Bitesized Branding: Define Your Audience Premium class

Faye Brown, Faye Brown Designs

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6 Videos (20m)
    • Introduction

    • Importance of figuring out your target market

    • Exercise 1 - Customer specifics

    • Exercise 2 - Dinner date

    • Exercise 3 - Visual moodboards

    • Final deliverable and next steps


About This Class


In the second of the Bitesized Branding classes we are going to look really closely at defining your target market, your perfect customer or client... this will help you with every part of your business and brand. 

We will complete 3 exercises before collating all those into a simple paragraph describing your perfect customer. 

28 of 29 students recommendSee All

This class is really helpful it really helped me to understand the reasons why I needed to know who my target audience is.
Great presentation.
If your struggling to pinpoint your brand's target market, Faye Brown's "Bitesized Branding: Defining Your Target Market" is the best place to start. It's a quick 18 minutes long and provides some great exercises to get you started in defining your brand's target market.
Ashley Sperry

Graphic Designer | Writer | Aspiring Illustrator





Faye Brown

Faye Brown Designs


Faye is a graphic designer with over 15 years experience in motion graphics, branding and illustration. During her Graphic Design degree course she won a DandAD yellow pencil for a corporate identity brief. 

Faye has designed and art directed for interactive TV, DVD menus, title sequences for film and TV and commercials. Clients include the BBC, ITV, Discovery Channel, SyFy Channel and Aviva. Many of her projects required elements of branding and strong typography. Faye has designed logos from singers to visual effects companies to salad producers. 

Following the success of her first Skillshare class - The Art of Typography, she has since created a range of classes sharing her knowledge, experience and passion in subjects on branding, creativity and business. 

If you’d like a dose of inspiration and to join a group of fellow creatives come along and join Faye’s Skillshare Tribe new Facebook group here.