Transcripts
1. Introduction To The Google Business Profile Course: Hi, I'm Michelle ID,
the online grandpa. And I am a digital marketer. I've been doing this
for over thing, yes. I have been a Google expect
for over five years now. And I have yet to
teach you how to use very important Google
tool as a business or not. And as in marketing, extract. Now, that tool is
Google, My Business. I am here to teach
you how to create very fry and optimize your
Google My Business account. We are going to be
going through a lot of things that will really, really help you in
optimizing your listings. And we also didn't dashing into some other tips that
you can use for your digital marketing journey. This is going to be
very lovely, right? I'm going to be taking
you and the hand. I'm going to be showing
you step-by-step. So it is not going
to be theoretical, it is going to do practical, are going to get
our hands dirty. I'll take you through
the creation, the verification, and
your optimization. And with this course, you're not just going
to get the course. You're also going to get
the opportunity to join a group with like-minded
business owners. And you will be able to ask
your questions on that group. Isn't that wonderful? And so many more you're
going to be able to download some materials and even future
of the year, understand. And I know you're
also excited as I am for us to take this
wonderful journey. Once again, I'm only
Robert Michel ID and welcome to the course. See you in the next video.
2. What is Google Business Profile: What we are doing
in this first part of the costs is you
can use Google, My Business to make
your business better. Now, in this course, I'll be using these
words interchangeably. The name of the platform
was used to be Google, My Business, but now it is
boo-boo business profile. So when I say
Google My Business, some people may resonates
better with it. And then while for the newbies, my resonate better
with Google business. But for us, when we're using
that name imperatively, that you want The
confused when I use it, but I will make sure I tried
to use the new name MO, which is the Google
business profile. In this module. One of the things we're
going to be looking at is what's Google
might businesses, the benefits of
Google, My Business? And some other things
to start with. I'm going to be teaching
you a month we ODU and denied to create it and
to do some setting. Sewer goods were doing
so much in this course. And I am so happy to
have you on board. So let us start with this. What is group who
might business? Or as it is the code
now, business profile. What is Google business perform? So let me explain it this way. Who Business profile is it
free to from Google that helps business owners manage
their online presence across Google's such entity. And it's growing
portfolio of utilities. Now that's a very
technical finish on so let me break it down. Have you seen those
times that you search for lookup businesses
on Google Sites. And then some
businesses will pop up. And then you see some names. And some businesses that are mostly around you
or in your city. Now, those businesses, locations under Google
business profile, what those businesses have done is they've been able
to take advantage of that and they've been able
to put their name on it. So when people
search for what they do around their cities, it will come up. That is Google business
profile for you. So it is a platform
where you can list your business so that people around your
vicinity can see you. When the set on Google. I'm sure you knew
about Google says, you know everything about it. I haven't written it down. And to deliver at which even for people that don't really
know much about this, he can't get it because my goal is to make sure anybody
that listens to this can actually use whatever
knowledge they get for me to promote market
is that it is ankles. Now, you need to
understand that Google, My Business profile is free. Because it is free. Etas. You don't have to really pick anything you to get the best
out of what you are doing. It at so many benefits, actually, it has
so many benefits. I want you to be talking
about the benefits. In the next video, I'm gonna be showing you some of the benefits I'm not
going to expect. I'm going to be
explaining why they are very important. Your business. Welcome to this journey
because we're going on a very long journey and a
very technical journey. But what I am going to show you is at the end
of this course, you are definitely
going to be a goo, goo. See you in the next video.
3. Benefits of Google Business Profile: Welcome back. Now let's talk quickly about the benefits of
Google My Business. So what tends to
be talking about some benefits of Google My
Business, die you need. In the previous
video, like I said, Google, My Business is free. It is free of that and you
do not have to be anything. So access it. And that's the fourth benefit
of second benefit is Google My Business in a
week compliments your website. It doesn't replace it, and it doesn't
render it useless. What it does is Google, My Business actually
helps your websites to also show when
people are searching. For example, what,
what do I mean? What I mean is when you optimize your Google My Business
to a certain extent, it will be, you've connected
it with your website. It'll be easy for people to get through to your website through your Google,
My Business. As you are doing SCU, making sure your search engine optimization on your website, meaning whatever you're doing or your website to make
sure it appears on top such when people are searching for is related to your businesses,
if you understand. So when you do SEO your website, and you also optimize
your business or Google My Business
profile location. Listen, what he does is eat will help your people
to get you to you, whether to your website or Google My Business or
Google business profile. So what this does is it makes you have
more than one option. So it compliments the work you're already
doing, your website. So for example, let's
say people around your city as searching
for businesses, the ability to use AI, you've optimized your Google
business profile properly. What it will do is we'll accelerate the extent at which people can actually
see your business. Instead of normal business. Seo that maybe you've not been
able to rank and all that. It is easier for you to rank on Google business profile for your business issue,
especially for leukocytes. Leukocytes, meaning
people around your vicinity and people. It's easy for people your city, you are sure that
your business profile or como, when it comes up, it can easily click on
your website link or call or directionally
to get you to you. As soon as you keep optimizing your Google
business profile. One of the things it does is also the fact that
it helps your SEO because Google will
be able to pin down what you are doing on
your website even more. And the algorithm,
the way words, we will notify the fact
that you are actually also doing this and
you've been getting reviews on your
business profile. So the way it works is when you put your business on
Google business profile, you are also helping
your website to rank. Now, the next step is information that Google
business profile allows. For example, you can see that
you can put your address, you can put what's your
business is all about. You can put your
websites people. There's actually a
place where people can actually send messages to you. Just act it touch of a button. So what they just
have to do is sort the boats in and then they
can easily interact with you. You know, most times
when you're trying to get customers and data
searching on Google, you saw your website, they tried to click
on it and know that it also network server. I know that you might lose
a lot of customers in the process when you have your listing on Google,
My Business profile, one of the things it
does is it can easily get people to click your number, send the message, and
then ask for direction. You know, it makes it easier for you to actually
connect with people because of the information that you can put on the listed. Now, one of the things that Google My Business
is also an API to do. Well, because of all the features have
been talking about, is the fact that you also
get more sales for me. You get more visibility, you get more connections. Financials in the fact that
you'll be able to connect your loop visual to
adapt tools like DuBois, which we're still
going to talk about a situation whereby
you can actually run advanced to people as
such in full physical stores. A physical location and businesses that are
related to yours, even if it is not physical, as long as they're searching on Google Maps or searching
on Google business. And we will set,
and you're looking for businesses around the SET. Eats can easily,
so you can easily run a Google AdWords towards
it when it is connected. And then because it is also
connected to your website, like I said earlier, it
was your website to read and the SEO to get better. You understand, in a way, gives you a win-win. When it comes to
Google platforms, it makes it easier for you
to do a lot of things. Become put your photos. You don't put videos. You can put pictures
of what you're doing. And then most importantly, which is the last benefit
I went talking about. You can get satisfied
with views. You know, most times when
people see reviews online, sometimes they think
this is probably dope, but every day got some
people to write it. I know that when people
see Google reviews, they know most of
the times they are not doctorate actually
from real people. So one of the things
you'll be able to it is certified TVI views
of your business, which if you're doing
it with business, we really help you. For example, if you have
a hundred, two hundred, three hundred reviews of
different satisfied clients, nobody will be able to say, I don't trust that
business that we will make them not ask so much questions, but just looked at the
reviews and the results show off what you
are given to them. So if you have a business, it is win-win for you. One of the things
we're going to be doing in this
course, like I said, is I went to be
you and the land. And I am going to be showing
you how to use these tools. What we're going to be doing. In the next video, ease out. We're going to start building our own Google business prefer. And for people
that already have, you can steal followers on it. But if you've already
beautiful business profile, jumped his videos because
I am going to be sharing some things on what you're supposed to do an hour,
you're supposed to do it. If you're not following me on
exactly what I am, butene, those profiles, you may
actually miss something, so I don't want you
to miss anything. So I want you to follow
through on those videos. They're not going to
be too long and too short for I want you
to follow as I am, as I'm building on this course. You will also be able to learn everything
you need to link. Some of you might need to go
back and add your leasing. Some of you you have to use it from scratch with
me, don't worry. What went through with
these one of fat yada. And then if you
have any question, make sure you go to our
Facebook group and drop your questions and
there will be answered as soon as it is seen. In the next video, we're
going to be looking at how you can check
for your Google, My Business profile
listing, it boosts item, might've added it
to Google Maps, or you're going to
add it by yourself. So that's what we're going to be doing in the next
part. See you there.
4. How To Add Your Listings To Google Business Profile: In this video, we're going
to be looking at how you can look for your
business on Google. To be sure nobody has
actually added your business with Google business
profile or Google Maps. So we're going to be
doing to defend set. So we're going to open another
tab and then let's add. Okay, so I'm looking
for Denali ohms. That's the name all going to be working with in this course. We're going to be seeing
if we app that already. And then you can, you might have to put the location that
you're working with, are willing to put Legos. I want you to also do that too. I want you to check for the name of your business and see
if you already have it. So for example, for this name, you can see that it's
showing that it has already been linked and registered. And that's because I am
using this for the training. But most likely when you search for your location
and your listening, most times it's IDA issues and then it's like
you need to claim it. So let's do a random search. Let's say a name. I'm trying to think
of a random name. So let's say just
dead furniture. Legos. Brought out the following. See furnitures, the
true furniture. Look deep into it. Most of these listings
are ready clean. One of the things to show you is whether it has
been claimed or not. So now I'm going to be
showing you another way to do this. This
is the first way. So if you see, let's say for example,
see funny, chose, ease your listing and you see that maybe somebody
would semidefinite. I'm already added the accounts. What you would do is you put
to these, you come down, you see suggest and I
did on this business, which means nobody has
actually claimed business. But see, what you can do is you press on this business
suit or you can start. If I click on this business now, it's going to take me to, okay, so it's showing it at the profile already
been claimed. So if you are having this
issue, Let's say for example, your business profile as AD
been cleaned by someone else, will have to go on
eight different routes where you have to send emails. I have to show evidences
of divisions, why issued. Give you the business profile. So you might have to
show your CAC document, your business documents
and all that. But most times, Let's check
another account. Try this. This one has been trying to look for look for an account
as not being laid. I'm I'm I'm trying to take
you to all the Sudan. You can search him for yours. It will be easy for you to
see what exactly I'm doing. I'm trying to make sure, as you can see this
now, it's clicked. As you can see, I
clicked on one name, which as not being so it's
saying that it will be there. And I click on this
business. It took me two. Um, I need to know if
I'm actually do you notice business all I just
have these management. They're probably going to
ask for some themes from me. You understand. In this process, if you can see your account, you just have to do
is press manage now. As soon as you press manage now, going to take you. This way, you can choose out
to verify your location. Most times. For location-based,
SGLT, physically look at physical locations and locations that have
already been added. On boo-boo. What it does is
it's only provides just one option which is
the postcard. By post. What postcard by Postmates is going to send
the code to you. Most times they say to
take 14 these spots. Effect is the could never arise. So it never comes because of the idea of style
issues and all that, it never gets to you. So you can see when we use that for verifying
your accounts. But that is the reason
why you have this course. And I'm going to
be showing you how you can use different methods to verify your
listings in new time. In no time, as long
as you didn't know if that listening and
you have a website, you don't have appropriate. Been able to show you
how you can search. You can also go to Google Maps, but by moving your phone or you can search for it on your PC. Then you can such
for your business. If I search for
this on Google Map, is going to show where he
showed that these x's. So if it didn't exist, it would have shown me. This way. It will say, oh, Addie, missing
place. You understand? Now, let's go back to this. So this is for the people that already have the allison showing by the app
no, claimed it. The next few videos when he found when he when we
get to that place where we have to claim Alice since I went to for showing
you what you have, exactly what you
have to do to claim. Your list is going to be
showing you ways to go about these out to claim
those particularly steels. But right now, the next thing
that I want you to do is for people that list, since nobody has
tried to add it, go to Google Maps. We're going back to the Bupa
maps, become Google Maps. You can see what I did here. So you've placed the
menu and then you scroll down and they use the
add your business. When you add your business, it should take you to this place where
we're going to start the journey of creating
business profile. So this is what we're going to continue in the next video. And I want you to join
me business already. You can also join me on this
because this is important. We're going to be able
to do so many things and I'll be able to explain so
many things in the next video. So I want you to join this video and I hope you already
gaining something already. I went out to you
as excited as I am because there's enough I'm
ready to share with you with my wealth of experience of over eight years
in this industry, I've been able to lend to
many things by accident and by training and by learning. So I'll be able to share all those things which you
see in the next video.
5. Adding Your Listing To Google Business Profile : Welcome back. What we're
doing is we're going to be adding our listing to
Google, My Business profile. And like I said in
the previous video, what we're going to do is to come to the far-left where this, um, I knew I wanted to show it. And then you click on it. Then you scroll down to
add a missing please, or add your business. So most times because
your business, it's not just the
place where okay. Maybe you notice there's one. Did you notice the
business somewhere? You want to add it,
that's different, but if it is your business, you'll click on your business. It has been to take you to this. Then we will go on from here. So overwinter be doing
these problems with creating our own
business profile. So we're going to be
releasing the business. We're probably talking about the fact that you're going
to be greatly by yourself. And I'm going to be
taking you through the step-by-step process
of out. Did that. Now, let me explain something
before we go forward. And that thing I wanted to
explain is called the query. See, now what is the NAP accuracy and API
accuracy means name, address, phone number accuracy. Now, what it means is
your name, phone number, and address must be accurate on all platform
on the Internet. As long as it relates
to your business, it must be accurate with it. So for example, let us
see if your business name is p by schools salary. Now, for example, using
API by SQL Sattler, your name on Instagram
should be API-based. Who sat alone? On Facebook? Api bicycles alone,
your website, you'd be happy by Fu Saloon.com. And then your business
proof profile name should also be happy
by SKU salary. This is very important
because this will not totally help you with
your verification process. It also helped with
the optimization. These will make
your verification goes smoother and easier. I need to also help us get the desired result when
he comes to optimization. To get these rights. Whenever it means I
advise people to do is it's always good to
open the website. Your websites now, all your Facebook page
or Instagram page, the one with the correct
information you want to use. I always advise that you
open it on one side. I'm going to open
website right now. The websites down in this
Google, My Business. For. So make sure you have all the information
you need and they are consistent with all
the older information you up on. Their platforms. Don't forget that. And for the people that already
have a business profile, this is also very important. So you might need
to add some things. I'm going to emphasize
this when we talk about when we talk about
immunization and all that. So I'm going to be mentioning
these and I'm going to be expanding it
in a different way. But this is also something. Issue. Really want me
to start with the name. What this we're going to start. This is the name of
the business wants to create and the
business category. Now, when it comes to
business category, you might need to type sum and check for the
categories that you are. The DNA about it
is you can always add all these things later. Or, um, anybody if
you get it right. First strike for the business. I want to open it
a digital agency. So I went to try
to set in-between SE but can't get agency.
There's a designing. But we don't see. As you can see. So
let's see if we can get websites development. Website design, that is web
hosting company, but no. So let's look at internet solution
methods and services. Well, it's a little bit close. Doesn't encapsulate
within that. We want. So what we can just
use your agency. There's another VPS, easy. Now, what am I taking
you through these? Now, why I'm doing this
is some of you are business is in different
industries and different niche. So you need to be able to select the most,
not most likely. You might not get the
most accurate name. You can actually search
for something elite to beat close to what
you are doing. Some people might
get it easily bored because the name we call
our businesses over a year. Except for him, I
have any to beat of change in names for most of
the times they are the same, but make sure you choose
the business category that is actually close
to what you're doing. So in this situation, and we'll select Internet
marketing service. So I want you to select your business category
after you've done that. Kind of person that likes
to read timestamp on the steps of service
privacy policy, you can open this window
and check it out spot. We're not going to touch that. No whatnot. So we're going to move
forward by pressing Next. Now, this will take us to
where it was asking us. Now, this is a very
crucial question. So it's going to ask you, you want to add a
location custom mask and visits like his
thought, or an office. Now, let me explain this to you. Business profile as to watch us. So if you don't have a
physical store and you must lead to delivery
and all that. You don't need to select that
you have a physical store. Or if you have a physical store selects that you have
epicycles though, if we went out with physical
store, you press know. If you have a physical hostile
by CSO for people to have digital services that doesn't really require people to
walk in. You press no. But if you require people to
walk in like a restaurant, a sudden boom, a school, anything that would require
you to work in the press? Yes. The process going
forward, it's not different, but it will help Google to
classify you and also classify your very efficient process with the press New and
then move forward. Now, the thing about this
is if you pressed yes, The next option
would be for you to put your address bar
because I press no. So it is assumed that I
have a physical location. What they're going to
give me weight to wait, do I serve my customers, Sue probably the areas around where I sat Microsoft
in this situation, I'm going to put Legos, Nigeria. Nigeria, Canada does. It cannot boot. Let's keep it that
Lagos, Nigeria, you can always add these later. Because of verification, it's important for you to
keep things simple. At the beginning, when he
stopped within a Buddha. And all those other cities
that were in your country, you might end up having issues
with your verification. So let's just make it Lagos, Nigeria for now, and then
we can move forward later. We're going to do
Nice press Next. For the people that
selected physical. Dan. You're going to be putting
your address now, pressing X, a step is the contact for
number tacked on omega. Now, remember that
all these information can be changed later. So don't be too worried. You understand. Just
know that you can change all this information later
when you need to change it. Let me you're going to put your full website address here. Makes sure the website
address you put in is in the name of your business, is in the name of your
businesses is very important. For our verification
process is very important. Please don't forget this. If you don't have a website. Because of the kind of
cost that we are doing. Because boo-boo ads
and Google Analytics, I will suggest that like I said, that the beginning
of this course, you're going to need a
website to let me know. If you don't have a
website so that I can recommend a plug
for you to get to you. Functioning websites. All the purpose in itself. Want a basic website. You're going to get it. You
want a complex websites. You'll be able to get it. So let me know, make sure you get in contact with me, even me, the API before you
continue with this course, it will really help
you to have a website so that you can do all
these things easily. As far as the PTO
website, press Next. Now, going to take
us to very vacation. Now, what I want
you to do one now. I don't want to put your
mailing address to verify. Now. What I want you to do
these press verification, verify later or signaling to
verify it wasn't going to put our address and
all that spot for now. Don't put the address
because what this would do is as soon as
you put your address, you're going to see they're
sending a postcard. You get to take her out
what it is for most types. Those postcards never
gets down here. Well, that's, you know, that countries it might
be need to be linked to. So it's always better to explore that
verification options. He had said sorry,
expressed verify later. Now, the next step is you're going to be adding
your services. So some of the
services we perform, the air wants me to select
which the company does. We can put custom services like this so you can add
custom services to it. So what IS services? What are the things you too? Because that adding them. So like for this website, That's good thing. Up names. You can add as many as
possible as long as the positive class II 120 word. When you're done with
that. Next, we're going to go to the next page, which is the business hours. So you can select when you open and close so you can decide what this we just put 24 hours because it's an online business. So if you have a specific time, you can be 89 PM and all that. So you can select
that for each of these to get the best
of these videos. Then press Next. Now, this is getting
to the end of this. I know during this
might be boring, but decided things
we need to do to get the best result out
of business profile. Now, for these most I
always encourage people to select the option of accepting messages because it makes it easier for
people to connect to you. If you might not be able to take the poles and then
the network and everything my
neighborhood through. It always better for them to leave a message if they can't. For you. Select Yes for accept
messages, quotes. If you want to be
replying messages, then you switch it off. But I won't recommend that. Prince net. So the next thing is to write our business
description. Make sure the
business description your writing is
also clues or the same with the
business description or new routes on your websites. Don't forget that. Make it seem business description
Eurotunnel website, I'll make sure it says
no more than 750 words. Let c be shot it to be
presets. Let us move on. The next step is to add photos. Now, these steps, you can see I had more photos
or movies used later. For now. You can just study
field that you want. That's not what
I'm talking about. So if once I add a photo
or yourself do is press, Add Photos and then
we select from your computer or your
phone. You can select this. Now. The thing is you can select
any picture for now. But in the subsequent videos
and we'll be showing you how you can add tag
into your photos. Now, what does that mean? What that means in every
picture you take on your phone, your phone is actually select in the location at
which it was taken. And Google algorithms
carry on with that too. If you have pictures
and we put it that you pack your present location or your business
profile location. It will help optimize
your accounts. Even Mozart going to be showing
you how you can do that. So it will look like all the pictures you're
approving are from the exact police diagnosis
transacting business, even if it is not showing
you how to do that. To move on. Now when we are done with this, next step is we show, is or uses that
advertising on Google. We're going to be
talking about that. Are you can advertise which your Google business
profile of what now? I want you to press skip. Yes. So now your business provides almost ready
well well, maybe. So what we're going to
do is press Continue. And they need to take
us to the space, which is your business
profile manager. Now of course, it's showing that verification needed.
So many things. You need to add it
by minute to date. So this is how your business
perform manager looks. So according to
Google, actually, you can now directly
at your boop. Boop is as profound Google Maps, but you can still use business profile
journey for people. Just want business profile of all people with
multiple business profile. Use TB, using your
manager will very soon. They're going to limit
you put just one listens to leukocytes
about the fact that it'll still be the
same thing when it comes to editing and optimize it. So I wanted to believe
you're ready at this point. And I didn't not lose you
at any point, but if I did, make sure you send a message
on Facebook group so that we can put you two on what
you see in the next video.
6. Verifying Faster on Google Business Profile: This next video, we're going
to be looking at how we can use Google Search Console
to verify our listed. So if you've been following me, you should be at the point where your account is
requesting verification, so it should be able
to see something like Barry verification needed. Then they verify now. But in the previous video, what I said was Don't click the send mail now because we are going to
be using another option. And the reason why I said, you should use
sending of a meal, especially in Nigeria and
some other African countries, is because you might
actually find it add to get the letter or the mill that's supposed
to be saved three. So it's better to use
older, faster methods. Now, this method we want to use is making sure we can use
Google Search Console. And then I'm connecting the Google Search
Console to your website. As soon as we do that,
we automatically right, is that the ownership of
that particular domain, which also gives us the
ownership and verification that we need for our Google,
My Business profile. The first thing I want you
to go and do is to search for Google Search Console. When you get to Google, click on Google Search Console
and then click on Start. Now, He's going to request for the domain name
you want to domain. You want to actually put, I will advice that. So if you're working
with subdomains of URLs, find where you're working
with a particular URL. Just copy the URL and then paste it. For people uses subdomains. You can add it subdomains. While the people
use the exact URL, you would put it in
the second column. So press Continue. Now the first thing is going
to check either verify that. Well, of course we're not. So now the next step is going to be
showing you waste by which you can get verified. The first step is to upload
an HTML file to your website. You can check here
for full details. So let's just open that. Then. You can also associate a
DNS record widths, Google. Now, this is the one we're
going to be looking at. Associating your DNS record. Which Google. Now, I know this
sounds strange to us. Sounds different way. I'm going to walk you
through it step-by-step. So first step is to know your domain name provider isn't good ideas in name cheap. And because that will
help us to know where to access your Sue, the pilot. Now, it didn't is if you
don't want to do all these, you can give this to
your website developer. Do well, if you want
to have some fun, you want to do a
little bit technical. It has do this together. You understand the first step
we'll take is to copy this. And then we go to cPanel link. Now, it might be different in different cases
where you can ask your website developer for your cPanel link and login
details. So let us go on.
7. How To Use Google Search Console To get Verified on Google Business Profile: So here we are. How we can connect website to search
console and why that is ancestries so that it can cause gets a Google My Business and he seemed verified quickly. So what we're going to be doing
in this video is to make, is to confirm the fact that these websites
is our prefer Etsy. I will be verified by Google. So we're going to be
doing is we're going to see how we can verify our websites on Google Search Console and
the importance of disease. As soon as you verify it, then Google sure, that
you know of that website. And it makes things
easier for you to do. And most times, if not all, the time, your Google, My Business listing gets verified almost immediately
after connecting it. What we're going to be doing
now is you're going to write the name of
your websites here. Let's start from the beginning. In this video. We're going to be looking
at weekend connects our Google Search Console URL, and that's our cPanel. Why this is important is when
we connect it and we verify that we are doing of
the of the website, we will be able to show Google that we actually the owner, Dan, name and location, and it makes the location gets verified
almost immediately. So the first thing
you're going to do is you're going to put your URL, WW dot, whatever
your website is. Now you've press Continue. Then it's going to
take you to a page where we have to copy a link that's signing into
the domain name provider. Then we'll copy this link. Then we put it in to
the DNS configuration. What we're going to do
is you go to your final, I'll get you a simpler
now is defended depending on your
domain ownership. But most times you just
have to do is push the WW dot your
website.com slash cPanel. Most times it will
take you there. But if you have a different
domain name provider, you can ask your
website developer to get this done for you. All. You can also reach out to us
and we can get this done. I knew it be more. I'm going to show you and
teach you how to do it. It's actually very easy. You can do it by yourself. So what you're going
to do is you're going to go to the
cPanel, your website, slash a seed pi now, then he took bring it, take you to where
you will login. And then when you
login to bring you here with your details,
and then you come in. When you get here, all you just have to
do is search for T and S. Search for DNS. You answer these, you click
on the Zoom editor. Yes. Soon as he get there, you will see
different you can see different things all years after go through his calm study. Please don't name of V0 websites is showing and then
you just put plus record CDS plus c and c name
Burkean plus MX record. My needs are what we're
focused on is plus a record. You get to this speech while you're going
to do is she's not going to add any of
this in your plant. So for example,
being in the place where your website's
name dots colon is showing if you
could manage what's in the Manage button and then
press the Manage button. Let's scroll down to checking. The recording. Can see that the record is yet, but all you have to do is click on column to the right here
and click on Add Record, audio record, or you just
have to unless coming. The name copy, It's as the
name of your website.com. Beads. Come back here, paste
it onto on bike. He said You copy the TM
next to record below. So that means you're using, you're going to use
the T n x dx t. Sorry. He said we should use
the TXT record below. So you're going to copy, you're going to check for it. You're going to check
for the TXT record. Yes. So you come back and copy it. You see you can
copy the code here. Press Copy to copy directly. And then you come back
here, and then PSTN. Whereas Control V or Command V, depending on the kind
of laptop you're using. And then you press record. He's seen us use
successfully added the following TXT record
for this website. Now we go back to welcome to Google Search Console
and then we press verify. So we know, check it
if it is connected. Sometimes these outcomes, God, he might not give her
fight immediately. Come back after some hours to check if you've got some
verifier for some people. He gives a very immediately. So depending on the Sava and didn't they talk,
you're walking. As you can see, how our
ownership has been verified. Now we can go to the
purposive to connect, do all the necessary settings. That's his left overdose, what we need to do and that is the very fact he ownership
of this domain name. Okay guys, so as you can see, we are on Google Search
Console and we've been able to connect
Denali oem.com, the website that we used with our Google, My
Business listing. And as you can see, we've been able to connect it. We've been able to
connect our Google. So it's showing you that you are a verified or Denali OEM. And then we've been
able to associate our Google Analytics
account to eat, to sort. As soon as we did
that in methods. In a few minutes after
we know we've been, we've been doing
this for awhile. Now that we've been able
to sort all that out, Google automatically approved. Very fast to listen. As you can see, we just
answered his press Next. Now nationalists
were very Friday. We don't really need to
wait for the middle again because it's showing now
that we are very fried. So this is why it is important for you to follow all the
steps that I showed you. You can easily get verified
matters in matter of d's, instead of waiting for the postcards that
most times never come. See you in the next section.
8. How to Verify Your Google Business Profile With Video Call: Let's quickly talk about out to verify your account weeks, the video call option, which you can use. The video call option
two also very fact. But one of the
things you would do is as soon as you get to this place in your cuckoo
business profile money, you press, instead of
pressing, get verified. One thing you can do
is you go to support. You can support. Then it's going to
open it popup page. At the right hand side. What are you going to do here? Is you're going to
press contact toss. So when you do that, you want to take
you turn it up page where you can actually
write what you want. So you click on Account. Right division is why
you want verification. Then. We're going to give you options. But one of the
things you can do, you can say was kept in if you've selected
postcard before, you press next step. Then of course,
there are ways by which different ways
to go about it. What's most of these we just direct you to
a support page. Next thing needs to
press the next step. And then you press email. When you press the meal, he's going to show
you these Dinah, you confuse this up and then take pictures
of your front upfront. So what are some of
the pictures become? Take a picture of the streets. The picture of your storefront showing your name
with pardon my name, signage and all that. And when you do that, most times when you submit it, it does his most
times they will reply you back and request
for a video call. Or sometimes you might
use I prove it from that. For most times they request the vehicle after you
drop august information. It's actually a
very simple video, simple meeting online meeting that you can do with
them to show their reportedly showed
them the front of yellow location and then
some of the tools you use. And if you don't have
a physical location, most time series, you're
shooting your tools, I'd maybe your
business card holder and you will be very fast. It's that simple. That's important. In the
next couple of videos, we'll talk about
off-peak optimization. Do your tagging,
connecting your website to Google tools if he accuracy, basically in the next module
we'll be talking about optimization out to get your location more
people. Doubts. Pete. I am very sure you excited to go on to see how you can do
this without paying a dime. Millions of people,
making yourself visible to lots of people. Seeing the next week.
9. Off-page Optimization of Your Google Business Profile Listing: Welcome back. Now we're going to be talking about off-page optimization. So apart from the things you can do on your page,
like for example, if we take this page out, so many things that
has been done, we are able to get
this kind of views. As you can see, on
the performance side. You understand the way it works. There's many things
that can be done on the page and off the page. So the first thing we're going
to be talking about now is the things we can
do off the page. So we call it off-page optimization,
off-page optimization. So basically off-page
optimization. Tuesdays you do outside your Google My Business
profile account. What is unique about Google
tools is the whole mix. Uso, SEO, even Google. What makes you so keywords that people will
search for normality, even when you're
setting up your Google, I need to keep in
mind that you're also leaving out to
optimize for site, you know, SEO, search
engine optimization. So all we are trying
to do is to make sure we get the right set of people. We get in front of the
right set of people. Actually want. What we are selling, are what we are showcasing. Boats. Off-page optimization
is generating is just the SCO of
Google, My Business. There are different things
we're going to be doing, which, and we're going to break down into different videos. What we're going to be doing. You're targeting of
bulls while going to be doing any PR accuracy
alkalosis density are going to be doing. What I think is true. Then I'm going to be mentioning
some other things you can do to make your page optimize. Let's go on into
geotagging of pottery.
10. Geotagging images For Better Optimization On Your Google Business Profile Listing: Welcome back guys. So what we're going to be
looking at now is tagging, going to be looking at
geotagging of our pictures. Now, for every picture you
put on the woman business, it is actually important
for you to, you know, put exactly where
you took you from. Not necessarily exactly both. Put in location that is around your service
area, surface area. What I mean by services.
The places where you know, people be searching for your service and
you want to appear. For example, let's say
you're in a city like Legos. You need to know that
okay, for mainland. And I learned that so
many places in Legos, epic movie searching
for services. So if you know, you want to get to people on
the island thing, you need to stop Putin. The coordinates of areas in the main land on
the island weather, the coordinates of the update of the reports in the coordinates
of areas on the island. Your picture. Now you can't just
do that or would you change names on Microsoft Word? I know that you changed names. The full dao of your computer. I know that it doesn't
work that way. But as a platform, never going to work on, you'll see the link
in this course. So I'm going to say so
it's WW dot GEO IMT.com. Do you make the depolarization is not that he liked jewelry
image others pumps or a GPU. I MGR.com Went to be using
that to geotag our pictures. Following me unknown. And let me show you how it is. Don't follow me and let me
show you how it is done. Let's show you how you can
cure tag your pictures. This is the website GUI,
AMDR that's called. So I'm gonna be showing
you quickly outwards geo-coordinates
to your pictures, geo-coordinates your future. So trust that now. We are going to
register your account. So it is a free version
and dizzy provost on it. The farther fever, rash
funds you can get through five pictures. Part D rather. You can get five pictures, but the free version, you can get five pictures began
geotag 50 trust, but if you want more, you can select the professor. For now. What we're going to do
is we're going to go to the folder where our pictures. Let me take a picture here. And you drag the
picture into this box where this blue box drag it in. You, you have to do now is you search for the environment. So the environment of the thing that we've been working
on, your back data. So as you kind of see, just saying that we can't search for it here. We can do these, become cool. So we can decide to
go to Google Maps, search for the lung, then latitudes of that
particular at this oh my God die Legos. Okay. So bringing this
peak it please here. So t coordinate. Positioning way
you think is okay. I'm going to click on, when
you click on it, right-click. You just copied these, which is the longitude
and latitude. Your clipboard. Let's paste it on our
notes part statutes. We have two times x2, so we'll go back to our target. Users. Targeted Jews
are designed to do is now copy the longitude. You've copied. Come
back and paste it to the second one
to copy delighted. Longitude rather. That was run that
we should be able. You cannot keywords, I cannot call leakers and change the name so it didn't demo. Do you eat the EXIF tags is only t coordinates. Gringotts the Download button. And then we're going to
download our picture. Now let me show you
something quickly. So this is the old
the old picture. See if we wanted to know
if he geotag already. We just go to Options. Go to Details. Scroll down. As you can see. It's not showing. Showing you. Go back to
what we've done already is our new picture. And then if we turn it,
check the proprieties. Scroll down. As you can see, this is now changed GPS latitude, longitude. So this is showing
that this picture was ticking in gaggabda ******, which will really
help your business. These things will also run it even more than
normal because I prefer search for Google was seen
as part of your business is. I need to see as relevant to what people are
searching for, I need to definitely make your businesses come
up ingest such. So I want you to try this. I want you to send a message. Let me know your
progress. Progress, Emmy. No. Are you being able
to do eat on being able to do these as much as possible
for all your pictures. As many as you can do
as you're posting them. He also helps, especially
your original features to once you're by
yourself, It's your video. Thank you for listening.
11. How To Connect Your Account And Website to Google Tools: Welcome back guys. Now, work into talking about
how to connect your listing to Google tools
like Google Search Console. If you've not connected
in Google Analytics. And also Google quite sense, if you want to advertise
on your website, but almost always
wants to do that. So we just looked
at by the site. Now, jumping. One of the things you
need to understand this, it is always good to
connect your Google, My Business listing to
Google tools to get better results when it
comes to SEO optimization. And then reading the data. Actually, when you link Google Search Console with your cuckoo business
profile accounts, one of the things you're trying, you're doing is
you're already linked information account and it makes you look more
credible. Which Google? And the same thing with when you link it up with your
Google Analytics. And then you link it
up with your website. All you're doing is you're seen one storage, cute repeats. So you're linking
of the website to your Google, My
Business, eliciting, and yours when linking
up your website is why Analytics and Google
Search Console. I'm going to show
you how to do it. We're going to be
using a plug-in, especially if you use
WordPress website. So I'm going to be using
a WordPress website to show you how we can do this. So first, we're going to
get Google Sites kids. I wanted to search
for Google Sites. Kids. Blogging is a free plugin. I want you to pick up
on it and download it. You'll be able to
connect analytics, search console, access, and anyone know the speed of your website,
the Ludens speed. So let's pick download it. Now that we've downloaded, let's go back to websites. Sounds you could be able to
login into your website. If you can't do this, you can allow your
website designer, developer to work on this. Or it's something you
can also work on. And that's why I'm
taking you through it. Step-by-step. The next step to take,
welcome to login. When he gets to plugins. To add new Ubuntu, I'd need. When we get to that and
you press Upload blogging. Remember that when you
mean this mixture, you're doing it on a browser
that is already locked in, into your Gmail account. Email accounts, you're
supposed to be using money TO cuckoo business profound
is don't forget that. So now when we get to you, when we get to add plugins, choose the file, which we
just download it. Yes. So click on it. Then installed. Successfully installed. The plugin will
activate the plugin. Well, now that we've activated the blogging,
it's loading. Yes. This is what's going to
show on your dashboard. Congratulations. Besides kids
blogging is now activated. Let's start the setup. You press that Stato, you press Start Setup. And then this is
supposed to be showing. So the next step
is to sign in with the cuckoo accounts that
I already talked about. So you can select this or not, depending on your opinion or data collection on older
to assign him with Google. We're going to be signing in. Now. You press Continue. If you've been following
what I've been teaching the beginning
of the course, you must have been able to
set up your search console. It should be easy for us to connect this to what? Online, grandpa, digital
to Search Console so that we can see people
find your site. So the site, as you can see, we've been able to
connect everything. So go back to the dashboard where we'll be able to
see the statistics. Now we need port of main points. And the main reason
why we have to connect these two
other Google tools, like I guess I said in yet, is to help you with the
SEO of your website, your Google, My
Business profile. So it makes it easier. So as you can see, the page speed insights as such, Console has been connected. Component analytics and AI
ethics speak before he died, was out to get you wait
to get it for the points. This video is to show
you the login you can use to connect to
all the services. And as you do, it makes your optimization and off-page
optimization easier. I want you to drop a message
if it's not too clear. If you still have issues with connecting
some of the things, you're going to drop a
message and then I will reply you as soon as I see it. See you in the next video.
12. NAP Accuracy To Optimize Your Google Business Profile Listing: Welcome back. In this video we're
going to be talking about the NAP accuracy. The NAP accuracy is very important in what we've
been talking about because this is part of what we owe your business listing. So let's jump right in. What is any PPE accuracy? Nap accuracy is simply name, address, and phone
number accuracy. So it's just an acronym. And these three basic pieces of information can
actually do a lot. Your business to
rank properly on Google Search and other
sites where Indians using Google My Business or
Google My Business profile, any consistency or accuracy, we really go a long way. And the reason why
to go a long way. When you make sure every one of you
are listening are consistent and accurate
in a particular place. Then emits search
engine algorithms easily identify your business. Segment it as weren't
any PR Chrissy is when your name,
if you address, your full number,
is consistent on all business listings online and all your social media pages. For example, let's say the name of
your business is fluffy. Fluffy months is the name. It's not fluffy maps and
matrices of fluffy maths, ambit of fluffy bits. Maybe you even bearing
all those board. You have flow few months
and you Avi address, act, Let's see, Legos,
Nigeria, IQ, Ada. Then your phone number is
a particular phone number. Now, if you have
different accounts, it's easy to just use different numbers and then
different names and all that. But that we only OT
your SEO optimization. It's helping you understand. So the reason why any peak
was his days your accuracy is important is because when
you have a particular name, a particular phone number, if particular address eats, what it does is it sends that
message to Google Sites. I notice I changed that. This is the same person. And because of that, because of all the
activities they are gene on all the listings and all
the other platforms, the CDOS activities as one. But when you put
defensive permission, you put different names, different addresses,
different phone numbers. What it does is the stats, look at it as different or individual listing and
it won't help USU. So it is very, very important for you
to make sure you're any PPE accuracy is standard and it's
exactly the same thing. So what I always
advise is before you create your account or if
you've created it already, what you need to do is
you need to write out the exact information
you want on all your social media pages
and your business listings. A kind of name you want, fluffy maths, it kind of
address EKG, Legos, Nigeria. They kind of all known by
the same phone number. If you have to put websites
and other information. For example, if you have
to put a description, if you have to put some
of that dark lines, I know that makes sure
they are all consistent. Make sure every information
you are putting on anything, as long as it is it is
under that brand name. Make sure it is consistent. Everybody I want to eat
that helps your Rankin and adapts your business
run faster than normal. So next step I want
you to take now, I want you to go through all
your social media pages, check the names you've
used to open them for your particular
business, your registry. Before you take any action. Now, go back, write down exact name that you
want for your business. Write down the exact address, the exact for non-brand
exact description, and the exact tagline, and any other information
that isn't needed. And make sure you duplicate those information
all across board, all on your social media pages and all on your
businesses business, especially Google, My Business. And then we'll move from there. I want you to go down to all those social
media accounts now and do what I just said. See you in next video.
13. Getting Reviews, And How To Use It For Your Advantage: Is talk about Google reviews. What ease a Google review. Google review is simple as name. It is feedback that
your business, when the patronize it, or in the case of Google review, it puts it on your
Google business profile. Now, the reason why Google
review is very important is people room to trust Google review over the
years because they believed it econ necessarily not be
tampered with or manipulated. Reviews on your website? Dr. Dan, manipulated. Almost times. We use especially pages with
a lot of reviews. Google reviews cannot
just buy people to be reviewing most
times it wouldn't if you buy some people work, there are some people
that buy reviews which I want that bites. Or most times people trust equal reviews
because they believe if we've used up from customers
and people that batch, nice to business before. Now, outdoors, this
affect your business. Now, you need to understand
that when people see your business needs
to be able to come in, hit something to them
from the beginning, which is, you know,
what you're doing. And you can give them the
solution for the problem. Bringing in. So the first thing goo
goo reviews who do is to create a sense of trust
at the first impression. So if you have good reviews, it's naturally gets people know sures to more even
before talking to anybody in your organization. So what it does is it computes your reputation
from the beginning. Now as much as they can be, the repetition can
also bring down your repetitions or
EPR, bad reviews. That means people won't even
try to patronize your photo. So when you're talking about Google reviews,
It's decade sort, where that's kind if your notes, if you don't undo
ProPublica CO2, the same time you can use
it for your protection. What Google reviews, as
long as you are giving the right service and you are making sure your
customers are satisfied, you have nothing to worry about. What if that is not the case, then you're not supposed to even open up yourself or reviews by wanted to
believe you're doing it. You're running a
business that actually wants to satisfy your customers. So it's buttes
your repetition of great reviews can help you
achieve AIA organic ranking. In what we've been
talking about. Getting your page optimize and
rank in Iowa and all that. The more your reviews
anti-modern people talk about what
you've done for them, your services, the products. There are more. Google even appreciates. Rank, appreciate
good grid reviews on Google reviews more than what you write in
your description. And I know that because
they believed that when customized job
refused, it is short. That's these things that they're saying actually
confirmed that, verified in our
recent statistics shows that many people
looking for a service, our products would prefer to see business with
40 or more reviews. That means you have to get as many reviews as possible because we want to receive reviews
before buying it. They wanted to see
if feedback from people that have parchment
nice tube before. So this is where we
view is very important. Now, the customer feedback, which review is very,
very important. And then another thing is
when you get it going, you have a lot of reviews. And people started
reading through the reviews that people put
on your business listening. They'll be able to know how you work and the kind of
businesses you do, the other things that you
can even do for them. So reviews in itself, it can actually help promote your business apart
from every other thing. That is why he views are
always very, very important. If you have better reviews than your competitors or gets it, you're already ahead of them. Because we would check this
review and he checked out. Yeah, I don't have to be
individual as well as the CDA, your reviews a better, they'll definitely
go to patronize even if your prices are
higher in some cases. So now the question is, how do you get these reviews? It simple. All you have
to do is come to OEM. When you get to them,
you scroll down. Then towards your
right-hand side. Sees on, gets more reviews. Share your business for Frank gets new reviews from customers. Now, I am going to be putting
a template of the kind of review content you can
send to your customers. I want you to download that, I check it out more if you
have something in mind. You can also depending on the kind of customers
we affiliate with. So you just have to do is I can't be I
believe you can see this gets more
reviews or you have to do is share, beautiful. And then you copy the link and then add it to your content. You can share it on Facebook, check on WhatsApp,
e-mail, tweet, and just copy the link
added to your content and send it to your customers, the people that
you're sure we're satisfied with what
you did with them. Then you send it reviews. A very important teaspoons. Jump this step. Make sure you get as many
reviews as possible, as many reviews as possible. And let people talk about you. And one more thing, make sure you respond to every review without good or bad that is written
on your page, make sure you respond
to every one of them. And make sure you
sound positive enough. When you, even if
it's a bad review, sound positive and let the
person know that you're sorry. And you would like to
talk to the person and all that depending on what
kind of business you do. And then that is
also very important. Yet the review,
reply to reviews, get the review applied. The reviews. See you
in the next video.
14. On-page Optimization Of Your Google Business Profile Listing: Okay guys, Now let's talk
about on page optimization. We've spoken about
off-page optimization and the things you can do without getting
on the page to do. Now, we're going to
be showing you out to optimize on your business
profile manager. Now, both of the
optimization are important. The offbeat and the homepage. While I always see
that as much as you do so much on your
off-page optimization, you have to also do times two on your homepage optimization. Now, the first step to take
on on-page optimization is you need to be verified. You need to have claimed
your business profile. Need to bury fight it. Now, I've been showing you
verify cheque from our videos. You'll see the ways
by which you verify your account and the
first approach to eat. And I want to be setting that you have been
able to verify your account at this
point of the course. If you've not been
able to verify, please send the message to me as soon as you
can so that we can see what a problem is with
what our thoughts so far. It should be able to have
verify your account. And then we can focus
now on the optimization. So the first step is to claim your a business
profile and to verify. And then their next step is to go through the
sections of your Google, My Business account and then
complete every information. Now you need to understand
that you need to be meticulous with your
contact information. You know, in the previous video, I talked about NAP
accuracy and consistency. So a first step,
like I said, this, you need to be sure of your name and it does be consistent your address us to because expands
your phone number as the request has been. That is very, very important,
very, very Important. And then as soon as you
are able to fill that up. So you can see my
extrema left ear. You can see in full
when you click on him for going to show you where
you can add your name here. So you press the edit button, displays the next step, 0s, what your business does. So you have to select possible categories
of your business. Now, for this listing, this particular lesson
is for a design agency. So that's why we have designing against Internet marketing, video editing, digital
printing, and all that. So when you are working
on your account, so you need to be able
to put categories. Now, the thing about Google
is they don't Google. My Business is that while all the categories
for what you can do is you can select categories
close to what you're doing. So it's staying
against the child with a dance in comas events. Depending on where you do. So if he puts this part is Spanish was
Brent Spar and above. So when you type different
categories of your business, you actually find
something blows. So you might not find
the exact category, or you can pick
something related to it, something very close to it. I know you cannot or their
categories to help with that. And as soon as you
do, but make sure your primary category is the closest to what you do
as much as possible. So additional categories will be all these other categories that maybe you do
it by their side or it's not a call for
business for you also, you add that and then
you press Apply. The next step is your address. Your address is important. For this, there are two options. Yes, When people that got some locations that
like I said earlier, that you don't have
if you don't have a physical store that you
want people to walk into, you will necessarily
not display your Address. You will mostly use service areas,
but of course, use to put your address for Google to advocate
for it will be displayed physically
badly on the account. So for Service AVS, you can add service areas around your locality
and your country. So you can put different states that are around you
or in your country. Bullock, I always try to make your service area as
as close as possible. Just ABI three minds that
all of these things, no cow, you're supposed to it is
for a new cow list and so your service area should
be around vicinity. Around the vicinity
will make it to get it to go far from where you actually
rendering your services. Especially if you have to
interact with some people. Physically, have to
deliver some things. You need to be able
to write what you can do your business. Don't forget that it is
at low count anything. It is a lookout. And then you need to be made
about the times you open, especially if you run a physical store that
people walk into. Though you need
to be able to set that time for each of them. Believe it's not TransferWise. We'll be able to set these. Maybe it's from 08:00 AM, six 00:00 PM, seven PM. Or you put it there
and you eat for all the data and entities
that you're close or you just have to do is
press this icon and then he put its rights.
You understand, sir? Make sure you do that
to you apply settings. Now, the next one, East, while if you have more ROI's that you want to
act, you can do that. Not that through Tao. So special was that maybe you wanted to
add that for example, maybe they're solving
public holidays or days that you don't want
to walk or you went to walk all that
time that you're using to walk with limited
depending on your business. You can add them
on special hours. And then the next step is your
whole number, like I said, capacity because he spent the
whole number you're using for every order accounts. Now, the next one leave. You want to use for
your profile or a business profile name you want to use
for your provider of Google business profile. Now we can take this name again, most times you will be able
to API gateway, you add it. But this name is good. So makes sure your
name as much as possible should be
exactly the name that you used on other social
media outlets it because he spent
as much as possible. The next step is your
website needs to be able to put your website in
the preceding video. What I'm going to be showing
you how you can create a website for your Google
business professional, for people that
don't have websites, will show you how you can
create the mini website on Google business profile
that people can checkout. And then you can also add you a point-to-point links or you have backed by example you can see at what's
happening to chat. Or if you have
appointment lengths from chutney and all those other
platforms that allow that. You can put the link here. And then this is very important for people
that sell products. You should be able to
put your products. We can add products
or years after duties at the picture with
the product's name. Select the category
which you have to create so you can
create a new category. Then the price of
product description. And then you can
set your art board saying or die online
is for a link, maybe to your website. And then by all those. So you can always add the link to your website or
to eight, please. While you drive any link you
use when they contact you directly on your business
profile, gospels in on, and then you safe
path from products. You can also solve for
service oriented business. Then you went out to put
products, you put services, services, you will be able
to add all the necessary. We're able to adult and
especially services that you do. Your foods. You can add friends services as much as possible depending
on your business. All these information,
my seem simple. Point. The app every baby
protects, don't forget. Make sure you
meticulously feel them. To watch your business doors. Make sure you do that. And then this attributes, attributes, basically extracting your
business next door's. Like for example, if
a woman and you run a business who believe in showcasing that as maybe a selling point
for the business, or you can say like this. Now it says identifies as a
woman owned and all that. You can add those
attributes that so many attributes that you
cannot to your business. What makes your
business the frame youngest than warm
mix it has unique, makes it unique and not
everybody asked that. Or if you have that,
you can always added what you're doing. Youngsters who got so many
different routes here, online appointments, outside services, all gods, or you can create
once you associate with mask required stuff,
It's Friday, February. We are running a school. Staff gets temperature checks, my activity be a good thing. Appointment required,
an old that's born. Then the next step
is accessibility, which is almost the same. So these attributes we just
saw where that difference. So, so guys, accessibility
are actually both health and
safety amenities, safety service
options and all that. So you just pick the
ones that work with you. Now, the next step
is the description. Don't forget that. Like I said, that yet your
description has to match every are that description of your business on your website? I don't know. Social
media accounts. Don't forget this. I'll make sure you
read. It should be. Now let's move on. If your business is a new business and
you're just opening, you can add the opening date of your location so
you know there are different locations
or businesses. So he VOP and education on
this is the new location. Make sure you add you
open it, it also helps. Then the last one
is adeno photos of your physical location
looks like if you run, if he's got location
and you can just add pictures or maybe some of you establish
these products. But if you are, if you run it, this is a good place
for you to add as many photos as possible
of your location. You can add interior
of pictures, exterior videos, team picture, pictures to show that
you had to walk. And as many
interactive pictures, it'll just be, I think it
can never be too much. And it's always good
to get people to know what you're doing
and how your space, it's a fairly we have
a very nice space. Let me quickly show
you something. Right side. So if you want to close your listening for
temporarily or permanently, depending on what's going on. In that lesson, you can mark as temporarily close or
as permanent equals. Now the program is permanently. It was this as soon
as you press that, it will be added for you to get that accounts back if
you were ever get it. So be careful with this. And if you're not sure of the location of moving
up out of location, Newport put permanently pillows or you can also remove
the list input. Then it should be posted. When you put Mac as permanently closed interstitial
on Google Search. But when you put,
when you click, Remove listening and
it's gone forever, that information has to come
put sweetie, stop code. And I spoke with disgust. Code. It's mainly for you. So for example, if you
are about, like I said, in one of the features and
all that you can use to self-worth to also
distinguish them. So for example, let's say you
have like over 100 stores and you have two upon
location for every, let's say you have a
shortage of over 200 stores than you are to put defense cocos to watch
each one of them. And then for labial to, you can organize your
business locations using the belts and all of
that to God defended diverse, bad or right, depending on the kind of
bell you wanted to add.
15. On-page Optimization of Your Google Business Profile Listing: Welcome back. So what's due
on on-page optimization? And I'm going to be showing
you some things you can do to optimize your business
profile properly. Now, the next thing you can
also do is posting regularly. I always recommend that you
post once every three days. If you can post every
day, it is perfect. But it can't be that frequent. Make sure you try to
post once every three days and make sure you post pictures of your
physical locations, especially if you have
it is spelled location. Make sure you post it. Generosity, generous
about your pictures. Posted a lot of it has
fairly pictures that way, taking exactly at your
physical location. It really helps with
the optimization. Also, compose the
different things you can post your office. It can pose, you can do
if you have enough power, you have promotion
going on it there. You can. If you wanted to
do a normal posts, you're going to
press what's new. And then as you can see it as a blue icon on your right at
the bottom side of the page. If you click on it,
you'll be able to create your own posts so you can create what's new,
complete your afar. Well right now you can do your COVID-19 updates
if you want to. Also allow options
become post events. If you have an event you
want to get people to i, then you can also post products. Now, this is not the only place where you can post-production. Suppose products ear
the left-hand side and you can add your products. What appointees, your posts. Now, in thinking
about your posts, it's just about posting, just it's about
posting pictures with their rights tie
to make sure you name your picture
before uploading it. That's a phosphate. And then the second thing is you need to be able to
write the right contains that as keywords of what your business
is all about. Beautiful designs, market scene, and then you can
also put our stats. It also helps make sure
you add the things you do in the content of
the pictures you post. Now, it will help. To help your SEO
also rank better. You understand, so make sure you name the
package instead. When it comes to posting, name your pictures, named
them with the what's in it. For example, if you're
trying to promote your services on
graphic design, Nimitz, graphic designs, these
all graphic designer, any Legos or in the city EUR. And then put the contents to a content that will speak
more to the machines. Now I know you want to
speak to the Buddha. You need to be able to
balance speaking to people into Google, search itself. The sense that Google's apps
can get you to the right. People. Don't forget that goose, that is the boots that takes you in front that
fits your products and your services
to the front of the right people to
see and patronize. So now let us move on quickly. I'm still going to be
talking about reviews in our next videos
when we showing you what you need to know about Google business
profile reviews. Now, for the photos
I've expanded, that will be generous with
the host as many as possible as long as It's represents
your business well. And then still good to talk about how
to create an ad in the Google ads section. So don't forget that
these days you're doing will really help you rank not just your
business profile, but also your website and
heavier that on Google sets. But this is very important
and you need to take it as important as possible
because it will help you, not just help you on Google
business profile boy tools. Well, every accountant platforms you have on that incident. Now, I think we've been
able to provide this. In the next videos, we're going to be
talking about reviews, talking about how to
measure your insights. We're going to be
looking at how you can create cuckoo websites. If you do have a website
at what that means too, that will constitute
going to be discussing. Because what I want you
to be at the end of this module and
costs is I want you to be able to eat a fully optimized
Google business profile so that when you create it, you know, you don't
only just creative business profile bore you
can actually work with. It gets you more sales,
more visibility, and more people to patronize you in probably your services
or your products. See you in the next video.
16. Weekly Updates To Make On Your Google Business Profile Listing: In this video, in this video, I'm going to be showing you. And so this is going to be an attempt data and you
can also go treat later. I'm going to be putting
down the cheese you need to get weekly on your Google,
My Business instance, don't forget any of these or make sure
as much as possible that you won't teach them weekly so you can
get people to help you, you know, do some of its own. One of the updates
you need to do, you need to do weekly
is adding new photos, new photos of your activities
or your products and designs that can engage people as much as you
can add your product. You can also add
educative designs depending on your business, you can add Bede used, you cannot codes, make sure you do that and those kind of photos as opposed
to be geotagged. Those features as opposed
to meet an interrupt and then it writes content
and their rights. I started, don't forget
that you have to update your photos weekly. You have to put in new optimize photo every week
to your profile. And you need to create
a new posts also. So photos in a way I
defend from posts. They can also be together
for make sure you do that creates new posts with
contents. Like I said. That's where your
feasibility and also respond to Google reviews weekly to as soon as
they're coming in, make sure you're responding
to them like them, and then drop a comment
below on the review. Actually. So that was all reviews as opposed to responding to whether good or bad. So those are the things. So make sure you are adding
pictures, you're adding pose, you're responding to excuse, and you're getting more reviews. And then for the post
to make sure you keep posting is just like
any other normal. So show me their postponing
opportunity, right? Keywords and less bright as
stacks in posts help you. And I believe as soon as you're doing this and you're
doing a weekly, the skies and the needs
for your business, because it's going
to be the champion. So we can look at champion. If you do eat provided
you start ranking I, even in the city. That will help your
fiscal business and England, the online space. Because when your Google, My Business listing
ranks very well. Those are fixed DSU
of your websites. It makes her website
also rank very well. And at the end of the day, you get more sales and you get more customers and came up. I want you to drop every
question you have. To drop your questions, your observations,
and what you think. You can also add this course. Now, already gotten to
the end of this course, which is for you
to be able to say, Google My Business
and optimize it. And if you follow everything we just talked about
in this course, really Jesse, you'll be
able to see serious groups. Your business, this DNA a few days to make heat some rank
because it's going to be here on current is. And you'd be so surprised
at the number of sales and inquiries
that we'll call him.
17. How To Read Your Google Business Profile Listing'sInsights: Let's talk about measuring your insights on Google
business profile. Now, you're going to click on
insights on left-hand side. Yes. And then show you different metrics that are going to be explaining
quickly to, you know, you can
measure it by one week, one month, one quarter, just stay with warm months. And then as you can see, these all searches means the number of such
people did that direct them to your
location, your business. So the green is a direct, people are actually
searching for your business name,
your address. Discoveries be precisely for
services related to you. And then branded. Customers will find
you understand setting for any particular brand
related to your business. For this nested
design education. Now, listing, you can see that more people are
searching exactly for the name and address while COVID pandemic few people
be true brands through you can use that to help
yourself in knowing where your customers
I'm coming from. Now, the next step is where customized view of business on Google IT viewing it on glucose search
or Google Maps. Now as you can see, you can see that it's
almost the same. Around January 10th,
1752 people viewed, he talked about swapping. 218, viewed it as such. So why does this
matter? In my pants? Because most people view this. Your business on the map means they want to go to that
vicinity or they want to come to your business
physically while listings on the viewing it on
this side onset MS, maybe they want to visit your
website or CBT location. Such but most likely might be some order information you get. And then the next step
is customer action. So as you can see for
the past four months, customers that Kimmy
actually visited websites wanted and 70 times
requested for directors, 3,020 times in one month. And then he called to banks. You can use that. If you check what carta
is going to increase, you can see that they
are more actions. You can actually use that to also see how your peak is doing, what you can do to
make kids better. Now you can also
see the location, direction you force the areas that people were coming from an hour to get to where boring most times when they search for
your Google Maps. So it's showing where
people were coming from. And as you can see, I don't know where
my frog back to AVS. And basically
direction request is the area where customer has requested jumps
to your business. So you can use that to
know what kind of people that way when interacting with your business
are coming from. Now. The next step is the phone numbers and see
number of calls by d. And you can use that
day of the week. Is that with time, you can feel likes period
of time and all of that. Exactly exactly why
they called in and out. You can optimize for that. So for photos that
you also upload, this is also important to
see how they've seen it. It can be feeling better. So now look at this set of
photo quality of customers. Lots more than the portals. So what does this mean for me? This means this,
you need to also upload your own photos more than the customers because customers by NO represents
your business well, so you need to be able to get your own photos
in everybody's face. You can also press this to
steal new profile performance, that kid money that way, you can get more breakdown, you can get the breakdown. You can get a platform
device breakdown. Again, also see where
the holes are coming. Many codes are for me. The message is before
I dropping of bookies, directions, website
clicks and all that. So this is a more comprehensive
and break down wheat. You can also check. That is that about
insight spoke to forget to always check
your insights because he actually very important
when you see some of these numbers is your ideas
on what you can do better. The ones who are doing
world and you need to focus more on, I'm pushing on. And the ones that you can
actually do better on. See you in the next video.
18. When To Expect Results: How long does it take
for it again, results. You can start getting
results immediately. Yes, that's our
exciting and that's how wonderful Google
my businesses, boats. You need to follow the steps
that I have given you. Post regularly, amass reviews and do
all the other things. Also mentioned, make
sure you knew the trends of your industry and then also checkout the activities of your competitors on
Google My Business to go through your list and
check what they are doing, who they are posting. Also tried to imitate it into
your own organization now, culture to what you do
in your organization, try to see how you
can blend it into it. And the way that works is
you're already using what they are using to outrank you
and you're using it. You bet I was on my dad's, you'll be able to
attract them because it is a clean field. You understand.
19. How to Handle Multiple Listings On Google Business Profile: Welcome back. Now we're going
to be talking about out1. Do multiple locations on Google My Business or
Google My Business profile. For people that have
more than one location. Let's say you run
a restaurant with different branches or a particular business
with different branches. This is the way you can group
your luca your locations. So I'm going to be showing you exactly what you're
supposed to do. To group them into
specific sections. For people that need that
data to be easy for you to where you need
to do on it. Okay? Okay, so the first
step you need to do is to put your listing your businesses so you
see on your far-right, going to see businesses. Sorry. Wait, the first step you need to take is
to go to your Google, My Business Manager platform. And then on your far left
you're going to see businesses. So I want you to
click on businesses. And then it will take
you to this space, needs to show how
many locations you. Now you want to add detail. Next step for you to take
0s to press Create Group. So you press grid, who writes the kind of
group that you want? For this we have new organization group and
then you press create. So as soon as you do that, next step is to
select those boxes. The box is by the left. As I am doing it, you select the ones that
you want to group. Two, the first group that
you've already created, you know, we just created
a new organization group. Nicely fit that thing. You select the
locations that you want to put into that group. To do that. Go to Actions. As you can see, you go to Actions which is
on your far right. Then Press location, transfer businesses. So it will show you that. Okay. Are you sure
you want to transfer these businesses and you see? Yes. So it will be able to select the group
that you evoke point. So you'll be able
to transfer him location to that
particular group. So if you have more
than one group, you can also transfer your
location two different groups. So in this situation, you press this and then
you press transplant. As soon as you press transfer, it's going to take those was equal to that group who
went anytime you from me. I've seen like 16 locations at St. that you see to group by, you can always select the group. At the top left of this box. You can see presently
unknown grouped bar, if you've selected, is going to show all the groups
that you've created. You can create that and then you can keep multiplying that for as many groups and as many
locations that you want. See you in the next video.
20. How Long Does It Take To Be Verified: There's this question
that people ask. How long does it take to
get your listing verified? If you actually do
everything that I sent in this course,
video by video, step-by-step, you will actually have less
issues with verification. Verify that a lot of
accounts and there are some accounts that I
verified for Cindy. There are some accounts
that take up to one month that's on my
counter take up to one week. But you've, you follow the steps I've highlighted in this course, or you didn't, you didn't
miss any part of it. You will most likely
get your account verified within the first week of registration and creation. And then you'll be able
to follow through on the optimization of the listing. And you need to understand the optimization
doesn't just stop at the creation or the
verification part. You need to also know that verification
continues over time, over the period of
usage of the list. And we need to keep verifying and keep doing
different things that I said earlier that there are some things you
were supposed to be doing weekly, monthly, yearly. That's how it is. The most average I can give you is you are supposed to get
verified within a week.
21. Conclusion: So in conclusion, I'm so happy you don't
read this course. And I am very sure listed so very verified right now is followed all the steps that I outlined you on your way
to getting you optimized. If you have any
questions, he's jumping. I have question box
or the comments box. And then as soon as you also encounter
any issues on the way, you can always come to the
group and drop questions, observations, and need to be answered as soon as a simple. I'm so glad you
took this course. Please drop a review on Google, My Business Online,
grandpa, digital. You'll see it on Google
by design stopper review. Next award. You know, what you
think about US dropped they review on
this course two and let us know once we did
that track, you very much.