Transcripts
1. Intro: Hi, I'm Vivian and I am a Senior Product UX UI designer and of course a course creator. I've worked for
Corporate America for several years and at the time, I felt a very unfulfilled
in my day job. I was tired of working
for someone else and barely had any
vacation time. So I decided one day that I
was going to quit and I did. And I wanted to just travel the world and work
from anywhere. So now I generate about $30 thousand months
with less clients, but my journey has
not been easy at all. I felt very stuck in my corporate career and I
knew that I had to take some actions in order to finally make the leap to
full-time freelancing. So one of the reasons
why I created this course is
because my goal is to show you what is possible for you in your next move
as a freelancer. So if you've been toying with the idea of going
full-time as a freelancer. It's a big step, I know, but it can be
incredibly rewarding. You get to work on
your own terms, set your own hours, and work from anywhere
in the world. So in the next couple of videos, I want to provide
you with tips on how you can go full-time
as a freelancer. Even if you don't think you can. We will go over topics
such as working on your mindset, setting goals, how to charge more
for your services, how to attract clients
and much, much more. So, get ready to take
notes and thanks, and I will see you in the
next couple of videos.
2. The Truth About Freelancing: Freelancing can open up many opportunities for
your personal life. You'll have more time to have
a better work lifestyle. You have the flexibility
to work from anywhere. You get to spend more time
with your family and friends. And overall, you'll have
a flexible schedule. Now, there are many things
I love about freelancing, but one in particular
that I struggled with in the very beginning was
having too much flexibility. And I know this
sounds a bit strange, but let me explain. When you have too
much flexibility, it's a bit hard to
manage your time if you don't structure
your day properly. So when I was in Cape Town, South Africa for a little over
a year as a digital nomad, I was new to freelancing full-time and I had
too much freedom where I didn't know exactly
how to structure my day. So for those of you who are taking the leap to
freelancing full-time, you have to make sure
you list out all of your must do's for the day. It makes sure to also keep an up-to-date calendar of any
appointments for the week, including meetings
with your friends. Try to follow a structured
system and that way you can maximize your time with
the flexible schedule. You will have. There are tools that
I've personally used to keep my life
sane and organized. But my favorite one has been Asana plus the built-in
calendar that's on my iPhone. It's been a great tool for my business and
my personal life, and I keep everything
very organized. But keep in mind that there are times where you may want to do things in your personal
life That's a bit spontaneous. So make sure that you do
that from time to time. Of course, when you take the plunge of becoming
a full-time freelancer, I want to call out
that freelancing. Is that always as glamorous as what you see on social media. And social media, you'll see a lot of influencers
traveling around the world while working
remotely from beautiful places. You don't necessarily
see the obstacles they go through in their
personal life and business. And I've been very fortunate to have that lifestyle that I have. And I do post pictures on my social media channels of beautiful places
around the world. But as I've mentioned
many times in the past, that my journey was not easy. In the beginning of my full-time freelancing
career, I struggled guys. I struggled to get clients and I struggled to make
consistent money online. I've even struggled to
have an online presence. Now, there were nights where I couldn't even sleep
because I didn't know how I would generate
a money living abroad. Yet, my social media appeared as my freelancing
career was perfect. If you don't know
how to properly set up your freelance
business properly, you will have
trouble succeeding. And I've learned to set up systems and
structure my business. That way, I have more
time to design and create online courses and market by services and of course,
make more money. So when you have a
step-by-step system in place, you will find it easier to
create a portfolio that stands out and how to
market your services. How to get high paying clients, plus how to get current, higher paying clients
to work with you again on a contract basis. So if you don't know how
to market yourself or have the confidence that
you're not worthy of being hired for high pink lines, then you will not make money. Simple as that. And taking initiative and believing in
yourself that you're capable of creating wealth and abundance of freedom
is the first step. The second step is getting clients to want
to work with you. It's not easy to find
clients in the beginning, I've struggled in the beginning
of my freelance journey. We've all struggled
to a certain degree, but I got better at my craft. I built an online portfolio
that stands out to recruiters on LinkedIn
and to potential clients. If you're not willing
to do the work, my friend and put
in the effort to do the necessary steps
of setting up your freelance
business properly. From the very beginning, it will take you years to figure out everything
on your own. With that being said, my friend going freelancing full-time can be scary at first. But if you do the work, you have the passion
and you have the drive, and you wonder, reach
your highest potential for something more fulfilling. Everything will work
out the way it should. So keep working
towards your goal. And I'm here to cheer you
on every step of the way.
3. Shifting Your Mindset for Ultimate Success: Freelancing can be
very rewarding career, but it can also be
challenging at times, it's important to have the right mindset when
you're freelancing so that you can push through the tough times and keep your
business moving forward. And one of the most
important things to remember is that
freelancing is a business. Any business, there
will be ups and downs. The key is to not let
the downs get you down, accept them as part of the freelancing journey
and keep moving forward. Another important thing to remember is that
freelancing is not erase. You don't have to try to
do everything at once. Take your time and
build your business in a steady pace and focus
on quality over quantity. If you keep these
things in mind, you'll be well on
your way to building a successful freelancing career. Now, everyone's
freelance journey is different and my
journey was far from easy. And I want to keep it
real and tell you that starting her freelance
career is not for everyone. I've lived it and I got burned out throughout my
entrepreneurial journey. But the lows did not stop me. And I went through several lows well,
building my business. But once I started to have like a routine and I set goals and a clear vision
for my business. I learned to shift my mindset to think that
I'm capable of freelancing full-time despite of any
challenging times I had to face. So if you're currently
feeling stuck and have some limiting beliefs about pursuing
your freelance journey. I totally get it. I was also in the same
position a while back. It's normal to feel this way, but remember to adjust your mindset and
keep moving forward. With a positive attitude. You can achieve anything. You set your mind to.
4. Set a Goal on When to Go Freelance Full-Time: When you're thinking
about making the switch to full-time
freelance work, it's important to
set a realistic goal for when you'll be able
to quit your day job. Otherwise, you may find
yourself feeling stressed and overwhelmed as you
try to make ends meet. So here are a few things to consider as you
set your goals. So number one, how much money
do you need to live on? So make sure you have a
realistic idea of your expenses so that you can
accurately estimate how much income you'll need
to bring in each month. And keep in mind that
as a freelancer, you won't have access to employer sponsored health
insurance or other benefits. Your retirement fund. You'll also be responsible
for paying your own taxes. And once you have a better
understanding of your goals, take a close look at your budget and figure
out how much money you'll need to cover your
expenses each month. And this will help you
determine whether or not you're comfortable level
to make that leap of going freelancing full-time. And number two, are there any financial obligations you need to take care of
before quitting your job? So before you make a decision
to go freelance full-time, it's important to take a look at your financial situation and
make sure you are prepared. Are there any outstanding
debt payments that you need to make such as a car loan or a student loan or pay
off a personal loan. Do you have any savings
goals that you need to reach if you are planning on becoming a
full-time freelancer, do you have enough
money saved up to cover your living expenses
for a few months. These are all important
considerations that need to be taken into account before you make such
a big decision. And once you have a clear idea of your financial obligations, you can start to
develop a timeline for quitting your job and
reaching your goals. Number three, do you have a solid plan for marketing
your freelance business? There are a few things
you should keep in mind when marketing your
freelance services. First, you need to identify
your target market. Who are the individuals
or businesses that are most likely
to need your services? And once you've
answered that question, you can begin developing a marketing strategy
that will reach them. This may involve with connecting potential clients on LinkedIn and crafting an outreach letter and pitching your services. Now, remember that it takes
time and effort to build up a client base plus nurturing that relationship even after you land the client. So don't expect to make a full-time income from
freelancing overnight. Patient, stay focused on your goals and be willing
to put in the work. So make sure you're prepared for all the challenges that may
come with making that switch. And number four, would you
consider working part-time? So one way to ease into the freelance life is to try
working part-time. At first. That way you can gradually build up your client
base and save money so that you're not overly stressed about
quitting your day job. Of course, there are benefits
and drawbacks of two, both quitting your job
and working part-time. So for instance, working part-time gives you
a steadier income, which can be helpful if you have financial obligations such as a mortgage or a car payment. However, it also means
that you'll have less time to dedicate to
your freelance business. So ultimately, the
best decision really depends on your
individual circumstances and what will work best for you won't work
for everyone else. So take those things into consideration and
make sure you save a lot of money before you transition into a
full-time freelancer. So setting goals that are too ambitious can lead
to disappointment. So it's important to be realistic about what
you can achieve. But at the same time, don't sell yourself short. If you're willing to work hard, you may be surprised at how quickly you can
reach your goals. So go ahead and dream big. Just make sure your
goals are achievable.
5. Save Money Before You Quit Your Day Job: I know what it's like
to feel like you just want a straight up
quit your day job. But hold on a second. Before you quit, you
need to save some money. And one of the biggest
challenges is that your income can be
inconsistent at times. So you might have months where your book solid and
you make great money. And then there are other months where you're interviewing with potential clients and waiting on their response if
they will hire you. So this can make it
difficult to plan your financial future and can even lead to
financial insecurity. If you're thinking
about freelancing, it's important to be aware of this specific challenge and
to have a plan in place, to have to help
you during months of inconsistent work because from time to time
it does happen. So one strategy is to save up money before you
quit your day job so that you have a
financial cushion to fall back on during
the slower times. But unfortunately, I cannot tell you exactly how much
do you need to save? You'll need to come up with
a figure that you'll feel comfortable with to cover
costs such as like your rent, car payments, utility bills, phone bills, health
insurance, etc. So what I would recommend is to save several months
worth of money. That way, you also have a
safety net for the slow months. Plus, you'll feel a bit
better knowing that you have some money saved up in the event that you're
waiting on a client to get back to you for a
potential collaboration. So a second strategy is to
cut back on your spending. So this may seem like
an obvious solution, but it can be very difficult. Once you do that in practice. Sometimes we're used to a certain lifestyle and it's
hard to change those habits. However, it's important
to be mindful of your spending and try
to cut back where you can track your spending for even just a few weeks to get an idea of where
your money goes. How much are you can you actually afford
in each category? And once you have
a budget in place, stick to it as
closely as possible. If you've been eating out a lot, buying our coffees,
are buying clothes, tried to live at
yourself a bit so that you have extra money that you can save and don't give up on the things
you enjoy to buy, of course, just
buy less of it and saving money even just
a little bit counts. So another strategy
is to automatically transfer a fixed amount of money from your checking account into your savings
account each month. So this way you'll
have money to set aside without even
thinking about it. And this strategy
has also helped me because if the money is sitting in my regular
checking account, I'm more likely to spend it then if it was in
my savings account. And finally, try to pay off any debt that you might
have as quickly as possible. So high interest rates can make it very difficult
to save money. So paying down
debt will give you more money to put towards
your savings each month. So if you, just, by following these
simple strategies, you can start saving
money immediately and enjoy a better
lifestyle later on in life, knowing that you have more
of a financial security.
6. Know Your Value and Charge More For Your Services: As a freelancer,
you should never settle for less than
what you're worth. You have skills and
experience that are valuable and you need to make sure that you're getting
paid accordingly. Many freelancers start out by charging much less
than they're worth. And this can be a huge mistake. If you want to make most of
your freelancing career, then you need to be confident in your abilities and charge
more for your services. If you're just starting out
as a freelancer than it can be tough to know
how much to charge. And many people are
afraid to ask for too much or they may not feel
confident in their skill set. The more that you
practice your craft, the more confident you
will be in your abilities. And this will help you to charge what you deserve
as a freelancer. So a good rule of thumb is to start at a
rate that is higher than what you would expect
to make a traditional job. So this may seem like a lot, but remember that
as a freelancer, you are responsible
for your own taxes, health insurance,
and other costs. So when you factor in
these additional expenses, your hourly rate should
be much higher than what you make any
traditional job. So let me give you a
quick little story. When I was in my nine to
five Corporate America job, my side hustle at the time was freelancing with
different clients. And at first I had no idea
how much I should charge, even though I was
already a designer and had experience working with
internal clients at work. When looking back, I realized that it's
important to remember that your value doesn't come from your title
or your salary. Instead, your value comes from the skills and experience
you bring to the table. And the only way to build those skills is to keep
practicing your craft. And every project you work on, every client you
interact with is an opportunity to
learn and grow. With each new piece of work, you're honing your skills and becoming more valuable
as a freelancer. So one way to practice your freelancing skills is
to take on smaller projects. So this will help you get a
feel for the work involved and also give you a chance
to build up your portfolio. And as you complete
more projects, you can start to
increase your rates. Another way to
practice is to offer your services at a discount
to a friends and family. This can be a great way to get started and build
up your confidence. Now, it's no secret
that as a freelancer, you need to negotiate your rates in order to make more money, but not everyone does it. Negotiating rates can be
intimidating process, especially if you're
new to freelancing. When it comes to
negotiating rates, the most important thing is
to be clear about your value. You need to know
your worth and be confident in what
you're asking for. If you don't believe in your own value than the
client won't either. It's also important
to be prepared with data to backup your
pay rate request. I encourage you to work
on your portfolio. If you want to make more
money as a freelancer. And your portfolio is
what recruiters and hiring managers are
looking for when I'm going through applications
or when finding you on professional platforms like one of my favorite ones, LinkedIn. Another important tip is to be a bit flexible in
your negotiation. And it's okay to start high and come down a bit as long as
you don't lowball yourself. Remember that the goal is to
get paid what you're worth. So be prepared to walk away if the client isn't willing
to meet your needs. And finally, don't forget to listen to clients needs as well. They may have a budget in mind that you weren't
even aware of or they may be looking for
a different scope of work than what you're offering. If you can be flexible and
meet the client's needs, you'll be more likely to become a better freelancer
and a better negotiator. And you can come
into agreements. Of course, every
freelancer situation is different and there is one, no one size fits all solution. But if you want to be a
successful freelancer, then it's important to know your worth and charge accordingly. So don't be afraid to
negotiate and don't let anyone else dictate
what your worth. Remember, you are the
expert in your field, so charge what you're worth
and don't settle for less. And don't let recruiters or others dictate what
your worth is. Know Your Value and always,
always demand more.
7. How to Become Best Friends With Your Recruiters on LinkedIn: Recruiters are the
first of contact for most freelance candidates
when trying to get a job. So it's important that you make a good first
impression with them. So there'll be
willing to help you again when you have
new opportunities. If the relationship isn't
great from the start, it might get even worse
in case you don't reply to their messages
or react to slowly, The relationship has
to be built on trust, and that won't happen
if you are not proactive with keeping the
lines of communication open. Start by communicating with recruiters on a regular basis. Make sure that one of the
recruiters in your network is the right person to approach in case you find a job opportunity. You can use LinkedIn's
advanced search to find out who is the most relevant of the recruiters
in your network. And once you know
who to connect with, don't just send them one
message every now and then, establish a regular
communication pattern. The good idea is to
send your recruiter a message on the same
day of the week. So for example, you
could send them a message on
Tuesdays or Fridays. So this way, the recruiter knows that you're actively looking for jobs and you become someone they look
forward to hearing from. On the other hand, don't forget that recruiters
are busy people and might appreciate a quick message to acknowledge that you've
received their message, even if you don't have
time to reply in depth. So make sure to be transparent about
your employment status. If you've set up your LinkedIn profile
collected correctly, recruiters will find you. So when they do
reach out to you, one of the first
things recruiters will ask is whether you're
available for higher. It's important to be transparent when you reply to that message. If you eventually won
a freelance full-time, Don't try to avoid
their questions and hope they'll
forget about it. Be honest and let them know that you're not available right
now for a full-time position. Otherwise, the recruiter
might end up wasting your time and theirs
by offering you a job, you can't take what
you don't want to tell your recruiter that you're
not looking for a new job. Try to be as honest as possible without giving away
too much information. So instead of saying no thanks, you could say, I'm currently not looking for a
new full-time job. I would like to transition to a full-time freelance
or in the near future. I'd love to stay in touch. Notice how friendly
that reply was. This way you don't burn any
bridges and the recruiter can still be a valuable resource for you in the near future. It honestly, if you treat
your recruiters that way, you want to be treated, they will remember you when they have a contract or
a freelance role. So this is one of
the main principles to get recruiters to think of me when they have high paying
jobs with the same client. And let me give you
another example. A while back, I was looking at my bank statement and I
noticed that I got paid twice. And the honest person than I am, I let my recruiter know
that I got paid twice. Since then, he sends me high-paying freelance
jobs that are not available to the public
because of my honesty. So always lead with honesty and respect because you
never know the universe will be on your side and bring greater things to you
when you least expect it. So make sure to develop great relationships with
your recruiters as they will ultimately pass you to the
next round of interviews with the hiring manager for the project you
may be working on.
8. Attract and Keep Clients on Repeat – The Power of LinkedIn: Linkedin has been
the number one tool that I use to get
clients on repeat. Linkedin is like a
search engine for recruiters ready to
hire great talent. So it's best to niche
down on an industry. Now, if you've worked on
different industries and generally like to have experience working in
different projects, then that's totally okay. Keep in mind that the
more unique down, the more of an expert
you're seeing in that particular industry and the recruiter will take
you more seriously. Now, I highly advise
that your resume is up-to-date with all of
your work experiences. Because one of the
exercises that you need to do is to ensure that what you have
in your resume will carry over to your
LinkedIn profile. And after you have
saved your profile, then recruiters will get
the chance to find you. Okay, my friend, after you've updated your
LinkedIn profile, you need to make
sure your profile is set to actively looking. One of the things that I've
noticed freelancers do is once they get hired to
work on a particular project, they set their
LinkedIn profile to no longer actively
looking for roles. Instead, you should
always have open to work enabled because you
should always interview, even if you're working
with a client, it's always good to have the contexts of
future clients and start building a
network of clients before your current
project ends.