Beautiful Plastic: Creating a Great Designer Toy Premium class

Paul Budnitz, Kidrobot Founder, Designer, Entrepreneur, Author

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5 Videos (41m)
    • Introduction

      1:30
    • A Brief History of Designer Toys

      11:08
    • Training Your Eye

      10:01
    • Initial Sketches

      8:00
    • Final Sketches

      10:13

About This Class

Designer toys have been described as one of the few truly original worldwide art movements of the last two decades. Initially created by street artists and designers using soft vinyl, the designer toy movement now encompass a wide variety of artists, styles, and materials, and has spread worldwide.

As the founder of Kidrobot, Paul Budnitz helped bring designer toys to America. and has designed and art directed hundreds of limited edition toys — including virtually every toy created by Kidrobot from its inception through 2011. He's well known as the co-creator of Dunny, Munnyworld, and many other iconic toys.

Budnitz will be sharing how to design a successful one of your own including the history of designer toys from 1998 to the present, what makes it a designer toy, and how to create a great sketch.

55 of 58 students recommendSee All

very informative. Everything is broken into simple steps that anyone ca follow to make a dream toy come to life.
Ryan Taft

I Make Things

Fun to watch, nice info!
Paul Budnitz Rules (y)
Johnny Rodríguez

Johnny Terror

1,654

Students

138

Projects

Paul Budnitz

Kidrobot Founder, Designer, Entrepreneur, Author

Paul Budnitz is the founder of Kidrobot, the world's premiere creator of art toys, apparel and accessories. He also owns and runs Budnitz Bicycles, two technology companies, is the author of several books for adults and children, exhibits and a photographer and filmmaker, and speaks extensively on creativity worldwide.  Budnitz has founded over a dozen companies.

Budnitz designed or art directed virtually every product created by Kidrobot from the company's inception through 2011. Budnitz's original designs include Dunny with Tristan Eaton, Munnyworld, the Kidrobot series, and many others.

In December 2008 over a dozen toys created by Budnitz & artist Tristan Eaton were accepted into the permanent collection of the Museum of Modern Art in New York City.

Kidrobot has retail stores in New York City, London, Los Angeles, San Francisco, & Miami. Its wide range of products can be found in hundreds of stores worldwide.

In 2010 Budnitz launched Budnitz Bicycles, following his lifelong passion for urban bicycling. Budnitz Bicycles creates titanium bicycles that have been described by the media as media the fastest, lightest, and most beautiful city bicycles ever made. In 2012 Phaidon named Budnitz, "The man who made bicycles beautiful again.”

Paul Budnitz splits his time between New York City and Vermont and wears size 13 sneakers.