Mastering Stock Footage: A Guide to Earning with Video Clips | Logan | Skillshare

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Mastering Stock Footage: A Guide to Earning with Video Clips

teacher avatar Logan, null

Watch this class and thousands more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Introduction

      1:13

    • 2.

      Lesson 1 - What is Stock Footage?

      1:21

    • 3.

      Lesson 2 - Cameras

      3:40

    • 4.

      Lesson 3 - Lenses

      4:31

    • 5.

      Lesson 4 - Computers and Software

      4:30

    • 6.

      Lesson 5 - Other Equipment

      3:41

    • 7.

      Lesson 6 - Planning Your Shoot

      8:34

    • 8.

      Lesson 7 - Setting Up Your Camera

      5:12

    • 9.

      Interlude

      0:26

    • 10.

      Lesson 8 - Grading & Editing in Resolve

      25:03

    • 11.

      Lesson 9 - Submitting to Agencies

      5:03

    • 12.

      The End

      0:49

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About This Class

In this course, learn the essentials of selling your video clips on stock footage websites while making them stand out.

Discover how to select the right camera for stock footage, the optimal camera settings, the additional equipment you might need, and how to edit and color grade your footage using DaVinci Resolve to ensure your clips are suitable for stock websites.

This course is designed for students at all skill levels, from beginners to working videographers and filmmakers who want to expand their income by selling stock footage.

About your Instructor:

I'm Logan Bannatyne. My passion for photography began in childhood, focusing on its artistic side rather than as a job or career. After a trip to Venice in 2013, I started wondering where travel guides source their photos and if I could sell mine to them. That's when I discovered stock photography. After some initial challenges, I dedicated my time to learning the craft, and by the following year, taking photos for stock websites became my full-time occupation.

Since then, my work has been featured in numerous major publications worldwide, as well as on billboards, book covers, and various other products.

Over the past two years, I have been creating and submitting stock footage, and it is quickly becoming my primary occupation.

I've been interviewed and highlighted in articles about stock photography and have been approached for consulting by start-ups in the industry.

Stock agencies:

Pond5

Adobe Stock

Dissolve

Depositphotos

Shutterstock

Dreamstime

RESOURCES

SUBSCRIBE to Logan's YouTube Channel

VISIT Logan's website

Meet Your Teacher

Teacher Profile Image

Logan

null

Teacher

Hi, I’m Logan.

I’m a professional photographer and filmmaker. 

With over 20 years of experience I have tried my hand at a lot of different photography styles from fashion and portraiture to street photography, fine art and stock photography.

Lately I have been devoting more of my time to filmmaking, amongst other things a YouTube channel where I upload videos about the things I’m passionate about including minimalism, wellbeing and of course photography.

See full profile

Level: Beginner

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Transcripts

1. Introduction: A few things more satisfying. Being able to make money from your creativity. Whether it's a full-time living with just enough buy new equipment for hobby you're passionate about. I'm Logan. In this class, we're going to look at how to shoot a short little video clips that we can sell a stock footage. I've been doing stock photography for seven years. And two years ago, I started switching my focus towards stock footage. If you're stopped photographer thinking of making a move into video, like I did, you already know the ins and outs of how this business works. But there are a few differences between stopped fee and stock video, which we will discuss in this class. If you're completely new to photography, film-making, and the concept of selling your creative assets, the stock. Don't worry. This class, we'll cover all the basics you need to get started from choosing a camera and finding the shoe to color grading your footage and uploading and key wording on the stock sites. The class project will be to shoot color, grade, and upload one video clip to stock site. I'd love to see what you do. So please upload your clips are stills from Eclipse treatments and storyboards to the project page. Anyway, without any further ado, let's jump right into it. 2. Lesson 1 - What is Stock Footage?: In this first lesson, we're just going to have a quick look at what stock footage is, who's using it and what they're using it for. Whenever somebody is working on a project that involves moving images, they of course need footage. It doesn't matter if you're an advertiser or a wedding videographer, YouTuber, music video director, or Hollywood filmmaker. If you don't have any food edge, you don't have anything to work with. Most of the time these people will of course, go out and shoot the majority of the footage themselves. But there are times when it's just not convenient or feasible for them to do so. And that's when producers and creators will turn to stop footage, say for example, your YouTube. And you want to include an aerial shot of New York City or a time-lapse of Tokyo at nighttime. In most cases, you would not have the budget or time to go out and acquire that food it yourself. So you go to stock agency and browse their collection of clips for what you need, you will find clips of people chopping vegetables, families walking in the countryside, cityscapes, rare animals in the wild. Anything you can, you can think of really who's shooting these clips? Ion. And after taking this class, hopefully you will be two, doesn't matter where you live and what you shoot. This is a global marketplace that is rapidly expanding. So chances are that there's always gonna be someone somewhere in the world with a need for the footage that you are able to provide. We'll talk more about what to shoot and less than five. But first, let's have a look at the gear you need to get started. 3. Lesson 2 - Cameras: If you watched my other class of stock photography, you'll remember me saying repeatedly that your camera doesn't really matter and you don't need expensive dia to create content that will sell. Now with video, unfortunately, that is not the case. Like I mentioned earlier, there are a few differences between stock photography and stock footage, of which the cost of entry is probably the biggest. Liquid still cameras. The cost of video cameras, cinema cameras and hybrid camera's capable of capturing high-quality video has come down a lot in recent years, but the costs associated with producing stock footage are still high compared to still photography. The main reason for this is file size. Video files are huge. It's possible to get a relatively cheap cameras for capturing high-quality video. But once you've done that, you need lots of hard drive space to store your files. You need a computer powerful enough to edit your files, and you need to pay for electricity and bandwidth when your computer is just sitting idle for several hours, uploading 20 gigabytes worth of video files to the stock sites in this lesson and the next, I'm going to try and offer my suggestions for how it can do all of this as cost-effectively as possible. So let's start with your camera. You need to shoot. And for K, most clips are still sold in HD. I know this from a contact we wanted to major agencies and most people can't tell the difference between HD and for K, especially considering that a very large portion of content is consumed on a small mobile devices. But nonetheless, you have to shoot and submit your clips in for k, This is not a requirement from the, from the agencies do they will accept HD footage, but the day will come when forecast the standard. So you want to make sure your portfolio is as future-proof. And at the moment, for k, footage also commands a much higher price tag than hates D. I highly recommend Sony cameras. There are other really good brands out there, but for me, what sets Sony part is the auto-focus ability. You see that stop consent, keeping your subject in clear focus is one of the most important things. If you're a one man band, as I presume, you're pulling focus manually while at the same time, moving your camera either handheld or on a stabilized to make your shot more dynamic and interesting can be quite tricky. So autofocus has a real lifesaver here. The Sony cameras will lock on to the person's eye and keep tracking them in perfect focus as they're moving. So this is done. Sony A7, R4. I'm mainly uses fulfilling my classes and YouTube videos, but I've shot a few stock clips using this camera and had some good sales. Another camera I used to use sony A6 to 600, which is a lot cheaper than this one. And I think that is probably the ideal camera if you're just starting out shooting stock footage. It's one of the cheaper cameras. It has. Amazing autofocus are talking about just like this more expensive one. And all the Sony email lenses will fit on there. And they're really great lenses. It's using for k obviously. But it also allows you to shoot in a variety of different picture profiles, including S log. If you don't know what that means, don't worry. We're going to cover that in the lesson about color grading. Other things I like about the Sony A6 is 600, is the battery life is great. It's really light. You can carry carried anywhere and just point and shoot whenever you see something that might making a good stock video, you can also control it wirelessly with your phone and bring up in live view on your device, which is great if you're filming yourself, for example, if you modelling and you own stock videos. 4. Lesson 3 - Lenses: Once you've decided on a camera, you need to get a lens. That's right. Just one lens in the interest of keeping costs down. One lens is really all you need. I recommend spending a little extra money on this because a good lens is something that will pay dividends in the long term. And unlike cameras, good quality lenses don't really lose value as quickly. You want your one lens to be as versatile as possible. So I recommend that you get a zoom lens. The range can be as big or as small as you like. It really depends on your personal style and preference, but make sure that it covers the equivalent of 28 to 50 millimeters on a full frame camera. The Sony a 6600, I mentioned in the previous lesson, is a crop sensor camera, meaning that the sensor is smaller than full-frame camera. The term full-frame goes back to the days of film and refers to the size of AN 35-millimeter frame when you roll a film, amongst other things, what happens when you put a full-frame lens on a crop sensor camera is that you focal length changes because the sensor is smaller when it sees through the, through the lens is going to be more compressed, usually by a factor of 1.5 or thereabouts. So if you put a 50 millimeter lens on a crop sensor camera, the field of view you're getting is actually 75 millimeters, 50 times 1.5. Why is this important when we're talking about stock footage? The answers to human eye and Hollywood, 50 millimeter is the focal length closest to the field of view of the human eye. Throughout the history of cinema, the majority of films have been shot with lenses and focal range between 2850 millimeter, because we have all been so conditioned to this focal range. Anything wider or tighter will often look less pleasing to the eye shooting within this range as a Stock contributor, It's important for two reasons. One, bias or stock footage already have a sequence and they're buying stock footage to fill gaps in that sequence, chances are that most of their footage has been shot with a similar focal length. And they will want to buy clips that will, will keep their project looking consistent to bias. They seem to like footage to look cinematic. You get that look by using a lens that is slightly wider than what the humanized can see therein lies the magic of cinema was shown a world that is slightly more expensive than reality. Many celebrated directors have said that their favorite focal length is 28 millimeter. Guess what? The focal length of the camera on the world's most popular smartphone has 28 millimeter equivalent. I shoot most of my footage with a focal length of 20 millimeter on our camera with a super 35 sensor. So effectively, I'm shooting at the equivalent of 30 millimeter. I use this 35 millimeter lens for most of my still photography as well. It's my personal preference, and I've found it to be popular with costumers as well. There are two other things you want from your lens. One, if you're getting a zoom lens, you wanted to have a constant aperture. Assume lens without this feature will not allow you to use a n, a wider aperture. And depending on how much you zoom in and out, which brings us to two, you want a fast lens, meaning a lens does able to shoot wide-open and low f-stops, such as F1 or F2. This is essential for keeping your focal plane thin and blurring out the background behind your subject. Now why would we want to do that? Two reasons. It gives you a footage and more cinematic feel, and it helps hide logos, people, and property in the background that you would otherwise need to get releases for in order to sell your footage on stock sites, right? So one more thing before we move on to the next lesson. Let's pick up this camera again and show you filters. Using filters can help give you food. It's a more stylized look and feel. These include promise filters and polarizing filters amongst others. But there's one filter that you absolutely must have on our lens at all time. If you're shooting stock footage and you're shooting in natural light. And that is a variable neutral density filter. You need this in order to effectively control the light entering the camera so you're able to maintain you decide frame rate. I will elaborate on this in the lesson about camera settings. Right now, let's move on to talk about computers. 5. Lesson 4 - Computers and Software: One thing that makes it expensive to get started shooting stock footage is the fact that you need a powerful computer to edit your clips, that you will be shooting in for K, the faster the better. But in order to keep costs down, we're going to focus on the minimum you can get away with. We're gonna do that by looking at the minimum recommended requirements of the software that I think you should be using. And that is Da Vinci Resolve. Why Da Vinci Resolve? Well, first of all, it's free. That's a paid version as well, but all of the essential features are available in the free version. Resolvers always been the go-to software for professional color grading and it completely blows Premier and other programs out of the water. So the minimum requirements for running the Vinci Resolve are as follows. When building a video editing machine, a faster processor doesn't really make a huge, huge difference. More RAM will make a difference. But what will make the biggest difference is a faster GPU or graphics card. Unfortunately, the free version of resolve does not support hardware acceleration. So if you want to take advantage of faster graphics card, you will need to upgrade to the paid version Resolve Studio, it's called, which is roughly $300, which I think as cheap as it's not a subscription, but a one-off purchase for perpetual license and you will receive free upgrades. Henceforth, if you're buying a laptop or a Mac where your choice of hard drive is fixed at the time of purchase, I would recommend that you just go with 512 gigabytes internal, or even as little as 256 gigabytes. If you're working with video, you've got to need external drives anyway. So there's no point in spending too much money on internal storage. So what kind of storage to need them? You need a scratch drive and storage drive. A scratched drive is WAV files live when you are working on them, It's where da Vinci will cache the video previews that it is generating went into rendering as you edit, a storage drive is where you will keep your original files when you're done editing and where you will keep your edited files when you export them from Da Vinci, I'm using a raid server with a ten gigabit wired connection, which means that I'm able to use one external device for both my scratch and storage drive. This is an expensive way of doing things. So we're going to look at a more budget friendly alternative in order to read your video files and edit them without any lacking of frames being dropped and playback, you need to be using a fast drive for your scratch disk. So you need an SSD, a solid state drive. I recommend the Samson T7, one terabyte drive. It's blazing fast and perfect for editing video from, for your storage, I would suggest that you get a das directly attached storage. It's an enclosure that holds several drives working together as one hard drive and you just plug it straight into your computer using USB before the sake of staying organized, this is so much better than suddenly find yourself with a box full of external USB drives. Wd myopic is a good system to look into. You want to set up your directly attached store it in a raid or AID. The reason for doing this is, like I just mentioned, several drives acting as OneDrive, giving you more space, put together 54 terabyte drives, and you have a single drive that 20 terabytes. But another reason for doing this is for the sake of redundancy and protection against data loss. There are various ways of setting up a rate, but essentially what it does is that it distributes fragments of your files along with copies across all the drives in a raid setup in the array. So if one drive fails, you won't lose any of your data. All you have to do is replace the broken drive with a new one of the same capacity. If you're interested in this kind of setup, I would recommend that you use raid five. This is what I've found to give the best balance between storage space and data redundancy. Now for extra peace of mind, I will get two of these external setups in order to have a backup of everything as well. With regards to backing up your files, you could use Cloud Storage as well. But obviously it's going to take a lot of time to upload your video files and you need lots of storage. Crashplan for small business is the only service that I have come across that offers unlimited storage at an affordable price, $10 a month at the time of recording this. 6. Lesson 5 - Other Equipment: This final lesson about equipment, we're going to have a look at some things you may or may not need depending on your personal preference and style and what you're hoping to get from shooting stock footage. First, let's talk about stabilizes. Excessive camera shake is an instant rejection from the agencies. So you want to make sure that you have a really steady hands. Or B, you use a tripod or another type of stabilizer. I like Manfrotto tripods. This one here, the serial 55 is both lightweight and sturdy. It will hold up to £19 with the tripod. I'm using the 502 fluid with video head. A tripod. And a video has probably the cheapest investment you can make to instantly on your game and make your footage more interesting to buyers if you want to take it one step further, I would suggest getting a gimbal. I've been using their own NSC and it has definitely helped me create more dynamic footage, which is what buyers love to see. Finally, there's cameras, lidars, I think their stock contributors, best friend, especially the motorized ones with full pan tilt and focus functionality like this endocrine system, you can program movement and the slider will remember it for stock footage, you could set up a shot of somebody doing something with their hands were on the same movement again and again, but replaced the action and objects featured. This will truly help you create more food it in less time. But these kind of systems are rather expensive for very simple, cheap and easy slider movement, I suggest getting a skateboard. It takes a bit of practice to pull it along at a, at a steady pace. But you could make your footage look more smooth by shooting in slow motion. Or if you're shooting some objects on the table, all you have to do is place your camera on a towel and gently pull out along. The last piece of gear I'm going to talk about is video light and light modifiers. If you're shooting indoors, you have to get these. I'm not gonna go into too much detail on how to use them because that's really the subject for cinematography class. So there are lots of different options available. I like using the 120 D from aperture. It's got a good light output suitable for most small stock shoots. If you fill them in large scenes of several people, you may need to get something a little more powerful and, or multiple lights, but the ones for any d is a really good all-rounder for most purposes, I mostly use it with the aperture lantern and amounted in a C stand for stock footage. I like to keep it simple and I don't want to introduce too many shadows and too much contrast with the lantern. I'm able to simulate sunlight and have a nice even light on my subject. If you don't have the budget for a professional video lights, but you can do is get a flatline from your local hardware store or garden center. Usually extremely powerful, and then you can adjust the intensity. Also. They can get very hot. So be careful that being said, however, they get the job done and then very cheap in order to diffuse the light and make it more softer and pleasing, all you need to do is shine it through a standard white five-dollar shower curtain. But again, watch out for the heat if you're using a floodlight, place the lab to close, it could melt the shower curtain reflectors or another cheap way of controlling the available light by bouncing it where you want it to go. You can use regular house lights, ceiling lights. Usually they aren't powerful enough, however, and you will need to set your cameras frame rate to match the electric frequency Few region in order to avoid flicker. So for example, that's 160th of a second for North America than 150th of a second for a year, right? I think that's our equipment sorted. Let's move on to actually shooting some stock footage. 7. Lesson 6 - Planning Your Shoot: Okay. So we've got a camera and other gifts audit. Now it's time to decide what to shoot and make a plan for how to do it. If you're coming from a background and stock photography, you already know what to shoot and what not to shoot. If you're completely new to this, I recommend that you watch my other class and stock photography, particular the lessons about what to shoot and what not to shoot. To sum up quickly though, you can submit any content featuring recognizable people without their written consent in the form of a model release, you can submit footage of recognizable property without a property release. So that includes animals, tattoos, artwork, graffiti. They're all considered property and you need a release. You can never ever show trademarks are logos and your stock footage, as I mentioned earlier, that's one reason why I like to shoot the lens wide open to blow out any potential issues in the background. Well, that being said, you can shoot and submit whatever you want. But if you want to actually make sales, you need to research the market and shoot what's in demand or break down that process in a minute. First, I'll give you another tip on what to shoot it should. What do you know? Don't try to copy other contributors or jump on a trend if it's a subject you don't know anything about bias, want to see realistic and genuine content. They get that when content creators stick to what they know. If for example, you're into gardening, shoot some footage of that. Don't go too high and models to pose as businesspeople, just because you think that's what's popular. I'll say it again. You get the most sales by sticking with what you know. Now the way I like to research the market just to see what's in demand is simply by reading newsletters being sent out by most of the major agencies. They will tell you what's been selling, what they expect bias will be looking for, and then what actual buyers have directly requested. Another thing I like to do is keyword research. I do this by going to stock sites, search bar, usually Adobe Stock and novel type in a word that I would like to build a shoot around. So if for example a tab and family, I will get auto suggestions of search terms that people are actually looking for in this case against family picnic, family, happy family camping, family hiking. If you look closely at one of them, hiking family LLC, that there are 17 thousand results. So that's pretty good. The search term hiking family is not too competitive. So this is what you would call a niche. I could dive deeper into this to find a Micronesia with even less competition, family hiking, family hiking. Perhaps I could specify where there are hiking, a country and landscape. How about how about a family hiking by a lake? Let's try that. 1677 results. Usually I will try to find a search term that has at least 3 thousand results. You want to shoot something that hasn't been covered too much already. But you also want to feel relatively sure that it's something that might be a market for it. Anyway, Let's say we're doing the family hiking by the lake shoot. First thing we need to do is find a leg and a family. It's always a good idea to decide on our location before anything else and then build your ideas around that location. This way you forced to work with what's there. And you want to start spending extra money on bringing, bringing other things and you want to keep your costs down anyway, you can always just try to work with what you have. I live in the countryside, so finding a lake, it's not a problem for me for a family. I've got one else to my kids then mom, grandparents, they're happy to participate for free. Great. Another cost effective to get your friends and family to model view, of course, they will need to sign a model release just like anybody else. You need to remind them that the footage you're shooting with them, that you're selling of them on stock sides could be used for just about anything. By the way, I have attached a generic model release and the resources that you can use with any agency unless they specify that you need to use their own model release. So once I have my location and model sorted, I like to do a shortlist. A good way of deciding what's shots to get is by thinking like a filmmaker or storyteller, keep in mind that the buyers have your footage, will want to use it as part of the story that they're telling. So if you shot it as part of a narrative is just going to look a lot more authentic and coherent. So using our example of a family hiking by the lake, let's imagine how how did they pass out? They might drive to the lake, pack up their car, put on walking boots, get bags, blankets, picnic stuff from the car, then they'll set off on the hike. They might take breaks along the way, look at the scenery, stuff to tie shoelaces, check them up on their phones. They'll get to the lake. What might they do that? They might have a picnic, the children might throw rocks and the water. So shortlist might look something like this. One, family parking call, family getting out of car, family getting things from the car, changing into walking boots and buy the car, walking through nature, stopping to tie shoelaces, closeup, putting down bags by the lake, children throwing rocks and the lake. This should just be a loose list of the shots you would like to get as you're filming, you'll think of many more things to shoot as the situation is changing and it will change for better or worse, especially if you're working with children. It's always good to try and capture the same shot from different angles and with different focal lengths, you need wide establishing shots and you need close-ups as well as medium shots, shots of the surroundings without your talent in the frame. If somebody bought all of your clips from a shoot and they were able to create an interesting and engaging narrative short film using only your Eclipse. You've done a good job. Which reminds me of another thing you need to include in your shortlist. Emotions. Write a list of the emotions you would like to capture if you're working with friends and family rather than professional models and actors, you might not be able to get a convincing performance from them. So don't try and force them to do, do anything they're not comfortable with. If you're working with non-professionals, it's best to just let your camera roll and tried to capture everything in a candidate and relaxed way, regardless of who you're working with, you need to plan their Wardrobe. If you're purchasing items for your talents aware, be sure you've got the sizes right. Remember to bring the close to the set our location. So add it to your checklist of what you need to bring. I don't recommend buying clothes with shoots, but if you do keep the labels on and treat it well, so you can return it. If you're asking your talent to bring clothes, make sure to tell them exactly what you want and that they understand what you want. Tell them no logos are trademarks unless they can be easily hidden if you want certain colors or if you want to avoid certain colors, tell you talent, ask them to bring a variety of different options. Ideally, you would have met with them in advance and decided exactly on what you want them to bring. You won't waste time doing this on your shoot day. So I mentioned adding the wardrobe items to a checklist of things to bring. Other things you need to add include your camera gear, your lenses, filters, memory cards, batteries, tripods. Make a list of everything you need for your shoot and check it item by item the night before to make sure you don't forget anything. There's nothing worse than, than driving to a location several hours away with a load of equipment and Italian book, only to realize that you left your camera batteries at home sitting in the charger. Another thing you want to do with regards to your location, this may seem obvious, but you'd be surprised how easy it is to overlook. Check the weather. If you want to shoot a happy family hiking by the lake on a sunny day, you don't want to plan your shoot for a day when there's a flood alert in place, you should always visit a location beforehand to get a sense of when and where the sunlight is at its best for the shoot. If you're planning, a very helpful tool for this is a sunlight app. It will use coordinates and weather data to tell you where the light will be and the quality of the light is a diffused by clouds, too harsh, etc, right? So all the information in this lesson was based on the assumption that you're a one man band. Top-level stock producers will treat a shoot like it's like it's a small film set. They will bring along a crew. They will storyboard the shoot. They will write really elaborate treatments, checklists and call sheets. They will arrange for public liability insurance. They will bring them makeup artists don't do it. If you're just starting out, you need to keep it as simple and cheap as possible. Yes. To get good footage, proper preparation and planning is vital, but don't over do it. Keep it simple. As you're growing, you could slowly start to strike up conversations with other people who have relevant skills, such as makeup artists and stylists. A good place to find people like that to collaborate with would be Instagram, which is also a good place for finding models. 8. Lesson 7 - Setting Up Your Camera: Right? So we onset and we're ready to start filming. How do we set up our camera? Obviously, there are many different ways of doing this depending on what you're shooting and your personal preference. I'm just gonna give you a quick overview of what I think is the best way to shoot if you are creating content for stock sites. So I mentioned Sony cameras earlier. So that's what I'm gonna be using for this lesson. If you have another camera, it doesn't, doesn't matter. All what I'm about to say is it's universally applicable. So first up, you want to set your picture profile. You want to be using a log profile. What that means is that your camera will record everything looking really flat and desaturated, boring. You wanted to do that because it gives you more options for color grading your footage later on in post-production, if your research log profiles, you'll hear things like S log c log n log to send into sin. And for hates log C7 or nine, it can be really overwhelming and confusing. I like to keep it simple. With my Sony cameras I use send it to some other profiles might give you a more dynamic range or slightly better color, which may be desirable if you're shooting a film. But for stock footage and send it to as a sufficient, like I said before, people buy stock footage to fill gaps. And so you don't want it to be too you don't want it to have too much of distinct look. You want it to look good and stand out when it's presented next to thousands of other stock clips. But you don't want it to look like the matrix or a Michael Bay movie. The next thing we want to do is set our frame rate and shutter speed. For most stock agencies will accept footage shot at 23.97 frames per second, 24 frames per second, Twenty-five frames per second, 30 frames per second. The United States, it's the largest market for selling stock footage. So some might say there's an argument for shooting your footage in 30 frames per second, which is the standard there. I don't think that's the case anymore. Maybe in the old days when people were watching that analog television, 25 frames per second is the standard for Europe. 24 frames per second has always been the universal standard for the cinema projection. And that's the one I like to use. If a client wants to use a clip and a 30 frames per second timeline, they can easily transform it anyway. No matter what frame rate you choose, you always need to set your shutter speed to double the frame rate. So for 24 frames per second, you need a shutter speed of 150th of a second. This is what has to be done to create that slight motion blur that is pleasing to the eye. It's pleasing mainly because that's what we've been conditioned like through a, through a century of cinema. Using this frame rate and shutter speed ratio on Sony cameras, you set your frame rate at the same time, you set your recording format. So I'm going to do that as well. And I'm going to select for k aperture. I like to shoot wide-open at around f2. I mentioned earlier why this is my preference. It gives you a cinematic feel and blows out elements in the background. It wouldn't be allowed in stock footage. However, when we have our shutter speeds set at 150th of a second, we might need to be shooting at f 16 or something like that to maintain our shutter speed, especially if we're outside on a bright day, what can we do? We can use a variable neutral density filter. This is the quickest way of getting the exposure Right whilst keeping our shutter speed at 150th and keeping the lens of a low F-stop. That's what we want. We attach our filter and we can easily adjust how much light is slip through simply by turning it. Speaking of exposure, sometimes when you're shooting outdoors, it can be really hard to see your screen. And even if you're using a viewfinder can be hard to know if you're getting your exposure right. I recommend getting an external monitor and check your exposure using tools such as histograms and false color. I'm using this, you know, we wanted to maximise another very important thing to do in order to get proper colors, to set your white balance. And remember to set it again every time there's a significant change in lighting conditions. This is a color chart, is probably one of the cheapest tools you can get. And yet it's one of the most helpful get one. So this one from spider checker, it has all of these colored squares on one side and a neutral gray on the other side. When you're ready to set your white balance, you go to your camera settings, choose custom white balance. Take a picture of the gray card in the light you will be using, and you're ready to go when you're about to start shooting as good talent to hold the the color chart and then kept you a few seconds and then gently turning it. We will use this when we go to color grade audio. If your camera records audio and you're able to turn it off, didn't do so. Most agencies want clips to be submitted without audio. By not recording it, you will make your files slightly smaller. Final thing to do when setting up your camera is check the batteries are fully charged and ready to go. 9. Interlude: Hello class. Just a quick reminder that it's good to take a little break sometimes and learning. I hope you enjoyed the lesson so far. We've covered a lot of material and we're ready to shoot some stock footage. I don't feel that you would put gain much just from watching the shooting. So I encourage you to just go out and film something. Now, I will do the same and I'll see you back in the next lesson where we will edit and color grade our footage in DaVinci Resolve. 10. Lesson 8 - Grading & Editing in Resolve: Welcome back class. So hopefully you shot some footage that you are happy with. If you did, then we're ready to color, grade and edited. The first thing we need to do to do that is download the Vinci resolve. So it will go to Blackmagic Design.com, forward slash products slash Da Vinci Resolve. Here we see that da Vinci Resolve 18 is the latest version. We'll just click here DaVinci Resolve free download. Now you've got two options. You can download the Vinci Resolve 18, which is the free version or da Vinci Resolve Studio 18. But we're just going to go for the free version that's got everything that we need to produce suitable for stock sites. So in order to download it, you just need to fill out your details here, your name, email, and so on, so on. You don't need any credit card details, anything like that. Register and download. The installation process is fairly simple. So I'll just leave you to do that and I'll see you back here in a few seconds. So I'm gonna be using the studio version that I already have installed on my computer, which is the da Vinci resolve 17 studio. But I'm only going to be using the basic functions that are available in the free version that you just installed. So when you open resolve for the first time, you'll be asked to create a new database, which is basically just a file on your computer where you're da Vinci project files will be stored. All your video files will be stored wherever you decide to put them. So we're gonna go ahead and create a new project. A new project. We're just going to call that dark shadow. You can call it whatever you like. The first thing we wanna do is go to this little gear in the lower-right corner here. Project settings set up the timeline to match footage clip. So I'm gonna be working with now I shut them in for k. So the timeline resolution here, I want to change that to 3,840 by 2160 ultra H D. That's the resolution you would get from the Sony camera. I was using. The timeline frame rate that's already set to 24. I want to keep that at 2424 frames per second. All of these other settings here don't really have to worry too much about those column. And it's meant, again, that's fine as it is timeline color space, or you see seven O nine gamma 2.4. That's what we want. Click Save. Okay? Alright, so here we are in DaVinci Resolve, which is a very powerful and advanced editing suite. But for this lesson, we're just going to do the very basic color grading and editing that we need to do in order to create some math, some clips to the suitable for uploading to stock sites, though there are a few different ways you can import clips into the Vinci result if you want to meet you page here, go over here and you can right-click and select, add new location, and then pick a folder on your hard drive or external hard drive where you keep your video files. But I've gotten my clips on my desktop that it has already been added in the past as a location to Da Vinci Resolve. I'll just select clips that I want and drag and drop them into the media pool. Alright, so I've got my clips in DaVinci Resolve. Okay, Let's have a look at our footage. So we'll go to the edit screen and we've got Eclipse up here. I'm going to double-click on the clip that I want. And it'll show up on the screen here. This screen here shows the media that's selected, and this screen over here shows what's happening on your timeline, right? So I've got this clip here with audio. I don't want to use the audio, so I'll just select the little film, filmstrip icon here. Click that and drag that onto my timeline. That way I'm only adding the video and do that for this other clip I have as well. Two clips here. And as you can see, I started my clip by showing the camera my color chart. So what do we need to do to produce some clips that are suitable for stock? We need to color grade and we need to cut our footage into small eclipse, I like to call a great first before I cut my footage into small clips, I like to do that because if I have a sense of what the final product is going to look like and makes it easier for me to decide where to cut the footage. So we're just going to jump right in greatest footage. So we'll jump to the color panel here, and you've got loads and loads and loads of options here. But we're just going to keep it really simple and do the most basic color grade that we can get away with in order to make the footage just pop a little bit and make it suitable for stocks. So I shut this using a sinner to profile. They can see it's kinda flat and I've got my color chart here and I'm going to use to instantly correct the colors. So what you're seeing here is a node DaVinci Resolve works with what's known as nodes. It can kinda think of nodes as layers, but rather than being layers on top of each other, they're kinda sequential. Usually I would leave the first one blank, then I'll add another one. Right-click and select add node, add a serial node, cenotes light layers, but they are sequential. So just leave the first one blank, then the second one. For example, we might apply our color chart correction. Then we'll create another one and do it for just for contrast. And then another one where we will do our n is a really good way of working because it's easy to isolate small corrections. We're just going to jump right into it. And I highly recommend that you label your nodes. So we're going to do that. No labels. So you're just so we know what's going on and we'll call this one Color job. I've got my color chart here. So I want to go to the color chart matching tool here called unmatched. Actually call it, and I want to select the chart that I use, which was data colors Spider check at 24. Then I'll go to this tool here on the chart and then listening is going to pop up there. What I wanna do now is just kinda drag it, drag the corners to match up the squares with the colors. Then I'm going to have a bit of configuration down here. The source gamma, if you're using the center to profile, you would have just had your gamma or EC seven or nine target gamma seven or nine target calls back space seminar nine, college temperature is set to 6,500, which is kinda like typical daylight color temperature. It's going to click match and see what happens. Okay? You can see it just changed the colors slightly so you can switch your individual nodes off by using a keyboard command D. You can see the difference in mania, this is off. This is on using the colored chalk made the footage look a little bit cooler. But it's still very desaturated and flat, which is how we want it to look. We'll add a new node and other Serial Node. Let's just put this to the way here. There's one we're going to call Luma. We're just gonna do some basic adjustments to the exposure here to the light. Basically, there are many different ways of doing this. What I like to do if I'm just doing a really quick and rough color grade is to go to the color wheels and I like to desaturate the footage. Let's move this all the way to 0. And then I'll use the curves here. So typically what we want is for this line to look like an S, to create what is known as M S curve. So I highly recommend you turn on your sculpts over here and select the histogram. So what we're gonna do here is we're going to take the lower left little thing here and we're going to move it to the right. We can see the record kinda like a mountain shape here that shows you your exposure. So this is this footage is nicely exposed because you've got all your peaks kinda in the middle of your histogram. You can see that over here as well. Like if it's touching the left hand side, then your footage would be underexposed and you're losing details in the shadows. If it's touching the right over here, then it's overexposed and you're losing details in the highlights. I can actually show you that by cranking up the highlights, moving this away and see, There we go. Now it's touching the right over here. So that's not what we want to do. What we want to do is to make this blacks as dark as possible without clipping. So without losing any detail, we do that by dragging the lower-left, got here. Around here with a word of peaks start forming. And you can see the footage looks a lot more contrasty already. And then we can bring the highlights down a little bit as well, right? Then we're just going to add a little point here. Drag that up, another one here. And we'll do one at the bottom here. To create that kind of s-shaped that we want. We can add more points along the way if you want us to make it kinda smooth, this actually looks a little bit too dark. So that would be the points down here on the left and we need to adjust a little bit. Just kinda raise them up a bit. Okay, So this looks pretty good, I think. Nice and contrasty. Okay, so next thing I do is I would go to the screen here, the RGB Mixer, and I'll just pump all the outputs up, red output up, green output up. I'll put all the way to top. Then go back to my color wheels, my primary wheels. So I'm actually in the Log Wheels here, which it shouldn't be it should be here, primary color wheels. And I'm going to start playing back saturation. Bit too saturated now. Alright, so now that I've got my color back, I might just fine tune my S curve a little bit. I'll add another Serial Node and I'll call this one contrast. Just going to adjust the contrast a little bit just to pivot. So I'm just going to move this clip along actually, to get to the bit of the clip that I actually want to use. By the way, i'm I'm probably not going to submit this footage to any stock sites. It was just something that I filmed really quick. Just for this lesson, I was about to head out. Thank you. Sun cream on my fingers and just looks a little bit weird. I think for most of the clips while you're able to see the text in the book. Which means that it's not suitable for stock footage because books are subject to copyright, but this footage is fine for this lesson to show you how to color grade, okay, so we've done the contrast and you can see how that looks off and on. So it's very subtle. Most of these adjustments you make and you want to keep them, keep them quiet, subtle and K. So what I'm gonna do next is I'm going to add another serial node. And then I'm also going to add a parallel node. So that's two nodes that are doing two separate things at the same time. And this is where I'm going to create the look for the footage. So one of the nodes is going to be skin tone and the other one is going to be the look. So it will start with the skin tone. So what I'm gonna do now is I'm gonna go here to the qualifier and I'm going to select somewhere on my skin, I'm going to hit Shift and the letter H on my keyboard so I can see what I'm selecting. Then I'm going to, this tool had a feather plus and just add some more of the skin tone. You can see it's selecting the background as well. This color is present in the background, so it's selecting that too, doesn't matter because what we want to do is warm up the skin, skin tones and warming up the similar tones and the background is usually not a bad thing. I'm gonna hit Shift and HCN and now I'm going to use my color wheels to adjust the skin tone. So your color wheels here, you've got Lift, Gamma, Gain and offset. So lift that controls the shadows if gamma is the mid tones and again, it's the highlights, an offset. Everything together. So I'm just going to work with the lift and the Gamma for now. I'm just going to push in a little bit more orange into those. So it's okay to overdo it a little bit on gamma, adding a little bit of orange. Then with the highlights, I actually want to add a little bit of blue. It looks a little bit too red. I'm just going to make shadows a little bit more yellowish. What I can do here as well as increase the contrast of just what I've selected in a qualifier and decrease the cost. So I think I'm going to increase it a little bit. And you can see how this looks quite unnatural and strange. So I overdid it a bit and that's okay because I'm gonna go to this tool over here, the key, and I'm going to change the key output. I'm just going to drag it all the way down to 0.4. So that's kinda like transparency of the node. Basically, it's making denote more transparent defect, more transparent and subtle. It's on, it's off On of Lucy. Just want to very, very subtle. Fact is one-to-one, the skin tones keep them fairly subtle, but you can actually do is you can check the skin tones are actually looking like skin tones with your vector scope over here. So I want to make sure that skin tones I actually turned on show skin tone indicated. So if we just switch to this view again, so we just got a skin tone selected. We want them to fall on this line here and they do it. For example, I went through and adjusted the left. You can see it's like moving all over the place. It's not on the line anymore. I want to adjust it to be right on the line. Okay, so I'll just switch this back to our wave form and we'll go and adjust the look. So for this one, what I like to do is use the lock wheels and I like to add a bit of blue to the shadows. And then up here we've got the range, which is kinda sensitivity to where the shadows are in your footage. You can see if I raise the range here than more shadows are going to start turning bluish. Again. Just want to really subtle, subtle effect. That looks, looks pretty good I think. But overall, I feel that this might look a bit too warm. So a quick way to fix that is with the white balance. Soda column chart should have adjusted the white balance. But perhaps when we select the 6,500 K here, that wasn't actually accurate, might not have matched the actual settings on my camera. So what we'll do is go back to a primary color wheels here and here we got temperature and tint. This looks too orangey, so we can just lower because the temperature of it and make it a little bit more bluish a lot actually, I think it can actually see the white, the white pages are looking more white. And I'm doing this and add a little bit of tint to it. Greenish. I'm happy with this. I would submit a clip like this, but this grade, it looks like it's been graded, but it's not too distinct. It's quite neutral still. It will look, look attractive to bias and it will be easy for them to add their own look, will be easy for them to do to change the grade if they want more contrast or if they want it to look cooler or warmer, and so on and so on. If once you've done your notes here and you feel like you want to change the overall look, what you could do is add an extra node right here at the end. Just kinda play around with the offset a little bit. If you want it to be more reddish, more greenish, more bluish. To change the colors a little bit and you can make it more bright, Ahmad, more dark simply by changing this here. I might do that a little bit actually. You can see a histogram over here that some are red color is actually slipping in the shadows now, so that's a bit too dark, but yeah, this looks fine. This looks good to me. So if you're shooting a lot of footage and under similar lighting conditions, once you've created a color graded you that you really like, a time-saving thing to do is to right-click on it and select Grab Still. That will save the great domain and strategies used for another clip. So for example, if we go to this other clip that I shot, It's not graded. I can just select my still over here, right-click and select Apply Grade. And now it looks exactly like the previous clip, right? So let's go back to our edit screen and cut this up into small eclipse. We're on the edit screen here. So typically, most oxides will say that your clip needs to be at least five seconds long. I've found that my most popular Eclipse tends to average around 18 seconds in length. But what's most important is to cut your clips so the action seems natural. You want maybe just a second or two before the main action of the clip, like just leading INSEAD. So it's easy for clients to create a transition, another clip into your clip without losing any of the action. So I've got my two clips here. And the first one here was really just a test shot and to get the color chart and I'm not going to work on that. I'm just going to delete that one. I'm going to focus on this clip here. So what does this clip man sitting on steps reading a book. So the action starts around. Here, does not have fumbling around with the book and nice and kind of settling in there. Let's say Man, turning a page in a book, that's the main action. So I'm about to turn a page there. So just go back a little bit. And let's say we want to start it here. So I'll get my razor blade tool and I'll cut it there. Select my arrow tool again, select this bit and delete it. Okay, Let's just play that back and see what that looks like. So you can see that it looks very jerky. This footage, like what you're seeing up here is to playback frame rate 8.2 frames per second. That's not good. I wanted to play back at 24 frames per second, the frame rate at which it was shot. The reason why it would sometimes do that, because of using a really big file and possibly your computer using resources elsewhere. So in my case, right now, because I'm screen recording all of this that is slowing down when I play playback frame rate. What I can do is go up here to playback, timeline proxy mode, and select quarter resolution. So that's going to show a lower resolution clip in my preview here. And hopefully it'll speed up the action. You can see now it's playing back at 23.976 frames. So this bit where I'm holding the page hip, if I zoom in on that, might actually be able to read the words on the page and identify the book, which means that this would not be suitable for stock clip. But let's pretend that that's not the case. This would probably be a good place to cut it there. That's exactly 18 seconds. What do you know? Like my razor blade again and I'll cut it. Where I just caught this clip. Potentially, I could have two separate stock clips. I could have this first one when I'm holding the page. That could be 11 thing. And then here we could have another clip because it's a different action. Moving my finger along as I'm reading. Okay, So I'm putting the book away here and getting ready to stand up. So I want to cut that. So you can just kinda like drag your clip as well to make it shorter or longer. And if you've got this magnet here highlighted, it will snap to where your play head is situated on a timeline. So this second clip ended up being nine seconds long, which is okay. So when I cut clips up like this, once I'm done cutting them, then I like to just move them. They bought up to each other. So something else I'm gonna do here is fixed the composition of this clip. I don't quite like how my end, my nose is cropped up here. So what I'm gonna do is I'm just going to zoom in a little bit to make it a little bit bigger. So you usually, you would not want to do this because your upscaling Euclid, which means that it could end up looking more grainy and pixelated, but just a tiny bit is okay, Like zooming all the way like this. For most cameras that would create an unusable clip. I'm just going to go just a little bit like that. And I want to do that for this clip as well, the second clip. So what I can do is I can right-click on the clip I just edited and select Copy. Then I can select my second clip and select Paste Attributes, select Video attributes. So then it will paste all the attributes from the first clip. If those particular attributes. Select here. So what I just did was I modified the x scale. Let's select it here. So I'll click Apply, and now they're both the same size they look at. Okay, so I've got these clips and I'm quite happy with the way they look and I'm ready to export them. So what I'll do is I will go to deliver. And then you've got some presets up here, but we're just going to use the custom settings first, let's file name. Just call this man reading location. Where do I want to save it? So this is where you would select your external hard drive. You use storage drive where you're archiving all you must eclipse, but I'm just going to stick it on my desktop this time around. Okay. Render single clip, individual clips. In my timeline. I've got to Eclipse and I want them to be individual clips. I want to submit two separate clips to stock sites with single clip selected. Da Vinci will export one single file. I don't want that, I want individual clips. They've got a video settings here. So that will be our codec, got lots and lots of options here, though, you need to check with the stock sites what they accept and what they don't accept, what's universally accepted, with the exception of maybe one or two agencies is quick time. So we're going to say Save that as our format. For video codec, we want our file, file quality to be as high as possible. You definitely want to select a high-quality codec like Apple ProRes. And in a tight we want to smoke for two to HQ. That's the highest possible quality. So here we've got rendered at source resolution. So that means that the eventual output a file in the same dimension as the source, but it's the same as the, as our timeline anyway. So we'll just leave that here. 3840 by 2160. Advanced settings. You don't need to look at that, change anything here. Audio. We want to de-select that. We don't want to export any audio audio file. Here we want to select, use unique filenames because we've got more than one file and I think we're good to go, so we'll just click Add to Render Queue. Then we've got two clips over here waiting to be rendered and we'll hit render all. So depending on your hardware and the size of the files you're working with. This could take a little while, but I'll see you back here when, when I'm done rendering. Oh wait, we're done rendering. So that took a few minutes for me. So let's have a look at our export files, like care Reveal in Finder. So good practice is to have a quick look at the files that you export it just to make sure that everything looks the way you want it to do. It's going to preview that. So now I can actually see some of the text in my book here is in fact visible. So I won't be able to submit this as a stock clip. But anyway, the color grade and the edits that I made it look, look fine. Little bit the other one. Okay. This one this one might be okay to submit. This one looks good. I might try and submit this one. Hopefully you're happy with the results of your color grading and editing as well. If you all, Let's move on to the next lesson and submit our clips. 11. Lesson 9 - Submitting to Agencies: In the last lesson, we got our clips ready for submission to go to the stock agencies if you haven't already signed up as a contributor, now is the time to do it. Most of the old photography stock agencies have started accepting video clips as well. So if you already signed up as a photographer, you could probably start uploading straightaway if you've never contributed to stock side before, delicate, I want you to upload a few of your best clips for their assessment before letting you join. The process was signing up for various from agency to agency. So I'm not gonna go into great detail about that. Instead, I'll just mention the agencies that I think it's worth checking out and then you can find details on their respective websites for how to sign up. So first up is Adobe Stock. This has rapidly become my best site where sell the most footage. I liked this agency, they pay good royalties. And if you are below 300 clips and more than a year, you will qualify for a subscription to the Adobe Creative Cloud package. So that's photoshop Premiere Edition. And loads more that they, they will, they will give you. Why are the top seller is pawn five before Adobe and all the others started accepting video clips, this was really the only place to go for video clips. For stock footage is still one of the most popular aid agencies for industry buyers. So that means Hollywood and other folks were really big budgets to solve. That's one of my favorite agencies. They're very boutique. With tiki. I make good sales here. They are a bit more selective when choosing contributors to accept. So it's probably better to build up portfolio on other sides before applying here. Deposit Photos is another good options. I've always liked this agency. Good royalties. Most people easily upload process, dreams, time. That's a nice agency as well. Unfortunately, no, they want Eclipse to be submitted using the photo JPEG codec, whereas most other agencies will take progress as well as voltage, apec, and other codecs. Dreams time will only take photo JPEG. If you submit here, you need to make a separate export and resolve just for dreams time, if you watch a lot of YouTube channels by filmmakers and photographers, you'll often see them promote story blocks and black-box. I haven't tried using either. I noticed toy blocks only work on subscription model, so I'm slightly worried that the return for clips sold might not be that good, but of course, feel free to look into them and then make your own decision. Blackbox is a curator. You submit your clips to them and they will keyword, edit and submit to the stock agencies. They will do this under the black box name. So this is not good if you're trying to build your own brand, you will also lose out on that. The Creative Cloud bonus from Adobe. You learn less per clip sold as well after, after black-box have taken their cut. Looking at the pros, however, it is a massive time-saver to have someone else do all the editing and key wording for you. Artless is another side you could look into, just like the sole, they want to see an existing portfolio before considering your application. Finally, of course, there's also shorted stock if you're happy to accept $0.10 for videoclip, regardless of whether shot on an old iPhone or a RED cinema camera, you could submit your work here. So once you've signed up, how do you submit your clips? Using FTP is the way to go. In the lesson about computers and hardware, I mentioned how I use network attached storage, mass. If you can afford this kind of setup, then that's really helpful. Units can be turned on all the time and it can be uploading all these three gigabyte files using FTP throughout the day and at night. You don't need a lot of processing power just to open an FTP connection. So if you can't afford an S, I highly recommend getting a cheap old laptop that you can connect your external hard drive to. It will take several hours to upload a bunch of video clips, especially if you submit to three or more different sites, it's better to just use an old machine for this, for this task rather than causing wear and tear into expensive editing computer by having it powered on all day and night. Once your files online, you need to keep them at titles and descriptions and attach and property releases. All the sites will accept a CSV file with this information. If you don't know a CSV file, this is a very basic spreadsheet. You can create this manually and Excel google Sheets or, or similar, similar piece of software. But what I recommend that you do is upload to pawn 5. First, write your titles and keywords using quantifiers, using the interface. Once you have done, they have a feature where you can export everything to a CSV file that will basically create the file for you using all the correct column headers and so on. Now you can just take that CSV file and use it with the other agencies. They may have to make slight adjustments. Adobe, for example, once a column name called name for the title, whereas most agencies will use title. 12. The End: Well, this is the end. Thank you so much for joining me for this class. By now, I hope you have a good understanding of how to shoot and upload footage to stock sites. If you're brand new to this industry and you feel like there's something I didn't cover. You might find the answer in my other course about submitting still images. That's a short lesson there about taxes, for example. Any questions at all? Don't hesitate to ask. And then the class discussion get in touch on Instagram or through my website, login Valentine.com. I also have a YouTube channel where sometimes I'll blow photography and cinematography, unrelated content. Alright, take care everyone and I'm looking forward to seeing your footage.