Strategic Analysis of the Luxury Industry Louis Vuitton

A Comprehensive Analysis of Louis Vuitton's Strategic Landscape in the Luxury Industry
Louis Vuitton, an iconic player in the luxury sector, epitomizes elegance, craftsmanship, and exclusivity. In this strategic analysis, we delve into the intricacies of Louis Vuitton's position in the market, with a specific focus on its renowned product, the Never full MM Handbag. Employing Porter's Five Forces framework and the PESTLE model, we scrutinize the various factors shaping the company's competitive landscape.