Fiverr Pro Bootcamp - Become a Fiverr Pro & Succeed on Fiverr | Scott Adam Lancaster | Skillshare

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Fiverr Pro Bootcamp - Become a Fiverr Pro & Succeed on Fiverr

teacher avatar Scott Adam Lancaster, Branding Expert, Fiverr Pro & Coach

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

    • 1.

      Introducing FiverrPro Bootcamp


    • 2.

      Fiverr seller levels 101


    • 3.

      The truthful pros & cons of Fiverr


    • 4.

      How to never get warnings or banned from Fiverr


    • 5.

      How to attract more high-quality clients on Fiverr


    • 6.

      How to spot nightmare clients instantly


    • 7.

      Improving your response time tips


    • 8.

      Is it worth promoting your Fiverr gigs?


    • 9.

      Fiverr Dashboard 101


    • 10.

      The right way to take a break from Fiverr


    • 11.

      Is Fiverr Seller Plus Pro Program really worth it?


    • 12.

      Fiverr analytics 101


    • 13.

      Get your first Fiverr client - make it happen


    • 14.

      What makes a perfect profile picture


    • 15.

      Why experts get paid more than service providers


    • 16.

      The art of persuasive profile descriptions writing


    • 17.

      Strategically selecting your skills on Fiverr


    • 18.

      Linking out to other accounts on Fiverr


    • 19.

      Showing the right education on Fiverr


    • 20.

      How to earn more by niching down to be a trusted expert


    • 21.

      Strategically selecting the services you offer


    • 22.

      Fiverr Pro Application - When is the right time to apply?


    • 23.

      Fiverr Pro - Preparing before applying to maximise success


    • 24.

      The Fiverr Pro application process


    • 25.

      Fiverr Pro application - How long does it take to be accepted?


    • 26.

      How to handle anxiety as a freelancer on Fiverr


    • 27.

      Dealing with impostor syndrome as a freelancer


    • 28.

      How to manage lots of projects without feeling stressed


    • 29.

      Gig Titles - Write titles that get clicks


    • 30.

      Gig Description - Write descriptions that converts buyers into sales


    • 31.

      How to create the perfect Gig video for your Fiverr gig


    • 32.

      Crafting eye-catching Gig thumbnails


    • 33.

      Pricing your packages strategically


    • 34.

      Using your FAQ section to convert more sales


    • 35.

      Optimise Gig SEO with Fiverr Gig tags


    • 36.

      How to showcase your work like a professional


    • 37.

      When should you use custom Gigs


    • 38.

      Are milestone Gigs useful?


    • 39.

      Better requirements equal a smoother client experience


    • 40.

      The blueprint to managing client expectations


    • 41.

      The perfect sales call structure to land any client


    • 42.

      Setting up quick responses to improve workflow and save time


    • 43.

      Linking Calendly with Fiverr for improved client experience


    • 44.

      How to use reviews to get more clients


    • 45.

      How to turn negative reviews into a positive


    • 46.

      How to get long thoughtful 5-star reviews from every client


    • 47.

      Balancing quality with quantity perfectly


    • 48.

      Why some freelancers can sell their service for 3x more


    • 49.

      What do when a client does not reply


    • 50.

      How to handle a client who wants to cancel the order


    • 51.

      Clever sales technique to land more clients (Snowball method)


    • 52.

      How Fiverr freelancers get hundreds of favourites on thier Gigs


    • 53.

      How to effectively upsell and cross sell on Fiverr


    • 54.

      The importance of building your portfolio website outside of Fiverr


    • 55.

      How to create a professional email signature


    • 56.

      Project management system using Notion (Free Online Software)


    • 57.

      How to stay unbelievably focused


    • 58.

      Tips on freelancing whilst traveling the world


    • 59.

      The importance of tracking and growing your net worth


    • 60.

      My personal freelance journey


    • 61.

      How to know the perfect time to go full-time freelancer


    • 62.

      Investment strategies for freelancers


    • 63.

      Legal stuff you should watch out for


    • 64.

      Show me your updated profile (Project Time)


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About This Class

4.2 Million buyers are shopping on Fiverr.

Looking to buy services from talented freelancers.

Just like you...

The opportunity to make a healthy income on Fiverr has never been better.

But where do you start?

And how do you stand out from other sellers?

Well let me give you a quick insight into how Fiverr has changed my life:

  • The leading Fiverr Pro Branding Consultant on Fiverr

  • I charge 4x more then other branding specialists

  • Top seller for 6+ years

  • 98% of my clients leave long thoughtful 5-stars reviews

  • I've visited 30+ countries since starting freelancing full-time

I'm not saying this to brag...

But many of my friends work on Fiverr too.

And I've helped them improve their income, profiles and life with the exact same techniques, methods and mindset that I share in the Fiverr Pro Bootcamp.

And now I mostly work with clients directly through my agencies website, I wanted to share the secrets that helped me become successful on Fiverr with the next generation of Freelancers.

The friends who took my approach made more money on Fiverr and improved their life because everything I teach is proven and has been tested over a decade of freelancing experience.

If you invest the time to learn the methods and techniques I share in this course and apply your knowledge, you'll have all the knowledge you need to take your Freelance career to the next level and work your way to becoming a Pro on Fiverr.

And I can't wait to see your success grow!


Improve your Brand's Website with HotJar:

Build A Fully-Branded Website with Webflow:

Meet Your Teacher

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Scott Adam Lancaster

Branding Expert, Fiverr Pro & Coach


Our mission is simple.

To make world-class design & brand education accessible to everyone.

All revenue made from our courses will be reinvested into creating new educational content, courses & resources to help you.

Any questions should be sent to

See full profile

Level: Beginner

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1. Introducing FiverrPro Bootcamp: So first of all, I want to say a welcome to the Fiber Pro boot camp. So I've been a qualified pro on fiber for quite some time, and it definitely comes with its advantages. It helps you to connect with a higher level of clientele. It helps you to get more projects, and it also helps you to be really seen as an expert in your particular domain. And this is actually one of the main reasons why I wanted to create this course. I know people who use fiber to connect with clients, friends of mine who are freelancers, and they sometimes struggle to connect with quality clientele, people who really respect them as experts. And I wanted to teach them how to become more credible on fiber, to be seen as more trustworthy and to be respected on the platform. Because as we all know, some clients can be a little bit more challenging than others. So I guess this kind of takes us to the question of who is this course for? Who is this course going to help and benefit? And to be completely honest, this is a course which I personally feel. I wish I had, you know, 56 years ago when I first started on fiber. I didn't know what to do. I didn't know how to deal with clients. I didn't have a clue how to manage my finances. I didn't know how to manage expectations. I definitely didn't know how to climb up the fiber system and, you know, become a top seller and then eventually a pro. And I feel like if I had a course like this from the very beginning, the journey would have been less painful for sure. And it would also have been a lot faster. I would have been a lot more successful with a lot less pain and a lot less challenges, and a lot less mistakes. By the way, if you're wondering who I am, my name is Scardam Lancaster. I own a branding agency called Clementine House, and I also have an education company, which is why I create courses to help others called the Lancaster Academy of Design and Brand. For the past decade, I've been helping start ups to really get their branding and marketing perfect. And they also personally coach and health freelancers to fine tune their careers and use tons of different platforms and marketing strategies to better themselves and get better quality clients so that they can make more money and enjoy life. So what specifically are you going to learn in this course? Well, we're going to be covering quite a lot, so I want to make sure that I give you a brief overview of everything that we're going to be discussing and learning in the course, so that you can decide if the course is right for you. So firstly, we're going to be discussing the different levels of seller on fiber. We're going to be starting at level one, working all the way up to pro. Well, I'll be discussing the application process and how to become a fiber pro yourself. We'll then discuss some pros and cons of the fiber platform. And then we'll also explore some things that you should never do on fiber because you'll probably get banned. We'll then go through a process that I've developed to attract high quality clients. And we'll also explore how to spot nightmare clients from a mile away. We'll also discuss some of the details like how to promote your gigs on fiber. Taking a break from fiber, the seller plus program, and if it's worth it, understanding the fiber analytics, Getting your first fiber seal and lots, lots more. But some of the most important things that you're going to be learning in this course is how to get your fiber profile professional and perfect so that you can attract high quality clients who trust you. And once we have your fiber profile ready, we're then going to be going through the application process to become a fiber pro. Now I'm going to share some things in this course which I've never shared with anyone. Most importantly, things like emotional well being and mental health as a freelancer, managing your own business and even potentially working another job whilst you're trying to make it as a freelancer, it can become very stressful and your anxiety can be through the roof sometimes. So I want to share some things inside this course which can help you and your mental well being, to keep you balanced and to help you live a long, happy life as a freelancer. I'm also going to be sharing some tips and tricks to create the perfect gig within fiber to attract high quality clients who respect you and want to work with you over the long term. This literally goes through the entire process from making the perfect thumbnail to writing the perfect title. It literally covers everything. One of the most important things that you learned throughout your freelancing journey, but specifically in this course, is how to manage clients and their expectations Perfectly. Managing your clients correctly can be the difference between having a stress free day and having the worst day ever. I can't think of many worse things than getting a really negative message from a client. It's just not something that I want to wake up and see first thing in the morning. So in this course, I've made sure that I've created a full section to help you manage client expectations. Understand how to sell the clients without being too pushy and salesy. And also how to create relationships with clients so that they'll want to work with you over the long term. I've also included some really cool automation methods that you can link up with clients and they can book meetings automatically into your diary without you lifting a finger all through the fiber platform. And I'll show you how to set everything up. It's super easy, so do not worry. Now we all know how important five star reviews are on fiber. And the system that I've created since 2018 roughly has helped me to not only get five star reviews, but also get my clients to write long passages. And you can actually check this on my profile if you really want to on fiber long passages, seeing how great I am to work with. Now on my profile you may see one or two negative reviews and that's completely normal. You're going to get some clients who are just not going to be happy no matter what. And that's why in this course, I've also included a lesson which is going to be helping you to deal with those types of clients. Clients who just want to argue and just want to be negative and are never going to be happy. And there's actually a client from South Korea who I worked with a little while ago who was super negative throughout the process. But I ended up turning him into a five star review and an incredible passage which you wrote for me to see how great I was to work with. And I'm going to show you how you can turn things around like that all in this course. So make sure you stick around for that particular lesson because it's super interesting. Now I'm going to actually sit here for another 30 minutes and tell you all the incredible stuff that is packed inside this course. What I would rather do is just tell you that everything that you're going to learn in this course, I wish I'd learned six years ago when I first started on fiber. It would have saved me so much time, so much energy. And I would have been in a position to make more money. And I wouldn't have had as many painful experiences with clients if I knew what I knew today. So I really hope that all the lessons, methods, approaches, techniques and strategies that I'm going to teach you in this course to help you really reach your potential on the fiber platform as a freelancer. Help you as much as all the students and freelancers that I've coached over the past couple of years. And I really can't wait to get your feedback on this court because I've really put everything that I know about freelancing and succeeding on the fiber platform in this program to help you. So without further delay, I will see you in the next lesson. 2. Fiverr seller levels 101: In this lesson, we're going to be learning all about the different seller levels on fiber. And most importantly, how you can work your way up the level. Sir, you can get more benefits, more traffic on your profile, and then more orders and higher quality clients. So let's dive right in now. This is actually an official page on the fiber website and you can actually go on that if you really want to to dig in a little bit deeper. But ultimately, it tells you what the different seller levels are and also how you can work your way through the different levels to eventually becoming a fiber. Now it says that the seller level is based on your monthly performance, superb service, high buyer satisfaction, and on time delivery. Now within this course, I'm going to be showing you how to hit those three things. So you can eventually get more five star reviews, which will basically help you to climb up the rankings far faster. But right now, let's focus on the different seller levels so we can understand where we're going and then I can teach you how to get there. And as it says here, by basically, you know, providing a great service, you're going to basically get more traffic to your profile which will then result in more orders. So you can essentially earn more money. Now if you're a complete new being, you've just started your five journey, then you're going to be classed as a new seller. Now this is basically where your fiber journey starts. And as soon as you create a gig on fiber, you're going to start to be linked up with different clients who are looking for the service that you're looking to provide. Now, when you just start off on fiber, it's really important for you to get those first few orders right. And I'll share a couple of tips a little bit later on so you can really get off on the right foot. But the reason that this is super important is because if you've only done three orders and your brand new on fiber and they've all kind of been negative, maybe one or two star reviews, then no other clients are going to want to work with you, they're not going to want to waste their time. So it's more likely that you're going to have to basically start over again and start a brand new profile. So starting off on the right foot is really important and we'll cover all that later on on the course. Do not worry. Now, as a new seller, you essentially get to create seven active gigs, okay, So that's seven different services that you can offer your clients. You can also add two extras per gig, which we'll go through a little bit later on on the course. It's not that important right now, don't worry about it just yet. You can also create custom office up to $20,000 each. We'll also cover custom offers later on on the course, so do not worry about that. That's a little bit more advanced and I'll tell you the certain situations when you should be using custom offers a little bit later on. And you can also withdraw your earnings after 14 days. So if you're brand new to fiber, then basically what happens is when a client pays you fiber, keeps hold of that money for 14 days before they release it to you. Now the reason fiber do this is really simple. It's basically to make sure that the seller and the buyer are happy before they release the funds to the seller. I actually had a situation once where this was super useful, where basically someone hacked my account and basically sent themselves, think about 400 or $500 that was in my account at the time. And basically because the money hadn't cleared yet on their side, and it had only been around two days, I managed to contact fiber and tell them what happened, and they actually reimbursed me the money before it got sent out to the person who hacked my account. Now at the time, this was super scary for me. I still remember walking up and down the beach almost crying my eyes out with my friends. Realizing that I've essentially been robbed. But now I do not keep any money on the fiber platform. And I also know that if anything ever goes wrong like that, as long as I check my account every one or two days, I basically know that if anyone tries to steal anything from my fiber account, I know for a fact that I'm going to get it back because this is how fiver works. It's super safe and super secure. So once you've been a new seller, you then move on to being a level one seller. Now to reach the level one status as a seller, you need to meet the following requirements. So you need to be an active seller for 60 days. So as I said before, fiver really wants to kind of figure you out and see if you're a good seller or if you're a bad seller you also need to complete at least ten orders over the full time that you've been on fire. This isn't going to be difficult to do, especially after you get the first one or two under your belt. Once you deliver a great service to two clients and they give you five star reviews, it's going to be really easy for you to get the next date, okay? But just be patient and it will all come, I promise. So you also need to earn over $400 You need to maintain a 4.2 star rating over 60 days. With everything that you're going to learn on this Course, 4.2 is not going to be a problem, Trust me. You're going to have to deliver a 90% response rate score over 60 days. What that basically means is if someone gets in contact with you via message, you basically respond to them as soon as possible. And as long as you respond to everyone, then this is going to be ticked off really easily. You need to score 90% order completion rate over the 60 days. And what this basically means is really simply over the 60 days, if you sell ten orders or work on ten projects, nine of those ten have to be completed and one is allowed to cancel. Now obviously we don't want any to cancel and we are aiming to complete all ten because we want to get paid and we want to make sure that we keep our perfect score. And if you follow all of the things in this course, I promise you you're going to be able to manage your client's expectations and deliver on everything that you promised them. So just stay tuned and we'll follow up with everything a little bit later on. You need to achieve a 90% on time delivery score over 60 days. This is actually a really simple one to get right, but you need to make sure that you dedicate the right amount of time to the project. This is all something that we're going to go through later on the course. So again, please don't worry, we will cover it a little bit later in more detail. And you also need to make sure you receive no warnings for 30 days. Now this is one of the things that always get new sellers in trouble. The reason being is there are some things on fire that you just cannot do. And I've dedicated a full lesson to making sure that I outline everything later on in the course because I've actually been given a few warnings over my time on the platform. Obviously, I've been on the platform for six to seven years now. And some of the things that they do almost bang you for pretty strict. So I want to make sure we cover everything that you could potentially get a one in four to make sure you don't get into trouble with the platform and potentially get your profile band. Now once you become a level one seller, you get some additional benefits. So you can then create up to ten active gigs. You can add four extra services for each gig. You can also create custom offers up to 20,000 which is the exact same as a new seller anyway. You can also create custom offers up to 20,000 much like a new seller. So there's nothing different there. And you can also withdraw your runnings after 14 days. Again, exactly the same as a new seller. So how do you get from being a level one seller on fiber to being a level two seller? Well, let's find out. So to reach level two status, you need to meet the following requirements. You need to be an active seller for 120 days. You need to complete 50 orders of all time. As you can see, they're just finding out how good you are at providing the service that you are providing. On the platform, you need to earn $2,000 or more. Maintain a 4.2 star rating, which again is really low. Actually, we should be aiming for around 4.95 Deliver a 90% response rate, 90% completion rate, 90% on delivery time, and receive no warnings over 30 days. So what are the benefits that we get by becoming a level 25 a seller? Well, we get to add more active gigs, so we get to do 20 now. We also get to add more extras. Create custom offers up a 20 grand, which is pretty much the exact same as before. You get to enjoy priority customer support, which is actually really useful. Around 34 weeks ago, I couldn't upload a video on my profile for some reason, I'm not sure why. And then basically within two days, I managed to fix it and everything was done, and it was just really incredible. So this is actually really, really useful, and you can still only withdraw your earnings after 14 days. Now I do know that level two sellers on five are the last ones that have to wait 14 days to retrieve their money. Once you become a top seller or a pro, then you're essentially trusted by the platform and they basically let you take it out within seven days. Which is great, it's basically half the time. But how do you become a top rated seller on five? Well, let's find out. So basically to become a top rated seller on fiber, it's the highest standard that you can achieve on the platform. Obviously, apart from becoming a pro, which is a little bit different, which will cover a little bit later on. So the fiber team manually reviews your performance for the previous 60 days and awards you with this level if you meet the following requirements. So you have to be an active seller for at least 180 days. So ultimately, if you have a really great run and work super hard within six months, you would literally be a top seller on fiber and be one of the best on the platform at what you offer. You need to earn over $10,000 which is actually super easy. If you think about it, it's only $100 per order, which is, you know, literally nothing. You need to maintain a 4.2 star rating over 60 days, which to be honest, again, is really, really low considering deliver a 90% response rate over 60 days score a 90% completion rate, achieve 90% on time delivery, and have no warnings over 30 days. Now what you get when you become a top rated seller is basically you get to create 30 active gigs, you get six extras, custom offers up to 20,000 which is the same for everyone. To be honest, you get top priority support and also get to withdraw your earnings after seven days. So just at the bottom they see a disclaimer. Pro freelancers who go through a rigorous application process. Now the application process to become a five app is not really rigorous. But you just have to have things in place in a certain way to maximize your chances of success. And I'm going to go through everything with you in this course, so do not worry, we'll cover everything. And it's super simple if you follow the step by step process and I'm going to share with you. So as you can see, there are different levels to the fiber platform. And you know, no matter what level you are, you are going to get gigs and clients who want to work with you. Now one thing that I've learned from essentially being a new seller and working my way up to a top seller since April 2017 and then eventually a five app is the higher your level, the more respected you're going to be as an expert on the platform by clients. And that's just the name of the game. You could be the most knowledgeable person in the world about building websites, for example. But it's going to take you more effort to be trusted by a potential client if you're brand new to the platform and you don't have any reviews. And the reason I'm sharing that with you is because when you first start out on fiber, it can be a little bit difficult. You can feel like you're not being respected, like people don't trust you. And it can feel a little bit challenging to actually get clients on board. But once you actually start to build a reputation on the platform, they can say the reviews, they can say that you take care of your clients. You can really make things easy for yourself just by getting those first few Fire Star reviews on the board. Now I know I keep saying this, but later on in the course, I'm going to be giving you all the tools that you need to help you succeed on fiber and manage your client's expectations. So you can get those five star reviews and climb up the hierarchy of fiber sellers on the platform to be respected and trusted as an expert in your field. So on that note, let's continue the course and I will see you in the next lesson. 3. The truthful pros & cons of Fiverr: Okay, so what are the pros and what are the cons of using the fiber platform? Now listen, I would love to sit here and tell you that using the fiber platform is all champagne and roses, but the reality is that it just isn't. And there are some things that you need to be very careful of if you're thinking about using fiber as a platform to build your career as a freelancer. Now obviously there are a couple of other platforms out there that you can use to actually further your freelance career and connect with new clients to sell your services. But fiber is by far, I think, the most popular. And if you use the platform correctly, you can really get ahead from all the other freelancers out there offering the same type of service as you. So let's go through a few of the pros about using the fiber platform. And then we'll go through some cons and some negative things about using the platform. But then we'll also explain how to overcome them later on on the call so that you can essentially create the best possible experience for yourself as a freelancer on fiber. So the first pro of being a freelancer on fiber is fiber, ultimately pays for your marketing for now what do I mean by this? I mean that basically as a freelancer, you need to find clients somewhere somehow. And if you've used fiber before, you'll know that they take 20% of all the money that you make through the platform. Now, this can seem like quite a lot. And I actually felt pretty bad when I first started out on fiber because I felt like they were taking 20% of everything that I earned and had worked for. But it isn't quite like that. If you think about it logically, if you think about most businesses, they spend anywhere between 30% to 40% to actually acquire a new customer. And if you didn't have fiber or another platform to actually get clients, then you'd ultimately have to spend a ton of time marketing yourself on social media. Or maybe making Youtube videos or reaching out to your new clients to offer them services. And creating all of that content to market yourself on social media can take an incredible amount of effort and energy. And once I understood that, I began to realize that the 20% that fiber takes from you is simply just to spend on marketing to get you more clients in future. So once you start thinking about it that way, it actually makes it far more bearable to give that 20% of fiber so they can bring you more clients in future. So you could see that as a pro, but you could also see it as a con. But hopefully that puts in the context that the 20% that you're giving is actually for your own benefit. Now another pro, which I actually mentioned in the previous point is that you can connect with clients that will want to work with you directly later on. Now one of the most important things that we're going to be covering later on on the course is how to build your digital presence and brand outside of the fiber platform. Now some clients that find me on five end up finding my Youtube channel, my courses, and then eventually my website. And some of them get in contact with me directly. Now obviously I don't know which ones have seen me on five first or maybe find me through Youtube. But I do know that fiber does bring a lot of attention to you for your particular expertise in the services that you provide. So it certainly can't hurt to have a website for them to check out after they've found you on fiber just to build that credibility and trust. So another pro about fiber is the fact that it simply allows you to get more exposure for the services that you want to provide and position to you as an expert in your field. And that leads me onto another pro about the fiber platform that I absolutely love. Now as a freelancer, you can sometimes be in a position where clients maybe don't want to pay everything up front. And maybe they want to pay 70% at the end of the process, which is obviously a little bit daunting for most freelancers. And I'm want to teach you a couple of methods later on in the course as to how to get peered up front every single time for every single project, so that you never have to deliver a project hoping that the client is going to pay you after delivery. And one of the great things about the fiber platform is that you have to get peered up front for them to start the project. Now obviously fiber holds that money, but as far as the client's concerned, they have already paid for the service. They don't know that that money is going to be held for 14 days before it is released to you. Or seven days before a top seller or a pro seller. So that's actually a really great pro in regards to using the fiber platform. The client is paying upfront for the services and as far as they're concerned, they have already paid you upfront. So they're fully committed to the project. So now we've covered some pros, let's move on to some cons and some negative things about using the fiber platform so that we can then counter them and find solutions for them later on in the course. So the first thing that is a little bit of a con about using the fiber platform is that clients can sometimes be very budget sensitive. Now as I mentioned a little bit earlier on in this course, it tends to get a little bit easier as you become a top seller. And then eventually a pro on fiber. And even if you are a level two people tend to not really try to knock you down in mags to price once you've got a little bit of credibility and trust in you're really good at what you do on the platform. But especially when you're a new seller, you will get some cheeky clients who try to basically put you down and try to get you at a really cheap rate. Because ultimately they know that you're new to the platform and you're just trying to get as many clients as possible. And to be honest, when I first started out as a new seller on fiber, I was just doing gigs for whatever people would pay me. All I cared about was getting the five star of views and really building my credibility on the platform, which is exactly what I would recommend you do too. Now another con about the fiber platform is there is tons of competition. However, the solution for this is to simply be great at what you do. There's a great saying and a great quote that I love, which is the cream always rises to the top. And eventually this is the case. If you are great at what you do and you provided a great service and you really care about your clients, ultimately, you can't feel you have to succeed over the long term because you're going to be getting the five star reviews, you're going to be getting the great write ups. Clients are going to be coming back to you again and again. Fivver recognizes that Fiva notices when you are really driving great service and great value to your clients, they will put you in front of more clients if you really take care of the people who are working with you. Trust me, I know I've experienced this firsthand. Now obviously one of the more instant cons is that five does hold your payment for 14 days. But this is only really a problem if you need the money there and then if you don't need the money and you can just hold on for 14 days, then it's actually much better to get paid in full as opposed to worrying that you're going to actually get the money in the end. It's more of a pro and con for me, but obviously it's specific to each person's situation. Now, some of my friends who are freelancers say that the fiber platform can sometimes be a little bit negative and toxic. So what do I mean by that? Well, a con of fiber is that clients sometimes, especially when you first start out as a new seller, they tend to think that they can boss you around and get you to do lots of free things. I think that this is definitely the case, especially when you first start out, but as long as you are polite, professional, and you are very clear about what is included in your package when you first start the process, don't think clients actively go out to try and trip you up and try to get free stuff. I think most of the time it's actually just down to the fact that the seller, that's me and you, we basically don't state things as clearly as we maybe should. So for example, when I used to sell logo design on fiber, you know, many years ago I put in my gig that you would receive two concepts. Now, two concepts, to me personally, means two different ideas for your logo. Now the client thought that that meant that they could get two logos for two different businesses. So once they secured the gig in their mind, they thought they were going to get two different concepts for two different businesses instead of just one business. And that is obviously a little bit of a problem because that's double the work. And I have to create two logos for two businesses as opposed to doing two different ideas for the single business that the gig should be for. Now, there are two ways that you could approach this particular problem. The first is you could cancel the order. Or the second approach is basically the one that I took, which is take it on the chin, complete the order and apologize to the client and say, okay, lesson learned, I will change and be a little bit more clear in regards to what my package includes and get a great review. You know, just be honest with the client and say, listen, and this is what it actually includes. But I understand that this is my fault. Accountability is a really important thing when it comes to fiber and just being a freelancer in general. So being accountable and just say, listen, I understand the mistake. I'm going to complete this gig, obviously with you, because I know it's not your fault. But in future, this is basically what would be included in future, is that okay? They're going to say yes and then you just continue as normal. So just take the hit on the chain, learn from your mistake, and deliver the extra elements that the client thought they were going to be getting. And ultimately, you're going to end up with a Fire Star review, and you're going to be getting more clients after that anyway, as a result of that five star review. So it's a win win. Now, as you go through this course, there are going to be solutions to each of these cons so that you never have to worry about them, especially managing expectations and setting up your gig so that they're super clear and that there's no confusion on your client's end. There's nothing worse than a client securing your gig and basically expecting to get X, Y, and Z when the gig that they've secured actually only delivers X, which can be a little bit of a problem as I'm sure you can imagine. So we're going to cover everything. Do not worry, but those are the pros and cons of using fiber. And I will see you in the next lesson. 4. How to never get warnings or banned from Fiverr: Okay, so this is a lesson which you should not skip. So if you're here, congratulations, you're not going to get banned on fiber, but you have to follow these very strict rules. Fiber has these policies that basically want to make sure that you stay within the fiber platform. And it kind of makes sense because if five is spending all this money on bringing clients onto the platform to work with you, and then you're just working with them directly straight away. It doesn't make a lot of sense for them to keep you on the platform because they're not going to get a return on their marketing investment. So I'm going to go through every single thing that you should not do under any circumstances on the fiber platform or you're going to end up getting banned. And the first thing is never give your e mail address to a client. Now, this may seem a little bit silly, but it's actually really important that you keep all correspondence for all clients that you're working with within fiber, within the fiber platform and then explain why. So a little story is I was having a little bit of a challenge with your client a few years ago. And he was basically saying that I hadn't delivered all of the elements, that I was missing tons of things. And then I had to ask fiber to look into the situation because I had delivered everything that I'd promised to the client weeks ago. Now this particular client just wanted to try and get a couple of free elements from me. And this was very apparent because I had already delivered all of the elements that I had promised him and that were included in the package that he had secured. And because I had corresponded with him through five of the entire time, they knew that and they could see that I delivered everything that was promised within the gig. And they basically closed the order and I was paid my money without any issues. And this is why it's really important to follow the rules within fiber. Do not under any circumstances give your e mail address to them. Because if you give an e mail address to a client and they start asking you for things outside of the platform, you are going to get into trouble, I promise you. So keep everything inside of fiber and if they try to give you their e mail address, or if they maybe try to take the correspondence outside of fiber and try to speak to you outside of fiber, you should instantly tell them. We have to keep all correspondence within the fiber platform. We have to speak inside fiber. We cannot go outside the platform. It's the rules of fiber. This goes on to the next thing that you should always do, if you do not want to be banned from fiber, it's to not be rude and always be professional. So this is something that you really need to focus on if you're going to succeed on fiber. There are times where you are going to disagree with the client. For example, the client that I mentioned in my previous story who was trying to get free things out of me. I was very professional and I was extremely courteous and tried to be helpful, but I wasn't going to let him bully me and get lots of free work out of me because I value my time. And this is the same thing that you have to do as well. You cannot be rude, but you can be professional and say, okay, I understand that you thought that you were going to get this, this, and this, and this is after I've been on the platform for about two or three years. By the way, you can state to the client, I understand that this is what you're concerned about. In the package that you secured, it says that you're going to receive this, this, and this, and I've delivered this, this, and this. Now, I'm more than happy to give you this additional element, but it's going to cost you X Y. And so, you know, you can obviously figure out the numbers and see what makes sense to you, and you can maybe give them a little discounted rate just to obviously say, listen, I'm trying to help you, I'm trying to support you. I can give you this element, but obviously it takes a little bit of time. So if you're willing to pay for the time, I'm willing to give it to you. This is something that you always have to focus on within five. Stay professional. Never be rude, Even if the client is being a little bit challenging, just take a step back, even go away. Make yourself a coffee or something. Reply, always in a professional and polite manner. And another thing that you should always do if you want to steer on fiber for the long term and you never want to get banned, is to make sure that when you actually deliver an order, make sure you only deliver the order when all of the elements are ready. So what do I mean by that? For example, I once got a warning, I think in my first six months on fiber where I was offering a branding package. So this included a logo, business cards, color palette, brand guidelines, letterhead, E mail signature, everything that you could possibly need to start your brand. And I delivered the logo designs and I was going to deliver the business cards, the color palette and everything else separate and a separate message. However, this is not how fiver wants you to work when you want delivering a package, it needs to include everything in the package. And this is something which I had to learn the hardware. I got a warning from fiver about this, and ultimately I ended up learning from that. And obviously, I can share this information with you now to help you, but this is something which is super important. So make sure that when you deliver the order, everything is included in the order. Because if the client says that the order does not include certain elements, fiber is going to come down super hard on you. So just make sure that everything is included when you actually deliver the order. Now another thing that you should never do on fiber is ask for a five star review. This is something which can be seen as basically corrupting the system within fiber and trying to manipulate the system. And it's not nice. You will get a warning instantly if you ask for a five star review. Now, there are some ways that you can basically get five star reviews without directly asking for them. And we're going to be covering them later on in the course. So do not worry, we have a solution for that particular circumstance, but never ask for a five star review directly. Because it's always going to end up in getting a warning from the fiber policy team. Now, this should be pretty obvious by now. But the last thing that you should never do on fiber if you don't want to be banned, is to ask for payments outside of fiber. Now if a client works with you through fiber and then maybe find your website from searching you online, then ends up working with you directly. That's a little bit different, but what you should never do on fiber is basically say, oh, can we work outside of fiber or can you pay me outside of fiber that isn't suitable for the fiber platform? They will give you a warning, they will be watching you for the next few weeks to see if you do anything like that again. So please do not ask for any sort of payment or to link up or to do anything outside the fiber platform. Especially when you're a new seller or a level one seller. You need to be on your best behavior, especially since you're just starting out on the platform and they're not even sure if they trust you yet. So I know the things in this lesson may seem really basic, but if you do any of these things, it could really harm your fiber profile. And we want to make sure that you're here for the long term. So make sure you follow those rules. And I'll see you in the next lesson. 5. How to attract more high-quality clients on Fiverr: So how do you get higher quality clients on the fiber platform to notice you? Well, if you're new to fiber and you're maybe a new seller or maybe even a level one seller. You will have been contacted by some clients who just seem to either want things super fast or super cheap. And they're not really the highest quality clients that you want to work with. Now, I believe that all clients can be good clients, but some clients are just better quality than others. It's just a fact. So how do you get the highest quality clients to want to work with you? First, let's define what an actual high quality client is. So a high quality client is someone who wants the best possible result for their business. It's someone who isn't focused on how much something costs, but more so how much value you can provide. So they don't mind spending a little bit more if it's going to get them, you know, a better result in the long term. And it's also someone who's respectful and who actually believes in you and trust you and respect your expertise. Now if you're going to attract clients who are respectful and who trust you and who really want the best value for money, those are the clients that are going to stick with you for the long term and they're going to pay you very well for your time and efforts. And they're also going to be a joy to work with. So how do you attract these high quality clients that I'm talking about? And how do you do it in a way where you can stand out above everyone else on the platform that's offering the exact same type of service that you are. Well, the first thing that you need to do is to make sure that your profile is professional and perfectly created. Now I actually cover how to create the perfect fiber profile, and I go through it with you step by step a little bit later on in the course. But it's really important that you make sure that your profile looks as good, if not better, than every single other freelancer on the fiber platform that's offering the same type of service as you. So that you can stand out and give clients a reason to choose you above everyone else on the fiber platform. Now the next tip to attracting high quality clients is to know your target audience. So what do I mean by that? Well, for me for example, my target audience are businesses that are either just starting new start ups or businesses that have tried to brand themselves, but they have done it unsuccessfully. The reality is that I know after doing this for a decade, if a client has tried to brand their business before and their field, they are more likely to appear more on the second try because they know that they need to invest in their branding and they know how difficult it is to get things right. So what does this mean for you? Well, that means that over time, you're going to learn who your target audience is. And also, most importantly, who is going to pay you the most for your time and expertise. For example, you could be offering two different types of services. One could be designing logos, and one could be designing menus or something else to do with graphic design. Now, one of those services could be the most profitable by far. And if it is, then you should lean into that particular service and the type of target audience that is buying that service more than the other service. And the reason being is if you're dedicating 50% of your time between those two services and one is extremely profitable and the other one isn't anywhere near as profitable, then if you put 100% of your effort into this service, you're going to make double the money. And Anderson, we'll be going into the financials and numbers later on in the course in a little bit more detail. But it's really important that you have the data and the self awareness to realize which services and which types of clients are bringing in the most revenue. So that you can focus more in that area and you can get more money for your time invested. And that leads me onto my next tip for attracting high quality clients, which is to showcase your work properly. So what do I mean by showcasing your work properly? Well, I'm going to cover this in a little bit more detail later on in the course as always. But basically what we need to do is we need to understand how the best agencies and expert in the world showcase the type of work that you're doing, whether it be logo design or brand identities or video editing, or you know, copyrighting, whatever it is. You need to find out who the best in the industry is, see how they present their work, and then copy them. So this is really simplified just to basically get the message across. If you want to figure out how to present yourself in the best possible way, then who better to learn from than the best in the industry who are getting paid the most in the industry? We'll cover this some more detail later on in the course. But I just wanted to give that piece of information because it's really valuable and it can help you start thinking in a way where you can instantly start presenting yourself as more professional. Now, another great tip to helping you attract higher quality clients is to be solution oriented and not just offer a service. So what do I mean by this? I mean that instead of just offering logo design as a service, offer something which can solve a problem for the client. So for example, you're not just selling a logo design, you're selling an identity which can help the client with that business, build trust with their potential customers. And when you're communicating with the client and when you're doing other things like writing the title for your gig or the description or, you know, creating the video for your gig, which will all cover later on in the course anyway, in more detail. You need to make sure that you are providing a solution which is a pinpoint for the actual client, instead of just saying, oh, you know, I do logos and I do color palettes and I do this. What is the benefit that the client is going to get from working with you as opposed to everybody else? Because the reality is that there are thousands of freelancers who can offer a logo design, but who can really offer a brand identity package that can help build trust and credibility for the brand that it's created for. It's the exact same deliverables, but it's a completely different way to look at things. It's connecting with the pinpoint that the client is currently facing. They want to have a brand which is seen as credible and trustworthy and you're going to offer them the solution for that particular problem. It's a really subtle shift, but once you start thinking in that way and stop thinking about what you can offer and basically think about what problems you can solve, everything changes, and you start to have far more in depth and far more meaningful conversations with your clients. Which actually ties into my next tip of adding more value through your thinking. So for example, I have a really great friend who is a freelancer called Olympia. She's a fantastic designer and she had an issue with one of her clients where he basically asked her to come up with three different variations for a logo which she designed for him. And I told her, I said, listen, this is the moment where you need to showcase your expertise and provide value for your thinking. So what I mean by that is she needed to give him a suggestion as to which logo she thinks is going to be best, not because it's her opinion speaking from an objective standpoint, because one of the logos from a design standpoint was more scalable. And what that means is it basically looked better when it was super small. Such as being a favicon or, you know, being on, you know, a pencil for example. If it was going to be on a pencil. And the way to angle that is to say to the client, listen, you're the captain of the ship, you can make whichever decision you want. But from a design standpoint, this logo here is the logo which is going to serve you best as a brand mark. Now at that point, you've given all the power to the client, but what you've done is you've provided more value at no cost to yourself. It's literally, you know, costs you maybe 5 seconds to write this down in a message to them on fiber. But you've provided more value. You've showcased that you care. And you've also position yourself as an expert. So they're going to come back to you and they may ask your opinion on something else when they want to work with you again. So by providing more value and not being scared to, you know, give your opinion and say, listen, obviously you can make whichever decision you thinks best. You're the captain of the ship. I always use that term when I'm speaking to clients just to make sure that they know that they're in control and it's their decision. Ultimately, this is going to be the best decision from a design standpoint, but ultimately, each decision that you make, there's no wrong decision. I'm just saying that from a design standpoint, this is going to be the best option for you, but you can make whichever decision you like. That's really empowering for a client because it shows that you can and it shows that you really want them to get the best result for their money. And that leads me onto my next method, which I've used for pretty much my entire career, which is to be the helpful Dr. Now I was actually conducting some sales training with a student of mine who I was coaching. And he was really struggling to not sound really salesy on his calls with his clients. And I said to him, when you go to a Dr. does the Dr. try to sell you anything And he said, no doctor's always really helpful, really supportive and, you know, just trying to do the best for me. And I said, well, why don't you do that with a client? And what I mean by that is when you're trying to sell something to a client, they're never going to really buy it unless it's in their best interest. And sometimes it comes down to, for example, if your particular service or solution isn't the best for that particular client, you need to point them in a different direction and say, listen, I don't think we're the right fit for each other at this moment in time. I actually think that you'll be better served and you'll get a better result for what you're particularly looking for from either this person or by doing this type of service. And what that does is it basically develops instant level of trust that you are not acting in your best self interest, but you're actually looking after the client. You're thinking about them before you're thinking about yourself. And if you're speaking to a client and you're telling them how great you are, They're going to be a little bit dubious about what you're saying. But if you say to a client, listen, I've made some mistakes in the past. I've did this, this, and this, and I've learned a lot from that. They're going to be far more open to believing you. We take negative comments as far more believable and we trust them far more than we do positive ones, especially when we're talking about ourself, right? So the trick here is to think long term and to think about the long term relationship that you want to build with that client. Now that client may never come back, they may never speak to you ever again. And that's fine. It's better to think like that because it's going to create a relationship that is going to be far more profitable over the long term. Not with every client, but with most clients. And that might sound a little bit, you know, risky. But trust me, it's worked for me and it's worked for me for a decade now. So I've got a lot of confidence in that approach, to say the least. Now a very obvious approach, which I've pretty much already covered, is to build your credibility on the fiber platform. Now obviously, we're going to be going into this into more depth by getting more reviews and managing your client's expectations. And we'll go through the tactics of how to do that on an actionable basis a little bit later on. But one thing that I think is really important is that you really focus on just building your credibility interest on the fiber platform before you start thinking about making as much money as possible. Now, when I first started out on fiber in 2017, I really didn't know what was going to sell on the platform. I tried to do logo design, but you know, I couldn't sell anything for more than five or $10 at the time. But over time, because I gradually got better and I also built trust and credibility on the platform, I've started to be able to charge a lot more and now, you know, my packages are, you know, around $2,000 for, you know, a branding package, you know, a standard one. And you know, to get on a zoom call with me for 1 hour to go through your brand and your marketing or, you know, get some, you know, expertise in those two particular areas. It's $500 you know, 495, which is simply because I've built a certain level of trust and credibility on the platform where people know that, yeah, I may be the most expensive branding expert on the platform, 100% but I can guarantee results and that's the difference. And a lot of new sellers try to price themselves super high and they don't have the credibility. So they're never going to sell their products or services at that high rate if they do not build the credibility first, that's a super great tip that I would recommend to you is sell your services at a discount at the very beginning, but then gradually increase your prices as you build credibility and understand that from the client's standpoint, they don't know you yet, and nobody's really reviewed you yet. So it's kind of a little bit more of a leap for them to actually hire you if you don't have credibility and trust on the platform first. Now the last tip, which is a little bit controversial because some people believe in it and some people don't, but I swear by it I think it's one of the most beneficial things for both making sure that you're the right fit with the client and also making sure that, you know, there are going to be a quality client to work with anyway, is to have a consultation call with them. Fiber has a feature on the message board where you can basically click for a zoom call to start. It's recorded and then it's uploaded to your chat so that everyone can refer back to it later on if anything said within the conversation which you need to refer back to you. And having this call just for a 15 minute discovery call can really help you to understand the client's issue, the client's challenges. And can ultimately help you be a lot more helpful within the realms of trying to solve their problems. And also just, you know, from a selfish point of view as freelancers like we're trying to obviously build a business here. We need to also understand that we need to make sure that we're the right fit for the client and they're the right fit for us. So, for example, if a client wants, you know, to rush everything and they just want, you know, they don't really care about quality that much, but they still want greedy, great quality. But they need it yesterday. And, you know, I don't really want to work with clients that want to rush everything, right? It's just not my thing. There are people out there who can provide those types of services where they simply just, you know, rush everything and they just get things done and the quality is not quite there. I want to really take the time, you know, maybe a day or two just to kind of really refine things and get things in a really solid place. So having that little 15 minute call with them really help to put things in the perspective and really make sure there's chemistry between you guys to make sure you're the right fit for each other. Which is going to be super beneficial. And it's going to save you a lot of time, challenges, and agony later on down the line when you find someone that isn't quite the right fit, but you're already engaged in a project. Anyway, I hope these tips were valuable. There's still so much value left to come in this course. So on that note, I will see you in the next lesson. 6. How to spot nightmare clients instantly: So nightmare clients, listen, if you've been on fire for any stretch of time, you've probably came across a couple of clients that have been a little bit challenging, to say the least. Now, nightmare clients come in all sorts of shapes and forms. And ultimately, I think nightmare clients are a great test of your patients. But they're actually really good to help you to understand how to deal with challenging situations. Because it is never easy to deal with a nightmare client. That is why they're called nightmare clients. And if we can help it, we should avoid them at all costs. So what I want to share with you in this video is what I found over the past decade of working with clients. How to highlight the ones that you shouldn't work with and who you should steer away from at all costs. Now, the first type of nightmare client is the one that wants it fast. And you can tell these types of clients from a mile off. Because the first thing they ask you, how soon can you get things done? Can you get it done in two days? When your gig says it takes six days, can you, you know, get things done today or tomorrow? I'm in a rush. I have a deadline to hit with these types of clients. What I found personally, and obviously, you know, you can do whatever you feel is best for your personal situation. But when I first started out as a freelancer, I really tried to get as many clients as possible. And if a client said to me that they really wanted to, you know, get stuff done in like two days, I would accept that. And then I would take that deadline as my deadline. And what I mean by that is I would kind of absorb the pressure that there were feeling and I would take on that responsibility. Now, just speaking from the heart here, you know, between two freelancers, this is not good for your mental health. It's not good for your stress levels, it's not good for your mind. It's definitely not good, you know, if, you know, I obviously live with my wife and I'm expecting my first baby boy in the next couple of months. Imagine if I took on a client like that who added that pressure into my life and my energy and then I took it out on, you know, my wife by maybe being not as loving and supportive as I could be now, you know, if you're single and you just live by yourself, then it's different, but it's still very important. Your well being and your mental health is more important than any amount of money. And I would rather not work with a client and let the project pass than take on this unnecessary pressure of someone who is in a rush. It's their problem, it's not mine, you know. It's only my problem if I take on the project. So usually, in my experience, and obviously, I just want to pass on, you know, what I would do in my situation if I was you. And obviously I just want to give you the best advice possible so you can handle any situation in the best possible way. Always think about these particular instances as you bringing on the pressure into your own life because that's ultimately what it is. So you know, you can make whichever decision you feel is best for you, but that's just my opinion on the matter. Now, the next type of client that I generally like to stay away from is clients that like things cheap. So how do you spot these clients? Now, I can say that sometimes I have had clients that have initially wanted to really negotiate hard with me and then they ended up actually paying me quite a lot afterwards once they actually gain my trust. So it could just be a trust thing at the very beginning where they don't really know what they're going to get. So they're just trying to get the best deal possible in the beginning. But if a client is trying to to haggle you and try to get the best possible price, maybe they're just like negotiating. But in my experience, if someone isn't willing to pay what you're worth, then one of two things is happening. Either. Number one, you're not actually worth the amount that you're charging, which could be the case. It certainly was for me in my early career when I tried to charge as much as I am now before I was ready or the second thing is that person just doesn't value you for the amount that you think you're worth. So it's kind of a fine balance, right? You really need to kind of find the middle ground of what makes sense. And ultimately, the market is going to tell you how much you're worth. That's the most important thing with freelancing. The market is always going to tell you how much you can actually charge. And the only way that you find out how much you're actually worth is by charging the amount and having someone actually pay. Until someone pays you, you're not worth that. So keep that in mind. But if someone comes up to you initially and starts saying, oh, can I get a discount on this? Or, you know, for example, we do brand naming services and you know, our cheapest package is like $1,195 At the moment, I think something like that. If someone comes up and says, oh, I only have a budget of $600 say oh, you know, that's fantastic. There's going to be plenty of other services out there for you that charge $600 or even $200 for brand naming. And they said no, but I really wanted to work with you. Can you not just give me a discount and I just politely say, listen, you know, we get 30 people getting in touch with us every single day asking, you know, us to name their brand. And the reality is that we say no to, you know, 90% of those people. We only actually accept maybe two clients per per day. You know, sometimes we don't even accept any if we're not interested in the projects. So it would be unfair to every other client who's paid the full amount if we start handing other clients or new clients discounts when some clients have been working with us for, you know. 12 months, 24 months to build their brand and you know, market their brand and, you know, really manage their brand properly. If we should be giving anyone a discount, we should be giving them a discount, which we do. We do actually give loyalty discounts to clients who have worked with us, you know, over two or three projects. So that's my opinion on clients who want it cheap, handle them with care. And that is actually a really great way to handle the situation. Just put it back on them and say, listen, you know, I would love to do that, but it wouldn't be found on our other clients who have peered us fully. And usually they'll either go away or they'll actually peer the full because they understand that obviously it isn't really fair. So, yeah, if I'm a nice person, they'll just peer in full. Now, another type of nightmare client, which you may come across is the client that knows everything already. Now these types of clients come around in the early days of your time on fiber. Or when you don't really have as much confidence in your expertise within a particular subject. So for example, when we first started brand naming around eight years ago, nine years ago now, probably we weren't as understanding of the science behind brand naming and the neurological factors that go on when you're developing a brand name. So when a client comes back to us, you know, eight years ago for example, and says, all these brand names are terrible, you know? I hate them all. You know, they're no good. I can't believe I paid you, you know, I don't know. Probably like $200 at the time or something way back when I can't believe I paid you $200 for this crap back then, we didn't really understand how to deal with that. It was a learning process. But now if, you know, I mean, this never happens because we fine tuned our process and, you know, we actually say to clients now with the first set of names that we send you were not. Because obviously we've learned the process and how things work with the brand naming process. We don't want to put the pressure on the client to find the perfect brand name in the first initial presentation. What we say is it's a journey we're wanting to learn as much as possible with the initial presentation so that we can move forward effectively. So this is the whole process, right? And you learn how to manage clients in a way where it takes the pressure off them and it allows them to trust your expertise. Because now if a client says, oh, that name is complete nonsense, I don't understand it. It's completely off brief. I know that every single name that we develop has a strategic approach. It has multiple scientific and neurological factors that make that name relevant to the objective, the strategic objective that that brand is trying to achieve. And once I explain that in a little bit more detail, they're a little bit more receptive. I'm not just backing away anymore and just kind of, you know, just kind of taking, you know, they're punch in the face if that makes sense. I'm taking the impact but then I'm saying listen. So what I can say is these are the reasons that we're doing it subjectively. You're more than welcome to say that you don't like the name. That's your opinion. Okay, that's fine. But from an objective standpoint, strategically that name makes sense because X, Y, and that level of expertise, which if you don't have it already, it will come eventually, can really help you to handle these clients with a lot of finesse, which is going to come in super handy, you know, throughout your entire career. Now, another type of client, which is always a little bit concerning to me, and I'm always a little bit dubious when I'm thinking about perhaps working with them, is a client who doesn't want to jump on a call with me. Now you may like talking to people on zoom. I actually really enjoyed talking to people on zoom and, you know, discussing that project in depth and really, you know, understanding what they're trying to achieve. But if a client isn't willing to jump on a 15 minute call with you to discuss the project, maybe they just have not so great English, which is sometimes the case. I worked with a company in South Korea before, and the guy who I was working with wasn't the best in speaking English. So he preferred writing because obviously he could translate and use, you know, different software to understand exactly what I was saying. So that's understandable, but if someone just doesn't want to communicate and they're not willing to actually put in the time to get the results that they need, and they're just expect you to pull a rabbit out of a hat without any information. That can be a little bit concerning. And I like to work with clients who are 100% committed to the project and 100% committed to the process, our process. And then I can get them the results that they need. What I don't do is I do not accept clients who do not follow our process and then expect us to get the results that they want when they haven't invested in the process and they have just expected results without putting in any effort whatsoever. Yeah, there's a very fine line. It's a very fine balance. But that is something which I've learned over time and I would, you know, really suggest that you take that approach as well. Now lastly, one of the things which always kind of highlights a little bit of a concern for me when it comes to working with new clients, is them asking how many provisions are included? Now this could just be, you know, kind of a basic question that they just ask everybody, but the reality is that there's two reasons why that concerns me. Number one on five, there are packages where it literally says how many revisions are included so they can check that out. If they still don't know, then they probably haven't checked your package out. And they're probably just hunting for prices, which is just a waste of their time in yours, right? You should select someone who you like their work and you want to get the value that they can provide instead of just price hunting and just trying to get the cheapest possible price. That just makes zero sense, at least in my opinion. And the second thing is if they're asking how many revisions are included, what they want to know is how many times can I get you to do this job over and over again without pain anymore? And that's always a little bit concerning because if there's one thing that really annoys me and it will annoy you as well, I'm sure is someone wasting my time? You know, if someone wastes your time, you know you've got 1 million things that you want to be doing as opposed to doing jobs over and over again with every project. You want to be really focused on getting as close to the finish line as possible and then just pushing it over the edge with a revision. What you certainly shouldn't be able to do is to do the job three times over or twice over. That doesn't really work. It happens sometimes. On the very, very rare occasion, maybe one in 300 projects results in redoing everything over and over again. If you really missed the mark on maybe a piece of information wasn't understood correctly or something like that. But ultimately, if someone's asking how many revisions can I get you to do? It obviously depends on how they word it. You need to really understand why they're asking and make sure you actually follow a process where you create milestones. So what do I mean by milestones? Well, within our naming process, when we're finding brand names for companies, we have one milestone at the very beginning where we confirm the directions of the brand name. So for example, what do we want the brand names to communicate? What do we want to try and achieve with the brand name once they confirm those directions? There's no going back from that, if that makes sense. So once we confirm the directions, then we have the next milestone throughout the process, which is the actual initial presentation with the initial names. So within that milestone, we are discussing, okay, what are we learning from these names? What do we like? What do we not like? Once we understand the confirm what they like and what they don't like, we put another flag in the process. That's another milestone that we've passed. So when they get to the next stage, they can't then say, oh, I don't like this because of this, and I don't like this because of that because they've already confirmed that they liked it in the second stage of the process. So adding milestones throughout the process is really, really important if you want to manage the process effectively. And also make sure that you don't have clients just using revisions for the sake of it over and over again and just wasting your time because that's just going to add stress. You've got other projects to worry about and it just isn't an efficient way and an effective way to run your business. So hopefully those tips help you to spot some nightmare clients that pop up in your messages or try to hire you. But ultimately it's a learning process and you're going to get better at spotting these types of clients from a mile away. So let's continue with the course and dive into the next lesson, and look forward to seeing you there. 7. Improving your response time tips: So how do you keep your average response time law on fiber whilst also kind of managing some sort of work life balance? Well, there are a few approaches that you can take to achieve this. Now, me personally, when I first started on fiber, I would have the app downloaded on my phone so that whenever a new client got in touch with me, I instantly got a notification and I could jump on the app and get back to them as soon as possible. Now, this is good if you want to be extremely proactive in getting back to clients, but it is not good for your mental health. And what I mean by that is you are constantly at the beckoning call of new clients trying to get in touch with you, which is a good thing because you can be super responsive and your average response time is very low. But it also puts this overwhelming pressure on you that you need to be receptive all the time. Every day I would sometimes be in bed, you know, with my wife and she would see my phone lined up and it would be a client and I would ultimately have to reply to them. Otherwise, I wouldn't be able to get to sleep that isn't healthy. So one of the things which I learned is to understand that, you know, if a client really wants to work with me, and this is a little bit different at the start of your freelance career as opposed to later on when you have a little bit more freedom and you develop the ability to see naught of projects, even though they are going to pay you quite handsomely, simply because you just don't need the money. The thing that I realized is that if a client really wants to work with me and they truly see me as the person who can solve that problem, one of two things will be very apparent. Number one, they won't just see high seller or high user name. This is my problem. They'll actually take the time to write to me and say hello Scott, so they actually know my name and they've checked out my profile. Then they'll basically give me a little breakdown of what their situation is and they'll ask if I can help them. So I think the main takeaway from this particular lesson is that yes, it's important to have your average response time low. But do not have it so low that it is starting to affect your mental health and your overall happiness and the flow of your day. Okay, make sure that you dedicate certain times during the day to check your messages. So maybe, I don't know, first thing in the morning and then maybe in the evening just before you close your laptop for the day or your computer. That may be a better strategy because then that gives you a long day of focus where you can really channel your energy to getting the best possible results for your current clients. And you're not having to chase after clients who are not even paying you yet. I think that's a better approach. Obviously, everyone has different ideas and different approaches to this particular situation. But in my humble opinion, I think that if a client really wants to work with me and they value me as an expert, they're going to wait a few hours for me to get back to them at the very least. So I hope that gives you a little bit of an insight in regards to how to approach not only getting your average response time low, which is super important on fiber, but also making sure that you get a really great work life balance where it's sustainable and you're not just going 100 miles an hour, which is sometimes needed in the very beginning, to be honest, to get those first ten to 20 reviews. But once you get those, it generally becomes a lot easier. So I hope this lesson was helpful and I will see you in the next one. 8. Is it worth promoting your Fiverr gigs?: So how do you promote your gigs on Fiber Five actually has a promotion feature built into the platform which allows you to get your gig in front of the right people at the right time fairly easily. Now this is peered promotion a little bit like Google ads and social media advertising. But it's specifically for the fiber platform. And this is super targeted because it allows you to get your service that you're trying to sell in front of the exact person that's trying to purchase that exact service at the right time. So what we're going to cover in this lesson is exactly how I approach using the promotion feature in fiber to get high quality clients and to ultimately land more projects. So as you can see here, this is the promoted gigs section. And if we go down to this section here, we can see that there are a couple of things that we should be keeping an eye on. So as you can see here, there are two sections that we can run through. The first is the Ad Overview. So this is all of the ads that I've done on the fiber platform altogether, which basically gives me an idea of how effective my advertising has been. So for example, within 2023, I've had 43,000 impressions, About 1,400 clicks, 21 orders. Using the promotion feature, I've had to spend around $1,540 to get around $12,757 in sales. Now if you go down to add performance, this is going to give you a little bit more of a breakdown in regards to which services have created most of that revenue. And as you can see here, it's actually the name development service that we offer on fiber, which has been bringing in most of that revenue. Now the reason for that is the naming package that we offer on the platform is one of the most popular. And this actually makes a lot of sense if you think about it, because this is a particular gig which has the most reviews. It is the gig which we basically do the most orders of and it's just the most popular service on fiber for us personally. So this makes a lot of sense that we have spent $1,200 on promoting that specific gig. And then this has resulted in around $11,400 in sales in 2023 alone. Now we'll actually be going through my full finances on fiber a little bit later on in the course, but this is just to give you an idea of the specific results of promoting gigs using the fiber promotion feature. Now please keep in mind that these numbers do not include clients that have just got in touch with us directly. Which is actually more significant than these numbers, which I'll show you a little bit later when we break down my full finances and income on fiber. And this also does not include the clients that have got in touch with us directly through our website and just, you know, via e mail, ultimately from finding me online. Overall, I would probably say that 11,400 is roughly around three to 4% of the overall revenue that this particular service has brought in June 2023 alone. So this is actually a really good insight in regards to how popular the services and also how beneficial the promotion feature can be on fiber. If you really want to push your gig and get a great return on your investment, one thing that I will say is if you're selling services for maybe 40 to $50 or maybe even $100 it may not be worthwhile. You're actually investing in promoting the gigs just yet. What I would do is I would wait until you're at a point where you can actually sell it for much higher, maybe $500 or $1,000 And then then you should be looking at promoting your gigs, because sometimes it takes us $30 for example, to get a seal. And therefore, it wouldn't make a lot of sense if you were selling your services for $60 to simply make $130 profit. Now we do offer other services on the fiber platform, but let's just keep it to our promotable gigs at this moment in time. And let me show you how I approach promoting the gigs using this particular feature. So that if you wanted to do the M, then you could copy my approach. So if I wanted to promote this naming gig here, I would simply go to this little toggle and press Promote, which is pretty simple. And then I would click this button here, which will simply take me to two options. The first option is promote with no cap, which basically means they're going to be promoting your gig in the most aggressive way possible. Now, the fiber promoted gigs feature works the exact same way as Google ads. And what I mean by that is the person who is willing to appear the most is going to be seeing the most often. And they're also going to be higher in the ranking, therefore being more likely for the customer to click on the. And that's what it means by promoting with no cap, which is actually recommended by fiber because that's how they make the most money. Now if we go to promote with customized cap, we can then set a ceiling for how much we're willing to pay per click. Now, I've tried so many different approaches when it comes to using a customized cap on my promoted gigs. But to be completely brutally honest, I've always found that promoting with no cap as being better simply because it tells fiber that you're ready to take on projects and it gets you in front of the right people the most often. So once I select that, I would simply just select save and then that is pretty much it. Fiber is now pushing that particular gig out to the community to get clients to notice me so that they can get in touch and I can set up meetings to sell my service. Now, just to be completely clear, I do believe that the promoted gigs feature is only available to top sellers and maybe even level two sellers and obviously pro sellers as well. Please keep that in mind because it doesn't actually make sense for you to be taking advantage of this particular feature when you're a level one or new seller. Simply because you don't have the trust and the credibility yet and you're still figuring things out. So please be patient. Now, obviously feel free to take any advice in this particular lesson to use yourself. But obviously, try to use your own approach as well. And learn what works for your specific service and your profile. Anyway, that covers everything in regards to promoting gigs on fiber. So I will see you in the next lesson. 9. Fiverr Dashboard 101: Hey, so in this lesson we're going to be covering the fiber dashboard. And we're going to be exploring every nook and cranny of the fiber dashboard and the platform itself to show you how to use it as efficiently and effectively as possible. So on that note, let's dive right in. This page itself is the fiber dashboard. And you actually have some really important and useful information here. So first and foremost, it gives you a quick snapshot of your delivery time, your order completion, your order response rate, your inbox response time, and your inbox response rate as well. It also gives you a little bit of an insight in regards to how much you've earned within a certain month. Now if you look here, it says I've earned a grand total of $0 in November, which is completely true. I haven't been taking on any new clients within the fiber platform in November and also in October simply because I've been extremely busy making courses like this. You know, planning for my little boy coming who's going to be here in a few months, and also moving house. So I haven't really needed to work the past couple of months because I've had previous projects which are still paying me from clients working directly with me. Which is simply just a result of me being in the industry for the past decade and having clients reach out to me pretty much every single day via e mail. So this is basically why my current earnings in November is a grand total of zero. But if you come to this section here, you can actually showcase your completed and canceled orders. So in regards to completed orders, this just goes down to, you know, this is going to go on for quite a while because obviously, I've been on the platform since 2017. But you can see here, you know, $595 595. $795 Um, you know, I sometimes did like like discovery calls where I would actually have a 15 minute conversation with someone and I would charge someone $5 just to jump on a call to make sure that they were serious about their brand. You know, $595 $15 for, you know, a quick little consultation call just to basically have a discussion with them like for five, 10 minutes. Now, just to be completely transparent, I do want to show you my canceled orders as well. So basically out of 1050 orders, I've had 50 which have canceled. Now these are a mixture of clients who have maybe ordered the service and then they've realized, oh, maybe I've made a mistake and this isn't quite for me, this isn't what I was looking for. So therefore, we've had to cancel. There are also some clients in here which were just so challenging to deal with and just a waste of time to be completely brutally honest. One in particular where she basically began to be very rude to me on our Zoom call when I was trying to help her. And I was extremely patient and I was extremely professional and extremely polite. And I just said to her, I said, listen, I can see we're not the right fit for each other and I'm going to cancel the gig. Please, don't use any of the assets that I've sent you already because they are obviously part of the gig and you haven't paid for it. And then at that point, she kind of turned around and started saying, oh, you know, I do actually want the gig, I'm really sorry for being so, you know, impolite. But at that point, it had already gone and I knew for a fact that if we closed the gig, she was going to give me a super sarcastic and negative review. So I just basically canceled the gig and just let us go our separate ways. Now, again, just to be super honest and transparent, there are a couple of clients inside my canceled gigs where basically they've just not been happy with the service. And, you know, this is ultimately the times where I've had to take accountability and said, okay, maybe we've made a mistake in this particular circumstance, let's cancel the gig, let's go out, set the ways, and I'm going to take that as a lesson learned on my end. You know, this has happened maybe, you know, maybe ten times over the past six years where, you know, I've really been in the wrong and it hasn't been anything to do with the client. These are the lessons that you're going to learn on your journey as a freelancer. You learn how to manage things more eloquently, You learn how to be it a service provider and to provide value. And also, there's been some cases where, like I mentioned before, where I was trying to charge for more than my product was actually worth. And ultimately, this resulted in the client not being extremely satisfied with the end result and ultimately, I had to cancel the order. Otherwise they were going to, you know, leave a super negative review and it wasn't really their fault. So if we go to the My business tab and we have orders, gigs, profile earnings, and fiber workspace. Now, in regards to orders, that is obviously the orders that you have in play right now. So you can actually manage everything in regards to gigs that is going to help you manage the gigs that you have on offer within the fiber platform at this moment in time. The profile tab is ultimately your fiber profile so you can make any changes and present yourself nice and professionally. And then earnings is obviously, you know, everything that you've made on the platform so you can track your money and manage it wisely. I'll be completely honest, I've never personally used fiber workspace, but I think it's simply where they can help you arrange some of your projects and some of your invoices and ND's and little things like that, which can be super helpful. But I've personally never used it. Now if we go to the growth and marketing tab, we have promoted gigs which we've already went through. We have the Fiber Pro section, which is simply just a sales page for how great it is to be a Fiber Pro whi, I'll go through with you in a little while later on in the course scale your business, which is essentially just a badge that you can put on your website or blog. To be honest, I've never done this and I never intend to. Simply because if someone's coming through my website, I want to deal with them directly through my website and not through fiber because it doesn't really make sense to peer 20% when they found me directly through my website. It just wouldn't be logical in regards to contacts. That is simply just all of the clients that you've worked with in the past who you can get in contact with them. And then in regards to fiber learn, this is simply an assortment of courses that fiber is basically trying to sell you to further yourself as a fiber professional in your particular domain. Now if we go to analytics, the overview tab is essentially your analytics based on your fiber profile as a whole. So this is going to include pieces of information such as, you know, where you are in regards to getting promoted to the next level within fiber. For your seller level, it's also going to tell you things like where your clients are mostly located. For example, a lot of my clients are based in Canada, the USA, and also Australia as well. For some reason I'm not sure why. And we'll actually be going far more in depth with the analytics later on in the course. So stick around for that because it's going to be super useful for you. Now, there's also a repeat business tab. Now one thing to think about when we are talking about repeat business is sometimes you have a product or a service which is really great as a repetitive service to offer somebody. For example, social media marketing, because you have to do it every single month. Accounting, for example, because you have to do it every single month. Some things you have to do every single month, or every week, or every year, some things you don't. For example, we offer a very different model where we start with brand naming for a service, and then we move on to logo design. Then we move onto website development. Then we move on to brand strategy and marketing strategy, et cetera, et cetera. So we have a full portfolio of services which benefit the person who is ultimately going through a journey of building their brand. And they want to do it in a very certain way to get the best end result. So we have a very different model to most agencies where we don't really want to get repeat business. So we have quite a different model to most agencies or freelancers on fiber, where we essentially just want to use the fiber platform to engage with new clients and build trust with them. And then you work with them on the other elements of their branding if they want to continue their journey with us. So once we finish these tabs here, we then have your notifications, which is pretty self explanatory. This is just where you can manage all of your engagements with all of your clients and also all of the services that you're buying on fiber as well. Then we also have your inbox, which is put yourself explanatory too. You can go here and press this tab to actually buy services, which is obviously super useful because maybe you're working with freelancers on the platform. I certainly hire a lot of people on fiber to help me with projects, which is really great. And then there's some other things here such as settings where you can change your password and your profile and all that other good stuff. So hopefully that gives you a little bit of an idea as to how to navigate through the fiber dashboard and how to use the platform in the right way. Now we're going to be going into certain pages of the fiber platform in more detail later on in the course. Like for example, how to create the perfect profile, how to build the perfect gigs, how to manage your finances, which we're going to explore everything a little bit later on in the course. But I just wanted to give you an overview of how to use the fiber platform and the dashboard which they present you with. So hopefully this has been helpful and I look forward to seeing you in the next lesson. 10. The right way to take a break from Fiverr: Now, if you've been a freelancer for any length of time, you know that sometimes you just need a break. Mental health and making sure you take care of yourself, and obviously your family is more important than any amount of projects that you can get on the fiber platform or anywhere else for that matter. In this lesson, I want to share a little bit of an insight in regards to my personal experiences with taking a break from fiber and how you can do the same to make sure you are always taking care of yourself mentally and physically. Now when you're on your fiber dashboard and you go to this little button here, you'll see a little tab called Profile. And when you click Profile, it will take you to this page where you can ultimately set your availability here in this section. Now for me personally, as I've said before earlier in the course, I am currently not taking on any new projects because I simply just don't want to spread myself too thin. I'm making a lot of courses over the next two months. And I'm also obviously getting ready for my little boy to arrive who is going to be here, you know, in a couple of months. And we're also moving house and there's tons of other things going on. And when I am servicing a client, whether it be through fiber or whether it would be directly through my website, I want to make sure that I can one, 100% commit to and support that client to help them get the best results possible. So make sure you don't feel bad about taking a break from fiber. It is not a bad thing. Now, the only thing that I would say is taking a break for more than a month on fiber without doing anything on the platform that may harm your profile a little bit. So what I would probably do is I would maybe take three weeks. And then I would maybe come back for a week just to do, you know, maybe one project or two projects. And then I would go back on holiday or, you know, to be marked as unavailable so that I can focus on the other areas of my life which require my attention. Now, if you need some further clarification, if you click Edit here, you can simply choose the dates, which is the first date of your holiday and then the last date of your holiday, where you can basically make sure that nobody contacts you within that time period. The fact of the matter is people can still contact you and people have been still contacting me whilst I've been unavailable. But you can basically click this button here to say that no clients can contact you within that time period. I like to keep that open because maybe I want to book a project for later on in the year, which is going to be when I'm more available and more open to take it on projects. And you can also add a little optional message here where you can basically just say, listen, this is why I'm away from, you know, fiber for this moment in time. But please feel free to get in touch with me if you have any questions or if you need any support. I'm more than happy to help on a direct basis to try and give you a little bit of guidance and support that you need at this time. And once you finish that, simply click Save Changes, and there you go. You are set as unavailable and everything is ready to go. Now if, for example, you want to come back a little bit early and you don't want to take your full holiday, then you can simply just click Set to Available. And that will allow you to come back and be active on the platform and start getting new projects. No matter how long you freelance, you always need to make sure that you dedicate some time away from working directly on projects to get other areas of your life in place. And the fact of the matter is, although it can feel extremely productive to just continue working and just battle on through it. And sometimes you have to do that, but sometimes you need to put the more important things first, such as family, moving house, and taking care of some other things like your health and your mental health. So keep this in mind. Do not feel bad about taking a break on fiber. And I will see you in the next lesson. 11. Is Fiverr Seller Plus Pro Program really worth it?: So in this lesson, we're going to be discussing if the seller program on fiber is worth the investment for freelancer. Now if you look here, you can see the sales page for the seller program. So what does the seller program even include? Well, it says here that you can get some key insights, immigrants to specific keywords and different things to essentially help you refine, to connect with more potential customers. It also gives you some more flexible solutions in regards to taking more control of your business and customizing your gig settings and payment withdrawal methods. So basically what that means is you can set more milestones, you can create a project which has multiple phases so that you can manage the project more effectively. And it also says that it has some valuable marketing tools where you can essentially give discounts and create packages where you can work with clients over the long term. It also says here that we can enjoy extra help in perks like priority customer support and some exclusive events and content. Now in regards to exclusive events and content, I'm not sure how helpful that person would be for me, I'm not really kind of an events person but priority customer support, I'm pretty sure that you get that anyway with being a top seller or a level two seller. So maybe this particular program is more beneficial for either new sellers or level one sellers on fiber. I'm not 100% sure. Now I have checked and it does say that you can cancel at any time. So, you know, maybe it's worth, you know, trying it for 12, maybe three months just to see how it goes and then see if you like it. It's only going to be $19 a month, which isn't a great deal of money to be honest, especially if it can help you bring in more clients. Now for me personally, I'm not sure if it's going to be worth the $9,000,000 for me, but I do think that there's definitely some value in It for maybe freelancers who are just dine out on the platform and really kind of trying to get things in place and refining things. But yeah, I mean, it's definitely worth looking at. So please do your own research and I will see you in the next lesson. 12. Fiverr analytics 101: So in this lesson, we're going to be covering everything that you need to know in regards to analytics on the fiber platform. And how you get there is really simple. So if you just go to your dashboard, go to Analytics, and then Overview, and you'll be taken to this page where it gives you some really useful data. Now again, please keep in mind that this is based on me earning absolutely nothing in November because I haven't been working on the fiber platform for quite a few months. But you can see here that I've completed 1050 orders over the lifetime of me actually being on fiber. You can also see here that there is an average selling price of $229 roughly. Now please keep in mind that this is a collection of gigs which have been sold for both $2,000 $100 and even $5 you know. So for example, if I have a 15 minute consultation call with a client, then I will ultimately charge $5 to have that consultation call. Because I want to make sure that the client has actually been serious about the project that we are looking to develop together. So that $229 is simply just everything thrown into a book in a mixed together. So earnings to date on the fiber platform, over the past six years since I started, I've earned $186,704.42 and that is only from clients through the fiber platform. This does not include clients that have, you know, worked with me once and then, you know, got in touch with me later on through my website and, you know, clients who have been working with me for years now. So this is a pretty good idea of how much you can potentially earn on the fiber platform if you just focus on fiber alone. Now, I do believe that in migrants to gig performance order breakdown, top keywords, et cetera, et cetera, you do need the seller program to access those. I have never been inside any of these particular tabs, so I can't comment. But if you scroll down, you can get an idea in regards to your seller level and you can learn more. And you were simply given an evaluation period which is usually around the 15th of each month. Where they basically say, okay, you're at this level now, or you're at this level, or you're getting demoted, or you're getting promoted, et cetera, et cetera. But it gives you the key criteria that you can focus on to actually become a better, higher seller on the fiber platform. Now, all of these are super self explanatory, so I won't waste your time and go through them, but if you scroll down even more, you can see that your actual ratings are really well showcased down here in this tab here. And this really cool little section here which basically gives you an idea of where most of your sales come from. So for example, I have quite a lot of clients in the USA, quite a few in Canada, obviously more in the USA as well, not as many in Mexico. I've worked with two people in Brazil, tons of other places like Angola, Nigeria, Tanzania, South Africa. I've never actually been in those places. But I'd love to visit Australia again, You know, getting a lot of customers from Australia for some reason. Maybe it's just a really entrepreneurial country, but also as well obviously the United Kingdom, what you'll find is the place that you're from. You'll generally get more clients from that particular location just because people feel more comfortable dealing with people who are closer to them, even though you'll never actually meet them in real life. So you had just a really interesting little fact for you there. So overall, that pretty much covers everything in regards to five analytics so that you can have a better idea in regards to how you personally can review your analytics and learn more going forward. And on that note, I will see you in the next lesson. 13. Get your first Fiverr client - make it happen: So how long does it take to get your first fiber sale? Well, getting your first fiber sale can be super exciting and it can be super nerve racking as well. Because if you've never worked with a client before, it can be a little bit of a new experience. You are given this expectation from the client to provide a certain service and depending on if you've done it before or not, it can be an interesting ordeal and journey. So to answer the question of how long it takes to get your first client, it all depends on how great your profile looks and what type of service you're actually offering. There are some people, as I've mentioned earlier on in the course, that price themselves super high on the platform and their profile doesn't look very great. And it's going to take them a very, very long time for someone to actually trust them, if anybody, to actually give them money to see if they're any good at what they can actually offer. So what I mean by that is for me personally, I was offering logo development and, you know, logo designs for $5.10 dollar and then $15 And then I slowly worked my way up to a stage where I can now, you know, charge 1,500 to $2,000 for a logo design. Now, this can obviously take a little bit of time, and this is the reason why I always suggest that people should offer really basic services for five to $10 in the very beginning. Because it's going to help you to get that first client far faster. Probably one to three weeks of actually being active on the platform and just having your profile out there. People will start to get in touch with you and eventually someone will actually trust you. Because listen, it's only $10 And what you actually want from that isn't to make the most amount of money possible that comes later. What you want to do is to build up your credibility for a very specific service and create a really great system behind that service and a really great experience. And then really drive that value home so that later run down the line, you can switch your pricing. And the clients that have been making five star reviews have been extremely happy with their service. But then everyone going forward will think that everyone beforehand has also paid, you know, $1,000 for their service. When as a matter of fact, some of your truly early clients, like maybe the first ten or 20, have only been paying, you know, maybe five to $50 for that particular service. It's all about building credibility and trust on the platform at the very beginning. It's not about getting as much profit as possible. Even if you're a professional in what you do, you should be looking to all but deliver as much as possible and to essentially get as many reviews as possible on your gig. This is going to allow you to build your credibility on the platform. It's going to allow you to really get as far ahead as possible, as soon as possible, and get that first seal as fast as possible too. Now in regards to how to treat your first client on fiber, it is extremely important that you get that five star review. And what I would suggest is once you get that first client and you confirm the order, I would set my availability to unavailable. And I would just focus on getting that client the best possible results by any means necessary. Now 99 times out of 100 you're going to get a great client and everything's going to go smoothly. But if you get a negative client on your first client, that's just extremely unlucky and it's very unlikely. So please do not worry if they are going to leave you a negative review and you just feel like they're not really enjoying the process or maybe you're just not delivering as well as you could. Then I would think about canceling the order and just basically, you know, letting them go and not having them leave a really negative review on your profile. Because ultimately that's going to leave you really struggling to find your next client. And it's just going to be an uphill battle from there. Just be wary, make sure you get your five star review on the first client and then just continue that momentum with your next ten clients. And then you should be in a really strong position. So how do you actually get your first five star review on five? Well, I'm going to be sharing my methods and techniques that I use personally to manage clients expectations. To make sure every single time I work with a client, they feel like I've exceeded their expectations. Therefore, they are more likely to give me a five story view. And not only a five story view, but they also give me a nice paragraph of feedback to showcase how great it was to work with me. Now, we will be covering that in more depth later on in the course, but until then, I will see you in the next lesson. 14. What makes a perfect profile picture: As you can see, we're going to start actually building your profile to make you look super professional, super credible, and trustworthy. Now there are a lot of things that you can do to really showcase yourself as the professional service provider that you are on the fiber platform. But it all starts with creating the perfect profile picture. In this lesson, we're going to call that everything that you need to know in regards to getting the perfect profile picture for your fiber profile. We're also going to look at some examples right now of good profile pictures and bad profile pictures to really give you an idea of how you're going to approach it for your personal profile. So if we dive into my profile, you can see that my profile picture is quite bright. It has me personally smiling, so you know that it's a real person behind the profile. I also added some little graphics to the profile as well and a little shadow icon behind my personal picture just to give the profile picture a little bit more depth and to make it a little bit more interesting. But let's put my profile to the side for the moment and look at some other examples of profile pictures which are super strong and some which are not quite as strong. So if we go to this profile here, you can see how this guy actually takes a very similar approach to me. He has himself in the picture, He has some really cool graphics around the actual background of the profile picture. And you can also see, and it's actually a really nice touch, which I like, which he's done, is he's holding a pencil and he's thinking. And it actually gives a really great impression because it makes you feel like he's thinking about the next great idea that he's going to help you with so really great immigrants to this profile picture, I will give this one a ten out of ten. Now, for this particular profile picture, there are some things that I like and there are some things that I don't quite like and then I think could be done a little bit better. So for example, if we compare this profile picture with the last one, you'll see how this profile picture seems a little bit more happy. He seems like someone who would be super approachable and really helpful. However, if you go to this profile, it actually looks like he's a little bit darker and a little bit more mysterious and just none as approachable. I don't know what it is. Maybe it's because he isn't smiling. He sort of face is very heavily shadowed. It doesn't give me that approachable feeling. So that's maybe something that he can potentially work on going forward if he wanted to redo his profile picture in future. Personally, I think it's great that he has his face in the actual profile picture, but I would give this one a five hour attenders because it doesn't seem very approachable. And that's obviously something that's super important when clients are looking to get in touch with you. Now this profile is better. I like the fact that she's being quite creative, where she's actually showcased herself in black and white. And then she's got a really great contrast with the bright yellow in the background, kind of yellowy green color. But I do think that she could potentially be smiling a little bit more and you know, maybe look a little bit more inviting. Maybe she's a little bit shy in the camera and you know, that's obviously something which I actually struggle with. So I really think that she's done a great job. I would give this profile picture. And eight out of ten, now this is a profile picture which I personally cannot give any credit to. Now I actually think that just having a plain blue background for your profile picture is a huge opportunity missed. And I'll explain what I mean. So when someone comes to your profile, the first thing they're going to see is your profile picture. It's in the top left hand corner of the screen. So this is the first impression they're going to have of you. And if it's blank, they can't see it was approachable. They can't see it as being friendly. They can't see it as being an actual person which we connect with as humans. But it's just a blank blue color. So it's not really negative, but it's not really positive either. So it's kind of like a five out of ten, right? Like it's not taking advantage of what a profile picture can do. And it's also not really negative in a way. So it's a weird one. But personally I wouldn't advise doing this. I would advise having yourself as the profile picture. So make sure you do that if you have the opportunity to do that. Now if you don't want to take a picture of yourself or your profile picture, there is another way to approach it, and that is simply to have your logo or a logo as your profile picture. Now I've actually tried both approaches for my fiber profile. I first and foremost had my logo for Clementine House, my Brandon agency, And then I also had a picture of myself and different variations of pictures of myself over the years, obviously as I've became less handsome over time. And what I found is, and this is no surprise, humans like to connect with humans. They like to know that there's a human that actually cares about them on the other end of the message that they are sending, so where you can have a logo and it does look very professional. I think that being a little bit more personal on fiber is actually a bigger benefit and it actually makes you come across as more approachable, more friendly. And ultimately, it's going to be more likely that you land clients because they actually feel out. They're dealing with a person that cares about them and that's going to deliver on their promises. Now we've covered most of the things that you should do when it comes to creating your profile picture. Let's look at some things that you should definitely not do when it comes to developing your profile picture. And we'll start with this profile here now. Rupa, I know you're trying your best. I just want to give a little bit of constructive criticism, if that's okay. Now, in regards to this particular logo, you can see here that it has a little bit of writing here which is Ruper's name. I believe You can't actually read it because it's hidden by the badge. You'll also see that in the first example, this logo really stands out even though there's a badge in the bottom right hand corner. But you can see here in Ruber's example that some of the logo is actually covered and it actually takes away from the logo itself. Now this particular logo is not anywhere near as well designed as this particular logo. And obviously, this is subjective, so you can disagree with me if you really want to, but it just doesn't give you that feeling of the logo being well designed and it being trustworthy. And one more thing that I would probably do if I was roper is I would change this red to white. And I would change the white background to red. The reason being is when you look at your profile, it just stands out a lot more and it just gives you a lot more presence on the page. So that's another example and a reason why you'll see that a lot of these profiles, apart from this guy, uses very bright colors. Because it essentially captures people's attention. Now, moving on from ruber, we'll move to this profile. Now this guy is actually online, so I'm actually tempted to message him and just, you know, give him a little bit of feedback. You can see here that this shows him working, which is fantastic. It shows that he is a graphic designer and he's obviously extremely passionate about what he does. One thing that it does also show is that he's maybe a little bit shy and not great at communicating simply because he's facing away from the camera. If you take a profile picture, you want to be looking directly into the camera or just off the camera to make it feel like you're approachable and easy to communicate with. This makes me feel like this particular gentleman is a little bit of an introvert. And I'm an introvert as well. But I at least try to communicate effectively. And I have learned to communicate effectively over the years of being a freelancer and dealing with lots of different types of clients. In your profile picture, you really want to be showing yourself as being as approachable as possible because it's really going to help you stand out. This particular picture is quite flat, it doesn't really have a whole lot of character. And I would even go as far to say that this particular profile picture, whilst it isn't as inviting and as friendly as some of the others that we've explored in this particular lesson, it's still better than this profile picture simply because it just doesn't scream friendliness and approachability and you don't have a clear picture of the person's face. So yeah, that's just my humble opinion, but hopefully that is helpful to you. Now, the last profile we're going to be looking at, this profile here for Sophia. Listen, one of the things that you are going to learn extremely early on in business is that when someone hires you, they are not hiring you for any other reason apart from providing the service that you're promising them. So for example, and listen, this is coming from a guy who has a little boy on the way. And I am going to be extremely proud of that little boy and I am going to love him more than anything in the world. But the reality is that when you post things like your kids or, you know, your family and stuff on fiber as a platform, which is supposed to be a business related platform, it isn't going to help you get more business. It's actually going to take away from your opportunities of getting business. The reason being is fiber clients don't care about what goes on behind the scenes. That's your personal life. That's stuff that you keep separate from business, right? Putting things like this where, you know, it's a lovely picture of, you know, obviously Sophia's little boy or girl. I think that it is just extremely important to keep business and private life separate, especially in five's case, because obviously, you don't know who's actually, you know, seeing your pictures. And it can be a little bit messy. So that's ultimately all of the advice that I have in gras to getting your perfect profile picture. You don't need a really expensive camera to create a great profile picture. As you can see from some of the examples you could go for a logo if you really wanted to just make sure it's super well designed and stands out. Or you can even just take a picture on your smartphone and then just upload it and just cut out the background and put a nice bright color in there. And you can also put yourself in black and white so the quality of the image doesn't matter as much. And it'll also help your profile stand out even more. I really hope you find this lesson helpful and I will see you in the next one. 15. Why experts get paid more than service providers: So the service provider versus the healthful Dr. what do I mean by that? Well, I'm going to tell you when I was early in my freelance career, I was just trying to sell services like everybody else. And over time, I began to realize that in the world that make the most money generally act like they don't need it. So how does that translate to being a freelancer? I want to tell you if you look at some profiles on fiber, you'll see that people are selling services for ten, $20 Just trying to make as much money as possible and trying to get as many orders as possible. Now when you get to a certain level where you have a certain level of credibility and you have a certain level of expertise in regards to the service that you provide. Whether that be brand naming, logo design, or website development or anything that comes with a certain level of self esteem and ego and not in a bad way. And what I mean by that is you can be super helpful and supportive to someone just by the knowledge in your brain alone. So think about when you go to a doctor's surgery or if you go to the Dr. for a check up. Okay? Whatever the Dr. tells you, it's pretty much in your best self interest, right? He wants to get you healthy or she wants to get you healthy. And you are ultimately in a position where you have to trust them because they know better than you. Okay? Otherwise you would just treat yourself at home. Right now, it's exactly the same situation with a client looking for a logo, or looking for copyrighting, or looking for a website or anything else. They are looking for a solution to that problem and they need that solution to take the pain away that they are currently facing. Now, there are tons of different doctors and tons of different people that can offer that particular service. So how do you stand out? Well, you stand out by putting the client first and being the healthful Dr. and not just another service provider. So for example, if a client comes to me and says, Scott, I'm looking for a website. How much is it for a website from you? What I would say is, okay, I understand you're looking for a website. There's a process to go through to actually understand what type of website works perfectly for you specifically, we need to go through that process first so I can help you as best I can. And what that does is that starts to have them think, okay? This person, this service provider that they initially think in the very beginning, they don't want to just give me a price and try and get my business. They actually want to understand my situation to get me the best result. Because everybody else who's just giving them prices and just, you know, trying to give the cheapest price. Most of the time clients won't take the cheapest option. They'll find the best option for them personally. That's going to provide the most value in that they're trust and that's going to give them peace of mind. Then they'll select that one. So for example, our naming services for brand naming on fiber is four times the amount of our closest competitor. But people still come to us because they know that we're going to deliver and that we have a system in place to help them get the result that they need. Now, not everyone comes to us, but people still come to us. So why would they still come and pay four times the amount when there are options out there that are four times cheaper? It's a simple case of clients making a decision based on value as opposed to just how much something costs. And the reality is that you can charge whatever you want for a service, you know, within a realistic threshold to anybody. As long as you can provide value and as long as you can position yourself as an expert and a supportive guide within that particular area. Because it's always the case that when service providers and freelancers just start out, they just want to try and sell their service, it's the complete wrong approach. What you should be doing is you should be positioning yourself as a supportive and helpful guide within that particular area. So, you know, maybe send a really simple loom video, a two minute loom video, just saying, okay, I understand your situation. These are certain areas which I would focus on and this is ultimately the solution I think is going to help you get the best possible result in your particular situation. If you want to help work with me, then you can obviously secure one of my gates. This is how you do it. And the amount of clients that I've got from just simply sending a really quick loom video is crazy. It's crazy how much of a difference that makes just by being personal, being helpful, and supportive. Because you're no longer just someone who wants to sell a service or provide a service. You're somebody who wants to help and support somebody. And that's a completely different kettler fish. It's also really important to know that after we finished an engagement with a client. So for example, if a client has did a naming project with us, we actually tell them, listen, once you go away and if you don't want to design your logo with us, that's absolutely fine. Once you go away and start designing your logo with someone else, feel free to send me the logo and I'll give you a five minute video to give you feedback on that logo to get the best possible result. And what that basically does is it showcases to the client that you do actually care about them and the results that they get. So what they generally end up doing is they end up coming back to you, which has happened to me so many times over the past decade, where a client has went away, got a logo done by someone who didn't really know what they're doing. And then they are essentially like, okay, I need to appear to get this done properly. Scott, can you help me? Because you helped me in the past, it comes around and ends up benefiting the person that is the most helpful and the most guiding, and the most, you know, wholesome every single time. So please take this advice on board because it's going to help you massively over your freelancing career. And I will see you in the next lesson. 16. The art of persuasive profile descriptions writing: So how to write the perfect profile description. In this video, we're going to be covering some examples of good profile descriptions and bad ones so that you can create the best profile description for your fiber profile. Now the first step to creating the perfect fiber profile is to understand your audience. Now this is basic 11 copywriting, okay? Before you write anything to anybody to communicate any sort of message, you need to understand who that person is and what they want. If you write your mom a birthday card or a Christmas card, or anybody a birthday or Christmas card, you are going to say to m or two dad or two grandma or whoever. The reason that you're writing that is because it's to them directly. Now, why is that important? It's because if you send someone a birthday card and it didn't have their name in it and it just said to anyone, then they probably wouldn't respond very well to that birthday card and you may not get one in return. So it's important that you first and foremost understand who you're trying to connect with. Now I'm going to show you some examples a little bit later on which basically highlights how you can do that effectively. But that's the first thing that you need to understand who you're actually trying to communicate to with your profile description. And well, if we look at some examples of profile descriptions here, you'll see that they actually make a very big error in the first line of their description. Now, what is that error that I'm talking about? Well, it's simply the fact that they are talking about themselves before they actually talk about the person who they're trying to connect with. Again, going back to the card analogy, you would not send a card to someone saying, from Scott, have a great birthday to mom, Right? It just wouldn't make any sense. It's the exact same when you're writing a description for your profile, it isn't about you, it's about them, okay? And what I mean by that is you need to focus on their pinpoint and what matters to them first before you start talking about how you can help them. So here's an example from my profile, which again, you can take whichever approach you want. But hopefully this gets the message across how important it is to focus on the person you're trying to sell to as opposed to trying to sell yourself. Because they're two very different things. Okay, so the first line of my description focuses on the pinpoint that they're trying to achieve and that they're trying to get rid of. Okay, so you know that feeling you get when a brand just feels right. That feeling is something that everyone has experienced. So that's why it's so powerful because H can connect with that particular line and it hooks them for the rest of the description. So they want to learn more. So if we compare this to, say for example, what Daniel has written and pretty much everybody else on fiber writes the exact same thing, Hi, my name is I do. It's the complete wrong way to think about it. Copywriters do not write like that because they know it isn't persuasive. The customer does not care about what you can do or even what your name is or where you're from. What they care about is how can you help me? And that is where your writing should begin. So for example, Daniel here says, hi, I'm Daniel, a graphic designer driving Cryo Tank, which is my creative studio based in Romania. Nobody really cares, Daniel. That's the brutal, honest, truth. I obviously think that your profile is really great and you obviously do some incredible work. I really like your pictures and thumbnails for your actual profile, but your profile description could do with a little bit of work from a persuasive standpoint, okay? There's nothing wrong with what you're doing, but you're just not doing it to the level that you could be. And pretty much every single other fiber seller does the exact same thing, which isn't great. It isn't the most effective way to write your profile and it's definitely not the most persuasive either. So once you get the hook in, then you can just build on a little bit more. So I say you warm to the brand for some reason and you don't even know why. So it's kind of saying you know the feeling that you get when you see a brand, right? That really feels trustworthy, incredible. And you don't even know why you find it trustworthy, incredible. But you just feel it, right? You just feel it. What I'm saying is there's something that the client doesn't know the problem that they have. The pinpoint that they have and that they're trying to achieve can be resolved, but they don't know how to resolve it. So I'm just pressing on that pinpoint. Then it's time for me to say, listen, for the past ten years I've been doing exactly that with businesses big and small all around the world. So you have this problem, I can specifically help to take that problem away and give you a solution. Okay? All you have to do is hire me, which is obviously why I'm writing the description right to get them to hire me. So this is a far more effective way to ultimately get people to hire you. To focus on the pain point that they're currently experiencing, then offering them a solution to that pain point. Now, some things to make sure you do when you're writing your profile description is to ultimately make sure you're really precise. So what I would do is I would write your profile description, then I would revisit it after maybe a day or two and basically rewrite it and edit it to make it a little bit more precise and concise. Editing your writing is super important. Even if you're not a writer by trade and you do not plan to offer copywriting, you need to make sure that you can actually provide the persuasive language that is going to get you new clients. And that is ultimately going to help you be as busy as you ever could wish to be as a freelancer. If you can persuade people through your language and through talking, and through writing, then you will never be short of clients ever. So hopefully this lesson has been helpful. Hopefully it has helped you to think about writing your description in a more creative and persuasive way. But yeah, thank you so much for your time and I will see you in the next lesson. 17. Strategically selecting your skills on Fiverr: Okay, so as you're building your profile, you're going to be asked what skills you want to showcase as being your areas of expertise. Now, many freelancers on the fiber platform can be tempted to just add as many skills as possible and say, okay, I can do animation, I can do logo design, I can do naming, I can do websites, I can do lots of different stuff. The reality is, this is the complete wrong way to think about it, At least from my humble opinion. Okay. And I'm going to explain why. If you hurt your leg and you needed to go to a Dr. and you had two doctors to choose from, One Dr. cost $500 And they just did a little bit of everything they did, arms, legs, head, you know, everything but another Dr. cost double or even triple that. So maybe $1,500 and you can afford both. So just, you know, take that out of the equation for the moment. But that Dr. only focused on legs. So they only focused on legs and they gave you the best possible chance of being able to walk again. Which of those doctors would you choose If you had to choose and money wasn't an option, so you could afford both. I'm pretty certain that you would select the Dr. that specialized in legs every single time. And the reason for that is they are giving you a higher likelihood of success within that particular area because they specialize in legs, which is your specific problem. So why is this relevant to your fiber profile? Well, let me show you. So if we go to my profile on fiber and we go down to the skills tab, you'll see that every single skill that I have in there is focused around branding or marketing, okay? I'm not telling people that I can build websites, I'm not telling people that I even do logo design. Okay? I focus on brand. I focus on everything being focused around branding specifically. And if you even go up to the title, which is underneath my profile picture, you'll see brand name development expert at Clementine House Branding Agency. So I'm saying I'm a brand naming expert. Okay. Now why am I saying that? Because brand naming is the first step of the brand building process. You first need to develop your brand name before you start doing your logo. And then after your logo, you can do your brand strategy, your website development. So it's the first step of the journey of building your actual brand. Now this is super important because by focusing your energy in one specific way, you can actually position yourself as an expert with very minimal effort. Now I want to show you an example of someone who does this, not quite as well. Now this is Jahid, I believe I'm pronouncing your name correctly, Apologies if I'm not. But basically, Jahid is a logo designer, five certified UI, UX and Wordpress experts. And listen, Jahid's doing extremely well. He's got five stars and he's got 810 reviews, which is incredible. But I think he could actually do a lot better if he focused on being the very best in one specific area. And you can see that Jahad actually offers, you know, logo design, banner design, you know, business card design, Facebook cover design. There's just lots of different things. They're all design orientated. But he hasn't really positioning himself as an expert in a particular field. If he positioned himself as an expert in maybe a illustrator or you know, a logo design or maybe Wordpress website development or anything, he could make so much more money because he's then going to be the leg Dr. who people have to go to for a very specific problem. So this is something which is super, super beneficial to pretty much every freelancer out there. Choose one specific nation, one specific service that you can be the best in the world at. And I mean the best in the world actually try to be the best in the world at it. Figure out who the best in the world are at the moment and learn from them. And then build that into your skill set. Okay? How you present your work, which will go through a little bit later on in the course. How you communicate, how your website looks, if you even have a website, how they present themselves as their employees within the actual website. We'll cover all this later on in the course, but I just want to set the context of what we're aiming for within this course. We're aiming for you to be one of the best freelancers on fiber. In order to be the best you need to niche down and be known for one specific type of thing. So keep this in mind as we work through the course. I hope this lesson was helpful and I will see you later in the next lesson. 18. Linking out to other accounts on Fiverr: Now when building your fiber profile, it asks you to link your other external accounts onto fiber to basically give you more credibility and trust. Now this includes Facebook, Instagram, Youtube, Medium hands, Dribble, just to name a few. And the reality is that even though you link these accounts to your fiber profile, people can't click off onto them and actually visit your profile. It's not how it works. Fiber wants to keep people on your profile so that they can essentially encourage them to buy more of your services. So why would you actually want to connect and share your profiles on the fiber platform in the first place if people can't actually go to check them out personally? Well, it's actually a little hidden benefit which I think is personally worth doing. So by adding your Facebook and Pinterest, and Instagram and Dribble for example. It does kind of encourage people, especially if you're design orientated, for example, with Hanson Dribble. It encourages the client to check out your profile on those other platforms and try and search for you to say more of your work. So although fiber is not going to actively link out to those profiles, it does let clients know that you do have a presence on those profiles. So you are a real person and you're trustworthy and they can check you out if they really want to. So as you can see here on my profile, they have your social presence, which is my linked in Facebook, Instagram, interest in Twitter. But then they also have my professional presence, which is my Youtube hands, dribble, Vimeo, and also my medium. It's really a way to build credibility with your clients. To say, listen, I'm a real person, I actually provide a lot of value through my medium, through my Youtube, et cetera, et cetera, so clients can get a really great idea of your level of expertise and just the type of person that you are through checking out your presence on other digital platforms. Basically, this is just to show that you are a real person and that you are someone that the client can trust. It doesn't have to be any more complicated than that. So just add any profiles that you will be happy to share with your potential clients. Now obviously, if you're on Twitter and you're saying super controversial things, which might be your cup of tea, I'm not 100% sure. I don't really use Twitter that much so I can link it. It's not a problem. This is something that you should probably watch and be a little bit careful of. But as long as you are happy for a client to see you on that platform, link it up to your fiber profile. It's only going to help you come across as more real and authentic. Hopefully, that lesson was helpful and give you a little bit of guidance. But I will see you in the next one. 19. Showing the right education on Fiverr: Now on fiber, when you're building your profile, it also asks you to share your education. Now this is a great opportunity for you to share if you have some education or experience based in the specific type of service that you're looking to offer to clients. Now, in regards to education, as you can see on my profile here, I've shared that I did a course with the Charter Institute of Marketing in 2017, literally just before I started actually getting on the fiber platform. And I also have other diplomas, a couple of other things in regards to marketing and branding that I've did over the years. Now, one thing that I probably wouldn't add is, for example, if you did your Masters in Psychology or something like that, and it's not really relevant to the service that you are looking to provide. You can add it if you really want to, and there's nothing wrong with that. But here you really want to be showcasing the type of experience and the type of education that you have specifically focused around the services that you're looking to provide. Now obviously, it's great to show that you're university educated. That's fantastic. But please make sure that it is relevant to the type of service that you're looking to offer to clients. Because if it isn't, then they're probably not going to care as much. Okay. So it's definitely not a bad thing to put your university degree on there if you have one, but just keep on minus not going to be as effective at getting the client to actually hire you as something which is more relevant to the service that you're looking to provide. Now there's actually a really great example of this exact circumstance with Jahid, who we saw a little bit earlier on in the course. Who is doing absolutely fantastically. By the way, he has three different educational inputs in his profile, which he can show off to clients to get them to hire him. Now first and foremost, he has a Bachelor of Art, which is fantastic because he's offering design related services which is perfect, it's super relevant. But then he also has basic computer application and graphic design. Now graphic designer is obviously extremely relevant, but basic computer application maybe isn't as relevant if he was only focusing on being a designer or a logo designer. If you were hiring someone for logo design, you don't really care if he has basic computer application skills. All you care about is can you design me a logo? Can you do it really well? If you can, great, I'm going to hire you. I think the reason that Jahad has added this to his profile is because he actually does things with computers as well. He does websites, he does UI, UX design. So that is why it is super relevant. So in this particular case, Jahad has actually done a great job. But if he wanted to really niche himself down to being a logo designer, or a brand identity designer, or just focusing on design in general. I don't think having the basic computer application in his certifications is going to help him very much. It's definitely not going to be a negative impact, but it probably isn't going to be a positive one either. So hopefully that puts it into context. I hope this lessons be helpful and I will see you in the next one. 20. How to earn more by niching down to be a trusted expert: So how do you find your niche as a freelancer on fiber? Well, there are a couple of ways that you can do it. But what I wanted to do in this particular lesson is give my approach in regards to how I've personally niched down in the different services that I offer my clients. And then also show you some examples in super saturated industries, how other freelancers, just like you, have niched down to specifically attract a very particular type of clientele. So first and foremost, my approach for ning down as a freelancer. So in regards to ning down, there are some things that you really need to be honest with yourself about if you are going to succeed in the world of freelancing. And the first thing is to ask yourself, what's the one thing that you can be the best in the world at? And that is a question which you have to be extremely self aware about because you ultimately have to ask yourself, what am I so passionate about that I am willing to learn everything there is to know about this particular thing. So for example, for me it is branding. So I want to be the best branding consultant on the planet and I'm working my way towards that goal every single day. For you, it could be something completely different and that's fine. The most important thing to remember is that you don't have to be the best right now. You have to be able to be passionate and interested and excited enough to want to be the best in the future. This is the difference. So the goal for this approach isn't to say, okay, what am I the best at? What am I the most interested in? And what could I be the best in the world at? And if you can answer this question, then you're going to know exactly where you lie in the market where you're going to be strongest, not only in the short term but also in the long term as well. Because you're naturally going to be curious and interested enough to learn that particular topic or that particular skill far more deeply than 99% of other people. And the fact of the matter is if you're really interested and curious about a particular topic, it's never going to feel like work to you. You're always going to be enjoying the process. So this actually works in your favor because you are constantly playing when other people think you're working and you just can't compete with someone that's constantly playing and actually enjoying the process. You just cannot be them. Because when you think you're working, they think that they're just having fun. So it's not sustainable. They are always going to outpiace you and they are always going to beat you over the long term. Now I want to give you a couple of examples from not just me, but other freelancers that are on the fiber platform that have niched down to offer a very particular type of service and to be experts in a very specific field of their expertise. So what I did is I searched on fiber for logo design services just to see what came up. Now what I want to show you is the difference between just someone offering logo design and someone offering a specific type or a specific niche of logo to give the client a reason to choose them. And as we scroll through these services, you're going to see that some gigs just jump out more than others. Now this is kind of a combination of both the thumbnail, which is super important, which will cover a little bit later on on the course, the title, but also how it's positioned together, how they showcase the work. We'll cover all of that in more detail later on in the course. But I just wanted to showcase why certain gigs pop out more than others and why that's super important because if someone's scrawling through tons of different options that offer the exact same service as you, you need to make sure you stand out. So as we're going through here, I think this one stands out really well. I will design a minimalist and modern logo. So basically, if you want a minimalist and modern logo design, then this is the guy for you and he actually showcases, you know, a really great logo which looks really cool. And I'm sure he has plenty of other work on the inside of his gig. He's definitely got a great number of reviews at 4.9 as well, which is fantastic. But let's look at some examples of freelancers that have not chosen a specific niche of logo. So for example, if we scroll down, let's have a little look. Okay, so for example, this one here I will design a unique hand lettering logo. So this particular person is specializing in a handwritten logo. Remember what I said before about being the leg Dr. or being a normal Dr. If you have a problem with your leg and you know you have an issue with your leg specifically, you're not going to go to just a general Dr. who offers all different types of services. You want to go to a leg Dr. because you know that that's what they specialize in and that's where you're going to get the best result for your money. When someone buys a service or anything, it doesn't really matter how much something costs, as long as it's within your budget. What really matters is how likely are you to get the thing that you want for a price that makes sense to you? So for example, I am not going to pay for something if I'm not 100% certain that that person is going to give me what I need. That's why I am willing to pay more for the peace of mind that a specialist in, you know, hand lettering logos for example, is going to give me a handlettering logo which I like. And that is how you can position yourself as a freelancer that people have to work with as opposed to just another option in the market. So let's try and find a bad example. So for example, here I will create a modern logo design. It doesn't really differentiate this particular freelancer very well. Let's try and find another example. I will design your minimal logo, so again, it's kind of niche down, but not really as much as I'd like. Let's look at another example of how it shouldn't be done. So if we scroll down, okay, we see one here where it says, I will professionally perfect logo any design. So it's very apparent that this person isn't an English native speaker. And that's fine obviously. But they should probably get that checked in regards to how they arrange their title because that's going to really significantly impact their ability to connect with others who are also English speakers and who need someone who's trustworthy and capable. They also haven't niched down enough to capture anyon