Value Proposition Design - Master Class

Emad Saif, Educator and Entrepreneur

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22 Lessons (1h 3m)
    • 1. 0

      2:04
    • 2. 1

      10:57
    • 3. 2

      2:39
    • 4. 3

      3:24
    • 5. 4

      3:25
    • 6. 5

      0:58
    • 7. 6

      2:21
    • 8. 7

      2:32
    • 9. 8

      2:34
    • 10. 9

      4:01
    • 11. 10

      2:05
    • 12. 11

      3:39
    • 13. 12

      0:57
    • 14. 13

      1:25
    • 15. 14

      2:17
    • 16. 15

      2:33
    • 17. 16

      1:10
    • 18. 17

      2:38
    • 19. 18

      1:06
    • 20. 19

      6:07
    • 21. 20

      2:19
    • 22. 21

      2:00

About This Class

This practical course is focused on the "Value Proposition Canvas" tool that helps startups and organizations design compelling products and services that customers will buy. It's must have tool if you want to save time and effort in designing your product or service. The best thing is it's visual, practical and is easy to learn. This world class tool was introduced in Alex Osterwalder's top seller book "Value Proposition Design" and is a continuation of the "Business Model Canvas". This excellent visual tool is easy and practical. 

  1. Use the value proposition canvas to come up with great value propositions
  2. Develop deeper understanding of your customer
  3. Map out a detailed customer profile
  4. Design products and services based on customer needs
  5. Extract powerful value propositions
  6. Check your customer-product fit