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9 Videos (35m)
    • What's Covered

      1:07
    • Project to Start or Improve

      2:21
    • Define

      2:55
    • Branding

      3:18
    • Production

      7:47
    • Photography

      3:48
    • Getting Found

      4:39
    • Fulfilling an Order Well

      3:43
    • Making It

      5:27

About This Class

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Want someone to give you a straight-forward run-down of what it's like to run an online print shop?

It's pretty simple, right? Then why does it feel so daunting?! Sometimes you just need someone to guide you amidst the many mini-decisions surrounding your online business. Why re-invent the wheel when so many have gone before?

This class is for those who are interested in opening their online shop of original prints as well as for those who have an existing shop and want a refresh. With the collective insights of several shop owners as well as recommendations for further linking, reading, and viewing, you absolutely will find a helpful tip in this thorough--though not exhaustive--class! Also, each video segment ends with a hack or a free download.

A few highlights of what you will learn:

  • Best practices for search performance
  • Foundations for a quality print--resolution, Photoshop polish, materials--nothing is left behind!
  • Step by step guides and inspiration
  • Branding practices
  • Helpful {and free!} online tools for SEO, branding, and marketing
  • A recipe for selecting what to sell
  • Insights from hard-earned experience

...and you'll hopefully gain a sense of community from other budding entrepreneurs while showcasing your shop's progress through your project.  

Oh, and don't miss the supplemental PDF for this class under the Your Project tab. 

Save yourself some time and sidestep a few mistakes by enrolling in this class. 

Especially now... just in time for the holiday season! 

298 of 302 students recommendSee All

Very helpful and informative class if you are brand new to Etsy. Amarylis does a great job of explaining the entire Etsy pipeline as well as some great tips that only an experienced Etsy vet could share. Definitely check it out of you want to begin selling on Etsy or if you are already a seller but want to pick up some new tricks.
Exceptional. A nice blend of broad based information and specifics.
Excellent! very helpful and motivating <3 Thank you Amarilys!

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Students

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Projects

Amarilys Henderson

Watercolor Illustrator, Design Thinker

I process on paper and I problem-solve with keystrokes.

As a commercial illustrator, I've had the pleasure of bringing the dynamic vibrance of colorful watercolor strokes to everyday products. My work is licensed for greeting and Christmas cards, art prints, drawing books, and home decor items. My design background influences much of my recent work, revolving around typography and florals. 

If anything describes me, it's that I'm an explorer. I am interested in how things work, often bouncing from the fine art world to vectors, from paint to textile patterns. I'm forever ignited by new ideas and projects, aiming to master them while enjoying the process.

While my professional work in illustration and wedding stationery are driven by trend, my personal work springs from my faith. Bold beauty and ingenuity are my aim every time.

Read a recent article about Amarilys' work by Many Shapes Art.