Complete Customed Blogging Training: Step By Step To Success As A Blogger Premium class

Eric Schwartzman

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14 Videos (1h 15m)
    • Overview

      2:03
    • About This Instructor

      2:12
    • Housekeeping

      1:04
    • Business Benefits

      4:46
    • Blog As Entry Point and Conversation Platform

      2:53
    • Blogging Strategy

      2:47
    • Anatomy Of The Blog

      13:07
    • User Generated Content

      3:30
    • Risks

      2:25
    • Selecting a Blogging Platform

      1:59
    • Hands-On Demo: Blogger

      11:03
    • Hands-On Demo: Wordpress

      12:33
    • Hands-on Demo: Tumblr

      8:35
    • Case Study: Monsanto Corporate Blog

      5:44

About This Class

Welcome to the blogging training course from the top-rated, longest running soovial media training provider.

92% of companies who blog multiple times per day have acquired a customer from their blog, according to the latest industry research.

Blogs are the central, hub of most social marketing efforts because they provide marketers with a chance to convert traffic into transactions.  Blogs are a practical way for companies to publish text, photos and video. When they're integrated into corporate websites, they improve search engine visibility and can even be used to power entire websites.

Learn key concepts and techniques to help you get started blogging for business.

4 of 4 students recommendSee All

This course is an excellent introduction to Blogging. The instructor provides a perspective and process that can give a new or experienced Blogger a real advantage in the blogosphere.

80

Students

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Projects

I'm an entrepreneurial project manager and digital product developer currently managing the Center for Digital Innovation at Howard Industries in Santa Monica.

I have a lot of experience in big data analytics and digital compliance, as well as a background in sales and marketing.  And I cowrote the best-seller “Social Marketing to the Business Customer" with Paul Gillin.