Digital Marketing and E-Commerce with Generative AI  

1. Course Introduction and Outline: Welcome to a Tools for Digital Marketing chorus. My name is Katrina and I'll be instructor for this course. Digital marketing encompass a lot of different areas. If we take a look at this wheel, we have, for example, reach visitors fans. Here we have search engine optimization like keyboard analysis, rank eking, side crawling, back link analysis. We also have Google Ads and Analytics tools. Then we have Leads Shares Act. This includes like content management systems and website interaction and UX tools. Then we have the Digital Marketing focused on Sales AOV, Sales Convert. Here we have e commerce management, product and customer reviews and so on. Then we have marketing to engage repeat and referral. So this includes e mail marketing and social media campaign marketing. In this course, you will be learning how you can use AI for many of these digital marketing areas. So let's take a look. We will start with Quantum creation. We will use GPT to brainstorm and generate high quality, engaging content, captivate your audience. Then we'll go into creating visuals. So we'll make stunning visuals and graphics to enhance your social posts and marketing materials. Then we'll go into SEO. And with the help of AA tools, we'll optimize your website and content to rank higher in search engine results. Then we have Ads module, where we will create targeted ads for maximum reach and effectiveness. Email campaigns. We will plan email campaigns, write content, and automate workflows. Then we have E Commerce Module. Here we'll conduct product research and optimize product listing to boost sales. Finally, we have Personalization module, where you will learn how to use AI tools to deliver tailored experiences that resonate with individual customers. These are the learning outcomes for each of the module, but let's look at the general learning outcomes. You will learn how to use various AI tools, GPT, Ali, mid journey, diogram, Human, and a few more. In this course, we're going to cover various AI tools. Our main focus will be on Chat GPT. Then you will learn how to use these tools to optimize your marketing processes and save time and increase efficiency. You will learn how to write effective prompts in various AA tools. You will create visuals in text to image generation platforms including Delhi, mid Journey and diogram. You will learn how to create custom GPTs and API assistance. Custom GPTs is a new feature in Chat GPT that came out in November 2023. You will also learn how to use various GPT plug ins for your marketing needs. This includes Zapier Canva, SEO Core AI, and Analytics AI. Now let me show you a more detailed outline for every module. We will begin with Quantum creation. First, I'm going to introduce you to chat GPT and its features like Bing Search and Audio Transcriber. Then we will use a GPT to brainstorm quantum ideas and make a schedule plan. We will build a custom GPT board to write articles with it. Then I'm going to give you prompt to write posts and video scripts. The next module is creating visuals. Here we are covering various AI tools where we can create or edit images. The first two are and Mid Journey. These are AI generation tools. Here you can generate images with the text. Then we will cover Vectorizi. Here you can convert PNG or G peg images into vector images, which is very handy if you want to make high quality prints. Then I'm going to show you how you can use Canva plug in in Chi GPT to create social posts. This module is very important because here I'm introducing you to Delhi and mid journey. In the next modules, like in the Ads module or E Commerce, we will be using these tools to create ads, images or product images. Make sure you watch these videos before watching the videos on product images and image ads. Because we're going to be focusing on Delhi and It journey quite a bit. I've compiled pros and cons for each of the platforms so that you can decide if you want to learn it. These points are based on my experience with both platforms. I find mid journey more photo realistic. Because of that, I think it's great to generate images for ads and product images. With mid journey, you have more flexibility over image generation. Mid journey has a lot of different settings and parameters that enable you to have more control over the generation process to get the desired outcome. And Mid Journey has also editing capabilities. You can create variations of the images. You can upscale images, zoom, and make edits within that image. This is called in painting, however, To use mid journey, you need to sign up for discord account, because mid journey is an app. But on Discord because of all the settings and parameters. Mid journey has also steeper learning curve. Whereas it's easier to use Dali because it's part of open AI and it's also been integrated with GPT. And being chat here here, you can use conversational language to ask GPT to generate images for you. I also found that Dali three has greater prompt adherence, whatever you tell it it generates. Because of that, it's great for concept visualizations and photo shoot ideas. Also, Dali three generates slightly better texts in images, although it can make mistakes in the texts. If you want to generate image with the text, then I would actually recommend you a different tool. It's called diogram. It's really good with text generation in the images. Now let's compare image generation results for mid journey and for Ali. Here, I gave the same prompt to both platforms. Here I have digital marketing at emails, social media, and e commerce. In mid journey, we got this surrealistic and artistic image, whereas for Dali, we got the image to the point conveying the marketing platforms like Instagram or E Mail here. Here we have images for product photography here, it's quite similar. But overall, I like generating product images with mid journey because it creates a more photo realistic image. For example, look at the lighting here on the leaves here. We can also use mid journey and all three for photo shoot ideas. Here, the image we've got for mid journey, as you can see, it's more photo realistic. Whereas in Delhi three. I like the composition more and it also better aligns with the prompt. Here we have overhead shot baby in high cheer. A tapping spoon on suction plate with fruit slices. Here we have the spoon and in the mid journey we do not even have the spoon. There is way more to those tools that I've described here and we will be learning that in the modules. But now I hope you have some basic idea what kind of images you can generate with these tools. After creating visuals module, we have search engine optimization module. Here we will use GPT for keyboard research. We will create custom GPT bot to create SEO content and articles we will do on page SEO such as meta description and head tags. We will also analyze our content and web page for SEO. For that we're going to be using SE core I plug in in the last section. Here you're going to learn how you can use GPT to get insights into your Google Analytics account. We will be using another plug in here. Our next module is ads. And here we will start with market research. We will use Cha GPT to help us identify our target audiences, pinpoints and other product research. Then we'll write Google and Facebook ads. We'll create scripts for video ads. And we will brainstorm image ad ideas with Ch GPT and generate image ads with mid journey. This is an example image that we will generate with mid journey. Our next module is email campaigns. And here we will start by brainstorming campaign ideas with Cha GPT. Then we will create campaign plan and schedule. We will draft email campaigns, then we will critique these e mails. Then I also want to show you per tool to automate your workflows. And this is not only for e mails but marketing in general. I recommend watching this video. Our next module is E Commerce. Here we will start with product research. Then we'll create compelling product listing. So we'll generate product title description, bullet points, product details, and questions and answers. Then we will analyze customer reviews and see how we can improve our product. We will reply to customer e mails. Then we'll brainstorm image ideas such as website design for online shop, or infographics, or image ideas for product photoshoot. Then we'll generate those ideas with Ali and Mid Journey. Here is one of the images that we will generate with Mid Journey for product listing. Our final module is personalization. We'll start by writing personalized e mail messages. Here I'm going to show you how you can use a GPT directly in the spreadsheet. Then we're going to create personalized images for email campaigns with nifty images. Then we'll make personalized videos, again, for email campaigns using human AI tool. Then we'll create product designs with IdiogramAI. Finally, we will build a fully functional chatboard assistant for our website using GPT, APA assistant, and voice flow. 2. ChatGPT Overview: Hello everyone, welcome to Content Creation Module. In this module we're going to talk about ch GPT and explore its functions. And then we're going to create some great content. We're going to brainstorm ideas, write articles, posts and video scripts. So let's get into it. First, I'm going to show you current ChGPT features. To take advantage of these features, you need to have a subscription, but these features worth it. In this course, I'm going to be mostly using GPT four, which requires a subscription. I highly recommend getting a subscription if you don't have one to follow through the course. Okay, so here are some great features that you can take advantage of. Here we have speech to text and human like speech conversations. These features only work on your mobile device. You need to download Ch GPT app to be able to use those features. But the rest of the features, they work on a mobile as well as the desktop version. Okay, right now I'm on my mobile device. First, let me show you the speech to text feature. It's just right here. When I click it, it's going to transcribe my speech and then it's going to filter out all the filler words and it also recognizes in language, if I speak in English, it's going to transcribe in English. If I'll speak in Spanish like Ola, call my Stas, then it's going to use Spanish. Let's check it out. Now, let's stop. Okay. That's exactly what I've said. So as you can see, when it was the Spanish part, they actually recognized immediately that Spanish and wrote it in Spanish. Ola como estas. Okay. Now, after it transcribed, we can put that into GPT. Just enter it here. Just complement on the advanced speech to text system. Okay. Then we also have this conversation tool. This is headphones icon. Just click on it and here can have conversation with ChagPT. For example, ChgPT, tell me, can I use speech to text funk feature on Chat GPT desktop? As of my last update, Chat GPT doesn't have a built in speech to text feature on its desktop version. However, you can use a separate speech to text tool on your computer to convert your spoken words into text and then input that text into chat. Gpt. Most operating systems like Windows and Macos offer their own speech. If you like this, I can interrupt it. So now you can ask a different question or continue. Okay? Chgpt. Now translate that into Spanish. Glo loralcop, astuta funcion, integra de vosa texto subversion, Decritorio embargo. Okay. So as you can see, it's a convenient tool as you can have pretty much conversation with ChargiPT. You don't need to read the answer from Chip, just tells you the answer. So if we close this, it's going to have all the transcription here of the answer of your question and its answer. So here for example. So here I ask it to translate that in Spanish and it gives me the answer here. So for example, if you interrupted, you can still check out what it had to say. Okay, then we have another feature we can actually analyze image here. I can upload the image. For example, here I have a bottle of wine. Let's take a picture of the label here. I think this is good enough. Now I'm going to confirm, I'm going to ask GPC, tell me a little bit more about this wine. Okay, so now we have a little bit more information about this wine bottle here. It says that this winery is located about 90 kilometers from the city of Valencia, Spain. This particular wine is a reservoir, which typically means it has been aged for a certain period, in this case 12 months in American oak barrels. The grape variety used is Temperillo, which is renowned for producing full bodied red whites. Okay, so let's see a little bit more here. It gives me alcohol volume, so as you can see it, read the label. Analyzed the information. It actually gave me a little bit more details about this wine bottle. Now let's use another feature of Ch GPT, its ability to search Internet. Now I'm going to ask GPT. Okay. Now find five similar tasting wines on the Internet. Okay, Let's submit this information as you can see it now is doing research on being, okay, we found five bottles that I might like. It even tells me how it's similar to my original wine bottle. For example, Montello Crianza 2018 Rioja here, often with vanilla nodes from oak aging, which should be reminiscent of the Oki nodes in the Ya decadens. Then we have other five bottles here. This is one of the most important new features of GPT because now we have access to real data. Okay, so the conversation tool and Speech to Text tool is only for mobile app. But the image interpreter as well as the being Internet search, you can do that on Ch GPT desktop version as well. Let me show you one more tool now. Chgpt can also analyze files. We can upload images, we can upload PA files. We can also upload Excel files, and it's going to analyze the data inside those files. For example, let's try it out here I have a Word Document Products. Now I'm going to put a prompt here. List all the products from my document. These products are skin care products. These are products Clinic is a famous makeup and skincare brand. Then I'm going to ask Pm products are good for dry skin for example. So now it's going to analyze the document. Okay? So now it just parses out the list of products from my document with title and description. Okay? And here it actually cut it at number nine. In total, I have around 20 items here, so I can actually force it to give me the whole list. So I'm just going to say list all the products from the document. Okay. Here it also gave me products that it thinks would be beneficial for dry skin that was based on the description that I've provided for each product. So here we have clarifying lotion hydrata, moisturized search, moisture search, dramatically different, hydrating jelly and moisture search 100 hour. Okay, now let's see if the prompt with all the products worked okay. Now we have in total 20 items. That's all the items that I have in my document. With the second prompt, we forced GPT to give all the information from the document. As you can see, again, very handy feature to use With that, you can analyze your document, you can ask specific questions, a lot of things that you can do with it. Recently, Ch GPT also introduced another tool, it's a custom GPTs. If we go to explore, we can create a custom GPT tool here. I'm not going to go into details here because I'm going to go step by step on how it works when we write articles for that. Now you know all the current features of GPT and you can use GPT to its full capability. 3. Content Creation Introduction and General Guidelines: Next we're going to create some content with chat GPT. We will start with articles here. We'll generate different ideas for the articles. We'll create a schedule. Then we're going to build a custom GPT board for writing those articles. Then we're going to write some posts for videos. We're going to brainstorm some video formats. We're going to generate ideas for videos. We're going to write scripts. Also, I'm going to show you some AA tools that allow repurpose your long form videos and create short videos out of it. And first, let me walk you through the workflow for creating content. First, we want to brainstorm lots of different ideas for what kind of content and topics we can cover. Second, we want to create a schedule when we'll publish the content. This is very important for social media marketing because we want to be consistent. Once we have the plan, we can write outlines for our ideas. Then it's time to make those ideas into an article post or a script. And our final stage is to edit and proof read our article post or script. For all these points we can use Ch GPT or Help. 4. Article Writing: Let's begin with article of writing. Here we want to brainstorm lots of ideas for our article. And here I'm giving you the structure that works for me. So first I'm giving context to char GPT. So here, consider the following. I will be writing a lot of articles periodically about and here put your subject and specific details, then describe your goal and intention. Do you want to promote your brand or do you want to sell a product? Then we're going to give Ch GPT a prompt to generate 100 ideas for the content that I can utilize in my article or post. Those ideas need to be unique, need to be catchy with some element of hype. Here, I'm adding this because I want the topics to be interesting. This is especially important for social media posts. Let's take a look at GPT. So here for example, let's say I have an audio systems store and I'm selling speakers. So here is my prompt to che GPT. Consider the following. I will be writing a lot of articles periodically about the audio systems, how to configure them, and what are the options available for industrial users and residential retail users. I'm personally selling speakers, so I have an intent to promote myself and ultimately promote my audio products directly or indirectly. So this is my goal. I have an intent to promote myself and my products. Okay, so let's take a look at the response from Ch GPT. So here I'm just establishing a context for Ch GPT. I didn't even ask it anything yet, however, it still gave me a response. It's saying writing articles about audio systems is a fantastic way to engage with both industrial and residential retail consumers. Especially when you have the added benefits of promoting your own products. Here are some key points and strategies to consider for your article. And here it gives me different formats I can use for the article, such as educational content product showcases, comparative analysis, offer comparison between different types of audio systems and so on. But I'm not after all of this here. I was just establishing a context. But what I really need is to brainstorm lots of ideas. My next prompt with that in mind, with that context in mind, generate 100 ideas for the content that I can utilize in my article. Those ideas need to be unique, need to be catchy with some element of hype. Here we are getting lots of different ideas. So for example, the future of sound, emerging audio technologies. Then we have the psychology of sound, how audio affects us. Diy audio projects for enthusiasts, the best audio books for sound lovers. Debunking audio myths, facts versus fiction. A golden age of radio. A look back. Some of the titles here are pretty good, but others are not so much for that. We actually need to read through all of the titles and find the ones that we want to write about and the ones that would be interesting to our audience. Okay, here we can copy this to a spreadsheet. I'm just going to copy all of the prompts here. I'm going to paste them into a spreadsheet. Okay, I'm going to make it dark now. We can go through all of them and just put yes or no. Then we can filter out the ones we liked versus the ones that we didn't like. Here, I've already went through the process of selecting the titles that I liked and the ones that I didn't like. Here I have the accepted ones and the rejected ideas, then I sorted them out. The majority are accepted. For example, we have here building an affordable home recording studio. I think this is one, is a nice one. Okay, So now once you have a list of accepted ideas, we can give those ideas to chat. Gpt here, I put the prompt. Now consider the following accepted ideas. And I ask it not to respond with anything yet. Here are all the titles that are accepted. Now with those accepted titles, I want to create a schedule. So here is a prompt that you can use to create a content plan with all that in mind, considering all of the accepted ideas I want to have. And here put the number, how many articles you want published every week or every month. Here for example, I want two articles published every week. Consider today's date. If you want to make the schedule from today, then leave it here. Otherwise, you can change the starting date. Give me a proposed schedule for the publication of each article. Generate a table with that schedule, publication date in one column, article title in another column. Make sure the table includes all of the accepted ideas for the titles. Here I put that because I don't want GPT to skip any ideas, because it wants to make the table short. Okay, I needed to be a complete list. Do not skip any titles In your response. Under no circumstances here, I had to emphasize this because otherwise again, GPT wants to make things easy for itself and just wants to create a shorter table. And we want to include all of the titles here, even. It's okay that it's long. Okay, so let's take a look. So here I put, I want to have two articles published every week. I want one article to be published every Wednesday and another every Saturday. So let's take a look at the response here. It has the publication date and the article title, So starting from today, December 13, 2023. And then we have the next article in three days, which is Saturday, and then this one is Wednesday. Okay. So the first article we have here is the Future of Sound, Emerging Audio Technologies. The second one is top ten speaker set up for home theaters. I really like the second title here. I think it would be very interesting for the audience. Okay, so we have a bunch of titles here. It didn't miss a single one. For that, we just can make sure that the number here matches the number of our accepted titles here. Okay, now we have content plan ready so we can start writing articles. 5. Custom Writing Assistant Overview: Now let's write some articles. To write articles, we're going to actually create a custom GPT. Let me tell you some benefits of having custom GPT compared to a normal chat with the custom GPT. You are fine tuning GPT to do specific tasks. For example, you can make custom PT to write in a specific style and with specific structure. The difference with the normal chat is that when you close the normal chat, it chat GPT doesn't have the context for that chat, but with custom GPT board. Whenever you open a new chat with that bot, it always would have that context. If you write articles on the same subject, it makes sense to create custom GPT. Okay, how to do it? Well, first you open this side bar and you'll see this Explore function. Then click Create a GPT. Here, it's very easy to build a custom GPT bot, because here you just put instructions as you would on a normal GPT chat. But here it's going to ask you some follow up questions to make sure that it tunes itself to do exactly what you want it to do. So let's start by giving GPT some context. Here is the prompt that you can use. You are an expert writer on and then put your subject, such as audio systems. You craft detailed engaging articles on the subject. You write in a friendly tone. Here, put the tone in which you want your bot to write or you can reference specific authors. For example, write in Oprah Winfrey's style. You must search the web and include real data information when writing an article. This is important because I want GPT to be able to search the web. Okay, I pasted this prompt here. I'm just going to put you are an expert writer on audio systems such as speakers. Okay, now let's send a message. As you can see, it's going to start building our GPT. Okay, Here it asks us some follow up questions. Here it wants to give GPT a name and suggests audio guru, let's use a different name. For example, I wanted to be, let's name it Audio Systems Article writing assistant. Okay, Now renamed GPT and it's going to automatically generate an image for the GPT here. Here on the left panel here, we build GPT, but on the right panel here we can test the functionality. For example, if we do not like some responses that GPT gives us, then we can again add some more information to this GPT builder. Okay, now it asks us, do you like this profile picture or would you like any changes? I think it looks good. Okay. Now it asks us to refine the context of GPT. To start, what specific topics related to audio systems and speakers should the GPT prioritize in its articles? This will help define GPT's area of expertise and focus. Here I will give GPT specific instructions of how it's going to be writing our article. Here is the problem that really well worked for me here. I'm telling GPT that you will need to perform the following steps in stages. Stage one, gathering details. You will initiate each task by collecting specific details from the user. You need to focus on understanding the user's exact requirements and preferences. For the article, I'm the user and I want Cha GPT to ask me questions, to gather all the information that it needs to write a good article. You can ask a few questions when being in this stage, you must obtain the user's approval about the current understanding before proceeding to the next stage. I do not want it to start writing the article right away because maybe there is some information that I didn't give it. And I wanted to correct it before proceeding to the next stage, stage two generating ideas. With all the prior gathered information, you will suggest a list of potential sub topics to be covered in the article. Here will be giving Cha GPT, a topic that we've already brainstormed in our normal Ch GPT chat. But here I'm asking it to brainstorm ideas for subtopics. The things that we will include in the article itself. You must obtain the user's approval about the approved subtopics before proceeding to the next stage. Here, before proceeding to the next stage, I actually want to read through the subtopics and choose the best ones that I want to include in my article. Then for stage three, we have creating an outline with approved subtopics. You then draft a proposed outline detailing the structure and key points of the article. The user must approve the outline before proceeding to the next stage. Here we want to get the outline based on the subtopics that I will select. Then when it writes an outline, again, I want to approve it before moving to the next stage. Then we have stage four, which is actually writing the article, but here we're not writing the whole article. Here we will be writing our article by sections. That's because if you ask GPT to write you article in one response, then all the sections will be quite short because its response is limited to specific number of characters. If we want a long article, then we need to ask it to write by sections. Okay, here we're going to ask to write the first section. Once the outline is approved, you begin writing the article in sections. Each section is presented for the user for approval before moving on to the next Before moving to the next section, I actually want to read what Chad GPT wrote. If I do not like it, then I can edit it. Okay? And at the end, I'm just emphasizing that it needs to follow this structure. You must follow this step by step approach as it ensures that the article aligns with users expectations and maintains high quality standards. You cannot skip any of these steps and must always seek user input and approval at each stage to ensure satisfaction. Okay, let's put that in our GPT here. I'm just going to paste. Okay, everything here is what I want GPT to do. Let's submit now. It's going to update the GPT. Okay, so now our audio systems article writing assistant follows a structured, step by step approach for creating articles. It includes stages for gathering details, generating ideas, creating an outline, and writing the article in sections, always seeking your approval at each stage. Okay, perfect. So this is what we have here, and it now suggests that we try it out on the right panel. You can provide feedback for any refinement you would like to make. But right now, I think we are good. Now let's go to configure section. Here you will see the name. This is what GPT built here we have the name already. Description, expert writer on audio systems, crafting engaging articles with real data. We have instructions here and conversation starters. Conversation starters are the suggested prompts that pop up when you begin a new session in GPT. Here you can change them. You can think of a different conversation starter, but here I think they are pretty good. And you can add a fifth one here as well. And then we have the knowledge section here. We can actually upload files, for example, if you have an example of your articles, then you can upload it here. Then we also have capabilities. These are the functions that our board can perform based on your instructions. Chat GPT already selected, the most relevant ones such as web browsing. We want our chat bot to be able to search Internet. Web browsing has to be enabled. We also have Daly image generation. If you want to generate images with your GPT, then you need to enable it. Finally, we have code interpreter. If you want your GPT bot to be able to do some advanced data analysis, then you can also enable it. This code interpreter lets your GPT run code, it enables to analyze data, work with files you've uploaded, Do math and more. If you're going to upload some files here, make sure you also select code interpreter. We're actually going to upload files when we create custom GPT in the SEO module. I'm not going to upload any files. I don't need to have this code interpreter here. Okay. After you review the instructions and play around with this preview panel and see that your board does exactly what you want it to, then we need to publish it here. Just click Save here, I can publish it so only I can see the board or anyone with the link can have access to the board or I can also make it public. But for that I need to set up, build a profile. Okay, let's start with only me. Let's confirm. Okay. Now it's ready. Let's say once you start using your custom GPT, there are some things that you don't like how it does then you can always go back and edit it for that. Here you can just click Edit GPT and it's going to bring you back to this configuring section. Here you can write what you want to change or add. For example, we also have this configure section. Okay, now let's go to our chat. 6. Article Writing: Okay, so now I'm in audio systems article writing assistant. Now what I'm going to say is I want to write an article on here. Let's give a article title that we've generated before. For example, top ten speaker set up for home feeders. Let's send message now according to the instructions that we gave to Ch GBT, it should ask us information. Let's see here. And that's exactly what it says here. To help you with your article, I would like to gather some details to understand your requirements and preferences better. Here, we need to give it target audience, budget range. Are you focusing on a specific budget range for these speaker set ups here? Those questions are specific to the article title here. Then type of content are you looking for technical details, practical advice or mix of both article tone, additional elements? Do you want to include any comparisons, personal anecdotes or user testimonials, length and depth. How long should the article be and how in depth do you want each speaker set up description to be? Here I'm providing all of this information. Target audience is general consumers. Then for budget I wanted to have low price, mid range, and high end speakers. Then for number three type of content, I want a mix of technical details and practical advice. For the article tone, I want it to be in conversational tone informal. Then five is additional elements. Here I want to include comparisons. And number six, length and depth. Here I want a long article, 1,000 words with in depth analysis. So the next step of GPT after getting all this information, is to give us subtopics. Let's check it out. Okay? Here it gives me potential subtopics for my article. Okay, here we have introduction to home theater, speaker set ups, budget friendly choices, mid range options, high end selections. Then we have speaker specifications explained, practical set up tips, comparisons between choices, integrating speakers with other home theater components, user testimonials, conclusion, and buying tips. Here I think all of these points are very relevant to my article. However, I do not want to focus too much on user testimonials, and I can ask GPT to take it out. In a similar way, select the subtopics that you're most interested in and you want to include those in your article. My next prompt is, I'm going to make a selection. Here I say I like number 123. Or here I made a mistake. It's supposed to be 445678, and I omitted number nine. Let's see what it gave me. Gave me 1234. Somehow it understood that this was supposed to be number four. Okay. We have everything except the point about user testimony, else it took it out. Now I can review the outline and see if I have any more edits or if I want to include some more information here. For example, let's actually make the article a little bit shorter. I want to remove the point number seven. Remove number seven. For number eight, I like this point here, Suggestions for pairing speakers with screens, receivers, and et cetera, but I do not want to include this point. How to ensure compatibility and synergy among components. I think this is going too much into the details and for general audience, I do not want to include this point. That's precisely what I put in the prompt number eight point about how to ensure compatibility and synergy among components. Okay, here it says, understood. Let's see. Now we only have eight chapters for our article. For this point, integrating speakers with other home fetter components, it removed the exact line that I've asked. Once you're happy with the outline, we can start writing. That's exactly what it says here. Please let me know if this revised outline is ready for drafting the first section or if there are any further modifications you'd like. If there are any further modifications, then you just continue in a similar way. But I'm happy with this outline. Let's continue here. I put approved. Proceed with an introduction. Now here it gives me this introduction. Introduction to home theater speaker set ups. Here we have a pretty lengthy introduction. Imagine settling into your cozy couch. Popcorn in hand, ready to dive into your favorite movie. What truly transform this ordinary night into a cinematic experience, The ancyllze, the power of sound. Here we have more information, but I think it's quite general. Let's actually make the introduction a little bit shorter because I want to get into the point of actually telling about the speakers. Okay, here's what I put, make the introduction shorter to the point. And remove the fluff. Okay, here it says certainly. Let's see. Okay, introduction to home theater speaker set ups. A great home theater experience is largely defined by sound quality. The right speaker set up can transform your movie watching into an immersive experience with clear dialogue, reach sound effects. And deep as I like this introduction way more than the first one, it's right to the point. The only thing here I want to change is this title, this hitter. In the next prompt I say rewrite, change the header for an intriguing catchy and short title here I just want maximum six words. I do not want the title to be anything longer than that. Also, we can ask GBT to write the article in a specific format. Here I want the markdown format. I want the headers to be with the hashes. Okay, Let's see, Now it changed it to elevate your home theater sound. Okay, here I liked the header way better, but I think in terms of the introduction, the text is better here. I'm just going to combine those two because we are writing article in sections to manually copy and paste it to a text file or a word file. I'm using stack edit. It's an in browser markdown editor. It's very convenient because if we paste our article in markdown format here, for example, it's going to show how it's going to appear. In this way, we can just copy and paste all the sections from GPT. Okay, let's go back to ChPTt's generate our next section here, let's move on to the next section. And here we have budget friendly speaker choices, compact sound bars, bookshelf speaker sets, entry level surround systems. Okay. But here I actually want GPT to do a research and include some external links For that, I can actually ask that PT here include external references from some credible technical sources. External links need to be cited properly with a named clickable hyperlink in brackets, for example. Source name. Here, I like this format because it's convenient and we can check the source right away. Let's see. Okay, it rewrote now. It actually gave us specific speaker systems. We have mono channel home theater speaker system. We also have the source if we click on this. Okay, Here we have the source that GPT used to find that system. Let's actually see here it is. Monoprice 125 was 5.2 channel home theater speaker system. And the information here, okay? And in a similar way, it found two more speaker systems. Okay, I think this is good. Let's see the information that it gives known for offering great value. This 5.1 channel system from Monoprice delivers balanced meat and high range audio supported by a sub woofer handling low end frequencies. The system's adjustable crosomer frequency volume balance control allow customization. And it comes with wall mound brackets for the satellite speakers. It's a good option for those who want immersive sound for movies. Gaming without high price tag. Okay, I think pretty good information here. Here, we even go into the specifics here. For the Yamaha, a highlight is in its powerful AV receiver delivering four K video at 60 frames per second. I like the details here. Overall, I like this section. Let's move on to section number five. Here I've decided to skip section number 3.4 because I want for demonstration make this article a little bit shorter. Okay, number five, it's the speaker specifications explained. Now we have important specs like footage impedance, frequency response sensitivity. I really like how it put it in points here and gives definition. I think that will be very helpful for people who are looking to buy speakers. Okay, I like the section, We'll continue to the next one. Here we have practical setup tips, speaker placement, room acoustics, calibration. All of this is good. If you don't like some parts of it, you can add it with GPT. You can ask it to rewrite specific parts of it, but for now, I think this is good. Next section is integrating speakers with other home theater components. Here we have compatibility with receivers, connecting to visual devices, smart home integration. But here, it's very general. Since we are listing specific, specific cyst speaker systems here, I want it to be specific. Here in the prompt I make the section specific to the speakers listed above. Here I put the names. Okay, now it's going to tailor this section to focus on integrating the specific speaker system mentioned earlier. Okay, let's take a look again. We have the names of the systems, let's check it out. This system needs a compatible receiver with enough power output for 5.1 channels. Given its wired connectivity, ensure your receiver has the appropriate audio input. The systems adjustable crosoer frequency allows for better integration with various room acoustics. Think this is very informative. Let's see, maybe Polk Audio React featuring a wireless sub woofer and surround speakers. This system offers flexibility in placement. It's compatible with most modern TV's and supports wireless connectivity, making a great choice for smart home integration. The reactor bars slim profile can easily fit into various room setups. I like how it included all those details and that definitely would help people to choose which system is best for their homes. Okay. I've approved next section. Okay. Then we have and buying tips. In conclusion, selecting the right speaker set up for your home theater is a balance of budget, room size, and personal preferences. I really like this line then when buying, consider room size, audio quality, ease of set up, future compatibility. Again, I really like this split point format. It's very easy to read. It's not like a typical conclusion. Here, we actually giving more tips. Okay, I really like the conclusion, but I want to make the header a little bit more interesting. I put good, but rewrite the header conclusion and buying tips to make it more interesting to read it actually rewrote the whole thing. I guess I like the final thoughts. Smart speaker selection. I like this header more than the previous one. And in terms of the text, I prefer using this one. Now I'm going to copy all of these sections and I'm going to paste it to stack edit. So we start with introduction, elevate your home theater sound. Then we go into budget friendly speaker choices. Speaker specifications explained practical set up tips, integrating speaker systems with home theater components. Here, I'm really happy with this article because I think it's very informative. It goes into enough details as well as it gives my audience some helpful and useful tips. We were able to do this because we were writing the article in sections. If you just ask GPT to write it all at once, then it wouldn't go into those details as well as here. Because we were writing it in sections, we were able to edit specific parts of the section, see if we like it, and then only then continue if you ask GPT to write it at once. That's also not quite possible. This workflow works really well for article writing. 7. Social Media Posts Writing: Let's move on to writing social posts here. Let's write an Instagram post here. We'll start by giving context to Chi GPT. Okay, I will be making a lot of Instagram posts periodically about here, put your subject and specific details also describe your goals and intentions. Let's take a look. Okay, so here let's continue with the audio systems. Few I will be making a lot of Instagram posts periodically about the audio systems, how to configure them, and what are the options available for industrial users and residential retail users. I'm personally selling speakers, so I have an intent to promote myself and ultimately promote my audio products directly or indirectly for a sale opportunity. Okay, so I put it here. I do not expect anything from GPT. So after giving a context now, I actually want to do some research. If you do not have already the materials prepared for what you want to put in your post, then you can use ChachPT for research. Here's the prompt. I want to write an Instagram post on the following topic. Here we can put a topic that we've brainstormed with Chachipt and liked before writing the post. Do an extensive Internet search on this topic and research all the details. It's a key If the response is very long, include as many interesting unique details as possible. Long is okay. So here I'm emphasizing that I want a long response. I will narrow down to something short once the material is approved. Okay, here I put the title that was part of our content plan, the one we did here. Let's go back. My title is the Best headphones for every budget. Okay, now let's take a look at what research did GBT do here? It gives me specific products. Samsung Galaxy Butts. Then we have, in addition to these, the market offers a diverse range of headphones and earbuds under 100 bucks that deliver impressive sound quality from notable brands like Sound Core, One more, Senhis, Jabra, and Beats. For research, I actually need more technical details here. I do need more details, Find more interesting things to support my topic, then it redid the search. Okay, here we actually get more products. We have Sound Core Liberty and Best Overall Budget Air. But we have pros cons, highlights. We have more products here. Okay, this is better. But let's ask GBT to give more products. Okay, here, find more. Now let's see eight products for budget friendly options. Mid range, we have three options. For high end, we have four options here. It also included technical details. After doing all the research, we can write the Instagram post. Here's the prompt to use. Now, with all that in mind, write an Instagram post. No intro, no out. Just get into it to the point here. You can also add how many words you want. It knows the range. Okay, let's take a look here. Okay, I just pasted the prompt here and now let's check it out here we have discovered the best headphones for every budget in 2023. I think the title is pretty good. Then we have budget picks. So here we have three. Let's see, Samsung Galaxy. But FE, ideal for Android users. Offers clear sound and impressive noise cancellation. Affordable with excellent app support. Mid range. We have Jabra and anchor the Home Office hero with hybrid noise cancellation and up to 60 hours of playtime. I like how the descriptions are short here, yet it highlights unique features of Every headphone here, That gives just enough details for audience to see if they want to do more research on this technology. Okay, let's then we have Moon Drop blessing praise for dynamic range and detailed sound stage. Probably I want to be more specific here and give more values since this is our high range headphones. And it even gave me the hashtags which corresponds to Instagram post format. But we probably want better hashtags here. Now we can ask JGPT to include price details for each of the products. Our audience knows approximate price of the headphones. Here, it's important to double check this information because sometimes GPT may give outdated information. Okay, so here we have Samsung Galaxy is below 100, again under 100 Hyper X, around $50 Then we have the high range is approximately 320. The audio Monarch K three is around 730. So let's check it out. So I'm just going to go and paste it to Google. Okay, here I see that it's listed for 999 in Cha Pt. It says that it was around 730. I wouldn't rely too much on the prices that it gives. Okay. So now let's use Ch GPT to generate more hashtags that we can use in our post. Okay, so here is the prompt. Give me 50 popular Instagram hashtags with one or two words based on my topic. Currently, Ch GPT doesn't have information on what's popular, and for that you can use other tools. But here it's great for brainstorming, just different keywords here I put popular because I do not want Ch, GPT to go and create some super specific hashtags. For example, the hashtag that would have the whole name here, because it's not going to be useful. For example here I think audio lovers is. Okay. Tech trans. Okay. But hashtag like this, so quality matters. It probably has such a low volume that it doesn't even make sense to add it to your post. That's why also I wanted to limit hashtags to one or two words. No, three words. Okay, let's check it out. Okay, here we have headphones, we should add that here. Audio gear, sound quality here. I specifically asked it to generate 50 so that we can choose, let's say ten best hash texts from here, for example, headphones. Here we have sound experience. Let's see, Studio gear. I think this one is good music accessories, music gear, audio gigs with Ch, GPT. You can find some good hash checks to include in your post. 8. Video Posts Ideas & Generation: Now let's move on to videos. When we are planning our video content, whether it's short form such as Instagram reels or long form like Youtube. There are different formats that we can use and we can actually ask GPC to brainstorm different video formats for our product or service. Here are some popular video formats. For example, multi character videos are trending on Instagram where a story is told through different characters, whether they are played by one actor or multiple actors. Then we have trending audio clips videos. These are great for short form videos. We have reaction videos that can be both short form or long form. Logs in life, behind the scenes, tutorials, QNA's roles with voiceover and text announcements. Here are just some examples, but we can brainstorm more ideas with Ch GPT. For example, if we want to brainstorm video formats for Instagram reels, then we can use this front list. Ten popular Instagram reels, video formats such as multi character videos, trending audio clips. Here are just some examples here. Put your business or your product, give five examples for each type that are specific to my business incorporating trends and engagement strategies. Let's try that in Cha GPT. Okay, here I just copied and pasted the prompt and replaced this business with my audio systems store. Okay. List ten popular Instagram reels, video formats for audio system store. Now let's check out the response. Here we have first Multcharacter videos. We also have specific examples for each of the formats. Okay? For example, for multi character video, we have showcasing different audio systems as characters having a conversation about their features. Okay? Characters representing different music genres, discussing their preferred audio set up. I think if we do that in a historical character context, I think that'll be interesting. Trending audio clips, for example, create a dramatic review of a new product using a trending, suspenseful audio clip. For this video format, we do not need video script. But Ch TBT is still helpful because it gives us ideas of what kind of videos we can create and what music we can use. Then we have reaction videos. For example, react to an old advertisement or technologies in audio systems showing how far tech has come probably wouldn't go with this one. Let's see something else. Compare reactions between budget versus high end audio set ups. I think here we can just simplify this and have a reaction video for the budget and high end audio set ups. Then we have logs a day in life of an audio systems store owner or employee. Then we have sharing personal stories or experiences related to audio technology. We have tutorials. I think the tutorials are very relevant for audio system store, how to set up a home theater system, explaining different audio system specs and what they mean for consumers. Then we have before and after transformation, before and after of upgrading a customer's audio setup. That may be an interesting one. Unblocxing videos, this one would be really nice for audio. When you, for example, unblock some cool headphones or speakers, special editions or limited release product unblocxing. We have challenge videos, for example, blindfolded audio quality guessing Challenge. Guess the song challenge using your audio systems. I think this is a good way to advertise your audio systems by inviting some influencers and hosting a challenge. Educational content, differences between various audio system brands. How to use the right system for different needs. Customer testimonials and stories, stories of how your audio systems enhance various events or occasions. Here we've got really great ideas, now we can continue by choosing the video format that we want to work with. And generate more ideas for that specific video format. Or if you like the ideas listed here, we can continue making scripts for that idea. Okay, For example, here we have unboxing videos. I really liked this. Unboxing the latest audio system and showing its features. Actually, let's create a script for this video. Here I write a 32nd script for unboxing. Here I put specific product that I'm going to be unboxing, have no intro and outro. This is super important because we want to engage audience within a few seconds. We don't want any intros like, hi my name is, because this will disengage our audience. They will scroll past our video. We actually want audience to stay and finish the video. Write in a high energy fan casual voice. If you want to write in a different tone, for example, intriguing tone, then put it here. Okay, let's see the result here we have hi everyone. Let's dive right into unboxing this amazing HTA nine high performance home theater system here. Even though I ask TPT not to include intro, it still usually puts it here. But that's not a problem because we can just remove it here instead of, hey everyone, I'm going to remove all of this and I would just say unbox this amazing home theater system with me. Then we first up, we're greeted by the sleek stylish speakers. Just look at the design. It's creams quality and they're surprisingly lightweight. Perfect for any room set up. Actually, I think this is pretty good when you're narrating it. Here's a pro tap when setting these up, space them evenly for the best surround sound experience you want to feel like you're in the movie. Right Next you've got the control unit, the brain of the operation, connected to your TV with HDMI cable. Super simple, and don't forget, placement is key. Keep it central for optimal control. Now let's talk. Sound These speakers pack a punch for the ultimate experience. Calibrate them using the systems or to calibration feature. It's a game changer ensuring crystal clear sound tailored to your room. And guess what. You can control everything right from your phone. Download the companion app for easy tweaks and adjustments on the fly. That's it. Box the HTA nine is unboxed and ready to transform your home into a cinema. Get ready for movie nights like never before. Okay, so this script is definitely high energy even with elements of hype, which is great for this format of the video. So overall I like it, but sometimes GPT adds lots of fluff. So if you find that you get lots of fluff, you can just say to Cha GPT, make it shorter, remove all the fluff, but I think this video has just the right amount of hype and information. Okay, this is how you can write scripts in Cha GPT. You can begin with brainstorming video formats, then brainstorm different ideas, and then asking ChagPT to write a 32nd script on your chosen topic. 9. Repurposing Content: Now I want to show you how you can repurpose your long foreign videos. This is relevant if you have podcast or Youtube videos. Here, there are AI tools that help you to make clips out of your long foreign videos. Here we have Getmunch.com and video. For example, let's try video here, you will need to sign up. Once you sign up, you will see a window like this. Here you can import your video. And here you can import it from computer, or you can upload a link. For example, here I have a review on the headphones. It's a random video that I found. Let's go to Video and upplad our link here. Here we'll click Start. Import. Okay, now it asks what forward videos do you want? Here we can choose Square, That's for Facebook, or Links in portrait or landscape. Since we're making clips, let's choose this one here. We can choose a style for subtitles, for example. I think this one is pretty good. Let's see the other ones here. We need to select at least three types. See maybe this one. This one. This one. Let's see some more templates here. Okay? This one is good. As you can see, there's a lot of templates here. Here we have a double cut, I think Also let's include this one and this one. Okay, continue Youtube handle for now, let's ignore this. Done. Go to dashboard. Now it's going to process and it's going to cut clips from this video. Okay, now our clips are ready, let's take a look. Okay, here we get many clips with different scores. They predict the clips success on social media. The clip with a higher score supposedly have a greater chance of going viral. Let's take a look on this clip. Of course, no list of the best headphones would be complete without looking at the actual me, not just the best for most folks. The Sun Iser HD 800 S are professional grade headphones with a professional grade price tag and you can feel it the second you put them on. You instantly feel immersed in music attending your own little party. For one, these are open back wired only headphones, so they're quite different from the rest of the picks on this list. By design, they leak audio so that it can interact with you. Okay, so this one overviews the headphones. Let's see, let's check out one more. Maybe with the score of 75. Okay, let's see, inferences. The bows quiet comfort 45 wireless or QC 45, really live up to their name. They quiet the world with their noise cancellation system and they're very comfortable to wear thanks to their lightweight frame and soft dense foam padding. As a neat detail like the X M four. You can turn on noise canceling when you have them. So here you can see that it didn't quite detect who was speaking. So here we have two speakers, and in that case, the man was telling about the product, so we should have gotten the shot of him talking. So as you can see, it's not perfect. But if you need to create lots of content and you do not have dedicated editor, this tool might be very handy. I think when there are two people, then the format where it splits the screen is the best. For example, this one, let's see. Or this one. Okay. This is video. Do getmouch.com is very similar. It's going to take you a long form video and cut it into clips. This is Get much.com And here we have some example videos. For example, Elon Mask podcast. This is it. This is the full video and here we have some clips. It also has the score. Here we have excellent. Good. For example, let's take a look at this video with the excellent score. Twitter at this point has a very far left bias. I would classify myself as a moderate, neither the Republican nor Democrat, and in fact, I have voted overwhelmingly for Democrats. Okay, so you've got the idea here. It also gives a description for different social media platforms. For example, this one is for Tiktok. It also tells you if it's good with the range for that specific platform. Here it's above recommended length. Let's see, For Facebook, as you can see, the description is a little bit different. For Twitter, we are above length limit here. Okay. Now you know AI tools that can help you repurpose your long form videos. 10. Intro to Image Generation and Analysis: Everyone in this module, you will learn how to create and analyze visuals with AI. This is the image created by mid journey, for example. And you will get a prompt for every image that's on the slide as well. Let's get started AI and Visuals. Why do we need AI? Well, with AI, you can generate images from text. You can generate images from a reference image or from reference images, for example. You can also edit images such as change and remove background in one click, Change, lighting, added elements, this is called in painting. You can do out painting which is basically extending the image. You can also upscale image by a factor of two, by a factor of four to increase the resolution. You can also analyze images with AI to give you descriptions to understand what style a specific image might be in. For example, if you want to analyze, then you can ask AI to give you feedback on the image. Where can you use AI generated visuals? First, content creations. You can make social media posts, business presentations, article and video, fum nails. And we'll get on how to do that. I'll show you platforms where you can create such images, marketing materials. You can make posters, banners, logos, business cards, magazine covers. Actually a few magazines have been using AI to make covers for their edition. Then we have advertising and campaigns. For example, this image is fully generated by AI using a platform called Mid Journey. Then you can get inspiration for a website or app UI. You can also get help on product visualization. For example, how your product might be placed in a photo shoot, What are best scenes for a photo shoot, and so on. Finally, we have personalization. We're going to talk more about this in our final modules. Here are some examples you can make personalized message in the image. For example, here you can see this is an image, but now it's addressed to your clients. Thank you, Rebecca. Thank you, Robert. Thank you, Jessica. It's unique image for each customer or client that AI can do really fast. You can also make personalized images. Let's say your client loves cats. You can make a personalized image of a cat for him, let's say. Then you can even put that image on a product such as a phone case or a shirt with his name with a ear to make it scalable. That's only possible with AI. What are the pros for using AI for creating visuals? Well, it's the scalability of quantum production and the fact that you can actually automate the generation of personalized images or personalized messages in the image. You also get data driven insights. For example, you can make AI to generate similar images or ask AI to analyze an image and make informed decision based on that analysis. Then you have accessibility and cost effectiveness. It's way cheaper to create an image using AI than let's say to hire a designer. Here you can argue with me and say that designer will produce a higher quality image. But where AI truly beats designers is in the amount of variations and options it can create. Now let's talk about quantum of using AI for creating visuals. First, it's artifacts. And you've probably noticed in this presentation, some images have mistakes. That's especially true when there are a lot of elements on the image or the objects or people are too far. Then you have poorly drawn features or missing hands, missing faces, and so on. Mistakes is still a big problem, maybe in the future with the rate of how AI is evolving, that will be no more. But we'll see because of artifacts, because of mistakes. There are quality issues. There also can be consistency issues, especially with the brand. Here, it can misalign with brand identity because it's not made by a person, but by AI. And the generation process of AI is quite random. But I will show you some tricks on how to get your style to help align the images with your brand. Also, it may not be eligible for copyright protection if it was only made by AI. Then right now, there are new laws being made depending on jurisdiction and local laws. Image generated by AI doesn't have copyright protection. This is something for you to research and talk to a lawyer. 11. Introduction to DALL-E 3: Dally Three. This is the first platform I will show. It's pretty fascinating. Let's get into it. Dali was developed by Open AI Daly. Three is the most up to date version. You can use it for free in being image creator. Here's the link. It's also part of being chat. You can generate four images at a time. It generates only square images. Let's check it out. Here is the website. Okay, here is the gallery of the images that you can create with Dali. Three here, all you need is to sign it with your Microsoft account. Here you are given some boosts that allow to generate images quicker here. Let's generate our first prompt. You can write it here or you can click Surprise Me, and I will create a prompt for you. Here we have an, a dance party on the surface of Mars Digital Illustration. Let's try something else. Indigo Micro Photography. Okay, let's try that Create. Here are our four images here. They are pretty much the same, but for other prompts they will be more different. Let me show, for example, a different prompt. Here I have minimalistic interior work space design. Here are the images, pretty cool. Okay, that's how you can use image creator. Unfortunately, you cannot edit or do anything else with it, except here you can save, download it, share, and customize. That will bring you to Microsoft Design, which is a platform similar to Canva. And you can create a social post with that program. But I'm not quite familiar with Microsoft design. That's the Microsoft being image creator. Okay, if you wanted to use as part of being chat then you can go to Microsoft being go to chat here for example. We can ask it generate an image of Add for a website. Sure, you usually want to be more specific, but for this example, let's try it out. Here we've got four images. Not the best result, but also the prompt wasn't great either. Here we can expand the image. It's going to take us to Image Creator. Here we can see the images. To see all the history, the history of the generated images. We can click on this Image Creator and go to Creations on the right bar here. In recent here you'll see all the generated images by you. That's all with Microsoft being, but now Al Three is also integrated into GPT and Enterprise. You would need a subscription to be able use Dal three as part of GPT. But it also gives you more features. It gives you three image size options. A square, a landscape, and portrait. You can edit images with a text prompt. You can make images based on input image. You can upload an image and ask GPT to create a similar image with GPT four. You are also able to analyze images, which is also pretty handy for Dali three Pros We have natural language prompt, legible text, and high quality images for Dali Three. It can actually generate images with legible text. For example, if you want to make a logo, you can actually ask to put a name off your business. Sometimes it does make mistakes, but if you get like, you will get your business name spelled correctly. A big advantage of using Dali three with Ch GPT is that by having a conversation. You can generate and modify and adjust images instead of making a very specific prompt at the beginning to generate images. You can start very generally by having this conversation with GPT. You can make your prompt more specific in that way. What are some disadvantages? Well, there are no settings, that means that you have less control over generated images. Here are some prompts that you can try. For example, for social media, you can say, create an eye catching image for announcing a music festival or a Black Friday or sale on. Depending on your theme, you can generate an image depicting a lifestyle scene related to then put specific activity such as outdoor hiking or drinking of and so on. You can also create visually standing backgrounds for inspirational codes. Let's try some of that with GPT. For example, I want to create an eye catching image for announcing Black Friday. I just create an eye catching image for announcing Black Friday Sale. Here is the result. You can see that there are problems with the text. But first, let's explore some other prompt ideas. For example, you can use AI generated images instead of stock images. Instead of going and searching for image, and perhaps paying for free, generate an image that's specific to your presentation. Here, for example, generate an image of a person jumping from happiness that I can use for my business presentation. Let's try something similar now. Instead of using Chat GPT, I will do that with being, because with being you create four images at a time. Whereas with Chat GPT it's only one image at a time. I just want to show you a bit more variety of images. For example, I decided to generate images that would be relevant for a cafe or a restaurant. Generate a realistic photograph of people enjoying a meal at a cafe that I can use for my presentation. Here are the images that I've got. I actually very like the first one. I think it's photo realistic and can be used in a business presentation. Here we've got people in the background, they are a bit blurry, but now it definitely looks like AI generated because there are problems with those people. Same here in the background, all people are with mistakes. The next prompt you can try is to create a logo. For example, if you're doing a rebranding, then you can get some ideas with AI, for example, here. Then you can put some adjectives like luxurious, simple vector logo for a business, like a cafe with a name. Here you can put a name because GPT can generate legible text, then you can try to integrate that as well. Let me show you my results. I try to generate a logo here, design a luxurious logo for Space Salon with the name harmony. Here are the results. As you can see, the first one in the third, they have mistakes in the name. Most common mistake is that it doubles the letter as it happened here, it's R. It added as well. A problem here as well, but on the third one, it actually spelled it correctly. I also did a similar prompt. I've got different results here, it also spelled it correctly. Finally, the best prompt advice I can give you is that if you are endowed and don't know what prompt to put, then ask GP and it will generate as many prompts as you need. You can just simply ask, I need to make an image, put a description of the image, then say generate me five versions for prompt I can use for D three, it's going to give you a specific prompt. You can choose which one you like, which one you don't like, and try out some. 12. Image Editing with DALL-E 3: Okay, now let's go back to GPT three. I can show you the full functionality of this integration. Okay, let's go to GPT. Here we've created this Black Friday image, now let's try to edit it. An important parameter that you should know is that every image has a unique identifier. And it's called ID. You can ask GPT to give you that chat ID. What chat ID does is you can reference this image and make modifications to this image. Basically, Jen ID gives a set instructions to AI on the process of generating this image. When you use the same prompt with the N ID of the image, you'll get the same image. But if you change and modify the prompt a little bit, then you can adjust maybe small parts of the image. That's very helpful when you add it. Here I ask, what's the NID of the image? I also say include NID with every image you generate. The chat GPT replies. The En ID for the black Friday sale announcement is this. Now I want to change the image to improve the text. I say change the image. I put the ID here to have a color splash background and improve the text. Now we got this image here. The style is pretty similar, but now we've got more of the splash, which I really like here. The text has improved a little bit, but we have this problem with the double in Friday as well as I'm not a fan of the text here. Here's my prompt. Keep the image the same, but improve the spelling of the word Friday. Here is the image, again, pretty similar, but not the same. Again, we got this double, but I'm persistent, I say keep the image the same, but now I'm referencing this image. But improve the text Friday, remove extra I in the Friday, finally it generated an image that has black Friday sale. Correct. I was super excited about it. That's how basically you can add it by using the ID and writing what you want to modify. That's how you can edit the image. Now I felt that I needed more variations here. I put grade, but now make variations and I put this exact en ID. Make sure the text spelling is correct. Black Friday Sale. I emphasized that. Please make sure that don't change the spelling here. It gave me different templates you can only use as inspiration because these templates are not separate. They're part of one image, one reference idea. If you want variations, I would recommend to go to being AI and at once you can generate four images. That will give you a good starting point, yeah, because from here on you cannot really do much. That brings us to the next point is that you can actually use a reference image to generate another image. For example, you went to being I. Let's create an eye catching image for announcing Black Friday sale. Let's say you really liked this image, for example, we can just save the image. If I go back to char GPT here, you can upload the image. Let's upload the image. We've just saved image. You can a similar image or you can make some adjustments. For example, you want to change colors or you want to change style. Then you can also put it here. But for now, let's try to generate a similar image. First, here's the result in terms of composition. It's pretty much, very similar to our original image, but the colors are more bright. And I like it more here in a similar way. Use the image again, let's upload the same image and generate a similar image but in bold, yellow theme. Let's try that. Now here we've got image in predominantly yellow color. One more thing that I want to mention with GPT is that here you can actually it in landscape or portrait. For that, just input the size. Actually, let's ask GPT size, can you generate images? Here we have the three formats. Here we have the white format, let's use that. Now. Let's upload a different image. I've prepared another image of a colashe. First I'm going to test its analyzation skills. And I'm going to ask in what style is the image here? The image is styled in a colash with passion focus, featuring a gray scale or monochomatic color scheme. If you ever don't know what's the style where you have questions about the image, you can ask GPT and it's going to give you answers. Okay, Now I want to generate a similar image, but in Boho style I will put the format, it's going to be a wide format or it can be a portrait format as well. Let's try a wide format, for example. Here's our result. I wouldn't say the arrangement of items is similar to the original image, but here you just can try and regenerate and see if that gives you more closer arrangement. You want to be more specific. So for example in your prompt you can say that you want to keep the arrangement the same. There are some tips how you can just improve and give more clear instructions, but it's just like from trial and error here. As you can see, it still followed my prompt and gave the, the items in boho style. Let me show you one more example here. Here for example, I've uploaded this image, this collage. In the prompt I said generate a collage similar in color and style, featuring interior design in the minimalistic style. It gave me this result. In this case, I think this is more similar. This is something that you can use in social posts. For example, now it's your time to experiment with Dally Three and perhaps generate some social media posts with it. 13. Introduction to Midjourney: Mid Journey is another platform that you can use for AA image generation. Let's get started. Mid Journey is a bad on discord. That means that you need to have a discord account to be able to use mid journey. If you're not familiar with discord, then I will show you Mid journey has many parameters and settings and that's great for having a little bit more control over image generation process. Mid journey can generate images in many sizes, unlike Chat, GPT and Dali three integration that generates images only in three sizes. Here, there are way more sizes that you can generate images. For example, if you want to create an image for a presentation, you can put a ratio 16 to nine for example. You can also do editing in mid journeys, such as upscale zoom, something similar to out painting. In painting, you can edit some details on the image and you can also create variations of the images next. It also supports image to image generation. You can give some images and generate a somewhat similar image to your input. Some pros and some advantages of mid journey is that it's great with simple prompts, it generates high quality images. If you look to the right, here is a famous piece generated by Mid journey. It's called a Girl with glowing earrings. This piece actually was in the art gallery replacing a girl with pearl earrings. The original painting, well the original painting was land another gallery. It was actually generated in February 2023. As you can see, the quality was really high even at that time. Mid journey compared to other AA image generation platforms was a bit more ahead, but then other platforms catched up with it. But Mid Journey is still my favorite for especially photo realistic images. For example, if you want to make a photo of a hamburger or a photo realistic short of a person eating a hamburger, then journey. I would recommend using mid journey some right now there are still some challenges with text legibility right now. It's a bit worse than Ali in this matter. Okay. How do you get started with mid journey? Well, first you need to create a Discord account here. You just go to this website, you can open Discord here. You'll be prompted to sign up to diste your name E mail. I think they also ask for your phone number as well, then you'll be able to log in. Then the next place we need to go is Mid Journey. Here is Mid Journey here. This is a home page of Mid Journey here. Basically, all you need to do is click Join. The better. Click here. You're going to get prompted to discord. You should be logged in. When you do that, you just click Accept invite here. It asks me if I want to open this in application right now. I just want to keep it in web format cancel and continue to discord. Okay, here your Journey board was already added here. Let me show you how you can get started. First you just go to this new B's rooms. Just click on one of them. Here you'll see many people generating a lot of images. The first thing you'll need to do is to buy a subscription. And the way you do it, you click, you put Subscribe. Here we have the command subscribe, and then just click Enter. Okay. Now it will generate me a personal link where I can pick a plan and subscribe. I'll just click on this manage account, the visit site here, I have my plan information. Right now I'm on the basic plan. Here are all the plans, when you are just starting, I recommend to choose the basic plan just to check out what's going on. Yeah, here with the basic plan, you get limited generations around 200 per month. Access to member gallery three concurrent fast jobs for $30 a month. You get 15 hour fast generations, unlimited relax generations. This unlimited relax generation. The relax generation, it takes a longer time to generate an image. The advantage here is that it's unlimited. You can do as many and images as you want. Then for the pro plan, we have 30 hour fast generations. Again, unlimited relax generations. You also get a steal image generation. That means that the images you generate will not be visible to anyone else. They will be private. That doesn't come with a standard or a basic plan. Then for Mega Plan we have 60 hour generations. Again, you have this image generation. When you choose a plan, just click to buy it. They will ask for your credit card information, then you'll be good to go. Let's get back. Once you've done the payment, let's go back. You will see a message that you've been subscribed from. Then on you will be able to generate images here. Let's try in our new B's group. Here we can try our first generation. Let's start. The command to generate an image is imagine. Then we can put anything we want. For example a bold yellow background for for a poster. And just click Enter. Here we've got our first generated images. Now as you can see, I wrote my prompt. But now because everybody else is writing their own prompts, then my prompt and the images I generate will be constantly moving. For that reason, what I recommend to do is to use mid journey pod in your direct messages. The way to do it is just click on this mid journey pod. Here you can write a message to mid journey board. For example, say hi, hi. And then just click Return. Okay, When you write a message, it's going to take you to your direct messages. I'm in direct messages here and I'm using the mid journey board. Now here I can generate images without being interrupted by everybody else. But still, the images I generate, they will be visible in a public gallery because I have only the basic account. If you you want to make the images that you generate private, then you need to buy either the Pro plan or the mega Plan. Then you'll have an option to set up the generation in private. And to do that, just go. Then you put Settings. Click here, we have a button, public mode. Once you buy the pro plan, you can click this here. It's going to enable the private mode. There are other things you can do in the settings here as well, such as choose the model that you want to use. We're using the latest model or 5.2 The Eji model is used if you want to generate images in anime style, then you can use that model here. There are some other settings the stylize. For more information about these parameters, you can read in Mid journey Quick Start Guide. I've included mid journey dogs link in the presentation slides. You can check it out. Here it is. Let's say there is some parameter that you don't know here. For example, stylize. You just go and write it here. Stylize here, you'll have all the information about it here. Because we have a lot of material to cover, I will only talk about the essential parameters and command. 14. Midjourney Commands: Let's go first to the commands. You already know the command. Imagine that allows to generate images. I've showed you the command subscribe. That's to buy and manage your subscription. The settings to change settings such as a model, the private or public mode, and et cetera. Then we also have the described command that allows to write a prompt based on your image. Let me show you how you can use it. I just describe here. I'm going to upload an image from my computer. For example, I have the same image that I gave to Cha GPT and then just click Enter. Okay. Very quickly it's going to generate as four prompts. It analyzed the style here for example, we have black and white look book image in the style of clash like composition. And it just gives different styles. You can see which one of the prompts you like the most or which one is the more closer describes the image that you loaded. For example. I think the most important is that it's a collage. I'm just going to go with the first prom. I'll just copy the text. I'm going to go, I'll use the imaged command to generate an image. The generated images here are quite different to the original image, but these images are also very stylish. That's how you can use the describe an image for example, you like the style of it. Give an image to the describe command. Get some ideas for the prompt. If you want something similar but not exactly the same, then you get the options here and you can generate something with a fresh perspective. Let me show you a different command here. We also have a Blend command. Blend command allows you to upload up to five images and blend those images together. For example, elements or styles. You cannot write a prompt with the blend command, but you can give the dimensions. Let's also try it out. Here we have slash blend. We have image one and image two. If you want to add more images, just click on this plus four more. You can choose image 34.5 Then we also have dimensions if you want anything but the square. If you want a portrait and landscape, then you need to specify it here. For example, I can choose a landscape here for the images. Let me upload two images here. Here I have images of an interior design in different styles. This is the first one and the second image. Now let's generate here we've got four images. As you can see, this is the first image I've provided. It's the restaurant with the chairs. The second one is the image of a yellow sofa. Let's see how it combined the images. Now we've got four images on all of them. We see a yellow sofa, we see the black chairs. The style is a bit different, the tables, as on our restaurant image here. This looks pretty interesting. Let's say you have two contrasting designs for a post that you want to publish. Then you can go and use this blend function and see if you can actually combine the two designs and get a unique image. Then we have our tune command. The tune command allows us to choose a style in which we want to generate images we generate in a consistent style. Let me show you how to use it. Just go and slash tune. And here for the prompt, you'll put something for what you want to generate images consistently. For example, you're making posts about interior design, but you want it in a specific style. The images you generate, you want them to be consistent. For that, here we can just put Interior Design and click Enter. Okay. As you can see, our prompt was quite short. There are actually other people. That have created style tuners with the same prompt and we can utilize that. For example, let's use this link here Here, Mid Journey has generated 32 images on interior design. What we're going to do is choose the interior design that's best aligns with our style or our vision that we can generate consistent images in that style. Let's see here. As you can see, there are various ones. I think my favorite here was this one. When I choose my style, I'm going to get a code here. If you actually like more than one style, then you can choose the other style as well. For example, I can choose two styles here or more. Actually, if you choose only one style, then your generation will be more focused. Okay, let's go to put this back. We have only one style. We've got this code that we can copy when we go back to Discord and we just go and use our imagined command to generate an image. I'll just paste the information here. Interior design, if you want, you can add some more elements here. Interior design of a kitchen, for example. As you can see, the images we've got here are pretty consistent with one another and they are in the style that we chose here. That's how you can fine tune the style I would recommend. If you're looking for a particular style, then just write a more specific prompt. You can put, let's say, minimalistic animal logo, let's say If you want it to be in red color, then just put red. If you're more specific, then you'll get more specific images here. If we just click here, Minimalistic Animal logo Red. Now here no one has created. Using this prompt, you would need to choose how many images you want to create. The more images mid journey creates for style tuner, the more options you can choose from to select your favorite style here. I will start with the 16 style directions here. Just leave it at the default mode. You can also change it to roll. Let's leave it like this. Then you just click Submit. Click. Are you sure it's going to cost you fast hours? But let's do it. It's going to take around 2 minutes and we're going to get, we're going to be notified when it's done after some time. We've got this link here, we've got the images that were generated for the minimalistic animal logo, Red. You can see that they show an animal, they predominantly in red color. This is more specific than what we've used in the first time. This is, as you can see, very different from another. That's because we've used more specific prompt in our style tuner here. Now you can also generate, for example, this one is very minimalistic or this one, even 16 generations, gives you quite a good overview of different designs. I liked this one and I will generate a code for it now. I'll copy the code. I'm going to go back to our journey board. I'm going to use the imagine command. I'll paste the prompt here. Minimalistic animal logo red here, let's say. I want to be more specific and I'll just put a cat here. Minimalistic cat logo red. Now I'll just click Enter here. We got the images in the style that we chose here. Again, the tune function is very useful when you want to create images in a consistent format. 15. Midjourney Parameters: Now let's talk about mid journey parameters. Parameters is something that you can add at the end of your prompt. For example, you can add an aspect ratio. Let's say you want something that's not a square, then you need to put R and the ratio for your image, for example. Three to 216 to nine and so on. Then we have a negative prompt if you don't want to see something on the image you're generating. For example, you're generating a logo, an animal logo. But you don't want to see any cats in there. You can put no cats and so on. The first parameter that I use very frequently is the image for it, you would need to have an image and a pro the image. And the image weight dictates to AI what has more value? Is it the prompt or the image? But for that, let's actually use imagine with the image. I'm going to imagine here. As you know, we can write a prompt. For example, let's put cats. But you have a specific image in mind that you want AI to follow. The simple way is to include that image here. For that, for example, I found this image here. I'm just going to copy image address, make sure that we actually get the image when we paste the link. Okay, good. Now I'll put the link here. Here's our poster. You can see that it took information from the text prompts. We have cats here, but we also have the flowers. And the style is similar to the poster here. In order to be able to control the influence of image or a text prompt, you can use the image weight. Let's say now I want my image to have more influence over the result. For that, I'm just going to go but imagine cats. I'll copy the image here. I will put image weight. Let me show you now the default image weight is one. If image weight is lower than one, then the text prompt has more impact. If the opposite and the image weight is higher than one, then image prompt has more impact. Let's say here we want our image to have more influence. For that, we can put a value that's higher than one. For example, 1.5 or 1.8 or 22 is the maximum. Let's put 1.8 for example. Here you can see the difference. As you can see here. The aesthetics here now looks more closer to the poster here than these images here. That's how you can use the image weight to dictate to AI what has more value. Is it your text prompt or your image? Regarding image, I showed you how you can use an image link in your prompt. What happens if you have an image on your computer? Very simple. If you have an image on your computer, you just click this button plus upload a file here, you can upload the image that you want to give to mid journey. For example, I have this image of a phase. It's going to upload the image to discord here. I can click to the right here. I can copy image address in the same way. I'll just click imagine, let's make a girl with a simple makeup and I'll put the link. The image. Now let's click Enter. Here's the result. If you want these outputs to resemble more your original image, then you would need to put image weight and put a value higher than one, something like 1.8 or two. Then the generated images will look closer to the original. Now let me quickly also show you how to use the aspect ratio and negative prompt for example. We can actually, instead of writing this again, we can and M. It's just going to take us back to the prompt that we've created. Here we have the same prompt. Now I'm going to put the aspect ratio, it's R, let's say. If I want to make a landscape, then I can put three, column two. I also don't want to see an shadow. Let's put no, make sure there is a space. And then shadow if you want to put more elements. And then you just put a, and then you say, I don't hats hat, for example. Then let's click Enter. Here we've got the images with the size with the ratio of three to two. As you can see, none of the images have eye shadows. Well, maybe a slight one here, but not the same on this image. As well as No hats. That's the No prompt. If you like one of these images and want to use it for your work, then you have an option to upscale it. Or you can also make variations of the image. For example, to upscale the image, this is image one, this is image two, this is image three, and this is image four. If you want to upscale image four, then you click four. If you want to make variations of the fourth image, then you click V four. When you make variations here, let's say adjust something. If you want a girl with simple makeup, you can put cherry lipstick, for example. Click Submit. Okay. The upscale version is this one here. You can use it right away, or there are a number of options here as well. From here you can also make variations. You have an option to do a strong variation or a subtle with like small changes. Then we can change a specific part of the image. That's quite good when there are artifacts, but this one I think is pretty good. Perhaps want to show it with a different image because he I'm pretty satisfied with the image here. Okay. Then we can upscale the image even further by a factor of two or by a factor of four. It's going to smooth out and increase the resolution of the image. We can also zoom out the image. For example, you can see that the head is cut here we can do a zoom out 1.5 x2x or a custom zoom. For example, here we have zoom two, let's put 1.4 why not? And then Submit. Then you also have an option to make a square. If you want to change the size of the image to a square. First we've got our variation of the image that we've done. This is when we click the V four, we put the cherry lipstick. These are our variations. You can see it tried to make the color of the lips bit more bright. That's how the variations work for this result, we worked with this image and we did a custom zoom. You can see in the prompt, it says zoom 1.4 It added some details that weren't previously visible. For example, now we have a full hair, we've got shoulders here. You can see she is wearing a dress here, a T shirt and so on. You can also choose which of the options you like in a similar way, just upscale the version that you like. For example, you can upscale number three and number four. Just click 3.4 16. Midjourney Prompts: Now let me show you what prompts you can try with mid journey. For example, if you make posts on food or beverage theme, then you can put something realistic photo of a gourmet burger and fries on a wooden table. Let's see that in mid journey, here is the prompt, realistic photo. Here's the result, Looks pretty appetizing to me. Then we have urban landscape theme. For example, if you're doing a marketing for real estate, this is something that you can incorporate. Here's the prompt. I've actually generated it with chat GPT. I gave it that I want an urban landscape theme for a mid journey and it gave me some ideas. This is the one that I've liked here. What's important in prompt is that you have your subject here. Our subject is bustling city intersection at night. Then you give a description. Lights of moving cores creating streaks of red and white skyscrapers towering above, neon signs glowing. These are all the details reflecting on wet streets after rain. Then we have adjectives, for example, like vibrant, dynamic. This is what atmosphere you want your image to show. Then you can also add hyper detailed. Okay, then we have our aspect ratio. Here I put 16 to nine. This is the same size as the presentation slide at the beginning. It's best to describe a medium. A long exposure shot is referred to photography. It's specific to photography, and that's why the outputs here are photo realistic and we get this long exposure shot at night, something that I was looking for. This is best in the image number three, That's the structure of a good prompt. You have a medium, you have a subject, you have details for that subject. Then you have adjectives, then you have parameters. For example, aspect ratio, you can add no if you don't want to see some things as well. That was for urban theme. Let's move on to tech or digital theme. Here you can create futuristic digital wallpaper designed with new accents and circuit patterns. Here is the result. Now let's move on to people and photography. Here I actually have two prompts. One is a cozy coffee shop scene, Perista creating Latin art, warm ambience ideal for a local business post. I want you to think what's missing from this prompt. Let me show you. I've got this prompt and here is my result. The missing part is the medium. Here I let me journey, figure out what's the medium here. It made some anime style image. If I want it to be a photography, I must put it in the prompt here. My next prompt is a realistic photograph of a barista creating Latin art in a cozy coffee shop, Warm ambience. Now we specified the medium and we've got what we've asked for. Now it's realistic. I've promised to show you how we can do edits on the image. For that, I've actually upscaled the second image here is our image, the upscaled version. And you can see that she has some artifacts with the hands, we need her to hold a coffee cup for that. What I'm going to do is I'm going to go and say very region. I'm going to click this. I have this new window popping up. What I'm going to do is I'm going to select the area that I want to change. I want to change this part of the image. Now I'm going to describe what I want to see in this part, not the whole image, but only this part. Here I want to put a hand holding a cup of coffee. I'm going to click this button. Now here we've got four variations of this specific place. You can see here it put a glass cup. Here we have another cup and so on. But the problem here is that the hand is huge. What we're going to do is go back. We're going to go very region, We're going to select a little bit bigger area that it has. A little bit more reference point here. I'm going to put a woman holding a cup of coffee. Hopefully that will be a bit better now. Let's see how it worked out here. You can see that the coffee cup and hands are actually more of a normal size. I think on this image it fixed the problem and we can use this image for example. That's how you can use their region to edit specific part on the image if it's either messed up or you don't like or you want to change to something else. My last suggestion for you for a prompt you can try is a minimalist and elegant design. You can do architecture, you can do interior design, fashion, and so on. Here we have slick and simple design featuring abstract shapes in pastel colors. Here we've got the furniture with the abstract art, play around with journey. I know there was a lot of information in this module, but don't worry, it's not that hard. And there's always mid journey dogs. If you have any questions or you want to explore some more parameters and commands, then here you just go to user guide. Actually, let's close this. Let me walk you through it. Getting started, here's a quick guide to start mid journey, buying the subscription, generating your first image. Then we have command here, we have the command list. If you click here, you'll have all the commands that it journey has. Then the parameters. These are all the parameters that you can put in your prompt. We've discussed aspect ratio and no image weight, but there's much more that you can experiment with. There are more stuff for more advanced users. You can also check that out as well. Now it's your time to experiment and try out different prompts. See if you can implement some interesting ideas here. 17. Image Editing with ClipDrop: In this module I've already showed you two platforms with which you can generate images. It's Dally three and Mid Journey. Well now I want to show you platform where not only you can generate images, but also where you can edit the images. And it's called Clip Drop. Let's take a look with Clip Drop. Clip Drop is an image generator and editor up. It was developed by stability and it has a lot of functionality. For example, it has text to image generator. The algorithm it uses is stable diffusion. Then for editing, it has out painting which they call crop. You can create image variations with the Reimagine Excel tool. Then you can remove objects, people, anything else. With the clean up tool, you can remove background. You can make images from doodles with the tool called Stable doodle. You can relight your images, you can upscale your images, you can replace background, you can remove text from the images, you can replace sky and swap faces. I will show you how to use most of the tools here, let's take a look. Okay, first go to the website clip drop. Here, you just need to create an account. As for the pricing, the basic functionality comes for free. But if it's not enough, then you can upgrade because we've generated a lot of images. I'm going to keep this text to image generated and go directly into Editing tools. Okay, the first editing tool is called crop. It's basically out painting. Let's see here we have some examples. This is the image that was provided, as you can see here. It extended it, it added the pants and the overall view here. The same as with art texture and landscape. Okay, let's try it with our image. Here I have an image generated by Dali Three, I want to extend this image here. It already gave me the boundaries. I can change them if I want, but right now, let's use the default ones. I'll just click next. Here is the result. Now we've got four images as you can see. We've got different designs on the right and the left hand side. This is how AI extended the image. I like this one the most. I think it fits the design the best. Okay, this is the crop tool. Okay, here. You can also download it if you want. Let's go back now. Let's see the reimagined tool. Here you can create variations of your image. Let's say for example, I have the image of this bedroom. Now as you can see, it makes three more variations in the same style but just changes some elements. This is how you can use the reimagined tool to make variations of your image. The next tool is the stable doodle. Basically here you start with the doodle, you just be creative, draw something, you put your prompt, for example, an owl here. Then you can also choose a style, for example, photographic fantasy art, origami. We have isometric digital art, comic book, anime cinematic, and so on. Three D model. Depending on the style and your prompt, you can get a photo, a three D, a pixel art. The same for the furniture. You start with a doodle. You say, I want to have an arm chair. Again, depending on your prompt and style, you can get different variations from your doodle. Let's see the next tool which is clean up. Here, we can actually remove certain elements, people text, or anything else from the image. Let's see the example here is our image now. With the help of AI, we removed this balloon completely. Let's see something else. Here we're trying to remove the kitchen utensils. Here go. It's clean now, let's see Commerce. Okay, here they want to remove the hands. Okay, for a product photo, for example. Okay, here it is. It's removed, great. Let's try with example. If you remember, we've created an image for Black Friday with Dali three here, the Black Friday text is fine. But here, for example, there are some artifacts for the text. I want to remove it. I'll just circle the parts that I don't like in this image. Okay. This one. This one here. Okay. Now, I'll just click this clean button and wait. Okay, it's done. Now, it has removed all the text from here. Okay. Here, for example, if we think it left something from the text here, I'm just going to do it again and I'm just going to click clean again. Hopefully it's going to remove. Okay. Did remove. This is how if you have artifacts from Delhi or mid journey, you can easily remove that in clip drop, then you can save the image. Okay, Let's see some other tools. The next tool is the remove background here. For example, we have a picture of this lady here with the click of a button. The background is removed. What I like about clip drop is that it removes background cleanly and precisely. For example, the girl has hair here. It's going to leave that, but we'll remove the background from here. Let's take a look, and that's what it is exactly. Let's try with our own example. For example, I have an image of a sneaker here. I'm going to click this Remove Background button. Now I've got this very nicely cut out product that I can put in any other background I can download and it's going to give me the PNG format. Let's go back then. We have re light tool here, let me upload an image. For example, I have this chair image that I also generated with Dali. Them as you can see here, we have lots of different variations of the lighting. This is a yes, very similar to my original image. But now we can go and completely change the lights. For example, red, green, colorful, and so on. Not only you can just take a look at the template here, but you can also change the colors the way you want. You can change the power intensity of the light distance radius. There is a little functionality, how you can play with the lights. That's especially great for a product photo. Okay, that was the real light tool. Next we have the image up scalar. If you have an image which is let's say from Ali 1,024 by 1,024 and you just want to increase the resolution you can with this image up scalar here for example, I have the image of people in the restaurant. I'll just click Upscale. And here's the result. Now here on the left hand side is our original image that we've submitted. On the right hand side is the improved up scaled version. If we zoom in a little bit, you can see that on the right hand side it's a bit blurry, but on the right it's sharp. That's how you can increase the resolution of your images with the image up scalar tool. Now you can also replace the background, not only you can remove the background. You can replace it with something else. Here are some examples. We have this photo of a lady here, let's say we want to move her to a background different setting. We just put a blurry desert background. As a prompt here we've got the image the same, a field of flower and here we have the image. Now let's see with the product photo, here is the original image with the click of a button. We just put in a simple white background studio. And here's the result on concrete plate and here's the result and in a Parisian street at night and blurred, this is how you can place your products in different backgrounds. Then we have text remover. But I don't quite like this tool because in my experience, the clean up tool works way better even for text than the text remover. I'm going to skip that for now. For Sky Replacer here, we can upload an image with some sky, for example this one that has a bit of sky here. Then I just choose which sky do I want to replace it with. For example, a bright one or a sunset. Let's try sunset. Let's create January. Here is the result. It didn't do a great job here, but I guess with more simple images like this one, it works better. This is the original image here with the blue sky. The last tool I think is a bit more for fun. This is where you can put your face or someone else's face in a painting or in an image. This is how you can use Clip Drop to edit your images. For example, you've generated an image with Daly three and there are some things that you want to change. You can do that in clip drop very quickly, especially like the clean up tool works really well if you have some artifacts in the generated image. That doesn't only work with the generated images but with your own images. For example, a shot photo of a product, you can enhance that with the relight function or the image up scalar. Another quick tool I wanted to show is the vectorizer. For example, if you have a logo generated by a mid journey or dali three, then this image is in GPG format. But how can you convert that into a vector? You can use the Vectorizer tool. Just go Vectorizer here, Just upload your logo or any image that you want to vectorize. For example, I have this logo that I've generated in three of a cupcake. Here is the original image. If we zoom in, if we zoom in, you can see that on the original image because it's in Peg here. It's pixelated, but on the right hand side, because it's vector, it's nice and clean. Now we just download this vector result in SVG format and we can use it in our work download. Let me show you. Here's the result in the SVG format. 18. Introduction to Canva Plugin: To finish off this module, I want to quickly show you Canva, because we've already created an image with AI, we've edited the image with AI. Now it's time to put this all together and create a post or an article thumbnail. One of my favorite tools for social media is Canva. I know that many of you have used it before, so I'm not going to spend a lot of time on it, but I'm just going to show you how you can integrate it with GPT. By the way, if you haven't heard about Canva, it's a grade online platform where you can create presentations, posts, article farm nails, and so on. And they have a lot of different templates, different elements, images. It's great for example, if we want to make a post, let's just quickly do that here. For example, we can do an Instagram post with the quote now in the click of a button. I've got a template here and if I don't like it, there are plenty of other templates that I can choose from. Let's say I like this template. Now here you can actually change everything in the template. For example, you can place your own product name, change the image here. And let's say for elements you can add extra elements. Let's say a leaf here. If you want to change text, there's plenty of different texts here. You can upload your brand colors and so on. Now you can actually integrate Canva with GPT. For that, we're going to go to PC here. You'll need to go to the PC here. I'm using 3.5 Click this button here and we'll need to go to Plains here. Click on Plug in Store here, you will need to choose Canva. You'll have the Install button here. You just click Install and it's going to get installed automatically. Then when it's installed, make sure it's selected. Now it's ready. Now we can use ChargGBT with Canva. Here, you can just type. I want a template for a social Instagram post about fitness Enter. Now, GPT is going to Canva and it's going to give us the templates that are best aligned with my prompt here. Here's one, here's second one, here's a third one, and so on. Now, if I like any of the templates here, I just go and it's going to bring me to my Canva account here. Again, I can change any of the text here, change the images, and so on. Now, instead of looking for templates in Canva, you can have a conversation with GPT. Gpt will recommend you the template based on your prompt here. Some other prompts you can try with GPT, with Canva plug in. For example, suggest me five Canva templates for social media post in minimalistic style. Find a Canva template, a viral article, fab, nail on technology. Find a Canva template for marketing presentation in a modern style. Those are the things that you can try and find your style. Minimalistic style, three D shapes and so on. Gpt will do that for you. Now let's put everything together. I created this image with Dally Three in microsoping image creator with the prompt minimalistic interior work space design. Then I went to clip drop image scaler and upscaled this image. Okay, I've saved the image, now let's go to Cha GP and here find me five templates I can use for interior design. Instagram Post. Okay? And here are some results that I've got. Let's see which one I like the most here. Okay, number four looks good. Now I'm just going to go to the link here. I'm going to upload my image that I just got from clip drop and place it here. Here we have a Radi post that I can use as a cover to share more information about modern design with my audience. This is how you can use different AI platforms such as Ally, Three Mid Journey Clip, Drop Vectorizer and Canva to make beautiful article farm nails posts and so on. 19. SEO and AI Tools Introduction: Hello everyone. In this module, we will be talking about SEO, search engine optimization, and how we can use GPT to help us with that, let's start SEO and GPT. What can GPT help us with SEO? Well, first, it can suggest potential keywords and topics based on your niche and target audience. It can help you with keyword research. Then it can generate ideas, can help you brainstorm the ideas for articles and create SEO friendly content that targets specific keywords. Then on page SEO, it can help provide guidelines on optimizing the web page. For example, are your meta descriptions optimized for keywords? Are the header tags good, and so on? Then it can also help with link building strategies, it can help optimize back links. Then we have technical SEO. Gpt can evaluate, for example, the speed of the website and give you feedback on that. As well as it can create site maps and do text files, then it can also help you with user experience. For example, if you provide a UL link to Ch GPT, it can evaluate the design the navigation of your website and also give you some strategies to improve. Then for local SEO for example, it can give you some ideas on strategies for optimizing websites for local searchers. The big thing here is the SEO analysis. Basically, you can provide a UL link of a web page and it can do analysis of it. For example, how readable it is. What is the keyword density? Correct, Or it's too much or the opposite? Too little. Then is your content optimized for keywords? Those are the things that it can give you feedback on. It can also help you stay updated with the best practices in SEO. Then it can also help you with analyzing competitors. For example, you can find competitors. If you give a description of your business, it can list, let's say, top competitors and you can analyze web pages of competitors in a similar way to find how you can stand out pretty much JGPT can help you with all the aspects of EO, but the thing is, it's the extent to which it can help because there are limitations and we'll talk about it limitations. For example, there are keyword research limitations because GPT lacks access to competition scores and real time search volume. If you want to search a keyword and find competition score and real time search volume, then you should use a different resource. We'll also talk about that next, the content quality. When we're going to be talking about creating content with GPT, it's very important to look through it and actually read it. Ask it to correct some mistakes. Perhaps because they can be factual errors, especially if it's in a specific industry. It may lack that knowledge, It also lacks human touch. You might want to consider adding some personal stories and experiences to the AA generated content. In this presentation, I want to focus on four areas of SEO, SEO keyword research. The SEO content which includes creating a topical map, making article outlines, brainstorming for titles and writing an article, then on page SEO, creating or optimizing metad descriptions and header tags. Finally, the SEO analysis to analyze the content and existing web pages and get a feedback from Ch TPT about it. 20. SEO Keyword Research: Let's begin with the SEO keyword research. What are we trying to achieve here with Ch GPT? I want to brainstorm and find keywords that are for my business niche. I want to find easy keywords to rank for. For that, I cannot only use Ch GBT because it doesn't have the search volume. I have to use other resources. Here's a free keyword generator that does have a search volume. Finally, I also want to show you how you can use ply gain with GPT for keyword research. Okay, here is my workflow for keyword research. Of course, your workflow may be different depending on what your SU, keyword research strategy. I'll just show you mine and we're going to use GPT. First, I do a research for the business niche. Here my prompt is, first I tell GPT that it's an expert in SEO, keyword research. Then ask what are common keywords used a business in my niche? Let's try that out. Here is my prompt. Okay, let's do, what are common keywords used by businesses? Here, let's say we have a sports nutrition website or shop used by businesses in sports nutrition. Okay, here it already gave me the topics like protein supplements, supplement types, fitness goals, and so on. I already see the seed keywords, the short tail keywords for each of the topic. Here actually, that was my next prompt, because sometimes it just gives more broader terms. My next prompt is usually generate a list of seed keywords related to each term, but we already got the keywords for each topic. For example, for protein supplements we got we protein protein powder, protein shakes, and so on. That already gives us information that we can go and look at the hrefs.com here. For example, here I have a seed keyword, protein shakes. We can copy that keywords, the short tail keywords. They have high volumes, high search volumes. But at the same time, they're very competitive and it's very hard to rank for them. Let's use this free keyword generator tool. I'll just paste it here. Now we can see the score and the volume. The lower the score that means, the less competition and the easier it is to rank for that keyword. But still the volume, for example, is high here. Dairy free protein shakes, for example. This one has high volume but low score. For example, if you want to write an article for your website, then it's better to write for a dairy free protein shakes then, let's say for protein shakes, for weight loss. Because here, even though the volume is higher but the keyword difficulty is high, that means that it's very difficult to rank for this keyword. Okay, let's go back for the next step. Well, GPT already generated a list of seed keywords, so we can keep the Spmt and go directly to long tail keywords. For this, I want to expand the keywords that I've got to long tail keywords, let's use the Sped Expand the set keywords above two long tail keywords. Okay? The long tail keywords are usually less competitive because they're longer and it's easier to rank for them. Okay. As you can see, it gave me long tail keywords for each topic. For example, supplement types to pre workout, supplements, for energy and focus. Are there any side effects of taking creating supplements and so on? Okay, we've got bunch of these long tail keywords. Now what we can do is classify the above keywords based on search intent. For example, is it commercial? Is it transactional? Or is it for information only? What's the main goal of people searching the keyword? Let's use this prompt. Okay, let's start with informational intent because that's the first step. And here we even got definition from Ch, GPT. Informational Intent keywords show that the user is seeking information, answers to questions, or in depth knowledge about a particular topic. They're not necessarily looking to make an immediate purchase. Here are some examples. Is in protein good for nighttime recovery. Are there any side effects of taking creatine supplements and so on? Then we have the next step is commercial intent. Commercial intent keywords typically indicate that the user is interested in making a purchase or is close to making a purchasing decision. We've got some examples here. Best weigh protein powder for muscle gain. Here they evaluate different products that are on the market. Organic plant based protein shakes for weight loss. Again, evaluating different products, protein shakes without artificial sweeteners. Then for transactional intent. These are key words when user is looking for specific actions and is ready to buy a product. Now we have by protein supplements online purchase, BCA supplements near me and so on. We've already sorted out the keywords based on the search intent. Now what I want to do is group the keywords into clusters and actually make a nice table with four columns with keyword cluster long tail keyword search intent. I want GPT to give me a catchy SEO friendly title. Let's ask to do that. Group the above keywords into clusters based on topic relevance. Here we've got a table. Here is our keyword, protein supplements. Then we have long tail keywords here. Best weight protein powder for muscle gain, organic plant based protein shakes for weight loss, protein shakes without artificial sweeteners. Here it categorized if it's a commercial transactional or informational search intent, then it also gave us title. For example, for this one we can use maximize muscle gain with the best weight protein or healthy protein shakes, no artificial sweeteners. Based on this, you can continue your keyword research or you can identify the area that you like the most or you see that has the most potential. Right now, we will go into writing topical maps and creating articles. Next we'll go into, okay, this is a good starting point. We've already got the titles that we can start thinking what articles we can write for the website. We'll do topical map and article writing in the next section. For now, you can continue using your research keyword strategy. For example, there is an alphabet soup method. This is how you search on Google. For example, you start with the word like protein. Let's try it out, protein. Then let's say you put a letter. A Google auto completes the words it gives you top searches. For example, protein after workout, protein avocado, and so on. We can replicate that with GPT. Instead of doing this manually, you can ask GPT to give five or more popular keywords that start with protein, and the following letter starts with A. It's going to give you a list of those. Then you ask that for each letter of the alphabet from B to Z, there's a different strategy with the question based keywords. You can ask GPT to list common questions people ask about your business niche on there's different strategies you can use GPT for your strategy. Here I've listed some more research prompts that you can try out. For example, if you use GPT four, then you can utilize the Bing search function that it has to search for forums and discussion boards related to your niche. And then ask GPT to extract common questions, phrases, or even keywords that could translate into topics and keywords with lower competition. Even though, again, it cannot score the keywords based on competition, but at least it can search and give you lots of options to choose from that. Then you can use other platforms to cross check and actually see if those keywords are good, if they have high volumes and so on. 21. SEO Content Creation Assistant: Now let's move on to our next section, the SEO Quantum Creation. Here I propose we make a custom GPT board that we'll be able to create a topical map, we'll be able to create an outline for an article, for a specific topic, and write an article. The reason why I want it to be a custom GPT board, instead of just a normal Chad, is because with the custom board, you can have a good description of your business. The board will give you a recommendation for the topics specific to your business. First, second, you can give examples of what you're looking for. For example, what topical map you're looking for, the structure of the outline, or good examples of the articles. Basically, with the GPT board, you ensure that the board follows your preferences instead of needing to give GPT over and over instructions of how you want the article to be written. It's already going to be there for any topic. It's going to make the article the way you want to create a pod. You first go to your GPT. Here, click on this Explore button, then here, just click Create a GP Team. Now we're going to program a new GPT pod. Just using our prompt here, I propose we put you're an SEO expert that knows how to structure and write SEO articles better than anyone else. To rank them on page one of Google My Business is. Then I describe your business in details. You will be helping me to establish an authority in my business niche and write a CO content for my website. You should be able to, now I'm going to tell it what it should be able to. But first, let's put that prompt here. Now I'm going to put my business is sports nutrition and supplements. Let's put health supplements now. The first thing I want it to be able to do is to create a topical map. If you don't know what is a topical map, Topical map helps you to establish a topical authority. Well, what is topical authority? Well, it's a concept where Google or search engine rewards your website with traffic if it perceives it that you have expertise in the topic. For example, if you sell supplements, then you need to show the search engine that you know what's going on in the topic. Basically, you want a lot of article on sports nutrition. Let me show you some examples here. For example, why protein is sport for muscle building. Here we've got some articles, for example, this one. You can see that this website sells healthy foods and supplements. But here you can see that it also has a lot of, for example, fitness nutrition facts. Look at all those articles. Those articles help establish topical authority in this niche, in healthy weight loss and nutrition niche that allow it to show up in Google search page and be on the first page. This how important topical authority is. For that, we're going to build a topical map of ideas, of catching titles that we can create for our business niche. We will ensure that the content is well structured, it addresses important industry subjects, it targets relevant keywords For the prompt, here I put generate a strategic topical map form, a block article that has the best chance of franking for long tail keywords that are specific to my keyword. Here you can be more specific, For example, you've done your keyword research and one of the seed keywords that you want to focus on is protein or protein powder. Then you can put it here. Then I want GPT to make a list of catch titles with click style. I want the click style because I want the titles to be intriguing enough for people to click on them, prioritizing transactional intent topics. Here I want to target my articles for someone who's ready to take an action. For example, who's ready to buy the protein powder. For each title, include the most suitable long tailed keyword phrase that title should be targeting. Do not duplicate keyword phrases. Good SEO titles should be 50 to 60 characters. I also want my board to be able to generate an Excel spreadsheet from the results. Okay, let's put that to GPT. Number one, it will generate a topical map and 1.1 it also needs to generate an Excel spreadsheet. Then when I have a list of those catchy titles, I can go through the manually and see which ones I like and which I don't like. Then what I want the board to do is when I chose the title that I want to write an article for, I wanted to make an outline for that title. I can create an outline. Then I'll give a number of words, highly CO optimized blog article title. Give my title. Write it as a specialist in the subject of the article. And write it for my target audience. Here I want to put emphasis that it needs to write as the specialist because search engines, they want to see expertise in the topic. You should also add engaging subheadings, H two and H three, that increase the likelihood readers will continue to the end of the article. When the article outline is done, I can check it, see if I want to change the structure or I want some titles changed. Then when I work that through, I want the board to write me an article based on the outline. Now I can put write a highly SEO optimized blog article in writers style and casual helpful tone for the outline. Write it as a specialist in the area and write it for my target audience. Here I'm repeating myself. It's the same as in article outline. But I just want to reiterate how I want the article to be written. Also, I put here writers style and then I also define the writers style. I found this really good definition from Forbes article. They explain the style in lots of nuances and details. Let's take a look. The writers style is characterized by authoritative expertise, clarity, storytelling, and empathy. They break down complex concepts into digestible explanations. Their writing is accessible. Avoiding jargon, they foster engagement and critical thinking, encouraging readers to explore new ideas. The writers transparency and honesty, sharing personal experiences, adds authenticity to their content. They address the pain points of their audience, offering practical solutions tailored to their needs. Overall, the writers concise and impactful style empowers readers with actionable insights. That's exactly how I want my article to be written, I'm going to use as well. Let's add everything that we've just talked about here. Number two, the outline. Number three, the article itself, and here, the definition of the writer's style I want my article to be in. Okay, perfect. Now we just submit this send message. It's going to build a new custom GPT for us. Okay, next let's choose a name, for example, nutrition writer. Why not? Sure. Okay, then it's going to generate an image for us. Okay, looks fine. Let's keep it now. Wants to refine some concepts. What specific aspects should the Ch GPT emphasize or avoid in its responses And Conto creation for example, should focus more on technical SEO aspects, user engagement or perhaps balance of both. Let's put user engagement and make sure it targets specific keyword I give. Then it asks how you want Ch GPT to interact with you. Do you want it to be in professional or conversational tone? Let's put conversational. Now it's set up. We can also add some more extra information if we go to configure here. We can actually upload files here, We can give examples of what we're looking for. For example, if you have an example of how you want a topical map to be structured, then you can provide it here. Or if you have good examples of SEO friendly articles, then go ahead and put it here. It has something to work with here. I'm going to pad topical map example. Let me show you here. Here we have title and long tail keyword. Title, long tail keyword. This is how I want to structure my topical map and I want GPT to know that. I also am going to upload an SEO outline. That's also the way I want my SEO outline to be. For example, the title introduction. Then I have header two, header three, and so on. Again, I want GPT to follow this format. I've uploaded these files here. Now we can also change conversation starters. This is when you just open the chat. And let's say you use a specific prompt often, you can put it here so you don't have to type it out. But right now, let's keep this. The last step here is to save it. Click Let's, let's give a name to our chat GPT. Where was that? Seo Nutrition Consult. Save me, confirm. 22. SEO Content Creation : Okay, now we've created this bot and we can try it out. First, I want to create a topical map. Me Apical Map. You can put how many titles you want. For example, 1020. Let's make it simple. Ten titles, four, Let's put our keyword. We've already done the keyword research. I'll just go back. Okay, here, for example, protein supplements. Let's use the seed keyword for protein supplement keyword. Okay, now it's going to generate ten titles and ten long tail keywords. For example, best protein supplements for muscle gain and here is the title. Now it's not that many titles, but let's say if you generate 50 or 100 titles, you want that to be in spreadsheet format. We can actually ask to generate a spreadsheet. Generate a spreadsheet results. Okay, now we have this in our spreadsheet. Okay, here it is. Let's zoom in. Here are our title and keywords. Here we can manually go through each title and select the ones that we like, The ones that we want to cross out, for example, if it's irrelevant or it's just only for information we want more of commercial, commercial, or transactional intent, then we can cross those out. For example, Navigating Protein Supplements Beginners Guide. I would probably take that out. That seems too basic. I'll just take it out. Then I can choose the titles that I want to write articles in. Then I'll go to the next step with Chi GPT, for example, I really like the number nine, protein supplements for seniors boosting health naturally. Okay, let's write an article for this title. Here we have the keyword Protein Supplements, Benefits Seniors. Great, Now I'm going to say right, an outline for a title also. Let's add our keyword here targeted for a keyword. Okay, let's try it out. Okay, we've got our outline. It's important to also manually go through it and check for the relevance. If you want to change headings here, for example, if you don't like any of the headings support bone health, types of protein supplements suitable for seniors. What to look for in a protein supplement? Recommend dosage and timing. Okay, Right now let's just go with the flow and let's say write an article based on the outline targeting a keyword, Protein supplements, benefits seniors, and now I'm going to put 500 word article. Also. What I didn't see here is the actionable insight at the end. With the actionable insight at the end. Now GBD will generate full article for us. Okay, here we start with understanding protein needs in seniors. Benefits of protein supplements for seniors choosing the right protein supplement. Slick up heading real life success stories and expert opinions. Okay, maybe take that out here. It's important to choose the right supplement and use it wisely as part of a balanced diet, seniors and caregivers should consider protein supplements as proactive step towards maintaining health and vitality, always in consultation with health care providers. The way it's written, not for seniors but more for caregivers. Let's change that and make the target audience to be the seniors. I'm just going to rewrite the article first. It has to be SEO optimized for my keyword. Second, the target audience has to be seniors that are health. Conscious. I also added make sure you use writers style. Gpt can refer back to the prompt we gave about the style with storytelling and empiphm. The result here is way better now, it incorporated well, the style is a bit more authentic. For example, in the golden years, protein is not just another nutrient, It's the bedrock of maintaining muscle mass, supporting bone health, and ensuring overall well being, something a little bit more that audience can relate to. This is better. After you look through the article, you can actually ask this SEO board if the article is truly SEO optimized for our keyword. Now I'm going to ask the board to analyze my article. I. Is the article properly optimized for the keyword? I'm going to give exactly the same keyword. If yes text. Yes, if no, Optimized it with minimal rewriting. Let's put it here. I just put my keyword here. Let's use that. Okay. It actually said no. The article could be better optimized and it's going to rewrite the article. Okay? Now it rewrote the article. We can ask again, is it now optimized? Is it now optimized for my keyword? Now the article is optimized. This is how you can use your custom GPT board to create topical maps, to create outlines for articles, and create SEO friendly articles optimized for specific keywords. As well as analyze the article and see if it's truly optimized or not. If not, then ask GPT to rewrite to make it optimized. Okay, we've done the quantum analysis. Next I want to talk about on page SEO perhaps creating meta description for the page for this article. Let's say we can also generate alternative titles. Okay, let's get started here. I can suggest a meta description for the content above, make it user friendly and with a call to action, include the keyword here, I'm going to put my keyword. Let's see. Okay, here the meta description is pretty lengthy. Now, I'm just going to copy this. Place it here and I'm going to put maximum 160 characters. Also, I want not one metoddscription, but let's say generate ten different suggest ten metoddscriptions. Gave me some metod descriptions you can choose yourself or you can even ask GPT to choose. For example, now choose the most SEO friendly and optimized for my keyword. Here it give me Boost senior health naturally with protein supplements, discover the benefits and transform your life today. Now in a similar way, let's make ten alternative titles that can have a higher click through rate. Here's the prompt, Write ten alternative block post titles with higher CTR for my article. Now we've got ten titles and you can choose a title yourself or you can ask GBT to choose one for you. We are pretty much so. Our article web page is ready. So we've got the article, we've got the meta description and the title. Now I want to move on to SEO analysis. 23. SEO Analysis: Here I want to show you how you can use SEO plugin to analyze your website URL for SEO friendliness. Let's go to Cha GP team here, open the sidebar, Go to Cha GP team here, you would see GPT four PT 3.5 or Plans. If you don't see that, then go to your profile, then Settings and better, better features. Make sure that plugins is turned on. If it's turned off, you will need to toggle this back and turn it on. Now you'll be able to go to the plains here. Go to plug in store, search for core. We want to install SEO core AI. Now we've got it installed. Now let's close this and it's going to be already enabled in this chat. Let's close the sidebar here. I just need to give it a basic prompt and it's going to do a full S report for my website. I can just give a prompt like analyze this website for SEO, provide detailed insights and recommendations for improvements. Let's put it here. Here I put the website. Let's send the message now. It's going to use the SEO core plug in to analyze the website. We've started with technical SEO site response. The good load speed of 338.96 milliseconds, which is beneficial. It gives us the information and also recommendations SSL certification. Correct. We have elements here where we see that the website needs improvement. Here the title baby is very brief and lacks descriptive keywords that could improve search engine visibility. Okay, let me show you quickly the website. This is website, a basic baby store. Now it says that the method description is wrong, unrelated to the website title. This is something that we need to improve the heading more descriptive. And keyword focus headings could improve tent analysis. It scored the website on the quantent for example. It has low word count, doesn't provide enough content, and so on. Now here are some recommendations for improvement. Enhanced title, meta description, content development, keyword strategy. This is how in one prompt, you can get a full report about SEO and you already know what you can improve on to make your website rank higher in search engines. You can also ask more specific questions. For example, if you're interested about keyword density, you can ask it to evaluate the keyword density and compare it with best practices and so on. Those are the prompts that you can also try next. For the final section, I wanted to show you how we can integrate GPT with Google Analytics. We again, going to use a ply gain. It's called Analytics AI. Here we need to create a new chat. It's going to be in Ply Gins. Go to Ply in Store, search for Analytics AI. This is the plugin we are looking for. It's a free plugin. You can read more about developer info if you click here. It's going to take to website with the terms and conditions. Here we can see that it connects Google Analytics to GPT. There's no need to sign up. The Ply Gin is available in GPT P in store for free. Basically, when you install it, you just need to connect it with your Google Analytics. Sign up to Google through the Spin. It's going to connect it. Now here, let's choose our Ply Analytics AI. Select this one, now we can try out some props. For example, you can start with list all the properties associated with my Google Analytics account. Then your second prompt can be, generate a traffic report. Then you put the name of your specific property for the past month. Let's do that here. Generate a traffic report here. For example, let's give it my Google Analytics property name such as this one, for example, by social gifts for the past month. Here it analyzed the Google Analytics for this website, put it in a nice format. Total users, sessions, page views, and so on. Now, with the help of chat GPT, instead of just going here and looking and analyzing ourselves, only by having conversation with chat GPT, we can ask the information that we're looking for. And in a matter of seconds, it's going to give us results and what we're looking for. Some of the questions that you can ask, show the top five traffic sources for your website in the last quarter. How many conversions we generated from organic search traffic last week. Going to give you breakdown of traffic from organic search and from ads, let's say. Create a report on demographics of my website visitors. What are the top performing pages on my website this year? There is a lot of information that GPT can extract from Google Analytics and put it in a nice report or summary for you. Let's try a few more prompts here. The website I have is very new. It doesn't have many users, the information is very easy to see. But if your website has thousands of users, then GPT becomes really helpful. Because now it can create those reports and answer your specific questions. For example, let's try show breakdown of mobile versus desktop traffic for the past week. Let's use this one here. We've got a nice breakdown between desktop and mobile. Here we have six sessions on desktop, two sessions on mobile. We can also create a different prompt, for example, for bounce rate, analyze the bounce rate, and suggest improvements here. Immediately, it gave us the bounce rate and also told us that, okay, it cannot really tell us if it's a good or bad because that all depends on the nature of the website. We can describe our business a little bit more to get more useful information. This is how you can connect Google Analytics with GPT and extract useful to information and generate reports in a matter of seconds. 24. Advertisement Overview: Hello everyone. In this module we're going to focus on ads. And talk about how AI tools like Cha GPT and Mid Journey can help you create ads. Okay, let's get started. How can AI help us with creating ads? Well, first, it can help with product and service description. For example, GPT can generate powerful words to describe our product and service. Then it can help identify our target audience. If we're not sure what's the best target audience for product, then we can brainstorm that with Chi TPT when we know. We can also formulate ad strategies for different demographics. We can also do an in depth research about our target audience. For example, what are their pain points? What problems do they have that our product can solve or our product can satisfy their desires? We can get a lot of ideas from this research, then add writing Ch GPT can help us create persuasive ads that connect with the audience. We can also make variations of those ads that's especially great for AB testing. We can create multiple versions of the ads. That's very easy to do with GPT. Then we can generate visuals with AI. With the tools like Mid Journey and Dali three, we can actually generate image and use that in the ad. We can also write scripts for video ads. For example, if you want to create a video ad, then you can brainstorm ideas and actually get GPT to write scripts for you. In this presentation, we'll begin with research identifying our target audience and their problems, desires, doubts, fears, and so on. As well as we're going to brainstorm our product or service selling angles. Then using that information, we're going to write a Google or Facebook ad. Then we're going to create a script for a video ad. Finally, we will brainstorm image ideas with GPT and generate image ads with mid journey. 25. Identifying Target Audience: Let's begin with research. First, we want to identify who's our target audience for the product we're selling. If you have clear image of who's your target audience, then you can skip the step. But otherwise, GPT can help us identify different target audiences. For example, you can use prompt like this, give me ten target audience ideas for my ads selling. And then put your product service or offer, for example, selling sports nutrition. I'm going to continue with the sports nutrition theme here. Let's try it out here. Give me ten target ideas for my ads selling protein powder and GPT generated me, just different categories from people who would be interested in my product. Here we have fitness enthusiasts, body builders, athletes, health of end wellness, community, weight loss seekers, vegans and vegetarians, outdoor adventures, Us professionals, post surgery patients, older adults. It also gives information why it would be the case. For example, older adults, As muscle mass naturally decreases with age, older adults might use protein powder to help maintain muscle strength and overall health. Now we can narrow down, for example, let's say you want to focus your ad on fitness enthusiasts. Then if you are making a Facebook ad, then here you would actually need to add interest and demographics that you're targeting. And we can ask that from GPT. For example, give me a list of 20 keywords related to interests or fitness enthusiasts that would help us generate the keywords that we can use meta. Let's try it. Now we have here keywords that would be captured in the fitness enthusiast category. If you want to narrow down even further, then again you can choose the speci specific keyword here. Like body building for example, you only want to target body builders. Then ask GPT to generate keywords on that and then input it in Meta, for example. But here we can start with the Bd builders by, by building here. Meta already gives us different suggestions. Yeah, in that way we can use the GPT AI to help us with the keywords and metas AI with suggestions. Okay, let's actually move forward next. When we have our target audience identified, then we want to get more familiar with our audience research, what problems they may have that our product solves, or what desires our product satisfies, or what are fears that our audience have and how we can address that? What about their beliefs and values and how our product can appeal to those? Do they have doubts about our product? For example, do they think that the product may be not great quality? How can we elevate those concerns? What points we can address? How about myths? What are some misconceptions that target audience have about our industry product or service? And how we can correct that misconception and perhaps build confidence and trust in our product and brand. Those are the points that we want to research because that will help us make our ad resonate with the audience. Here are some prompts, for example, for the problems, give me five problems my product service can solve for my target audience. Then here can make general like solve for people. Or you can make it specific for my target audience. And then you need to specify it, give me five desires that my product service can fulfill or support for my audience. Then, fears and challenges give me five years and challenges of my audience. You can specify the audience that I can appeal to in my product ad. What are beliefs and values? Give me five core beliefs and values of my target audience that align with my product. Give me five doubts. Myths or misconceptions my target audience might have about my product and how they can be addressed. Those are the prompts, and let's see the results. For example, give me five problems my product can solve for older adults. I decided to go with older adults here. Okay, here, it generated me five responses. For example, we have muscle mass maintenance, bone health for example, all the adults have higher risk of osteoporosis and fractures. And protein can help with bone health, that's the problem, that's how your product can resolve that healing and recovery. Again, all the adults have higher risks or longer recovering rates from surgeries, illnesses and injuries. And protein powder can support faster and more effective healing. Weight management. All the adults lose muscle mass to maintain health weight, they can take protein powder on. This is the first approach. Next, give me five desires that my product can fulfill or support for all the adults. Now we have the desires of people, desire for increased mobility and independence, desire for improved health and longevity, desire for enhanced recovery and healing, desire to maintain an active lifestyle. I think this one is a really good one. All the adults who enjoy activities like cordoning, walking, playing with grandchildren, desire to continue these activities without physical limitations. Adequate protein intake through your product can support the energy levels and physical capability needed for such activities. This is something that our product can target. Next we have challenges and fears. Give me five fears and challenges of all the adults that I can appeal in my ad here. Fear of losing independence, challenge of managing chronic health condition, fear of suffering from injuries and slow recovery, challenge in maintaining a balanced diet. Okay, I think this one is an important one. For example, not getting enough nutrients, that can be a fear. Show how your protein powder can conveniently supplement their diet to ensure they are getting the protein they need. Okay, give me five core beliefs and values of all the adults that are aligned with my product. Here, value of health and wellness, believe in proactive self care. Value of independence, desire for simplicity and convenience, belief in the importance of quality of life. All the adults often focus on quality of life, which includes staying active, engaging with family, and enjoying hobbies. Again, this is something that you, a product can target because protein powder can support those activities by providing the energy that they require. Finally, we give me five doubts, myths and misconceptions my target audience might have about my product and how they can be addressed. Myth, protein powder is only for body builders or athletes. Here we have the dot protein powder isn't necessary if you eat a balanced diet. That's not the case because many people, especially older adults, might not get enough protein due to various dietary restrictions or appetite changes. Your product can be convenient supplement to ensure adequate protein intake, ability to maintain weight as well. As you can see, we've got a lot of different points of how we can present our product to our target audience. Different people will be persuaded by different points here. That's why it's important to include different ones and then be tested. 26. Product Selling Angles: Okay, now I want to focus on the product side of things. For example, what makes your product so special that people want to buy it? Here you can focus on, again, a lot of different things and GPT can help you with brainstoring those things. For example, one of them could be that you have a very good discount or your product has a lot of features that other competitors do not have, or it has lots of benefits, or it has the best customer reviews and so on. Those are different selling angles that allow you to persuade your audience to buy the product. Here I've listed a few, and GPT can generate lots more ideas. It's important to have different selling angles to include in your AB tests because different people will be persuaded by different offers with the product. We can also talk about why people want to buy the product. What are some logical or emotional drivers? Let's see some prompts here. First, for example, give me ten selling angles for my product or service. Give me ten points I can use to make my product service stand out from competitors. Give me ten emotionally driven reasons for my target audience to buy my product. Give me ten logically driven reasons, target audience to buy my product. Okay, let's see in Chi GPT before we focused on the target audience, on their problems and how our product solves or satisfies them. But now we're going to be focusing mostly on the product side of things. It's going to give us a different perspective and different ideas give me ten selling angles for my product here. Health, wellness, fitness and recovery. Those are some things that we've already seen when we did our research for target audience. I want to highlight one point here, culinary versatility. We didn't have that before. Here, it gave us an idea that we can show to our target audience how the protein powder can be creatively used in various recipes appealing to food enthusiasts who enjoy incorporating health supplements into their cooking. That might be a tutorial about how to add protein powder in rapes like that. Then we have give me ten points I can use to make my product stand out from competitors. Here it lists different things. If you have a better description of your product, it's going to give you more specific information. But here for example, if your product is gluten free or non GMO, then this is something that you can highlight. Or if you have endorsements from trusted professionals and this is also that you can include. Okay, then we have give me ten emotionally driven reasons for my target audience to buy my product. Empowerment, confidence, belonging, peace of mind, love and care. Actually here I want to highlight two joy of achievement. Tie your product to the joy and satisfaction that comes from reaching fitness goals. Whether it's building muscle, losing weight, or improving overall health. This is a really good one. Also for nostalgia, If applicable, connect your product with positive memories or feelings, flavors that remind them of favorite childhood foods for example. Or here another one fear of missing out. For example, if you have a limited number of products available, then you can use that strategy as well. We highlight the popularity and sense of urgency as you can see lots of ideas, how you can structure the ad. Then give me ten logically driven reasons for my target audience to buy my product. Now here we have cost effectiveness. For example, if your product is cheap, then you can put that as a benefit. Or if it's a high price product, then you can emphasize the quality and purity standards. And let's say how it's great at absorption and bioavailability, those things. Now I want to find the best words to describe my product. I can put those keywords in my A headline. Here's my prompt. Give me a list of 20 evocative, sensory and impactful words associated with my product or service. Why I chose those adjectives is because evocative, we want to provoke emotions of our target audience. Sensory, we want to appeal to their senses. And impactful, we want to catch their attention that they would pay attention to our ad and spend some time reading it. Let's take a look at GPT. Here we have our prompt here. It gave us 20 words. For example, energizing. I wouldn't probably use robust, satisfying, smooth, harmonious. The best strategy here is to generate a lot of keywords, and then you can manually choose the best ones that you think are for your product. For example, I think the best ones here are energish, maybe pure protein, some of those keywords. Now once we've done that, we have thorough information about our product, including the keywords and different selling angles. We've also have our research on our target audience. We have lots of ideas that we've brainstormed. Now it's time to choose your favorite selling angle. And perhaps target audience pinpoint or a desire that you can target your product. Now we can begin with writing ads. 27. Writing Ads: Now we can begin with writing ads. Here are some prompts that you can use to write Facebook and Google ads. I'd like to start with headlines first. Here, write five headlines under ten words for Google. Facebook. Here, choose what platform you are making an ad for. For example, Facebook Facebook ad selling your product using the words you generated earlier. We want to incorporate those words in our headline. If you choose specific keywords, then give it specific keywords here in the prompt, focusing on target audiences here, it's best to choose a specific problem desirabilit myth that you want to focus on. We've already done research in the target audience section. So here for example, for sports nutrition, I chose an idea generated by chart DPT that we can focus on all the adults desire to maintain an active lifestyle. Here I'm focusing on the desire or you can focus on product side effings. For example, specific product selling angle or specific product offer. For example, For this one, I chose a selling angle that shows how the product supports aging muscles and maintains health. Let's take a look for GPT responses. Here I have write five headlines under term words for Facebook ad, selling my product using the words you generated earlier and focusing on older adults desire to maintain an active lifestyle. Here it gave me five responses. For example, energize your life hardy protein for active seniors or stay vibrant and balanced with our wholesome protein. It did incorporate some keywords, but not all of them I liked, so that's why it's best to choose the best keywords from the list here and actually give it the list in the prompt, the headline number two is pretty good. The only problem I want to change the hearty protein for active seniors. That's why I asked GPT to make a variation of this line here I say make ten variations of energize your life, hearty protein for active seniors with a call to action. Keep energize and active seniors change. Everything else should be under ten words. Let's check out some variations. For example, energize every step. Protein boosts for active seniors. Here it also added the call to action shop. Now energize your mornings premium protein for active seniors. Discover more out of all the responses, my favorite one is number six. I want to create a caption for my ad for this headline. Now what I can say is just now write five captions for the following headline. Using various proven ad copyrighting formulas. Here it's important to mention that you want various copyrighting formulas. And then you can choose yourself or through AB testing, which ones work best with your audience. The copyrighting formulas are techniques how to structure a marketing text. For example, when you Google it, you'll find a list of different copyrighting formulas. For example, let's open this article. Here are different techniques. For example, before, after bridge, or problem agitate solve. Here it would structure the text first, it's going to identify a problem, it's going to agitate the problem, then it's going to solve the problem. As you can see, bunch of those techniques here. With this prompt, you ask GPT to use some of those copyrighting formulas. If you want to use a specific one, then you can replace this text here. And for example, say using problem agate, solve copyright formula. For example, let's check out the results for this prompt. Okay, here it first which formula it uses and then gives us the ad. For example, problem agitate solution, feeling sluggish in the mornings, revive you energy with our premium protein blend, specially formulated for active seniors. Say goodbye to fatigue and hello to vitality. Try now. Here at the beginning, we address the problem feeling sluggish in the mornings. This is how we can relate to our audience. Then we say that with our premium protein blend, we can solve that. Say goodbye to fatigue and hello to vitality. Here we have our call to action. Try it now, Then here's a different copyrighting formula, Feature Advantage Benefit. Our premium protein is packaged with high quality nutrients. A perfect blend for seniors experience, increased energy, improved muscle strength, and a healthier lifestyle. Start your mornings energized. Try now. As you can see, we have the same headline, but now we can structure our ad from different angles and see which one would resonate more with the target audience. You can do that through the AB testing. After that, you can choose some of your favorite ones and use that for your ad. Now let's make a headline that's focused on the product side. Here I have write five headlines, er, ten words for Facebook ad, selling my product using the words you generated earlier. And focusing on how product supports aging muscles and maintains bone health. Now I want to emphasize the products benefits, okay here. Absolutely. And it gave me five headlines. For example, nourish your strength protein for muscle and bone vitality. Energize and fortify protein for senior muscle and bone health. As you can see that those headlines are quite different from the ones we've got when we focused on our target audiences desire. Okay, now let's go back to muscles and bone health here. Now again, let's choose the headline that we like the most. And let's write captions. Write five captions for the following headline. Using various proven ad copyrighting formulas. Here I chose nourish your strength protein for muscle and bone vitality. Okay, here again, we've got different formulas here. It starts with the problem. Agitate solution. Worried about weakening muscles and bones, feel the difference with our protein blend crafted to nourish and strengthen vitality for your muscles and bones. Starts here. Now we've got different ads that we can try out. 28. Video Advertisement: Now we have the written ad and the headline. But what if you want to make a video ad out of it? Then you can brainstorm some ideas for video ads. For example, here I've selected the best types of video ads for social media. For example, the most used one is the storytelling videos. To brainstorm those videos, you can just simply put give me five storytelling video ad ideas for my product or service. Or there is split screen videos. When there are multiple characters in the videos having a dialogue, it can be played by one actor or by multiple actors. For that, you can say, give me five multiccharacters video ad ideas for my product with split screen dialogue. Let's check it out. For example, here I kept my prompt simple. I didn't even put my target audience, but you can add all those details to make it more specific. Here we've got some ideas. Fitness buddies, comparing nodes, family health goals discussion. Here's one that good for our target audience. For the older patient Dr. Patient consultation, you see a Dr. and an older patient discussing nutrition and health. In a split screen tele health format, a patient expresses concerns about aging and seeing fit. The Dr. recommends your protein powder explaining its benefits for seniors. I would probably work on that a little bit more to make it more engaging and intriguing for audience to see. But the split screen videos are nice because it looks like another user generated content and not an ad that people are trying to skip. This is a strategy that you can use in a video ad. Okay, let me give you my favorite prompt for making video ads. Make a 100 word script for selfie style video ad from the following headline caption here. You can put your chosen headline or caption here. I'm putting selfie style because it feels more personal. It must start with an attention grabbing hook without intro. This is very important because GPT, if you don't put that, GPT will give you scripts that start hi, how are you, and so on. Something that you don't want, you want to catch people's attention right away, otherwise they'll scroll. We also want to finish with a call to action. Here, specify your action. For example, try it now, or if you're doing it for social media, you can put DM for a free booklet. You actually want your audience to do something, not just continue scrolling, then it should be written in conversational tone and in first person here, you can put as a business owner or as a specialist for example. Okay, let's use this prompt in GPT. Here is the prompt at the end. Here I've added a specific caption. It's the same one as before that was generated by GPT. Feeling sluggish in the mornings provide you energy with our premium protein blend on. Now, PT made a video script out of it, kept some of the parts it reads, Feeling sluggish in the mornings Hey, I get it. As we age, our energy levels just aren't what they used to be. That's exactly why I created this premium protein blend specifically for active seniors, like as the person who reads the script needs to be a senior. Okay, imagine starting your day feeling refreshed and full of vitality. That's the power of the right nutrition. It's not just any protein, it's morning game changer packed with nutrients to support your muscles and overall health. It's like a burst of youth in every scoop and the best part, it's super easy to make and tastes amazing. Don't let fatigue control your day. Try it now and feel the difference yourself. I like how at the end, as we ask it, it has the call to action. Not just a simple call to action like try it now, but something that people would miss out if they don't try your product, like feel the difference yourself. Overall, I like the ad. I would probably change a few things here. That is why I like to make a script a bit longer than I actually wanted to. For example, if you want to make a 32nd script that's about 60, 70 words, I would probably put 100 or 140 words that you can actually take out certain sentences that you don't like. For example, I don't like this sentence. It's not just any protein, it's a morning game changer. This line feels fake and I would take it out. This is why it's so important to use your knowledge and expertise in marketing to edit and guide GPT on how you want your ad or your script to be. Because it can go as far as you guided basically what instructions you give it, it's going to give you content based on those instructions. If you don't like something, then ask it to remove certain parts or rephrase and so on. Gpt is a great tool, but it's your implementation that would get you the results that you're looking for. 29. Product Image Advertisement Ideas: Now let's move to our next section. In the section, I want to generate some ideas for image ads. For example, if you're doing a Facebook ad and you want an image with it, then you can use GPT to help you brainstorm what kind of images you can put in your ad. Or if you do a photo shoot. You can also use GPT to brainstorm how to arrange, let's say, items in the image, or if you're making an ad campaign, you can also brainstorm ideas for that campaign. Again, there are a lot of things that you can do with Ch GPT in terms of generating ideas for image ads. The basic prompt you can start with is give me five image ads. Ideas for my product to target, and here I put your audience. You can also generate image ideas for a specific headline, like here. Then you can ask GPT to give five meme image ideas for my product. Give me five lifestyle themed image ads ideas for my product. Give me five infographics image ads ideas for my product. The last prompt can produce very interesting results here. Give me five visual metaphor concepts for image ads that I can use to sell my product. Okay, let's use some of those prompts in GPT. Here we have a prompt, give me five image ad ideas for my product to target all the adults. Very broad. Okay. Here some responses that we've got. For example, active seniors enjoying outdoor activities before and after fitness transformation. I probably wouldn't go with this one senior yoga or fitness class. A yoga or fitness class seen with all the adults, showcasing diversity, engaging in a workout with a visible container of your protein powder in the foreground. Now let's use another prompt here. I want to make it specific for my headline. Give me five lifestyle themed image ad ideas for my product, for following headline, Energize your Mornings. Premium protein for active seniors. Here we've got another five responses. Here we have morning jog in the park. This one is interesting. Older adult, smiling and full of energy, jogging in sunlight park early in the morning. They're wearing a fitness tracker and are followed by a younger jogging partner, symbolizing vitality across ages. This is a pretty good one. For example, you can show in older adults such as like grandpa running with his grandson, then your protein powder would associate with full of energy, active lifestyle. Here we have a couple more. You can choose your favorite one out of them. I really liked the morning jog in the park. I want to expand on this theme. I asked GPT to generate more image ads, ideas for it, let's check it out here. It gave me some variations of the morning jog in the park. Here we have sunrise motivation capture senior runner in the foreground stretching or starting their jog at sunrise in a beautiful park setting. The warm morning light highlights the energy and readiness with a clear view of protein shake in their hands. As you can see, a good variation of the previous prompt. Again, we have here a few more. In the same way you can do more variations. Finally, I want to see the metaphor concepts for image ads. This prompt creates most creative solutions. The first one we have, recharging batteries show an image of a battery being charged with the battery level indicating the strength and energy levels. Replace the electricity with your protein powder. Visually pouring into battery, symbolizing how your product recharges and revitalizes the body. I think this is such a great metaphor for our product and that would go really well with an ad campaign. Here we've got some more ideas. Not all the ideas are great. For example, engine fuel. I wouldn't go with this one. It wants to portray an engine or high performance vehicle being fueled by your protein powder. I wouldn't go with this one. Okay, now we've brainstormed a lot of ideas for image ads. The next step is to implement it so you can bring it to professional and ask a photographer or designer to create an image that you want, or you can also generate that image with AI tools. 30. Product Image Generation with Midjourney: Here I want to show you how to create ads with Meat Journey. I've tried a lot of tools. In my opinion, Meat Journey is the best tool for photo realistic images. For example, this image I made it with Meat Journey. You can easily use that for a protein powder product, for example. For ads like this, it's very easy to do in journey. These ads I found on Google, you can see on the background we have a picture like a person running on the foreground. We have a product photo. Here is the same. In the background, we have those oranges in the foreground, we have the product photo. Why it's so simple to do with mid journey? Because in mid journey you can easily create that background image and then just add your product in the foreground. This is an image generated by mid Journey. Let's say your product is an orange juice. Basically, you already have a great background for your product. All you need is just to replace this bottle with your own product and it's ready. How can you generate an image like this? Well, with Journey it's very simple. It takes simple prompts. But when you're looking for more specific things, I like to have a structure to prompt. It's easy to it maybe add specific parts to it and refine prompt. Here is the structure that works well. First you have medium and style. For example, if you want to make a photo, then put photography. If you want to make an oil painting, then put oil painting here. Then we have a subject. For example, on this image, the subject is a supplement bottle or juice bottle. Then we have details about that subject. For example, what color is the bottle, does it have a text on it, and so on. Then we have the background, what's the background on that image? We have a background of exploding tropical fruits. Then we can also add stylizers to our image. Stylizersre elements that modify the aesthetics of the whole image. For example, these include color, lighting texture. For example, morning light would have a completely different aesthetic to a studio light. For example, for this image we can put vivid details. We can also put photograph with which taken for photography style images and then studio lighting at the end. We have parameters here, you can put any mid journey parameters. For example, aspect ratio of 16 to nine or if you don't want certain things in the image, then put no parameter. This structure like the most for mid journey prompts. Actually with Ch GPT we can generate those mid journey prompts, but we need to give Ch GPT specific instructions so it can structure prompts in this way. Or there is also a plug in that can generate mid journey prompts based on your description. I find that this Pgin works pretty well in terms of giving you ideas for it journey prompt, giving it some structure as well as giving you more stylizers. But I find that I still need to refine those prompts before sending them to it journey. I'm going to show you my process here. I just need to start another chat. Go to plans here, I need to select M Genic. I'm going to search for genic. Here is this plygin imingenic. It generates and evaluates photographic journey image prompt. Just install it. Once it's installed, you will be able to use it. Okay, great. Now for example, let's use this image with the concept of morning jog in the park, an older adult jogging alongside a younger family member. I'm just going to copy that. I'm going to go to our chat here. I'm going to paste it. Let's try it. Okay, now from the description, we've got a few prompts here. For example, let's use number five, Active grandparent and grandchild on run joyful expressions, senior with protein shake, Lash, Green Park, high resolution. It added the camera for texture and light play. Okay, let's copy now. Let's go to Discord Journey. Let's imagine, let's put our prompt. We have a pretty good prompt here, but we can further refine this prompt. Add a few important details. For example, here we don't have a medium. Let's add it here. A photo of an active grandparent. Maybe let's use close up photo because we want to see the faces of the grand parent and the child. Also, it's missing the lighting. Is it going to be a studio light or is it going to be a natural light? This is a natural morning light. Now, we can add our parameters here. For example, you want an aspect ratio of 16 to nine. Let's add that parameter, A R 16 column nine. And you can add more parameters if you want here. Okay, I think this is good. Let's try it here. I think the images go very well with our ad of morning energize. We've asked for the senior to hold a bottle. Only one of the images, the grand by is holding a bottle here. Let's actually upscale this image. Upscale number two. If you like the image that you've got, then you can use it right away for your ad campaign. But if you need to do some edits, for example, if you want to replace this bottle with a different bottle, for example, with your logo, then you would have to do more editing on the image. Or let's say if there's something that you don't like about this image, then you can always create variations. You can put, let's put very strong, see what it generates. We've got variations of our original image. They look pretty similar, but it's just the angle is a bit different. And you can see that, well, the faces are quite different as well as the color of the T shirt. Here the man is in gray shirt, the boy is in the red. And here is the opposite. Those are the variations. If you like any of them, then you can upscale or again do variations. You can continue in this way until you get the image that you want. And if there is only a specific part that you don't like about the image, then you can use the editing tool, the very region. Or you can use platforms like Clip Drop, for example, to remove a background or to clean up some things. Or you can use Photoshop. Those are different tools that you can use. Another way you can generate images for ads is to have a reference image. For example, this image, I found it on Internet. I like the style. I want to use this style with my product for that. First, get a reference image, then what we want is the detailed description of the image. We can do that with GPT, or mid journey describe feature. Let's actually use the mid journey describe feature. Okay, now all I need to do is describe, describe, and upload my image. Here, here it is. I'm just going to click Enter. Okay, here we've got four ideas here, keeping it fresh and whole health. Okay, read our text from the image in the style of gentle contours. Car Core advertisement is inspired. Okay, those are the things that you can include in your prompt, but none of the texts I like here. I'm going to go to PT and ask to generate a description for this image. I'm going to go to a new chat and I'm going to applaud my image here. I'm just going to say, describe my image, what's the style, viewpoint, and composition in the image. Then summarize all this information in two sentence prompt. Okay, let's try that. Here we've got a description and a summary. The prompt we can use, create an image of a bird's eye view of a variety of fresh vegetables and fruits neatly arranged around a central object with the words Staying healthy, naturally displayed in bold text. Okay, I'm going to copy that, and I'm going to use the Mid journey in prompt. Now I'm going to paste the prompt here to create an image. I wouldn't say that it's a bird's eye view, it's more aerial view. A view. Aerial view of variety of fresh vegetables and fruits at the end. I'm going to take this out. I don't want any text. Also, I'm going to put photography image photography. Let's try that. Okay, let's for example, use the first one, aerial view of colorful fresh vegetables and fruits neatly arranged around a central bowl. I'm going to replace that with a bottle high resolution, vibrant colors for exquisite texture details. Okay, let's copy that. I'm going to go to mid journey now. I'm going to use the imagine here. I'll put the prompt again. I'm going to refine the prompt a bit more. Aerial view. Again, I'll put photography to be more specific photography, aerial view here. We can also add the lighting. For example, let's add studio lighting. Studio lighting of our parameters aspect ratio. Let's put 16, column nine. Okay. God. And now we want to supplement our prompt with the reference image. Mid journey is guided by the style and the arrangement of the items in the image. Now I'm just going to copy image address of the image. Let's paste it at the beginning. Okay, now another parameter that you can add as well is the image weight. Do you want mid journey to be guided more by your text prompt or by the image prompt? I have a reference image. I want me journey to be guided by my reference image. I like to put image weight higher than one. If you want the generated images to look more like your reference image, then you need to put a figure higher than one. The maximum is two. Let's put 1.6 Let's enter here, we've got our results. I think number three is very good. I'm going to upscale number three here. I can work a little bit more with this image. For example, I can zoom out a little bit. We would see the whole plate here. But this image is a bit different to my reference image. If I want more similarity with my reference image, then I would need to increase my image weight. For example, make it 1.9 or even two. Well, let's try that. Copy text. I'm going to paste it here. Okay, let's put 1.9 here. Also, I forgot that I want to change the bowl here in central bowl, I'm going to put a supplement bottle. Let's also get rid of neatly arranged because on the reference image, they are not neatly arranged. Just put around a supplement bottle. High resolution, vibrant colors. Good. Okay, let's try that here. If you like one of the images and want to use for your ad, then you would need to upscale it. For example, U four. Here we have the upscaled version. You can upscale it even further to have a better resolution upscale, two X or four X. Then what we will need to do is to replace this supplement bottle with our product. And it's easiest to do in Photoshop, but you can also do that in Canva or a different editing platform. We will be talking more about product photography in the E Commerce module, where I'll give you more tips for prompt, specifically for product photography. Stay tuned on that note. Now it's your time to use Chat GPT and Mid Journey to create some great looking and persuasive ads. See you in the next module. 31. Email Marketing Overview: Hello everyone. In this module we're going to be focusing on email campaigns And how we can use primarily GPT to help us with e mail marketing. Let's first start by brainstorming how AI can help with e mail marketing. Well first tools like Ch GPT can help us brainstorm lots of ideas for our email campaigns and messages. We all know that subject lines are very important for e mails. Well, GPT can create, again, generate lots of ideas for subject lines and we can choose the best ones. Of course, we can write those email campaigns with GPT as well as personalized messages. In this presentation, we're going to be focusing on email campaigns. In the personalization module, we're going to be focusing on messages personalized e mails. Gbt can help us create different versions of email campaigns. We can try different writing styles and frameworks and see which one works best with AB testing. Ch GPT can also critique our e mails. For example, you have an email campaign that you want to send to your subscribers. And if you paste your e mail to Ch GPT, you can ask it to analyze it for spam trigger words. Ch GPT will give you the feedback as well as areas of improvement. You can improve your e mail. We can also create automated follow up templates with Ch GPT. Ch GPT can suggest segmentation strategies. For example, you have different audience and it will help create e mail marketing campaigns specifically for that audience. For example, you have new subscribers. E mail campaign for new subscribers will be different to active subscribers. With GPT, you can create those strategies. And finally, we have e mail automation. For example, you have a shop and one of the clients, they put an item into card but they didn't finish the purchase. An e mail can be sent to them automatically reminding them that they should complete the purchase. There are tools that allow you to make workflows to automate these. For example, if you use mail chimp, you can create the workflows there. But where AI comes in is that you can send a personalized message. The person didn't finish the purchase of the product, maybe they found an alternative. You can make a reminder them of this product, but also include other recommended items, and that's the job of AI. In this module, we're going to actually talk about one such automation service, Zapier, that connects hundreds and hundreds of apps. It's very convenient to use. We're going to use it as part of Cha GPT. Stay tuned. All of these things we can do with the help of a GPT. But to have a productive email campaign, it's important to have a strategy. The strategy would tell us when to send the e mails, what kind of e mails to send, and so on. To have an effective marketing campaign, it's important that your strategy is based on your knowledge and experience. Gpt is here only to assist with making content for that strategy. Here I want to show you one marketing strategy that you can use. It's based on this best selling book by Gary Finer. Chuck. It's called Jab, Jab, right hook. Jab is providing value to customers. And right hook it, knocks your customers into buying your product or service. The strategy here is before sending a promotional E mail, you want to establish connection with your audience, with your subscribers, and give them useful information, provide them value. That's why in this presentation, we're going to make two types of E mails. The ones that are value focused, like educational content and sales focus to promote products and services. Let's get started. 32. Marketing Campaign Plans and Schedules: First of all, the best way to start is to brainstorm lots of ideas for marketing campaign. You can start with basic and broad prompts like give me ten ideas for e mail marketing for your business. Here I put a description of your business. We've talked a lot about sports nutrition. Now I want to change the business. Let's do Instagram marketing app. Our target audience will be Instagram marketing app subscribers. Let's try that. Chi GPT, give me ten ideas for e mail marketing for Instagram marketing app. Here we've got those ten ideas. As you can see, those are quite broad. Feature highlights, success stories, educational content offer valuable quantents such as tips for crafting the perfect Instagram post, understanding Instagram analytics, or trends in Instagram marketing. As you can see, there are a lot of ideas of what kind of E mails you can send to your target audience. Exclusive offers, webinar invitations, interactive challenges. I think this one is a creative one. Create a challenge for your subscribers like growing their followers by certain percentage using your app of prizes of recognition for top performers. Okay, here we've got very broad categories of the type of e mails that you can send. Let's make it more specific. For example, let's do ideas for educational content. E mails here you can ask, give me ten ideas for educational e mails. For newsletter, for Instagram marketing app. Here we are narrowing down. For example, Instagram algorithm updates, content creation tips, hash strategies, analytics and metrics, influencer marketing, Instagram ads and so on. That was educational. Now let's do promotional, give me ten ideas for promotional e mails for Instagram marketing app. Now we have also different ideas such as free trial offer, limited time discount, refer a friend program. Now instead of only having, let's say limited time discount, promotional e mails, you actually have lots of other options for promotional e mails, like bundle deals with partners or exclusive content for subscribers. You can spice up your promo e mails so your subscribers aren't tired of your limited time offer e mails. Okay, so that was promotional e mails. Here we ask GPT to generate ideas, but we can also ask GPT to create a marketing campaign. Let's see what it will generate. Here I say develop an e mail marketing campaign plan with ten e mails to new subscribers for Instagram marketing app. Outline the content and objectives for each email. Okay, Here instead of just giving the ideas, it gives me an outline of actually a plan of marketing campaigns. Here, Email one, welcome, an introduction, a warm welcome message, brief introduction to what your app does and the subscriber, and what the subscriber can expect from your e mails. Second, getting started with the app. Third, success stories. Fourth, deep dive into features, tips for creating engaging content, understanding, instrument analytics, and so on. Here it actually generated you the sequence of the emails. This was a plan for new subscribers, but we can also make strategy to re, engage in active users. The plan will be a bit different with different kinds of e mails. So here for example, develop an e mail marketing strategy to re, engage inactive users who haven't logged in for over three months on your Instagram marketing app. Describe the content and timing of the re, engagement campaign. Here we have the timeline as well as e mail sequence. Here we have email one, we miss you. Message timing. Send as soon as a user cross the three month inactivity threshold. Email two, showcase new features. One week after the first e mail, focus on the features and tools added to the app that the user might not be aware of. Success stories, special offer one week after the third e mail. Provide an exclusive offer like a discount on a premium subscription or access to exclusive content. Then we have a few others like Last Chance Reminder and so on. Here we've got the plan. But let's say some of the e mails or ideas here you don't like, you can ask GPT for more ideas. For Re, engaging inactive subscribers give me ten e mail ideas for Re, engaging inactive subscribers or customers of Instagram marketing app. Here now we've got a list of e mails that we can send here. We've missed you E mail success stories. Showcase survey invitation tips and tricks digest. Instead of ten e mails, you might want to have like 50 or 100 just to get so many ideas. And then copy that to spreadsheet and choose the best ones. Depending on what kind of brainstorming you want to do, you can ask GPT to generate your ideas or develop a full marketing campaign plan. Now let me show you a workflow for creating email campaigns. First, you want to start with lots of ideas. You want GPT to generate, let's say 100 ideas for educational and promotional e mails for your business. Let's do that. Let's go here. Give me 100 ideas for educational and promotional e mails for Instagram marketing app. Here it generated me 100 ideas. For example, educational e mails. We have haste research and use influencer marketing insights, cross promotion strategies, Instagram four B, two marketing and so on. And then we have promotional E mails, customer success stories, free trial extension offer, flash sale announcement, loyalty program introduction on year in review, stats, lots of different ideas here. From here you can copy all these ideas into spreadsheet and choose the ones that work for your business and the ones that you actually want to use here. With GPT, I've tried to creating a spreadsheet, but with GPT, when there are so many points, then when it creates spreadsheet, it fails. It's way easier just for you to copy and paste it to spreadsheet yourself. Another thing you can do is actually ask GPT to categorize all those e mails into broader categories. Here I can use a prompt like now, group the e mails into broader categories in one table. For each category have five e mails. You can increase that for each e mail. Give a click bait, short subject, head, outline, the content and objectives. Okay, now here it actually generated a table. Here we have category, e mail idea, subject, head, content outline, and objective. As you can see, it actually put the e mail idea put in one category here, for example, we getting started here, we have welcome and introduction. Basic set up. Then we have advanced features. Now here we have more interesting stuff going on like Instagram stories mastery. Here we have our clique bit, title or subject line stories that sell. Learn how we have the outline creative uses of Instagram stories for marketing and objective. That's to enhance users storytelling on Instagram. Now here we can see we've got more categories, engagement boosters, promotional offers here. It included some emojis, even user re engagement and so on. You can ask for more and it's going to give you this in a nice table. Then what I did is I put it in Microsoft Excel. From here. Basically, just go over all those different ideas and select the ones that are best for your business or you think will work best with your audience. After that, we can actually create a campaign schedule. We can schedule when we want to send different E mails. Then you can use a prompt like this. Create a, then specify the number of months or weeks. For example, three month E mail schedule with one E mail every week in a table format using email titles below include E mail, title, type content, and send date columns. When we make a campaign schedule, we want to follow our strategy. And our strategy is jab, jab, Jab, right hook. We want to send three value focused E mails first and only then have a promotional E mail to check GPT. That's why I'm saying ensure a three to one ratio of educational to promotional E mails. Then you can specify a date, for example, starting today, let's check it out here. For example, I chose my E mail ideas and I just copy them. And I pasted to my prompt, for example, 78 Mastering Hash Text with the title and the objective or the content. And now I ask, create a two month e mail schedule with one E mail every week in a table format Using e mail titles below include E mail, title, type content, and send date columns. Ensure a three to one ratio of educational two promotional E mails stored on December 7. Okay. It created me a table. As you can see here we have the send date December 7. As I asked, every week we're going to have a new E mail. December 14. Instagram Stories, Mastery, Educational. And then we have the content. As you can see, we have three educational types, and only then we have the promotional type, special discount offer. Then again, three educational. Then we have the promotional new feature, promo, new feature alert, announcing and promoting a newly released app feature and so on. Here we have until February 22 flash sale alert. Now when we have the plan, we can start at writing the campaigns. 33. Drafting Email Campaigns: Now once we have this plan, we can begin writing the campaigns. First, I think it's important to analyze your own e mail style before you begin so that you can give it to GPT. Everything it generates would be somewhat similar to your style. For that, you can give Ch GPT some examples of email campaigns that you've done before and ask it to analyze the text. For example, analyze the text I provided. Describe my writing style, tone, vocabulary, sentence structure, and other distinguishing characteristics. Also, because we want to give that in a prompt, we want to make sure that when Ch GPT analyzes your style, it can summarize it in one sentence paragraph with specific details that I can use as a prompt to recreate my style and start with my writing style. Let's try that with GPT. For that, let's open a new chat here. Let's switch to DPT four here. I'm going to upload a sample of the e mail. For example, let's give it a promotional e mail here. Now I'm going to paste this prompt here, analyze the text. Let's try it. Now I'm going to read the document and analyze it. Here we have your writing style in the promotional e mail is conversational, engaging, and straightforward. It features a casual tone for the touch of humor. As you can see it pointed out on all the things here, like tone language structure, the vocabulary is simple yet effective. Avoiding technical jargon, sentences are structured variably with a mix of short punchy statements and longer explanatory ones creating a dynamic rhythm. There is a clear avoidance of high pressure sales tactics as seen in lines alike, how it gives details. Because if we copy this and paste it so that GPT can recreate in this style, it has more information. Actually, when I want GPT to write something in my style, this tactics works the best. First you analyze it, then have a detailed explanation of your style and give it to Ch GPT. I've tried creating a custom Ch GPT board. I've also asked Ch GPT to create a similar e mails and then I would attach my e mails. But I found that this way it works way better than any other. That's why I'm sharing this method with you. Okay. If you're happy with what you've got, then you can copy it. Go back to the other chat. If you're not too happy, then you can regenerate until you find that GPT describes your style well. Okay, now let's begin with writing a value focused e mail. You're going to paste your style, we're going to ask it to write an e mail as a specialist in the subject, on a specific subject line or topic that you chose. Then ask GPT to insert personal anecdotes. If they help to illustrate a point, it should be to the point without fluff. Write it in my Style here where you paste your style instructions here. Let's check it out here. I also do research. It actually gives me good tips here. Now, do research and write an e mail as a specialist in the subject on stories that sell with the best tips on how to make successful Instagram stories. Insert personal anecdotes. If they help illustrate a point, it should be to the point without fluff right in my style. Here I paste it the information that I've got from analysis of my previous e mails. My writing style is enthusiastic and engaging. Here we have vocabulary is straightforward and accessible, there are examples of it. The sentences structure varies with a mix of short and impactful sentences and longer, more explanatory ones, often in a list format to clearly present ideas. The use of modes and capitalizations for emphasis adds a lively informal quality to the text. Let's see, what we've got here is the e mail that GPT wrote, Hey, there story Superstores. I would definitely remove that. Are you ready to turn your Instagram stories from me to Wow. Let's dive right into the world of stories that sell. I've got some killer tips that will supercharge your stories game and make your followers go. Where do I sign up? This is too much hype here. Definitely want to change this introduction here. But let's see what tips does it give tip one, Keep it real and keep it. You create a hook in the first 3 seconds, make it interactive. Consistency is key and with strong CTA highlights wisely, All of those tips I think are pretty good and they are in a right order. I would use this information. The only thing, again, I think there's just too many emoges in the text. Some of it is just too much hype. Now what I'm going to ask GPT is rewrite in less hype tone. Include only five to seven mog. Make sure to use my writing style, okay, and here is the rewritten version. Hey there, Instagram story enthusiasts. I would definitely remove that. Change that to something more simple, like friend or hey there and so on. But overall, it removed the emojis. The tips are the same, but it sounds a little bit more formal. I think this is a bit better than this hype version. Probably keep this version of the e mail regularity matters. Clear, call to action, useful tips for my subscribers, okay? This is how you can write value focused e mails. Basically just using a prompt, simple prompt like write an e mail, this is my subject line. And insert personal anecdotes if that help to illustrate a point. Here for example, it actually wrote the personal stories and it actually adds to the text. Which is nice when you add, just replace your stories instead of these char GBT generated ones, it's going to be good. Now, different approach for value focused e mails is when you do repurposing. For example, you wrote an article or you recorded a video or a podcast. You can actually share that with your audience in an e mail without revealing too much it built suspense, people would still read it. The best approach here is first to ask GPT. Why would my audience want to read my article or watch my video or listen to my podcast? Then GPT will give you a list of reasons that you can use later. Let's try that. Here is my prompt. Why would my marketing Instagram app users want to read this article here? I just found a random article on Instagram marketing tips here. It gave me all the reasons. The article was written by Neil Patel and here it says, that is a well known figure in digital marketing. We have the expertise, practical tips, keeping up with the trends enhancing app usage. Users of your Instagram marketing app can integrate these tips with the features of your app, potentially maximizing the effectiveness and getting better results from their marketing efforts. Here, GPT just created some potential application of the article with my imaginary Instagram marketing app. Then here we have some more ideas. When we have this list, now we can write a new prompt here we say, use this to write an e mail to my audience letting them know I made this article video podcast, and why they should listen to it. It should be to the point without fluff. I need to emphasize this over and over again because Ch GPT likes to put a lot of fluff. And just being too wordy, you can use emojis and bullet points, don't tell everything, built suspense. So people would want to read. Listen again, this is important to put because if you don't say it, then GPT may just summarize article, but you still want your audience to go, let's say, to your website and read article from there or watch a Youtube video so you get more views and so on. Then we have right in my style from our previous conversation, it should know our style because we've included in one of our prompts. But you can add the same one. Again, use this to write an e mail to my audience letting them know we published this article and why they should read it. It should be to the point without fluff, you can use emojis and bullet points, don't tell everything built to spend. So people would want to read it right in my style. Avoid hype language here, I just included hype language. It's not an over hyped tone. Okay, here we have. Hi there. Instagram marketers. We've just published a new article that you won't want to miss. It's packed with insights and strategies for amping up your Instagram game. Here's a sneak peek at what you'll find Here we have expert guidance, actual tips, stay ahead of the curve, boost your app experience, inspiration, overload. Here we actually again, got pretty good information, but at the same time we're not revealing everything that's in the article, we're not telling them what are those strategies for that. They have to go and actually read the article. If there is something that you don't like about this result, then you can always regenerate it and see if the next version is better. But if it's consistently not something that you're looking for, then go ahead and change the prompt. For example, if Ch GPT always with lots of MG, don't put MGs in the prompt. Put something that you want to emphasize to GPT how you want your e mail to be written. 34. Promotional Emails: Okay, let's move on to promotional e mail. Here let me show you a prompt that works pretty well for promotional e mails. Here you will be tasked to write an e mail campaign. Before drafting an e mail, you should ask all the necessary information for composing a great e mail. This includes topic of e mail, main message tone of the mail, target audience, the desire and pinpoint call to action. Here I like GPT to ask me all the necessary information rather than giving all of it in one prompt for me. It's just easier. Another reason if you put that, let's say you start a new chat. You put this prompt. Let's say you want different promotional E mails. Then every time you want to create a different promotional e mail, it would ask all this information instead of you needing to copy the whole prompt in that way. In this way you can use the st of making GPT ask you for the information it needs. It works pretty well. Then I'm telling cha GPT to use this specific copyright framework to remind you, copyright framework is just the way you structure a piece of text, for example. This one is attention, interest, desire, and action. It works pretty good for email campaigns such as promotional e mails, but you can use any other copyright frameworks, actually. In the next slide, I'm going to suggest a few more copyright frameworks good for emails. Use a copyright framework to write an email campaign that hooks the reader and appeals to their desire. This is specific to the copyright framework. If you use a different one, then you should probably change this depending on what your framework does. Then I say, make sure the e mail is friendly, helpful in tone, and not overly salesy. It should be concise to the point. Without fluff, just get to the point and without spam triggers. Right in my style here. I'm just using to the point. Just get to the point because with the promotional e mails it gets very wordy and I want to emphasize that I do not want that. Okay, let's see here. I just pasted this prompt exactly the way it is now. Gpt tells me before drafting the e mail campaign, I would need the following information. It needs the email topic exactly what I wrote here. Email topic, main message tone of the email target audience, audience desire, pain points, call to action. I need to provide all this information and you invite all of it yourself or you can also use the help of GPT. And that's exactly what I did. I just opened a chat here. I just give me an idea for promo e mail for a new feature release for Instagram marketing app. Depending on what you want to put in your promotional E mail, you can just mention it here and let Ch GPT to do all the work for you here. I just pasted all the information it asked me in this chat. Just copied this whole thing. I've pasted it here. Now it's going to do all the work for you. Now here, email topic, introducing our new Instagram Analytics feature. Main message tone of the e mail, informative and exciting target audience. Social media marketers and so on. Audience desire, pain point. From here I just can choose what I want to use and what I do not want to use. And then just paste that information back to this chat. That's exactly what I've done here. First we have email topic, new pro plan feature release and because of that we're giving discount until Friday. The second we have main message, new Instagram analytics features. Subscribers can gain thorough feedback on their Instagram accounts. Third is the tone of the e mail, informative and exciting. Fourth is target audience, Instagram marketing app subscribers. And five is audience design, pain points, audience design to grow the Instagram followers. Six. Call to Action. Try it now. Okay, we've got this information now. It's going to make us an e mail. Here is the subject. Unlock advanced insights with our new Pro plan, special discount inside. Definitely would change the subject line. Hi there, big news. We're super excited to introduce a game changing feature in our Pro plan. This isn't just any update, It's your new secret weapon for Instagram success. It's over exaggerated. And that would have to go, we would have to change that. Here's what's in store for you. Dip dives into your Instagram performance tailored feedback for growth, actionable data at your fingertips. Okay, here's the best part. To celebrate this launch, we're offering an exclusive discount on our pro plan, but only until this Friday. This is pretty good. Let's overall the information wise, it's okay. But in terms of style, the words here are too hyperbolic. We will change that here. I'm just putting reduce sales fluff and follow the Ada framework. Now, because I emphasized that I wanted to be a framework, it actually put the attention, interest, desire, and action. This is something that we would have to remove before we sent the e mail campaign. Hi there, Exciting news for all Instagram enthusiasts. We've just rolled out our latest pro plan feature, Advanced Instagram Analytics. This powerful tool offers deep insights into your account, empowering you with the knowledge to tailor your content for maximum impact. Imagine understanding your audience's preferences in a way that transforms your engagement rates. That's what our analytics feature promises. It's designed to help you grow your follower base by making data driven decisions that resonate with your audience. This feature is now available at a discounted rate, but only until Friday. Don't miss your chance to elevate Instagram strategy overall, I think it's written pretty well. Probably would add a few things and change the subject line here, make it shorter. But that's something again, that you can get a GPT to help you and just generate a bunch of new ideas for this subject line. Okay, this is pretty good. Now let me show you a few more frameworks that you can try to use. We've used the copyright framework. You can also try the five basic objection framework. The goal of this framework is to address the objections that your subscribers or clients might have about your product or service. The reasons why your potential customer may not want to buy your product or service. Here, let's try that with Chi GPT. Now use five basic objection framework to rewrite. I'm going to go with the same e mail, but now I want it to be rewritten in this new framework. Five basic objection framework, addressing and refuting the five common objections that my audience may have about my Instagram marketing app. Here we have the subject new pro feature Instagram game changer awaits again. I would definitely make the subject shorter, high. There we have thrilled to announce our new pro plan feature, Advanced Instagram Analytics. Before you think it's just another tool, let's address some common concerns. Probably would change a little bit, but let's see. Now we can see that the main body of the e mail is completely different to what we've got with the Ada framework. Here, here we have the question and the answer. Is it really different from free analytics tools? Absolutely. Unlike basic analytics, our tool dives deeper. Offering, personalized insight you won't find elsewhere here would make it more specific then. Will it be too complex to use? Not at all. We've designed it to be user friendly. You'll get clear, actionable data without needing to be a data scientist. Some of the ideas are pretty good, but probably the wording and the response is not great because we didn't give enough information to cha GPT to make it more specific, but when you have your actual service and product, then you would have more information about it. Okay? I'm not sure it's worth the cost. Will it actually help grow my account? What if I don't see results? As you can see, those are different frameworks you can use for writing promotional e mails. And another one you can try also is the Star Story Solution Framework. Here there is a main character, for example, your user or client. They've struggled. However, there came your product or service in the picture with the help of your product and service. They succeeded. Here you tell that story and you want to keep the readers hooked. That's the star story solution framework. Another one that's good for the e mails is the problem agitate solution. Here for JGPT, you just use the PS framework to write an e mail campaign to target audience who don't want here specify the pain points or desires of your audience. Gpt would first state the problem with agitate and provide the solution with the product and service. These are just some of the frameworks that worked well for me, but there's just so many other frameworks that you can try. 35. Email Analysis: Now we've got this promotional E mail here. There is a couple of things that you can do well. First, if you think that there is too much or too little of something, for example, if the e mail is too wordy, then you can just give that feedback to GPT and say there is too much fluff. Remove it, something like that. In my experience, it worked pretty well. It's just going to remove all those sales words from the e mail and make it more clean. Also, remember at the beginning I've mentioned that ChGPT can help you critique the e mail. We can ask GPT to analyze the e mail. We can actually do that with the e mail that was generated by Ch GPT. Here we've got this e mail. Now I'm going to ask critique this e mail, point out any spam triggers or compliance issues, how can I improve it? Now it's going to give itself a feedback. Here we have spam triggers, subject line. It can be perceived as overly promotional, which might trigger spam filters. Consider a more subtle approach, urgency language, only until Friday creates urgency. But excessive use of urgency or scarcity can be a red flag for spam filters. I think here only until Friday is fine. Some of the feedback that GPC may not be applicable, just make your own judgment on the matter. Then we have, let's see, subject line modify tent balance while addressing objections is great. Ensure you also highlight benefits balance the objection handling with positive aspects of the new feature. Personalization at personalized elements like the recipient. Okay, we'll do that. Visuals formatting, that's also not the problem right now. Testimonial, it gives a few interesting ideas. For example, to include some testimonials here and balance your content with more positive aspects of your product. Okay, it gave me all those improvements. Now I can ask it to rewrite it. Basically, I just improve my e mail with minimal rewriting it based on its own feedback. It's going to rewrite this e mail here. It changed the text a bit, it made it shorter, which is nice. But again, the problem here is that it's too general. Yes, our tool provides deeper, personalized insights tailored to your specific Instagram needs. Again, what are those insights? It doesn't go into those details. And this is where your input is important to support those things and actually make it go into those details. This is how you can use Cha GPT to help you with e mail marketing. 36. Zapier Workflows Overview: Now I want to talk a little bit more about automation. Here I want to show you how you can use Zp to automate certain marketing tasks such as e mails. Zp is an automation software where you can create workflows. What's great about it is that it has integration with more than 6,000 apps. Let's check it out. Basically you just need to open it and sign up. Just provide your e mail and create password here for example. It's just going to give us some ideas for the workflows. For example, recommended for you, add subscribers to mail chimp for new Google Sheets rows. I just click it. It's going to bring me to the workflow page here. Here we have our workflow. It's been pre filled because we've selected the recommended workflow. Here we have this trigger here. The trigger is that whenever we have a new spreadsheet role in Google Sheets, then it's going to add or update subscriber in mail champ. That's particularly useful if your database is in Google sheets. For example, when you add a new subscriber to Google Sheets, you don't have to manually then go and add or update your subscribers in mail champ as well. It's going to be automatically done with Zapier. Here's how you set it up in the right section, we can configure it. First, we need to choose the event. It's been a pre filled here, here, whenever I have the new spreadsheet row. But you can choose a different event if you want. Okay, let's keep it as is Next, Let's choose it continue. Then you would need to connect your Google Sheets account to Z here, That's very easy to do. For example, here, it's already connected. But let's say I want to change it. We connect a new account, it's going to open up a Google account. You just select your account, and that's it, very easy. Now we can continue. This is the important part to fill out here. You're going to choose which spreadsheet you're going to be using for this workflow here. I have plenty in my Google Disc, Let's say for example my products. It's also going to ask you for a worksheet as well. For example, sheet one. When we're done, click Continue. Then we can also test it. In a similar way you would need to connect the mailchimp account. Okay, here, let's move on. I don't want to focus too much on the workflows, but I would rather want to show you the overview of what you can do with Zp and how you can use that with GPT integration. Okay, here I've brainstormed some of the things that you can do with Zap. For example, for email marketing, you can send an e mail to a new lead. For example, you get a new lead in Facebook. And you can set up a zapier workflow so that every time you get a new lead from the ad, you send them a welcoming e mail. You can do that very easily with Zapier. Then for CRM, you can keep things updated between your CRM account and other marketing tools. This is something that we've done here. For example, if your database is Google Sheets, you can see that you can easily link it to mail, chimp, and automatically update subscriber list. Here, not only you can use Google Sheets, but there's other different CRM platforms like Zoho that you can use. Then we have a lead management, you can add new leads from different channels to CRM. For example, you got a lead in Facebook leads. You can set up a workflow to automatically add or update contacts in your CRM. Then you can also target your subscribers from mail Champ. For example, you get a new subscriber in Mail Champ. You ca automatically add that contact in Google ads so that you can have Targeted ad campaigns. Then we have social media for example. You can use Zapier to automatically post stuff on your channels. For example, you've made a new Youtube video. You can set up a workflow so that a post is generated with GPT, then it's automatically posted to your Instagram. Here, I listed just a few things, but there's so much more you can do with Zapier. Okay. Now here when we set up this workflow that was from a recommendation, however, you can use natural language to actually describe what workflow you want. For that, you can use Zapier itself or you can use GPT. Let me show you both ways. When you just go to Zapier, it has the AI automation tool. Here you can type what you want to do. For example, here we have this example. Save new leads from Facebook leads, add to Google sheets and e mail the lead in Gmail. Let's copy it and just paste it here. Ai would convert that into the workflow. Let's generate. Here we have it now we just click on Try It. Here's our workflow, and everything is already pre filled. We just need to link our accounts and configure a few more settings. That said, you can also do that with GPT if you want. They have a custom GPT bot consultant that also helps you to create those workflows from just a description. Let's try it here. Just click on this link. It's going to Open Automation consultant by Zapier. Here you can write your message. A prompt here that you can try is give me five workflow ideas for email automation. You can increase it, but it usually gives only five workflows. That's what I've noticed from working with it here. Just list the things that you're using and see what recommendations it can give you. Here I'm using Zhou GPT and mail chimp. You can list way more than this. Let's try it. Okay here it gave us five different ideas for automation. For example, lead qualification and follow up e mails. When a new lead is added to Zoho M, use par to automatically send personalized follow up e mails via Mail champ. This can be tailored based on the leads information and interaction history. Gpt can assist in generating personalized message content based on the leads profile. Here we got a few more ideas and you can see if you like those ideas and you actually want to set it up for your work. The next thing here we just got some text. Those are not actual workflows. How about we make a workflow for that? We can use a prompt like this, Create a workflow, and then just describe what do you want to accomplish. For example, here I say, when I publish a new video on Youtube, GPT creates a brief post on it and then the post is published to Instagram. Let's see what workflow it will create. Send message. Okay, here we need to allow, um, the zapier actions. So click Allow. Here we've got the description. When you publish a new video on Youtube, this will trigger the workflow. Gpt will create a brief post about the video. Finally, this post will be published to Instagram. That's exactly what I need here. We've got a link. Just click on this link. As you can see, it takes us to the workflow page. Again, everything is already pre filled. That's exactly what I want to do in this workflow. I just need to connect my accounts and publish it. That's how easy it is to set up a workflow. 37. Zapier Plugin: Now I want to show you even a cool way to use Zp. Here we've created a workflow, and we automate these tasks inside zips interface. We need to configure them and then click to Publish. Zp will execute them. The cool thing is we can actually automate tasks directly inside GPT's interface. Let me show you how Zp has a pin GPT. All you need to do is go to GPT, then go to GPT Plug Ins. Here we need to go to Plug In Store and look for Zp, Here it is. Just click Install. Once you click the installed button, it's going to redirect you to the Z website. Here. Here, basically, open AI needs access to your zapier account for AA actions to execute the workflows. Here, just click Allow, It's going to bring me to zapier actions. The first time you set this up, you wouldn't have anything here. You only would see Manage access and add a new action. You would want to click Add a New Action here. We would need to set up actions depending on what you want to do with GPT. For example, if you want to be able to create a calendar inside your Google account with GPT and Zapier, then the action you would need to add is Google Calendar. Create Calendar. Let's add that. Put calendar. It would find everything with the calendar, you can see there is Google Calendar, there is Team Up Calendar, Microsoft Outlook. Depending on what you use, you would find the best calendar here. For example, for Google Calendar, there are also different tasks. We can create a calendar. We can find an event in the calendar. We can create detailed event. We can add event quickly, create an event from a piece of text. If you want to do all of these functions with GPT, then you would need to add all those actions one by one. Let's begin with the Create Calendar. Here we need to link our account. Then it asks what's going to be the title of the calendar? Here it gives us those two options. We can set a specific value for the field or let AI guess a value for this field. Because I'm going to be working with Ch GPT. I want Ch GPT to make a value for this field. I'm going to put it here. There are some more options, but for now you can disregard them and just click Enable Action. You will see that you have your first action and it's turned on. In a similar way, let's create all the other actions that are related to Google Calendar. We can do different stuff inside our calendar with GPT here, add a new action. I'm going to again do Google Calendar here. Now I have find event so that we can search different events in our calendar with the help of GPT. If you already connected to your Google Calendar account, then it's going to automatically pre fill it here. You can reconnect to a different account if you want. Again, I want to guess a value for this field enable action. Let's do one more Google Calendar. Now we want to create a quick event. When we give a piece of text to Ch GPT, it would be able to create a calendar event from it. Going to use this, it's going to pre fill everything. Just click Enable Action. Okay, we are pretty much set to be able to interact with our Google Calendar inside GPT. Let's try it out. Okay, here, make sure we are in the ChaGPT plug in. Zap plugin is selected. Now, when you actually update your actions, make sure you update the link to chat GPT. Otherwise it will, may give you error. Here again, let's choose P. Okay, perfect. Now here we can put a simple prompt like create a calendar for marketing campaigns. Let's put it here. Create a calendar. Let's put, and let's put marketing campaigns. Now it used the zapier P again and it prepared the action. Now we just need to review and confirm it. Just click on this link here. Okay, now it's done. Let's go back to Ch GPT next. We've created this marketing campaign calendar. Remember when we did a schedule? Now we can use Ch GPT to add all these marketing campaigns in our new calendar using this GPT and Zapier plug in. Now I'm going to go back to our previous chat. Here is the table that GPT has generated for the campaign schedule. I'm just going to copy, let's say until January 4. And I'm going to copy it and I'll go back to our, a chat. Okay. I'm just going to put now add the following six campaigns into our calendar. Here. Just based it whatever I've copied here here, it has the date and the name with the objective. Let's see how it's going to put that in the calendar. Now we need to confirm the actions to add each marketing campaign to our calendar. Let's click Confirm Here. An important thing here is that because it's a quick add event, it needs to have information about the date. It needs to have date inside of the described event. For that we actually here as you can see, there is no date for that. We have to tell Ch GPT to make sure that it adds the date inside of the described event. I'm going to go and change the prompt here. Now, add the following five campaigns into our calendar. Make sure to add the date in the described event. Hopefully, it's going to add this December 7 in the text for described event. Let's try it. Okay, generated one more time. Let's review this. Okay, now we have this date. Let's run it now. You can also see how it executed the action show results, details here. Here's status, success, and let's see when it added the event. Here we are interested in the store date, and the store date is correct, December 7. If you want a specific end date that needs to be added in the message as well. Something that you can give to chat GPT. Okay, let's open this link and this is our calendar link. And let's see how it added the event. Okay, now on December 7, we have Mastering hashtag, Educational hashtag, Secret Reald. Perfect. Now let's confirm all the other events here. Okay, Now we have four more Instagram stories mastery. Okay. Here we have the date run. Okay, Let's do the other ones. Okay. Now the action is complete and hopefully all of them are on my calendar and we'll check that with GPT. Now you can ask GPT what's on my marketing campaigns calendar, and it's going to use this find event action. To look for this information. Okay, let's put what's on my marketing campaigns calendar before it can search the information we need to confirm the action. Okay, let's run it and let's go back here. We just confirmed, okay, here it now gives me information on what's on my calendar. The first thing we see mastering has tax date December 7. Then we have the description and also the event link which is very helpful. Instagram Stories Mastery. Perfect. Now, GPT gave us all the information that we have in our calendar. For example, if you have a lot of events in your calendar, then GPT can be a great help in this way to plan or organize your schedule. Let's say if you need to update certain things, then you can just tell Ch GPT to move your event to a different date. That's how convenient it is to update an event, you would actually need another action that we haven't added yet. Just go to the actions zapier.com here, Just go to my actions. Now click this Manage Actions, and it's going to bring us to our actions page. Here we have three of the Google Calendar events enabled. Now let's add one more add, new action here, Google Calendar. Here we have this update event action. There's some more actions like delete event adds to event. I recommend to add all of the actions at once for the program that you're using so that you have access to all the functions of the software or the app that you want to use. There are thousands of apps and actions. For example, if you're using Asana, then you can add all those actions for Asana. If you're using mail chump, mail chimp. Then here are the actions for mail chimp such as send campaign archive, subscriber, create campaign, find a subscriber. Lots of these ones just add the apps that you're using connected to your account and you'll be all set and be able to use your programs from GPT. Let's do one more action here. For example, you want to send an e mail to a colleague here, we would need to set up a mail action. Send email here, let's put mail, let's see, Send e mail. It's this one. Again, we need to connect our Gmail account subject. We can choose a specific subject, or we can let AI guess the value. Let's keep it with the AI guessing the value for everything Here, let's click Enable Action. Okay, now we have it enabled. Let's go to GPT. Now, send an e mail to here. Let's put crypto dive channel@gmail.com Here let's paste our e mail. And we can also paste the subject line. This is our e mail and subject line. Okay, now let's try it out. Send message. Okay, it's prepared as the email we need to confirm it. Here's the e mail. It's prepared. Here's to whom we want to send the e mail. The subject line, the bid. Sounds good. Let's click Run, and we'll check it out. Okay, perfect. Here it is. New article published. Here is our text. This is just another example of what you can do with GPT and Z plug in. But as you've seen, Zp has integration with thousands of apps and you can configure different actions for your favorite apps. The things that you can do with GPT and Zp are almost limitless here. Now GPT actually becomes your assistant because with Zapier plan, it can actually create a calendar event for you or send an e mail for you. Or let's say if you're using app like Asana, then it can create a task for you on. Let's say you generate a text or a task using GPT. You immediately can ask it to put that in the app that you're using. Try it out and see for yourself how you can use this automation tool to streamline your tasks. 38. E-commerce with AI Introduction: Welcome to a new module. In this module, we're going to be talking about E commerce. By the way, this image was generated by mid journey. In this module, we're going to learn how you can generate an image similar to this one. Okay, so let's get started. Okay, How does AI help with e commerce? I want to start with how big companies like Amazon are using AI to increase the revenue. Okay. The first thing I guess that comes to mind when it comes to Amazon is personalized recommendations. When you go to Amazon, then you get personalized products that are based on your purchase history. Which you are much more likely to buy than just random products. And that's how Amazon makes money. Then we have dynamic pricing. A really good example here is airline tickets. I guess you've all been in a position where you checked a price and the next morning it changed, became more expensive. They use the dynamic pricing, which is a real time price adjustment. Based on demand data, AI analyzes real time data. This includes the demand competition, let's say for Amazon. It can also analyze the inventory levels for competitors, and then it adjusts the price according to all of that. Then we have chat boards and virtual assistance. Ai can help provide customer support and answer specific customer questions. It's quite efficient to have a chat board because some easy questions can be answered without having a person getting involved. Then we have predictive analytics. Ai can forecast how much of inventory stock you need to have in order to meet future demand. Then we have fraud detection and prevention. Ai, for example, can help identify and prevent certain fraudulent activities. For example, if there is fake reviews going on, then AI is the one that determines all of that. On Amazon, for example, virtual tons and augmented reality. Right now, more and more companies are letting people try out their product with the phone. For example, if you want to buy a sofa, you can see how it's going to fit in your room. Using this augmented reality, AI enhances and optimizes augmented reality experiences. For example, it helps to create a realistic three D models of the products, as well as it's used for object recognition and tracking, as well as facial recognition. Ai can also help with website building. Tools like Microsoft Copil can help to write website code way faster than you would do without it if they are specific features that you want to add to your Shopify store. You can also ask to generate a code for that feature. You can ask GPT and it will generate a code even without a coding background. Now you can integrate that code in your store. Ai can also optimize supply chain. For example, it can optimize routes for delivery vehicles or reduce delivery times. This helps to make logistics more effective. Ai can analyze customer feedback and give you things that you can improve in your product. Then for product listing optimization, for example, GPT, we can generate effective and SEO friendly product listings. Ai can help us with product research. For example, with tools like GPT, we can brainstorm product ideas, general market and target audience analysis. It also can give us actional steps to validate business or our product. Then we have product visuals creation. We can actually generate images or create ideas for product for the shoot, for example. We can also negotiate strategies. For example, if we are negotiating price with vendors, we can ask GPT for advice on what's the best strategy for communication. We can also use AI to get help to interact with customers. For example, GPT can help us write e mails for handling customer complaints or troubleshooting technical issues. And with this, you can write an e mail way faster. As you can see, I can optimize and help with a lot of things in E commerce. Let's get into it and try out a few things ourselves. Okay, here is the plan for this module. We're going to begin with product research using Chi GBT. Then we're going to generate an effective title description, bullet points. Then we're going to create a product listing for Amazon. Then we're going to brainstorm some questions for our product and make answers for it. We're going to analyze customer reviews and we're going to reply some e mails. Finally, we're going to get some ideas from Ch, TPC, and we'll generated with Mid Journey and Dali. Okay, let's get started. 39. Product and Market Research: Let's begin with product research. If you are planning to launch a new product, then GPT is a great tool to brainstorm different ideas for a product. It can also give you steps to validate the product. The only thing that I want to emphasize is the limitations of Ch GPT. And it's not going to give you a data on product sales or competition levels. This is something that you would have to use other tools to research as well as make sure to double check the facts that GPT is giving you, because sometimes they may be wrong, just heads up with these two. Okay, let's go back in these examples. I'm going to be focusing more on Amazon, but these prompts and workflows can be applied to any online shop, Okay? First, this is specific to Amazon here. When you launch a new product, you can start with asking Ch GPT to find categories that are small, lightweight, not food items, not electronics, and are not fragile. Something easy to start with on Amazon. Let's try out with GPT. Here I have list 50 product categories that are small and lightweight, Not food items, not electronics, and are not fragile. Here we are getting some categories here, such as office supplies, art supplies, cosmetics, cleaning supplies, pet supplies. Here we even got some items like toys colors, key chains, hobby items, golf accessories, and so on. Quite a long list. From here you can, again, if we're talking about Amazon, then you would want to use tools like helium to actually go through and check out if you have opportunity in a specific field. Let's say for example, baby products you like, baby products, you see that there is an opportunity in that area. Here you can go further and ask GPT to list all the items that meet the criteria in baby supplies category. It again, uses your criteria Small, lightweight, non electronic, not fragile. Here we have things like pacifiers, teeth and rings. It even gives information about the item. Small hats, scuthors, bottle brushes and so on. Great way to brainstorm different ideas for a new product. In a similar way, if you already have an established brand and you want to launch new products in a specific category, like for example, cosmetics. Then you can also brainstorm with GPT, new ideas. Then we can ask GPT to validate our idea. For example, we can ask, is launching our product a good idea? Is there a market for it? In the US would be my target audience. Who are my competitors? We're not looking for specific answers here, We're just brainstorming and looking for ideas. If you want to answer a question, is there a market for it in the US, you need to do a market research and use tools with this data to analyze that. Gpt does not have that data. Let's check this out. Here I'm asking, is launching baby teething rings a good idea? Is there a market who is my target audience? Who are my competitors? Here, we've got a great starting point for the market research here. We've got lots of new ideas. For example, market potential consistent demand. This needs to be actually checked, but it says there is consistent demand because babies are born every year. That's true, okay. Then we have health and safety concerns, parents are looking for BPA free. And safe materials. Then innovation and trends. There is room for innovation in this category, such as incorporating natural materials, ergonomic designs or multi functional aspects such as double as toys or suthers. Here we already get ideas how we can differentiate. Then here we have target audience. Here we have parents of infants, gift buyers. So this is already a new target audience. Friends and family members who purchase baby gifts. Healthcare professionals, I would not have thought that pediatricians or dentists who might recommend specific types of tifing rings. Then we have competitors here, established baby product brands. Here we actually have the names, which is great, because you can now go and Google all those competitors and see what they have to offer like Munchkin, Newbie, and so on. Specialty brands here we don't have specific names on marketplaces, platforms like Amazon, Cell Teething, Ring, and so on. Then we have market entry strategies. This is a list of things that you need to do before launching a product here. First, we need to identify what's going to make our teething special. Then safety and quality certification. We need to ensure that product meets all safety standards. Marketing and outreach, we need to think how we can market our product. Then, distribution channels explore various distribution channels, including online platforms, baby stores or healthcare offices, and then a later stage customer and feedback and adaptation. Here we already have a plan of things that we need to think before launching a product. This is very good start from here, we can actually start making a business plan. Next we can ask GPT. How can we make this product special and differentiated from what's already available on the market? Let's ask precisely that. How can I make this product unique and differentiate what's already available on the market? Here again, it gives me interesting ideas, material innovation, for example, using natural and safe materials, or using sustainable practices. For example, implementing a zero waste policy. Then we have here design and functionality, ergonomic design, or multipurpose feature or aesthetic appeal. Then we have health and education aspects. The idea is that you can collaborate with experts. Educational component include educational materials for parents about teaching stages, dental care, and child development with your product. This is more on the packaging side. This is how we can improve our packaging, customization and personalization and so on. Packaging, branding, lots of things here as you can see, GPT can help generate all those ideas that head start you for market research. 40. Product Listing Details: Now let's move on to product title. Let's say you found a product that you want to launch. It's almost ready. Now all you need to do is make a listing here. We're going to talk about title. We're going to be talking about description, bullet points and other listing information. Let's start with the title. Here we have give me five ideas for a 150 to 200 characters title. Here it's good to limit GPC because otherwise it can give you a very long paragraph. And here we are looking for just a short title. Then Amazon Listing, You can put, for example, listing whichever platform you put your product on, then give a description of your product. Then we want to have keywords. You can ask GPT to give you the keywords, but if you want your title be ranked for SEO, then you would want to use specialized tools to find high search volume keywords for your product category. For example, if you post your product on Amazon, then you can use tools like helium to find high search volume for your product category. In this way, you ensure that all the top keywords go into your title. You want your title to be SEO friendly because title is very important element for SEO. Okay, let's go to GPT. Okay, here I start with the description of my product. It's best to give as much information about your product as possible. Gpt has things to work with, then it's going to give you more tailored responses and more specific information. This is something that you want for that. If you use the Ch GPT app on your phone, rather than writing it all down, you can tell all this information to Ch GPT. It's just going to convert it into a nice text. Okay, but here we have the information here. Let's make a title for one product that I want to launch, baby feeding set. Let's go back to Amazon here. I'm selling a premium silicon baby feeding set that includes a bit plate ball spoon for cup snack lid. It meets all the standards and it's BPA free. It's for children six plus months. What makes it stand out is the design and beautiful gift box and packaging, making it a perfect gift. Here is my prompt to GPT give me five ideas for 150 to 200 character Amazon listing title for my product include the following keywords in the product title. Okay, here I already found the high search volume keywords for my product. And these include like baby feeding, set silicone, and so on. Now, GPT, let's see what are some ideas for the titles. We have premium baby feeding seed with silicone section, plate, ball cup, spoon fork, elegant gift box included for easy gifting. I would make some changes to this response. I've read all the other ones. I'm actually going to combine a few things here. Let's start with this one. Copy it here. Some things that I would write here. For example, premium baby feeding set with silicon plate, ball, cup, spoon fork here. I want to include that, it's six plus months in the title. I'm just going to, at the end here, I'm going to put my brand in the beginning, Cleo Baby. Also, This product comes in two colors. I'm also going to put the variation of this specific product, like mint color. I want to put ideal for self feeding. Ideal for self feeding. I also want to emphasize the gift box, but I don't want to use those over hyped works like elegant. So let's see if they have something interesting here. Perfect self feeding kit. Okay, that's also nice. Perfect self feeding it. Let's actually change that self. Perfect self fitting it. Okay, here, let's delete this. Let's put Perfect gift box. Perfect gift box, by merging different ideas generated by GPT. We got a pretty good title here. Okay, now we've got the title. Let's write a description for the product here. The prompt can be very simple, like write a 1,000 to 2000 character product description. Again, you can put Amazon Listing here and write to the point without fluff. I always like to add this line because GPT really likes to write with lots of fluff here. We also want description to rank well in SEO. We also want to include the keywords here. We can include more keywords than for the title. Again, it's best to use other tools, look for the high search volume keywords for your product, but you can also ask GPT to generate keywords for you. For example, you can include keywords to help me rank in SEO, but here you would get the keywords that are not based on real time data. Okay, here we have now write a 1,000 characters product description for an Amazon listing for my product. Here I also added that I do not want bullet points because when I tried this prompt then the first time, it would always give me with bullet points. This is because, yes, the Amazon listing the format is usually in bullet points. That's why here I put also right to the point with that fluff here. I've listed a little bit more keywords here that I want to see in my product description. Here is what it wrote, introducing our premium baby feeding said, expertly designed for the modern parent who values both style and substance. Then the section, plate and bowl are thoughtfully designed to adhere securely to any flat surface, minimizing spills and messes during meal times. Not only is our feeding set functional, but it's also incredibly durable and easy to maintain. Here I thought that Ch GPT focused too much on us, like our product, our ergonomic design. But in the description, I want it to focus more on the value our product brings to customers. This is why in the next prompt, I ask Ch GPT to rewrite to make it not about us or our product, but about our customers. The result that I've got is way better here. Discovered the perfect solution for your baby's meal time with the premium silicon feeding set. The set includes. Here we have the information, now it's where it started to talk about customers. This set empowers your little one to master the art of self feeding in a safe and enjoyable way. The smart design of the suction plate and ball ensures they stay firmly in place, significantly reducing spills and messes. Spoon and fork, a specifically crafted to be gentle on developing teeth, providing a safe and comfortable eating experience for your child. I think this is something a parent would want to see when they buy a product. The cup is perfect for toddlers learning to drink independently, things like that. So now we can add this description to the Amazon Product Detail page here. Okay, let's move on to product bullet point for Amazon. This is the next most important part after the title. Because as you can see, if we just go to, let's say listing like this one here we have the title, then let's see, Here we have the bullet points, you read about the item through these bullet points. We need to make them very convincing for that. For GPT, I want first to brainstorm lots of different product features that I can include as bullet points. My end goal here is to choose the most convincing points. All the ideas it will generate. Okay. Let's see. Here I just put brainstorm 40 product features for my product. Use this format. Here I give the format, it adds the product feature capitalized and description. That's how it usually is for Amazon. But here the reply was a bit strange because it included this key product feature here which wasn't the point. But you can regenerate and reformat, that's very easy. Okay, let's see the results. Here we have some ideas like PPA free silicone section plate soft on developing teeth. This one I think is important. One microwave safe, dishwasher safe. Those are important. Maybe I can put them together. Then we have self feeding design, non toxic materials that goes together with the BPA free silicone, temperature resistant. Maybe that's also related to microwave safe and dishwasher safe, Ergonomic design, modern aesthetic, this is not really relevant. Eco friendly lightweight utensils produces fatigue during self feeding. Maybe then we have easy to disinfect, clean age, appropriate sizes, finger safe material. Now when you generate a list of various product features, will need to choose the top features that you think are the most are useful for your product from. Then we're going to make another prompt. Once you chose five bullet points, we can make a prompt like this. Now write five bullet points, 200-250 characters for an Amazon listing for your product on these topics. Here just put the points that you've liked from the brainstorm prompt. Also, you may want to add this line, Rewrite topics, titles, for example, if you're not fully satisfied with what you've got from the brainstorm version. Again, for SEO, you want to include specific high volume keywords. You would also add it here. Let's check it out. Here I put, write five bullet points, 200-50 characters for an Amazon listing for my product on these topics. These are the ones I chose from the list above here. Here I took BPA free silicone soft on developing teeth and self feeding zine. Here, I actually combined the two points from the list here. This is why I want to rewrite topics title because I want to combine them in a one category. Then we have temperature resistant gift box portable. Again, I'm not a fan of those names. Again, I want to rewrite the titles here, I put the keywords that I want to include. Here is our response, safe and non toxic material. This is good. Our feeding set is made from BPA free silicone, ensuring your baby's health and safety. The durable section, plate, ball, and utensils are perfect for daily use. Then we have gentle on teeth and encourages independence. Let's see soft silicon, spoon and fork. A gentle on developing teeth, making our self feeding design ideal for toddlers learning to eat on their own. The description is pretty good here. Overall, the points are pretty good, would still work on some of the points here, but this is an idea how you can generate bullet points for your product. Another thing that I want to mention, if you're using Amazon, you've probably noticed that they integrated AI when you actually make the product details. You can also generate product description and bullet points within Amazon which is quite handy. As you can see, they have the same format and short description. I guess I had a little bit more training specific for making those bullet points. If you're using Amazon, then try generating bullet points with its own AI and see if you liked some of the ideas that it proposes here. Of course also get ideas from Ch GPT and combine everything together for a perfect bullet point description. 41. Amazon Product Listing: Okay, so we've created a title, we've created a description, and we've created bullet points. But as you can see the product details here, We have so many fields that we need to fill out, and some of them may not be even relevant to your product. Basically, all I did is I just copied the whole list here and pasted to GPT and asked to make a nice list out of it. This is what I've got. These are all the fields that we have for Amazon. You can see there are 71 fields. Then what I want GPT to do is to actually sort out all the fields and just give me the ones that are relevant to my product. This is what I can ask it choose relevant fields from the fields list that I need to fill out for my product based on my product type. Here I want GPT to sort out through all this list based on its knowledge of my product type. Then what I want GPT to do is to ask me all the necessary questions that it, things that I need to fill those fields out. There is a different approach. In the second approach, you first give lots of details about your product. Basically everything that you know about the product you give to GPT. Then you give this prompt, using my product description and your knowledge of the product. Fill out all the relevant fields for my product. Skip any relevant fields and again give all the fields however you want to proceed here. But I prefer starting with option one because I want Ch GPT to tell me what information do I need to provide to it. Okay, let's use GPT. Let's go to Ch GPT. Here is my prompt. Choose relevant fields from the fields list that I need to fill out for my product based on a product type. Ask me all the necessary questions to gather the required information for these fields. Here I gave the list, then here now it says it needs the target audience intended Use other attributes style keyword. Now if we just crawl down out of the 71, it sorted out and it only needs the 2026, which is a lot. I gave a little bit more information here. I said it meets all the industry standards such as BPA free, all the items I made from silicone. The fitting set includes one plate, bowl, spoon, four cup, straw lid, snack lid. It's for children six plus months old. The brand is clear baby. It comes in two colors, mint and peach dimensions. Are these ones? Now, in this prompt, I'm utilizing the second one. Now I want it to use this information, this description, as well as the knowledge of my product to fill the relevant fields. Using my product description and your knowledge of the product. Fill these relevant fields for my product. Some of the things here it would need fill out on its own, from its own knowledge. Here we have target audience. This is parents, guardians, childcare providers of infants and toddlers intended use, designed for feeding babies and toddlers at home. Most of the things it generated based on the knowledge of the product. Some of the things it couldn't fill out. For example like product de here it wrote to be provided by the manufacturer or distributor which is nice manufacturer model number. Then we have color, mint and peach size. As you can see it actually from my description, it put everything in the right place, which is perfect Style keywords, search terms, legal disclaimer even made one. Users should always supervise children during meal times. The product should be inspected regularly for any signs of damage and discontinued if any is found. Then for safety warnings. It also ensure all components are properly cleaned before us supervise children during meal times. Now you can go through the points here, I see if it makes sense. Maybe you want to rewrite certain descriptions, then you can ask GPT to rewrite, then we can put that in Amazon project detail page. That's the easier way, how you can fill out all those things, especially for some of the things you may not know what to put, GPT can help you generate ideas. 42. Products Listing FAQs : Now let's move to Q. Here I want to show you how with GPT you can brainstorm some common questions that your customers may ask about your product and get the answers for those questions. I think it's great to have Q section in your listing because this format is actually very helpful to customers. For example, as a customer, when I purchase certain things, then instead of reading a long description, I can go and see if some of the questions about the product are being answered, and if so, that simplifies my research as the customer. I think those are very helpful. Let's actually use GPT to help create the FAQ section. First, you would want to brainstorm what kind of questions your potential customers may have about the product. For this, you can use prompt. Give me a list of ten most commonly asked questions for my product. Then after GPT generates those questions, then you can say, provide short answers to each of these questions to assist potential customer with my product. Let's take a look at GPT Here, Give me a list of ten most commonly asked questions for my product type. Here it generated a list such as, can the section plate and bowl firmly attached to all types of surfaces here? And even it gives me explanation why people may want to know that parents often want to know how effective the section feature is on various stable and high ear surfaces. Then we have is the feeding set microwave safe? What age group is this feeding set appropriate for? How durable is the feeding set? Are the colors used in the mint and peach sets non toxic and safe for babies and so on? Then we've got those questions. I think those are great questions for the product. Then we have the prompt now provide short answers to H FAQ to assist my potential customers with my product. Now it's going to take those questions and answer them. Here is the silicone material in the feeding set completely BPA free and safe? Yes, entire set is made from 100% BPA free silicone. How do I clean and sterilize the feeding set? The set is easy to clean and dishwasher safe. It can also be sterilized in boiling water for a few minutes. Here it even gives like a tip of what you can do. What he group is this feeding set appropriate for? Here we have toddlers age six months and above. Here the question was, are the colors used in the set nontoxic and safe? And here we have, yes, the colors are completely safe, ensuring no harmful substances come into contact with your baby's food. Perfect. This you can add to your listing and I think it's going to be a good addition to the listing, as well as informative for your potential customers. The only thing here, I think the answer is a bit long. I think it can be simplified a little bit. Okay, moving on, let's talk about reviews here. Gpt can help you analyze reviews for your product. For example, if you have a lot of customer feedback, then GBT can be very handy. And we'll give you tips how you can do minor modifications to improve overall customer satisfaction with your product. You can analyze reviews for your own product. Or it also works with competitive products. For example, when you want to launch a new product, then it's, I think, important to go and check what people write about the competitor products and see how you can improve some of the things that people dislike about the competitor's product. Here is exactly what I'm going to be doing. The first prompt is mostly for your own product, where you just ask GPT to analyze the reviews and then suggest easy, minor modifications to improve the product. Again, you don't want to do any big modifications but maybe some simple ones. Something easy that you can implement to already existing product. For the competitive product, you can be more general and. Ask overall, how can I improve the product based on the reviews? First, I'm going to go to Amazon. I'm going to go and actually find the products, competitive products that will be similar to mine. For example here put just the feeding set here. The first one I see that it has 565 reviews. It would have good information. I'm probably going to use this one, the other ones have fewer. But let's go with this one, for example. I'm just going to open it. If I scroll down here, here are the customer reviews. All I need to do here is just to copy all this information, just like this. Copy it, and I'm going to paste that into a GPT. As you can see here, we've got a bunch of useless information pasted along with the reviews. But that's fine because GPT can parse out the important information. For example, here we have five out of five stars then helpful report but ch GPT is good at parsing stuff, that would not be a problem. Then you would add a prompt to let GBT analyze the reviews and then suggest the improvements. Okay, let's check it out here. I have analyzed the reviews below about my product. Actually, this is not my product, but it doesn't matter to ChGPT then suggest easy, minor modifications to improve the product based on this feedback. And then I pasted all of the reviews that were on Amazon page. Okay, here we have the reviews and let's see the response based on the customer reviews, here are some suggested minor modifications to improve your product. Here we have six points, Enhanced section capability. Several reviews mentioned that the section on the plate and ball can give way, especially with persistent babies. Consider improving the section mechanism to ensure a firmer grip on surfaces, reducing the likelihood of spills and messes. Okay, it's a pretty valid point here. Let's see improved lid design for cups. A review mentioned that the silicon lid of the cup can be easily removed by older babies. Consider redesigning the lids to secure them more firmly, making it challenging for children to remove them. Okay, that's another great point here. As you can see, based on all the texts in just a few seconds, I get some great suggestions of how I can improve over my competitor. Okay, now I also want to know what people liked about the competitive product. What they disliked, and again, the improvements. Okay, let's see. Top five features here we have ease of cleaning, durable and safe material, functional and practical, good suction capability. Okay, this one is in contradiction what we've got for improvement. But I guess it's because some customers were satisfied with the suction capability, whereas others complained. In this case, we just need to understand a little bit more what's going on. Then we have top five disliked features. Let's see lid design. And here we have section not strong enough. Again, contradiction with people that like the features. Let's see, color mismatch. There are complaints about the actual color of the product not matching the advertised images. This is like an easy thing that we can improve in our product. Okay, then we have suggestions for improvement. Here we have enhanced section strength, material improvement for dishwasher safety. Those two are not easy fixes and they would need research for the product. But then here we have easy fixes, accurate color representation, or strengthen quality control. Here we've got some great ideas. In the same way you can go to Amazon and analyze more products and their reviews, and then you'll have bigger picture of what's going on with the product and how you can improve on it when you launch your own product. 43. Customer Reviews: Let's move on to customer support. Here, we're not talking about the chat bots or virtual assistant, we will talk about that in the personalization module. But here I want to show you how GPT can help you write responses to customers. For example, you've received an E mail from a client inquiring about some specific like a product feature or an issue. Then you can get help from GPT to write you a response to that e mail. With GPT four, you can actually upload company's documents, guidelines, how you handle certain issues. When writing the reply chat, GPT will refer to those documents. Let's say if you write lots of replies to customers, then you can actually create your own custom chat GPT, similar what we've done in the SEO module. You just click Explore here, click Create a GPT, put all the information here, and ask it to write responses to your customers. But right now, I'm pretty good with the chat. So let's go back to the chat here. For example, we've received a customer E mail who had a bad experience with my product. I can now basically ask ChGPT to reply to this E mail from a customer who had a bad experience with my product. The product was missing an item. Begin by apologizing for the inconvenience. Acknowledge the problem, and offer a solution right in a professional and helpful tone. Here we have the subject line. Sincere apologies for some reason. Ch GPT makes the subject pretty long. If you want them shorter, then you need to specify that in your prompt. But right now, it's fine. Dear customers name, I hope the message finds you well. I'm writing to extend our sincerest apologies for the inconvenience you've experienced. Okay. Then it goes on and apologizing, and then it gives a solution. To resolve this, we would like to offer the following options. Immediate replacement, partial refund, complete replacement. Here, I actually didn't give GPT documents how my company handles the issues here. It just generated some ideas. Some ideas are pretty good. For example, immediate replacement, We can send you the missing item immediately with expedited shipping at no additional cost to you, something like this. But again, if you have certain procedures that you company does when specific issue occurs, then it would refer to that document. Okay. Let's move on. Please let us know which option works best for you. We'll make the necessary arrangement right away. I thought that the text was pretty long in the next prompt, now I ask GP to now make it shorter. Offer the following option item, replacement here. Now I want GPT to give only one solution such as offering an immediate replacement. Here the text is shorter and here it says, I apologize for the inconvenience caused by the missing item in your recent purchase. We take full responsibility for this oversight. To rectify this, we will send you the missing item immediately with expedited shipping at no additional cost to you. Please confirm your shipping address to ensure prompt delivery. So on here I thought that now it's not too polite. Now I want it to be rewritten here. I put rewrite, make sure it is polite. Also, I want to acknowledge the problem and offer a solution. Right. In professional and helpful tone. Customer, I hope this e mail finds you. Well, I'm reaching out regarding the issue you encountered with your recent purchase. We understand that you order Right incomplete and we want to make this right. Okay. I like this sentence here. As a solution, we are prepared to dispatch the missing item to you immediately with expedited shipping at no additional cost. Here I would remove at no additional cost. That sounds strange here. Probably a little bit. Paraphrase this sentence here. Could you kindly confirm your shipping address? This is good then. Here at the end we have thank you for bringing this to our attention and for your patience and understanding as we resolve this matter. This is nice and polite. If there are any other ways we can assist you, please do not hesitate to let us know. Again, very standard and polite e mail with minor edits. This e mail is good to be sent out. Without GPT, It would probably have taken me 20 minutes to draft an e mail like this, but with GPT, it took me about 1 minute to write those prompts. Down here we have almost ready e mail. I just need another couple of minutes to make some edits, And it's good to go. 44. Website Design Ideas and Product Infographics : Okay, now let's move to image generation. Here I'm going to show you how you can brainstorm image ideas with GPT and generate those ideas with Mid Journey or dally for example. Gpt can help you generate ideas for website design. For example, you're launching an online shop, let's say, related to luxury suites. Then you can ask GPT for the website ideas for that shop. Here you can use the prompt, give me five website design ideas for online shop and you can mention what products you want to sell in that shop. Let's try it out in Chi GPT here. Give me five website look ideas for an online shop for baby products such as baby feeding set. Here we have the ideas such as using soft and soothing color palette. Soft pastels like baby blue, gentle pink, mint green. Simple navigation, interactive product display incorporate high quality images and interactive elements like zoom in features. Those are just good ideas on U, I and Ux of the design include the educational content, mobile friendliness. Now I actually want it to generate me what are the styles for the website. I can use those styles for the prompt for, let's say mid journey or down. Let's ask that here I give me five website styles for an online shop for baby products such as baby feeding. Set here, it gave me the styles that it thinks will resonate with my target audience. For example, minimalist and clean. Here we have plenty of white spaces, simple font choices, minimalistic graphics, playful and whimsical playful elements such as hand drawn illustrations. Pretty interesting idea here. Modern chick vintage and nostalgic nature inspired and eco friendly. I think this is a trending style now if your brand focuses on organic or eco friendly baby products, in nature inspired style, with earthy tones, natural textures, and imagery of nature can effectively convey your brand's commitment to sustainability and health. Actually, I'm going to use this idea and I will make a prompt for Ali for that. I can go just to image creator first I'm going to put website design, then I'm going to put the theme of my shop, baby products, online shop. Then I'm going to put a style I wanted to be nature inspired, eco friendly, nature inspired style with earthy tones. I'm just going to copy this from here. And all pasted here, nature inspired style with earthy tones. Okay, let's create. Okay, while it's generating, I'm going to copy this prompt. And I'm going to go to mid journey and put this prompt. I use the imagined command, and we'll paste the prompt here. I probably want the aspect ratio to be the landscape format, so I'm going to put aspect ratio 16 to nine and submit. Okay, let's see if we've got the design here, okay. Here are the results for alum, let's check them out here. For example, you can use some things as inspiration, like those buttons here. Let's see the other ones, nothing particularly that I like. Let's check the Mid Journey. Here we have the overall theme, where you have the website on the desktop app and ipad. But it's hard to see because it's so zoomed out. For example, for this one we just have overall image, very minimalistic design. Here I generated a couple more. For example, here, I added clean and minimalistic to the end of the prompt. Let's see the idea here. Again, we have an image as the center and pages here at the top. I pretty like this design. Let's see the other ones. This one is also interesting. You can get interesting ideas on how you can design your website. I like the results for mid journey more than for specifically for the website design. Now let's move on to infographics. Gpt can help us brainstorm infographics, image ideas, how you can present your product and What things you can annotate. For example, if we go to Amazon here, you would see the images, for example here, tubal spoon. The manufacturer here, they decided to annotate this spoon here. Sensory bumps, choking, barrier, rounded handle, Ergonomic design of this spoon. Let's actually get some more ideas what we can do for infographics. I'm going to go to PT. I put this prompt, give me five infographics image ideas for my product. Let's see the result. Here we have components of the feeding set. This infographic can break down the feeding set into individual components such as section plate, bowl, cup, spoon and fork. With annotated images, I think this is a good idea to show what's going into the set. Then we have how to use the feeding set. Create a step by step guide showing how each item in the set can be used effectively. This is not very relevant to my product, but it may work well with a different product, let's say. Then we have safety and quality assurance. That's also a good idea to show visually that it's BPA free. Benefits of early self feeding, cleaning and maintenance tips. As you can see now we've got different ideas how we can present our product and what part of the product we can annotate. And you can get more ideas and see which ones you like and implement those ones. We can also use Daly and Mid Journey to get visual inspiration for infographics images. For example, for Dalm I can put infographics silicone spoon plate cup, basically just put infographics and then your product and then you'll get some ideas of how you can lay out your product and annotated the same with Mid Journey. You can use infographics, then describe your product. At the end here I also put annotated text because sometimes it may not add the text to the image, that's why I added the annotated text here. Okay, here is the result here. I think number two is interesting as you can see here. We can even show how we can prepare some foods and so on. And then number three, I also like the font design here and how it's around the item. I can get some inspiration from those visuals here. 45. Product Settings Ideas: Now I want to talk about product settings ideas. If we go to Amazon, here we have photos of the product, for example, this one and this one. But we also have product in a context how it's used by our target audience. For example, here we have a baby and how she's using the feeding set or drinking from a cup, how the product is used in daily life. We want to include those images in the listing. We can use GPT to generate ideas for those images. We can use this prompt give me five lifestyle themed ideas for product photoshoot for my product showing how customers use it in everyday lives. Okay, let's try it out in Ch GBT. Here we have give me five lifestyle themed ideas for product photoshoot for my product showing how customers use it in everyday lives. Here we've got some ideas. Family meal times capture a scene of a family having a meal time together. Outdoor picnic setting. High chair scenario. Photograph a B in high chair using your feeding set. This common scenario can resonate with many parents. Show the baby engaging with the utensils or the suction plate, focusing on the products. Child friendly design and practicality in everyday use. Some ideas we can use for the photoshoot kitchen bedtime snack routine. Okay, we've got pretty good ideas here, but they are pretty general photoshoot. We need more details for that. I can actually ask GPT, give me more specific ideas, give me five specific scene descriptions. Four, and then choose the idea that you've liked. For example, I liked number one, family meal time. Okay, then now picture a bright sunny morning in a cozy kitchen nook. A baby sits in a high chair at the end of small family table, happily using the feeding set here. The idea is good, but we want to focus more on the product. We want the text to be structured more in the way that we can use later for mid journey or Ali to get inspirations for visuals for that. Here is the prompt that you can use. As you can see here, the text is very long. I want it to be shorter. Now, shorten each point and provide specific details for a photoshoot. Start with camera angle, subject than scene description, background and lighting. I'm specifying to Ch GPT. What are key features that I need in the prompt this format. For example, high angle shot, a baby in high chair is playing with a silicon spoon kitchen background, natural light from Windows. I'm giving this, it follows the same format. Let's see the results here. Ch GPT doesn't quite follow the format of my example, but it still uses my structure. We start with the angle shot, here we have high angle shot, high level shot, white shot. Then we have the description. We have background and lighting. Well, overall this is better. But if you look at the descriptions, they are quite vague. A baby in high chair smiling while holding a silicon spot. This one is detailed, but if we take a look, for example, for this one, the baby in a high chair at the dining table interacting with a parent. This is very vague, how does the child interact or maybe a parent is feeding a baby. We need to know all those details for photoshoot. For that, I made another prompt here. I say, now write five specific photoshoot ideas for a scene inside kitchen. Only I specify this because in some of the prompts it uses family backyard or deck. But I want now to make it very specific, Only kitchen, describe what the baby is doing with the spoon or a plate. What's on a plate. Here I'm making GPT to focus on the setting details. Use this format. Start with the camera angle. Here I'm just repeating myself to make sure it follows the structure. I'm also giving it a word limit, it doesn't write long sentences. Here we have overhead shot baby in high chair, taping spoon on suction plate with fruit slices. Right kitchen morning light, this is way better. Baby gripping spoon, exploring meshed carrots on plate, clean white kitchen background, 34 shot baby using spoon plate with small sandwich pieces. Modern kitchen and vibrant background daylight. This is way better. We can use those in Delhi and it journey. For example, let's try this now. I'm going to go to Hi and Mid Journey. And try this prompt. Okay, I'm just going to paste it here and do a little bit for