“So, what do you do?”

That’s the question we all ask and are asked a millions times in our life.

If we connect the “what we do” with something that’s unique about our self AND relevant to our audience we become interesting.

Then, voila, we have our audience’s attention and have just successfully networked (assuming
we ask for their contact info afterwards!).

Whether it’s at a friend’s birthday party, going to an industry event, or even taking the dog for a
walk, every day presents an opportunity for us to network. It is the most important thing we can
do in business. And this class teaches you how to connect with people in a personally relevant way that only you can.

After this class you’ll leave:

Having identified the two audiences that you come across most often and created a personal story for each audience that shows you’re pretty damn interesting

This class is perfect if you:

Want a good answer to “so, what do you do?”
Want to learn how to connect with people on a more personal (and relevant) level
Want to get the most out of networking events

Some of what we’ll cover:

How to identify the two audiences you come across most often – it might surprise you how I recommend grouping them
How to identify what those audiences would find interesting while looking at what you have done to leverage
The key components to what makes an interesting story, well, interesting
How to naturally bring up your story during a conversation

Joe Fairless

Marketer, Real Estate Investor & Author

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