Local business or local service marketing Premium class

Alex Genadinik, Entrepreneur, marketer, mobile app developer, busi

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40 Videos (2h 21m)
    • Warm welcome, introduction to the course how to get the most out of the course

      2:07
    • All my business and marketing courses

      1:29
    • Overview of what local businesses are and common ways to promote them

      2:43
    • SEO overview

      2:15
    • Google Places For Business

      1:22
    • Other local business sites

      3:06
    • How to get a highly converting video to rank in search results

      5:48
    • Tips to get your website to rank in Google search

      4:09
    • YouTube for local business marketing

      2:52
    • How to promote your business from your personal Facebook profile

      1:28
    • Promoting your business from a Facebook business page

      1:44
    • Advanced Twitter marketing strategy to drive sales and branding

      10:30
    • How to increase engagement on Facebook by using images

      4:00
    • Hashtag tutorial and an advanced hashtag marketing strategy

      5:14
    • Practical example get your business card professionally designed for just 5

      2:21
    • Body language for successful networking as one local business marketing strategy

      6:34
    • Practical example how to choose from 4,000 ready made templates

      5:11
    • AIDA

      10:55
    • How to make people WANT to take your card and be fascinated with you

      6:59
    • Why flier marketing is so effective in local business marketing

      0:44
    • Types of businesses that do best with flyers

      2:04
    • 4 elements of a good flier

      5:43
    • How to create a great offer

      7:38
    • Extra offer details

      4:57
    • Adding calls to action

      5:02
    • Where and how you can hand out the flyers

      2:18
    • Email list to help you in your local business marketing

      1:18
    • Discount and coupon strategies

      1:10
    • Establishing yourself as an expert to get trust

      2:00
    • Events as a great local business marketing tool

      2:23
    • How to get your friends and community involved in helping your business

      1:18
    • How to network with business cards at networking events and other places

      3:11
    • Hats, t shirts and other printed materials

      1:38
    • How to create a referral network with other businesses

      3:16
    • Craigslist can still get you clients

      1:21
    • How to promote your business on the radio

      2:11
    • HARO

      0:49
    • Google AdWords

      4:53
    • How to increase sales and traffic from your email signature

      2:12
    • Quality of your work

      3:49

About This Class

This course is full of ideas and strategies geared specifically for how to promote a local business. Each lecture presents one new local business marketing idea, and gives a brief tutorial on that local business marketing idea.

The course is intended for small business owners, and should take about an hour to complete.

What exactly is a local business? A local business is one that gets clients within a certain radius of where they are located. For example, if you do home repair, you can only travel to a few nearby cities to do this. The same is true for a restaurant, doctor's office, landscaping companies, stores, and many other businesses that can only draw customers from a local area.

The reason I made this course is that local small business owners usually struggle with promoting their business. The first thing people usually think of are Facebook, Twitter, Flyers and business cards to promote their businesses. Those are fine, but there is so much more out there, and so many ways that are more effective.

Every lecture in the course discusses a new marketing idea and explains the basics behind it. Obviously I could not go into too much detail on each topic because some topics like SEO or Facebook marketing require their own course (I actually have full courses on those topics!). So this course has a brief tutorial of each of the strategies, and leaves it up to you to take it and run with the ideas presented in the course.

In addition to the course lectures, you get my help and advice! Students are able to start discussions and message me with private questions. I answer 99% of questions within 24 hours. I love helping students who take my courses and I look forward to helping you.

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Alex Genadinik

Entrepreneur, marketer, mobile app developer, busi

Entrepreneur, marketer, mobile app developer, business coach

3-time best selling Amazon author, creator of top entrepreneur mobile apps, and host of a popular business and marketing channel on YouTube.

I am the creator of the Problemio business apps which are some of the top mobile apps for planning and starting a business with 1,000,000+ downloads across iOS, Android and Kindle.

I am also an author of three business books (marketing to reach 1,000,000 people, on starting a business, and on the mobile app business).

I am also a business coach. On my apps and in my private coaching practice I have helped over 1,000 entrepreneurs. That means I can probably help you quite a bit as well.

My areas of expertise are mobile apps, software engineering, marketing (SEO and social), and entrepreneurship.