List Building Formula: Learn Email Marketing & Grow Your Business

1. Welcome to LBF: Welcome to English building formula. I am very, very excited for you. We'll be going through powerful strategies throughout this course. This is what we will be talking about. Building your list, which can be your biggest business asset if you do it right. For selling any product or services for running a company, are considering running a company, or you're thinking about building your brand. Having the list is critically important. To be frank. Who don't have a list. You aren't nothing. So the company is not a logo, the company is not an office, the company is not even a product. What makes the company is, what makes the company so valuable is the people, the customer base, or the prospects list, right? But when I was discussing with so many marketers, business owners, they treat the talk about list as a think. Well, how big is your list? My list is 50 thousand. Mylist is a 100 thousand mile list is a million. Like that. Lots of people considered their list as a thing, just as a number, but that's the wrong way to look at it. So we will be discussing about everything, many powerful strategies to grow. You really scale your business as we move along. Alright, so the question here is how hungry and serious audio to learn these things and implement these strategies. We just want to skim through the course. I would say, do not buy this course. I'm not here to make money, but help you get the results. I want you to make an informed decision. If you're committed and open, I welcome you to the world of opportunities. And trust me, you will never, ever look back from here. Quick intro about me since we're going to spend lots of time going together. My name is Julian Haggai, digital entrepreneur and founder of dream Lifestyle Hub. My mission needs to help 100 thousand people to create their dream lifestyle by creating the new bid of digital entrepreneurs. Using the power of internet in the right way. We want to get maximum use out of this course. I will strongly recommend to go through these instructions. Let's look at those. So the first instruction is do not skip any lessons. Even a single idea in a lesson can change your financial future of your business. So I don't think you want to miss any of those golden nuggets. The second one is followed orders. There is a specific reason these lessons and the curriculum is designed so that you can get maximum deserts if you do not follow the order, I don't think you can get the desired reserves, so do not skip any lessons, follow the order and the next thing is completed, the action points before moving. In. Most of the lessons at the end of those lessons are given certain action points like the homework. Do dose, implement those in your business, then come back and continue with the lessons. Yeah. The next one is asked questions and provide feedback. So it is very, very important not only your learning, if you have any doubts, are those questions in the discussion forums. Also give you feedback so that I can implement in those lessons so that it can benefit you as well as it can benefit others. So it is very important. Keep asking questions, also provide feedbacks. The next one is joined the community, my VIP group. The description in the resource section, as well as below this lesson, I go on the link to join my VIP group so that we can well-connected. Also, we can loosely interact with each other. And the last one, but not the least, follow me on socials so that we can get even more closer. I come out with so many valuable contents on my socials so that you can keep getting valuable information. What's happening in the market, what's happening in the industry. Not only just restricted to this course, these are the important instructions I want you to follow so that you can get the maximum business knowledge to understand who this course is not for. If you are having that getting rich quick mentality, you're looking for quick results. This course is not for you. That is no overnight success. Only if you're hard working, you are committed, you are consistent and open to learning. And you're implementing all the strategies can help you grow your business and help you get maximum reserves. So we're looking for any shortcuts. This course is not for it. Now, let's end this lesson here. Let's move to the next lesson where I'm going to walk you through whole section of this course and I'll give you the game plan to succeed. It is going to be fun learning. Let's go there. Bye bye. 2. Module 1: EP1 Kick Off and Game Plan: Lights, camera, action. Wait a minute, where are you going? Don't worry, you ordered the right place. This is not a movie shooting course. This is the same course list building formula. You must be wondering why I was saying lights, camera, action that you will know in a while. Before that, I want to congratulate you for taking the decision to learn and master list building, which can ultimately help you grow your business faculty. Congratulations, once again. If you're watching this lesson, you are officially part of the family. I welcome you to the family. Feel at home and take lots of notes from low onwards because I'm going to show you lots of strategy, game plan and everything. Now, I want to walk you through the structure of this course, how I have designed this course for your success. What are the things you're going to learn or hear everything? And also I move to lay the foundation. We will it together lay a foundation for your success. The game plan I'm going to draw for you. Now. Let's go to the mind-map. Know you must have understood why I was saying light camera action. I have divided this course into four modules. Light camera action and supremacy. Those are the name of those modules. And you'll understand as we go through the modules and the lessons. Why I have named it light cameras, action and supremacy. In the light module. What you'll learn, Let's understand back flush. This is the kickoff and game plan. This is the lesson which you are already watching with me. Yeah. The second one, the invisible power. And the third one in this module, you will understand about numbers versus results. After that, the next module, camera, I will walk you through getting familiar with the tools for you to build your list building system. And second one is funnel builder. For Nebula you can use, you're going to use. And the third thing, email auto responders. And the fourth one we're tracking. This is very, very important so that you can collect the data, analyze dollar sign, take business decisions. The fifth one is the webinars, the sales funnel. The third one is all about action. This time in this section of the module, you are going to take action. You will be implemented right in your business. So here I'm going to walk you through over the overview of this model. Then creating your lead magnet. You want to create your lead magnet for your business, for your niche. Then building landing page and open pitch. And connecting that landing page and often paid to your auto responders. The fifth one is not sharing your audience. Yeah. The sixth one is sending traffic. How you will send the traffic? The seventh one is V, v, V S formula. This is very, very important critical formula. If you understand this and Marsha this, you can make millions of dollars just with this formula. Yeah. And the last but not the least, is the supplements. How can you ultimately rule? Don't mesh. That is all word. Supremacy, marshaling the game. Here, I'm going to walk you through the overview of this module. Then the split test, data aggregation, cleaning and monetization, monetizable offers. These are the four modules. We'll start going through these lessons, these aspects, these strategies. One more thing, I want to be very critical about this and my sincere request. Do not skip any lessons and go through the same order so that can get the maximum benefit. What I've done is I have designed these lessons like Apollo capsule. It's like a big size, five to ten minutes videos where you're going to learn power-packed strategies and the games, the game plan. Everything will be learned in these lessons are only 510 minutes at a time. I don't think for you, for you to grow your business, you do not want to skip any lessons, which is just 510 minutes so you can ultimately break or make your business for your business growth. I don't think you want to skip any of those, so do not skip any lessons and take action. Yeah, that's my synthetic question. Now what we'll do is we'll lay the foundation for your Celsius. The game plan I'm going to draw for you is very important. Take lots of notes, understand, read between the lines so that you can get maximum benefit from this game plan and time-to-time imo to refer back to the same game plan. So it is very important you take your time and understand this game plan. So right now, let me walk you through this game plan, look at my screen now and give attention to what I'm explaining. Not necessarily what I'm drawing on the screen because I have just started using this digital pads. So do not be very critical about my drawing skills. Alright, now, let's just get started. First thing in the game plan, you are going to get the traffic, different sources of traffic. To your landing page. How you can get. Fake your landing page website. That is not the scope of this particular cause. Or I'm going to cover a little bit about profit in other module. However, if I want to know and understand deep into traffic generation lead generation, I have a separate course called ultimate unlimited lead generation, the potato traffic machine in the description in the resource section, also under this video link, that particular cause, you can go and watch those. Once you got the traffic, your landing page, what will happen? Some of them will get into list. On a higher side, maybe 30%, I will say We'll get into your list. It will open. If you sent a 100 people, your landing page, 30 people will get into Julesz. It can go as low as 5%, 2 percent as well. Depending upon the message, the market, or the stock. Then what happens to the remaining, the remaining 70%? They will bounce off. Once the people, in the least, the majority of the people, the biggest mistake, what they do is they will keep sending them to the sales page. Keep hammering them with offers of them too. Bye, bye, bye. Just imagine yourself in the shoes of your prospects to keep getting the e-mails, asking you to buy something always what will happen? Middle of them will ignore or unsubscribe from the list. That is where V, v, V S formula, which I will do walk you through in the module to last lesson, is going to come handy. So no sales page at this point of time. Rather, what you do is you need to build. This is the central place where all the activities going to happen. Okay? This how will contain your landing page, hobbies, no dish landing page, hub contents, your landing page as well. What you'll do with your hub is here. You can have your sales funnels. You can have MSIs, multiple streams of income. You can build it. You can have your communities, your super fans. Also. You will send your followers, social media followers, who you are, how also you can link. Although finance, this is like the old saying, all roads lead to Rome. Similar way. Everything will lead to your heartbeat is like a private island and there are different ways but they will come to the same place. Yeah, Here you will interact with your prospects. You'll build your trash. Also, you're able to build a digital tribe, your own community. You are small super fans. So it is very, very important you build your hub. Yeah, how you want to build your home. You're going to cover that as we move along. Yeah. So once you have your hub, what we'll do is whoever comes to your list. What we will do, this list, who are dumps the stain them to your hub. Here. They're going to get lots of value addition like blogs, vlogs. They're going to get lots of valuation for free. Here you want to interact with them. You can have your own VIP circle, small VIP circle. You can do a mastermind within your hub. Lots of stuff you can do within your home. This is called Hub based business model. This is the future for take example of Amazon, Apple, they have their own ecosystem. Yeah, just take an example of Apple or Amazon. Once you go inside the ecosystem, you don't want to come back because they have such a wonderful, wonderful island. Similar way you are going to emulate. We're going to model that. And you want to create a hub for your own business, for your own niche. This is how the game plan works. We're going to talk all about this landing page, lists building hub, how you can integrate each and everything so that you can build a stronger, yeah, and ultimate powerful ecosystem of yours. Here you want to build and nurture tribe as well. Good, I've heard this from many marketers or you read in, or maybe you didn't. Youtube, money is in the list. That's totally untrue. Money is in the relationship. You have it too late to build this, to follow all the strategies you can ultimately buried a super powerful your own kingdom. Yeah, so this is the game plan, the resource also below this video, you can download a beautiful, again, not this one, a beautiful blueprint which you can download. You can take a plane toward also patients somewhere where you can see this game plan. Because we are going to refer a lot. This game plan. You'll understand as we move along why this is so important. Yeah. So what we'll do now is we're going to end this lesson here and one to the next lesson, where I'm going to talk about something which you can touch, you can see. So we're going to discuss about invisible power. Just want to be very, very interesting. Let's go there and discuss that. I see that my wife. 3. Module 1: EP2 The Invisible Power : The invisible power. It is critical for you to understand if you really want to attract right, kind of prospects who can later become integral part of the community which are building. What we really want to talk here is if someone is on your list, he or she is part of the community that you're building. They are your subscribers. There is a reason. Typically there are mainly two reasons. And one of the reasons is they want to get something out of you. Yeah, let me just write down that. So it is called desire. They want to fulfil the desire they have, right? So that's why they want to be part of your community. They want to be in your list. So this is straightforward, not a rocket science major or the people, what they do is, okay, my prospect is Marshall make more money. As an example, let me just take you to the needle debt. Let me fulfil the desire of my prospects. So that is what they do. Affordable hobby, we're just understanding that desire is not enough. We, all of us, you, me, everyone have two types of desire. The first level of bizarre, let me just write down here. You just map out here is surface level of desire. Okay? So what is surplus that we desire? I want to make more money. Making money is the surplus that we desire. Surface level desert is a means to an end. Yeah, that's the desert. Consciously. I'll be thinking I want to make more money. Just stay with me. We're going to go more deeper into it when you understand this concept. When you implement this concept in your landing page, in your quantity, in your message, then you're reaching out to your target market. It is going to make a lot of difference junior business. So it's very important you understand this concept. So surface-level desire, I want to make more money. However, the second level, which is we don't think consciously, you are core level of desire. Code level is we don't think this consciously. This is your subconscious, unconscious mind. If you combine this conscious and subconscious, subconscious mind is the one which Contoso light. Heartbeating, blood, pulsating, reaching our goal, our goal going after or dreams or not. All these are controlled by your subconscious mind. At a surface level, I want to make more money, but I can cool at subconscious, unconscious level what the money can get. As an entrepreneur, as a marketer, understand these two levels of desire of your target market. And if you cater and tailor your message, your landing page, your content at this surface level as well as school level desires the right kind of right quality of prospects will be part of your community. Get attracted towards you and they will not know why they have attracted towards you. So it's very important to understand this surface level as well as core level of desire of your target audience. So what I've seen over the years, especially the online space, the surface level, most of the people wants to make money. But at a core level, they are thinking about freedom. In my example, when I was just getting started, I wanted to make lots of money, three to $5 thousand in a month because I have not seen that much of amount in a month. Yeah. But at my deep down my heart cool. I just wanted to pay my bills. I just wanted to pick my family out for a vacation. I wanted freedom. Yeah. If you just look at that closer at a surface level, I wanted to make lots of money. I was thinking a lot about making money. At core. I just don't want it to worry about the money. Yeah. There is a contradiction at a surface. Yeah. Have you ever thought about this? Why somebody wants to buy a Ferrari paying 300 to $400 thousand and waiting for a year. Why someone wants to pay a ridiculous amount to buy Ferrari, whether the condition go to Honda dealership, Toyota dealership, and buy a car. Both have four wheels. Couple of dose. What will it take you from point a to point B in about the same time with the speed restriction in the country. Why someone really wants to buy a Ferrari paying such a high amount. Remember this, write down on your notepad. People don't buy products. People buy. Results, identities, outcomes, status, emotions, and feelings, fear. Understand these new target market. Work exactly your target market wants. If you understand that the Gator, your message and target the right people. What I really want you to do is you'll need to target the subconscious, then you can attract the right kind of lifelong customers into your community. That is how you can get the lifelong customers into your committee, right? Kind of people who never complained, they just want to be with you. Yeah. Have you seen certain people are attached deeply into certain facts? Let's take an example. Apple fans. Whatever happens to apples, the Mac, iPhones, whatever happens to their product. The two Apple fans would be Apple fans. They will never wants to come out of the Apple ecosystem. Yeah. So it is not because of the product, it is not because of the box or the hardware they're buying it because of the emotion or feeling attached to that particular bank. That is the same reason someone will pay fifteen million dollars, fifteen million freaking dollars to buy a condo near the beach. So this is very, very important julie, to understand to target market there and need, then you need to target with your message is very important. So how do you engineer these things in your structure so that we can start on the right foot. This, remember, we are just laying the foundation here. When the foundation is strong, the structure will come out so good and the formulation is not so strong, the structure of the host will not come out so great. So it is very important. You need to lay that foundation from the beginning. Yeah. So think you'll sell yourself in the shoes of your customer. What are the products you're selling? What are the products you are promoting? Yeah. Let me just draw he'll he'll disease the traffic. So the traffic. And you'll get that into your landing page, founded to get them into your list. And also this is your right heel. You are selling your don't talk about the features of your product. People don't care. Remember this. This is, and we just started down here. Yeah. The odd reserved what your product can get fewer customer, that is, the powerful bullet. If you really able to get that in your message, what the product can give them the result, then you can attract the right kind of question was, yeah, Don't talk about the features of your product. Yeah. So how do you do that? So remember this success triangle? Okay? Remember the success triangle here. This is your customer or the prospect who is going through the pain. Yeah, who is going through certain problem and this is the result or the goal he wants to achieve. He or she wants to achieve. What you want to do is with the formula or the product or the services which you want to sell, all you want to promote. How this particular prospect, who is into certain problem, can assume this unexpected result. That is what you want to get a video message your target market, then you can attract, you'll be a magnet, will attract the right kind of customers. So that is what you could do it. Let's take an example. Known someone wants to buy a drill. What is the reason someone wants to buy? A really obvious answer will be someone wants to have a hole in a wall. But we are not there yet. We're not even closer. Let's go more deeper into understanding why someone wants to buy agree, maybe they want to put up a photo frame on a wall. You have two options. One, you can sell a drill to that particular customer and make this much money. Or you understand their end beneath the real need and present them. Don't worry about the drill. We will come to your house and we'll put up a photo frame on the wall and you can charge much higher. So there are two options. One, we can just sell the drill and make this much money, or you can have it done for your service, kinda done for your service and you can charge much higher. Yeah, I don't want to go very advanced over here because we're going to talk a lot as we move along, but understand the business, they adopt this. When you do that, you can charge higher. Your customers also happy because here you are segmenting, you're going narrow, narrow, and deeper, and you are catering to the core desire of your target market. However, if you just tell it drill, that is at a surface level, if you go and do that service to them, then that is done Forest Service and you are targeting a whole level of desire. Understand the difference. Yeah. No, the question is, how do you engineer that? That leaves us to the next lesson? Yeah, there is a notion you'd have heard having a big giant leached which is undo. So it is very important. You need to understand the difference between the numbers and the results. It is quality up agonist quantity. So you got to understand that that is what we are going to discuss in the last lesson. How you can manufacture a super engaged, high-quality least who is always want to be with two or more engaged when we part of your community by choice. The other is what we want to discuss. Before we conclude this lesson, I want you to take action. First thing, write down on your notepad what are the surface they will as well as the code level design based on the business, the initial n, what are the surface level and the quality will desire of your target audience by Don. Because as you move along when we start building your building systems, these things will come handy right on that. And the second thing, what is your biggest learning from this lesson in the comment box? Please write on that. I want to read those comments. Yeah, we'll see the next lesson where we're going to talk about numbers was a scissors, quality versus quantity. And see you there. 4. Module 1: EP3 Numbers Vs Results: This is when I was just getting started. Many people told me money is in the list. I took that seriously from my heart. That point of time. I didn't know anything about business. I didn't have any billboard, this marketing list, building sales at all. I was taught Alien, alien to this business world. And I started dreaming about having big giant list. And I started working on my butt to build a big list. I spent lots of time. I've been in lots of cash to build this big jagged list. Initially, everything was fine. When the list was small, there was lots of engagement. I was able to monetize my list, but as the least started growing, it become big. All the problems, all the headaches started cropping up. People who are less engaged, people who are not opening my emails. I was worrying. What should I do know? Because I was modeling to monetize my list. But I was paying a lot heptene to this e-mail management companies to host my list. Yeah, I learned the hard way. Money is not in the least. Money is in the relationship you build with your list. Yeah. It is not about numbers, it is about quality. It is not at all a quantity. E1, if you have small, highly engaged list, you can make more money. You can make multimillion dollar. Rather, you are having a big giant leashed a 100 thousand people, millions of subscribers who are not engaged with you. So it is important, and I wanted to bring this to your attention so that you're not suffer. How you can engineer this particular quality, highly engaged, least for yourself. You can do this if you follow the strategies I'm going to cover in this lesson. Yeah. So what we'll do is I'll give you some Saturdays, which you can implement in your business. So the quality list, how you can engineer yourself for your business. Just the stable disease, which I'll call Q. The quality list is depend on two components. And that is source plus magnet. Or you can call this S book. If you really want to have a good, highly engaged quality alleged source, Let's magneto, who pays so important source is nothing but your traffic sources. If you're going through my traffic generation pools where I talked about the traffic sources and not all tropics are created equal. You ought to understand that, Yeah, Plus the hook, the magnet you'll be able to create and implement in your landing page is going to determine how you will be able to convert them into your subscriber. So that is how you'll be able to bill your quality lesion. What is the best source of traffic? Let me ask you, what is the number one best profit source for any business? Yeah, just think about it. So the first number one source of profit is your community, your tribe. The people who trust you, who believe in you, and they are your super fans. That is the number one traffic source, your internal traffic source. Yeah. I'm not going to talk a lot of work. Traffic sources. That is not the scope of this particular course. However, you already have access to my another course. You can go and wife died. Traffic generation course. Yeah. Second traffic source in order of the preference is PPC traffic, pay-per-click. Yeah. So there you can have YouTube traffic. You can have obviously, YouTube is owned by Google or dropping out. So you can have Facebook traffic. Yeah. You will have your banner, as is maybe solo ads. And there are many other different types of sources. When you go through that traffic generation goes, you will have deep understanding about that. Okay? Let's understand about the magnet or the flip, what you can create. Yeah, We have a separate lesson for how you can create your lead magnet. They will go deep into it. But here I want to help you understand a little bit about this magnet or the hook. Okay, I'm just planting the seed here. So what are the different types of magneton hoop you can have? Either you can create a PDF document which has valuable content. You can offer that as a hook, as a magnet for your audience to come to your list. And also, you can create video. They have to have access to this video. They have to subtract your list. You will have an option to conduct a webinar. Okay? You can create an eBook or a guide. Okay? This is not so popular nowadays, but even you can have a newsletter because there are lots of people who got leaves present newsletter and not many people are giving so much of attention to this newsletters. Notice. Also, this is not an exhaustive list anyway, we'll cover more deep into lead magnet when we boost their particular process. Yeah, So source plus magnet is very, very important. What kind of traffic you're getting? Yeah. What is the magnitude of hook you have in your landing page? What you are exactly offering to your target audience. That is one thing. And second thing, there are mainly three components. You need to have your landing page that is very, very critically important. What are those? Let me just write down here. First thing is your landing page should have motivation or I would say it should be inspirational. Yeah. It is. Should not have a negativity stuff. There are so many lining days I've seen where people tried to sell, spreading the negativity. That doesn't work for too long. If your long-term vision, your landing page should motivate, it should be inspirational. I think there's some example, people can send 40 miles away. What is your real intention? What is your mission? What is your vision? If you our real intend to solve your people? People will understand that. If you're just faking it, people will sense that and they will go away from them. Let me give an example. Let's say you had a fight with your wife maybe previous day and you are recording a video and you're still thinking about that fight. Even you record a video. Still. People will be able to understand you when if you pick a portal, whether you believe it or not, people will just go from him because your mind is not clear, your spleen, the newborn, something else. Even feel that mindset where you just want to make money, people will be able to sense, I don't want to be too much or personal development coach here. I want to talk the business sort of thing. So it is important in your landing page, you need to how inspirational content it should be inspiring. Let's say in this video and the video maybe you put on your landing page. I talk and I connect with you into your eyes and they'll say, You can do it. What does that mean? If I say that? Yeah. You'd be able to instantly connect with that person. Yeah. I'm looking into your eyes and I'm telling disease, you can do it. I'm actually motivating you like. So that is the posterior aspect. And the second aspect is your landing page should be educational. It should educate the people who visits your landing page. Yeah, It's important thing you don't want any impulse Sue subscribers. People have to understand, they come to you, oh boy, what is expected? What is extracted from them, and what kind of a result they are going to get. The landing page should educate. They should understand each and everything before they come into your world. Then they obviously understand what is expected from them and they want to be part of your community after understanding they are not here by any force, be with you, whatever it is. Yeah. The third thing is your landing page. Should deserts solution to the problem. Your target audience who is visiting There should be able to show the results. You should be able to help them to understand the solution, what they're looking for, they're all going to get it should replicate that. So there are three components. Inspirational, education is very important. You need to educate the people who visits your landing page. And the third thing, you shouldn't have a results, the showcase and the solution they will be able to get if they come to your community, they want to be part of your type here. So these are the three things you got to help. So this is how it, you'll be able to, a linear quality leads when there is a match between the market you are targeting and the message you are actually giving to your target market. When there is a match, you will have a quality lead coming your way and you'll be able to build a strong, valuable community. Maybe a small super fans who are ready to go miles with you. They're always support you and it will be a game changer. Yeah, so we will end this lesson also the model here. And in the next module, we are going to talk all about focus. Camera tools is going to be fun. Let's explore. 5. Module 2: EP1 Getting Familiar With The Tools : We are ready to body number two, camera. Why I have named this model as camera? What is the synonym for camera? It is focus. So what I want to do here is we will be laser focusing on some of the essential elements which will help you build the list building system. And ultimately, it will help you grow your business. I hope you got the great learning from what the number one, as the name suggested, we throw light on some of the critical principles which will help you lay the foundation stronger. I hope you haven't skipped any lessons from all number one, if yes, please go back and watch those lessons and come back. Other words, we should not be continuing this model at all. Because until you understand those integral, essential principles, you will not be able to succeed in this building. So this is very important. You understand those principles. You go to implement those things in your business so that you can succeed. So go back and watch those lessons you have skipped, you're not understood some of the aspects we covered in module number one. Go and watch those lessons multiple times. Yeah, now, you must be having this question. What would this model for someone to be successful as an entrepreneur? He needs to process three things. The first one is mindset, second one is toolset, and the third one is skillset. The first module, we talked a lot about mindset part. We covered a lot about the mindset. And in this module, we are going to talk a lot about, Let's focus on tools. Essential tools you got to possess in order to build your list printed system. For us to build a house, will have certain essential tools for me to record this particular training. And how certain handheld laptop and have lightings and have camera, writing pad. I don't have this pen has so many essential goods. Similar way in order for you to build your powerful belief system, you need to have certain essential tools. That is known negotiations over here. Because we are talking about business and building your business, growing your business, scaling your business. So don't think about, okay, can I, despite this particular tool, because whatever I'm going to discuss here in this module are the essential to see new color palette if you really want to succeed. As we move along in this module, I'm going to introduce to some of the tools, of the recommended tools I'm going to refer, which has given me immense results because I don't recommend enables which I have not used personally. Yeah, So trust me, all these tools is going to help you build the listener, ultimately helping build a business you want. Yeah. So what we'll do here is let me walk you through some of the essential tools, new worker process. Yeah. So if you look at my screen, this is 123 different levels of different sources of traffic. If you remember, in module one, we discussed award the game plan where always you should stand or direct traffic to a landing page. So the first tool you got to have is the Page Builder. Landing page builder. However, if you remember, I was talking about landing page is just the part of something bigger. So you got to build your ecosystem through your hub, which is your home on the internet, kind of a private island so that you can when you have multiple streams of income. So rather you just have the landing page builder. You got to have. That is what I recommend you should possess. The hub Buehler is the first essential to your palate. Tell me what is the use of the landing page? Why someone should have the landing page? What happens here is on the traffic comes here. Certain people, you, the details they will open to you list, right? So you start building your list. Where exactly you will start building your list. In email management system, famously known as I'll call this one does so. The second, essentially two is auto responders. Here. In auto responders, what you do is your subscriber, you start sending demons, right? Once you start sending the emails, you're getting the traffic, your landing page, building delays, sending the e-mails will bring all those shrubs. Third thing is very important, how your campaign or the traffic, the leaves seals, watching all those are working. How you'll know that this width, the data for that you don't have the tracking system so that you can understand which other traffic sources working for you, so that you can scale which other topics sources not working for you so that you can put down. The third essential tool is the tracking. And the fourth one, which is kind of optional because not, everyone might not need that as it is, depends upon obedience. But 90% of the business needs this webinar system where you can create your sealed system, automated sales system, which will sell your product, it will promote your product. Ready for it one way you asleep. So the fourth essential tool is webinars selling system. So the four pools, which I have covered so far is your humbler auto responders tracking tool. And what one is webinar selling system? Yeah. You don't hurt in the market. You will see in the market, there are so many service providers whose providers they will tell you, they will present to you. I'm going to provide all the solution or the tools under one umbrella. Can I give my honest opinion? I apply those? Blues was substandard Because what happens here is look at my screen here. Yeah. If someone is telling you they are going to provide all the solution under one umbrella. They are focusing on so many different things. It is like Jack of all Marshall Plan. But if someone is specializing in something, they are laser focused on one thing like our correspond to those webinars. So my recommendation is we will go for the tools which are specialized in one thing, rather, someone who is offering you multiple solution under one umbrella. That is what my recommendation, that is what worked well for mindedness. That is how I was able to varied, multiple successful on this. So what we'll do here is we'll end this lesson here. But the next lesson, we are going to discuss about the hub better. Yeah, you're just watering go. This is going to be very, very interesting. I'll see you there. 6. Module 2: EP2 Funnel Builders: When it comes to hub builder, final Brieger, paid builder, whichever name you want to call it. There are lots of lots of options available. Literally, there are new builders coming out in the market every week. For builders, low-cost builders, premium builders, there are enough range of options available, but not all are created equal. What you pay, what you get, right? If you want to listen to me. If you're really passionate about what you're doing. If you really love your business. They have a long-term vision of what you will get this. Don't be cheap on your way to greatness. Write down on your notepad, don't be cheap. On your way to greatness. Building a business is like raising a baby. It is your baby. Your baby will go for cheaper options, or you will go for the best options is your business. You have to take the call, but it is my duty to let you know that do not cut the corners, at least with the essential tools. There are three to four essential tools to help you build your business. Fasttrack success. I have tried in the past to close the corner. Go for short. Girls tried to save lots of money by going for low-cost tools. However, when a calculator in the long run, I've spent much more time if either use those big numbers. And I don't want you to go to those headaches, those frustration, those trial and errors. Yeah. So I want to make your life easier. I want to recommend certain tools which you have used in the past. We are using right now and has given us lots of lots of great reasons. Yeah. So it is your decision tree and to follow me, I'm with water to those tools, which is going to give you lots of good deserts. Or you can go to the market and try the tools and you do your own research and you can come up with your own list. Of course, if you don't have your favorite builder yet, follow me along. If you remember, when I was walking you through the tools in the previous lesson, I was talking about two types of builders. One is your pay and another one is your hub bigger. And now what I'll do is I'm going to walk you through the difference between the landing page builder versus the hub builder so that you can understand the difference as well. You will know why I'm recommending one over the other. If you look at my screen, here we go. I'm just segregating between the hub versus landing page. So the difference between a hub and landing page. So the first difference, what I can think of is the hub will help you build the ecosystem. But the landing page is all about transactional onetime activity. Okay? What do I mean by ecosystem? If, remember the game plan, the hub based business model, creating your own ecosystem like Apple, Amazon, Google, Facebook, all these big giants. They are moving towards this ecosystem. Yeah, that's why they, how they are to fans, super fans, and they're too big to fail. Similarly, if you really want to win the business units to understand where the market is moving and get the fast. So it's very important. You go to create your own ecosystem is like a private island, different ways. And every v will lead to your hobby or home on the internet. That is what you want to follow. The landing page is just a transaction and someone will come there, the traffic, the prospects, they will just open or maybe just your product or services. That's it. The end ecosystem. What happens is if someone, the stranger looking at me, who is this woman, to retrofit them, should I follow him from Dave, converting him or her to a lifelong customer that is worthy ecosystems. Now, let's think about the second one, which is how will help you build your community, online community, and digital privacy. Our landing page, you cannot bear liver community because they just are transactional onetime activity. But in the home, it is your homodyne internet. You could come there and drag with you. You can build you a membership sites, back-office, give them lots of education. You can create a community. You are Moon, small super fence. That is the community part. So it's very important you need to build your community. The third one, what I can think of is. It is. How is multi-page? But landing pages, as you're already aware, one page in multi-page will have your home, you will have your blogs, you have different offers, and you also have different landing pages, depends upon the product or the services, or maybe the products you're promoting. So you have different landing pages together in your hub. Yeah, if you see here, if this is your hub, this part is your landing page. So the difference you can see here, the whole versus the part. The Hub is the whole. Yeah. But the landing page is just a part of it. Yeah. Landing pages part of the hub but how these not just the landing page. That is overtakes. The fourth one is how bees focused on trust, building your brush and influence. However, the landing page is focusing on the convulsion. Nothing wrong with it. However, the landing page, the job of the landing pages conversion, opt-in, all those stuff. But the hub is going to focus on as we discuss the Bordeaux ecosystem, community stops. Brush can influence you, will be below there and you are going to convert the stranger into lifelong customer who come to your home again and again, they will biceps formula again and again multiple times, multiple products you can sell. But in the landing page, they just want them commotion. That's it. Yeah. So the focus here is totally different hub and landing page. And the fifth one is how you can create and build MSIs. But in landing page, you cannot emphasize what do I mean by MSIs, multiple streams of income, multiple sources of income. In how you can build multiple streams of income. You can plug in that. But in the landing page you cannot do that. So these are the five main differences between hub and landing page. One more noticeable thing here is more sense shakers of this industry, at least at the time of recording this video, has slowly started talking about how, because it's not how the economy. Few weeks back, dean and Tony Robbins had a big event. Millions of people attended that event. They told no Mode platform, which is nothing but how also the knowledge. Even Russell Brunson, who is the founder of click funnels, WHO and religion all what this final concept has started talking about. Funnel hover. Yeah, so the way the industry is moving is all aboard, barreling your own hub, building your authority, building your brand. So what do you want to do? If you really want to succeed in any business? You need to understand where the industry is moving and you need to read their first degeneracy. What do you want to take the unfair advantage? Do you want to be a first move or do you want to be early adopter? And in your industry, you can have that unfair advantage. Start building your home. Otherwise, you can follow and you will not be a leader. What do you want to do? Let me just explain you in a nutshell, what I'm trying to say, what exactly is how on my screen to see you. Yeah. This is the central place. And anything and everything happens is from the center place. This is the how. How has the authority website, AW authority website, hub as log, hub as learning management system. Hub has community. Hub has, let's say you want to sell, mock. It has that. Health has finance. Yeah. So it is a central place where everything happens. Let's say a customer comes back in the days, he or she is supposed to go to ten different places, different logins and everything. But what exactly you want to do. You want to get that customer fall in love with you first? You want to build that authority. Yeah. So it is the central place. Hobbes is centered place where everything happens and everything happens through that particular center place. Best example is Apple. Apple has done this and they are a multi-trillion dollar company. Why? Because they created a closed ecosystem. If you are given a chance, do you want to have the same ecosystem of us? You should do with the same region in mind, with the same concept. Each state is being developed. Each state is the big vision of my mentor. I'm successful because of my mentor, I owe him a lot. And he in region II stage, how it can be coolest and vegetables in the wind. At this point of time, at the time of recording this video, if they did not have public, it is still at beta, but it is the coolest and number one hub builder in existence that for each d is already developed at this point of time, since it is not a loan to public, there is only one way you can get the East Texas you want if you're watching after some time, the latest stage, you might be having access just to the software. Let me just explain how you can get the access to the East it at this point of time. I don't want you to confuse. If you're watching before it is being launched to public, there is only one way you can get it. Let me just explain that on my screen. Let me just scroll down and let me just explain you. At this point of time. If you want to get access to each stage, you need to sign up for a membership with 4, 4% percent is the training company. It is an education company which is owned by my mind though, is the one who is the founder of each page software as well, right? So if you don't get access at this point of time, you need to be a gold level member of 4%. Then what do we get? Let me just explain you. You'll get six months stage software tool. Okay. Plus will get lifetime access. Access to the screenings, trainings, and live masterminds. The trainings will contain all about building your business, building your mindset, building your tool set all about mindset, skill center and poolside. At least two to three live training happens every week. Yeah. So it is advisable. My recommendation E1, if you can get just the tool, don't go for the tool itself. Go for this particular option because you are going to get lifetime training access. Yeah, because learning our x plus, you are going to get six months of free space software. Let's say when it's Gu, oblique, when it is launched to public, the price can be from under a dollar to $300. Depends upon the level of each day software, basic and other versions of the software. You might get the axis. You want less stake, a $100 bare minimum. For six months. You would have already paid $600 for that particular us access to software. But at this point of time, if you go for this particular option to pay $997, where you'll get six months free each day Software plus lifetime access to trainings and live much minds, which is going to be conducted by my mentor. Yeah, it is a no-brainer. I recommend you should go for $997, but the big disclaimer, I'm not trying to sell here. It is my recommendation, which is ultimately going to benefit you in the resource section also below this lesson, I'm going to link, go there. And you can go for this particular option or depend upon when you are watching this particular lesson. If it is already in a public place where you can just get the tool. Yeah, I have I'm going to give another link for that. Yeah, below this lesson, a little bit to link one, I will clearly write software plus planning. That is going to be the option which I just explained you. Or if it is already launched to public at the time of you are watching, depending upon when you're watching, David is already launched to public. I'll give another link where it is going to be written as e stage software only suggest we want to move forward the software. You can go to that link and purchased the software. Or my highest recommendation is go for this particular option where you are going to get the hands-on training lifetime access, six months free each stage software. Yeah. So this is all within each stage. If you want to purchase each stage software, go to the link given below this lesson also in the resource section. My next recommended tool is that it is click funnels. You can have a 14 day free trial. After that, it is going to be $97 or I think it is going to be $297. Yeah, it is after 14 days. You can sign up here. The link is given below this lesson also in the resource section to go to those links to get the best deal. Once you login. In the next module, I'm going to explain you how you can create your funded click funnels is all about finance. Only. You cannot build a house. But each stage you can build hub, which ultimately includes the finance. There are other builders out there in the market as well. That is cardiomyopathy that is called that is lead pages. But my top recommended tools are click funnels and each state and my highest recommendation is because it is the hub butter. Anytime if you ask me, I choose each state or click funnels and you'll experience why I'm so fanatical about each stage when we go to next module. However, just remember, I want to reiterate, it is your business, it is your addition. You don't want to restrict yourself. With my recommended tools. You can go and explore, do your research, do trial and error, and you can choose your own tool as well. But it is my duty to guide you in the right direction. That's why I walked you through these tools so that you not only to go through the headaches of trial and error and get the best tools out there in the market. If you're still confused between each stage and take finance, you know my answer. But what I suggest is sign up for both each stage and click funnels, use it for some time. And based on your requirement, based on the business you are in the thing. One tool or another tool. You can keep one tool and cancel the other two. You can do that if you're still confused. But my highest recommendation each day, because I already explained the difference between the hub and the panel. So you can make the right decision. So this is all about the next one. I'm going to talk about another tool, which is again an essential tool which will ultimately help you. You would list, is going to be very interesting. Let's go there. 7. Module 2: EP3 Email Autoresponders: When selecting an auto responder for your business, your email marketing system, email management system. There are lots of, lots of options available in the market. If you start researching about opera responders, you'll be bombarded with hundreds of hundreds of offers. But remember, not all are created equal, as we discussed in the previous lesson. If I have to select an auto responder from mindedness, what are the elements I will look for? This is, I'm telling you based on the experience of going through at least 20 to 30 auto responders. When I was getting started. I did lots of trial and error, lots of research. Based on that. I'm telling you this, you're here, you're my students, so you don't have to go through those headaches, loose watercolor style and error method. Yeah. So if I have to look for an auto responder for which is the best treatment for my business. What are the things I will go for? Let's list on those. If you look at my screen. First thing and foremost, the critical element for me is the delivery. Why anyone should have an email management system for any business? Why email management or the marketing system is critical? Because I want to communicate with my prospects, my subscribers, my customer base, right? Yeah. If I'm spending lots of time in lists building, yeah. Also, there is a cost involved with lists building. Then I'm paying for my auto responders to keep that list. However, the e-mail is not getting delivered or it is going to spam folders. What is the use of having that list? Ultimately, for me, it is important. I will be able to communicate it mine. But that is very, very important. So deliverability is the formwork and the critical element in any auto responder. So different or correspondence has different derivative of T capability. So that is the first thing I will look out for. And the second thing, what I look for is no automation because I want to keep myself three, what are the automation option and auto responder offers? That is very, very important because I don't want to talk with my system, stuck with my e-mail management system for 24 by seven, I want to automate as much as possible. So if I'm there, if I'm not there, I'm kidding. I'm actually spending time with my family. Still, the work must go on. That's why the automation picture is very, very important. The third element is d, is o pills. How easy either able to navigate, how easy this auto responder helped me to maybe create an e-mail sequence. Yeah. The different e-mail templates, newsletters, so many different options available in an auto responder. How easy? So person who might not have a technical knowledge, but whether he or she will be able to do this job rather than outsourcing to someone. I want to do it myself. So for me, ease of use is the third critical element. Yeah. The fourth one. What I look for is the customer support. Yeah, this is very important. How responsive discussion will support, how helpful they are. They responding within certain time because some of the things that are very critical because you are running your business. Yeah, because of some glitch, maybe you're not able to do some certain stops. Customer support is not responsive than you might lose valuable business time and money. So it's very important how responsive customer support, yeah, the fifth one is features. What are the different features? This particular alveolus manner e-mail magnet system has. Those are very important. How often they're actually coming with new features. Remember, if I want to concentrate on and tool, which is actually considering one thing, I want to go for that rather a multi selection tool. So if they're doing something better every time they're upgrading themselves, I want to go for that rather than another one who are ready to provide you multiple solution under one umbrella. And the sixth one. This is also very important, is the bytes of their particular deliverability. Automation is of use, customer support, features and rice. These are the six main elements I will look out for while choosing an auto responder for mindedness. Know you understood what are those things you got to look out for if you want to find the best treatment for your business right now what we'll do is let me walk you through the recommended tools. There are five of them and four out of five, I have this missile and God, the great results. Yeah. I'm not going to explain you in any order. It is just random and I'll walk you through the features and what works for which kind of people, which level of business, those things. If you want to go and try all you want to sign up, make sure, as I told in the last lesson below this video or in the resource section I have on the link, use only those things so that you can get the better till. Now what we'll do is, let's start with the first one, which is GetResponse. You can start with the free trial. They have email marketing, website builder, marketing automation, e-commerce marketing. But the USP is in email management system from last three years. I'm using their service, the tool, and I'm very happy with the way they improved their deliverability. It is not a world-class deliverability, but it is about LA, deliverability, automation features available and they are improving constantly. That is way I'm sticking with get response. If you're just starting out, if you're on a budget till intermediate, you can go with get response. Now, let's look into the next one which is converted. You can again start with the free trial, 14 day free trial, no credit card required and you can cancel anytime they have a good deliverability, nice features, but you gotta remember one thing, what you are communicating with your audience. If you are making something big claim, something like make money online or maybe network marketing or getting back into shape quickly, getting the tweak those kind of things which is agonist maybe their policy, they will bang out rightly. So you've got to be very careful what you're communicating to those industries where you got to do some, some big claims, then stay with it cannot get. Similarly, a robot also provides good solution for event management system, but you got to be careful about what you're writing to your audience gap both convert kit as well as the EVA bar there good image management system, but not all the industry suits to this e-mail nine months system. So you got to do that research before go and signing up with them. The next one is melting. I've used in the past, I got good results. No, I'm not using, but I have heard from many people. They have endured a lot and got great results. So we're going to go and explore. And the last one, but not the least, is entrepot. Why Facebook, Google, and other companies are so valuable because of the data. They are able to collect more data points about US, more vulnerabilities. So data is priceless. That is important if you have bad vision, you want to build your super world-class business and you had a long term vision, then you can go for this premium tool. Yeah, My mentor is using I'm actually intend to transplant my all leash entrepot because they have world-class durability. Then the first thing, the second thing, they have great commission and so many data points you can collect. It is not just about sending an email to and you can collect their phone numbers you want, you can click the e-mail, the mailing of this physical Miller, this, and even you can send a postcard all in one solution where you have your own CRM system, where you have their email address. Also, you can automate the SMS so the open date will be higher. And also new can send a postcard and different methods which we'll be using when we go to the time building. Masterclass. Entrepot is the premium one. This is not the cheapest one. Yeah. But if possible, go with this. Otherwise, if you're on a budget, then you're going to go through the other for auto responders, I have walked you through. So this is all about auto responders who are email management system. What are the critical elements you got to look out for when you're choosing your auto responder. Also, you understood what are those recommended tools which will help you build your list, also help you communicate with your audience. Let's end this lesson here. Upcoming, we are going to talk about the analytics, tracking your data, and how you can make them additional profit is going to be very, very critical and interesting piece of your business. Let's go and find out. 8. Module 2: EP4 Tracking: Data is essential, data is priceless, data is everything for any business cannot track your data. If you're not analyzing your data, you are setting yourself up for failure. So it is critically important to have the tracking in place, capturing the data, analyzing the data, and take some business decisions, right? So let me just walk you through how you need to have the tracking in place and why it is important for you to have the tracking in place so that you can ensure your business is going smoothly and it is the right direction. If you look at my screen. So these are those small little clouds. Yeah. Let me just draw it. So these are those small little close are the different traffic sources. You are generating the traffic. As you're aware through our game plan, you will get all this traffic. Always put your landing page. You will need capitalist system often pay whatever you want to call it. Once your traffic comes here, some of them will obtain and they will come to you list and you start building your list. Yeah, fair enough. Now, in order for you to understand which are these traffic sources are really working fine, you want to reward those and which are the traffic sources are not working fine and you'll need to cut loose. That is your day in day out job. That is where you'll be able to take some tough business decision. You need to scale the one which are the winners. And you'll need to cut loose the losers. That is very, very important for you to do that. You need to capture the data and analyze the data we told tracking how you'll have the data in place. So this critical for you to have the tracking in place. Either you're going to do manually, which is very, very cumbersome. You can have your Excel sheet can start inputting the data manually, which is not good for faculty. Or you can use the tracking place Tracking System, which will help you capture the data automatically, which will show you in which of the form you want to see them so that you can make quick addition. Remember, don't be cheap on your way to greatness. These are some of the critical data unit have in place so that you can make the right decision for your business. For that, I'm going to recommend it to just one tool which is sufficient for you to capture all kinds of data which you might be thinking for. Let me just walk you through that. It is seamless, best-in-class, and very easy to use. Let me just show you on the screen name of the tool is click magic. They do only one thing which is tracking your data. Yeah. I think they have a free trial which is, I believe for 14 days. Yeah. Yeah. Right-click magic free for 14 days. In the resource section, also below this video, you can see the link. Go through that link. Yeah. And if you see here, you have track and optimize your entire sales funnel, you can do that. Bulletproof cross device tracking. Yeah, advanced attribution modelling. Is there more and better customers at a lower cost Facebook conversion API integration for you to run as reduce wasted ad spends with click Shift and track your phone sales and often conversion as well. Real-time stats and reports so that you can make good addition. Go and mobile targeting is available. Affiliate marketing tools are available. Best-in-class, click Rotate us what our click auditors, let's say you have two landing page which is promoting the same upward selling the same product. But you need to a stroke which is performing well. You can do is you can just have the rotator links either. There are two options. One is to manually change the URL of that particular landing page. Or you can get the clip magic to do the magic and we'll click rotators will keep rotating and whichever is converting, well, it is going to sell that particular landing page to your traffic. Next one is automatic bot filtering is available. Automatic traffic quality analysis, which is very, very important knowledge base with video tutorials and phonetically 24 months and support. Yeah, there are so many features, you can go through it in detail. Now, let's just quickly look at the pricing. After the 14th day free trial, they held three different plans, personally startup plan than standard plan and the plan could just starting out, I suggest you to go for the standard plan. Don't, don't go for the startup plan because it has some limited features and some other features we require is not available in startup land, but standard plan has all the features what we require for an advanced level of your business and you need advanced datasets, then you can go for them. So these are the three different plans, operator fatigue detail. Now, let me just show you why and how you'd be able to track your data to click magic and how it is going to be very, very useful. You to take some business decision? Yeah. Let me just walk you through let's just go to the other screen, the flowchart, which I drew for you. Yeah. Let me show you that just for your understanding. Okay. Let's just call all these different traffic sources. Yeah. This one, Let's say this is from Facebook. This is wrong. This is from maybe influencer traffic, and this one is from Solo. As different topics sources. Let's say you got maybe 400 visitors from Facebook, from Google, influencer, your board, let's say maybe 500 and console. I see. Got it. Okay. So overall you got thousand four hundred two thousand visitors to your landing page. Yeah. And in your list, if you see let's say let's have a different color. Yeah, you just choose the color red for Facebook. Okay. This is the red. So let's say, or the 450 people. Opt it from Google. Sticker. One small, Let's say we bought 400. Okay, and from influencer, Let's take another color. Now this is one. We bought 5410. Yeah. If you see here, the Google is performing really well. Facebook also fine, but influencer media out of ten people came into the, that means the conversion is very, very less. You just want to produce those. And Facebook, you can see how we can improve the convulsion. And Google is really what component goes. You're getting around 40% condition the open date with the tracking. You'll be able to do this because we've kicked magic. You'll get a unique link for each of these traffic sources. You can use that. And in the dashboard you'll be able to see that you can analyze your traffic and you can make such a beautiful and critical edition follow business. Yeah, so this is how the tracking works. And I want to put a little disclaimer in front of you. I'm not here to sell you something. These are just recommendations. That doesn't mean you how to use only these tools. This is like I'm giving you a ready-made food. Rather you go out, buy all the ingredients, and cook the food for yourself. Yeah, that is what I'm doing because I will help you go and grow faster. That's the only reason, but I'm not trying to sell you something. Go do your own research and you can use n. So with this, let's end this lesson here, and in the next lesson, and we'll tell you something. You can literally differentiate yourself from the code and you can have the hashtag for your business. Yeah, let's do that. Let's discuss in the next lesson. 9. Module 2: EP5 Webinars: We've been or can be a game changer if you use it strategically as a hook in your business, if you want to position yourself head and shoulder, elbow your competitors, this tool can be really, really powerful. This is completely optional. This is not for all videos, but most of the business, it works. And I want to make sure there is no stone unturned for them to succeed. That's why I'm planting the seed right now in your head so that you can think how you can accommodate webinar as one of your biggest challenges. Let me tell you how this can work like a magic for your business. 90% of the people are following the herd. They want to do the same work, but they want to get different results and they want to follow the easy things. Nobody wants to do the hard work. That's how it is, right? But if you do the hard work, you can engage, make the camera as your friend. You can engage with your audience maybe for 60 to 90 minutes, you can give up popup session where you can explain all about the product or the service you are selling, you are promoting. Then it can work like a magic because you're doing two things. First thing, you are creating a virtual event. It is kind of a premium thing for the people to be in your webinar. You can engage with them. You can interact with them, you can educate them, and whoever comes in your world, they are not impulsive buyers. They are educated by the quality is going to be highest and the conversion also going to be more because you are engaging with them, you're interacting with them, and you are creating a virtual event kind of thing. You're not meeting them physically, but what you can do it either you can do a live webinar or you can do an evergreen recorded webinars. You can charge for the webinar or you can do a free webinar. There are so many options available if you compare, maybe PDF, maybe a checklist, video training as a hook. Was this webinar as a hook? Webinar is a really, really powerful, yeah. So let me walk you through how this really works. Let me just draw it for you and tell you how exactly this whole process works. Yeah, if you look at my screen, these are small clouds. You can see here. These are the different traffic sources. And by now, even in your sleep, you can tell we will run all this topic to a landing page. But in the webinar, what we'll do here is instead of a landing page, we will run the traffic to a webinar registration page. Registration page. From here. Always, you will integrate this to your auto responder email management system. So you keep building your list. From webinar registration, let me write this. S and W are registration. From here. Prospects will go to another page. This is confirmation page. From here. They will go to based on the data webinar is that they will go to an actual webinar. Okay. This is the actual diagnostics. From here. Then go to sales checkout page. Yeah. We'll make C and then go to yeah, this is how it works. Let me take another color. Okay. How it is different is all these pages. All these pages will be provided by the webinar system, webinar tool system. Everything is under one umbrella. Either you can integrate your landing page, that option is available or without using those, maybe click finance. Each stage, we can just concentrate on the webinar tools. They will provide the template. They will probably webinar registration page we have in our confirmation page, also W net wherever it runs. Yeah. So everything we've been under one umbrella and it will give you like a virtual event experience. This is how the webinar process works. Now, let me walk you through my recommended webinar tools. You can see my screen. If you want to do a live webinar, then Webinar Jam is the best. This is, I'm telling After going through at least ten different webinars systems, and I conclude the webinar Zan is one of the best webinar tools out there in the market. Yeah, you can see here there are powerful features. Top thousands, all device in HD glory, live chat. You can do Q&A in real time, then automated recordings. And you have flexible scheduling, attain the spotlight so that you can have a personalized interaction with your attendees. Then stream from anywhere. Page builders are there, as I told you when I was actually explaining what the whole structure, you can have your registration, webinar confirmation, beautiful templates. You can see here. Yeah, there are so many features we can go through in detail and you can sign up. I think they have a free trial as well, something like a $1 trial. You can do that. Yeah. That is for the live webinar. Webinar exam is not the best webinar tools are there in the market. Yeah, so to do a recorded webinar or recorded webinars, but you want to run that like a live webinar, 24 by seven, and you can sell even while you sleep. Then I have to recommend tools. And my number one choice is webinar fuel. All my webinars are running on this particular platform. This is very easy to use and it will make sure your attendees download a software. Yeah, that's why you can have much more interaction and the conversion is also more. That's why I recommend webinar fuel as my number one recommendation. And number two is our webinar. This is again provided by the same platform Webinar Jam. The beauty of our webinar is once you have webinars, jammed and live webinar that you can convert into an automated web. Now you can run evergreen here, ever webinar, we'll probably do that option. Now, if you want to use the webinar fuel, you can download that particular webinar and you can use women are fuel as well. So these are the recommended tools, webinar exam for the live webinar and webinars fuel as my first choice for the recorded webinar, automated webinar, and ever webinar as my second choice, prone to get the best deal. Make sure you go below this lesson, there is a link or you can go to resource section where you can find the next. Yeah, Now the question is, what are the industries it works and what are the industries? Webinar may not work. I haven't thought about this, but what I can think back of my head is industries like construction industries where you might be selling meals, maybe plumping materials. There is no need of a webinar over there, right? But if you're selling info marketing products, affiliate marketing, e-learning solution, coaching, consulting, advisory. Then it works like magic. With this, let's end this particular module. Here we've focused a lot about the tools which you got to have so that you can start building your email marketing system, lesion billing system, right? Let's go to the mind map and see what are the things we covered in this module. Camera, the modelling. We focus a lot of other tools here, posting, I gave you about the tools. Then. We talked about the funnel builders and email auto responders than tracking. And in this lesson, we talk over the webinars. If you use webinar as a tool, if you can accommodate in your business strategies, you can differentiate yourself from the throat. You can very well ahead of your competitors, the next module it is all about taking action. Make sure you have all the tools I have worked with through whether it can be my recommended tools or any other tools which you have residual said. Yeah, but make sure you have all the tools so that you gain through the world. Implement the site agonist and we took it, join the pieces together and we won't have, you can build your printing system. It is going to be very, very fascinating as moving the mesh model and start taking action. 10. Module 3: EP1 Overview: Oh my goodness, I'm really excited to see you guys here. Provided you're not skipping any lessons. You are a true action taker. You have come So far. The previous two models, what exactly we did, we built a strong foundation so that in this module, which is action, we want to take lots of action. We are going to implement the strategies we discussed in previous modules. Let's do that. I hope you are as excited as I am. Now what we'll do is let's go to the mind map and see what exactly we learned so far. And also the purpose of this lesson, I'm going to walk you through what can you expect in this particular model, right? That's what a mindmap. The push model like the coffin game plan. We discuss the whole game plan so that you can start on the right foot. Yeah. Then I talked over the invisible power and also I'll walk you through the numbers for so the deserts, quality versus quantity. In Module two, camera, we focus a lot of order pools. I gave the overboard the tools. Then I told him the funnel builder, email address models, tracking, and webinars. If you don't have those tools handy, ensure you have all those tools with you. It might be the recommended tools. I walk you through all the alternate tools. You might have this as yourself. Either of those are fine, but make sure you have those tools handy. Because in this particular model it is action. We are going to view all those systems together, all those pieces together, and build a solid list building system for you. Yeah, in this action module, what we'll do is I'm going to give the overview. That is what I'm doing now. That is the lesson we are in. Then I'm going to help you create your lead magnet. Then we'll build your landing page. It'll open page after that, connecting the landing page with their auto responders and not telling your audience sending topic. That is very, very important. And also we talk about V, v, V S formula s. And when I feel you need more lessons in action section, I'm going to keep adding and I'm also planning some additional bonus sections and bonus lessons for you. Yeah, it is going to be very, very powerful battery module. This is going to be, are you ready to take action? So first and foremost thing, make sure you have all those tools with you. We have skipped any lessons or you are not able to understand any lessons go and why those lessons. Yeah, I just want to help you a lot. And once you're ready, competence, particular model. And the next lesson, we are going to together create your flesh lead magnet for your business. It is like throwing the bits in the ocean to get the fish. Not only just wish that the quality of fish, which will be an asset for your business, that is what we want to do it together. We'll start building those bits. Yeah, let's do that. I'm going to see you in that regard. Yeah. 11. Module 3: EP2 Creating Lead Magnet: Creating a lead magnet, right? Lead magnet for your business is so critical. If you really want to build a highly targeted, highly engaged, and highest quality list for your business. As I told you all, your lead magnet is nothing but throwing the base into ocean called market and guide the quality leads to prospects. Get them at bracket. Also. When it comes to creating lead magnet, there are so many options out there based on the issue, audience, based on the industry, based on the business you're in, business or product or the services you are offering, you will need to choose the right lead magnet for your business, or maybe the combination of those little magnets. Yeah. Now, what we'll do is let's list down what are those options? What are the various lead magnets, hooks you can create the vision that you can choose. What are the best fit for your business. If you look at my screen, Let's start listing the first one. What I can think is webinar. Maybe not can be a good hook. It a 6-year to 90-minute power-packed webinar where you explain a lot about your product users with you promoting of a micelle and then at the end, you can sell that to the prospects. Yeah, yeah, That is one of the lead magnet you can create. Second one. You can offer a consulting yeah. You can offer a consulting call, maybe 15 minutes or 30 minutes strategy called understand your pore space, then you can offer your solution. You can offer your vocals. And the third is you can create various guides. Maybe weight loss guide, maybe parenting guide, different cortisol guy didn't offer. The fourth one is you can create e-books, right? So maybe upload marketing, blueprint, network marketing, blueprint, wealth building formula. So different types of e-books. You can create an offer. The flip. You can offer videos. Yeah, join my subscriber list and you can access certain kinds of videos. And sixth is you can provide different templates. Templates, websites, landing page three templates you can offer when they often do, you list. Seven. Is you can offer spreadsheet. Explain a spreadsheets. You can offer those. You can offer toolkit. Let's say I'm adopted marketing. I will offer a toolkit where I lived on all the tools required for them to build their affiliate marketing witness, digital witness, physically business, whichever the niche you are in, which other industry, Yoda, based on that, you can do that. Yeah. Nine is you can provide a checklist. Jeff place to invest in stock market checklists to maybe invest in crypto. Yeah, you can prepare different types of checklist. Depend. Some kind of calculator. I spent a lot of people doing this. Someone who has finished see CFA CPA, they're coming up with different kinds of calculators on an Excel. Those are really powerful lead magnet bidding strategies. Maybe someone who wants to invest in stock market. How to calculate this on those formulas you're going to include, you can create calculators, Excel calculators. These are some of the lead magnets I had this done. This is not an exhaustive list in the resource section, also below this lesson, I had given a link where you can access more than 35 to 40 differently Megabyte, Yes, we can go into group also are linked one of my YouTube videos where I explain in detail which you can go and watch. Yeah, one more thing you got to remember. This lead magnets not necessarily have to be free. You can offer it for free. Also you can charge, however, it has to be a low cost because here the purpose of lead magnet is to attract the prospects are. Don't know much about you. They don't have brushed on you. So the charge on the higher side, people may not come out, so people might not converge. So for example, webinar is, itself is one of the best hooks. Either you can do a free webinar. There are so many people. Although webinar, there are few people who are doing, but in that, there are many people who are doing the fibroblast. If you position yourself as a paid webinar host, if you conduct a paired webinar, again, you are differentiating yourself from the people who are doing the freeway now. You'll be able to filter the time passes, only the people who are really serious about the topic, the masterclass. Those are the guys who is going to come to your webinar and you will see much more interaction engagement. Also conversion will be on higher side. Yeah, So either it can be a free or maybe a low-cost. Think about that. Think about the niche you are in industry you're in. Based on that, you choose. One or the combination of different lead magnets. Some might work for you, Some might not work for you. Then, whichever the thing which is working with a lead magnet is converting. Well, you can scale. Now, let me show you one of my lead magnets. This is affiliate marketing blueprint. This is one of my lead magnets. You can see 54 pages, more than 1000 words this particular eBook has, this is at one stop. I don't want you to do this kind of stuff. At the beginning, you can just started out with a small e-book, small guides checklist. You can do that. Yeah, for that, let me introduce to one of the best resource I found on the Internet. Just look at my screen. I'm going to walk you through that name of the resources. Attract dot IO, create irresistible lead magnets that will grow your e-mail list fast. Guess what? This tool is absolutely free. There will be used this tool and as an example, for any purpose, let's create the lead magnet. And I will tell you how you can connect all the doors. How do you bring everything together as we move along in this module? However, I want to reiterate something over here. Not all types of lead magnets you can create using a typo. Typo, there are certain types of lead magnets. You can create a vision to create a lead magnet webinar, a video and exit calculator. You cannot do that with a typo. Typo. But remember, all the concepts remains the same. The strategy is the principles what I'm teaching, just focus on that. Don't panic in the navigation is change, the pool is looking different. You're an entrepreneur and I'm sure we'll be able to soccer type. It can be a reasonable in that gap. So the focus should be on the things which are permanent principles, the concept, those are the things. Now, what we'll do is let me show you once you create your free account. Sign-in. Second, I created for our training corpus. You can see here, create your lead magnet on superior to record. You'll complete this page. On this. Let's see here, we can create a resource guide, checklist, case study and how to get. Now, what we'll do is let's choose a template and let's start building out a quick lead magnet so that you understand how you can create your own ligament. This is just one example. What are the issue might be in whatever the industry you might be in, you might prefer different types of guide for the team that will do is now let's do the template. Let's do this how-to guide. So this you can see different types of things are available, color combinations are available. Let me stick with this. Now what we'll do is let's give a name. The title. Let's say you are a parenting expert. So let's say this is about parenting guide. So you are creating an e-book or maybe a guide as to parents so that you can attract them towards you, then you can sell your progress. This is a parenting guide. I'm going to stick with the blue color combination. If you see here, this is a ready-made template. You just how to edit the content, the image. That's it. Now, I'm not going to edit all the pages. You are allowed to create a good ten pages. You can keep adding pages. But I'm going to create the first and the last page. First one is the frontier, and the last one is your call to action CD, which is very important. I will show you those two pages because your industry, your niche, the content is going to be different in interest of time, I don't want to keep adding those contents because you're an expert, you know what exactly you want to write. So let's edit this. First. I'll do anything. This is the title of your e-book. Let's add this image. Either you can choose one, the image from unsplash, or you can upload your own image. To upload an image. I chose. This particular image is changed. Now let's edit the name. And by two, what do we want to call yourself? Whatever the market or your industry wants to know us. It's called leading expert. I'm not an expert by the way. So this is your front page. Also, what you can do is you can change the background. You just have to click on this particular settings. Here you can pick or you can upload. Here, let's say parenting. Let's choose another image related to infinity. Let's do this. And just click on the background color and change the opacity so that it is reasonable. Let's see. This is your basic simple, isn't it? As soon as you edit, it will automatically get sued. So no need to worry about whether my work is saved. What happens if there is some interruption? Then let's go to the last page, all of the pages based on the content you want, right? You can edit all this, but very simple. Again, listing the image. I'm sorry, I did this. In this page. What we're doing is this is a call to action, right? So what we'll do is usually to get them into your, maybe another funnel with your hub for your YouTube channel wherever you want to take them so that they keep coming back to your world. They keep traveling in your world. That is important. Leading parenting expert. Let me show how to work with one. Keep writing this long. Come back and say This bill for my coming. Live. Wherever you want to send based on that, you write down here because I did this. Get my three. Oh, no. Yeah. And we want to give the link for the registration page wherever you want to send them, you can just lean back. Now, this is your e-book or the guy is ready. Right? Now, what we'll do is you can just click on Publish, so it will get published. Before that I want to do something. Let me take a screenshot of this. We need this forward cover image into this. Let's save this. Now, let's publish this. So here you can see the live page with a link. Let's view this is looking, as you can see here. It has been automatically convert it to PDF. You can see all the pages. See the last page. So one thing you got a number large paid always have to be a CPA call to action. You got to have that. Either you can send the traffic to this particular link. However, the problem I found was it will be slow or it might get crashed if many people accessing this link at the same time. That is one of the drawbacks I found using the link directly to attract article. If you read the record them all, you're going to download this and you can upload this into your Google Drive and you can get that link and send the people do. Yeah. So this is how you can create beautiful lead magnet. Squat this go back. As you can see here. This is your guide. You can either edit whenever you want. You can send it to the e-mail addresses if you want to. To create a duplicate, you can create that as well. Or you can share a PDF. This is how you can create your beautiful lead magnets. The action step after going through this lesson is you need to create your lead magnet. I don't know which type of lead magnet is suitable for your business. What type of lead magnet you want to create yourself? However, if those lead magnets are supported by attract.io, this powerful free tool, then you can use this or either way you go to create your lead magnet. This is very important based on the lead magnet you create in this lesson. The next lesson, I'm going to tell you how you want to create your landing page, your opt-in page, you'll lead capture system. So this is very important. You got to take this action and creatively funded. By the way, if you are into affiliate marketing, I want to offer my affiliate marketing blueprint, the powerful e-book for absolutely free, you can access. The link is given below this lesson also in the resource section. Now, what we'll do is, let's move to the next lesson. Hope you have completed your action steps, creating your lead magnet. Then go to the next lesson where we will together create your planning, which escorted by. 12. Module 3: EP3 Building Landing Pages With Estage: Building your creative on landing pages, designing your funnels is one of the key aspects of your business. And in this lesson, let's understand how you can create your beautiful landing pages using each stage. That is what I'm going to use, that is what I'm recommending for you guys to use. If you really want to have our coolest and beautiful landing pages and humbled. So the important thing here is, I'm not going to show you how you can build your hub that you can learn in my funnel building course. I'm going to refer that the later stage. Here, Let's build a landing pages, keeping the team in mind, which we created that lead magnet in the last lesson. Let's keep, and let's stick to that particular team and let's create your landing pages. As you can see here, if you have on the board the stage, then you can click the link below on this lesson also in the resource section, Wu. And by this particular tool, if you haven't done already or if you want to use any other tools as you wish, you can focus what exactly I'm doing. The concepts remains the same, but remember, don't be T on your way to greatness. These are essential tools for you to build. That is very important. The traffic goes, I talk about some of the important rules of traffic generation. And the two rules I want to refer you. One is never waste a visitor. Second thing, one else comes first, then your topic. If you're running any traffic without having your landing pages, without design your funnel, you are wasting lots of visitors. You are wasting lots of money as well. Yeah, that's why this lesson is so important. Focus on this, how you can create the Atlantic. This very, very simple. You can see here, this is the dashboard. Also you have Success Center where you can go and find all the answers to your question. Also, you can get access to each State University. Yeah. Where do you help? Video training, video lessons, the webinar as much pluses, all the shops. So you are very well placed if you've got the HTH and disease at the time of recording this course is the beta stage, but still it is really ahead of its competitors. Why I'm so fanatical about each stage is because as you can see you and you can create multiple projects, stand-alone products, hubs, back-end, front-end, so many steps you can do it. Also, ultimately you want, you can create a website for others. You can create unlimited products at this point of time. Also, you can create folders, you can organize. There are so many templates available, also be the boss kind of thing. Those templates also going to be available in the marketplace. And westward, the hosting is taken cared by the East age. So you need to pay extra for any kind of hosting n. It is more facet. We will do comparative later stage. How fast the landing page, your website, your hobbies, what it is when we find yeah, we'll do that. So if you see here, what we'll do is there are two ways. One, you can create new project. Let's click on this. Either. You can choose different templates already available. Very easy. Just choose one of the templates based on what exactly you want to create, then you just hope edit, very, very simple. Here what we'll do is I'm going to choose a date and place. Let's go to another option, which is, let's start with the blank template. The conduct. Let's give a name listed building formula, right? Let's do that. And let's click on Get started. The project is just getting prepared for that. Yeah. There you can see, let's just adjust the screen size. Now. Let's click on blocks a little bit. See how easy this drag-and-drop. Now we need two columns. And also, I want to go with the background black for this particular landing page. So I'm just change it to black. You can watch multiple times. Yeah, since I'm using this data for quite long time, I can read faster, but since I'm teaching, it will take some time. However, within five or ten minutes, you can create beautiful, simple landing pages. You'll realize that you will experience how simple and easy each day this, okay, let's click on this. There are so many different elements like Yukon headline I need and also some headline. On this side. I named the image also you can go for video. Headline. Let me change the color to white. Also the font-family. Either you can have a global style. That means you can sell all your projects. If you have any liking towards font, then you can set that. All you can change later. In this case, I'm just sending it from global assigned to different ones that we just the letter spacing and line height to three. Now let's write down the headline. Guy on this. Remember the lead magnet, what we have. Created out there to support parenting. So guide on how to step up. Let's bring this to the next line. The sub-headline color, I want to change to white. Here, I'm on the right one. Okay, Let's change the color later. On as changing. One shot, the genes systems excel in. If anything, changes to, again, open stance. Let's define. This. Looks good. And on the image, if you remember, we took a screenshot, right? Parenting cover image. You can use this. Let me show you how that looks. Yeah. Then go to Canvas by the Canada is a free tool. Also, you might take some features as well. What I'll do is eBook. Let's create a cover. Let's click on Create a blank. It will cover. Canva is a very super cool. If you want to create any kind of teenagers, edit any major so the server, so let's click on upload media and let's take this image for image name here. This one, a book cover. Just adjust this and keep it. And let's click on Edit Image, go to smart mockups. And it will convert this image into kind of vocal. Maybe some adjustment we got to do in the interest of time. I'm just going with this. Let's see how beautiful book cover. It has been converted into download transport background PNG, and click on Download. Scroll. This is don't love it. Let's go back to the editor. Let's remove this. And let's click on Upload Image. Select D will cover are just the whip. One, crop and upload it. See how cool it is now. Now what we'll do is let's scale the 0.70.8. And then let's bring this up also to the right. Now what we need is the form. If someone visits here, they need to provide the details here to collect their data points, correct? For that we need to form. Let's click on the form. This form quickly. I won't name first name, I don't want the label, so I'm just removing the label and name. We need to give this as required food because I want the name as well. Again, here I'm putting the e-mail label. This is animated required already selected. Let me just say this. Let's click on the button. Respect to Jane Doe. Color. Okay. Gone to black. Now, let's fight no. Load up icon, cylinder, downward icon, size. Let's keep it default. And this may this fluid. Now let's change. Let's save this one. The changes we made. Now what is missing is the photo pulled up. So the beauty of Israelis, you can save each of these elements as a favorite. So I already have my favorites. So the only thing what you gotta do is Terms of Use privacy, contact. You just have to link it. Ideally, this landing page has to be part of your job. Then you have already the links for all this content and even just how to link it together right here. I'm just doing it as a standalone, like so this is done. Only thing is, you can see here the white space here. Let's address that 0. It should be fine now. And also what you can do is you can see how it looks on mobile. If you want to adjust the image size, what mobile separately, you can do it. Let's address this button. Make it center. This one is fine. Let's bring this two lines instead of three lines, doesn't look nice. So 30 to the font-family sense. That's one form comedy sense. This is how it looks on mobile. We just have to take all of this whitespace. Let's click Kill. Let's make it 0 or triple. Fine. This is a fine. Let's do this. Let's change. Since we are doing it as a standalone. By default, it comes to painting, comes home and on the chain diet to parenting guide, right? They didn't think, right. That is a big title as the slug say, this name has been updated. Now what we'll do is let's publish. Ideally you have to connect to your domain name, your custom domain name. I will tell you how you can do that. Nice, open. Now let's publish this. They can publish. Let's see how it looks. One line. This is how it looks. Maybe some adjustment is required, but however, we can see how simple and beautiful it is. Now what we'll do is once someone gives the details, we have to redirect them blood thank-you page Let's clear that. Let's click on Add a page. Name ties. Okay. Thank you. Yeah. Thank You. Page and page. Now, how simple it is. And let's select that page. Click on blocks. Column is sufficient here, headline. Again, the chain P. As per our push 90 pages black. We also make it black. This one as say, congratulations. Patients. Choose the video, the font-family. Open sense. Okay, Then I'm going to add one more headlined called click below to download the golf be off. Copy off. So let's change it to Open Sans. Also, this right here. And the font size I want do. Now that didn't one-page, one line, one line. D. Little more, maybe 42. Okay. Now I want to add an image, kinda arrow. This will make it a little cool. And select this. And let's adjust the size. The padding to 0. Yeah, Now what do we require is we need a button for the people when they come here to download. You are able to guide. So let me just say this. I want to go back to the landing page. And I'm going to choose the same color combination. Let's come back to thank-you page. Button. To the same color takes place in black. Now let's add this. Download. When you can have a sub x. Yeah. Let's select an icon. Same icon. This one. And the shape, I want to change it to ROM chip size. I want to have it extra large. Yeah, it looks nice. Now, let me save this. Now I need to write the Buddha. Again. That's very important. Photo Thompson condition privacy, contact. That's very, very important. So this is done. We need to do and action, yes, but an action, you can see here, let's select link and the blink, open a new window. To remember, there are two options for your prospect to download your e-book. One, you can directly send them to a triglyceride. If you remember, this is the link for that particular page you can copy and you can relate to them, or you can download this ebook uploading to your Google Drive. Then you can lead them to download the equity playbook. Both the ways you can do it. I'm following the Google Drive because it is more partial. Dot i, o, you'll get some more data in so many people visited, others are mixed, you can do here as well. So that's not an issue. So as of now, I'm here for the example vocals. I will copy paste the Etag got ionic. And this is done. Now let's save this. Let's publish this. Let's see what else we need to adjust. This is how it looks in Orlando, this whitespace we need to adjust. Let's go back to school this as well. This whitespace 0, mobile. Let's have just this, this one. Open sense. So let's bring this to two line three, 30. And also deal with Virginia to Open Sans. Other things. Looks fine here. I bet you're still this only thing here that you need to take on that whitespace. Just change the margin to 0. Save, Publish. Thank you page online. This is your thank you page. Right? Now, what we need to do is let's go and connect the thank you page with your phosphatases sewer line equation, right? Let's connect back. Let's click on this form with the button, button. Action. After somebody, someone gives the details, they click on this download your 100% fee, what should happen? The first action, I want to redirect. The redirect. I want to select this thank you page. So there will be redirected to your thank you. Page has an SD. Give this details. Now let's publish this online. This is your landing page and this is your thank-you page. When someone comes to a landing page, you the name and email address and click here. They will come to this page and they click here. They will be redirected to your extract.io PDF, the e-book. One more thing we need to do, which is connecting this particular webpage, your auto responders, which I'm going to teach you in the next lesson. That is very important so that you can keep building your list. Not sure your tribe that we'll do in the next lesson. This is how you can create beautiful landing pages. How easy it was. Yeah. So we'll end this lesson here. However, if you already have each stage and you want to create a landing page is how everything on HDH, good. You can move to the lesson where I talk about connecting your auto responders. Yeah, if you want to use click once, I'm planning to do another lesson, which is all over the proponents, how you can create similar landing pages there. Then we'll compare both the stage as less League pennants, landing page speed and everything that is going to be fun. Yeah, so what we'll do is if you already have each day and you want to go at this stage, then you can clear your landing page. Based on our I taught you. In the next lesson. We'll talk about connecting with auto responder. Then we'll catch it out. As a customer, as a prospect. How exactly this particular funnel is working. Do that. Let's go to the next lesson. 13. Module 3: EP4 Building Landing Pages With ClickFunnels: Creating your landing pages, you already know how critical it is for your business. In the last lesson, we will beautiful landing pages using E speech. In this lesson, I'm going to show you how you can build the same landing pages and the thank you page using the tool called click on it. Yeah. Let's do that. Let's see my screen. Once you sign up, you can start with a 40 days free trial if you haven't signed up yet. Below this lesson or in the resource section, can find the link, use the link and you can sign up and you can start exploring and start experimenting. Yeah, so what we'll do is once you do the sign-up, you'll come to this particular page. And let's start with building your landing page. Click on the funnel. As you can see here, there are different templates already available. Either you can choose one of these templates. There are so many different templates available. The classic funnel builder, and you can follow, or as we did in a stage, start from the scratch. Let's click on Create a custom panel. Let's name the same way, these two building formula. Okay? And let's click on funnel. Here. There are different templates available, but let's go for the blank one so that we can replicate the same thing we did with each teach. Open blank stark. Let's do this. For this starting with, you can just go for relevant template as well, that it is available, but I want to show it from the sky so then we can duplicate the same time. You want in each stage you have different templates. You can use that. Now, you have this particular page you want, you can create a variation. You can do this back-test as well. Let's click on Edit Page. Let's delete everything. Now let's add new sections. The full-width. To click on this, add a new row. We need two columns. Before that, what we'll do is let's go to the settings. Change the background color to black, the text color to white. Let's do that and start with the new element on this. I can just start picking on this, the headline. And let's go to the landing page. You remember, we created this using this stage. It's complicated though. Seeing, I think they will see something like this. Form. Again, this could kill. You need one more input, one for name, one for the e-mail, and also button. Right? Now let's click on this. This one we need for name and let's change it to blushed. Let's make this required. The way this one, Let's take it to the email address. This is already required, so we don't punish you. This one need. Let's go to the middle. And we need this color. Let's copy this gender. Color, the same. And the next one, this text color to be black. Yeah, so we have completed the left-hand side. The right-hand side, which is we need an image on this. Let's upload the e-book cover. This when we created using Canva to get upload. Okay. Let's just this. The problem is, if you remember in each stage, because very easy to adjust the width, height, and everything here, I'm going to give the pixel the size and everything. Yeah, that is one disadvantage. If I compare this with the HJ. Yeah. So let's leave it here. We can do the operational leader. Also, you can start creating column. And that's where this, this one. Let's not get the font size. The font size. Let's add one more, then we can duplicate. These things are really important, which are the builder you're using, all these disclaimers, bumps up, use privacy is very important when you are running your ads. Yeah, this is done only though. We need to adjust this. Let's see. Let's add just a few steps here. Let's go to the Add once. Let's keep this right. And it's become this margin. What we'll do is say this. Let's get one. This is how it looks on, Let's compare this. This is built on, click on ants and it is built on the stage. Yeah. Now what we'll do is let's close this. Let's go back to remember we created a thank you page. Yeah, similar way here. We need to click on add new step. This will call. Thank you. Thank you. Were punished. And we'll go for the blank. Opt-in. Shouldn't be the last, this one that's selling this. Here also you can do the split test. Split. It means you can have all the variation which you can test and see which of the variation is performing well. So let's click on Edit Page. Let's delete this. Let's click on Add New. And let's change the background color to black. I misspoke a bank of it. This is what we're going to create. A noodle. This one, it will already added one column element in 89. Let's copy this VHDL. Let's change the text color to add another headline. And we want this. We'll change the text color to white and need element. The element or iPhone. Let's see if I can have an adult. I think we can go for the image, scope for the image. Upload image. I'm going to adjust the size. Maybe. Yeah. Now, what we need is the button. So I'll just click on them and let them know load here. It's called the button and the color. Let's copy this color code. And then we'll change the byte load here. Let's try that. And wants. We need this icon. Normal load, the stomach, and also retain the text color black. You can move the pins and you can see you have all these different types of buttons. You can create five descending to put on one. And I'm going to change this one to the one. So we have, this one thing we want to create is done these things. Alright. Let's keep it in text color to white. Similarly, I've just blown this, I'm just duplicating this. And I'm just occupation all of these things. Yeah. Let me give you a little bit. Margin is let's save this. And let's play with this. This is your thank you page. And let's go back and see them. Often. Ovular landing page, which is this. Let's do this. This is your opt-in page and this is your landing page. This we created using blackness. Yeah. So what we'll do is the next lesson. We are going to connect this line, make videos mostly created through each page as well as to pick one else, will compare this, will actually connect this video auto responded or even by immune system. And we'll see how all these things works. We've got vetted. That is very important, whether my funnel is working fine or it is broken minute to fix that. If something is broken, that's very important. When you run your topic should not be any problem, you should not waste any visitors forsake. So we'll do that. Let's go to the next lesson. 14. Module 3: EP5 Connecting To Autoresponders: You have created your beautiful landing pages through previous lessons. Congratulations, I'm very exited for you and I'm sure you are excited more than isn't it? But what's the use if you're not collecting the information of your visitors. So it's critically important unit to integrate your landing pages with your Autodesk models, your email management system. That is what you are going to learn in this lesson. One more thing is very important. You got to remember, you don't want to overdo it. It is important. You need to collect as many data points as possible of your visitors and the same time, if you all do it, you want to collect more information. You add more steps into your funnels. The bone soft palate is going to be high. Don't worry. Whatever I'm teaching, just follow that and you're covered. If you remember the lesson where I was giving you the overview about the auto responders. I talked about five different auto responders. I hope the tested some of those and do the finalized your auto responders. If not, you can go and what that lesson again and finalize one auto responders, you're still confused with just starting out and bill the intermediate position of your business. You can go for GetResponse. I'm going to use GetResponse as an example in this lesson. Yes. So you can see my screen. This is the get response if you haven't signed up yet for any tools, lessons below all in the resource section, I haven't the links for all those tools plateaued, finalize one. Any tools you're using, the concepts, the strategies, I'm showing you, what remains the same. Yeah, I'm here using GetResponse as an example, but any tool you're using, you can follow the same thing. Now what we'll do is let's just look at the pricing of this particular tool. As you can see here, 12 months and monthly. You have a free up to find your contacts and your e-mail marketing, those and contexts. If you're going for annual, it is $15.58 per month. If it's monthly, it is $19. Yeah. Also, they have other options as well. I suggest you go for email marketing, not the free one, because the automation features are not available here and you'll know why it is important. I suggest you go from this. Now what we'll do is let me log into my account. This special account is the one which I use first test of the things then I implement on my console. You have good sample size to look at it. Once you log in, you'll come to this particular page. You have tools, contacts, your newsletters, email marketing, and the reports. Now what we'll do is let's go to contacts and we will create a list. Yeah. So for you to create a list, let's click on Create list and we'll give it a name. The name will give is List linked formula and the score is th. This is one. Also we want to test for that. Click funnels give list winning formula, underscore C, f. This is what the finance. So we created two list. Then what we'll do is let's go to Tools and then go to integrations and API. We click on API. And we'll create a API key. Let's click one, dendrite EBIT, let's name. This is for the stage. And also we will generate one for that click funnels created through API keys. What we'll do is, let's copy this API key. Let's go to the East page builder. Let's click here. And if you go here, action after submit. Remember, we already created one action which is to redirect to thank-you page novel, create one more, which is different auto responders. You can see here. In this case it is GetResponse. Let's click on this response. Let's put this, the key which we copied from GetResponse. Let's put here and we'll click on integrated. As you can see here, connected. And also we hope to select the list, which is the least we created, envy of each stage. So let's map the field. This is me and this is email. And let's say the changes, save and publish. Now, we have connected the landing page you created through each day to two routers model similar way. Let's connect the landing page we created through click funnels. Your e-mail address wonders. Let's go to my screen and let's copy the API key. And let's go to the quantiles. As what we could do here is we need to integrate for that. If you go here and let's go to that concert, things open in a new tab. If you just scroll down, we can see here integrations. Let's click on this. And let's click on Add new integration. And you can see here the different tools available here. We want to use GetResponse and you're going to hear this. That's given us a response. Let's baseline av IQ we copied. And let's click on Add integration. Now we can see here this is connected. Let's close this. Let's go here and it page. This is your landing page. You can see you're wanting button action. Last step. Let's click on this action. To go to the next step of the funnel. We want, when someone submits the Beatles, they need to go to the next step, which is thank-you page. So this one, we are done. Thank goodness sake. Let's save this. Now. Go to settings and the integration. Here you can see nothing gets connected. The select the integration response. The action is going to be at Way campaign. No, we need to select the list that we created at the FCF for the colliculus. This is already connected. It's now come back here. We will save this password and we'll come back. One more step we need to do here, which is good Thank You page. And we want to set an action for the button we created. So let's edit the thank-you page. Let's click on this. And then to set an action here. And let's Moodle that attract but i, o, so that people can download. If you remember, let's click on Publish and Let's copy this also, you can use the Google Drive link if you want to use dipole and opening your window. And let's save this as well. Let's exit. And what we have done here is we have connected both the landing pages you created through each stage as less to pick one else, it is ready to go. The next action is, we want to test all the funnels, the landing pages, whether it is working fine, and also it is important. We want to compare the performances on the SBA was subscript one else, panels is they form more than seven years. They have more than 100 thousand customers with the each page. It just one year old, it has been in beta and it is going to be fun and interesting to see the performance and the comparison. You're going to do that. Let's do that now on my screen. Okay, What we'll do is let's test the each page, landing page first. Let's copy this URL. And let me open this in an incognito window. Christmas. This is the one. So let's enter the name and email address. What I want to do is let me just remove this and try to see, since we kept this as a required field, does not allow me to submit. Should be fine. Let's click on Download yet 100% flee. It isn't getting redirected to the Thank You page we created. And let's try downloading the book. The guy we created. Let's click on this, this opening on a new page width. This is the one that you created through a typo. So far, everything is working fine. One more thing what we need to check is in the even magnetic system and get response. We want to see whether that particular details we enter is appearing in the list we created. Let's go to contacts. And let's see LB of each stage. Let's click on this. And you can see here the details. We ended the East age, whatever we created a landing page and the funnel is working as expected. Now, let's shift click funnels. Let's go to Open. Let's copy this link. This will do in corner to close this angle here. This is the page we created to the finals. Less enter the name and the email address. Let's click on Download here a 100%. It has come to the Thank You page. We created two pixels. And let's try clicking on this model here. That is opening the Etag dot IO on a new page. Yeah, so this is all working fine. Now, we need to check the responder with a label to see the contact. I see that it's nothing like a refresh. I don't see the details we entered under this list. So let's go back to the below and see if everything is fine. That is the reason I wanted to test it out. Everything that is very important. So let's click on this. There seems to be some issue in the fall. Let's click on this action. We secure. Good. Next step in the funnel. Okay, here, this clearly stated, this does not submit your form. What we need to do is we need to select this Submit Order submit form. Yeah, let's select this. Let's save this. Let's come back. Let's copy this. Go and check in an incognito window. Let's give us details and submit. Let's go back to in a market system. Let's refresh. Now we can see the details we entered. So the landing page we created to pick winners as a working totally fine. Yeah, that's a good news. Now is the time for us to compare the speed and performance of the landing pages we've created through each stage and click funnels. Why I'm giving so much of importance to performance and speed. There are two reasons. The first reason is, let's say you are a prospect and you came into an obvious landing pages. If the performance and speed is not good, listening, taking time, the performance not good, then you will get disinterested and we'll just go away. Same thing happens. The visitors who comes to the Atlantic period. So performance and speed is so much of importance. In a second reason is all this big giant platforms, advertising platforms like Google, Facebook, other platforms give weightages to or the speed and performance and your cost will go down if your site performance and speed is high, so high conversion and you want to reduce the cost. Speed and performance is very, very important. Now what we'll do is let's compare these two landing pages. Push. Let's copy this URL and this is created through each day and come here. This is gt metrics, world's leading website to find how fast does your website load and all these performance. Yeah, so just Visio and let's test it. Okay. Let's look at the result. The grade is a which is highest and performance is 88%, structure is a 100%. Also you can see the website is loading in 1.6 seconds. Nice and less shirk. The landing page we created through click one is let's copy this thing and let's come back. And let's compare this. Okay. Let's take the reserve GT metrics grade. The verdict is here, a grade for the landing page we created through the each day and be great for the landing page we created through the exponential. So you can see the performance score scored and all other details. And E1, we have not assigned the custom domain, your private domain. As soon as you assign that, that is somewhat optimization will kick of an HTH and the performance will go through the roof and it should be around 95%, 1, 100%. Yeah. Each state is still at the beta. It is just one year old and you're comparing with finals. This is a giant, this is data from more than seven years and they have more than 100 thousand customers. The baby is beating the time. That's why I was recommending E stage or pick funnels. Anytime you want to check my hub, Let's just check my house and you can see the performance. Let me just go back. Let me just type in 0. Test your site. This is the hub I'm talking about, which hasn't multi, multi pages. And I have created this through each stage. And each stage you can create the hub, Whereas you click models will not be able to create a bot is only restricted to the landing pages. Yeah, Now let's see the result. Look at this. A grid and performance is 97%, as I told you, as soon as you assign your private domain, your custom domain, then you can see the result is even more. And I'm talking here about the hub which has multiple pages, whereas the lining is shed was had only one bit, right? 97% structured, it's 97. And also you can see the whole hub is loading within 2.4 seconds. Let's just recap. What did we do so far in this lesson? First, you understood how to integrate your auto responder with your landing page so that you can start collecting the leaves and the data points we talked about. Also, we check the speed and performances of the landing pages recreated. And you understood why it is important to have a high-performing and fast loading hub and landing pages. And it is important you want to have your custom domain, private domain. In the next lesson, I'm going to show you how can you buy your private domain. Yeah. And also I moved to talk about how to nurture your trial so that you can build your strong online community. Let's go to the next lesson, which is going to be an important step for you to continue in this journey of building your list. 15. Module 3: EP6 Nurturing Audience: If you remember what I told you in the module one, money is not in the least. Money is in the relationship. You have to list. If you have a big list, but they are not engaged, they don't trust you. It's sophomore use, but you have a small list, but they're engaged and the brush tool, it is literally priceless. So in this lesson, I want to tell you how you can use your auto respond your email management system so that you keep connected with your audience. You keep shading valuable insights, valuable content with your audience, and you can automate this. So we are human, we tend to forget, and the more time you do not engage with the audience, the audience also forget to. So you can automate this whole sequence, even if your holiday Inn still, your email will be delivered anytime. And there are so many options you can explore. That's the advantage of having an auto making, washing. You look for your tireless statement for Muslim. That's a topic we're going to discuss before the app. If you remember in the last lesson, I'll stop number the custom domain. You don't have your own custom domain. In the previous lesson, if you see those URLs, it is on a parking domain, which is given by the E stage or thickness. However, you should not be running your traffic on those. You should have your own brand name, you should have your own custom domain. How do you buy that? There are mainly two places. There are so many places, but I recommend who places where you can go and buy diamonds. Yeah, so the first one, if you see my screen, is an empty. Also you can buy a domain through GoDaddy. So GoDaddy or negative, these are the best places to buy your domains. The links are given below this lesson's also in the resource section. If you want to get the best deals, go and explore only to those things. So what you'll do is you'll need to type the name which you want to buy. Either it can your business name or it can be your personal name as a brand. In my case, I have Suneil hello.com as well as dream Lifestyle Hub. Cool. Yeah. I suggest you go with your business name as your domain name. So you can go for your name as your dominant eye drop, this is fine. Yeah. So tight that search then it will say whether it is available or not available. You can buy. Otherwise you can move on different combinations so that you can get that as a domain. Once you buy your domain, I will just show you how you need to panic that your landing page to your hub. Yeah. So in each state below, you need to go to Projects seconds. Once you've bought your domain. Then come here domain. You need to follow these instructions and then to type in your domain and your customer, the elaborate details are already given so you will never miss out on anything. And then click funnels. You have to go here, go to account settings. Here, scroll down and you'll see domains here. Click on this and click on add new domain and follow the instructions. This is how you buy your domain and you integrate that with your landing pages. Now what we'll do is the topic of this lesson is about nurture your home. You do that. Let's go to email marketing system, your auto responders. And we'll use one of these. Let's take this as a list. Let's go to auto responders, shorter responders. Let's click on this also, you can go and select auto responders. So let's do this. Responders. As you can see here, there are no auto responders. What our auto responders, these are the e-mail sequences you can design for n number of this move for next seven days, maybe for next 30 days, 14362 parties, there is no limit. You can set once and the new subscribers who becomes the, the existent subscribers based on those sequence you create the keep getting the e-mails. They keep getting connected with you and your engagement will be high with them. You will be able to build your brush. You want if you're on holiday, how busy you are, the e-mails will get delivered as you have already automated. Yeah. How do we do that? Let's click on Create auto responder. I'm going to show you one as an example. Click on this. Either you can go for new email creator or the old. Let's go with the new image creator. Now, let's name this first email subscribers. And also you can see here the settings. When do you want send this email subscribers on day 0 means on the day they sign up. And symptom SINR means it will immediately. Also you have other two options with the number of hours you can sell it. So you can select exactly what you want to send, what you can use this time travel option delivered at the recipient local time based on the geography you want to target. So this is all considered also in the next one. Use Tinder day to day one, day two day to something like this. You keep building your email sequences for as many days as possible. Keep it 0 is the first email. As soon as someone sign up, they'll get this email. Also. I want to send this on other days. If you want to remove any of the days you don't want to send, you can select me, it's unchecked. Then the email address and then reply to that we want to select then the subject line. First thing I want to. Like this. So I'm going to select the first name. Is Sunil. It will say Sunil zone and it will say zone. So here I am contacting another human. So I want to personally, as much as possible is a great feature. Then I'll say, thanks for registering. And let's go to designing your email. Let's click on this. Here. As you can see, there are predesigned templates. We can use this. But I prefer blank templates because the more simpler, the more engagement. So I want to go for blank ones. And this one, this is the design template. And I don't want some of this, so I don't want to show you online also, I don't want to show a logo. This is just a drag-and-drop, so very easy. So let's drag something of your question. I want to drag this text here. And I start writing assignment to post slides. If you want, you can personalize firstName. Maybe hello, hello zone, something like a Stan. Thank you so much for this. Please note that the download link to the guide. What is the name of the guy? I'll do? Step up. Remember the lead magnet mutated? How to step up? Eight, anything below? Do a few. Any difficulty like this thing. Then what I'll do is click on this and go back here. And I want to create a button. Click here. And we'll do is we'll give that a try go IO link or maybe your Google Drive link. Here it will change it to download the change it to science. You can adjust the color. So let's keep it this way. Instead of the time. Then what I'll do is I will go back and do another test. Bench regards or Chios. I wanted to change science. Sizable. Sense depends upon which are the font you like. Now, this is fine. What we'll do is let's test and either you can send a text message or we can review. Let's do this. How it looks on desktop and mobile. Let's compare this. This is how it looks on desktop, and this is how it looks on mobile. Now we'll come back and we'll click on Next. Once it is done, we'll retain the linked list to the list we want. In this case it is LDF stage then installed on the shook. If everything is in line. Is here. Cracking also track link clicks at Google Analytics you can enable this, then click on save and publish. Your auto responder is published. Also it is asking, do you want to send this e-mail to the contact which is already there in the list. If you remember, we were testing the in-state landing page and the contact is already there. Let's click on Yes, send it so that we can see how it looks on in walks. So let's click on this, and this is the auto responder or the image sequence we created. This is how you create and you keep adding four different. This also you can see in this view, calendar view, as soon as someone sign up, they will receive the e-mail we have just created. As you can see here, you can categorize for n number of days, there is no limit. The calendar eyes means it is not the date. 0 means the day they signed up. Next is one, so and so forth. What I suggest you how to create at least for next 30 days, when you can create for 365 days. So that would be not very fun. If you follow the logic. Based on the sequence you have created. Your people, the audience, keep getting the e-mails. They are engaged. Quality content. Based on that, you are going to be your trashed. You are naturally your audience. You are building on that committee. That is going to be the real asset. And the sales is going to be automatic because you have already will the tissue that yeah, Let's say you want to send an e-mail after your first e-mail with a gap of one day, then go to second day. We'll click here. Click on email creator and you design your e-mail. This is all. You create your email sequence for the number of days you want. Yeah, Now what we'll do is Let's go to inbox and see whether we have received though auto responded we created and how it looks practically. Go here. You can see here sunil, thank you for registering. We have already seen this and you can see the content which we have created. So I hope you got how you need to automate your email management system and need not worry, even if you're not, even if you forget. Now what is next? That is the question. After creating your landing pages, after connecting that with the auto responders and who created all the immune sequences, that is important, you need to create all your image sequences. Then you need to start running your traffic unit to get the visitors to your landing page, visitors to your help. Yeah, that is what we are going to discuss in the next lessons. It is going to be very, very important steps for you to move ahead with your reading. Let's do that. 16. Module 3: EP7 Sending Traffic: Traffic generation, lead generation is backbone for any business. Traffic to a witness is same as oxygen to a human body. That's how important is stopping condition. Even if you have a world-class product, world-class landing page, your website, you how you have a premium or to respond to your email management system. But if you don't know how to generate traffic, you're not getting the right quality visitors. There is no use up all other things. So it's very important you got to understand how to reach your target audience, how best you can get the traffic on-demand. What we'll do now is this lesson, and we'll tell you what is the best way you can learn more about perfect. Yeah, let's refer back to the game plan we discussed in module one. If you remember, this was the game plan. We discussed in module one lesson. What we've done so far is we have done all these elements, your landing page list, building your email magnet system. Also we have connected to your landing page. Even by this time you should l, you are ready. Know more about how you need to build your help. You can check my other course, which is humbling or funnel building course. I will give you the link to that particular post in the resource section. You can go check it out and build your beautiful. Alright. One thing you ought to remember, the scope of this course is to teach you how to build your list public system. Yeah. The scope is not to cover the traffic generation. However, I don't want you to suffer because you want to know your traffic generation, lead generation, how you want to get visitors. That's why I have already designed a course which you can go and access and learn all traffic generation. If you look at my screen, this course is available on Skillshare and the name of the course is unlimited lead generation, that 48 hour traffic machine that are 20 lessons in total. And I have covered each and every minute details. You got to know about traffic generation. You can follow this and understand how you can get quality traffic to your landing pages for your help and start building coalitions. Link to access this course is given below this lesson. Also, I have given the link in the resource section. Go check it out and start learning all about traffic condition. The next lesson, I'm going to talk about an important concept. We V, V S formula. Only 4% of the people in this world, of this, ninety-six percent of the people do not understand or available this. So you are the lucky one who is going to understand this literacy. Great. You'll be able to go ahead of your competitors and be able to multiply your dessert. Let's take it out. 17. Module 3: EP8 VVVS Formula: Money is in the list. You'd have heard this multiple times. Bigger than leash, more money you make. To the heard this as well. Maybe from big marketers, entrepreneurs, garbage out there on YouTube, or maybe from so-called self-proclaimed gurus over there in the market. Through their courses. Marshall minds to webinars. They keep telling you, build your list, get lots of traffic and keep building your leash. Bigger the leash, more money will make. I challenged them to prove it to me, how it is possible. And I challenged them. I proved to them that is not the case. Money is not in the least. Money is in the relationship you build with your subscribers. My mentor keeps telling this, People don't buy products or services. People by you first before they buy your products or services. So you need to build that trust with your audience. Does not work. The numbers, it is about the engagement you have with your audience. Also, it is very sad when I interact with some of these marketers, entrepreneurs, they treat the list as a thing, as a number. They keep forgetting. The people on the other side of the table are human. Just like you and me. They have feelings or emotions. Yeah. When you treat them like a human, when you cater to their needs, then you will be able to build an immediate connection with them. You'll be able to interact more closely with them when you personalize. They will be a fan for life. If you're a 100, the book doesn't super fans. In the description also below this lesson, I'll link that, go and read. It is recommended that you understand this, not award the number, the big numbers. It is a war with just those super fans. You can literally make millions of multi-millions of dollars. Is not about having a 100 thousand lives, maybe million subscribers in your English. It is about you having maybe small list, but they're highly engaged, they're highly targeted. Yeah. Why do you think 96% of the people are filling in business? Because they are misguided. They're learning from some experts, so-called self-proclaimed experts, who haven't even built a business. This slide, blind, leading the blind. I'm not an expert, but I have gone to the pods which you are just starting out. I have failing miserably multiple times, but I believe there are no failures in business. Either you learn or either you will win. So I can confidently say this will work. This doesn't work. That is how it works. So do you see the difference? Now the question is, how can you build and hiding English? Why this 96% of the people are failing because they don't know the secret which I'm going to reveal to you. Maybe some people are aware but they are not following diligently. Yeah, it is a little secret which I'm going to show you. Let's go to the map, the game plan, which we discussed multiple times. Let's go there and let me explain you. How can you implement the secret which I will do? They will do. Yeah, let's do that. This is the game plan which you are already familiar with because we have gone through this multiple times, right? So you get a traffic, then you get into your landing pages, then you start building your leash. Also, you build your hub of all this. I don't want to go deep into this because we have gone to this multiple times. Now, let me explain you how you can differentiate yourself from the crowd, how you can be able head and shoulder of your competitor. Yeah, let's take an example. Let's say here is list by, let's say john. Okay? And what he does is he keeps sending emails every day to this list. Okay. Subscribers. He keeps sending the e-mail and the e-mail quantities by, by, by, by this product and affiliate of this, by this by the surveys. He keeps sending mail every day, please. Subscribers. And these are all about selling. It stops. Just imagine you are part of John's list. What will happen when you keep seeing the e-mails from John stating by, by by, either you will unsubscribe or you keep ignoring. It seems like that is 96% of the people, majority of the people are doing that. That's why they are not able to succeed. Let's see. Here, let me just change the color so that you can differentiate. State green. Okay. Just TO that is another list. And the list owner is, maybe she's very smart because she's going through this particular course. Yeah. So what Mary is doing is she is following this one V, v, V and S formula. This is part of the arrow. So let me just make something like this. Okay, So mainly swallowing V, v, V S formula, what does it mean to the fortune male? Descending is all about value. It does not contain anything about selling any products or services, nothing at all. Your value she is delivering to subscribers are listed. Secondly, again, she's sending a valuable content, no sales pitch at all. And third day, again, she's sending the valuable content. And on the fourth day, she is sending an e-mail where she is talking about a solution for our subscribers if they buy maybe that product or services. Yeah, and she repeats this particular cycle, V, v, V S formula. Now let's take an example. Mary has a product or service which is related to weight loss. Yeah, maybe she is the owner of the product. She's producing that product or maybe he's an affiliate of that particular product. Weight loss? Yeah. No. Let's go to the screen. What she will do is first day, maybe she will send aboard close reason. Okay. And second day she talks about means she will send an e-mail. Hollywood los complications. Not weightless complication. It is. If you have to motivate what are the application you will go to. And third day, she will send a Bordeaux solution. Okay? And unfold day. She talks about again in London the solution, how the product order Surveys she wants to sell will help the audience to get through that particular problem. Yeah. So value on the first day, Oliver, Maybe the weight, maybe obesity deism. Then if someone has a lot of weight, then what are the complication they will go through? Then on the third day, it's all modal solutions. And on the fourth day, she talks about the product or the service. If they buy, how they will be able to solve their problem. Yeah. Are you getting this? This is how you can follow for your niche, for your business. Give all value on first day days. That is nothing at all, just pure value, value, value on first three days and the fourth day, you can pitch. You will say, Yeah, you can do that. Let's go to GetResponse. You are e-mailing nervous system, which we were going through. Okay, what we're gonna do is first day they'll get this email. Maybe you can send 123 continuously or maybe you can alternate this. I preferred alternative days. Yeah, maybe on second day then you send valuable piece of content, anything. It can be a blog, it can be just an email. Maybe your YouTube video, maybe podcast. Anything is fine. You have to choose. Then on food, again, center valuable content, and on sixth, again, usando valuable content on it. You will get your C. Then again, you keep doing that. Then again, a valuable, again a valuable content. 14th, again a valuable content. And 16, you are going to sell your product. This is how you got to follow. What will happen here is people will understand you genuinely care for them. And they will be able to build a relationship with you because you are not like all other people who are just trying to sell. Every time. You are giving lots of value. You are helping them to educate about the problem they are facing. Understanding the solution available in the market, and you're pitching the product or services which will ultimately benefit them, then sales is going to be automating, sales is going to be okay. Yeah, so hope you got the idea how you can implement this in your email sequence. How you can create valuable auto responder e-mails for your business, for your audience, so that you are way ahead of your competitors. By this, this is the end of this particular lesson, as well as this module. And in the next module, we are going to talk about how you can do your niche, how you can be ahead in your game and you can scale your business. It is going to be very, very interesting module. I'm very excited to see you there. Bye. 18. Module 4: EP1 Overview: Lights, camera action. Congratulations. I hope you have enjoyed the journey with me so far. If you're watching this lesson, I'm sure you are in an action mode. You may have already started seeing the reasons. We have completed light camera action modules. The first module, we have set the population through light module and the match. We have focused on some of the foundational principles and the tools which will help you build your list belief system, that is the model camera. And the previous module. You learned all about action and implementation strategies. That is, through the model action. And in this module is all about how you can start fresh black, your success. How can you lose your industry? How can you go over and fast beat the competition? Yeah, that is what the supremacy all aboard this module, I'm going to tell you, this is going to be very quick lessons and very poor, bad because one idea from this module can change the way you are handling, the way you are doing your business. So that's very important. You got to keep improving. You got to keep upgrading, and you got to keep moving to the direction, to the goal. You have, set yourself and bid you good. Yeah, That is for the purpose of this particular model, what you are going to learn in this module, that is what the purpose of this particular lesson, I want to walk you through the app. Let's put the mind-map. You see here. We have colored light, camera and action. There are so many golden nuggets I shared in these lessons. I hope you have not missed any lessons. You have missed any lessons. Make sure you go back. If you're confused on any lessons, make sure you go back and watch those multiple times. Also, you can reach out to me if you have any questions and if you need any help. Us remember that in this particular model with these supremacy, we are going to go through all these lessons. The ovule, which is this particular lesson, we're going to go through split test, data aggregation, cleaning, content strategy, monetizable offers. And it doesn't stop here. I keep adding new lessons as and when it is necessary through my experience, through my experiment is if I see anything is going to be great results. I will add those strategies here because I want you guys to be current. I want you guys to know the industry trends and I want you guys to read first day. I don't want you guys to miss out on anything. Make sure you keep coming back and check if there are any new strategies. New lessons have been added to this model. One thing I want to promise you, whatever you are learning in this particular course, I hope carefully and statistically added some of the foundational principles which will never change, which is true even for next 20 years. What happens if I drop this particular pen? It always goes down. Why? Because of law of gravity. And the law of gravity is different tones and tones of years and does not rotate. Similar way. The strategies and the principles I have given you in this particular course is not going to change. It is elegant. Yeah, So don't worry, make sure you focus on everything. What I've taught you, make sure you implement in your business. Yeah, so what we'll do now is let's end this lesson here. And the next lesson, I want to talk about the importance of split test and how you can implement. You can see how we can grow faster with that. 19. Module 4: EP2 Split Test: Growing your business is all about experimenting and finding the strategies and the solution which works best for finding the best fit for your business. That's why it is very important. You need to do the calendar. However, there is a method to do it. Yeah, that's what we call split test. And let's get into the business and let me quickly explain you how exactly this works. If you see my screen, these are you all okay? Different traffic sources. And you are getting these traffic sources into your landing page. So let's say you are getting 30% conversion to this particular landing page, which is very, very good. If you see the industry average, which is much, much below down the line. However, you want to find, how can I make it better? Definitely, I want to make sure I might target is 100%, which will never happen, but we hope to strive for excellence. So I want to see how I can change, increase my landing page conversion rate from 30% to maybe 40%, 50, 70%, 1%, 100%. Yeah. Let's say you change some of the steps in landing page. But we start seeing drop in conversion. Maybe do 20 per cent. You can present something like this, which is not good, right? So the best way is not good. Touch your landing page, which is converting well, however you can do, let me just change the color code just to make sure you spot the difference. You create different variations. Let's say this variation is giving you 40%. Then again, you make some changes. Yeah, let's change the color code. Blue. And you make another version is giving you 70%. This is hypothetical. And let's say you have another landing page means another version you created based on whatever the learnings you go from the previous one. This page is converting it maybe 2%. So the winner is 70%, whichever is converting. So ultimately you want to go with the landing page which is converting high, right? So this is what I call split edge. And you got to do this British and change is the only constant in this world. Yeah, so you got to keep experimenting and finding the best thing for your business. In this case, all these traffic sources, you get your traffic sources, two different variations and you see who is the winner of these variations? Yeah, that is all about the split cache. And how do you do that? There are two different ways you can do it and you can automate this because if you want to do this manually, it is not going to work and you will not be able to track, right? So you got to do this with some automation, which I'm going to show you now. Now let's go to click magic. This is the first option and the recommended option. As you have already gone to these tools all you in the module number two about the thick magic and I was talking about the rotators. Rotators. What we'll do is just go back. You have different variations here, right? You will create different tracking links for all these variations. And you will go to the Rotate tool and you will give those URLs here and you have different rotator, more fulfillment, spillover, random and sequential. What are those? Can go to this Help section and you can read it over here. I'm not going to show you how you do it, what you can do it and what you will have here is the stats. Which relations are working fine. Also, you can set whichever is the winner that will get the maximum traffic as well. Yeah, we can do that. That is one way to do it through click matters, which is a recommended. The other way, let me show that in click financing when you can do it in a speed as well. That is the split test. You can create a variation. Let's click on this. Create variation. Either you can create a template means from the scratch, or you can just duplicate this one. Let's click on create duplicate page from Open and we can change some of the elements. Okay, and let's go here just to show you the variation edit page. Instead all this particular image. You can have a video, you can change the headlines. You can have a pop-up instead of the direct form. There are so many different elements, the color-coding, you can change so many different elements and see which one is working really fine. Yeah, Which are the winners? Which are the losers. You can do that testing. I'm not going to change anything. I mean, just come back. Here, you can see 3.28 per cent confidence score. That means this one is going to be the winner equal to d because we are not done any changes right here, Mediterranean Sea, it will show you compared to this, what is the confidence score? This is gonna be the winner. The variation is one with a winner, okay? Also you can set the tropic, what percentage of traffic you want to send it to. The main one and the variation. Yeah, you can just set that however you want and you can apply the changes. In this case, 60% of your traffic will go to this, 34% of your traffic will go to the variation based on how these pages are performing. You will be able to change the percentage. And we want, you can declare one of these SL will not, and you keep experimenting with this. Yeah, you can just have to apply the changes. You can do this. So there are two different ways. One, which is recommended, click magic, you create different writing links for different landing pages, which will automatically help you find the windows. And the second way, you can create a split test In your paid builder, which is also fine. This is all you got to do the split testing and find out which are the variations works best for your business. And you want to do this time to time so that you make sure your business is getting great results as and when you see that it's a dip in the performance of your landing page. Then you go to create different variations and find the winner. And you go to scale that particular landing page with this. Let's end this lesson here. And in the next lesson, I'm going to talk about data aggregation. 20. Module 4: EP3 Data Aggregation: This is one of the important concepts I thought you should know. As you build your landing page, start getting the visitors and you start collecting the details about them as and when you get the people into your world. Typically what I've seen, there are two school of thoughts about this and there's pros and cons of following these methods. One group of people, these experts, gurus out there in the market will tell you, maybe they teach you. Just got the email address. Yeah, Only the email address is sufficient. It will do. In your landing page. The pros are following that particular method. Your conversion is going to be higher. Just remember this less number of details people how to enter. Let's never all fields you have in your landing page. More number of conversion you will see. But the bonds are following that method. Yeah, people will enter their fake e-mail address just to see other side of the table. Let me ask you this question. How many times you have entered a fake e-mail address just to see other side of the pivot columns have done this? Yeah, I don't know. But I wonder if you're not done that many people does that. And you want to build a highly engaged leash. And if people are entering their email address in not be able to engage with them. You are having a direct e-mail list. There's the cons of vertical method and the other school of thought, other group off this export, these grooves will tell you collect everything. Collect their name, email address, phone number, their physical address, their zip code, their passport, details. Not that far. Maybe they ask you to collect every details. But the cons of that particular method is your conversion rate is going to be very, very low. So we have to find a balance between these two school of thought. I want to tell you what worked well for us based on our experience so that you can implement that particular strategy in your business. The important thing here is we are talking here about data collection, right? What you have to have is the long-term vision. What is your long-term vision for me? I want to build a big brand. Yeah, In order for me to achieve that particular goal, I have to have a solid plan in place from point a to point B. This is where I'm currently in. This is where I'm envisioning my business to be a big black hole. I'll go from point a to point B. I have to have a solid plan laid out right node. And the mindset is very, very crucial here. Let me tell you this. If you want to become a bilinear, I think I will become a billionaire first. Then I start thinking like a billionaire, you are bound to fail. You'll never be able to become epidemic. Right now showing you how to think like a millennial, then only you can go from where you are currently to become a bilinear. Because 80 per cent of your success comes from your mindset, whether you believe it or not. And I don't want to be a motivational speaker over here. And it is easier said than done, but it is doable. So in nutshell, what I'm trying to say here is you need to have a long-term vision where exactly you want to see your business. Maybe five years, ten years down the line. From there, you need to have this is the tip I want to give you right now. This tip alone can get you millions of, millions of dollars, maybe more, if you stick to this particular strategy. And you understand that implementing a business, you need to have a structure for your data collection. The right node. Here we are talking about data aggregation. Why? Google, Facebook, all these companies are so valuable because they have as many data points as possible about us. Yeah, What can we get up? What night off, breakfast, we knew where we'll travel. So many data. They keep collecting, they keep tracking about us. I don't want you to go to that extreme to collect the data, but you need to have as many data points as possible. You want to know more about your customers so that you can personalize and you can sell them better. So you got to take that balanced approach. And what you're seeing is because I've spoken word, just collecting an e-mail address and lots of people are entering their fake email address. When we implemented one additional field, which was firstName, and how to enter their email address. You're not seeing much difference in the conversion rate. 21. Module 4: EP4 Cleaning: As important as it is to build your email list. This important, you got to keep it clean time to time. You got to do that cleaning work periodically. Ultimately, it is your house, the list billing system, your abilities, your own house. And you want to keep it clean and you want to give up like them experience to the people who is coming to your home, your hub. And you want to throw the people, not literally you are throwing out, yeah. You have to throw the people who are not engaging with you. Let me tell you. It is very, very important. Yeah. So what is the reason you want to do it? There are two main reasons you want to do it. Let me explain you. Look at my screen. This is you only your business and this is your prospect. E1, maybe your customer prospect or customer, right? And there are little technical chops. I told you should know here how exactly it works. With a click of a button, your prospect will receive an email communication. There are lots of things happens in-between. From the time you send audio, set, those auto responders, your e-mail sequences, and by the time your prospect the subscribers receives it. Yeah. Here. The auto responder, let's call this auto responder. And there are different IP address. Your auto responder, please. You. And there are two important aspects which will determine which level of IP address, the authority to IP addresses. Maybe this is number one, number two, number three, number four, in terms of authority and the quality of the IP address. Yeah, there are correspond to the place you two important factors, or the data is your R, which is your open rate. And you can call it as cr. Click create all your engagement rate based on these two factors. From time to time, based on the data. How many people are opening, your communication, your email, and how many people are clicking, maybe the links you are sending it, how engaged are they? Based on that? They will place your account on different IP addresses. Yeah, let's say the open date, let's say the engagement rate. You will go down to the bottom. There are some IP addresses which has bad reputation. These are the IP addresses which has good reputation. So deliverability is going to be high. And number one criteria for anyone to send an email these, to get them open, get them delivered, right? So these IP addresses, you'll get these based on the open rate and your engagement rate. And also there is a server here which is receiving server and call it as RS. Your prospects or the customer they have, they're receiving server, maybe Gmail, Hotmail, their own private email addresses. They will also look at this which IP address the email is coming. What were the open rate and engagement rate? If the receiving server is sensing it is coming from bad reputable IP addresses, then it will either not deliver or it will place those email spam folder of the recipient. So it is very important. You need to have a good engagement rate, Good open rate. How do you do that? You need to find annually check time. Who are the people who are engaged with you? What are people who are opening your emails regularly? And what the people who are not so angry with you. And you want to clean up those people, those datas, those email addresses, who are not responding to you in that way, you'll be able to keep your open rate, keep your engagement rate higher, so that you are always placed somewhere here. Somewhere here. You are based on up good, authoritative, reputable IP address. This is the little steps I want you to understand. Now what I'll show you, how you clean up in auto responder. Let's go here to my test account, and this is one of the list I have tested long back, as you can see here. The name field. You can see engagement score unengaged and giving him a gamer score at risk. That means only few emails. They're opening, some multimedia, not opening. Again, unengaged. You can see your neutral, that means some of the immediate openings or they must not opening. Also, if you just scroll down because you're highly engaged. Yeah, I can see here engaged. So there are different schools you get based on the engagement rate. And what we'll do is just to show you what you exactly how to do, at least in the people who are literally unengaged. Select those. Yeah. I'll select people who are totally unengaged. Not all, maybe some I'll select. I will click on Actions and I will delete from the list. This one, you got to do at least once in three months. For this unengaged, what is the risk score disengaged? You need to remove them so that your open rate and your engagement rate is higher. With that, as you already saw, you'll be on a good, reputable IP address and your deliverability will impact based on that. Yeah, this is all amped and go to cleanup. Hope you understood this particular concept and you go to implement in your e-mail lists military. And in the next lesson, I'm going to talk about how you can use Content Strategy, get more organic traffic. It is going to be very, very interesting and it is going to be a mega big because organic traffic is very, very important. Let's go to the next lesson. 22. Module 4: EP5 Content Strategy: Content strategy does working 20 years back. It is what you know and it is going to work in future. We show the industry you might be in. Whichever the big news you might be running, whichever the niche you might be operating in, you got to have your content strategy in place. Why it is important. Because from time to time regularly you got to generate valuable content so that you can provide valuable information. Educate your target market, your audience, and you can differentiate yourself from the crowd. That's the intention of having good content strategy. One more thing, you got to remember, traffic is the lifeline for any business. And there are two different ways you can get the tropic. One is a paid traffic. With Google, Facebook, all the platforms will pay for those traffic and get them into your work. The other way is to get organic traffic. And any weakness as a strategy, how you can get more organic traffic. There are two reasons you got to have organic traffic. One big reason is the quality of those leaves, the prospects. He's going to be very high in organic traffic. And second reason, you don't have to pay anything for your online traffic or maybe very minute. But patriotic, you got to pay sometimes you will cost is going to be high to get good-quality leads. Here, you have already getting the hotlinks modular code list. Yeah, here it is, called list and you got to build a relationship, see the difference. So you got to have content strategy. With that, you can generate more and more organic traffic and you can reduce the cost down to the line. How you generate regularly valuable content. That's the question. And there are different ways you can generate valuable content and have gone through in depth in one of my YouTube videos. I've given the link for that video in the resource section also below this lesson, feel free to go and check that how abode You get an assistant, your personal assistant, your content marketing strategist, who will work for you 24 by seven. That assistant will never get tired. The assistant will keep generating valuable content regularly. E1, if you are holiday, and that assistant will never take, you must be thinking Suneil. Are you kidding? I'm kidding. I'm talking about a personal assistant unique to do. And you can generate hundreds of hundreds of valuable contrasts with this particular assessment. Yeah, let me just show you that as a second. Let me tell you and explain you how the particular thing works and how can you get access to recruit better say that burglar assistant on my screen, if you see the name of the assistant is any word. This is a tool, as you can see here, copy writing AI with predictable results get more conversions and drive more sales within a writer that gender is and optimizes your copy. Powerful predictive analytics tells you what works before you publish. This is the personal assistant I was talking about. And as for my discussion, they helped over 2 billion data points. Just imagine more than to blend data points. And it can give you unique content just for your business based on what you relate, the quantities unique to do. It is going to be valuable. And it is also going to check the plagiarism and so many other details. Let me show you this, how exactly this works. Let's just go to pricing and see the Python for this. So click on this very small businesses that is where to go and see the pricing. There are three basic as less data. The one daughter, go for free because it is only limited functionality you'll be able to access. But I suggest you go for basic or data-driven. You can start with basic, as you can see here, just exchange or per month, 15 thousand words per month. As you have what you said, you can increase and decrease. Also, if you go Annual, you have two months free. If you go for monthly, it is $90 per month. Yeah. This is the best plan we can go for. Now let me show you the power of this particular tool and it will blow your mind. Now let's go and see this tool. This is once you sign up, also they have seven day free trial link is down below this lesson also in the resource section, if you go to that link, will get seven day free trial as well. You can go through Explore and then you can do a b upgrade. Here you can see here what all you can do with this particular tool, Facebook ads, google ads out there and headline, double our Twitter and LinkedIn and Pinterest landing page copy. You can create SEO metadata description. So many Facebook posts, instagram caption, tweet. It will help you create that email subject line, promotional e-mails emits all this. And here, since we are talking about you are building, how can you create beautiful, personalized e-mail for your left so that you can build a relationship with them? Yeah. Let me just show you here the school e-mail and click on this. Here. There are two ways you can work on this project. One, you can do manually your brand or product name and product description and you can create the project, or it will be a magic. You can see here, you can give your landing page whatever you created in line with that because all your leads will come to that landing page. And if you have all the emails sequences in line with the landing page, how good is that? So let me give an example. One of the landing pages of my hub by business and just paste here. And let me just click on Import. What we'll do is we'll leave that particular landing page and it will come up with the brand and the product name, also the product description you want. You can edit if you want. Yeah, I'm fine with most perfect blueprint traffic officers and it has given all this product description accurately. How good is that? Now, let's just click on Create Project. And you can see here, okay, let me just click on this and got it. You can see here there are different templates and deport, hard sell, and playful at different kinds of tones. And we're here seeing over the subject line what kind of subject line you can have for your emails, okay? I just have to pick on gender it also you can see how many villages you want to see. I can just keep it here just for the purpose of this example. I just have to click on Generate. Let's see what are the things it is generating. The top 1% marketers use this profit formula, subject lines, the secret profit formula. The secret to getting thousands of visitors with all spending a fortune. You can see here this particular school. Yeah, the score. You can see what kind of tone it is appealing to, what kind of age group. Also it is telling about the channel policy, whether all these places in all, all these details. Okay, Now let me come back and let's see the heart cell. And let's click on gender. Can see what kind of email subject lines it is going to get it free now, get mass traffic blueprint for free, right? No, free mass topic blueprint. Let's see, playful. Let's generate some. And you can keep generating until you are satisfied. Yeah, you can do that. Are you ready for the secret formula to get thousands of visitors to your website, the secret to traffic. Now, let's see the other magic. Let's go to e-mail body and less generate. You can see your default. There are different ways AID a framework. We can give this PAS, BAB. There are so many different templates you can use. Let's use the default confront loan and generate your e-mail body. Let's see how it is going to be. Let's see this. High does name with millions of people trying to get traffic. It can be hard to stand out, but that's why I'm emailing you must topic blueprint is the secret formula we used to get thousands of visitors for any website, product or offer on-demand vetoes Pentagon bottom the formula, top 1% of marketers follow to get freedom. Enter your information below click to get the profit and you can see different variations. How good is that? As you can see the score, it is a one. This is good and appealing and you can use this. This is how you can create different variations of your e-mails for your auto responder. You can build a relationship with your subscriber. How good is this particular assessment? You can create a free account. If you go to the link given below, you can try it out. And if you're satisfied, then you can go for there a plan. And it is going to be a game changer and you don't want to go over with this particular tool. This is all about how you can automate your content creation with this, how you can build a good relationship with your subscribers. Also, there are different features, as I showed you. Then create your ads. You can create blogs, you can create a landing page. Caught me so many steps you can do with this particular tool. Let's end this lesson here. And in the next lesson, I am going to discuss with you about monetizable. Let's go to the next lesson. 23. Module 4: EP6 Monetizable Offers: This will be very, very interesting as you're building your list, getting traffic to your website and ultimately you want to monitor each and everything like traffic generation level on trophic level two, trophic level three, traffic, all these different traffic avenues you need to understand so that you can get lots of, lots of traffic to your site. And you want to design, you want to structure your funnels so that you can get the maximum results, right? Butt. What you should not be doing is trying to get lots of, lots of people in the world. Necessarily. Rather to focus on getting the right kind of people. As many as right kind of people. And you're worried that should be your focus. And I want to ask you this question. I'm not sure whether you thought about this. How can we engineer something? Can you structure your funnel in such a way so that you can start making some money you can earn. Even before your prospects. See your offer. Buy your product or services. Is it even possible? This one we're experimenting form some time and we are seeing some good results. And I want to share this idea with you so that you can implement in your business. I'm taking just one of the case as an example. If you think creatively, you can implement this in any business. Here I'm talking about webinars funnel. You're already available. But now, what is happening, especially in the industry where I predominantly working the internet marketing, digital business. Online business is it is crowded market. Yeah. Lots of people are trying to get the attention of the people on the other side and it is not easy. How can you differentiate yourself from the Cloud? With this idea, which I'm going to reveal to you, I'm going to share with you, you can automatically differentiate yourself from the crowd. What majority of people are doing is they are conducting lots of free weakness. That you support this webinar. Enter this webinar, and in the webinar, they are trying to pitch their product. They're trying to sell their product or service is offered. That is what the majority of the people are doing. However, what you will do is should offer free webinar. You are going to conduct a follow-up pad, the match clause, and it is paid much plus. So automatically you are differentiated user because not many people are doing paid Marsha class. So someone comes to your landing page and let's say they have to pay 20 bucks to enter into your market place. Yeah. So you are differentiating yourself from the crowd and when you are making money in that process. One more advantage here is what I've seen is when you offer a free webinar, many people enter their fake details. And many people, since it is a free, they will enter the details but they will not attend the actual webinar. Attendance rate is going to be very, very low. However, by charging, you are already attracting the right kind of people who are serious about the offer, serious about the training, or the information you are giving the masterclass. That's one thing. Second thing, they are not going to miss because they have already paid for this. They'll be attentive, there'll be more engaged. And it is when we easy for you to convert them into your classroom. So you are differentiating yourself from the growth and also you are getting more qualitative, most serious people into your webinar, into mush class. But important thing, you have to deliver a high-quality masterclass. If someone is paying you x amount during to deliver ten times more than what they are paid for. The pink variables, you have to give them experience and they should feel, I got more than 200 bucks value out of this webinar. And in that process, you are already making some money. What are the sales you want to make in that particular webinar in the match clause is will be pure profit. With this, what you're doing is you are increasing the positive value of your webinar. And the perception is everything in this world. But charging, you are creating a different kind of perception in the minds of your prospect. So think about this. Think how can you create to implement in your business, in your niche, in your industry. Similarly, what you can do is instead of a bad webinar, you can create a training, a bit printing, which are the industry might mean you can create a paper printing. What I've seen is if you give a $10 thousand product, $10 thousand program to people for free, they will not even try to complete them, not want to try to open the eye because they've got it for free. They're not giving much importance to that. Remember this and write down on your notepad. And people pay attention. When people give attention, they will take action. When people take action, they will get the result. So it is your duty. If you really care about your prospects, who really care what their growth you need to charge, don't give it anything for free. So the idea here is to create a low-cost training. And the training you are going to upsell your main product, your main service. Here you're using this low-cost training as a hook, as a magnet to get right kind of people. And the training you are maybe going to sell your high ticket product, high ticket program. As a businessman, you got to not only think about the front-end, front-end is to get the people into your voice. You got to give lots of importance to your back-end so that you can keep increasing your ROI. So this is the second idea which you can think about it and you can try implementing in your business. Third idea, which I want to give you in monetizable offers is how you create a offer one. Let me do an example. Let's say there is a landing page. This is catering to traffic demolition training. Yeah. So they'll come to a landing page. People enter their details and they will redirect to a thank you page. This is what you have learned. A landing page and the thank-you page, the thank-you page, I can have an off one. I can say, Hey, you are interested in learning Catholic generation. However, it is important before running any traffic, you need to have all these lists, building, landing page, how banned all other tools required for them. I can have awful wall in there. I can mention about though maybe the leash building things, different tools, different programs, different trainings, measurements or distance. I can mention that. But remember one thing, what are the funnel they have come in, the offer has to match to those things. Otherwise, if there is a mismatch, it is going to backfire. Yeah. I know all these tragedies are only for the people who has come some far, that it is not for the beginners per se. And what I suggest for the complete beginners is what you can do is you can find someone in your niche, in your industry or maybe other entrepreneur. You can collaborate with them. You can create a synergy, bring some program brings something which can benefit your target market. And it is going to be win-win situation for both of you. Yeah, You can do that. It is ultimately will open up lots of additional streams of income for you. Think about this also, these strategies. Creatively you can implement for any business. You can try on this. In the next lesson, I'm going to discuss with you what is going to be your next action steps so that you can flush your success. I'll see you there. 24. Next Action Steps: This is not the end, this is just the beginning. Congratulations. If you're watching this video, I will say you are a truly action takers. We have come so far in this journey together. And I have thoroughly enjoyed talking to you, working with you, sharing my perspective and knowledge among businesses, listening. And I hope you also have some value out of this course to fast-track your success. I want to share some action steps with you. And the big disclaimer is, these are completely optional and it's up to you whether you want to pursue it or not. Please understand that the first action step is we haven't joined my VIP inner circle layer. Below this lesson as well as in the resource section, I have given the link to join my Vienna Circle, where this private VIP in a circle, I'll be more closer view and S and when I conduct private Martian miles, you can be part of it. You can ask questions. Ultimately, I can more closely work with you and help you get the results. But up to you, it is completely optional if you want to join. Below this lesson, I live in the resource section. You can find the link. In the second step is you have learned a leash building techniques here. However, that is not sufficient to run your online business. Or from offline to online business. You want to come, you want to build your digital business. There are other aspects are the pillars you've got to learn and master. Traffic generation, copywriting type building, funnel building, hub building. These are the other iceberg seawater Masha. There are different courses in the resource section as well as below this lesson, I have given the link for those courses. If you're interested, if you want to learn and Marsha dose, you can register and go through those courses. So these are the action steps I wanted to tell you. These are completely optional, but if this makes sense, you can opt in for this. If you're coming inside my inner circle, I welcome you and I'm eagerly looking forward to talk to you. If not, nevertheless, I wish you all the best menu build a super successful business which can embed the way. See you soon. Bye.