Your Success Month | Increase Brand Visibility To Grow Your Business | Sarah Humphreys | Skillshare

Your Success Month | Increase Brand Visibility To Grow Your Business

Sarah Humphreys, Light Up your Brand

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8 Lessons (15m)
    • 1. 1 Intro

      0:55
    • 2. 2 What Does Being Visible Mean?

      2:10
    • 3. 3 Are You Hiding Away?

      2:30
    • 4. 4 Visibility Quiz

      3:32
    • 5. 5 Your Audience

      1:38
    • 6. 6 Creative Thinking Zone

      1:43
    • 7. 7 Take Action

      2:00
    • 8. 8 Final Thoughts

      0:55

About This Class

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Marketing your business can seem like a daunting task, and sometimes we just need a little guidance to set things in motion. In this class I will share with you some tips that you can easily implement into your monthly routine to ensure that your brand is communicating in areas with your target audience. Follow these steps and you will be on your way to engaging your audience and seeing progress in your success!

Are you shouting out about your business? This class will help you to discover where you are at currently and all the areas you can make sure you are showing up and being visible and promoting your business to it's full potential.

I will show you simple steps you can take to help you to feel confident to shout out about how amazing your business is by looking at all the channels you can use to make your business visible. You will also; zone in and discover who your ideal client is, find out how to get into your creative zone, take action on your finds and get focused on exactly what Skill Share classes you should be doing to help you to take your business to next level.

This class also includes a workbook for you to print out. You can print it out here ,  The workbook really helps you with following the class information and also includes a daily planner and a month in review page so you can track how you get on. Enjoy. 

What to expect in this class

Intro

What does visibility mean?

Are you hiding away?

Visibility quiz

Your audience

Creative thinking zone

Take action 

Final thoughts

Transcripts

1. 1 Intro: Hello. I'm Severn Humphrey's editor and publisher of Inspired Brides magazine. I'd like to welcome you to this class all about how to increase your visibility within your business. I'm so excited to talk to you about this so you can discover the steps you can take to increase your presence and prominence within your field. We will be covering how showing up and being visible in your business community. Move your business forward. We will also do a short quiz that will help you to identify the areas you could start to work on on ways to discover your ideal audience. There would also be tips to help you create the content to go. All of this, I'll afford to seeing you in the first class. 2. 2 What Does Being Visible Mean?: Hi. I'm welcome to the first class, but invisible in your presence is really important, but taken for really scary putting yourself out there. But it's essential to take things one step at a time and build yourself up. It's not always a comfortable feeling, self promoted, but here's the thing. If you want to run your own business, it's something you really need to get good at. I've been on my own visibility journey, but I soon realized to what level my business. I just had to take the plunge sometimes on forget the fair factor on look at the bigger picture. The main thing is, is to be in control of your mind, set you all it. It doesn't rule you on importantly, the key thing in all this is to understand and know your ideal audience. The more visible you get, the more ideal clients you will attract. So you need to know your ideal client. Know where to find your ideal client. Get clear on your friends, get clear on your message and build relationships. Being more visible in your business can open up so many new opportunities for you, and you will grow as a person, too. So enjoy the journey. You need to believe in yourself that you can become a powerhouse. Be ready for the next. Everything you need to overcome. So you don't want to hide away from it. Remember, you're in business. You need to become known for what you do. The thing is, we offer make things so much scarier than they need to bay. So summer and yourself were lots of fabulous support. It really is useful. Also, by declaring what you're sitting at today could be really powerful. It helps to hold you accountable. And if you have good friends and support, there'd be no option to chicken out of things. And most importantly, BU first thing I would love you to do is to print out that downloadable workbook that follows this class or take notes in a pad. I'll see you in the next class 3. 3 Are You Hiding Away?: There were lots of ways of increasing your visibility on. The first step is to take action one step at a time. The main thing is to do one off the following things or something more consistently. This can then start to boost your confidence and help you to start seeing results. Remember, it takes time for people to get to know you like you on trust you on. That's why consistency is so very important. It's far better to post regular on social media while within just to turn up one week on, then not be heard off again for weeks on end. When it comes to be invisible one of the biggest day of years, we often need to work on his confidence. It's smashing the mindset blocks that hold us back to help push forward. Because confidence is like a muscle, it needs to be flexed. One day you might feel really confidence about sharing your business things on. Then another day you might not. When running your own business is all about pushing through those comfort zones on overtime , your confidence will grow as a bonus. You'll also get personal growth of result of stepping up and being brave. So let's find out where you are on your visibility journey. The first section we're going to cover is, Are you been visible in your business or are you hiding away? So please download the workbook or grab a notebook and pen on block out a few minutes of time to go through this so you can really figure out how visible you are. I'm certain you will discover a few hours you can work on to increase your visibility. So ask yourself these questions. How do you feel about being visible in your business? And he said, Anything holding you back? Remember to share your thoughts in the discussion board when you're done, that where you'll realize it doesn't matter where you started from. There will always be someone starting now with you, too, and if people are ahead of you, that's okay. I sent to share their best tips with you. The sign of a great business owner is one who's winning to show they don't know everything and to us for help when they need it. There are loads of waste to be visible in your business, and you would discover that as you go through the quiz. In the next class, you'll learn some of the top ones that you can use to help you build your business. We'll see you in the next class. 4. 4 Visibility Quiz: to help you see how it is a bill. You are in your business. I've put together a simple quiz. These questions will help you see how visible you are on all of the questions related to your business. So please bear that in mind when your answer now it isn't about thinking. Oh, I need to be on all of these areas. It's more about seeing where you are right now on what steps you can make up your game. Plan on to move your business forward. I've created a really short quiz on how you can find out whether you are showing no with your business on. How do you can increase your visibility? So please answer the following questions just to a yes or a no Number one I post on social media. Consistent name to I used to, um, off the following social media platforms to communicate my message. Facebook Pinterest linked in YouTube, Twitter, Snapchat, instagram Or it could be another three. I'm in groups where my idol clients are, and I engage with them. Four. I've run my own online Facebook Group five. I share useful content or I ask questions in my online group to create engagement and start conversations. Six. I know who my ideal customer or client is. Seven. I speak to my ideal clients in their language across all platforms, including Social Media. Block Post on my Web copy ate all of my social media profiles much consistently with the same message and images across the board. Nine. I am really clear on what I offers a service to my clients. 10. My website explains clearly how I can help my ideal clients. I share the benefits they will get by working with May 11. I have testimonials on my website. 12. I have a freebie on my website to encourage sign ups to my mailing list. 13 I network with people offline via networking groups. 14. I'm consistent in working to build relationships with business connections. Andi. All potential clients. 15. I have a marketing strategy for my business. 16. My contact details, including a link to my website of at the bottom of my emails. 17. I send regular newsletters. 18. I write regular block post on by regular I mean weekly fortnight or even Winth late so long as it's consistently 19. I offered to write regular guest post articles that could be guest blog's 20. I speak regularly at events. This could be big speaking engagements or 5 to 10 minutes Spotlight on a local networking event. Now you've gone through that. I'd really like you to give yourself time to review your answers, add comments in the notes area and carefully consider what you can change on what areas you could improve on. Where do you need to show up? Please take action and schedule these new actions into your week. Great. I look forward to seeing you in the next class. 5. 5 Your Audience : Hi. And welcome back to this next class. We're now going to discover who your audience actually are. So what? The core of all this is your audience. Before you do anything, you really need to take action and get to know your ideal audience. This is your tribe. The people are absolutely love your business. You need to know them and understand them really well, right? So let's get to the nitty gritty and find out who are your audience. So we need to look at these different areas and can you fill out the spaces below? So what are your audiences desires and needs? What are their frustrations and challenges? Why would they be interested in what you have to offer? What social media platforms were you concentrate on. And what will you create to one father? You now remember, if you go above and beyond, you will stand out and your audience will love you for what you do. The key is to add value in a way that resonates with your ideal customer. This information will now help you to create the content that will sing out your ideal audience on the next class. I will cover ideas, help you to create your content. See you on the next class. 6. 6 Creative Thinking Zone: so in this class, I just want to briefly cover content. By now, you will have been out to pinpoint your areas that you need to grow your business to increase your visibility. You will have also looked at who your ideal customers are and how you can send that message over to your ideal client. So I just wanted to cover creative thinking that's all about finding space to be in the creative thinking zone. Are not working to allow the genius bits of your brain to pop out the ideas for your work? I hope that makes sense. It means you need to have some time in the day not working in order to let your brain have some space away from the daily workload that we do every day. So by not working for parts of each day or week, we allow these eureka moments to rock up. So here's some suggestions of some ways that you can make space for creative thinking. You could go for walks. You could meet a friend for coffee. You could go to the gym or workout class, whatever it is, but you have to take time out to let the ideas come in. Then, when those ideas come through, you need to catch them. Have an idea is part so you can write them down in one place, add them to your phone in the notes, or have a dedicated space for them in trailer or asana. That way, you can easily come back to them without fear of losing them. Because these are precious ideas on content inspiration. I look forward to seeing you in the next class. 7. 7 Take Action : we owe. It's time for you to take action, so use this platform skill share to learn how to implement the areas you need to work on in your business. Maybe you want to start blogging weekly or learn how to send a beautifully designed email, email tim or how to improve your social media posts. It's now time to be an action taker and scheduled time in your day to spend time searching for the best classes that fit what you need to learn on B comedienne knowledgeable in that field and use that information to move your business forward in my Siris of classes. Mice assessment. I also have two great classes that would be great partners for this one. If you feel like mindset is holding your back, you back on fear is preventing you from moving forward, which affects most people. In some ways, check out my mindset for success class. It will really help you move away from the nagging doubts and worries that you may have about putting your business out there or, if you're feeling overwhelmed that the mayor thought of adding something else to your workload. Take my productivity challenge. You will be amazed at what you can achieve in one month. Please keep me posted on how you're getting on in the discussions board. I would love to know all about your breakthrough moments to keep track on this. Your project is to look back at the visibility quiz on to choose to add one of the visibility channels listed. Toe what you're already doing your business. By doing this, you are now making the important steps you need to make to increase your visibility. Meme plea shows in the projects what you have chosen and how you are getting on. I really look forward to seeing them. I'll see you over on the next class. 8. 8 Final Thoughts : Well, we've come to the end now. Thank you for joining me in these classes. I've thoroughly enjoyed doing this course on showing you all the different steps you can use to help to increase your visibility within your business. I hope you've enjoyed it and got lots of takeaways. I look forward to seeing your posting the discussion board and in the project area on any questions. Please ask. I'm more than happy to answer them for you. Please also look out for my other classes within this Siri's all about having a successful month and how to increase your business. I look forward to seeing you in another class. Thank you.