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5 Videos (10m)
    • Introduction

      0:53
    • What's in a Name?

      1:57
    • Create a Name List

      1:50
    • Refine Your List

      4:27
    • Wrap Up

      0:55

About This Class

Name your brand this week. Learn why it's important to pick the right brand name and how to choose one for your business.

4 of 5 students recommendSee All

Simple yet effective approach to naming a business. I especially appreciated the tips about where and how to go about finding out if a chosen name has already been taken. Thanks for a great class!

66

Students

1

Project

Tamara Budz

Marketer. Artist. Gator MBA. Coffee Addict.

Tamara Budz is an experienced marketing consultant who specializes in brand management, ecommerce, and merchandising for small and mid-sized companies. She has over 15 years of marketing and merchandising experience at companies of every size, from small start-ups to large international corporations. Tamara is the founder of two eCommerce start-ups and currently manages the marketing firm, Silver Shade Group. Prior to her work at Silver Shade Group, Tamara worked in Merchandising and eCommerce at two Fortune 50 retailers and in Marketing and Brand Management at a consumer goods importer. Tamara holds an MBA from the University of Florida and a BA from Roosevelt University in Chicago, IL. She currently lives in Charlotte, NC.