The Complete NFT Guide for Artists: Sell Your First Creative Digital Artwork | Benji Wilson | Skillshare

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The Complete NFT Guide for Artists: Sell Your First Creative Digital Artwork

teacher avatar Benji Wilson, Social Media & Entrepreneurship

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

12 Lessons (1h 10m)
    • 1. Introduction

    • 2. Class Project

    • 3. Simplifying Technology

    • 4. Ownership

    • 5. Art Royalties

    • 6. Art & Utility

    • 7. Your Community

    • 8. Collection Guidelines

    • 9. Blockchain Technology

    • 10. Your Wallet

    • 11. Minting Your Artwork

    • 12. Congratulations

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About This Class

There Has Never Been A Better Time To Be Alive As An Artist.

Creating Digital Art And Joining The NFT Community Allows Artists To Finally Do Art Full Time, And Create Incredible Communities Around Their Work.

From The Perspective Of Many Digital Artists And Content Creators, There Has Never Been A Better Way To Showcase And Sell Digital Products. Start A Career In Digital Art Or Even Build Your Own Art Brand.

If You’ve Never Heard Of NFT's, Bitcoin (Btc) And Ethereum Or The Blockchain: No Problem, I Will Explain Them In Clear And Easy Language, Walking You Through Step-By-Step With Everything You Need To Know, I Explain Everything So You Don't Need To Waste Your Energy Researching.

To Create Your First NFTs I Will Walk You Through Step By Step And Along The Way Show You A Few Tips And Tricks To Help You Understand The World Of NFTs And Digital Art Much More Clearly 

By the time you have finished this course you will have a deeper understanding of How To:

  • Create Your Metamask Wallet.

  • Create An Account On Opensea

  • Learn The Difference Between The Coins

  • Understand Smart Contracts

  • Register Your Art On The Blockchains

  • Understand The Basics Of This Technology And How It Applies To You

  • Create A Community Around Your Art

  • And SO Much More

Excited To See You On The Inside Where We Will Work Together To Create Your First NFT.


Meet Your Teacher

Teacher Profile Image

Benji Wilson

Social Media & Entrepreneurship



Thank you so much for visiting my profile!

My Name is Benji. 

I am a passionate creative and entrepreneur from Melbourne, Australia!

I love pinpointing the difference between what makes people successful and what makes people fail in all arenas of life and then share with you!

Apart from building and creating... I have 4 cats, I love working out, skating, playing basketball and reading. 

Be sure to reach out to us if you want to connect!

- Benji



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1. Introduction: You may have heard of the word NFT before. It's in all the media headlines, the newspaper articles, everybody is talking about on Twitter, but you may not really know what it means for you as an artist. Well, I'm here to show you how this breakthrough technology behind all the crazy talk about it, behind all the hype and all the scams, is going to be revolutionary for you and your art. If you don't know who I am, my name is Benji and I'm being fascinated by technology ever since I was 14 and PlayStation accessories on eBay. I also love art and creativity and NFT is a really perfect cross-section for me. Not only have I created my own NFTs, I've taught thousands of artists how to get started with their own NFT. Now I'm excited to also share this with you. In this course I want to make sure that nothing is overwhelming, so we're not going to use any heavy terminology. I mean, you don't really care how your TV works, you just want to watch your TV. We're not going to go into the deep dives, but I want to make sure that you're fully confident in going from knowing almost nothing about NFT to actually creating your first NFT artwork, uploading it to the marketplace where people can browse it, buy and sell it, and actually have you make your first sale to a collector out there who actually likes what you're producing. Now, remember, artwork can take shape in any form of media, whether it's audio and music, photography, pattern art, character development art, or just abstract out whatever it is you're passionate about, whatever it is you like creating. I want to make sure that you know how to take that to Web3 and the blockchain, once again, don't be intimidated by those words. I'm going to walk you through it step-by-step just as if I'm one of your best friends. If that sounds exciting to you, let's jump in and go through this as slowly, and as easily as possible to get you the confidence you need to take your artwork and turn it into your very first NFT. [MUSIC] 2. Class Project: Awesome. Like all good Skillshare classes, this one has a class project. Now, I don't want you to get overwhelmed by this. It's going to sound a little more complex than we're actually going to make it because we're going to go through this entire process together. But by the end of this class, I want you to have your NFT listed on OpenSea, the biggest NFT marketplace. You can think about it like listing your old painting that you may have made on eBay. This is the Web 3 digital version of that. Once again, anybody can do it so please don't let any of these terms overwhelm you. I'm going to walk you through, take your hand, step-by-step until you know exactly what you're doing and a confident in it. That does sound exciting for you. I can't wait to get started, but of course, remember, anybody can do this. We're going to go through examples together through this entire class of people who are artists in the old traditional sense, whether they were painters, whether they were photographers, or even musicians who are creating artwork in the same way that always created it but with one extra step; they just upload it, create an NFT, and have it be able to be discovered and found and actually purchased and collected in the online world of digital art. Please, I ask for just one favor in this course is that you don't doubt yourself. I have faith in you if you're watching this and you create any art, you literally can have your artwork uploaded and people browsing it and actually purchasing it by the end of this class. I'm not going to doubt you. Please don't doubt yourself. Have faith in the process. Let's jump in and start getting really educated, so you can continue to be confident in the pursuit of your artwork. 3. Simplifying Technology: Awesome. This will be my last lecture facing this way talking to you. This is a little bit too official for me. We're going to swap to the more intimate style, just looking at my laptop, going through some examples together and having much more of a comfortable setting. We'll make a tea, and we'll get into it together, but before I do that, I wanted to dispel one myth because this is a very important myth that stops a lot of people creating their own NFT collection. I think the word NFT is super loaded at the moment on social media. It's heavily criticized as most big revolutionary technologies are. If you believe it or not, the kaleidoscope was actually heavily criticized back when it was invented in England because people thought that people wasted too much time looking into those glass tubes and all the crazy fractal light. People think the same about social media today, which, depending on how you feel, can be used to either way, but NFTs are a revolutionary technology, and we're going to go through exactly how they can be revolutionary for you and your artwork specifically. But I want to stop calling them NFT because this really does have a weird stigma attached, and it's also very confronting and overwhelming. If I say, "Oh, go create an NFT piece of art," you may be like, "Whoa, I have no idea how to do that," but if you say, "Just create an online collection of artwork that people can buy and sell," it's less overwhelming. It's just almost like opening a Shopify store and selling prints. That's what we're going to be doing. No matter what art you use, we're going to just be calling it an online digital collection that people have the functionality of actually purchasing from you entirely online. The other thing that's going to be really helpful during this class is if you think back to the last technological revolution that we had because always when we look forward at the one that's currently in front of us, we get a little bit confused and overwhelmed by it because there's really no experts. We're actually building this as we currently are interacting here and as the future goes on, it's only going to build on itself. So you're very uncertain about the future, but when you look back on this moment, historically, it's going to be very clear. Just like when we look back on the social media technological breakthrough, it's very clear how that unfolded, but at the time, there were a lot of artists who got really, really big on Instagram, who got really big on TikTok, who got really big on even Myspace. Calvin Harris, one of the biggest musical artist of all time, he came up on Myspace. Justin Bieber, he was discovered on YouTube. This social media revolution allowed artists and anybody to really be discovered and actually build a community behind their brand, but not all artists took advantage of that, and a lot of them still don't. They believe in the more traditional, put your art in a gallery and only be able to reach the people who walk through that gallery. Now as that played out, the people who embraced this technology did the best. They built close, intimate communities for people who actually support and love their artwork. They allowed them to talk back and forth in DMs or even on comments of their artwork in their personal Instagram, what people like about it, what people don't like about it, you could express it, have a conversation, and it's a way superior way of actually being an artist than if you're not on social media at all. Now if we expand that outside the world of art, social media has made massive, massive businesses, including one in Australia where this lady, Kayla Itsines, created a fitness brand from the early days embracing that technology of social media on Instagram to selling it for over $250 million just less than a decade later, which is insane. Really, it's not about the money, but it's about leveraging the power of this new technology because we really are in day 1 of it. You can do incredible things just by joining on day 1 as if you joined Instagram on day one, as if you had an Internet store back in the late '90s. There's a very, very little amount of supply out there and a large amount of demand, so you're in the right spot. I want to make sure you think about it as you didn't know how to use Instagram before you actually started using it, and then you go good at it, and then you can actually create a brand on it. This could be the same thing like driving a car. You didn't know how to drive a car, you learn that technology, and now you're competent at it. This is what this course is for you a bit, but these are the earliest days in the digital artwork space, and you are on that ground floor. Let's jump into what are the perks, and why is this technology so revolutionary, so you can start to take advantage of it before the end of this course 4. Ownership: Awesome, welcome to the more comfortable angle. As promised, I have my drink here. Hopefully, you've got one too. We're going to go through the first two really important technological breakthroughs that NFTs actually provide. You can see my screen in front of me, I'll be looking this way while I walk you through it and you can see I've pulled up something that is obviously very recognizable, especially in the art world, the Mona Lisa. Now, one of these is a real Mona Lisa, and one of them is not. The difficulty is in us knowing which one is real and which one is not. Now, this is the point of authenticity. Traditionally, authenticity is a very hard thing. In fact, the Mona Lisa, I should display a replica Mona Lisa a lot of the time in the roof just in case it gets stolen. So you don't even know if you're seeing the real Mona Lisa or not when you're looking at it. Funny enough, in the thousands of years that we've had paintings and images and ownership of art, the best we can really come up with is a certification. We can get art appraised by a professional which is still a human, which makes a lot of errors, and they literally write down on paper and pen or maybe they type it up, this is proven to be the Mona Lisa signed art appraisal. Now, that's pretty crazy. So how do NFTs really provide a solution to this? Which, if you're an artist and you're putting art out there, you know people can just literally download your images and copy and paste them, and they know I saw the mean method at the moment, but the blockchain, and don't worry if I'm getting a little too technical, I'm going to keep it super service level, but it's really important you understand these technological breakthroughs so you're not overwhelmed when you're out there. The blockchain is very simple. This is an image that represents it. You've got the blocks, and then the chains linking them. Now, in each block is a bunch of code written into it and the blockchain goes on essentially forever. It continues to be attitude, so there'll be another block over here on the right and then another one on the right. What happens is you can't mess with the blockchain because when you code something like ownership of your photo, you take a photo and then I buy it, so I own it. Inside this block is a little ledger that says, '''You have sold Benji your photo.'' Therefore, I am the official owner of that photo written in this block and this is just a big ledger of history, meaning that I actually own this, and it points directly to the piece of artwork that you've given me so there's no need for authenticators, you can literally just click on that and see exactly what it is that I own. This is just a quick peek behind the hood here, there's something called Etherscan and this is basically looking over, there's a lot of data here, don't worry about this at all, this is just a peek at basically how the sausage is made, we're going to get to the actual sausage in a bit. But this just shows you how a transaction is tracked on the blockchain and it's tracked by millions of computers at once, all with a copy of this blockchain ledger so you cannot go back and change it unless someone actually legitimately buys your artwork. This x-ray view of the blockchain for someone who bought this piece of artwork here, it's a crony squiggle. Now, we'll get into more examples, but you can see it's actually selling right now for over $15,000, or 6.2 Ethereum. Don't worry about any of this technical stuff, we are getting into it. But you can see down here, this reads the blockchain, this reads the history of the buyers and sales of this item, and you can see it now belongs to this person right here. An official way to actually track ownership. Now, before NFTs, we did have some digital assets that were owned online, even though they weren't in the real world, which I think it's very important that I show you because this is nothing like crazy new. This is stuff we already did, but with a new use case, such as your artwork. You can see over here, this is Now everybody knows, but you can see in their web URL, it's a little bit complicated up there, but I can just clear that out and just go This domain name is actually an NFT. Only one person can own it and there is a record saying that Google the company own Now, there's also utility to this and we'll get into this in just a second in the course but utility means when you go to that, you get directed to this site here where you can search the web so the domain name, access, and address that people can find you under which is a good example of utility, which will be digging way deeper into inside this course. Now, our last example of something that you're aware of something like a patent. This here is the iPhone 4 patent. Patents are stored digitally these days and it's a record that Apple own this design. So nobody else can make a phone that looks like this based on the utility of the online patent that Apple have filed. So to summarize, the NFTs, make it very easy to distinguish which one is the official artwork that you have uploaded and have sold directly to a buyer compared to people just copy-pasting your picture all around the web, and anybody at any time can go and verify this and it's literally unhackable and your NFT or online digital art collection can actually have utility above being just odd, which is why this is such an exciting space. Let's jump into more of that. 5. Art Royalties: Awesome. This might be my favorite lecture of the entire course because it really is empowering artists like you. This insane PC utility has been missing throughout history, and it's really been a problem. For example, someone like Vincent van Gogh, you know his name now, he's a massive artist. He paints pictures like this and this, just beautiful works. But he died broke. Why? Because although he sold a couple of his paintings in his lifetime, he didn't sell them for insane amounts that was enough to actually support his life, which is the whole point of us being artists. We want to have more time to do art, but if art doesn't really pay the bills, then we're going to busy ourselves with other works, in 9-5s to get that freedom to actually do the art. We want to bring that together. That's what this PC utility really does in the NFT world. It's called Lifetime Artists Commissions. Going back to Vincent van Gogh, he may have sold, just hypothetically, this painting for, say, 200 bucks. Now, unfortunately, NFTs weren't around in his time, obviously. If they were, what would happen is he would sell this for $200 to buyer number 1. But then what happens when buyer number 1 doesn't want it anymore, or it appreciates in value and Vincent van Gogh gets better and better in art and people collect his other works, and therefore, it increases the price of his initial artwork, collector number 1 can sell it to collector number 2 for 100 times more than he paid for it, say $200,000, and Vincent van Gogh receives $0 of this money. Welcome to the technology of secondary market volume, where you as an artist will actually get a commission if people who initially buy your artwork then sell it on to other people who are interested in the future. It's the most brilliant thing ever because it aligns your incentives with those of your art collectors, and the more name you make for yourself and the higher those prices of those artworks go up, your initial collectors are happy, but you're happy too because you're getting a cut, just a small percentage of that secondary market volume. Let's jump into this again and have a look. This is the Chrommie Squiggle. Once again, these are going for $15,000 plus. There's a story behind that. His name is Snowfro, but we'll get into that a little bit deeper into the course. You can see here at 6.23 Ethereum. Once again, we'll get into Ethereum and all the currencies that you're going to be using towards the end of the course, once we're a little bit more comfortable. We remember, if we went to this link over here, we can actually see this transaction, the x-ray vision on the blockchain of actually what happened. You can see this user here purchased it for 1.21 Ethereum or $3,000. Now, this purchase was done 244 days ago. Now, when he made that purchase of $3,000 of which you can see, a very good investment now that it's worth about $16,000. You can see when it breaks down the transaction here, 1.09 of that went to the original owner of that, the collected before him. If we go back down to this timeline, you can see it went to this guy right here. This is just a number that represents somebody's collection or somebody's wallet. This guy got the majority of that transaction. However, the original artist actually got 0.12 Ethereum, or just under 10 percent of that transaction. They got about $250 from their original collector, selling it onto a new collector. Now, this gets even more impressive when you have a look at something like Women and Weapons, which we're going to do a little bit of a deep dive into. A really awesome art project by someone called Sarah Bowman. You can see these are a 10,000 piece profile photo artwork. We'll get into the different types of NFTs and different types of collection that are right for you. But this one, people can use these as their profile photos and their avatars online. They're all super funky and very cool looking. But if you come up to the top here on OpenSea, we'll get into exactly what OpenSea is. We're just taken this nice and slow at the moment. You can see the total volume traded of these 10,000 artworks in this collection is over 4,400 Ethereum. Now, Sarah Bowman, like most of the artists in this NFT world, have a secretary market artist commission hidden in the smart contract of their NFT. Once again, it's really easy to set up. It's just literally you're going to enter the number. Even though it sounds a little bit overwhelming, you literally just deciding what percentage do you think is fair that goes to you. I'll give you a little hint. It's between about two percent and 10 percent is what people are currently doing, five percent being the happy medium, two-and-a-half percent being that's very low and very generous for you to not take any more than that. If you want, you can take up to 10, you can take up to 50 percent, totally your decision on what you think is fair. The market average, I recommend once again, about five percent. Sarah, who's taking five percent, she takes five percent of every single one of those transactions. She's taking five percent of 4,400 Ethereum, which works out to be above $600,000 after she sold her initial 10,000 pieces of artwork. Even after, this is not when she sold her initial 10,000 pieces of artwork, this is when those buyers of those initial sales sold them onto other people, she's received over $600,000 in commissions. Now, once again, it's not about making crazy millions and millions of dollars of money, it's about aligning your incentives with your collectors and being able to do art full-time and not having to go focus on other things to pay the bills. Literally, if you can get set up and get a very small percentage of what these top artists in the industry are doing, although if you want to be a top artist in the industry, and you can go and get that, more power to you. But that's not the focus of this course. This course is to get you into the technology and utilizing it because it is the future. Remember, imagine being day 1 on Instagram, imagine being day 1 on the Internet. You are in day 1 of NFT world. It's perfectly suited for artists and people like you. Let's jump into the next section now and get you started [MUSIC]. 6. Art & Utility: [MUSIC] Awesome. Lifetime artist royalties is your first look at using the utility features of NFTs, hard-coding them in software. Then you can also think about that and expand it a little bit too. Imagine if you are an artist and you had a manager and a record label and a charity that you wanted to donate to, you can literally hardcode percentages into them and their specific online wallets, and anytime something sells, it goes divided evenly amongst the four of you or the five of you at any percentage you want. This is expanding on the utility of the actual smart contract that is encoded inside your artwork. Once again, coding, smart contracts, it can be a little bit overwhelming to hear these words. But what I want to tell you is that there is a software that's going to do all this for you. Imagine me talking about building a Instagram page. Really, all you have to do is go to Instagram, click "Create Account" upload a photo, put some description on that, and then upload your photos into your feed. Instagram take care of the storage of those photos, the upload to the Clouds, the ability to disperse it all around the world, the Internet providers. You don't need to know any of that technical stuff. The only reason I'm telling you about it is so that you can use their utility and actually take full control of this technology and actually be on the cutting edge of it because that's what people are really looking for when collecting artwork out here too. Which is why I'm creating this lecture because this now becomes more than just artwork in a lot of ways. The next lecture we'll be going into how you can build a community like never before. But in this one, I wanted to focus on some other utilities that you can build into your artwork. We're here once again on my computer. This is a classic example. This is VeeFriends, This is GaryVee. If you don't know the GaryVee he looks like this. His NFT collection is quite revolutionary because it is one of the best examples of using utility inside an NFT or digital art collection. You can see this here is his artwork. It's a collectible artwork. Now, his art is very different to the traditional artist. Of course, art is always in the eye of the beholder, but it's rather simple and somewhat replicable by a lot of people. But it's authentic to Gary, and it's going for very much, a lot of money, at the moment, 16 Ethereum, or just over about $35,000. You can see more of them over here on OpenSea, which we'll get into marketplaces once again. But you can see very simple, straightforward texture or mocker, whatever you call it in your country on paper and he's made them digital which shows really the limitless potential that you have as an artist. But what he's done extremely well, and I don't mean for you to do these exactly, but I mean for these to inspire you so that you're not just putting out collectible artwork, but you also have the chance and the opportunity to put some real cool utility in there and really be on the cutting edge, because not many people are actually doing this at there. You can see on the left-hand side on his website, he sorts these NFTs, all these digital artworks by categories. Now, one of them, for example, is admission. Now, admission is into his VeeFriends conference. So he's having a VeeFriends conference where if you hold one of these pieces of artwork, you can actually go to that conference for free, and if you don't, there's no way you can buy a ticket and there's no way you can get into that conference. It's literally like a ticket into a conference where he's having world-class speakers and artists and entrepreneurs come and talk to you and give you a lot of value. Now, once again, you don't have to throw a massive conference for your NFT, but maybe it gives people access to a monthly Zoom call where you help aspiring artist hone their craft. Or maybe it's just a yearly Zoom call or yearly Zoom webinar, where you're teaching something completely for free for anybody who holds a piece of your artwork. Just start brainstorming your own ideas here and just how you can make something manageable and something that you really love doing, but also provide value to your collectors. You can see here's another one, a little more advanced again. This one's called Gift Goats. Now, all of the Gift Goats look the same, you can see here. Essentially, they got sent 12 gifts over three years. Now, these gifts could be digital or they could be physical. Now, there's 555 people who own these. But if we go over to OpenSea marketplace, you can see this is where you can buy and sell the Gift Goat. One of them actually sold 25 minutes ago for over $150,000. Well done to Gary for making this valuable to his members. But you can see these gifts can be physical. He could be sending you something in the mail, but also they could be digital. Once again, trying to inspire what you could deliver if you hold a piece of your artwork and I'll show you another example of this. Say you have 30 collectors holding your artwork maybe one time a month, you will create a one-on-one piece of art that you really love and you raffle off who gets it. One of those 30 collectors at random will be allocated that. You can literally send it to them digitally for a very small price, continuing to add utility to the holders of your art and giving them something of value and something that you actually love. Remember, if they go on to sell that one of one artwork, you can hard-code in your commissions once again. Lastly, I'll show you a one-on-one GaryVee utility. Well, he's basically selling access to himself. FaceTime five is you get five minutes on FaceTime with him. A Workout Wolf is you get to join him for a workout. Court side cat, you get to join him a court side at a basketball game. He's done a fantastic job of picking things that he would love to do and putting them into utility into his artwork so that he can continue to reward his collectors and therefore have the prices of his artwork continue to increase over time. [MUSIC] 7. Your Community: Awesome. If that wasn't cool enough, let's talk about community. Now nothing brings people together like NFT digital artwork collecting. Why? Because like we talked about, incentives become so aligned. When you make money, when you're collectors make money, at the same time you both want you and your artwork to get as big as possible. It's like you follow maybe an original YouTuber. You see them when they have under 100 subscribers and now they've got 100,000 subscribers. You're the person who's like, "Oh my God, I've been following you ever since you had under 100 subscribers." You feel like you're part of that team, part of that community, and you want them to do really well. Well, just imagine this, but imagine it for your artwork and instead of them watching you, since you had maybe one or two pieces of artworks published. Imagine them actually buying it and they know the bigger you get, the more demand there is for your artwork, and the more demand there is, the high your artwork prices go. Therefore, the artwork that they've collected, the more that they can resell that for or the more than it's worth. Which is insane because they're going to be out there promoting you and your artwork on behalf of you because your incentives are so aligned. What's also crazy is that when you have, say 300 pieces of artwork, just for example, you may be someone who creates less, you might be someone who creates more. We'll go into the different types of artwork that are being created and what you can create and innovate in this space yourself. But say you have 300 pieces of artwork. Everybody who has a piece of the artwork wants it to do phenomenally well. They want to help each other. They know they have similar interests because they all like your artwork, or your photography, or your music that you're putting out there. Therefore, they're really getting to know each other really well. Whether that being a Zoom Room, a WhatsApp group, a Discord, a Twitter. We'll go through a couple of really successful examples. But you can bring these people together from all across the world for people who actually like your artwork and these will become your best friends, your community, and your biggest supporters. Let's jump over back into Women and Weapons by Sarah Baumann. You can see on OpenCV marketplace we'll get into that once again in the future. She's linked up her Twitter. When you go to Twitter, you can see she's got over 55,000 followers for her collection. It's Women and Weapons, NFT is obviously women with different types of weapons. But this is a place to bring the community together and really add value and celebrate her artwork or your artwork. You can see they can get into conversations within threads. They can talk about what artwork or which pieces they own of yours. You can see they all congratulate each other and have just a really positive experience all in here, because they all know who's actually owners of this and who are fans of this because they're actually following the paint. A great way to meet new people, a great way to meet people around certain interests. Let's just say Adele comes out with 100 pieces NFT collection and each piece is an individual song that is purely unique and yours. Now you may love Adele and you're like, cool, I'll go buy one of Adele's NFTs. It also gets you tickets to her concert and also gets you a signed photograph where she'll write a personalized message just to you, just to think of some random examples. The community aspect of this is you get thrown in to maybe a Twitter page, maybe a Discord channel, maybe a WhatsApp group with 99 other raving Adele fans who actually put their money where their mouth is and they are legitimately Adele's biggest fans. All of a sudden, when you're at the concert, you can see who these 99 other people are. You can make a lot of friends, build relationships, and really do awesome stuff just because you're part of the NFT community. Bored Ape Yacht Club is another 10,000 piece NFT collection. You can see if you haven't seen them before. It's probably the most notorious maybe apart from CryptoPunks art collection on the Ethereum Blockchain. Once again, don't worry about these complex words, but you can see they're very expensive. They're upwards of $200,000 a piece. Why? Because they're very much one of the original collections and they attracted the right crowd and they're adding a lot of benefits for their members, such as in-person meetups and yacht parties. This is their Discord channel. Now Discord is an app. I'll let you explore that on your own time, but it's essentially like a Slack or like a little community that people build really big fan for NFTs. Twitter and Discord, are the two biggest places that these communities are really coming together. Please make sure you're exploring those two, that's why I'm showing you these examples. That's really how you launch a collection and your NFTs in these early days before it becomes a little bit more mainstream or probably reach out to the Instagrams and the TikToks, and everything else that's currently out there. But please make sure you're investigating both of these channels. What you can actually do is you can add utility inside of these Discords. You can see this is, it's 294 messages in here since I've actually pulled this up, which is pretty crazy. There's tens of thousands, if not hundreds of thousands of people in here. But how do you know who the real collectors? Well, you can actually have exclusive channels for your collectors, meaning you can't get into one of these channels or threads of conversation unless you actually own one of your artworks or photographies or musics. It's pretty awesome because this could be the general chat where anybody can come in and discover you and talk to your collectors. Then you can have a private room where people can actually just chat to collectors and make friends, exchange phone numbers, discuss Zoom times, and really give those rewards. Now, the other really cool thing that you'll see here if I go to the general room, is this different color names. Because you can actually verify on Discord who owns one of your NFTs. Remember these are 10,000 pieces collection and people with the dark green right here are verified owners. You can do that through a set or through a bot, which is a little bit beyond the scope of this course. I'm just trying to get your ideas going and how you can make these exclusive community reward your members by having them meet each other. You can see this here is NFT, but you can tell and it can keep scrolling. Anyone with a dark green you know is verified to own one of these artworks. If you have one or if you're the artist, you can go in there and start messaging these people privately, thanking them for supporting you and giving them more and more perks and one-on-one interaction which they going to love because they're big fans of collecting your artwork. Again, this is the early days in community. Imagine how this is going to evolve and this is going to really bring people together with shared passions like never before. Make sure you consider how you're going to build that community and bring people together with similar interests when we're launching your NFT. [MUSIC] 8. Collection Guidelines: Awesome, it's time to get just a little bit more practical. What we're going to do is we're going to jump into what an NFT collection typically looks like. Now I really want to stress the word typically there because, I mean this is art after all, there is no hard and fast rules. There's nothing you have to do in this world. Do what your intuition and what your heart pulls you towards. But I want to show you what people are currently doing so you can use that as inspiration or some form of framework if you need something like that in order to get you to that finish line. Let's jump back into our screen now. This is a very familiar project to you now, women and weapons, once again, that's by Sarah Bowman and you can see they're trading for about $600 each and is 10,000 of these. This is a classic PFP collection. What is PFP? It stands full profile photo. Weirdly, another it's a strange acronym because its profile is PF for some reason in photo is P. But anyway, that's what it stands for. It allows you, because it's a very early days of NFT and art, it allows you to use these as profile photos across social media and some social media such as Twitter actually allows you to have a little different shaped icon if you're using a NFT as your profile photo that verifies you actually own it. More of that utility is coming, this is just the beginning. But these are very common. These profile photo collections, and most of them are 10,000 pieces because the first-ever one, Crypto Punks, which we'll go through was 10,000 pieces. The thing you have to know here is that these are actually computer-generated artworks. Meaning each individual item was obviously drawn by Sarah but you can see these little ninja stars are here and then here in pink as well. Then you can see the similarities. Maybe this background over here is the same as this background. She actually drew these individual traits and then used an algorithm which is actually very simple. I'll let you Google that on your own. But it's called computer-generated or AI, artificial intelligence-generated artwork. You can plug these attributes in that you draw, and they will make up 10,000 unique items for you. Once you've got those actual attributes in place and drawn, these are very common, I'll let you look at the details of that on your own if you're going to pursue this. But what a lot of people don't know is Sarah Bowman, this is the same Sarah from Women and weapons, you can see the same art style here, actually has another collection. This was her original collection before women and weapons actually came out. There's only 15 items, and if you scroll down, you can see similar vibe to the second-generation collection she came out with. But these are more one of ones. You've got a 10,000 piece PFP collection is one thing that a lot of people do. These ones here are one of ones. This is just a piece of artwork. This is the way you may be trending if you also have just like a traditional local artist who likes doing one-on-one pieces. I'll get into how you can actually do something quite cool with those in just a second but you can see each of these are unique. There's 15 items, 11 people own these items. Obviously some people own two of them. You can see, I think the floor price of these, I don't actually think there's any for sale at the amendment. That's about six Ethereum, and these became much more valuable after her second collection took off because this did really well and they're like, she is another collection. I can actually go and own what's called a one-of-one Genesis piece. Genesis is the first set in the collection. This could be a really cool way you do it. You may come out with ten pieces of artwork as your Genesis set and try to sell those, put them up for bid gross social media around them, have people go and discover them and if they lack them, purchase them, and then you can actually reward them. Remember with now crossing over these lectures and the utility together, when you come out with your second collection, you can what's called, airdrop, pieces of the second collection to holders of the first collection. This is going to get a little bit too difficult and technical for me to explain exactly how that's done but it's very easy to do, very, very easy in fact. I'll let you explore that one on your own. We can't really go through different types of collections without talking about Crypto Punks. Of course, this was the original 10,000 piece collection. Once again, AI-generated, you can see there will be different characteristics such as the earring that go through all of them. This is pixel up. Again, no rules. It doesn't have to be fantastic god, it could be Garvey squiggles, it could be the chromie squiggle by snow for, or it could just be pixelated artwork, or it could be a work of mastery and beauty however you want to do it, or it could be an audio, it could be a GIF, it could be anything, it could even be video and an audio together. I'll get into more of the formats later on in this course but however you're going to do your artwork, you can do it within any real size collection, 10,000 pieces, 5,000 pieces, 100 pieces, 30 pieces, or even a one of one, which we'll get to in a minute. This is a great example of a photography collection, it's called Echoes of the North by HollowSun. The full price is currently about $1,000 and there's only 25 of them. I'll explain to you what you can also do if you, say you are like a one-of-one artist and you're going to trend the way of like, this is one piece of photography here or this is one piece of my painting, my digital portrait that I've drawn. You can actually have multiple copies of that one piece of art. This person here, HollowSun has actually just got one copy of each. You can go in here and you can see it's just one copy but if we go over to something like Curio Cards. They're the first-ever NFT artwork on the Ethereum blockchain. It's quite a piece of history that you own here. But for example, I own something like the apple, I can go over to this apple here. You can see that there are 509 owners of this apple because there's multiple apples. I believe there's about 1,000 or 1,500 of these available. You can do that. If you have one piece of art that you really love, you can go and say, I'm going to make this a collection of 10, and 10 people get to own the same piece of art and all of them are individually verifiable, once again, using the blockchain. Another great photography project that is relatively small and not overwhelming is called Flat Club by Ms. Hatton. You can see once again 30 items. If you're a photographer, that seems to be the way things are trending, about 30 items up to 100 items in the collection. You can do one of ones. I could do one of tens once again. Then second lastly, this is something called Plasma Bears. This doesn't mean you have to do something like this, but I wanted to show you something like this. Maybe it sparks some inspiration into what you can do. But you can see Plasma Bears actually created their artwork in pieces. Here is a full plasma bear. But what happens as you create your artwork into an arm, a body, I believe that square is a body, a head, a leg and a hand. When you combine all those pieces of artwork together and this, we won't get into the coding of this. I'll let you dig deeper into that on your own time, but you can actually burn these seven or eight pieces of the bear and redeem an actual full bear like this person here, with the pieces that you actually burn, the arms and the legs, disappearing off the blockchain forever and in return, you're getting that exact replica bear in one full piece of artwork. This is a cool way to see an incredible use of utility. You can see where this is going in the future, and this is a great early example of that. Lastly, a little bit of a warning there's going to be flashing imagery on this next tab. This is XCopy. XCopy makes some very distinct artwork. You can see they're moving GIFs, they're bright colors, they're flashy, they are very scratchy drawings, a lot of eyeballs and interesting stuff. But if you can see the sales prices, they're insane, last sale here was 105,000 and the current list price, no one's bought this yet, is $600,000 for this. 10 ether for 1,400, this is must have been a very long time ago. XCopy is one of the original artists, which is why he is very well-respected. But you can see that now going for a lot of money, over millions of dollars for each piece of artwork. Each piece of artwork is unique. There's only one copy of this artwork. This is a one of one. This may be the way a lot of people start, just creating a one-of-one artwork. The best way to do that if you have no audience and we'll get more into this soon, is create your one-of-one artwork, I'll show you how to put it on the marketplace and then make it available for bidding. People will actually bid on that and it'll sell for what it's worth in the marketplace. But these are the different types of collections. Once again, no hard and fast rule. You can monitor one of these collection styles or you can create your own whatever suits you. [MUSIC] 9. Blockchain Technology: [MUSIC] This is going to be the most technical lecture that we have. Everything from here on is pretty downhill, but we're really starting to get into the practical nitty-gritty. You go out there and take action on and she stopped minting your art to the blockchain. Now you notice I say minting your art to the blockchain. Minting just basically means creating it, how you mint a dollar coin at the actual mint. It means that creation of the dollar coin or the creation of your artwork. Remember on the blockchain means it's going to be created into that ledger. You're going to say, hey, this is my painting that I've drawn and I've uploaded it, and I'm creating it inside one of those blocks in the blockchain announced there forever. It's very similar to uploading it to the Internet. Now when I say blockchain, you notice that blockchain is actually a technology. Just like if I said, uploading your art to social media. Social media is a technology. It's not actually a platform itself. You've got Twitter, YouTube, Snapchat I guess. You can do TikTok, you can do Instagram. There's lots of different technologies that use social media and they all operate slightly differently. You have to understand that blockchain is the same. Blockchain is the technology, like the internet is the technology, but each website operates differently. This is where it gets a little bit more complex, but remember, keep it simple. You don't have to memorize all this, you just have to have it in the back of your head so you have a lay of the land while you're doing art and putting it up into the blockchain. There are actually multiple blockchains. You may have heard a few of them. Bitcoin being the original one, Ethereum being another one, Dogecoin, a massive meme blockchain. Now what you have to know is that there are hundreds of thousands of blockchains, if not millions, and if there's not yet, there's going to be millions of blockchains, 99.9 percent of them you don't have to worry about. What you do have to know is that there are one or two blockchains that you're going to have to choose between that you're minting your artwork too. You can actually choose them all and mint them across. But most people don't do that just because of the scarcity thing. They want it just to be committed to one blockchain. Let's jump into my screen again. I'm here on something called coin market cap. Now a lot of numbers and figures and negative numbers and graphs over here. Don't worry about those. All I want you to know is that here on the left are the names of each of these blockchains, Bitcoin, Ethereum, Tether, Binance, USDC, XRP, Terra, Cardano, Solana, and Avalanche. These are the top 10 largest blockchains by market cap. If you don't know what market cap is, it's basically the amount of money that's actually invested inside of these blockchains. Currently just like social media, there may be thousands and thousands of different social media websites, especially in the advent and the technological boom of social media. But only a few made it out alive and only a few really matter. You can think of this top 10 as the few that matter, especially when it comes to NFTs and if something changes, I'll update this course. But right now, we don't have to focus on any of these things down here. Let's just focus on the top 10. Bitcoin it's almost cold like the digital gold, where it's just a store of value. There are NFTs on it, but it's really hard, there's not really a marketplace for it, which I'll get into in a second that's very important. Ethereum is like it's supposed to be bitcoin, but with smart contracts. Now you know what smart contracts are, they are the things that give your NFT utilities such as giving you secondary market volume on them. Ethereum is basically you can think of as the Number 2 blockchain to ever come out and it really is the go-to place for NFTs right now. Think of it as Google as a search engine, 90 percent of the volume of NFTs and 90 percent of searches are done on Google. That's what a Ethereum is. It does own that space. But the problem with it being such an early blockchain, being the second blockchain, is that it doesn't have the infrastructure that some of the later blockchains have. One thing you may have heard is something called gas fees and just think of them as transaction fees. When you're creating your artwork and putting it into the blockchain, it's going to cost you more on Ethereum than it is for a couple of alternatives I'm going to show you. Also, when someone buys your artwork, they're going to have to pay high transaction fees and it basically is a part from it being a little bit slower. The biggest downfall of Ethereum is the fee. But once again, it is by far the biggest and it could be your place to put your NFTs. It's personally where I would put mine if I was minting any right now, but I'll leave the choice up to you. But if it's a little bit overwhelming and you don't want to choose, go with Ethereum. The gas fees are supposed to be coming down in the near term future once they have a software update for it. Tether is just a way to have a stable currency in cryptocurrency, which we don't have to get into at the moment. But once you start selling it out like an owning cryptocurrency, it could be a good place not Tether. I wouldn't recommend Tether, I'd recommend USDC, which is a USD coin pegged to the US dollar. There's no volatile, you sell it for $1,000 and then all of a sudden it's worth a dollar the next morning. You want to keep your $1,000, you put it into something like USDC and you don't have to take it out of the blockchain, you turn the withdrawal that back into US dollars or Australian dollars wherever you are. Then you have things like XRP. I don't really know too much about Terra and LUNA, which is like a faster version of Ethereum. Cardano is supposed to have even better smart contracts than Ethereum, but it hasn't proven anything yet. Remember, this is all very early stages, Solana and Avalanche. You can think of LUNA or Terra, SOL or Solana, and AVAX or Avalanche, the same thing that almost Ethereum, but newer and faster and a lot less gas fees. Don't worry about Terra. There's not really a big NFT platform there, but Avalanche and Solana have started to have quiet big NFT platforms in a lot of games, in which this is a masterclass for artists. But video games have a lot of in-game NFTs and Solana are actually picking up pace within game NFT. Their NFT market is growing really fast as well. If you wanted to be a little bit alternative and have no gas fees for your collectors, you could consider doing something like Solana and Avalanche, but they are the dogs at the back of the pack that you're going to be betting on in the future if in doubt, stick with Ethereum. But I wanted to also show you this because on top of each of these blockchains are different types of apps. The app that we need to know about is the NFT marketplace, meaning on top of Ethereum where Ethereum NFT is bought and sold on top of Solana or a Solana NFTs bought and sold, on top of AVAX where they are bought and sold. Well, there's going to be a lot of different marketplaces on each blockchain. You could just think of it as, you could sell a pair of shoes on eBay. You could sell it on Facebook marketplace or you could sell it on Craigslist, different marketplaces, same pair of shoes, same internet. A lot of the same thing. OpenSea is fantastic and it's the original marketplace for NFTs, and it's mainly for Ethereum based NFT. If we come over to the stats and the rankings over here, you'll see that 99 percent of NFTs on OpenSea are going to be on Ethereum. You can see by this little symbol here, these are all Ethereum based NFTs. Now, as soon as you come down here, you can actually start to see a polygon based as a purple one. It's polygon. If we go back to the top currencies, you can see polygon is actually Number 16. Polygon we don't think it's too complex, but it's actually built on top of Ethereum. It's called a Layer 2, which we'll get into. If you're going for an Ethereum NFT collection, we'll be using OpenSea. If we're going for a Solana NFT collection, you'll be following along the rest of this course by just doing everything in what's called Solana art, which is the art marketplace for Solana. Finally, for AVAX you go to AVAX NFTs. If you're minting your NFTs, the Avalanche marketplace, you can go over to AVAX NFTs. If you are advanced, dig a little deeper into these alternatives because you will get more exposure, because there's less are in the actual market. If you can pick the right market, could give you a massive boost forward for your artwork. Finally, if you really are a little bit tech savvy and you really want to make sure that your collectors, if you create this beautiful piece of art and I wanted to buy it and you're like, I want to look after my collector and make sure he doesn't pay a $100 of fees just to be the owner of this artwork, you could have looked at something called token trove. A token trove is built on something called immutable X, and it allows you to actually use all the functions of Ethereum, but not have any gas fees. I'll leave that here for you to look into if you are a little bit more technologically inclined. But other than that, if you want me to make the decisions for you, you're going to be launching on Ethereum, the second biggest blockchain out there and we're going to be using OpenSea, which is the biggest marketplace of NFTs in the world. They do over a billion dollar of sales every single month. Some months getting up to $16 billion of sales. If we could just get ourselves a little bit of slice of that pie as artists, we could start supporting ourselves and doing this full time. [MUSIC] I hope that's not too overwhelming, if you are even more confused than when you came into this lecture, that's okay, we're going to be walking you through step-by-step now in getting your NFT live and up on OpenSea with your artists commissions, built-in. 10. Your Wallet: [MUSIC] Just like in the old days when Facebook came out and you wanted to participate in the new revolution, there's something very important you need. You need a Facebook profile. You need an account. You need to be somebody who exists out there on the platform. Let's get you what's called a wallet. A wallet is essentially your profile. Just like with Facebook, where you can log into multiple sites across the web. Just say you want to log into your Spotify, you can link that to your Facebook account push login with Facebook, and that serves as your profile even off of Facebook. That's really what I want you to get your head around. Is this wallet will be your login for all things on the Etherium Blockchain. Whether you wanting to trade currencies, whether you're wanting to meet your artwork, whether you're wanting to buy other people's artwork, or whether you're wanting to change your profile photo on Twitter and Twitter want to verify that you own that as an NFT in order to give you the verified frame on your Twitter profile, you will be logging in with your wallet. Now there's a lot of different options for different wallets, and different companies provide different wallets. The best one or the most used one should I say, is called MetaMask. We need to set you up if you don't have a MetaMask yet, with a MetaMask that's going to serve as your profile. If you sell out, whatever you sell it for, the proceeds will come back into your wallet automatically. It serves like a bank account that holds your funds. It holds any artwork that you're collecting, all that you've created and shows that it's yours, verified to that same wallet. Like we talked about, it acts as your login, so it's super important to get one of these setup. It's also super important you never share your seed phrase with anybody, and it's very important that you keep it safe because literally people can log in just using that seed phrase. Here you go a quick step-by-step on how to get a MetaMask and then I'll meet you at Opensea where we can put it to use for the first time. Here we are starting from scratch. I'm starting from a brand new browser. Now you're going to need Make sure you go to the right website here. because there are a lot of ripoff websites that are going to try and take your money. It is a Wild West out there. I don't mean to scare you off the bat but make sure you do correctly identify each website that you're going to. MetaMask is essentially your crypto wallet where you can hold money and it's a plug-in for your browser. Now what browsers? You can use Chrome, Firefox, Brave, or Edge. Now I've never heard of Brave or Edge, so I normally use Chrome, which works well for me. If you use Safari unfortunately cannot use MetaMask at the moment. You can see I'm here in my Chrome, and up here on the top right, it's a plug-in. If I click on this, my MetaMask is going to drop down and you can see inside of my wallet and the coins that I'm holding in there. You're wanting to set this up for yourself. What I've done is I've installed Firefox because I don't have MetaMask here, so we're going to install it together from scratch. First thing you need to do is download it, so I'm just going to click "Download". Now you can also see it's available on iOS and Android, which we can just get those from those respective app stores pretty quickly. But you can't use it in your browser and slot harder to link to the websites that you might want to connect to. But pretty good if you want to send money back and forth to someone who just like in Venmo. I'm going to click on install MetaMask for Firefox, add to Firefox here. Now you can see this is the right one because it's got 625,000 users and 2,500 reviews, so we know we're doing the right thing here. Awesome. It's asking for permission, so I'm just clicking "Add" here and you can see immediately it's popped up at the top right. We officially have MetaMask installed, which is awesome. Once again, it's a digital wallet that we have, but what we don't have is we don't have a username or a login or a personal account. Basically we have installed the Facebook apps, so to speak, but we don't have a Facebook account. Now we want to actually get our own account so that we can put our money in there and then start using it. I'm going to click on the "Get Started", and I'm going to click on create a wallet. Sure, we can help them improve it and now it's going to put in a password. Agree to the terms and conditions, and create and save it to Firefox. Now, this is very important. You can go and watch that video if you want, but if not, I'll explain to you. This is the secret recovery phrase. Now, old-school web is basically you have a username and login using that Facebook technology again, you've got your email, your username, and your password, and people need that to login. With Web three and your MetaMask, all people need the login is this phrase. Literally, if you copy and paste this and then put it into your MetaMask or a MetaMask you can login to the wallet that I'm creating right now. That's why if someone steals this phrase, or gets this phrase, they can login to your entire wallet and take all of your money. Once again, this is not supposed to be scared tactics here, but make sure you keep this really safe. A lot of people will write it down on paper. A lot of people copy and paste it into notes and it's frowned upon because somebody's going to look for it. They're going to look straight through your notes. But the big thing is you definitely need to keep it safe. I'm just going to copy that and go next. I'm going to paste it into my notes for now, even though it's not the most secure way to do it, but this is not a wallet that I'm going to be keeping. Then I'm going to come back to MetaMask and confirm my secret recovery phrase because MetaMask, I'm making sure that I know it so that I can log in anytime. Going through from left or right. Confirm that and it will say congratulations we have passed the test. Make sure we keep it safe and it is a big emphasis on keeping that safe because that's all you need as well to login if your computer shuts down like mine did. My laptop broke, I went to the Apple Store, they couldn't fix it, got a new computer, but my MetaMask was gone because they had any login and you have these Seed Phrase and you do have a username and password you can set up, but to recover it, you need that seed phrase from. Make sure you do keep that really safe. I'm going to close this news tab and you can see we are now inside of our MetaMask and we can see we have no money in here. This here is your account name, which you can actually rename at the top here, coming into account details. Click on that pen and you can call it my account. We'll put in your name. Now, underneath is your address. Now this is like a Venmo dress. If you've ever used Venmo or PayPal address whenever you're paying funds to one person, to another, this is the address you use. Now you have a login, now you have a wallet that's going to serve you for the entirety of your artist's career on Web 3, you can come over to Opensea. This is the marketplace Once again, where, we're going to be buying and selling and creating your artwork. Now, you can see up here, there's a little login button profile. If you click on, say, the profile, it's going to ask you to login. Now, unlike traditional Web 2 websites, you don't login with a username and password. Surprise. Like we've been talking about, you login with your wallet. That's your identity where it's matching you up with how much money you own inside your wallet, how much artwork you own if you're the original owner, if someone buys your artwork on the secondary market, your commission will automatically get paid back into this wallet. You may have to push a sign button in here. I don't have to sign anything on this end because I think I've already logged in a couple of times. But you can see this is my MetaMask. You can't create any artwork, you can't buy any artwork. You can't mint your artwork to the blockchain unless you have a MetaMask wallet or a profile set up on Web 3 like we just did. Now in the next lecture, we've got that account setup, we can actually take your collection that you're going to be creating and put it on the blockchain, ready for people to browse and potentially buy, very exciting. [MUSIC]. 11. Minting Your Artwork: [MUSIC] Awesome. You are now ready to mint your artwork to the blockchain. We can say that with confidence because we've been walking you through step-by-step and you should be a lot less overwhelmed now than you were back then. I know you may not be 100 percent confident, but that's why we're going to walk through this step-by-step together, so you can get that experience and feel even more confident in the next steps of your journey. I've made here a blueprint of the Antikythera mechanism. If you don't know what this is, it's actually a very fascinating story found in the early 1900s in a shipwreck off the coast of Egypt was this fragment of the Antikythera mechanism is what we now know it as. But this is all they found, just a fossilized, weird cog. This was in a bunch of really rich treasures, gold goblets, and really all 2,000-year-old wine. Everything in the shipwreck was 2,000 years old, coming from ancient Greece. Scientists had no idea what this thing was until X-ray technology in the last couple of decades allowed us to actually scan it and see the mechanism below what was fossilized by the shipwreck. What they found out was absolutely mind-blowing. This is actually the world's first analog computer. This beautiful device this piece of technology from way back 2,000 years ago, worked to actually track the lunar cycle, the solar system cycles, the dates of the Olympics, all the way 2,000 years ago. This is more advanced than an actual watch is. Guess what? Watches and watch technology with the cogs weren't officially invented until 1400 years later. This is an enigma of technology way back in history. To celebrate it, you can tell I like technology teaching NFTs, I've done a very simple blueprint in Photoshop of the Antikythera mechanism. Together we're going to mint this as an NFT and put it up on Ethereum on OpenSea, you should know what those words mean. It's like normal. You're going to have to save this. If you're doing music, if you're doing poetry, if you're doing images, if you're doing gifts or animation, or if you're just doing images like I am, you just export this from whatever creator you use, whether it's GoodNotes or Illustrator or Photoshop, just export it as you normally would a file, but try to get it in as high quality as possible. I'm going to export this as the Antikythera. I'm going to export mine as a JPEG here. Save that. I'm going to replace the one that's already existed. I'm going to make it an extra-large file of 12 and that's now there on my desktop. Make sure you're doing the same with your artwork or your collection. Now we come over to OpenSea, remember this is the marketplace that does billions of dollars of art sales every single month on Ethereum and we're still just in day one. We're going to come over to Create. Once you're logged in, remember, come over to create our own NFT. This is the simplest way to do it. If you want to go deeper, you can mint stuff from your own website if you have a big collection, I'll leave that for your advanced research for yourself. This is the best way to get a one-of-one or even a collection that you're not that tech-savvy yet and you're going to grow into it. This is the best way to get it up. You can see that files types supported are listed here, maximum file size of a 100. We're going to click on the image. We're going to find out artwork that I've created and we're going to upload it right here, just like that. I'm going to name it the Antikythera mechanism blueprint, I'm going to call it. An external link. If you have a sales page or more detailed page or a website, you can link it up here. The description here, go into detail on yours. I'm just doing this as an example. I'm just going to copy and paste, get rid of the double-space in that title. Copy and paste into the detail. The world's first analog computer. Collection, if you have a collection available, you can click down here and actually add it to it the properties. This is if you're doing different sorts of artwork within a collection, come and added the properties that they have in it. If you don't know where to get property traits from, go over to an artwork that you may like. We'll go back to the squiggles, come down on the left-hand side and you can see the properties that have been attributed to the artwork you're looking at color direction, spectrum, and type. They are the properties of these squiggles. Go find a project that you like and have a look at the properties if you don't really know how to name your properties, we're not going to add any properties for us. Levels and stats are very similar to properties. If you don't know what these are, you can go and look at other projects, but it's not very necessary that you add them, especially if it's like a one-of-one work like this is right here. Unlockable content is a great preview of some form of utility that the owner of this gets. You can have an access code, a code to redeem a file, a link to an exclusive Patreon, or a link to an exclusive Discord group, something hidden that only the owner can see, you'll be able to put that in there. It's very awesome. You can't do this with other pieces of artwork in web 2 or web 1, or in the traditional world. If it's explicit content, please select here so the kids aren't browsing this stuff. Then how many of them can actually be minted. You can put that in here. Because I want a one-of-one. I'm only going to put a quantity of one in here. There's only going to be one minted into the blockchain in this collection and it gives you the choice of Polygon or Ethereum. We're going to stick with Ethereum because most people use it, even though Polygon is a lot cheaper, Ethereum is the way that most people are doing it. Then come down and click "Create". Confirm you're not a robot. Find whatever they want you to find, they're just making sure you're not a bot or spamming their website. Then literally now we are having our artwork being minted. There you go. You just created Antikythera mechanism blueprint. This is now up here on OpenSea. People can come and browse it and favorite it and place a bid on it. Now, if you wanted to put it up for sale, you can push this cell button. This allows it to actually be purchased by somebody. I'm going to show you there's two different types of ways you can do this. A timed auction, which could be awesome if you're just starting, you don't have a big brand out there. Just have an auction so people can bid what they think it's worth. Remember, you can have secondary market volume embedded in this, so it doesn't matter if it goes for free at the start, you're going to be getting paid the more its sells in the future. Or you can do a fixed price. Ethereum. What fixed price that we want for this? I'm going to put this at 0.01. Again, value your artwork at what you feel is right, go get a gauge for other people doing, don't undervalue yourself, but don't overvalue yourself at the same time. Go with what your heart says is right. Are you trying to get it sold really quick or do you not care if someone doesn't buy for a year until you build up that brand and that community that's going to really support you. It might just going to be 25 bucks. I can put it up for a certain date range. I say might put it up for a month and then we're going to complete listing here. Now we are going to have to pay a fee to get it listed on OpenSea. You can see it's initialized my wallet, it's approving this item for sale and it's confirming this listing, waiting for signatures of the MetaMask doesn't pop down again, you sign things. This is how you give people permission to access your wallet or your NFTs. For example, our NFTs attached to our wallet. We're giving OpenSea permission to actually access that and list it for sale on our behalf. That's why we're signing for there. You may have to initialize your wallet for a one-time payment. If you do, make sure you do that, it's only a one-time thing. Once you've done that, you don't have to do it again as you just saw with mine, it may be a higher price, but it depends if it's in your budget range or not. If you go through with that. 12. Congratulations: Congratulations, that is your first piece of artwork available up here on the Ethereum blockchain ready for someone to buy. Now, your job is to get eyeballs on it. This is where creating a personal brand is really important. If you want to dive deeper into this stuff and know how to grow your personal brand and get your eyeballs on the piece of artwork and go deeper into the marketing, come and follow us on YouTube. This is our podcasts channels called the Rubicon show. It's me and my brother Tristan and we walked through different NFT projects, different artists, different crypto stuff and really gets you familiar with that world and familiar with the technology. This is the next step you've done the art side, you're the expert in the art. Let us help you with the logistics, of course, we want nothing from you. We just want to be able to contribute to you and help you adopt this latest technology, come and subscribe here. The second thing you need to do is go and watch my other Skillshare courses. I talk about Instagram, I talk about digital marketing, and being able to build that brand, so you can get the interests that your artwork deserves and then get your first sale in the NFT world. Lastly, please leave me a review. I really appreciate you joining me, especially you because you stayed all the way to the end. Thank you so much for your time and best of luck in Web 3, I'll see you out there in the Metaverse.