Transcripts
1. Course Overview: What if your best ideas are already there waiting
to be discovered? Hi, I'm Misha Katz, and welcome to I Genius. Unlock your creativity with AI. Creativity isn't about
following the rules. It's about knowing
when to break them. It's about asking
different questions, seeing possibilities
where others see limits, and pushing ideas beyond
what seems possible. And now, with AI, you have the tool that can
take your imagination further faster and make your ideas real in ways you never expected. This course is for everyone
who wants to be creative. AI isn't there to replace
your originality. It is here to push it further. You'll train your mind to think beyond conventions,
explore new ideas, and use AI as a
creative partner to generate concepts that go beyond what you
thought was possible. We'll start by breaking down how creativity
actually works, how curiosity intuition and experimentation shape
the most original ideas. You'll re learn how
to think freely, break patterns, and
embrace the unknown. Then we'll explore five
essential questions that every great inventor asks. What is it made of?
How does it feel? What does it dream
to be, and what if? These questions will be
guided you in transforming abstract ideas into
real sketches, structures, and designs. From the first rough idea
to AI enhanced visuals, you'll build a creative
process that works for you. You'll experiment, refine
and push boundaries, combining hand down
sketches with AI generated forms to create
something completely new. Whether you're designing
the future of architecture, crafting bold new products or re imagining
artist expression, you'll learn how
to merge intuition and technology into one
seamless creative flow. By the end of this course, you won't just know how to use AI. You'll see differently,
think boldly and create without limits.
Let's get started.
2. Advantages of AI for Creatives: This lesson, we are going to go through the understanding
of what creativity is. How can we use AI and the new technologies to
enhance our creative process and to envision and
come up with new ideas and new products or new
discoveries altogether. So in this introduction, imagine just for
a second, what if eonardo Da Vinci had AI. Instead of focusing
on his sketches, he could actually go from
them to the realization, the images that are the final
products of his genius. So all of his inspiration, all of his research would lead instead of a sketch to
a realistic image of a product that would
sell immediately and make it sure
that he is actually going for a realistic invention and product that can be
realized with real materials. It will lead to images that live and have the
potentials to show how the conditions of the environment
and the materials and textures and all
the life conditions are affecting the invention. What are the advantages of AI for all of us creators
and inventors? So the AI can be an integral part of
our thinking process, of our creative process, and our design process. It enhances our creativity skill and makes everything
go much faster. It doesn't replace who we are as people and
our human quality. It brings a new
tool for us to use as creators and bring our inventions and our
ideas and imagination. Next level. I can actually boost our confidence as creators once we start with
some intuitive signs, a sketch, and idea. Then slowly we see how
the AI takes us one step further into new dimensions and new ways of
looking at things. An image of our sketch can very easily
become the image of a design of a new
creation and take us much further than we even
imagine and go extreme.
3. Reality is Just a Recommendation: This is a very important
lesson and a shift of our awareness to become
creator geniuses, because the reality as we
see it is very limited. If we are taking everything
as a safe and secure element, whatever we see is already known and we have
nothing new to discover, we know what a tree is because
we saw infinite trees. But let me tell you
if you are looking at reality with a sense
of recommendation, maybe a tree can be a chair, maybe a tree can be a lamp maybe a tree can
become a building. Maybe everything
can be something else through this
change of awareness. So give yourself that element of belief that within
anything around you, there is a hidden secret, a hidden beauty that you
are supposed to discover. This is your responsibility as a creator to find amazing
things around you. So even though everything
seems to be clear to you, try to see the new and the surprising element within
anything that you observe. And always ask yourself, how is this connected
to my field? If I am a designer, how would this element or this thing that I'm observing
connected to my design? How can I take that or use this sketch or use
this reference or the tree? And how is that a shoe? Maybe if I look at
vegetables and I am in culinary and I want to
discover new potentials, so maybe vegetables for me could represent a surface that wraps around the leg
and becomes a shoe. So what do I learn from
these textures and colors and combinations
as a shoemaker? Let me read for you
something that influenced my life as a creator and changed my perspective
and my vision. It is a poem by
Rilke and it says, If your daily life
seems to be poor, do not blame it. Blame yourself. Tell yourself that
you are not poet enough to call forth its riches. For the creator, there is no poverty or no poor
in different place. What that actually means is
that reality around you, Everything that you see in
experience has a beauty already placed within it and
it's your responsibility. You have to be the poet to discover those beauties
and those inspirations. Start looking at
life like a poet. Once you do that, this is where you develop your
intuitive awareness. Self, is your life a result of intuitive
voice within you, or is it from the reason
of your mind within you? What is the part within
you that is dominant? As a result of this answer, you will know how much room and space do you give
to your intuition, which is the place where
all inventions and all the genius is
actually coming from.
4. Find the DaVinci within you: This lesson is the
Da vinci within you, so how to dream,
create a sketch, and realize it with AI. So let's go through a very
interesting process and see how do we go from one
step to another until we reach a final
element which is a very innovative thinking
product or invention. So the power of daydreaming
is something that we need to rebuild within us almost like
muscle that needs to grow. And the daydream brings us to new expressions and new ways of seeing things and inventing definitely
needs a daydreamer. Let's do the process of
giving life to a matter. This is the story of
a material's life. The beginning moment of
its birth, which is light. Let's imagine that everything started with a light, an energy, a form of energy that started as a light source and then
became material eventually. So we take a life story
of an element and see how it transforms slowly into a new
innovative things. So we start with the
cube and we ask, What is the life
changes of the cube? So the cube is born. This is how he makes his first
steps in the world. Then the cube changes
as a second stage. He goes through different
events in his life, different dramatic events, and then it changes to
something more chaotic, something more dynamic, things
are happening in his life. Then he realizes
that he can actually deal and come to a
certain balance with all of this chaos within his
life and create a new order. This is the third point. And
once he reaches that order, he can create a
whole structure and new understanding of his life and then reaches
point number four. This is the life of a cube. It started with a very
simple geometrical shape, but look at how the events of life and the conditions
changed it and eventually created
the structure of a dome that has all these
lights coming out of it. So the first step was understanding the birth
of the shape itself, the geometry, how it started his own life, and
what were the conditions. The second stage is the drama, the tensions of life and the conditions
changing it from within, and then transforming it into a more flexible place
in motion and movement, but not so chaotic, more imbalance and eventually transforming it into a
new structure altogether. So what started as
a cube eventually finished up as a dome
structure of round elements. And what it represented
for me is the place of a funeral home where everything is starting with
life, we are born as lights. But when we finish
our path and journey, we are returning to be lights, and we reach the sky again
through a a beautiful sense of the material that expands from it's changing back to
a light towards the sky. So this is what I
understand for myself as an invention to a funeral
home where every person that is passing becomes a ray of light that is radiating from the dome each one has a space of one ray that is seen in
the evening or at night, and you understand even from the distance that this
is where people are changing their material
to light and become something more abstract and go back to the source
energy that they came from.
5. How to Build a Concept as a Genius: So in this lesson, we
are going to learn how to build a concept, an idea. This is one of the key
principles for any genius and every inventor to come up
with a concept with a story, with an idea that lead us towards the invention
and the realization. Every concept is a story. It's a whole world of meaning.
It starts with a word. It's the birth of
every concept is a single word as we saw in the lesson before we
talked about bloom. So the word Bloom was
the beginning point, the birth point of our creation. So the DNA that we're
looking for is the word that creates the whole story and the whole idea of our invention. To do that, we are going to
the source to the etymology. Etymology is basically bringing forward where the word was born. What was the first meaning
of the concept when we started let's go to the dictionary and we look at what
the word was in its root. This is where we
can actually move forward and use that as
a source of inspiration. And also create a story through references,
we look at them, but then we give them an alternative explanation
and definition. We create an idea through it. Imagine we see these images. Let's start with the building. I will tell a story of
this building and let's see if it is also applied
to the other image. Let's imagine that the
story of this building is white exterior structure that is made of holes and
from those holes, we see green stuff
coming out of it. Okay, so this is the structure, a white structure with holes, and we see all these greens
elements coming out of it. Can I say the same thing
to this reference, a white structure with holes and green stuff
coming out of it? If I can say the same idea, the same concept,
the same story, for both of these elements, it means that I can use each one of them
to create the other. So if I looked at the building, I could have created
this pastry dessert. If I looked at this
dessert in a restaurant, I could have that as inspiration to create a
new form of building.