Case Study for MEME HOT SAUCE

The Product:

A customer service app designed particularly to sell hot sauce i.e. “MEME HOT SAUCE” for people who are lovers of hot sauce.

Project Duration:

It took me about 2 months and 13 days to finish this project.

My Role:

This is an individual project that allowed me to plan and direct each step of the design thinking process as a UX design student with mobile and web UI design experience.

Responsibilities:

1-Define the problems and provide insight to insight to inform the ideation phase.

2- Define personas, user journey and user flows.

3-Visual design of Low-Fi and High-Fi wireframes, prototypes and user testing.

Persona:

Felipe.

Problem Statement:

“Felipe” is a “single man in his 50’s with no children “who likes “to use and buy MEME HOT SAUCE “ because Class Project 15 - Variants “ he likes to support small independent businesses”.

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Maisoun Khalil

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