Concept and shoot a product lookbook

ASSIGNMENT

Your assignment is to create a lookbook for products you create and sell. This is the perfect way to set your brand tone and show off your products in use. We all spend time creating our products. Create a lookbook that makes them look great and conveys your creative vision to potential buyers!

DELIVERABLE

Upload your lookbook to the project gallery on Skillshare. Aim for at least 4-6 product images. A complete project might include:

concept
shot list
final lookbook
link to your Big Cartel shop

RESOURCES

Check out my Pinterest board of lookbook styles for inspiration.
Check out the Big Cartel Guide to Product Photography for more photo tips.
Check out the Skillshare class Mobile Post-Production: Editing Your Photos for tips on making your iPhone shots really pop.
Print your lookbook using blurb.com or artifactuprising.com. Make postcards from your favorite images using moo.com.
Check out my first Skillshare class: Build an Online Shop: Design and Launch Your Own Big Cartel Store.

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Ingrid Hoffmann

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