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11 Videos (40m)
    • Welcome to the Course!

    • Email is Personal

    • What to write about in my emails?

    • Who, What, When?

    • Effective Email Subject Lines

    • The Email Ingredience

    • Long Or Short Email Copy?

    • How to Create an Engaging Content?

    • The Must-Have Components of Compelling Email Copy

    • Write in the Second Person

    • In Conclusion


About This Class

The quality of email content is one of the core factors in determining whether an email marketing campaign succeeds or fails. But successful email copywriting is an art — rather than a science — making it different from most other forms of business writing.

Email marketing has come a long way in just the past few years, but with all the fancy new functionality brands are utilizing, you know what’s kind of funny?

A well-written plain text email can perform just as well, if not better, than a highly designed email with tons of bells and whistles. In fact, no matter how fancy your marketing emails look, if they’re devoid of well-written content, your subscribers will stop opening and start deleting your messages, and your list will quickly dwindle in value.

So how do you write a great marketing email? It all comes down to a few copywriting best practices that you should apply to both the subject line of your message, and the message body itself.

Maximize your email marketing campaign success with this course and for more tips on creating engaging and effective email ENROLL to the course right now.






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IMarketer - Michael Landu

Take baby steps in Digital Marketing

iMarketer Training is an educational center based in London. We helped many students in the UK to start with their digital marketing campaigns and now we're here to help YOU. Digital Marketing is a phenomenon of our age. In the current business world, no marketing strategy is complete without internet marketing component.