The New Business Toolbox: Help Your New Business Do It Right The First Time

Seth Godin, Entrepreneur and author

12 Videos (1h 4m)
  • The Business Model

    • Trailer

      01:19
    • Introduction

      08:01
  • Freelancing vs. Entrepreneurship

    • Freelancer or Entreprenuer

      1
      1
      05:33
  • Funding

    • The Necessity of Funding

      05:13
    • Equity and Debt

      04:10
  • Hiring

    • Hiring for Your Business

      1
      1
      05:01
    • Finding the A Players

      03:09
  • Naming

    • Your Name is Important

      07:08
  • Partnerships

    • Building Partnership Equity

      07:14
  • Cash Flow

    • Cash Flow

      05:29
    • Pricing

      05:24
  • Positioning and Storytelling

    • Position Your Company in the Market

      06:27

About This Class

Transform your new business by understanding the opportunities (and pitfalls) that are right around the corner. Seth Godin has learned these lessons the hard way, and in this entertaining (and useful) class, he'll share what he knows. Save time and avoid dead ends as you organize and grow your small businessThis fast-moving class features hands-on, strategic and practical tactics e... Read More

Seth Godin, Entrepreneur and author

For 39 years, I've been starting, running, and bootstrapping companies of all sorts. I started teaching at 14. I taught canoeing in northern Canada, computer science as an undergrad in college and business in a number of settings, including some time... Read More