What Makes Great Advertising? Creating Effective Ads

Lindsay Marsh, Teacher & Freelance Designer 14+ Years ✅

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5 Lessons (11m)
    • 1. Class Preview

    • 2. Effective Headlines

    • 3. Unique Selling Proposition

    • 4. Solid Design and Layout

    • 5. Simplicity and Authenticity


About This Class


Creating Effective Advertising 

Have you ever had a piece of advertising speak to you? Whether it was from the emotional photo, or a simple phrase on a black background that made you look and take notice. 

I doubt it was from that large product photo, or the many lines of copy that describe what this amazing product did or how this service can change your life. 

Creating an effective ad that motivates people to act with a response has 3 main qualities. 

Authenticity, Solid Design and Simplicity. 

In this quick class, we will review those qualities and how they contribute to making a GREAT ad!