTube channel, subscribe to my cause. People to start thinking
you're a spammer, to just there to make
money and to create value. And honestly they
will unfollow you. That is what it's
going to happen. So you want to
write it like that. You want to structure your story is to catch their attention. And the more value
you will give, the more time people were
still reading your stories. And then that will get picked
up by the medium algorithm. And your chances repudiation, which I'll talk about,
that it's going to go up. So all of these things, they like it worked together. Okay, good pictures,
good formatting, good things, and how
do we go about it? So there are some free
tools which you can use, which cost absolutely 0, not a single thing
they will cost you. One is Grammarly. Grammarly
is absolutely great. What it's gonna do is
grammarly is this good for? It's like you can
think about the spell checker on steroids. So it's going to look at
your grammatical structure, look at like how you've written the sentences and give you some really, really
great advice. So grammarly is definitely, I will always
recommend if you are writing something right
on gambling, okay? I think they have a
extension that you can use. So that'll actually,
while you're writing, it's going to take
a look and give you recommendations right there. Okay. And the other one is Canva. Canva anybody uses
if you've been on the Internet and you've created content, It's
completely free. You can go for the free section. You can create
your own diagrams. Create your attractive
than a logos for medium. If you put up good banner logo right at the very
start, believe me, that catches people's
eyes and that really pulls people
towards your article. So these are the
two tools I want you to do is absolutely 0 cost, nothing to do here, okay? It won't cost you anything. So now, now what
I'm gonna do is I'm going to write and
format the story. And I'm going to show you those techniques
which are there. Because aesthetics, you
know the how their story looks from the titles you
use for the articles, the images, the way
you format your post. There are many subtle
things that you can do to make your post
more appealing. That will lead to
people looking at it, sharing it, engaging with it. You wouldn't believe how
much simple things can improve your article just
on how you package them. Okay, so we're going
to walk through the whole strategy
and see it. Let's go. Hey guys. So what I'm going to show you now is formatting. Formatting and the
things you need to learn when it comes to
formatting medium articles, you can write as good
article as you want, but if it's all just
one long paragraph. Good evening. Nobody is going to look at that. So let's start to look at this. I'm going to show
you we already, you've already written
a few stories. Not only just going to
show you a little bit of the tips and tricks which people use to make
their stories look better. So let's start with the title. Like, I don't know if you
have a catchy title itself. United Art in into like
what I learned after, I don't know, 20
years and technology. Let's take a look at that here. And you have your subtitle also. My visit him after two
decades and technology. Remember, when you write here, you need to select
it and do this, now becomes a title
and subtitle. So like I said, choose
a title which is good, which really helps you to
catch the attention of the audience and makes
it more worthwhile. There is something,
one more thing I want to tell you, which
is called the kicker. Now there's something, not
that many people use it, but you can put a
line here also. You want to know, do
you want to know what learn from or present in tech something which
catches their eyes. Just select this and do this. Now becomes, you can
see here the kicker. This is the kicker.
This is the title. This is a substrate,
like I said, the kicker. It's optional. You can use it, you
can not use it. Not that many people
use it honestly, but the title is very, very important and the subtitle
is very, very important. So let's move on to Article. The second thing is
you need to have a very good featured image, okay, the featured image, you
need to use an image here. And people have
challenges with that. Trying to find out they can use medium makes it very easy. Just, just to show
you again what I did here and go to
the magnifying glass. And boom, you can search here. Technology. Okay, awesome. Dyslexia and boom. Now you have an image here and the best thing and
slashes completely free. It gives you these images to use and it gives the credit
to the person also. That's why it's so cool here. Now you have a very nice, good image which
you can use here. So now you should start
writing your article. My first 20 years. My first ten years started
first ten years in my next Daniels in deck. And what he couldn't
do is do this, select them and make
it a section heading. So you see this,
you can break up your whole article intersection and so you can use it here, blah, blah. I'm not going
to read the article. I'm just showing you here. This is how you can
actually break it up. And if you want to pick
up these sections, you can select there
and put this also. You can see your really fluids
and looks much better now. And other things you can do, remember you have access to all those other
things like block and italics and all that
beginning it up and get down. One more thing which
is very important, which is something
called a blockquote. So if you want to quote
somebody, blah-blah-blah, said my CEO, basically quoting somebody within the
context of the article, maybe eight of fretting
some other articles. And other thing that you can do is I showed you something,
sorry, apologies for that. Something called a
block or you can do something called
a pull quote, fast at once, twice. And you can see here, this
draws attention of the reader. Don't use it too much, but this is really a great way to draw attention of the reader. And they can then take a look
at this and they can see, this is now you can see how
the article is taking place. So if you want to move, you can use more images. I don't know finance. So as you can see, I put more images here. So this is really
giving a shift to the article as you can see here. Just remember whatever
images disease, if you don't want
to use Unsplash, you can use other
things like a canvas. They are pixels is
there to just make sure you have the
right to use them. That's why use Unsplash because it is so easy and I don't
have to worry about it. But now you can see just how the article is
looking, right? It's much more
visually appealing. Random. One more thing you
shouldn't have to do is click here and go
to More Settings. And you should go to the SEO, SEO search engine optimization. What medium is gonna search
engine optimization is how the search engines across the world discovery with
like Google and all that. So here, like they'll give
you some good solutions, like they assume that you
should do between 1415, others around 60 to
64 characters, right? So you want to move this, I can just delete this here. And boom, that's
much better now. Similarly, the
description right there, put the description here. The dispersion
allele there, sorry. Yeah, it should be around
one hundred and forty, two hundred fifty six. And it's already been
ten. So this is good. And we just go up and
go back to the editor. So now we're putting a nice
little SEO description. As you can see here, we
have a kickoff once it's completely optional, up to you, if you have a nice title, you have a nice subtitle, you have a catching image. Remember, use Unsplash
or somebody you use. We have broken our article
download section headings. They're using block
courts pull quotes, Putting that entity
losing section, working again, more images. So you can see just how visually appealing
this looks, right? And this will really
make your story is eye-catching and draw the
attention of the user. Okay guys, I hope this made you understand and appreciate, use all of these
techniques and you will see an uptick in lieu of US tax. Let's go back to the
main lesson now. Okay guys, I hope that
was useful to you. So these are the things I wanted to talk to you about and
what are the action items. So now I want you to
write your third story of this course using the
techniques I just talked about. Okay, the one we saw back now, sit down when stone five ideas for the next I told you to
create a scheduled, right? Create a schedule for
your writing scheduled, sit down Vince from five ideas for your next five stories, which we're going to
do in the next week. It doesn't have to be work. It doesn't have to be boating. Look at those topics which
you are passionate about. You enjoyed eating,
enjoy writing about, and like I said,
print out a calendar and write these other days
you're going to write about. So like I said, please
don't like a robot. They look at things that
you're interested in. Look at the timing,
like whatever it is, I'll be publishing it out
and just be consistent. And definitely this is the
key to success when you've, once you've started, go, gotten to the writing, booed briefly when I say it
becomes second nature. So it won't seem
like work, okay? Automatic. You'll see
the more you engage, the more medium will
actually engage with you. So this is a goal. Try to write at least five
articles in one week. Don't worry about the quality
you will make mistakes. You will make. You might publish and say, Oh my God, I can't believe
I wrote that. They can go and edit it.
But go ahead and take. The whole goal of this is to improve your writing as
quickly as possible. So relax. Just start writing
and see what happens. Okay, guys, Thank you. I'll
see you in next video.
6. Understanding publications: Hi everyone. In this class, I
want to talk about a very important topic which
is medium publications. Medium publications. You
can think of it like a magazine which is there on medium in which
you can write for. Very few people realize just how big a game changer
publications can be. I mean, it can take your story from ten views, 2 thousand. Okay? Because medium
publications, like I said, they are
built in magazines, Okay? They have the readers, like thousands and thousands of readers who are looking at, who love to read it. And if the COO article
there, they might read it. Okay, So this is why it's so important and why so
let's take a look. So like I said, what our
medium publications, It's like an online magazine. It's like a shared space for people about
a common topics. That might be technology, it might be start-ups, it might be business, it might be financed. But like I said, the staff, they published those
stories which are based on that common theme and multiple
authors can contribute. And like I said, this is the easiest way
to grow on media. And if you're starting out, look at a few publications. If you're on technology, Google it just Google technology
publications on medium, you will find a list of
publications which are there. Try to see which are open for publication and then you
can start submitting it. I can, I can show you my example like when I was starting out. So there is this publication on Medium Cool towards
data science. Focus more on artificial
intelligence machine learning story for them
just a few days back. Okay? So it's about threat modeling, AI and machine learning systems. So they accepted it. And I said my public a article
that got published. So let's take a look. See here, this publication
has 642 thousand followers. Now, that is a massive amount. So this is the amount of people who are going
to see my story. So you can imagine just
from a few 100 followers. I can, my story can get shown in front of 642 thousand followers. So this is the
power of media and publications. That's
not just tape. So you can imagine even if 10% of those people I
convert into followers, are they read my how
much I can get right? The next one. They also there when
the kind enough to treat my article on their
official Twitter platform. And they showed it on the
LinkedIn platform also, which are there in
500 thousand views. So you can imagine just how amazing this is from the
branding perspective, from the view and perspective from the following perspective. And if you want the
medium Partner Program, which gives you money based on how much like viewers
engaged video stories, you can imagine this, how
much this can help you gain traction and gain that
visibility on the platform. So I hope this made you
understand just how powerful publications
can be, guys. Now I want you, I want
you to do is I want you to find a publication does
is suited to your niche. So maybe you are in risk
management finance startups. I want you to find those
publications multiple. Don't just found one by publishing in multiple
publications. You know, some
small, some large. You're writing your
audience, okay? But most of them what they do, they do accept like
public life stories. And they accepted that. But you need to find that
each of them have their own like honestly
a way of accepting it. Most of them you'll see on the page you'd have established, can submit and demonstrate, but you need to
do this business. Usually you have to e-mail them your article or you
have to fill out a form and send your article as a draft and if they like it
due to your publication. So the villi publications are an excellent way to get traction on medium and it's
the fastest way to quickly get your
audience there. So I want you to find at least three different
publications and next week and try to submit to
wait and see what happens to your follower
count once you do get added, like if you put a form, fill it out, so you
will see it like here. So when you go to
your publishing, you discrete dots
which are there. You click on it, you'll see
this ad to publication there. Its name will show up
when you click on it. So you can see I'm
adding two geek culture. I'm attitude towards
data science. You will see that name there, just click it there
and hit Publish. It will go to their editors
and they will look at your article and
if they like it, they store it, they will
actually publish it. So that's it. And
like I said, guys, if you're serious about medium, you need to get serious
about publications. I want you to find
three publications and submit three
different articles. And if they get accepted, just see what happens to
your follower count and your steps in the coming week. Okay, wait, let see you
in the next section now.
7. What is Curation ? : Hi guys. In this class I want to
talk about durations, which is I think the most
sought-after aspect of medium. Everybody wants to get
curated only idiom you might've heard it if
you'd been up medium or it's a gateway to get visibility and followers
even more than publications. But I do want to stay. This is not the
be-all and end-all. You can perfectly succeed. It could be perfectly fine on media without getting
curated ever. And many, many
people have achieved huge follower accounts
without any creation. Okay, just fine. I think quality articles
and going to publications. But what is medium curation? Medium has an editorial
team and they reviewed thousands and
thousands of stories every day. They have a huge team there. And each of them have different backgrounds,
different specialties. Okay? So what happens is they will look for quality
stories on medium, which is why what
I was telling you about making sure you
follow the guidelines, making sure it's perfectly
formatted and everything. So they will select a story, then they will add it, and
they will add it to the front. You can think of
it as a newspaper. If medium has a newspaper, duration is your story
goes to the front page. It will get like eligible for
personalized distribution and medium will basically promote your story
on the homepage, on topic pages on the app, on the daily digest. You don't have to do anything, just follow their guidelines, follow a good-quality article, and even automatically
reach out to if they feel that it is
eligible for curation. Like I said, it'll
give you a massive, massive boost to your stats. Then there are
some guidelines or medium curation you can look at. I didn't link it here honestly because they keep changing it. So whatever I write, hate
my get outdated in a while. So this is the thing guys. Just write good
quality articles. Don't focus too
much on creation, don't like obsess about it. Some people get crazy
about curation. Don't think about it.
If your article is good medium and we talked
to you automatically, okay? But if you want to
improve your chances, so these are five key
tips I will give, which I've seen a lot of, lot of people do I get the
end no hard and fast rules. But if you follow
these guidelines, your chances of being created
will greatly increase. First of all, like I said,
Write an amazing article. You have to follow
the standards. Write a good quality article which people engage
with guessed value. You will see people
reaching out to you. Follow that format. So like I said, you're to what I showed you in
the formatting one, follow those
formatting guidelines, make sure that you are falling that using the proper case, you're using the proper
case for the subtitle and for the kicker and all
those things and images, you're not using any felt
like copyrighted images. Using a good,
high-quality image, you've done a proof-reading, you've done the formatting. If there are too many
mistakes, they won't like it, right? Please stop. Don't use too many call to
actions or advertisements. Don't say Please buy
my cost by my leg, all those things and
they don't like it and it takes away people. Okay. And a white content
violations, please. I mean, I don't I can't
believe I have to say this. Please do not steal
from other people. That is absolutely the case
of debt on medium because then people will lose
trust in you and your account can get flag. So don't worry too
much about curation. I can personally attest many, many of the amazing articles which have already
been evacuated. Okay. So it's not the
be-all and end-all, but it is a good thing to have. So just keep focused
on writing articles. Use this checklist. And if you keep on
falling those guidelines, it will become second nature. And who knows? Maybe next week, next month, next year you'll get curated and it'll give you an
even bigger boost. But the key to success
is, right, right, good quality articles and
which are two publications. And then you will see that
actual success happening. Okay guys, Thank you. I'll see you the next section.
8. Making money on Medium: Hi everyone. I believe this is we've
almost reached the end. And this is the topic a lot
of people are interested in, which is how to make
money on Medium. And I cannot stress this enough. This should not be your
primary goal, guys, please. If you are thinking about
making money from day one, you will lose motivation. You, because you
need to be patient and need to be consistent. You cannot think that
medium is gonna be like giving you thousands and thousands of dollars
for every post. That's not going to happen. Please do not think like that. Try to be patient and
try to be consistent and you will definitely
see money coming in. But that should not be
your be-all and end-all. Okay? So the first way to
make money on medium is through the medium Partnership
Program. It's very simple. If you have 100 followers and you've written at
least one article, you can enroll to the
medium partnership program. It allows you to make money
by writing stories, okay, The more time Medium
members spend writing your reading your
content the moment you learn. But that's why it's
so important to write good quality articles which
I keep mentioning it. So once you've done it, you can enroll your stories
behind the paywall. You can say metering, you can
turn just turn on metering. And it will. So for every all the
time that the video spend reading your stories,
you'd actually get money. So the more people engaged,
the more you will learn. Yeah, this is what I
was talking about guys. So when you get into the
medium partner program, you'll see this option to meet your story when
you're publishing it. And if you do that, your stories become eligible to earn money. So this is just my first month behind medium way back
when I was starting out, I got money from the
reader engagement. And I think two people got
into medium because of me. So remember, this was like
when I was writing casually, not dedicated, I
like I am today. I was so happy. I
got like around $40. So, so happy from that. And think of what you can achieve if you follow
my guidelines, you write every day like
at least five days a week, and you get serious about
any bad quality articles, which I can go into
publications of curation. How much money you
can and if I unfold $40 just by casualty, adding a little bit, how
much money can you earn? So take this seriously and I guarantee you will see a
lot of benefit coming in. So this was a direct method. There is an indirect
method also which is to use medium as a
jumping platform. So what you can
do is you can use medium to build up your audience like built up a
following buildup. People who like
your articles are falling you and then you can use it to drive traffic to your other products
if you have them. Maybe you have a course
via digital product, like a course which
you are teaching. Maybe you have an e-book or
maybe you have a channel. Maybe you're going coaching. So you can use that and
you can send people to that like those other products if they feel you are
adding value to them. So, but very important
guys, very, very important. Please first build a brand and provide value before you
start asking for money. If you'd like one
article and you immediately start people
asking for money, believe me, you start spamming
them in every article, like every after every
line, please buy this. Pleased by this, be Digest. Nobody will come to
it, I'm telling you. And they will just unfollow you. Nobody likes to respond. So that's not what
you want to do here. So for an actual
points for this class, just get a 100 followers and apply for the
media partner program provided you're writing good
articles for why didn't you getting published
in publications? 100 followers is
very easy to do. And I can assure you, if you want to go a
stretch yourself. You've written a lot
of articles, right? Creating e-book from
those articles you go, you can go into Canva. Canva as free options for creating an e-book and ask
you for Alice to checkout. You. Don't ask him to buy
it. See the response, how many people go and
actually download it. You can just upload it anyway
and give them the link. And you try and download
my e-book and see how many people actually
go and buy your e-book. Not actually by, sorry,
I'm going to give it a three, but see
the engagement. So that is how you
can see actually people are coming
out and this is how you can actually branch out. And you can see people engaging with your
staff outside medium. So this is the
indirect way and a lot of people own a lot of
money through this, okay? Okay guys, so this
is pretty much wrapped up either
seeing your lesson.
9. Success on Medium: Hi everyone, Welcome to the
last class and I'm very, very happy for you
to have attended, listen to me for so long. And this is the
last this is just like a summary of all the tips I gave you how to
succeed on medium. So like I said, very,
very important guys, you need to write what you call three to five articles every week and be patient
and be consistent. You need to have a
long-term mindset, okay? Some people that write for a year and after that they can, they see a lot of
traction there. You see a lot of
money coming in from the medium Partnership
Program, okay? If you are consistent and if your quality
keeps increasing, you can earn a
good, decent amount of money and more than that. But that's totally
not be a goal. You're providing value. And what do you call, you're going to see
people in reaching out to you and your
brand will become. And creating a brand is much better than creating your leg. A little bit of a few
dollars on the site. And publications,
the best way to be successful and value of
oligos to publications. So that's what you want to do. Write a good article, right? Consistently, reach out to publications and get enrolled in the media
partnership program. And I absolutely guarantee you, you will succeed on video and
please do not be that guy. They just write randomly
when they feel like it. And they said that
they will don't see any success and
they just give up. Don't be that person,
be consistent, have a positive attitude, and I guarantee you, you will see success on video. So congratulations
guys, You've reached the end of this course. Thank you very much. Thank you. I hope you've got some good
feedback from and good tips, and hope you're able to
apply it in the next class. Remember the project
which I told you about? I want you to write
a story on medium. Share the link down below it, like give me the in for me
and I would like to review. I'll give you feedback
on the same Also. Thank you very much guys.
Good luck on your journey. Please do connect
with me on LinkedIn. Please do connect with
you on medium also, if you can find them
in medium and follow my stories by North and
happy to connect with you, happy to see your stories. Any benefit I could
give you that stay nice and please do. Leave a review. Give me some
feedback about this course.