Your Difference Formula: How to Find & Showcase Your Uniqueness and Become an Industry Authority

Dana James Mwangi, Creative Agency Owner & Speaker

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8 Lessons (35m)
    • 1. Intro

      3:08
    • 2. What is the Difference Formula? How Can You Use it in Your Business?

      3:36
    • 3. Your Difference Formula, Pt 1: You

      4:49
    • 4. Your Difference Formula, Pt 2: Your "Why"

      6:38
    • 5. Your Difference Formula, Pt 3: Your "How"

      5:12
    • 6. Your Difference Formula, Pt 4: Your "Who"

      3:56
    • 7. Ways to Market Your Difference

      6:45
    • 8. Project Tips & Conclusion

      1:18

Project Description

During this course, you will use your own brand as the project! Download my resource PDF workbook, and you will:

  1. Outline your unique Difference Formula
  2. Write a killer brand bio
  3. Develop a marketing plan that incorporates your unique qualities

Please post your projects. I can't wait to provide feedback on your ideas!

Student Projects

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Toni Patterson
5 comments
project card
Lauren Carlson
7 comments