Media Training for Doctors and Health Care Professionals Premium class

TJ Walker, Public Speaking and Media Training Expert

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50 Videos (1h 40m)
    • Course Overview

      2:40
    • Simplify Complex Medical Issues

      2:31
    • Move Your Head for Video Interviews

      2:05
    • Sit for TV Interviews

      2:03
    • Be Sure to Dress Appropriately

      1:31
    • Look Your Best on Camera Overview

      2:59
    • Sit in Your Chair for TV Interviews

      1:12
    • Stand for TV Interviews

      1:07
    • Apply Makeup

      4:00
    • Use Your Eyes

      2:29
    • Video Record and See Improvements

      1:02
    • Move Your Body

      1:44
    • Move Your Hands

      6:11
    • Smile for Interviews

      2:40
    • Frame Your Message

      10:09
    • Be Sure Your Message Answers all Basic Questions

      1:12
    • Media Messages Must be Interesting to Reporters

      1:36
    • Be Sure That Your Messages Resonate with Media Audience

      1:44
    • Your Media Message Needs to Benefit You

      1:22
    • Three is the Perfect Number of Messages

      1:42
    • Use a Venn Diagram

      1:51
    • Have a Positive Message

      1:06
    • Add Quantifiable Results to Your Media Message

      0:47
    • Identify the Problem You Are Solving

      1:02
    • Create Your Own Media Message

      2:21
    • Answer Questions in a Media Interview Overview Media Training

      1:47
    • Answer One Question at a Time

      1:55
    • Keep Your Eyes on Your Message Points

      1:39
    • Do Not Repeat Negative Words from a Reporter

      1:03
    • Tell Reporters 'I Don't Know'

      2:38
    • Always Be Moving toward Your Message Points Media Training

      0:56
    • Give Brief Answers to Tough Questions

      1:41
    • Aim for All Three Messages In Every Answer Media Training

      4:02
    • Re Write the Reporter's Questions in Media Interviews

      3:30
    • Don't Add One more thing at the End of the Interview

      1:39
    • Don't Try to Control the Interview

      1:29
    • Sound Bites Absolutes

      0:42
    • Sound Bites Attacks

      2:02
    • Sound Bite Tools Humor

      1:15
    • Sound Bite Tools Rhetorical Questions

      0:35
    • Sound Bite Tools Analogies

      0:44
    • Sound Bite Tools Pop Culture References Media Training

      0:41
    • Three Easiest Sound Bite Tools

      1:31
    • Reflections on Sound Bites

      1:21
    • Know the 5 Outcomes of Every Media Interview

      2:33
    • Sound Bite Homework

      0:50
    • More Sound Bite Practice

      1:14
    • Your Final Interview Practice

      1:39
    • Media Training for Doctors and Health Care Professionals Conclusion

      1:41
    • Feedback

      1:18

About This Class

Imagine that every time you speak to a healthcare reporter, you get the exact message and even the exact quotes you wanted in the final story. Wouldn't it be great if your medical expertise got into the final story without any distortions?

In this course, you will learn the following:

  • How to look your best on camera
  • How to shape a media message
  • How to answer health reporters' questions
  • How to speak in sound bites
  • How to get the exact quote you want in the final story

This course is delivered primarily through spoken lecture. Because the skill you are learning is speaking related, it only makes sense that you learn through speaking.

The skill you will learn in this class is not primarily theoretical or academic. It is a skill that requires physical habits. That is why you will be asked to take part in numerous exercises where you record yourself speaking on video, and then watching yourself. Learning presentation skills is like learning how to ride a bicycle. You simply have to do it numerous times and work past the wobbling and falling off parts until you get it right.

This course contain numerous video lectures plus several bonus books for your training library.

How long this course takes is up to you. The longest part of the course involves you speaking on video, critiquing yourself, and doing it over until you like it. But if you get to the point where you love how you look and sound when you present it will be well worth the time spent. And having this skill will save you time for all future presentations in your life.

You can begin improving your media presentation skills right now. You may have an opportunity to speak out as soon as tomorrow, so why waste another day worried that your media presentation skills are not up to high standards.

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TJ Walker

Public Speaking and Media Training Expert

TJ Walker is the founder of Media Training Worldwide and has been conducting public speaking training workshops and seminars since 1984. Walker has trained Presidents of countries, Prime Ministers, Nobel Peace Prize winners, Super Bowl winners, US Senators, Miss Universes and Members of Parliament .

Walker has more than 100,000 online course enrollments and more than 16,000 online students.

His book, "Secret to Foolproof Presentations" was a USA Today # 1 Bestseller, as well as a Wall Street Journal, and Business Week Bestseller.

Walker is also the author of "Media Training AZ" and "Media Training Success."

In 2009, Walker set the Guinness Book of World Records for Most Talk Radio Appearances ever in a 24 hour period.

Walker has also served as a former President of the National Speakers Association, New York City.

Walker was a merit scholar at Duke University where he graduated magna cum laude.

What others say:

“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television

“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer

(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm." Gregg Jarrett, Fox News Channel Anchor