From Small to Social in 30 Days for Small Business Owners Premium class

Cassandra Fenyk, Marketing Expert & Small Business Branding Coach

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37 Videos (2h 50m)
    • Introduction

      2:46
    • What is Social Media

      3:31
    • Social Media The Business Owner's Perspective

      2:06
    • Social Media Marketing

      5:15
    • Days 1 & 2 Getting Acquainted with Social Media

      3:52
    • Days 3 & 4 Determining Factors that Can Affect Your Campaign

      7:17
    • Day 5 Planning and Documentation Preparation

      3:07
    • Day 6 Setting Goals

      3:00
    • Facebook Intro

      4:54
    • Day 7 Setting Up Your Facebook Account

      3:25
    • Day 8 Populating your Facebook Pages

      3:25
    • Day 9 Getting Likes

      4:35
    • Day 10 Getting Even More Likes

      6:32
    • Day 11 Interact and Connect with Friends and Fans

      2:28
    • Day 12 Establish a Brand

      2:57
    • Day 13 Encourage People to Interact

      2:45
    • Day 14 Enhance Your Facebook Timeline

      2:56
    • Pinterest Intro

      2:20
    • Day 15 Setting Up Your Pinterest Account

      5:21
    • Day 16 Adding Boards and Pins

      15:12
    • Day 17 Establishing a Brand

      5:51
    • Day 18 Improve Pinterest Content

      6:49
    • Twitter Intro

      4:12
    • Day 19 Setting Up Your Twitter Handle

      3:32
    • Day 20 Getting Followers

      4:36
    • Day 21 Establishing a Brand

      2:53
    • Day 22 Improve Your Twitter Content

      6:55
    • Google YouTube Intro

      3:01
    • Day 23 Setting Up Google+ and YouTube Accounts

      2:35
    • Day 24 Getting Circles and Subscribers

      3:16
    • Day 25 Establishing a Brand

      4:06
    • Day 26 Improving Google+ and Youtube Content

      4:01
    • Day 27 Getting Views on Youtube

      3:31
    • LinkedIn Intro

      3:37
    • Day 28 Setting Up Your LinkedIn Account

      11:28
    • Day 29 Making Connections on LinkedIn

      4:47
    • Establishing a Brand on LinkedIn

      7:15

About This Class

If you are a business owner, you have seen a lot of technological changes. Marketing has not been immune especially in the form of social media and social marketing. But the options can be so confusing and overwhelming. Incorporating social media into your marketing plans is a must; it is by far the most effective means of attracting and connecting with customers. The course will take you step-by-step to get your social media program up and running in 30 days.

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Cassandra Fenyk

Marketing Expert & Small Business Branding Coach

Cassandra Fenyk is currently an adjunct professor at Eastwick College in Nutley, New Jersey and operates her successful business coaching practice, Shark Bite Coaching. She brings two decades of real world experience.

Ms. Fenyk has managed people and processes in the marketing departments of internationally known firms for more than 20 years. She is an experienced marketing professional skilled in developing and directing business-to-market and business-to-business market penetration strategies.

Concurrent to her experience in the professional services industry, Ms. Fenyk was an Adjunct Professor for 10 unique courses pertaining to marketing, advertising, professional development and strategic management at Gibbs College, the College of St. Elizabeth and Centenary College.

Pursuant to her love of writing, Ms. Fenyk has more than 50 books published on Amazon and other booksellers. She was recently certified as a Sacred Money Archetype Coach and a Money Breakthrough Method Coach and has added those to her services as a teacher, coach, and mentor (www.sharkbitecoaching.com).

Ms. Fenyk holds a MS in Computing Technologies in Education, a MBA in International Business/Marketing and a BS in Marketing & Management.