Brand your Favorite Hangout

Students are expected to apply the processes and techniques from this class to efficiently and confidently create a logo for their favorite bar or restaurant. To bring this project to life, students are encouraged to upload their logo project to the project gallery as you go through the lessons. Post your project for feedback as you work through the process.

Deliverables:

Bar or Restaurant Name
Brief description about your establishment, qualities and environment. (Ex: Bar with a "Circus" theme/decor that serves unique crafted cocktails and carnival food/candy) Feel free to use this concept if you need one.
Sketchup
Typefont used and modified version if applicable
Final logo presentation with contextual mockups

Please use at least 2-3 contextual mockups for your final presentation. Use the mockup images provided or feel free to make your own if you have specific items you want to present.

Get out and have some fun with this project. CHEERS to logo making!

RESOURCES

For inspiration check out these sites.

http://www.underconsideration.com/artofthemenu/

http://www.dribbble.com

http://www.logolounge.com

For creating mood boards use Pinterest for effecient pinning of inspiration and reference materials.

View and purchase typefonts at Myfonts or Fontshop.

Select and fine tune your color with Adobe Kuler.

Find more contextual mockups at Graphic Burger.

Greg Gomez

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