Social Media Copywriting For Beginners: Tips For Improving Your Copy | Ethan Bridge | Skillshare

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Social Media Copywriting For Beginners: Tips For Improving Your Copy

teacher avatar Ethan Bridge, Social Media Marketing Coach

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

9 Lessons (31m)
    • 1. Class Introduction

    • 2. Copywriting Tip 1: People Care About What You Can Do For Them

    • 3. Copywriting Tip 2: Replace Adjectives With Data

    • 4. Copywriting Tip 3: Ensure Your Copywriting Is Scannable

    • 5. Copywriting Tip 4: Less Is More When Writing Titles

    • 6. Copywriting Tip 5: Start Thinking Call-To-Value

    • 7. Copywriting Tip 6: Write How You Talk

    • 8. Copywriting Tip 7: The Goal Is To Keep People Reading

    • 9. Class Project and Conclusion

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About This Class

In this class, I am going to be sharing some of the key copywriting tips that have assisted me in my content creation and entrepreneurial journey so far. They're the copywriting tips that I wish I'd learnt sooner and that's why I want to teach them to you today.

There is a phenomenal amount of noise on social media. There are millions of creators posting on social media every single day, all competing for attention.

So to cut through the noise, the way your articulate your messaging in your content and your product/service descriptions is going to be one of the key ways you're going to separate yourself from the competition.

This is exactly what being an effective copywriter is all about.

In this class you will learn the following:

Copywriting Tip 1: People Care About What You Can Do For Them

Copywriting Tip 2: Replace Adjectives With Data

Copywriting Tip 3: Ensure Your Copywriting Is Scannable

Copywriting Tip 4: Less Is More When Writing Titles

Copywriting Tip 5: Start Thinking Call-To-Value (Not Call-To-Action)

Copywriting Tip 6: Write How You Talk

Copywriting Tip 7: The Goal Is To Keep People Reading

This class is perfect for…

Creatives, entrepreneurs, thought leaders, personal brands, team leaders, or simply experts in their field. By the end of this class, you’re going to understand some key copywriting tips that are going to be able to transform your copywriting skills.

About Ethan:

Ethan Bridge is a social media marketing expert from London, England.

He discovered his passion for social media marketing when he launched a podcast where he interviewed entrepreneurs, discussed their journeys, and extracted key tips for business success. Guests included 7 and 8 figure business owners, investors, NBA & NFL stars and so many more inspiring individuals.

This podcast was the foundation of his social media marketing career. It ignited that flame and provided him with a plethora of business knowledge. Ethan now hosts the popular podcast Social Media Marketing School - your one-stop-shop for everything you need to know about social media marketing.

Ethan is also in the process of building his personal brand on Instagram where he has been able to amass 40,000 organic followers in the short space of 9 months (who said Instagram was too saturated to grow?!).

Follow Ethan on Instagram.

Meet Your Teacher

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Ethan Bridge

Social Media Marketing Coach


Who's Ethan?

Ethan Bridge is a social media marketing expert from London, England. 

Where it all started:

He discovered his passion for social media marketing when he launched a podcast where he interviewed entrepreneurs, discussed their journeys, and extracted key tips for business success. Guests included 7 and 8 figure business owners, investors, NBA & NFL stars and so many more inspiring individuals.

What Ethan's doing now:

This podcast was the foundation of his social media marketing career. It ignited that flame and provided him with a plethora of business knowledge. Ethan now hosts the popular podcast Social Media Marketing School - your one-stop-shop for everything you need to know about social media m... See full profile

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1. Class Introduction: How is it going, everybody, Welcome to this Skillshare class on copywriting tips for beginners on social media. I am going to be your Skillshare teacher today. My name is Ethan bridge. I am host of the social media marketing school podcast, and I have been a intent creator across various social media channels for over two years now. And I think it's safe to say after releasing over 250 podcasts episodes, coupled with thousands of pieces of content across various social media channels that I've learned a thing or two along the way, copywriting being one of the most important skills in that journey. Copywriting plays an incredibly important role, whether it be in your social media content, your script writing, your blog posts, or even your copywriting for your website or products and services. They can change the way that your audience and potential clients and customers view your service or your content and consequently increase more engagement lead to more sales, you name it, there are a lesser of benefits for being able to write copy. Well, you can Today's Skillshare class. I wanted to share just a few of the copywriting tips that I wish I knew very early on in my journey, but I have picked up over the journey I've been on and things that will truly benefit you in your social media journey. So, without any further ado, let's head over into the first module and start learning about some key copywriting tips that you should be implementing. 2. Copywriting Tip 1: People Care About What You Can Do For Them: The first tip that I want to talk about is that nobody cares what you do, but everybody cares what you do for them. Now this is something that is incredibly, incredibly important when you are writing copy for your products or services. So let's just take an example of being a social media manager. What does a social media manager actually do? Well, they create content, they engage, they post the content, they come up with the social media marketing strategy for their clients. They do lots of things, but these are features and this is a mistake that a lot of people make when they are writing the copy for that product or service. What they say is, Hey, I'm a social media manager. I will create you seven posts a week. I will engage with your audience. I will schedule that content and come up with your social media marketing strategy. As great. Their features, not really telling people what you can do for them. You need to sell on the benefits of your service, not the features of it. When you sell based on features, you are going to compete solely on price because you're going to be compared to others who also sell based on features, but you need to flip it. What is that end outcome that you are actually going to achieve? What are you going to achieve for them? What you're going to achieve for them is building a loyal fanbase that these people are going to be able to leverage in order to sell their products or services to your building a community of loyal fans. You're going deeper than what the features are of your product or service. Bringing out these benefit that they can see that the can be leveraged and see a potential return on their investment when you display based on this benefit, when you display based on this thing that you can do for them rather than what you actually do, you're far more likely to make that product or service seem more compelling and actually make people want to buy it. So remember, everybody can is what you do for them, but nobody's really going to care about what you actually do when you're writing your copy. Think about that. Think about how you can position your product or service in a way that you highlight the benefits to your audience members, which is going to make them far more likely to be interested in actually buying it. 3. Copywriting Tip 2: Replace Adjectives With Data: Now moving on to tip number two and I'm actually going to share some exam who then this one's help you gain a greater understanding. But essentially what it is that you need to start replacing your adjectives when you are writing your copy with data in some of you might be thinking what on earth does that even mean? But adjectives mean things such as more or increase or locked solve. So let's put these into sentences now. Achieve more followers, increase your conversions, or save lots of money. Yes, you're telling people what you can do for them with these adjectives. But there is a far better way of actually positioning that wording that's gonna make it sound far more compelling to your audience members when you are trying to sell your product or service on social media, or you were trying to really hammer home that point when you are actually writing copy in your social media content. So how can we change those adjectives to actually make them seem more compelling with data? Well, let's have a look at a couple of examples that could work very well. And these are gonna be directly transformed from those examples that I have just mentioned. So before, we had achieve more followers. Now we have 80% follower growth. When you have that 80%, that gives a real direct return value that people can expect to see. They're looking at that and going, Hey, what am I at now? What's 80 per cent more of that? Whoa, that's actually quite a lot. That's really interesting. But when you just said achieve more followers, they're thinking, how many more, what does that even mean? It's not very specific, but 80 per cent, one is a high percentage to actually provides more clarity onto what people can expect on their return. So think about that. That's a great way of flipping that sentence on its head. I'm making it seem far more beneficial. Then we had increase your conversions. Let's replace that with data. 150% more conversions. Now people are going okay, doubling and a half my potential conversion percentage. Wow, this is something that I really need to get on board with if I can pay this person X amount of money to help me achieve a 150 per cent more conversions. Of course I'm gonna go for it. But if you just said increase your conversions, increase it by how much nobody really knows. There's no specificity, there is no clarity behind that statement. But as soon as you add that data in people going, right, That's how much more I can achieve when I go with this product or service. Or if you're looking at your content, it could just be a statistic that you're giving within that data. So a 150 per cent more conversions, you might be teaching people within that piece of content how to increase their conversions. And you're not just saying, Oh, by doing this, you will get more conversions. You can say on average, and relate it to an experience you've had to measure the new normal results from. This has helped me achieve an increased conversion rate by 150 per cent. That's how you can relate it to your experiences rather than just saying, Hey, I did this and then I achieved more conversions. That's boring. It's not specific. People go and hey, okay, but you can do anything possibly and achieve more. But how much more? How beneficial was this actually to you? When you can actually prove that with the data, make it specific. People are looking at it and going, Okay. Now this is really interesting. I want to try this now. And then finally we had save lots of money. How much money? Lots as a term seems like it's going to be a lot, but then you may only offer a 10% discount. Let's look at it this way. On average, how much would you want to save on your monthly spend for your business? Lots to some people, as I said, could be 10%. Now let's add some data in. Save 20 to 30%. Now you're adding that specificity and clarity and people looking at and going, okay, this is something I can really invest in. This is something I need. I love that for my business. I want to listen to this person. I want to consume this piece of content. I want to buy this product or service because I know that this direct benefit is going to have this effect on my business, all my social media strategy, you name it, whatever this piece of data may apply to you. But this is why replacing your adjectives with data is so, so important. Data really helps to amplify the potential of your product or service. The potential of implementing the tips that you mentioned within your social media content, which in turn builds trust with your audience because you'll be in specific, you're telling them actually how much they're going to bend, benefit from it, or how much they're gonna save or how much it's going to increase their conversions. You name any of the examples we gave. But being specific is building that trust because you're not being vague. You're not just saying, Hey, if you do this, you'll get that nobody likes that. People like to know, people like to be understanding and know that you'll be in transparent with them. If you can do that by using data. Fantastic. 4. Copywriting Tip 3: Ensure Your Copywriting Is Scannable: Say now, the next tip I wanted to talk about is ensuring that your copywriting is scanner bull on social media, we need to understand and unsure many of you already understand the attention spans are incredibly, incredibly short. There is a plethora, there is tons, is thousands, hundreds of thousands of pieces of content for people to scroll through. So why on earth should they consume yours or when they stop consuming it? Why should their attention to be retained by your piece of content? And one of the biggest pet peeves of mine is when I'm scrolling through a carousel, let's say on Instagram, and there is just this block of text. A block of text that seems like I'm reading a novel. If I wanted to go and read a book, I would go and read a book. You need to ensure that your copywriting is scannable so that people can read through that piece of copyrighting, gauge whether they actually wanted to consume and go back and read the rest of it. Because the value that they consumed through actually scanning it in the first place made them realize there's definitely going to be something in here that I'm actually going to be able to learn from. Let me go back and go into that in more detail. I want you to read these two examples. I'm going to plop up on the screen in front of me. Pause this module right now. Read both, and then come back. You read both. You may have only read one and I'm pretty sure I know which one you read because it's scannable. I have presented that piece of text in a way that you can look at it and scan through the specific points, then go OK, now, that was pretty valuable. Now I want to learn more, go back into it in more detail and then you see the value within it. I have still try to put value within that other piece of text I've written, but it's far less attractive to actually read because it is just that one big block of text. And it proves my point perfectly. A few tips when you are writing your captions, your carousels, your LinkedIn posts. This is something that a lot of creators are actually taken and implementing recently. You need to break up your copy to make it easy to read. You can see how in the example that I made, It's very scalable, but I understand that you can't have different font sizes and captions or LinkedIn posts, you name it, you can bold text that's different, but you can't make font size cities bigger like I've done in the other posts. So what you need to do to make your copywriting far easier to read is to break it up line by line. Something unlike to domain Instagram Carousels is I only have one sentence per slide the majority of the time because I know attention spans are short. I want to keep people scrolling. And if they come across too much texts like I gave him the example, they're going to stop there, just go into the next, let's be honest. So I break it up into manageable chunks because manageable chunks are far more satisfying and retain the attention. But this works in LinkedIn copy caption copy you name it because when people look at LinkedIn posts and see that it's broken up line by line. It looks far easy to read. It could be an incredibly long posts, but because it's broken up into manageable sections, people are going to be far more like the end engaged when reading. Same thing goes for your captions. So if you are writing LinkedIn posts, captions, carousels, see if you can do that because you want to retain the attention as much as possible. You want it to be scalable. You want to keep people engaged. You don't want to put people off by having huge chunks of text because nobody has the attention span anymore on social media. So please take this point into consideration and start implementing it into your copywriting. 5. Copywriting Tip 4: Less Is More When Writing Titles: Next, I want to talk about your titles or the hooks for your piece of content, depending on what platform you are posting on. When you are writing your hook for your piece of social media content, your hook for your product or service, the hook for your video ad, you name it less, is more. And again, I want to show you two pretty good examples of headlines or titles. But one in my opinion is far, far better. So I'm going to highlight which ones the wrong one, which one's the right one. Here we go. We had the wrong way and we have the right way, the wrong way being, try this unknown Instagram growth hack to get more followers. Now if I'm reading knife, I'm designing it on a carousel. It's a bit of a mouthful. There is a lot of that chunk of text that we can break out and ensure that we can just make it into a simpler, yet equally as effective headline title hook. So what we're gonna do is we're going to take this now and we're going to turn it into a good example. Now, secret Instagram, growth hack has the same effectiveness. It provides the same value. People read both captions and know what they're getting themselves in for when they are coming in to consume that piece of content. But one is far shorter, easier to read, catchier, more intriguing because you'll be able to design it better because there's less words that you have to organize on the page. Everything just seems a bit better, but it provides the same amount of value and gifts, the same effect of what people are actually going to be consuming in that piece of content. Both titles, I say again, are effective at telling the reader what they're about to consume. However, the latter, the right way is shorter. It grabs attention quicker because there's less to read and that word secret, people thinking all secret. That's something I haven't heard before. Somebody who can tell me something that is new and nobody else is going to know about. It's intriguing. That being the fact that it's intriguing, in my opinion, is far better than the longer title that gives a bit more information. But in reality is a bit longer, less intriguing because it's more interesting to read. You name it. So think about it. When you are writing your titles, write something out, read it and think, how can I break this down? How can I make it shorter but still give across the same point that I wanted to make and make it as intriguing as possible so that my read is gonna go, hey, I want to know about this. And if it's an Instagram carousel, slide onto the next slide, or if it's a blog post, I'll click through and start reading it. Or if it's a hook for your video or Instagram, Tiktok, start watching it so they can understand what that secret Instagram growth hack actually is. 6. Copywriting Tip 5: Start Thinking Call-To-Value: Now we're going to start talking a little bit about call to action, something that people would have at the end, the social media content, whether it be a video or a carousel. The carousel being the final slide, the video at the end of the video or in the video description, or at the end of your caption, because you've kept people engage full that time. And now you went to leverage that attention that you've been able to retain throughout your piece of content. And because you've provided the value, you then want to push that person in a direction to do something for you wherever that be joined, a newsletter, join a community, sell your product or service. We listened to your podcast, you name it. All of these different possibilities that could benefit you because you provided that value. You've got every right to us. So that's what a call to action is going to be able to do. You're calling the individual to action, go and listen to my podcast. You name it. But I want you to flip this on its head a little. We've talked all the time and you hear all the time on social media. Call to action, call to action, call to action. I want you to stop thinking cool to action and start thinking CO2 value. Cool to value is far more promising for the individual when they read it. Then a call to action actually is because when people write their call to actions, they go, hey, listen to my podcast, go and click the link in my bio to buy this, you name it. What's significant them. They just know, right? If they're gonna go and have to buy something, they've got to hand over their hard-earned money to get what you are actually selling. Start thinking cool to value. Like with previous modules, I just want to give you a couple of different examples the wrong way first, sign up today. That's a common example of what people use. Start your free trial. Sounds disgusting or subscribe. Now it's very common one when it comes to a newsletter, podcast, YouTube channel, you name it. But now I want to change these up a little, make them more of a, a lot of value rather than sign up today, if you had a website building service, you can have that call to action. Now we're going to get it cool to value being built your website or rather than start your free trial that could apply to pretty much anything. But if you've got an education based software, start learning today or if you had subscribed now, we can have something like start saving today if you are a banking app or you are an educator on how to actually manage your finances, you name it. All of these different things are applicable across so many different industries. I just want you to switch that mentality of yours to thinking about how you could have a cool to value rather than a call to action. Because when you have a quarter value, people are going to look at that and go, Okay, if I do that, I'm actually going to get this from it. They're going to be far more likely to actually take action, knowing that by taking that action, they're going to see some value from it. A quarter value is going to be far more effective, actually getting someone to do it because it highlights a benefit for that consumer, for that viewer. This relates back to a previous point we mentioned, nobody cares what you do, but everybody cares what you do for them. If you're highlighting this benefit for them in the first place, they're able to look at that and go, Hey, if I do this, if I enter my e-mail, if I sign up, if I do this, I'm actually going to be able to start building my website. And you'll be able to start learning today and about to start saving money is something that benefits me as the viewers, the subscriber, because of doing this simple task that you're directing me to do. So it's a very, very simple change, but one, a lot of people don't actually do when they're writing what we normally call a call to actions. So switch that mentality of yours and start thinking quarter value rather than call to action. 7. Copywriting Tip 6: Write How You Talk: Now moving on to my next copywriting tip, and this is one that I have had to think about greatly when building my personal brand. Having a podcast has helped me along the journey because it has played into this role quite well. But I want you to think about when you are writing your copy, you should be writing how you talk. And as an, a personal brand, this is where a lot of people lack because quite often we write in a way that we wouldn't actually talk. And people come to talk to us as a personal brand. Let's say you're a coach and people want your coaching. It comes to talk to you and they think this person sounds nothing like they do in their content and they get put off a little. So you need to understand that your content needs to align with you in your brand and your personality as much as you possibly can. And one of the biggest ways to do that is in the way you write, the way he display yourself in your content through your copywriting because that's your voice. So you need to write as you talk so that you're not deceiving when people are consuming your content and then come to talk or work with you, it will say, really helps show your personality. It really helps build that trust because you're showing your personality. And when you build that trust, people want to learn from you because they learned to like you. They understand your personality, they understand the way you teach, they understand the way you produce your content. They may find you funny, they might find you really interesting, or they may just understand that because of the way you portray yourself on social media, that you are the expert and they should learn from you. Now writing how you talk can be incredibly difficult, but there is one way that I honestly have used all the time when I'm actually writing my coffee, when I'm responding to messages as well, those direct messages we receive on social media channels. And it's something that's very simple. On our keyboards, on our phones, we go into our phones and you are going to type in the bottom right into your keyboard. If you've got an iPhone like me, you should see a little microphone button. And what that actually is is speech to text. And then we need to do is talking to your phone. Then Apple or whatever phone you may have actually started typing what you're speaking. Because you are speaking, you know that you are writing in the exact same way you would actually be talking. Now, this is fantastic because we can also implement this into the way we write our content. The same thing when we're writing our content, we can use the same feature captions you name it. Because we are speaking, we know exactly how we are writing is true to ourselves and true to what we would actually say. Now you may have to go through and cut things out because you do ramble on when you talk and you probably make too many points in the beauty of copywriting is that you cut things down and make things as simple as possible. So you need to do that afterwards. But once you've got the foundations in place, that's all you need and you can go from there. And another benefit of this, you can speak way, way faster than you can type where I can anyway, some people can target ridiculous speeds, but me, I'm sure I can speak way, way faster than I can type so I can save a lot of time by doing this, especially where I'm responding to DMs or writing my captions, you name it, right? How you talk. There's so many benefits of doing this on social media is really, really easy to forget that the people that are viewing your content of real people, you often put things out on social media and think, Oh hey, is just putting out on social media screen, you name it. There's real people. There's a real human being sitting behind the phone the other end viewing your piece of content. So they have true human being feelings. They are reading your piece of content in a way that they're going, Hey, this is interesting or I got the emotion through this, or this was really intriguing. I really trust this person. I liked this person's personality and I connect with them because of this, I'd loved their way of teaching. You need to talk to them like they're a real person. And to do that, you always need to write how you talk. Because in a way, writing a torque, it builds trust. As I said, I'm just gonna go over the points again. Builds trust, shows your personality. It builds deeper connections, increases your engagement in grows your brand loyalty. There's so many benefits of writing how you talk when you are building a personal brand. The epi stupid not to. Please think about this. There were obviously scenarios where you have to be more professional if you aren't a personal brands, you might have to tweak things slightly. But if you are building a personal brand, start writing how you talk because you will see so many benefits from him. 8. Copywriting Tip 7: The Goal Is To Keep People Reading: Now, moving on to the final tip that I want to talk about it, I thought this was a nice one to round off on because it is something that many people forget when they are writing their copy. We have one goal when copywriting, whether it be for pretty much anything, your goal is to retain attention. First line, second line, third line for flying thereafter, however many lines of copy you may write you go is to just get somebody to the next first line, second line, then the next. You need to think about this when writing your copy, your first-line be in that short, snappy, intriguing title to draw somebody in to your copy. That's how we start. That's what you want to focus on first. That's how you're gonna get somebody to actually stop reading your piece of content. Second line, how are we going to build up that person's interest? How are we going to make sort the mate thinking, how are we going to relate this piece of content to them? How are we going to really start grabbing their emotion and making sure that they're fully invested in consuming this piece of content on wanting to read on. Then how do we build that up? How do we get them on staff? Third line, how do we really keep them intrigued and interested? And you get it further and further along the line. You need to ensure that you do deliver on that promise that you are making in the beginning. Because if you don't, you're going to leave somebody unsatisfied, then not going to want to consume any more of your content in the future. So first-line, second-line, third-line, fulfilling when you structure your copywriting in this way, when you actually review it and go back through it and you work at it line by line to make sure that you are keeping people engaged in providing that value and proving that you are the expert because you deliver on what you promised before people know it there at the end and they've read it. And you've retained that attention. And then you're cool to value and they're far more likely to act upon it now because you have written a fantastic piece of copy, you've had them intrigued, you delivered on your promise, you provided them with the value. Now you're cooling them to value. You're getting them to do something else. And because of that, that's when you can begin to grow your business. That's when you can begin to funnel people elsewhere, and that's where the fun begins, but that is your goal. That is your only goal of copyrighting. Keep people engaged, keep people reading. First line, second line, third line. That's what you need to think about. Something I like to do a review process. I like to go over off every piece of copyrighting I've done is I'll read through it and go. Okay, wouldn't actually consume this piece of content myself, if it's a piece of copyrighting for a product or service, would this piece of copy actually made me want to buy that product or service? If the answer is no, I don't use it. I don't post I tweak it until the answer is yes because you are going to be a very harsh critical of yourself. I certainly am. You make sure it gets to a point where you are by x if you buy it or if you would consume that piece of content, then there's gonna be a lot of other people are out there. The also will. That is the final thing I wanted to mention. I think it's quite fitting to round off on. And I hope you've enjoyed these points. I've mentioned. 9. Class Project and Conclusion: Now you have made it to the end of this Skillshare course. I really hope some of the tips I've mentioned have helped you in understanding a little bit more about copywriting because it is something that is very confusing at first, something that really does take practice and that's all copywriting really is. At the end of it, you are going to be rubbish at writing. At first every piece of content that I've created, whether it be a POC cost and Instagram posts, you name it. The first one I've done has been awful. It's been so, so bad and I'm almost embarrassed about it. But if you want embarrassed by your first attempt, then you've got nowhere to progress from. You can look back to that in the future and go, Wow, look how far I've come. And that's part of the reason why I leave all of my content there on social media for people to consume. I don't delete old Instagram posts or Roll podcast because I'm embarrassed about them. It shows my journey, it shows how far I've come, shows that I know my skills, master my skills, you name it. That's what I want you to do with yours, which won't need to keep practicing for your class project. I actually want you to create a social media post. It could be a carousel, it can be a single image posts, or it could be a video that implements a script that is used the copywriting methods. So I started talking about in today's class, but I want you to pick out two or three of the tips that I've spoken about and implement into a piece of social media content and then upload that as your class project. Very, very simple because you've probably going to go and do this anyway. I wanted you to do is then share that piece of content so the people can look at what you've done, understand why you've done it, and learn from that as well. So share your project with the rest of the students and that would be fantastic. But if you have enjoyed today's Skillshare class, I just wanted to let you know about few of the resources that I have for you. I am the host of the Social Media Marketing School poke cost. And as of recording this Skillshare class, there are over 270 episodes for you to go and listen to. So if you've got any questions with regards to anything social media marketing, there is probably an answer over there on that podcast, I release episodes every Monday, Wednesday, and Friday, and they're all roughly around or less than 15 minutes. I'm not keeping you around for too long. Something didn't even listen to whilst walking the dog, reading the newspaper or drinking your morning coffee, you name it 15 minutes. That's all it is, but they are packed with value and targeted towards you social media marketers you want to learn and grow on social media. If you've got any questions with regards to anything I've mentioned, please even leave a discussion point or feel free to reach out to me on Instagram, my handle is the ethan bridge. I will pop up a little thing here where you can see my Instagram profile. But as I said, feel free to send me a message over there and it'll be more than happy to help. But I just want to round this off by saying, thank you so much for tuning in to this Skillshare class. I have a bunch of other Skillshare classes so you can check out on all things social media marketing, whether it be Instagram, instagram stories, Instagram hashtags, branding, you name it. They were all over. They're going to give it a look and I hope to see you in my other classes.