Building Out Your Personal Brand — Logo Premium class

Daniyil Onufrishyn, Graphic Designer at ESPN

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13 Videos (1h 24m)
    • Class Opening

      1:29
    • The Power of Words — Brand Attributes

      3:27
    • Visualized Attributes — Inspiration Board

      2:24
    • Peers — Competitive Audit

      2:12
    • Early Stages Visualization — Sketches

      3:15
    • The Three-Pronged Approach — Logo Directions / Part 1

      6:09
    • The Three-Pronged Approach — Logo Directions / Part 2

      10:35
    • The Three-Pronged Approach — Logo Directions / Part 3

      11:44
    • Spinning The Color Wheel — Color Scheme

      7:23
    • Typography as a Visual Language — Typographic Pairing / Part 1

      11:46
    • Typography as a Visual Language — Typographic Pairing / Part 2

      13:50
    • Typography as a Visual Language — Typographic Pairing / Part 3

      7:20
    • Technical Execution — Logo Versions

      2:31

About This Class

There is quite a bit more sustenance in logos than just aesthetic value.

It is a visual language, through which we communicate who we are and how we position ourselves within the competitive landscape.

Visual Identities are important parts of any brand and have to be carefully crafted.

Every brand stands for important values and your personal brand does as well.
Thus nothing should be left to chance.

6 of 8 students recommendSee All

It's great even if your a professional because sometimes we forget the importance of the moodboard process before starting layouts!
Mj Proulx

Graphic designer in Montreal

283

Students

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Projects

Daniyil Onufrishyn

Graphic Designer at ESPN

Coming from a multicultural, as well as communication design background, strong communication skills and insight are key principles of my work.

My approach to analyzing design & brand problems is concept-centric and bears an emphasis on the experience aspect of every project.

I thrive on utilizing strategic thinking in developing brand and design solutions.

Behance: https://www.behance.net/onufrishyn

Linkedin: https://www.linkedin.com/in/onufrishyn