Share your brand's vision, mission, and values.

ASSIGNMENT

Your assignment is to define the first 3 core brand pillars — the vision, mission, and values — of your personal brand or business. Keep in mind: great brands aren't built in a day! These first 3 brand pillars may take you a few hours at first, and they will continue to evolve over time as your brand grows.

This is an open, broad opportunity. No wrong answers! Seize this chance to define your foundation, get feedback from your peers, and grow your brand with conviction and clarity.

DELIVERABLE

Share a brief description of your personal brand or business, as well as

your vision
your mission
your values

RESOURCES

Explore Percolate's blog on marketing, brand management, software, and technology. A few top posts:

Want to check out more great brands? Explore this list:

The 20 Most Responsive Companies of 2014, via Undercurrent

Learn more about Byron Sharp's How Brands Grow:

Olive Mbinda

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