Rock Poster Design: From Concept Development to Execution Premium class

DKNG Studios, Design + Illustration

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6 Videos (2h 15m)
    • Trailer

    • Welcome Lecture

    • Initial Design and Illustration

    • Optional: Previously Recorded Feedback and Q+A

    • Refining Your Design

    • Client Stories


About This Class

Ever fallen in love with a concert poster for a band you didn't even know? We'll teach you how to create a poster that will inspire fans and captivate fans-to-be.


This class will take you through the entire process of designing a poster for a concert, movie, or other event. This class is perfect for aspiring designers looking to add a poster design to their portfolio or expand their knowledge of translating ideas from mind to paper to computer. This class will also be a good opportunity to receive feedback throughout the design process.

What You'll Learn

  • Concept Development. You'll brainstorm concepts and create sketches for 2-3 designs.
  • Initial Design and Illustration. You'll create your design with a final product in mind, such as a screen print, digital graphic, or album cover.
  • Final Design and Typography. We'll show you how to add finishing touches to your design and cover typographic elements.


What You'll Make

You'll start by selecting a subject for you poster design (can be a real event or let your imagination run wild). We'll then take you through our process of brainstorming and solidifying 2-3 solid ideas that will make it to the sketch phase. Based on sketches, you'll select a final concept and design for your poster and get work. Based on your chosen style, you'll have the option to jump right into the computer or begin illustrating on paper. You'll share your final design (or design in progress) to receive feedback from your peers.

We'll also be sharing design resources and provide examples from our own portfolio as well as cover how client feedback can make or break your project and how to keep your design on track.

158 of 168 students recommendSee All

DKNG are the masters of the hand-drawn/vector hybrid. The way they integrate textures into their digital art is unparalleled. They've set the bar for this style on SKILLSHARE ! ! !
Victor Gutierrez


DKNG world class design! Great to see the work they produce. Fully inspired by it!





DKNG Studios

Design + Illustration


DKNG is a full service graphic design studio with a focus on the entertainment industry. We work directly with bands, venues, promoters and a range of independent and corporate clients.

Dan Kuhlken and Nathan Goldman were both drawn to music and design at an early age, but didn’t combine their talents until 2005 when the duo founded a design studio with the goal of fusing these two creative avenues. The pair has found a niche in linking a personal and unique aesthetic to the world’s most talented musical artists.

With dynamically different skill sets ranging from fine art to film production, Dan and Nathan bring diverse talents and artistic perspectives to every project. DKNG strives to provide their clients with the image and recognition that they deserve. Their past clients have included ABC Family, MTV, Disney Channel, WB, IFC among others.