Content Creation

1. Content Creation Class: Are four education pillars. Learning to know. This pillar emphasizes the importance of acquiring knowledge and understanding various subjects, including science, history, literature, and the arts. It involves developing intellectual skills such as critical thinking, problem solving, and analysis. The second pillar is learning to do. This pillar focuses on developing practical skills and competencies that enable individuals to apply their knowledge in real world situations. This includes skills such as teamwork, communication, leadership, and technical skills. The third pillar is learning to live together. This pillar emphasizes the importance of social and emotional development and fostering positive relationship with others. It includes promoting values such as empathy, respect, tolerance, and inclusivity. And my final pillar is learning to be. This pillar focuses on personal development and self realization, encouraging individuals to develop their unique talents and interests and cultivate their creativity and become responsible and autonomous individuals. There are only 2.6 seconds that you have before a customer or user who is landing on your website. And he sees your content or headline for the first time, and you only have 2.6 seconds to grab his attention and to persuade him to read your article till the end. So headlines are important and they're crucial component when it comes to engagement level, your blogs engagement level. It doesn't matter how well you have written the article. If the user comes to your landing page and he feels as if that the content is not what he's looking for, then he would immediately leave your website. So that will enhance your bounce rate. And that's not good for your website. There are a few steps that you need to take. The first step is always going to be learning an international language which is English. And my ideas will start from the second step. And my first idea is that you can upload lectures on EU Dim. You can upload content on YouTube, and there are thousands of opportunities that are available for remote work. In remote work, what they do is they take online tests to gauge whether you're capable enough or not. And once you pass the test, then you are offered a position and you can go ahead from there. So the first step is to learn English. The second step is to upload courses, upload your lectures on YouTube. You can skip the second step and go directly to finding remote work. But you need to have a skill to back your claims up, and that skill is not easily acquirable or learnable. For example, writing. With practice, you can become a good writer, but you need to do the work. So these are a few ways through which you can earn an active and passive income. I've been a content writer for over ten years, and I've written over 900,000 words in a checking application or website called Grammarly. Over the years, I've also used paper writer. I've also worked for Writer Bay for a while, up until recently when I thought that it was not feasible for me to continue writing as a research paper writer. So I did a few odd jobs, and then I started my blog. And after that, when I completed 100,000 words, I started my YouTube channel. So this was a short journey. And during all this time, I was also reading and improving my English writing and speaking skills. Along with videography, my blog revolved around the issues that we face in Pakistan, and these issues are cardinal questions that we must all ask. I had a readership from around the world, and after a while, I sold that blog. I converted all that I had written into an E book. This eBook is available at Cobo Marketplace for $50. Meanwhile, I also created a few courses. I just recorded all my lectures and the lectures that were closer to becoming a course were uploaded on UDIMI and the rest of the content is available for free on YouTube. Obviously, when we talk about creating courses, then you have to add extra value so that the students who are paying their hard earned money for your course, and for that, you have to create valuable content or courses. So this was a real journey, and it's been phenomenal. I don't need any clutches to start writing. I can just sit on my computer and start writing. For example, scented candles or pin drop silence or stuff like that. Obviously, some amount of silence is important, but I don't have any particular preferences while writing. Content creation can be a great way to share your ideas, insights, and creativity with this word. Whether you want to create a blog, share your videos or your photos. That doesn't matter. I'll highlight seven steps that you can follow. Identify your niche, and then you must know your audience. You must also create a content calendar. Use high quality images and video. Optimize for SEO, share and promote your content. And lastly, engage with your audience. Okay. A shoutout. And a lot of times we're looking for a shoutout on YouTube or any other social networking website. And shoutouts are an effective way to expand your reach and reach a greater audience. The fans of the person who's shouting you out can also become interested in your content and what you have to say and for the things that you stand up for. So a shoutout is a mini collaborative action, and I've recently discovered a new platform, and it's called the star Bazaar dot pg. And it's a really nice platform, and I'm planning to get a shout out from some of the amazing artists that are available for a shoutout. On that platform. I also think that the proceeds or whatever they're going to accumulate through offering these shoutouts will go to charity. And that's a huge thing. In the blogging field, people do this all the time for guest posting. For guest posting, they contact blog owners, and these blogs are already established in a better standing with Google. So they contact them and they purchase a blog section from these blog post, all in all, to add their own links. To the website. So bloggers do that all the time. I'm not so sure if you can upload this content that they create for you. Can you upload it on YouTube? And they're also offering a business promotional video. You have all the top stars from the industry, and it's an amazing idea, and I think that you should try it out. 2. Content Creation Class & life advice: Hello, welcome back to another video. It's such a relief that I don't have to follow the rules. I mean, the monetization rules for YouTube, and I can create content that I really like. Even if YouTube blocks me for some reason, even then I can always create a website which I already have and I can upload my content there. And it's an empowering feeling. There are 390 people who search for me on Google every month. The number of searches for Rams Ker are 390. And I also wanted to talk about why I'm so happy that I don't have to upload every other day and I can concentrate on other things. For example, previously, I had to upload regularly on YouTube because I wanted my channel to get monetized. And it's such a relief that now I have some other line of work and I don't really care about the YouTube channel. It's as simple as that. I also didn't invest too much on my YouTube channel. I just got this microphone. This camera is not even mine and stuff like that. I did buy a camcorder for recording myself in HD quality ten ATP. That's the only investment that I did. Other than that, I would highly recommend that you are for doing your own business. You have to see if your YouTube channel is not working, then you have to start your own business immediately. Keep updating the content on Sundays, focus more on a side hustle. Like, for example, you can create a store on daras dot Pq. I'm also planning to create a store on daras dot pq. The procedure is simple. You need to have a bank account with your name that is also present on your ID card, and you have to attach the checkbooks image for creating an account as a daras seller. Initially, I was always importing stuff from Ali Baba, Fastek and AliExpress. For myself and my family and for selling it off as well. But now you can see that I'm really relaxed in the video. There is no hard and fast rule. I can record it the way I want it to. Even if YouTube stops showing my videos to other people, I really don't care because I'm not dependent on YouTube for anything. I have other modes of income and they can easily support me. I'm 39-years-old, and it took me around 40 years to finally come to the conclusion that the business is what you need to do at any cost. A business is a better option when we compare it to doing a job. I've tasted both the fruits and the business fruit taste much better, and it's more feasible for me. You can wake up at any time of the day and start your shop. You can automate the stuff, create a decent income for yourself. Now I also don't care about the length of the video, how long it is or how short it is. I can just speak to you directly without any constraints. Again, I would highly recommend that you start a business do this YouTube thing as a side hustle. There are only 5% YouTube bus that make it to the top, and people love watching entertaining content. I create content that is in English and educational and informational. So YouTube was unsuccessful in finding me the right audience in Pakistan. I was targeting the Pakistani audience. So that's about it. I'll see you in the next da care and have a nice day. 3. What does a Content Creator do?: Helen, welcome back to the video. The topic of this video is content creation. Writers create content in the form of articles, blogs, reports, or videos. Content creators can be either professional writers or non professional writers. Content creators can create content in various ways, such as writing articles themselves or contributing to collaborative pieces of writing with they must abide by or adhere to standards when it comes to grammar and spelling so that they do not negatively affect the quality of their word. Content creators should also strive to act professionally and always conduct research before they create something new for their audience. Copying and pasting is no longer a viable way to create content. Is time consuming, unoriginal and not the best way to engage with readers. Content creators must be able to create a story that will resonate with their audience and make them want more. There are many different types of content creators, marketers, journalists, and editors. It takes years of practice and training to become a successful content creator. People become avid readers to learn how stories change people's perception or get or how they can improve their writing skills. That is relevant and understandable to one's target audi. This could include blogs, articles, product advertisements, speeches, et cetera. What is the process of creating and distributing content? Marketing material for a company's website or social media channel? Content is the core of any successful marketing strategy. It is what guides consumer interest and guides them towards a product or service they're looking for. You might have a question in your mind like what are the types of content creation? Advertising copywriting. This entails creating compelling copy that will persuade people to buy a product or user service. Then there is branding content. This refers to the content that is specifically designed to build awareness around a brand and it's goodwill. What is content marketing? Content marketing is simply the use of digital channel to provide potential and existing customers with useful information about products or services. Then we have copywriting services. Services that offer you help with translating your ideas into words writing stories and creating viral articles. Content creation can be the single most time consuming responsibility for any content market. My wthday breakdown includes day to day workflow, creating great content, chief responsibility and one of the best ways to engage with our audience. Content creation is all about identifying a new topic that you want to write deciding which form you want the content to take and formalize your strategy, keyword optimization or anything else around those lines and then producing it. Additionally, most content creation processes include various rounds of edits with other stakeholders before content is ready to publish because content can take many forms, blog posts, videos, e books, tweets, infographics and advertisement to name a few. The content creation process is not as simple as it seems, but doing it well can truly impact your business. Recent research proves that creating quality educational content makes customers 131 times more likely to buy from your business. And creating great content starts with a well established process, find solutions to the problem. We can safely start from what is a content creator. Before we dive into content creation process, let's start with the basics like the content creator definition. A content creator refers to someone responsible for the ideation, creation, and distribution of content. That connects a brand to its target audience. The goal of a content creator is to create engaging content that captures the attention of users who drive website graphic, conversions, and interactions with a brand on external platform like social. It can be informational content, but it doesn't necessarily have to be. It can also serve to increase brand awareness. For example, digital content creators produce content across any platform, having a dedicated content creator a must for any organization. These are the content marketers that will help bring ideas to life. Through quality content that can provide the highest possibility of ranking in serve and increasing the number of visitors to your website. What is content ideation? Content ideation can come from a variety of sources for your customers. It can come from your customers, from other stakeholders in your company from new data or from anything that inspires you. Depending on the goal of the content, deciding the correct angle may prove example, if you're tasked with creating content that highlights a new product feature, you may have a basic idea of what you need to produce. But if you're task broader, for example, writing a piece of early stage content that will drive organic traffic to your website, then you may need to investigate other methods of coming up with content ideas. Here are a few methods that can help you find innovative and effective approaches to potential pieces of content. The next section is how we generate content ideas. You need to find opportunities through keyword research. Keyword research is a fantastic way to discover how your audience searches for specified in targeted products or services. Let's customer feedback. Asking your customers may sound like a simple way to get an idea, but there is always room for questions that are unanswered within your space. Creating content around those questions will have a direct and meaningful effect on your existing customers. You need to put yourself in your audience's shoes. As a marketer, your first responsibility is to understand your customers. When you're looking for new ideas, think about what your customer might find engaging, interesting, and helpful. Then explore how those ideas could work with your content check out sites like Cora to find out which topics people are asking about in your area of expertise. You can brainstorm. Once you finish the ideation phase and know which topic you want to write about, the next step is to plan and outline your creation. What additional resources will I need as a designer to create an infographic, a video producer to film a script, et cetera? Is the content that I'm creating timely or is a piece of content evergreen? Is it timely or evergreen? How does this piece of content fit into the greatest king of my content strategy? Which audience or group of customers will this content help? This is related to forming a customer image or persona. Who in my organization will this piece of content help? What persona am I targeting with this piece of content? And what stage of buyers' journey will this piece of content speak to? How much time and money can I invest into creating this piece of content? Once you have your plan in place, you can start creating your content. We'll talk more about creating content in some other video. Finally, what do you do when your content goes live, you share it on social. So thank you for listening. I'll tune in the next class. Take care and Avi.