- 1x (Normal)
Introduction: Write a brilliant about page for your website0:58
What you do1:26
What makes you different?0:51
Who you are0:59
Tell your story - the why1:01
Add external evidence1:59
Why writing for the web is different2:02
Summary: Get started on your page0:12
About This Class
About pages are one of the most viewed pages on nearly every website.
In this class you’ll learn how to encapsulate your brilliance in just one page, and write an about page that leaves visitors excited to have found you or your business.
We'll cover the essential elements that every brilliant about page should include, plus tips on how to write well for the web.
This class is great for startups, small business owners, entrepreneurs, artists, creatives, bloggers or anyone else who has their own website.
Class Projects 2 See All
25 of 26 students recommendSee All
good, concise information with examples of actual about pages to show what she means. definitely start here when creating your about page.
I did this short course to up my website writing skill. I do not have my own site, but have started writing for others. This was very informative: short, to the point and with one project (getting there!). I would certainly recommend this.
I help businesses who want to grow get the digital results they dream of – whether that's getting more followers, attracting more traffic or selling more on the web.
I’ve been doing this for a decade – first for the big guys (like Mars, Lloyds Banking Group and the Met Office) and now for smaller (but way more amazing) businesses.
Digital doesn’t have to be super time-consuming or confusing. You don’t need to be on all the channels or online for hours every day. I’ll help you focus in on the areas that can make a real difference to you and your business.