Design For Meaning: Creating Effective and Artistic Book Cover Designs Premium class

Peter Mendelsund, Associate Art Director at Alfred A. Knopf

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9 Videos (1h 2m)
    • Introduction

      3:51
    • Identifying the Goals

      5:20
    • Reading as a Designer

      7:10
    • Turning Narrative into Design

      9:20
    • Sketching Ideas

      7:46
    • Considering Audience, Medium, and Examples

      6:44
    • Designing the Cover

      12:03
    • Troubleshooting: Ideas and Alternatives

      3:52
    • Conclusion

      5:49